{"id":3961,"date":"2025-03-17T15:20:54","date_gmt":"2025-03-17T15:20:54","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=3961"},"modified":"2025-07-16T17:03:46","modified_gmt":"2025-07-16T17:03:46","slug":"yomoni","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/fr\/blog\/yomoni\/","title":{"rendered":"Yomoni optimise sa relation client avec Agentforce"},"content":{"rendered":"\n<p><strong>En pla\u00e7ant l\u2019intelligence artificielle au service de ses \u00e9quipes comme de ses clients, le leader de la gestion d\u2019\u00e9pargne en ligne Yomoni fait gagner en moyenne 5 heures de travail hebdomadaire \u00e0 ses \u00e9quipes clients. Et la qualit\u00e9 des recommandations de leurs conseillers s\u2019est \u00e9lev\u00e9e. Explications.<\/strong><\/p>\n\n\n\n<p>Fond\u00e9e en 2015,<a href=\"https:\/\/www.yomoni.fr\/\"> Yomoni<\/a> est le leader de la gestion d&rsquo;\u00e9pargne en ligne en France. Avec plus de 60 000 clients et 1,6 milliard d&rsquo;euros d&rsquo;encours sous gestion, l&rsquo;entreprise affiche une trajectoire de croissance qui s\u2019est acc\u00e9l\u00e9r\u00e9e ces derni\u00e8res ann\u00e9es. D\u00e9termin\u00e9e \u00e0 d\u00e9mocratiser l&rsquo;acc\u00e8s \u00e0 l&rsquo;\u00e9pargne, en rendant les investissements accessibles et compr\u00e9hensibles pour tous, Yomoni vise les 2 milliards d&rsquo;encours d&rsquo;ici \u00e0 la fin de 2025. <\/p>\n\n\n\n<p>Ce d\u00e9fi, Yomoni entend le relever gr\u00e2ce \u00e0 une exp\u00e9rience et un service client de tr\u00e8s haute vol\u00e9e. Pour cela, l\u2019entreprise s\u2019appuie <strong>sur une savante combinaison d\u2019expertise humaine et d\u2019innovation technologique. <\/strong>Parmi celles-ci, l\u2019<strong>IA avec sa capacit\u00e9 \u00e0 apporter des r\u00e9ponses automatiques aux questions simples des clients et \u00e0 proposer aux conseillers des recommandations d\u2019investissements personnalis\u00e9s.<\/strong> Et pour y parvenir, le choix de la solution <a href=\"https:\/\/www.salesforce.com\/fr\/blog\/agents-ia-nouveau-modele-intelligence-collective\/\">Agentforce<\/a> de Salesforce ne doit rien au hasard.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-salesforce-colonne-vertebrale-de-yomoni\">Salesforce, colonne vert\u00e9brale de Yomoni<\/h2>\n\n\n\n<p>D\u00e8s sa fondation, Yomoni a en effet choisi de structurer son syst\u00e8me d&rsquo;information autour de Salesforce. L&rsquo;entreprise a d&rsquo;abord mis en place <a href=\"https:\/\/www.salesforce.com\/fr\/sales\/\">Sales Cloud<\/a> pour g\u00e9rer son back-office, puis a progressivement int\u00e9gr\u00e9 des outils suppl\u00e9mentaires, notamment le CRM et, plus r\u00e9cemment, <a href=\"https:\/\/www.salesforce.com\/fr\/service\/\">Service Cloud<\/a> pour la gestion de la relation client. Cette approche a permis de centraliser toutes les donn\u00e9es et d&rsquo;optimiser la gestion des interactions clients. <\/p>\n\n\n\n<p>Avec cette base solidement ancr\u00e9e dans Salesforce, l&rsquo;adoption d\u2019<a href=\"https:\/\/www.salesforce.com\/fr\/agentforce\/\">Agentforce<\/a> s&rsquo;est impos\u00e9e comme une \u00e9tape \u00e9vidente. D\u00e9cid\u00e9e \u00e0 tirer parti de l&rsquo;intelligence artificielle et \u00e0 r\u00e9pondre aux attentes croissantes des clients en mati\u00e8re de personnalisation et de r\u00e9activit\u00e9, Yomoni a vu en Agentforce un levier strat\u00e9gique pour am\u00e9liorer son service client et fluidifier ses processus internes. <\/p>\n\n\n\n<p>\u00ab <em>En choisissant Agentforce, nous avons voulu tirer parti d\u2019une technologie puissante, \u00e9prouv\u00e9e et int\u00e9gr\u00e9e directement dans notre environnement Salesforce en quelques clics <\/em>\u00bb, souligne <a href=\"https:\/\/www.linkedin.com\/in\/vsattler\/?original_referer=https%3A%2F%2Fwww%2Egoogle%2Ecom%2F&amp;originalSubdomain=fr\">Vincent Sattler<\/a>, CTPO (Chief Technical &amp; Product Officer) chez Yomoni.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-un-travail-en-amont-sur-les-bases-de-donnees-pour-une-ia-performante\">Un travail en amont sur les bases de donn\u00e9es pour une IA performante<\/h2>\n\n\n\n<p>Pour optimiser l&rsquo;utilisation d\u2019Agentforce, Yomoni a repens\u00e9 en profondeur ses bases de donn\u00e9es. L&rsquo;entreprise a revu certains \u00e9l\u00e9ments de sa base de donn\u00e9es dans Salesforce et <strong>retravaill\u00e9 int\u00e9gralement sa base de connaissances interne Salesforce afin que l&rsquo;IA puisse comprendre le jargon sp\u00e9cifique du secteur financier.<\/strong> Des ressources externes, notamment sur la fiscalit\u00e9, ont \u00e9t\u00e9 int\u00e9gr\u00e9es afin d\u2019am\u00e9liorer la puissance d\u2019analyse de l\u2019IA et renforcer la qualit\u00e9 des r\u00e9ponses g\u00e9n\u00e9r\u00e9es.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-un-agent-conversationnel-pour-les-clients\"><strong>Un agent conversationnel pour les clients<\/strong><\/h2>\n\n\n\n<p>L&rsquo;un des <a href=\"https:\/\/www.salesforce.com\/fr\/agentforce\/use-cases\/\">premiers usages<\/a> de Agentforce chez Yomoni a \u00e9t\u00e9 le <strong>d\u00e9ploiement d&rsquo;un <a href=\"https:\/\/www.salesforce.com\/fr\/blog\/agents-ia-nouveau-modele-intelligence-collective\/\">agent conversationnel<\/a> pour interagir avec les clients.<\/strong> Cet agent IA prend en charge les questions fr\u00e9quentes sur les produits, la fiscalit\u00e9 et les op\u00e9rations courantes. <\/p>\n\n\n\n<p>\u00ab <em>Environ 15 % des conversations sont d\u00e9sormais trait\u00e9es int\u00e9gralement par l&rsquo;intelligence artificielle, sans aucune intervention humaine <\/em>\u00bb, pr\u00e9cise Vincent Sattler. Les clients b\u00e9n\u00e9ficient ainsi d&rsquo;une r\u00e9ponse instantan\u00e9e et pr\u00e9cise, tandis que les conseillers peuvent se concentrer sur des dossiers plus complexes et sur la relation client. Cette transformation va bien au-del\u00e0 d&rsquo;un simple gain de temps : <em>\u00ab c&rsquo;est une refonte compl\u00e8te de l&rsquo;exp\u00e9rience client \u00bb.<\/em><\/p>\n\n\n<div class=\"wp-block-quote-article\" style=\"\"><div class=\"wp-block-quote-social-wrapper\"><figure class=\"wp-block-quote-article-quote\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p> <em>En faisant entrer l&rsquo;automatisation et l&rsquo;intelligence artificielle dans nos m\u00e9tiers, c\u2019est l\u2019ensemble des processus de travail qui ont \u00e9t\u00e9 r\u00e9organis\u00e9s avec moins d\u2019heures perdues pour les t\u00e2ches r\u00e9p\u00e9titives et plus de temps \u00e0 consacrer \u00e0 la relation client. <\/em>\u00bb<\/p>\n<\/blockquote>\n<span class=\"citation-role\">Vincent Sattler, Chief Technical &amp; Product Officer \u2014\u00a0Yomoni<\/span>\n<div class=\"post__social post__social--v2 post__social--blockquote\">\n\n\t\n\t<ul class=\"social-nav social-nav-v2\">\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Partager sur LinkedIn (S&#039;ouvre dans un nouvel onglet)\"\n\t\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.salesforce.com%2Ffr%2Fblog%2Fyomoni%2F%3Futm_source%3DLinkedIn%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;title=Yomoni%20optimise%20sa%20relation%20client%20avec%20Agentforce\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"21\" fill=\"none\"><path fill=\"#032D60\" d=\"M16.625 0H4.375A4.375 4.375 0 0 0 0 4.375v12.25A4.375 4.375 0 0 0 4.375 21h12.25A4.375 4.375 0 0 0 21 16.625V4.375A4.375 4.375 0 0 0 16.625 0M7 16.625H4.375V7H7zM5.687 5.89a1.54 1.54 0 0 1-1.53-1.543c0-.852.685-1.544 1.53-1.544.846 0 1.532.692 1.532 1.544S6.534 5.89 5.687 5.89M17.5 16.625h-2.625v-4.903c0-2.947-3.5-2.724-3.5 0v4.903H8.75V7h2.625v1.544c1.222-2.262 6.125-2.43 6.125 2.167z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Partager sur Twitter (S&#039;ouvre dans un nouvel onglet)\"\n\t\t\t\t\thref=\"https:\/\/x.com\/intent\/tweet?text=Yomoni%20optimise%20sa%20relation%20client%20avec%20Agentforce&#038;url=https%3A%2F%2Fwww.salesforce.com%2Ffr%2Fblog%2Fyomoni%2F%3Futm_source%3DTwitter%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;via=salesforce\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#032D60\" viewBox=\"0 0 32 32\"><path d=\"M17.4 14.8 23 8.3h-1.3L16.8 14 13 8.3H8.5l5.9 8.5-5.9 6.8h1.3l5.1-6 4.1 6h4.5zm-1.8 2.1-.6-.8-4.7-6.8h2l3.8 5.5.6.8 5 7.1h-2z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Partager sur Facebook (S&#039;ouvre dans un nouvel onglet)\"\n\t\t\t\t\thref=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.salesforce.com%2Ffr%2Fblog%2Fyomoni%2F%3Futm_source%3DFacebook%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"19\" height=\"19\" fill=\"none\"><path fill=\"#032D60\" d=\"M19 9.5a9.5 9.5 0 0 0-19 0c0 4.742 3.474 8.672 8.016 9.385v-6.639H5.604V9.5h2.412V7.407c0-2.38 1.418-3.696 3.588-3.696 1.04 0 2.127.185 2.127.185v2.338h-1.198c-1.18 0-1.549.733-1.549 1.484V9.5h2.635l-.421 2.746h-2.214v6.639C15.526 18.172 19 14.242 19 9.5\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\n\t\t<li class=\"social-nav__item\">\n\t\t\t<button\n\t\t\t\tclass=\"copy-share js-copy-link\"\n\t\t\t\taria-label=\"Copy link to clipboard\"\n\t\t\t\thref=\"#\"\n\t\t\t\tdata-clipboard-text='\"Yomoni optimise sa relation client avec Agentforce\" https:\/\/www.salesforce.com\/fr\/blog\/yomoni\/'\n\t\t\t>\n\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"10\" fill=\"none\"><path fill=\"#032D60\" d=\"M14.586.406h-3.667V2.24h3.667a2.76 2.76 0 0 1 2.75 2.75 2.76 2.76 0 0 1-2.75 2.75h-3.667v1.833h3.667a4.585 4.585 0 0 0 4.583-4.583A4.585 4.585 0 0 0 14.586.406m-5.5 7.334H5.419a2.76 2.76 0 0 1-2.75-2.75 2.76 2.76 0 0 1 2.75-2.75h3.667V.406H5.419A4.585 4.585 0 0 0 .836 4.99a4.585 4.585 0 0 0 4.583 4.583h3.667zm-2.75-3.667h7.333v1.833H6.336z\" \/><\/svg>\n\t\t\t<\/button>\n\t\t<\/li>\n\t<\/ul>\n<\/div>\n<\/figure><\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-un-outil-d-aide-a-la-decision-pour-les-conseillers\">Un outil d\u2019aide \u00e0 la d\u00e9cision pour les conseillers<\/h2>\n\n\n\n<p>L&rsquo;int\u00e9gration d\u2019Agentforce a \u00e9galement permis d&rsquo;automatiser un certain nombre de t\u00e2ches internes, notamment l&rsquo;analyse et la synth\u00e8se des interactions avec les clients. Elle fournit aux conseillers un outil d\u2019aide \u00e0 la d\u00e9cision tr\u00e8s performant. <\/p>\n\n\n\n<p><strong>En puisant dans les donn\u00e9es du client centralis\u00e9es dans Salesforce, incluant toutes les derni\u00e8res interactions avec lui (r\u00e9sum\u00e9es gr\u00e2ce \u00e0 Salesforce Einstein), et en int\u00e9grant des mod\u00e8les d\u2019analyse comportementale, l&rsquo;IA fournit des recommandations personnalis\u00e9es aux conseillers,<\/strong> facilitant ainsi les \u00e9changes avec le client, tout en respectant scrupuleusement le cadre r\u00e9glementaire impos\u00e9 par l\u2019AMF (Autorit\u00e9 des march\u00e9s financiers) et l\u2019ACPR (Autorit\u00e9 de contr\u00f4le prudentiel et de r\u00e9solution). <\/p>\n\n\n\n<p>La mise en place de cette solution s&rsquo;est traduite <strong>par un gain moyen de 5 heures hebdomadaires pour les \u00e9quipes clients<\/strong>, soit une optimisation forte de la charge de travail. \u00ab <em>En faisant entrer l&rsquo;automatisation et l&rsquo;intelligence artificielle dans nos m\u00e9tiers, c\u2019est l\u2019ensemble des processus de travail qui ont \u00e9t\u00e9 r\u00e9organis\u00e9s avec moins d\u2019heures perdues pour les t\u00e2ches r\u00e9p\u00e9titives et plus de temps \u00e0 consacrer \u00e0 la relation client. <\/em>\u00bb Pour une \u00e9quipe de <em>customer care<\/em> d&rsquo;une dizaine de personnes, c&rsquo;est l&rsquo;\u00e9quivalent de 50 heures hebdomadaires qui ont \u00e9t\u00e9 r\u00e9investies dans la cr\u00e9ation de valeur.<\/p>\n\n\n\n<div class=\"wp-block-salesforce-blog-stats\">\n\t<div class=\"wp-block-salesforce-blog-stats__container\">\n\t\t<header class=\"wp-block-salesforce-blog-stats__stat\">\n\t\t\t<p class=\"wp-block-salesforce-blog-stats__number\">5 heures<\/p>\n\t\t<\/header>\n\n\t\t<div class=\"wp-block-salesforce-blog-stats__content\">\n\t\t\t<p class=\"wp-block-salesforce-blog-stats__headline\">hebdomadaires par personne<\/p>\n\t\t\t<p class=\"wp-block-salesforce-blog-stats__description\">\u00e9conomis\u00e9es gr\u00e2ce \u00e0 l&rsquo;automatisation et l&rsquo;IA.<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-un-projet-en-constante-evolution\">Un projet en constante \u00e9volution<\/h2>\n\n\n\n<p>L&rsquo;adoption de Agentforce chez Yomoni est un projet en constante am\u00e9lioration. L&rsquo;entreprise suit une approche <em>test and learn<\/em> afin d&rsquo;affiner progressivement les capacit\u00e9s de l&rsquo;IA et de s&rsquo;assurer de la pertinence des r\u00e9ponses fournies. Toutes les deux semaines, Yomoni r\u00e9unit conseillers, chefs de produit et sp\u00e9cialistes du service client pour s\u2019assurer que l&rsquo;IA r\u00e9pond aux attentes et continue d&rsquo;\u00e9voluer en fonction des besoins des utilisateurs. <\/p>\n\n\n\n<p>\u00ab <em>L\u2019IA nous oblige \u00e0 \u00eatre plus collaboratifs. Il est imp\u00e9ratif d\u2019associer \u00e0 notre r\u00e9flexion des personnes qui connaissent bien le m\u00e9tier pour v\u00e9rifier que les r\u00e9ponses donn\u00e9es par l\u2019IA ne sont ni erron\u00e9es, ni incompl\u00e8tes. Cette vigilance permet de modifier et d\u2019enrichir l&rsquo;IA ou les donn\u00e9es de d\u00e9part.<\/em> \u00bb<\/p>\n\n\n\n<p><strong>L&rsquo;int\u00e9gration d\u2019Agentforce dans l&rsquo;\u00e9cosyst\u00e8me Salesforce de Yomoni illustre parfaitement comment l&rsquo;intelligence artificielle peut am\u00e9liorer les performances de la relation client et optimiser les processus internes. <\/strong>Gr\u00e2ce \u00e0 une approche structur\u00e9e et une adaptation continue, Yomoni r\u00e9ussit non seulement \u00e0 am\u00e9liorer l&rsquo;exp\u00e9rience client, mais aussi \u00e0 gagner en efficacit\u00e9 et en productivit\u00e9. Une strat\u00e9gie gagnante qui confirme son ambition de rester \u00e0 la pointe de l&rsquo;innovation dans le secteur de l&rsquo;\u00e9pargne en ligne.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"layout-six wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">Focus sur le client connect\u00e9 \u00e0 l&rsquo;\u00e8re de l&rsquo;IA<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">D\u00e9couvrez comment l&rsquo;IA et les agents IA, modifient de plus en plus le sentiment, les attentes et les comportements des clients.<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_self\" href=\"https:\/\/www.salesforce.com\/fr\/resources\/research-reports\/state-of-the-connected-customer\/\">Obtenir le rapport<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"568\" height=\"432\" src=\"https:\/\/www.salesforce.com\/fr\/blog\/wp-content\/uploads\/sites\/15\/2024\/10\/socc-ai-fr.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.salesforce.com\/fr\/blog\/wp-content\/uploads\/sites\/15\/2024\/10\/socc-ai-fr.png 568w, https:\/\/www.salesforce.com\/fr\/blog\/wp-content\/uploads\/sites\/15\/2024\/10\/socc-ai-fr.png?w=300&amp;h=228 300w, https:\/\/www.salesforce.com\/fr\/blog\/wp-content\/uploads\/sites\/15\/2024\/10\/socc-ai-fr.png?w=150&amp;h=114 150w\" sizes=\"auto, (max-width: 568px) 100vw, 568px\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n","protected":false},"excerpt":{"rendered":"<p>En pla\u00e7ant l\u2019intelligence artificielle au service de ses \u00e9quipes comme de ses clients, le leader de la gestion d\u2019\u00e9pargne en ligne Yomoni fait gagner en moyenne 5 heures de travail hebdomadaire \u00e0 ses&hellip;<\/p>\n","protected":false},"author":206,"featured_media":3963,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"6850087db7545304ce0d771b","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[1,3,539],"sf_content_type":[],"blog":[],"coauthors":[27],"class_list":["post-3961","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-small-business","sf_topic-startups","sf_topic-temoignages-clients"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Yomoni optimise sa relation client avec Agentforce \u2022 Salesforce<\/title>\n<meta name=\"description\" content=\"En pla\u00e7ant l\u2019IA au service de ses \u00e9quipes et ses clients, Yomoni fait 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