{"id":306,"date":"2023-08-03T13:53:00","date_gmt":"2023-09-20T13:53:53","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=306"},"modified":"2023-11-20T15:36:08","modified_gmt":"2023-11-20T15:36:08","slug":"9-salesforce-the-lead-generation-glossary-he","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/il\/blog\/9-salesforce-the-lead-generation-glossary-he\/","title":{"rendered":"\u05de\u05d9\u05dc\u05d5\u05df \u05d4\u05de\u05d5\u05e0\u05d7\u05d9\u05dd \u05d4\u05de\u05dc\u05d0 \u05dc\u05d9\u05d9\u05e6\u05d5\u05e8 \u05dc\u05d9\u05d3\u05d9\u05dd"},"content":{"rendered":"\n<p>\u05de\u05d4\u05d9 \u05d9\u05e6\u05d9\u05e8\u05ea \u05dc\u05d9\u05d3\u05d9\u05dd? \u05de\u05d4\u05d5 \u05dc\u05d9\u05d3 \u05d5\u05de\u05d4 \u05d4\u05de\u05e9\u05de\u05e2\u05d5\u05ea \u05e9\u05dc \u05e8\u05d0\u05e9\u05d9 \u05d4\u05ea\u05d9\u05d1\u05d5\u05ea MQL \u05d5-SQL? \u05de\u05d4 \u05d4\u05d4\u05d1\u05d3\u05dc \u05d1\u05d9\u05df \u05e9\u05d9\u05d5\u05d5\u05e7 \u05e4\u05e0\u05d9\u05de\u05d4 \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d4\u05d7\u05d5\u05e6\u05d4? \u05d1\u05de\u05d9\u05dc\u05d5\u05df \u05de\u05d5\u05e0\u05d7\u05d9\u05dd \u05d6\u05d4 \u05d0\u05e1\u05e4\u05e0\u05d5 \u05d4\u05d2\u05d3\u05e8\u05d5\u05ea \u05e9\u05dc <b>\u05de\u05d5\u05e0\u05d7\u05d9 \u05de\u05e4\u05ea\u05d7 \u05d4\u05e7\u05e9\u05d5\u05e8\u05d9\u05dd \u05dc\u05d9\u05e6\u05d9\u05e8\u05ea \u05dc\u05d9\u05d3\u05d9\u05dd<\/b>, \u05e9\u05d9\u05dc\u05d5\u05d1 \u05e9\u05dc \u05d0\u05e1\u05d8\u05e8\u05d8\u05d2\u05d9\u05d5\u05ea \u05d5\u05e4\u05e2\u05d9\u05dc\u05d5\u05d9\u05d5\u05ea \u05e9\u05de\u05d8\u05e8\u05ea\u05df \u05dc\u05de\u05e6\u05d5\u05d0 \u05d0\u05e0\u05e9\u05d9 \u05e7\u05e9\u05e8 \u05d7\u05d3\u05e9\u05d9\u05dd \u05d5\u05dc\u05d4\u05e4\u05d5\u05da \u05d0\u05d5\u05ea\u05dd \u05dc\u05dc\u05e7\u05d5\u05d7\u05d5\u05ea. <!-- BANNER START --><\/p>\n\n\n\n<div class=\"layout-one wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">\u05d4\u05e4\u05db\u05d5 \u05db\u05dc \u05d0\u05d9\u05e0\u05d8\u05e8\u05d0\u05e7\u05e6\u05d9\u05d4 \u05dc\u05e9\u05dc\u05d1 \u05d1\u05d3\u05e8\u05da \u05dc\u05d4\u05e6\u05dc\u05d7\u05d4<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">\u05d2\u05d9\u05d9\u05e1\u05d5 \u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05d5\u05d1\u05e0\u05d5 \u05de\u05e2\u05e8\u05db\u05d5\u05ea \u05d9\u05d7\u05e1\u05d9\u05dd \u05dc\u05d8\u05d5\u05d5\u05d7 \u05d0\u05e8\u05d5\u05da \u05d1\u05d0\u05de\u05e6\u05e2\u05d5\u05ea \u05e9\u05d9\u05d5\u05d5\u05e7 \u05d3\u05d9\u05d2\u05d9\u05d8\u05dc\u05d9 \u05de\u05d1\u05d5\u05e1\u05e1-\u05e0\u05ea\u05d5\u05e0\u05d9\u05dd<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_self\" href=\"https:\/\/www.salesforce.com\/eu\/form\/demo\/demo-marketing\/?d=inc-blog-banner&#038;nc=7013y000002a71gAAA\">\u05e6\u05e4\u05d5 \u05d1\u05d3\u05de\u05d5<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/il\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-one.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__accent\" src=\"https:\/\/www.salesforce.com\/il\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-accent-layout-one.png\" alt=\"\">\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__cloud\" src=\"https:\/\/www.salesforce.com\/il\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-cloud-layout-one.png\" alt=\"\">\n\t\t\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u05dc\u05d9\u05d3\">\u05dc\u05d9\u05d3<\/h2>\n\n\n\n<p>\u05dc\u05d9\u05d3 \u05d4\u05d5\u05d0 <b>\u05d0\u05d9\u05e9 \u05e7\u05e9\u05e8 \u05db\u05e9\u05d9\u05e8<\/b>, \u05dc\u05e7\u05d5\u05d7 \u05e4\u05d5\u05d8\u05e0\u05e6\u05d9\u05d0\u05dc\u05d9 \u05e9\u05d4\u05d1\u05d9\u05e2 \u05e2\u05e0\u05d9\u05d9\u05df \u05d1\u05de\u05d5\u05ea\u05d2, \u05de\u05d5\u05e6\u05e8 \u05d0\u05d5 \u05e9\u05d9\u05e8\u05d5\u05ea, \u05d0\u05d1\u05dc \u05d8\u05e8\u05dd \u05d4\u05e9\u05dc\u05d9\u05dd \u05e8\u05db\u05d9\u05e9\u05d4. \u05dc\u05d9\u05d3 \u05e4\u05d5\u05ea\u05d7 \u05d0\u05e7\u05d8\u05d9\u05d1\u05d9\u05ea \u05e2\u05e8\u05d5\u05e5 \u05ea\u05e7\u05e9\u05d5\u05e8\u05ea \u05e2\u05dd \u05d4\u05de\u05d5\u05ea\u05d2 (\u05d1\u05db\u05da \u05e9\u05d4\u05d5\u05d0 \u05de\u05e1\u05e4\u05e7 \u05d0\u05ea \u05d4\u05e4\u05e8\u05d8\u05d9\u05dd \u05d4\u05d0\u05d9\u05e9\u05d9\u05d9\u05dd \u05e9\u05dc\u05d5 \u05e2\u05dc \u05de\u05e0\u05ea \u05dc\u05e7\u05d1\u05dc \u05d4\u05e0\u05d7\u05d4 \u05d0\u05d5 \u05de\u05ea\u05e0\u05d4 \u05d7\u05d9\u05e0\u05de\u05d9\u05ea, \u05dc\u05d3\u05d5\u05d2\u05de\u05d4) \u05d5<b>\u05d4\u05d5\u05d0 \u05d9\u05db\u05d5\u05dc \u05dc\u05d4\u05e4\u05d5\u05da \u05dc\u05dc\u05e7\u05d5\u05d7<\/b> \u05d1\u05e2\u05ea\u05d9\u05d3.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u05dc\u05e7\u05d5\u05d7-\u05e4\u05d5\u05d8\u05e0\u05e6\u05d9\u05d0\u05dc\u05d9\">\u05dc\u05e7\u05d5\u05d7 \u05e4\u05d5\u05d8\u05e0\u05e6\u05d9\u05d0\u05dc\u05d9<\/h2>\n\n\n\n<p>\u05d6\u05d4\u05d5 \u05d0\u05d9\u05e9 \u05e7\u05e9\u05e8 \u05e9\u05d4\u05d1\u05d9\u05e2 \u05e2\u05e0\u05d9\u05d9\u05df \u05e7\u05d5\u05e0\u05e7\u05e8\u05d8\u05d9 \u05d5<b>\u05e9\u05d5\u05e7\u05dc \u05e8\u05db\u05d9\u05e9\u05ea<\/b> \u05de\u05d5\u05e6\u05e8 \u05d0\u05d5 \u05e9\u05d9\u05e8\u05d5\u05ea. \u05d4\u05d5\u05d0 \u05d1\u05e9\u05dc\u05d1 \u05de\u05ea\u05e7\u05d3\u05dd \u05d9\u05d5\u05ea\u05e8 \u05d1\u05ea\u05d4\u05dc\u05d9\u05da \u05d4\u05de\u05db\u05d9\u05e8\u05d5\u05ea \u05d1\u05d4\u05e9\u05d5\u05d5\u05d0\u05d4 \u05dc\u05dc\u05d9\u05d3.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u05d9\u05e6\u05d9\u05e8\u05ea-\u05dc\u05d9\u05d3\u05d9\u05dd\">\u05d9\u05e6\u05d9\u05e8\u05ea \u05dc\u05d9\u05d3\u05d9\u05dd<\/h2>\n\n\n\n<p>\u05e0\u05e7\u05e8\u05d0\u05ea \u05d2\u05dd <b>&quot;\u05d4\u05e9\u05d2\u05ea \u05d0\u05e0\u05e9\u05d9 \u05e7\u05e9\u05e8&quot;<\/b>, \u05d5\u05db\u05d5\u05dc\u05dc\u05ea \u05d6\u05d9\u05d4\u05d5\u05d9 \u05d5\u05d9\u05e6\u05d9\u05e8\u05ea \u05e2\u05e0\u05d9\u05d9\u05df \u05d0\u05e6\u05dc \u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05e4\u05d5\u05d8\u05e0\u05e6\u05d9\u05d0\u05dc\u05d9\u05d9\u05dd \u05d1\u05de\u05d8\u05e8\u05d4 \u05dc\u05ea\u05e8\u05d2\u05dd \u05d0\u05ea \u05d4\u05e2\u05e0\u05d9\u05d9\u05df \u05d4\u05d6\u05d4 \u05dc\u05de\u05db\u05d9\u05e8\u05d5\u05ea.<a href=\"https:\/\/docs.google.com\/document\/d\/1PHMPU9rMpsnELgOCgSp18dQSmTJm9sNb2xERdT2bE6Q\/edit?usp=sharing\" target=\"_blank\" rel=\"noopener\"> \u05d0\u05e1\u05d8\u05e8\u05d8\u05d2\u05d9\u05d5\u05ea \u05dc\u05d9\u05e6\u05d9\u05e8\u05ea \u05dc\u05d9\u05d3\u05d9\u05dd<\/a> \u05db\u05d5\u05dc\u05dc\u05d5\u05ea \u05e9\u05d9\u05d5\u05d5\u05e7 \u05e4\u05e0\u05d9\u05de\u05d4, \u05e9\u05d9\u05d5\u05d5\u05e7 \u05d4\u05d7\u05d5\u05e6\u05d4, \u05d5\u05de\u05db\u05d9\u05e8\u05d5\u05ea \u05d5\u05d4\u05ea\u05d0\u05de\u05ea \u05e9\u05d9\u05d5\u05d5\u05e7.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u05e9\u05d9\u05d5\u05d5\u05e7-\u05e4\u05e0\u05d9\u05de\u05d4\">\u05e9\u05d9\u05d5\u05d5\u05e7 \u05e4\u05e0\u05d9\u05de\u05d4<\/h2>\n\n\n\n<p>\u05d0\u05e1\u05d8\u05e8\u05d8\u05d2\u05d9\u05d9\u05ea \u05e9\u05d9\u05d5\u05d5\u05e7 \u05d3\u05d9\u05d2\u05d9\u05d8\u05dc\u05d9 \u05e9<b>\u05de\u05e2\u05d5\u05e8\u05e8\u05ea \u05d0\u05ea \u05d4\u05e2\u05e0\u05d9\u05d9\u05df \u05e9\u05dc \u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05e4\u05d5\u05d8\u05e0\u05e6\u05d9\u05d0\u05dc\u05d9\u05d9\u05dd<\/b> \u05d1\u05d0\u05de\u05e6\u05e2\u05d5\u05ea \u05d9\u05e6\u05d9\u05e8\u05d4 \u05d5\u05d4\u05e4\u05e6\u05d4 \u05e9\u05dc <b>\u05ea\u05d5\u05db\u05df \u05d1\u05e2\u05dc \u05e2\u05e8\u05da<\/b> (\u05e1\u05e8\u05d8\u05d5\u05e0\u05d9 \u05d5\u05d9\u05d3\u05d0\u05d5, \u05e4\u05d5\u05e1\u05d8\u05d9\u05dd \u05d1\u05d1\u05dc\u05d5\u05d2, \u05e1\u05e4\u05e8\u05d9\u05dd \u05d0\u05dc\u05e7\u05d8\u05e8\u05d5\u05e0\u05d9\u05d9\u05dd, \u05d0\u05d9\u05e0\u05e4\u05d5\u05d2\u05e8\u05e4\u05d9\u05e7\u05d4, \u05d5\u05db\u05d5'). \u05ea\u05d5\u05db\u05df \u05d6\u05d4 \u05e2\u05d5\u05e0\u05d4 \u05e2\u05dc \u05e9\u05d0\u05dc\u05d5\u05ea, \u05e6\u05e8\u05db\u05d9\u05dd \u05d5\u05d8\u05e2\u05de\u05d9\u05dd \u05e9\u05dc <a href=\"https:\/\/www.salesforce.com\/il\/blog\/2022\/How_to_Analyse_and_Define_Your_Target_Audience_IL.html\" target=\"_blank\" rel=\"noopener\">\u05e7\u05d4\u05dc \u05d4\u05de\u05d8\u05e8\u05d4<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u05e9\u05d9\u05d5\u05d5\u05e7-\u05d4\u05d7\u05d5\u05e6\u05d4\">\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d4\u05d7\u05d5\u05e6\u05d4<\/h2>\n\n\n\n<p>\u05e0\u05e7\u05e8\u05d0 \u05d2\u05dd &quot;<b>Interruption Marketing<\/b>&quot;. \u05d6\u05d5 \u05d4\u05d2\u05d9\u05e9\u05d4 \u05d4\u05de\u05e1\u05d5\u05e8\u05ea\u05d9\u05ea, \u05e9\u05db\u05d5\u05dc\u05dc\u05ea \u05e7\u05d9\u05d3\u05d5\u05dd \u05d9\u05e9\u05d9\u05e8 \u05e9\u05dc \u05de\u05d5\u05e6\u05e8\u05d9\u05dd \u05d5\u05e9\u05d9\u05e8\u05d5\u05ea\u05d9\u05dd, \u05dc\u05d3\u05d5\u05d2\u05de\u05d4 \u05d1\u05d0\u05de\u05e6\u05e2\u05d5\u05ea \u05e4\u05e8\u05e1\u05d5\u05de\u05d5\u05ea, \u05e7\u05d9\u05d3\u05d5\u05de\u05d9 \u05de\u05db\u05d9\u05e8\u05d5\u05ea \u05d5\u05e9\u05d9\u05d7\u05d5\u05ea \u05d8\u05dc\u05e4\u05d5\u05df \u05d0\u05d5 \u05d3\u05d5\u05d0&quot;\u05dc\u05d9\u05dd \u05e9\u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05e4\u05d5\u05d8\u05e0\u05e6\u05d9\u05d0\u05dc\u05d9\u05d9\u05dd \u05dc\u05d0 \u05d3\u05e8\u05e9\u05d5 \u05d9\u05e9\u05d9\u05e8\u05d5\u05ea.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u05d8\u05d9\u05e4\u05d5\u05d7-\u05dc\u05d9\u05d3\u05d9\u05dd\">\u05d8\u05d9\u05e4\u05d5\u05d7 \u05dc\u05d9\u05d3\u05d9\u05dd<\/h2>\n\n\n\n<p>\u05db\u05dc \u05e4\u05e2\u05d5\u05dc\u05d4 \u05e9\u05de\u05d8\u05e8\u05ea\u05d4 <b>\u05dc\u05d1\u05e1\u05e1 \u05e7\u05e9\u05e8\u05d9\u05dd \u05e2\u05dd \u05dc\u05d9\u05d3\u05d9\u05dd \u05e9\u05d4\u05d5\u05e9\u05d2\u05d5<\/b> \u05db\u05d3\u05d9 \u05dc\u05d1\u05e0\u05d5\u05ea \u05d0\u05de\u05d5\u05df \u05d5\u05dc\u05d4\u05e4\u05d5\u05da \u05d0\u05d5\u05ea\u05dd \u05dc\u05dc\u05e7\u05d5\u05d7\u05d5\u05ea. \u05e7\u05de\u05e4\u05d9\u05d9\u05e0\u05d9\u05dd \u05dc\u05d8\u05d9\u05e4\u05d5\u05d7 \u05dc\u05d9\u05d3\u05d9\u05dd \u05de\u05d1\u05d5\u05e1\u05e1\u05d9\u05dd \u05dc\u05e8\u05d5\u05d1 \u05e2\u05dc \u05e9\u05dc\u05d9\u05d7\u05ea \u05ea\u05d5\u05db\u05df \u05e8\u05dc\u05d5\u05d5\u05e0\u05d8\u05d9, \u05e9\u05d9\u05de\u05d5\u05e9\u05d9 \u05d5\u05de\u05d5\u05ea\u05d0\u05dd \u05d0\u05d9\u05e9\u05d9\u05ea \u05dc\u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05e4\u05d5\u05d8\u05e0\u05e6\u05d9\u05d0\u05dc\u05d9\u05d9\u05dd.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u05d4\u05db\u05e9\u05e8\u05ea-\u05dc\u05d9\u05d3\u05d9\u05dd\">\u05d4\u05db\u05e9\u05e8\u05ea \u05dc\u05d9\u05d3\u05d9\u05dd<\/h2>\n\n\n\n<p>\u05ea\u05d4\u05dc\u05d9\u05da <b>\u05e9\u05d1\u05d5\u05d7\u05df \u05dc\u05d9\u05d3\u05d9\u05dd \u05d5\u05de\u05e2\u05e0\u05d9\u05e7 \u05dc\u05d4\u05dd \u05d3\u05d9\u05e8\u05d5\u05d2\u05d9\u05dd \u05d5\u05e7\u05d3\u05d9\u05de\u05d5\u05d9\u05d5\u05ea<\/b> \u05d1\u05d4\u05ea\u05d1\u05e1\u05e1 \u05e2\u05dc \u05de\u05d3\u05d3\u05d9\u05dd \u05e9\u05d4\u05e2\u05e1\u05e7 \u05d1\u05d7\u05e8 (\u05e0\u05ea\u05d5\u05e0\u05d9\u05dd \u05d3\u05de\u05d5\u05d2\u05e8\u05e4\u05d9\u05d9\u05dd \u05d0\u05d5 \u05d4\u05ea\u05e0\u05d4\u05d2\u05d5\u05ea\u05d9\u05d9\u05dd, \u05db\u05de\u05d5 \u05dc\u05de\u05e9\u05dc \u05d0\u05d9\u05da \u05d5\u05d1\u05d0\u05d9\u05d6\u05d5 \u05ea\u05d3\u05d9\u05e8\u05d5\u05ea \u05dc\u05d9\u05d3 \u05d9\u05d5\u05e6\u05e8 \u05d0\u05d9\u05e0\u05d8\u05e8\u05d0\u05e7\u05e6\u05d9\u05d4 \u05e2\u05dd \u05d0\u05ea\u05e8 \u05d4\u05d0\u05d9\u05e0\u05d8\u05e8\u05e0\u05d8, \u05e0\u05d9\u05d5\u05d6\u05dc\u05d8\u05e8 \u05d0\u05d5 \u05e2\u05e8\u05d5\u05e6\u05d9\u05dd \u05d7\u05d1\u05e8\u05ea\u05d9\u05d9\u05dd) \u05dc\u05e6\u05d5\u05e8\u05da \u05d6\u05d9\u05d4\u05d5\u05d9 \u05d4\u05dc\u05d9\u05d3\u05d9\u05dd \u05d1\u05e2\u05dc\u05d9 \u05d4\u05e1\u05d9\u05db\u05d5\u05d9 \u05d4\u05db\u05d9 \u05d2\u05d1\u05d5\u05d4 \u05dc\u05d4\u05e4\u05d5\u05da \u05dc\u05dc\u05e7\u05d5\u05d7\u05d5\u05ea.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-mql\">MQL<\/h2>\n\n\n\n<p><b>\u05dc\u05d9\u05d3 \u05db\u05e9\u05d9\u05e8 \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7<\/b> \u05d4\u05d5\u05d0 \u05d0\u05d9\u05e9 \u05e7\u05e9\u05e8 \u05e9\u05d4\u05ea\u05e7\u05d1\u05dc \u05d1\u05d0\u05de\u05e6\u05e2\u05d5\u05ea \u05e4\u05e2\u05d9\u05dc\u05d5\u05d9\u05d5\u05ea \u05e9\u05d9\u05d5\u05d5\u05e7. \u05d4\u05d5\u05d0 \u05d0\u05de\u05e0\u05dd \u05d4\u05e8\u05d0\u05d4 <b>\u05e2\u05e0\u05d9\u05d9\u05df \u05d1\u05de\u05d5\u05ea\u05d2<\/b>, \u05d1\u05de\u05d5\u05e6\u05e8 \u05d0\u05d5 \u05d1\u05e9\u05d9\u05e8\u05d5\u05ea, \u05d0\u05d1\u05dc \u05e2\u05d3\u05d9\u05d9\u05df \u05dc\u05d0 \u05de\u05d5\u05db\u05df \u05e9\u05e6\u05d5\u05d5\u05ea \u05d4\u05de\u05db\u05d9\u05e8\u05d5\u05ea \u05d9\u05e4\u05e0\u05d4 \u05d0\u05dc\u05d9\u05d5.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sql\">SQL<\/h2>\n\n\n\n<p><b>\u05dc\u05d9\u05d3 \u05db\u05e9\u05d9\u05e8 \u05dc\u05de\u05db\u05d9\u05e8\u05d4<\/b> \u05d4\u05d5\u05d0 \u05d0\u05d9\u05e9 \u05e7\u05e9\u05e8 \u05e9\u05d1\u05d9\u05d8\u05d0 <b>\u05e2\u05e0\u05d9\u05d9\u05df \u05e7\u05d5\u05e0\u05e7\u05e8\u05d8\u05d9 \u05d1\u05d1\u05d9\u05e6\u05d5\u05e2 \u05e8\u05db\u05d9\u05e9\u05d4<\/b>, \u05dc\u05d3\u05d5\u05d2\u05de\u05d4 \u05e2\u05dc \u05d9\u05d3\u05d9 \u05d4\u05d2\u05e9\u05ea \u05e9\u05d0\u05dc\u05d4 \u05e2\u05dc \u05de\u05d5\u05e6\u05e8 \u05d0\u05d5 \u05d4\u05d5\u05e1\u05e4\u05ea \u05e4\u05e8\u05d9\u05d8 \u05dc\u05e1\u05dc \u05d4\u05e7\u05e0\u05d9\u05d5\u05ea \u05d4\u05d0\u05dc\u05e7\u05d8\u05e8\u05d5\u05e0\u05d9 \u05e9\u05dc\u05d5.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-pql\">PQL<\/h2>\n\n\n\n<p><b>\u05dc\u05d9\u05d3 \u05db\u05e9\u05d9\u05e8 \u05dc\u05de\u05d5\u05e6\u05e8<\/b> \u05d4\u05d5\u05d0 \u05dc\u05e7\u05d5\u05d7 \u05e4\u05d5\u05d8\u05e0\u05e6\u05d9\u05d0\u05dc\u05d9 \u05e9\u05d4\u05e9\u05ea\u05de\u05e9 \u05d1\u05de\u05d5\u05e6\u05e8 \u05d0\u05d5 \u05d1\u05e9\u05d9\u05e8\u05d5\u05ea (\u05dc\u05de\u05e9\u05dc, \u05e7\u05d9\u05d1\u05dc \u05d3\u05d5\u05d2\u05de\u05d4 \u05d7\u05d9\u05e0\u05dd, \u05de\u05d4\u05d3\u05d5\u05e8\u05d4 \u05de\u05d5\u05d2\u05d1\u05dc\u05ea \u05d0\u05d5 \u05ea\u05e7\u05d5\u05e4\u05ea \u05e0\u05d9\u05e1\u05d9\u05d5\u05df \u05d7\u05d9\u05e0\u05dd) \u05d5\u05de\u05e2\u05d5\u05e0\u05d9\u05d9\u05df \u05d1\u05e8\u05db\u05d9\u05e9\u05ea \u05d4\u05d2\u05e8\u05e1\u05d4 \u05d1\u05ea\u05e9\u05dc\u05d5\u05dd, \u05e8\u05db\u05d9\u05e9\u05ea \u05de\u05e0\u05d5\u05d9 \u05d0\u05d5 \u05e9\u05d3\u05e8\u05d5\u05d2.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-cpl\">CPL<\/h2>\n\n\n\n<p>\u05e2\u05dc\u05d5\u05ea \u05dc\u05dc\u05d9\u05d3 \u05d4\u05d9\u05d0 <b>\u05d4\u05e2\u05dc\u05d5\u05ea \u05d4\u05de\u05de\u05d5\u05e6\u05e2\u05ea \u05e9\u05dc \u05d4\u05e9\u05d2\u05ea \u05dc\u05d9\u05d3<\/b> \u05db\u05e9\u05d9\u05e8 \u05d1\u05d0\u05de\u05e6\u05e2\u05d5\u05ea \u05e7\u05de\u05e4\u05d9\u05d9\u05df \u05dc\u05d9\u05e6\u05d9\u05e8\u05ea \u05dc\u05d9\u05d3\u05d9\u05dd.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u05ea\u05d5\u05db\u05e0\u05d9\u05ea-\u05e0\u05d0\u05de\u05e0\u05d5\u05ea\">\u05ea\u05d5\u05db\u05e0\u05d9\u05ea \u05e0\u05d0\u05de\u05e0\u05d5\u05ea<\/h2>\n\n\n\n<p>\u05ea\u05d5\u05db\u05e0\u05d9\u05d5\u05ea \u05e0\u05d0\u05de\u05e0\u05d5\u05ea \u05d4\u05df \u05e9\u05d9\u05d8\u05ea \u05e9\u05d9\u05d5\u05d5\u05e7 \u05de\u05e7\u05d5\u05d1\u05dc\u05ea \u05de\u05d0\u05d5\u05d3 \u05e9<b>\u05de\u05ea\u05d2\u05de\u05dc\u05ea \u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05e2\u05dc \u05e0\u05d0\u05de\u05e0\u05d5\u05ea \u05dc\u05de\u05d5\u05ea\u05d2<\/b>. \u05d1\u05e0\u05d5\u05e1\u05e3 \u05dc\u05d1\u05e0\u05d9\u05d9\u05ea \u05e0\u05d0\u05de\u05e0\u05d5\u05ea <b>\u05d1\u05e7\u05e8\u05d1 \u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05e9\u05d4\u05d5\u05e9\u05d2\u05d5 \u05d1\u05e2\u05d1\u05e8<\/b> \u05d5\u05d0\u05d9\u05e1\u05d5\u05e3 \u05de\u05d9\u05d3\u05e2 \u05d7\u05e9\u05d5\u05d1 \u05e2\u05dc \u05d4\u05e8\u05d2\u05dc\u05d9 \u05d4\u05e8\u05db\u05d9\u05e9\u05d4 \u05e9\u05dc\u05d4\u05dd, \u05ea\u05d5\u05db\u05e0\u05d9\u05d5\u05ea \u05d0\u05dc\u05d4 \u05d9\u05db\u05d5\u05dc\u05d5\u05ea \u05d2\u05dd <b>\u05dc\u05e1\u05d9\u05d9\u05e2 \u05d1\u05d9\u05d9\u05e6\u05d5\u05e8 \u05d5\u05d1\u05d8\u05d9\u05e4\u05d5\u05d7 \u05e9\u05dc \u05dc\u05d9\u05d3\u05d9\u05dd<\/b>. \u05dc\u05d3\u05d5\u05d2\u05de\u05d4, \u05d4\u05e8\u05e9\u05de\u05d4 \u05dc\u05ea\u05d5\u05db\u05e0\u05d9\u05ea \u05e0\u05d0\u05de\u05e0\u05d5\u05ea \u05d9\u05db\u05d5\u05dc\u05d4 \u05dc\u05d4\u05d9\u05d5\u05ea \u05e0\u05e7\u05d5\u05d3\u05ea \u05d4\u05de\u05d2\u05e2 \u05dc\u05d4\u05e9\u05d2\u05ea \u05dc\u05d9\u05d3\u05d9\u05dd \u05d7\u05d3\u05e9\u05d9\u05dd; \u05ea\u05d5\u05db\u05e0\u05d9\u05d5\u05ea \u05e9\u05de\u05ea\u05d2\u05de\u05dc\u05d5\u05ea \u05e4\u05e2\u05d5\u05dc\u05d5\u05ea \u05e1\u05e4\u05e6\u05d9\u05e4\u05d9\u05d5\u05ea \u05e9\u05dc \u05d4\u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05db\u05de\u05d5 \u05d4\u05e4\u05e0\u05d9\u05d5\u05ea, \u05d1\u05d9\u05e7\u05d5\u05e8\u05d5\u05ea \u05d5\u05e9\u05d9\u05ea\u05d5\u05e4\u05d9\u05dd \u05d1\u05de\u05d3\u05d9\u05d4 \u05d4\u05d7\u05d1\u05e8\u05ea\u05d9\u05ea \u05dc\u05d0 \u05d6\u05d5 \u05d1\u05dc\u05d1\u05d3 \u05e9\u05de\u05d2\u05d1\u05d9\u05e8\u05d5\u05ea \u05d0\u05ea \u05d4\u05e7\u05e9\u05e8\u05d9\u05dd \u05e2\u05dd \u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05e7\u05d9\u05d9\u05de\u05d9\u05dd, \u05d0\u05dc\u05d0 \u05d2\u05dd \u05de\u05d9\u05d9\u05e6\u05e8\u05d5\u05ea \u05dc\u05d9\u05d3\u05d9\u05dd \u05d7\u05d3\u05e9\u05d9\u05dd.<\/p>\n\n\n\n<div class=\"layout-one wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">\u05d4\u05e4\u05db\u05d5 \u05db\u05dc \u05d0\u05d9\u05e0\u05d8\u05e8\u05d0\u05e7\u05e6\u05d9\u05d4 \u05dc\u05e9\u05dc\u05d1 \u05d1\u05d3\u05e8\u05da \u05dc\u05d4\u05e6\u05dc\u05d7\u05d4<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">\u05d2\u05d9\u05d9\u05e1\u05d5 \u05dc\u05e7\u05d5\u05d7\u05d5\u05ea \u05d5\u05d1\u05e0\u05d5 \u05de\u05e2\u05e8\u05db\u05d5\u05ea \u05d9\u05d7\u05e1\u05d9\u05dd \u05dc\u05d8\u05d5\u05d5\u05d7 \u05d0\u05e8\u05d5\u05da \u05d1\u05d0\u05de\u05e6\u05e2\u05d5\u05ea \u05e9\u05d9\u05d5\u05d5\u05e7 \u05d3\u05d9\u05d2\u05d9\u05d8\u05dc\u05d9 \u05de\u05d1\u05d5\u05e1\u05e1-\u05e0\u05ea\u05d5\u05e0\u05d9\u05dd<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_self\" href=\"https:\/\/www.salesforce.com\/eu\/form\/demo\/demo-marketing\/?d=inc-blog-banner&#038;nc=7013y000002a71gAAA\">\u05e6\u05e4\u05d5 \u05d1\u05d3\u05de\u05d5<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/il\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-one.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__accent\" src=\"https:\/\/www.salesforce.com\/il\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-accent-layout-one.png\" alt=\"\">\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__cloud\" src=\"https:\/\/www.salesforce.com\/il\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-cloud-layout-one.png\" alt=\"\">\n\t\t\n\t<\/div>\n\n\n\n<p><!-- END --> <span id=\"authorRoot\" path=\"\/content\/blogs\/il\/he\/authors\/\"><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u05d4\u05db\u05e9\u05e8\u05ea \u05dc\u05d9\u05d3\u05d9\u05dd 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