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3 Steps to Becoming a Data-Driven Automotive Enterprise

Featured Speakers:

Clive Benford, Data Office Director,Jaguar Land Rover
Sean Lefever, Senior Director, Industries, Acumen Solutions (a Salesforce Company)
Matthew Simpkins, Senior Director, Auto Industry Advisor, Salesforce
Loring Andersen, Senior Director, Auto Industry Marketing,Salesforce

According to Domo, 1.7MB of data were created every second for every person on earth in 2020. That’s a lot of data. In the Automotive space, connected vehicles and smart factories will only accelerate the amount of data generated. So, how can an automotive enterprise actually derive benefit from all this data? By becoming a data-driven organization, of course.

Join our panel of industry experts as we discuss 3 key steps vehicle OEMs and dealers can take to become data-driven organizations including:

  • Creating a single data source of the truth
  • Leveraging AI and analytics to transform data into actionable insights
  • Streamlining collaboration and execution through systems of engagement


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