What worked in past years for admission leaders may no longer be relevant, especially in the shadow of the COVID-19 pandemic. The charge for today’s leaders is to gather as much insight as possible about their prospective students and to anticipate how to engage next.
The National Association for College Admission Counseling (NACAC) recently convened a working group to develop a white paper on these data needs. It will form the basis of a new Strategic Data Pre-Conference preceding the 2020 NACAC National Conference.
Read the working group’s white paper to discover: