You rely on your customers, but before they can become customers, they first have to complete the sales journey. As leads are located, evaluated, and guided along the path towards purchase, it’s inevitable that a certain percentage of them drop off. Those that remain, however reach the end of the sales process eager to do business — and then more of them fall away.
Often, the final steps in the sales process can be the most grueling. As a sale nears completion, contracts are negotiated, prices are quoted, special circumstances are considered, and everything is finalized. Unfortunately, while these steps are necessary parts of the overall process, they have a way of ruining a customer’s forward momentum. Customers get tired of the constant back and forth, and they turn their attention elsewhere.
To combat this, many businesses are adopting CPQ solutions.
CPQ stands for configure price quote, and is generally used to describe software tools designed to help organizations create and share accurate price quotes quickly. The best CPQ solutions take it further, by streamlining the entire contract process.
Advanced CPQ software lets you tailor contracts and sales quotes to individual customers, implementing discounts, special offers, or other modifications to the standard price. Additionally, by drawing from reliable data sources to auto populate fields, CPQ eliminates the potential for user error. The result is that companies who use a CPQ tool see on average 17% higher lead conversion than those who do not.
With these advantages in mind, it’s easy to see why so many companies are investing in CPQ solutions. It’s also easy to see why so many different vendors have decided to start offering CPQ services. With such a range of possibilities to choose from, you might be having trouble finding the best CPQ for your business.
To help get you started, we’ve identified the eight most important things to look for when selecting a CPQ:
There aren’t many brands as closely associated with CRM and cloud technology as Salesforce. As such, when Salesforce decided to create a CPQ tool, the entire industry sat up and took notice. Salesforce Quote-to-Cash is a complete CPQ solution. Automated tools help you generate accurate quotes, error-free contracts, and professional proposals easily and quickly. Streamlined billing and revenue recognition help you collect payments, manage subscriptions, and account for revenue received. Perhaps best of all, the entire tool is accessible through a single dashboard, so that you can understand and guide your sales process from a unified central location.
Salesforce Quote-to-Cash is a scalable, cloud-based, universally compatible tool to help keep your leads on the right track.
No business is able to turn every one of its leads into clients. However, with Salesforce CPQ, there’s no reason why you should ever have to worry about those leads calling it quits at the finish line. Salesforce CPQ is most trusted CPQ solution available. In fact, in a CPQ software comparison performed by G2 Crowd and based on customer satisfaction and scale, Salesforce scored higher than any of the 44 other CPQ providers on the list.
Yes, the final steps of the sales process can be complex, but with a Salesforce CPQ solution, turning leads into customers is as easy as pushing a button.
Now there’s a fast, easy way to streamline configuration, pricing, and quote generation. Contact sales to see if Salesforce Quote-to-Cash is the solution for you.
Questions? Our reps have answers. 1-800-667-6389