Meet your Donors at End of Year and Beyond
Webinar On Demand
Speakers:
- Meghan Freeman, Director, Marketing and Communications, Riley Children's Foundation
- Jasmine Woodruff, Digital Strategy Manager, Riley Children's Foundation
- Fletcher Struye, Strategic Account Manager, Classy
- Tyler Rendleman, Managing Director, Nonprofit Industry, Cloud for Good
For several years now, Riley Children’s Foundation has worked on building their End of Year Giving Strategy. Learn how they have been able to build an engaged donor community with strong fundraising strategies using Salesforce technology.
We will learn how they:
- Segment their donor base
- Tailor messages that personalize communication for donor levels
- Ensure that their data and systems are set up to maximize the reach and performance of their appeals

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