{"id":7440,"date":"2021-07-20T07:06:00","date_gmt":"2023-06-06T07:06:48","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=7440"},"modified":"2023-07-17T06:21:21","modified_gmt":"2023-07-17T06:21:21","slug":"what-is-a-salesforce-admin","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/","title":{"rendered":"What Is a Salesforce Admin?"},"content":{"rendered":"\n<p>Salesforce helps <a href=\"https:\/\/www.salesforce.com\/in\/campaign\/worlds-number-one-CRM\/\" target=\"_blank\" rel=\"noopener\">over 150,000 customers<\/a> across a myriad of businesses, nonprofits, and institutions to connect with their customers. People around the world rely on our <a href=\"https:\/\/www.salesforce.com\/in\/crm\/what-is-crm\/\" target=\"_blank\" rel=\"noopener\">Customer Relationship Management (CRM)<\/a> platform to keep business running. The Salesforce Administrator in any of these organisations is critical for success. Read on to learn:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is a Salesforce Admin?<\/li>\n\n\n\n<li>What does a Salesforce Admin do?<\/li>\n\n\n\n<li>How to become a Salesforce Admin<\/li>\n\n\n\n<li>Career prospects and opportunities for Salesforce Administrators<\/li>\n\n\n\n<li>What credentials and certifications are necessary for the job?<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"what-is-a-salesforce-administrator\"><span>What is a Salesforce Administrator? <\/span> <\/h2>\n\n\n\n<p><a href=\"https:\/\/trailhead.salesforce.com\/career-path\/admin\" target=\"_blank\" rel=\"noopener\">Salesforce Administrators<\/a> work with stakeholders to define system requirements and customise the platform. To put it simply, they enable users to get the most out of Salesforce technology.<\/p>\n\n\n\n<p>A Salesforce Admin best understands how to make the platform work for their company\u2019s goals.<\/p>\n\n\n\n<p>Some organisations may employ just one admin; some employ many people in this role. A Salesforce Administrator\u2019s colleagues can rely on them to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Maintain the platform<\/li>\n\n\n\n<li>Make it as easy as possible for users of any technical level to use Salesforce<\/li>\n\n\n\n<li>Stay updated on the platform\u2019s new tools, capabilities, and updates<\/li>\n<\/ul>\n\n\n\n<p>Think of Salesforce Administrators as your <a href=\"https:\/\/www.youtube.com\/watch?v=XULofJlkwtE&amp;feature=emb_title\" target=\"_blank\" rel=\"noopener\">trusted advisors<\/a> on all things Salesforce. They are a vital bridge between business and technology.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"what-does-a-salesforce-administrator-do\"><span>What does a Salesforce Administrator do? <\/span> <\/h2>\n\n\n\n<p>At some organisations, administrator jobs are combined with other roles. Depending on their needs, some hire for this role specifically. Because of our <a href=\"https:\/\/www.salesforce.com\/in\/products\/what-is-salesforce\/\" target=\"_blank\" rel=\"noopener\">platform\u2019s capabilities<\/a>, having someone with an admin certification (more on that in a minute) can ensure the company is using the platform to its fullest potential.<a href=\"https:\/\/www.salesforce.com\/in\/products\/what-is-salesforce\/\" target=\"_blank\" rel=\"noopener\"><\/a><\/p>\n\n\n\n<p>Take, for example, your sales team. They might use <a href=\"https:\/\/www.salesforce.com\/in\/products\/sales-cloud\/overview\/\" target=\"_blank\" rel=\"noopener\">Sales Cloud<\/a> to keep track of opportunities and close deals. With the help of a Salesforce Admin, your salespeople can set up personalised dashboards, fields, alerts, and reports to shorten the sales cycle and track every lead in greater detail. This level of organisation can lead to greater satisfaction among salespeople and new customers.<\/p>\n\n\n<div class=\"wp-block-quote-article\" style=\"\"><div class=\"wp-block-quote-social-wrapper\"><figure class=\"wp-block-quote-article-quote\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><span>\u201c<\/span>As our Trailblazers continue to grow and impact business, Salesforce Admin jobs will grow, too. Our research shows a 400% annual growth rate for admins and an average U.S. starting salary of $79,000.\u201d<\/p>\n<\/blockquote>\n\n<div class=\"post__social post__social--v2 post__social--blockquote\">\n\n\t\n\t<ul class=\"social-nav social-nav-v2\">\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on LinkedIn (Opens in a new tab)\"\n\t\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.salesforce.com%2Fin%2Fblog%2Fwhat-is-a-salesforce-admin%2F%3Futm_source%3DLinkedIn%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;title=What%20Is%20a%20Salesforce%20Admin%3F\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"21\" fill=\"none\"><path fill=\"#032D60\" d=\"M16.625 0H4.375A4.375 4.375 0 0 0 0 4.375v12.25A4.375 4.375 0 0 0 4.375 21h12.25A4.375 4.375 0 0 0 21 16.625V4.375A4.375 4.375 0 0 0 16.625 0M7 16.625H4.375V7H7zM5.687 5.89a1.54 1.54 0 0 1-1.53-1.543c0-.852.685-1.544 1.53-1.544.846 0 1.532.692 1.532 1.544S6.534 5.89 5.687 5.89M17.5 16.625h-2.625v-4.903c0-2.947-3.5-2.724-3.5 0v4.903H8.75V7h2.625v1.544c1.222-2.262 6.125-2.43 6.125 2.167z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on Twitter (Opens in a new tab)\"\n\t\t\t\t\thref=\"https:\/\/x.com\/intent\/tweet?text=What%20Is%20a%20Salesforce%20Admin%3F&#038;url=https%3A%2F%2Fwww.salesforce.com%2Fin%2Fblog%2Fwhat-is-a-salesforce-admin%2F%3Futm_source%3DTwitter%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;via=salesforce\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#032D60\" viewBox=\"0 0 32 32\"><path d=\"M17.4 14.8 23 8.3h-1.3L16.8 14 13 8.3H8.5l5.9 8.5-5.9 6.8h1.3l5.1-6 4.1 6h4.5zm-1.8 2.1-.6-.8-4.7-6.8h2l3.8 5.5.6.8 5 7.1h-2z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on Facebook (Opens in a new tab)\"\n\t\t\t\t\thref=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.salesforce.com%2Fin%2Fblog%2Fwhat-is-a-salesforce-admin%2F%3Futm_source%3DFacebook%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"19\" height=\"19\" fill=\"none\"><path fill=\"#032D60\" d=\"M19 9.5a9.5 9.5 0 0 0-19 0c0 4.742 3.474 8.672 8.016 9.385v-6.639H5.604V9.5h2.412V7.407c0-2.38 1.418-3.696 3.588-3.696 1.04 0 2.127.185 2.127.185v2.338h-1.198c-1.18 0-1.549.733-1.549 1.484V9.5h2.635l-.421 2.746h-2.214v6.639C15.526 18.172 19 14.242 19 9.5\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\n\t\t<li class=\"social-nav__item\">\n\t\t\t<button\n\t\t\t\tclass=\"copy-share js-copy-link\"\n\t\t\t\taria-label=\"Copy link to clipboard\"\n\t\t\t\thref=\"#\"\n\t\t\t\tdata-clipboard-text='\"What Is a Salesforce Admin?\" https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/'\n\t\t\t>\n\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"10\" fill=\"none\"><path fill=\"#032D60\" d=\"M14.586.406h-3.667V2.24h3.667a2.76 2.76 0 0 1 2.75 2.75 2.76 2.76 0 0 1-2.75 2.75h-3.667v1.833h3.667a4.585 4.585 0 0 0 4.583-4.583A4.585 4.585 0 0 0 14.586.406m-5.5 7.334H5.419a2.76 2.76 0 0 1-2.75-2.75 2.76 2.76 0 0 1 2.75-2.75h3.667V.406H5.419A4.585 4.585 0 0 0 .836 4.99a4.585 4.585 0 0 0 4.583 4.583h3.667zm-2.75-3.667h7.333v1.833H6.336z\" \/><\/svg>\n\t\t\t<\/button>\n\t\t<\/li>\n\t<\/ul>\n<\/div>\n<\/figure><\/div><\/div>\n\n\n<p> And that\u2019s just one department. We have solutions for just about every team in a company, including sales, marketing, customer service, and more. Each department can learn from the Salesforce Admin how to use our platform most effectively. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"how-to-become-a-salesforce-admin\"><span>How to become a Salesforce Admin <\/span> <\/h2>\n\n\n\n<p>You do not need a technical background or knowledge of Salesforce technology to begin. Anyone with a computer and an internet connection anywhere in the world can get trained via <a href=\"https:\/\/trailhead.salesforce.com\/\" target=\"_blank\" rel=\"noopener\">Trailhead<\/a>, our free online learning platform designed to teach new students and seasoned professionals a wide variety of business skills. Best of all, learning to become a Salesforce Admin happens online and on your schedule.<\/p>\n\n\n\n<p>To find work as an admin, you must <a href=\"https:\/\/trailhead.salesforce.com\/en\/users\/strailhead\/trailmixes\/prepare-for-your-salesforce-administrator-credential\" target=\"_blank\" rel=\"noopener\">prepare<\/a> and <a href=\"https:\/\/trailhead.salesforce.com\/en\/content\/learn\/trails\/administrator-certification-prep\" target=\"_blank\" rel=\"noopener\">study<\/a>, and then pass the <a href=\"https:\/\/trailhead.salesforce.com\/credentials\/administrator\" target=\"_blank\" rel=\"noopener\">Salesforce Certified Administrator exam<\/a>. Absolute beginners kick things off by learning what the Salesforce platform is and what it does, and then build on that learning in a series of engaging modules. We estimate that it takes around 115\u2013125 hours of study and preparation to pass.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"career-prospects-and-opportunities-for-salesforce-admins\"><span>Career prospects and opportunities for Salesforce Admins <\/span> <\/h2>\n\n\n\n<p>As our Trailblazers continue to <a href=\"https:\/\/www.salesforce.com\/news\/stories\/qa-sarah-franklin-and-tyler-prince-on-the-salesforce-economy-and-the-trailblazers-who-drive-it\/\" target=\"_blank\" rel=\"noopener\">grow and impact business<\/a>, Salesforce Admin jobs will grow, too. <a href=\"https:\/\/trailhead.salesforce.com\/career-path\/admin\" target=\"_blank\" rel=\"noopener\">Our research<\/a> shows a 400% annual growth rate for admins and an average U.S. starting salary of $79,000. It\u2019s a career path for people who love to learn and for professionals who enjoy using the latest technology.<\/p>\n\n\n\n<p>Some people who earn their Salesforce Administrator Certificate do so to supplement their current role in a company \u2013 and potentially <a href=\"https:\/\/www.masonfrank.com\/salesforce-blog\/salesforce-admin-certification-guide\/\" target=\"_blank\" rel=\"noopener\">secure a higher salary<\/a>. Others use it to enrich their resume and find a new position.<a href=\"https:\/\/www.salesforce.com\/in\/customer-success-stories\/#!page=1\" target=\"_blank\" rel=\"noopener\">Many companies<\/a> across industries and of different sizes use Salesforce, including retailers, nonprofits, financial services, healthcare providers, software companies, and businesses that provide a service.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"salesforce-administrator-credentials-and-certifications\"><span>Salesforce Administrator credentials and certifications <\/span> <\/h2>\n\n\n\n<p>Becoming a Salesforce Admin can be a valuable long-term career path, or a way to improve the career path you\u2019re already on. The Salesforce Administrator role has <a href=\"https:\/\/trailhead.salesforce.com\/credentials\/administratoroverview\">five credentials<\/a>, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/trailhead.salesforce.com\/credentials\/administrator\" target=\"_blank\" rel=\"noopener\">Administrator<\/a>\u2013 designed for those who have experience with Salesforce and continuously look for ways to help companies get additional features and capabilities<\/li>\n\n\n\n<li><a href=\"https:\/\/trailhead.salesforce.com\/credentials\/advancedadministrator\" target=\"_blank\" rel=\"noopener\">Advanced Administrator<\/a>\u2013 for seasoned Salesforce Administrators who have mastered advanced Salesforce features and functionality to solve a variety of business problems<\/li>\n\n\n\n<li><a href=\"https:\/\/trailhead.salesforce.com\/credentials\/cpqspecialist\" target=\"_blank\" rel=\"noopener\">CPQ Specialist<\/a> \u2013 for individuals with experience designing, building, and implementing quoting flows with <a href=\"https:\/\/www.salesforce.com\/blog\/what-is-salesforce-cpq\/\" target=\"_blank\" rel=\"noopener\">Salesforce Configure, Price, Quote (CPQ)<\/a>, technology used to organise sales teams<\/li>\n\n\n\n<li><a href=\"https:\/\/trailhead.salesforce.com\/credentials\/marketingcloudadministrator\" target=\"_blank\" rel=\"noopener\">Marketing Cloud Administrator<\/a>\u2013 for administrators who configure and troubleshoot configuration and user requests in Marketing Cloud, including subscriber data management and Setup navigation<\/li>\n\n\n\n<li><a href=\"https:\/\/trailhead.salesforce.com\/credentials\/platformappbuilder\" target=\"_blank\" rel=\"noopener\">Platform App Builder<\/a>\u2013 for those skilled in designing, building, and implementing custom applications<\/li>\n<\/ul>\n\n\n\n<p>You can also pick up a few Superbadges along the way to indicate extra learning concentrations in topics such as <a href=\"https:\/\/trailhead.salesforce.com\/superbadges\/superbadge_business_specialist\" target=\"_blank\" rel=\"noopener\">Business Administration Specialist<\/a> and <a href=\"https:\/\/trailhead.salesforce.com\/en\/superbadges\/superbadge_security\" target=\"_blank\" rel=\"noopener\">Security Specialist<\/a>.<\/p>\n\n\n\n<p>Examples of the concepts you\u2019ll learn during study for the certification exam include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Managing users, data, and security<\/li>\n\n\n\n<li>Maintaining and customising <a href=\"https:\/\/www.salesforce.com\/in\/products\/sales-cloud\/overview\/\" target=\"_blank\" rel=\"noopener\">Sales Cloud<\/a> and <a href=\"https:\/\/www.salesforce.com\/in\/products\/service-cloud\/overview\/\" target=\"_blank\" rel=\"noopener\">Service Cloud<\/a> apps<\/li>\n\n\n\n<li>Building reports, dashboards, and workflows<\/li>\n<\/ul>\n\n\n\n<p>Note that in addition to becoming a Salesforce Admin, other paths of study exist to help professionals learn and demonstrate their capability with our platform. You may also want to consider certifications to become a Salesforce <a href=\"https:\/\/trailhead.salesforce.com\/credentials\/architectoverview\" target=\"_blank\" rel=\"noopener\">Architect<\/a>, <a href=\"https:\/\/trailhead.salesforce.com\/credentials\/developeroverview\" target=\"_blank\" rel=\"noopener\">Developer<\/a>, <a href=\"https:\/\/trailhead.salesforce.com\/credentials\/marketingoverview\" target=\"_blank\" rel=\"noopener\">Marketer<\/a>, <a href=\"https:\/\/trailhead.salesforce.com\/credentials\/consultantoverview\" target=\"_blank\" rel=\"noopener\">Consultant<\/a>, or <a href=\"https:\/\/trailhead.salesforce.com\/credentials\/designeroverview\" target=\"_blank\" rel=\"noopener\">Designer<\/a>.<\/p>\n\n\n\n<p>To become a credentialed Salesforce Administrator, you don\u2019t need any other certifications. However, if you choose to become an Advanced Administrator, you\u2019ll need to start with your Administrator Certificate. The Advanced Administrator exam builds on your Salesforce Admin knowledge and deepens it.<\/p>\n\n\n\n<p>Before scheduling your exam, we recommend that candidates have at least six months to one year of experience using Salesforce.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"how-to-prepare-for-the-salesforce-administrator-certification-exam\"><span>How to prepare for the Salesforce Administrator certification exam <\/span> <\/h2>\n\n\n\n<p>Future admins have a few options to prepare for their credentials. To complement the <a href=\"https:\/\/trailhead.salesforce.com\/en\/home\" target=\"_blank\" rel=\"noopener\">Trailhead<\/a> courses, Trailhead also has a community of fellow learners; members are known as <a href=\"https:\/\/www.salesforce.com\/blog\/so-what-is-a-trailblazer\/\" target=\"_blank\" rel=\"noopener\">Trailblazers<\/a>. You can join the <a href=\"https:\/\/trailblazers.salesforce.com\/\" target=\"_blank\" rel=\"noopener\">Trailblazer Community<\/a> to learn together, find answers, and collaborate.<\/p>\n\n\n\n<p>Administrators can also learn from the <a href=\"https:\/\/www.youtube.com\/channel\/UCJZ40ShB_oLStzaYT4m9WWQ\" target=\"_blank\" rel=\"noopener\">Salesforce Admin YouTube channel<\/a> with videos that show what the role entails, as well as recorded webinars and educational videos. (You can also get tips on <a href=\"https:\/\/www.youtube.com\/watch?v=lPd5lrdeNWA\" target=\"_blank\" rel=\"noopener\">how to pass the exam<\/a>.)<\/p>\n\n\n\n<p>Other <a href=\"https:\/\/admin.salesforce.com\/\" target=\"_blank\" rel=\"noopener\">online and offline resources<\/a> include <a href=\"https:\/\/admin.salesforce.com\/blog\" target=\"_blank\" rel=\"noopener\">blog posts<\/a>, <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/the-salesforce-admins-podcast\/id914088438\">podcasts<\/a>, and <a href=\"https:\/\/admin.salesforce.com\/event\" target=\"_blank\" rel=\"noopener\">virtual programming and in-person events<\/a> that are updated often and spark some inspiring conversation.<\/p>\n\n\n<div class=\"wp-block-quote-article\" style=\"\"><div class=\"wp-block-quote-social-wrapper\"><figure class=\"wp-block-quote-article-quote\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><span>\u201c<\/span>With the help of a Salesforce Admin, your salespeople can set up personalised dashboards, fields, alerts, and reports to shorten the sales cycle and track every lead in greater detail. This level of organisation can lead to greater satisfaction among salespeople and new customers.\u201d<\/p>\n<\/blockquote>\n\n<div class=\"post__social post__social--v2 post__social--blockquote\">\n\n\t\n\t<ul class=\"social-nav social-nav-v2\">\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on LinkedIn (Opens in a new tab)\"\n\t\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.salesforce.com%2Fin%2Fblog%2Fwhat-is-a-salesforce-admin%2F%3Futm_source%3DLinkedIn%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;title=What%20Is%20a%20Salesforce%20Admin%3F\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"21\" fill=\"none\"><path fill=\"#032D60\" d=\"M16.625 0H4.375A4.375 4.375 0 0 0 0 4.375v12.25A4.375 4.375 0 0 0 4.375 21h12.25A4.375 4.375 0 0 0 21 16.625V4.375A4.375 4.375 0 0 0 16.625 0M7 16.625H4.375V7H7zM5.687 5.89a1.54 1.54 0 0 1-1.53-1.543c0-.852.685-1.544 1.53-1.544.846 0 1.532.692 1.532 1.544S6.534 5.89 5.687 5.89M17.5 16.625h-2.625v-4.903c0-2.947-3.5-2.724-3.5 0v4.903H8.75V7h2.625v1.544c1.222-2.262 6.125-2.43 6.125 2.167z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on Twitter (Opens in a new tab)\"\n\t\t\t\t\thref=\"https:\/\/x.com\/intent\/tweet?text=What%20Is%20a%20Salesforce%20Admin%3F&#038;url=https%3A%2F%2Fwww.salesforce.com%2Fin%2Fblog%2Fwhat-is-a-salesforce-admin%2F%3Futm_source%3DTwitter%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;via=salesforce\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#032D60\" viewBox=\"0 0 32 32\"><path d=\"M17.4 14.8 23 8.3h-1.3L16.8 14 13 8.3H8.5l5.9 8.5-5.9 6.8h1.3l5.1-6 4.1 6h4.5zm-1.8 2.1-.6-.8-4.7-6.8h2l3.8 5.5.6.8 5 7.1h-2z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on Facebook (Opens in a new tab)\"\n\t\t\t\t\thref=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.salesforce.com%2Fin%2Fblog%2Fwhat-is-a-salesforce-admin%2F%3Futm_source%3DFacebook%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"19\" height=\"19\" fill=\"none\"><path fill=\"#032D60\" d=\"M19 9.5a9.5 9.5 0 0 0-19 0c0 4.742 3.474 8.672 8.016 9.385v-6.639H5.604V9.5h2.412V7.407c0-2.38 1.418-3.696 3.588-3.696 1.04 0 2.127.185 2.127.185v2.338h-1.198c-1.18 0-1.549.733-1.549 1.484V9.5h2.635l-.421 2.746h-2.214v6.639C15.526 18.172 19 14.242 19 9.5\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\n\t\t<li class=\"social-nav__item\">\n\t\t\t<button\n\t\t\t\tclass=\"copy-share js-copy-link\"\n\t\t\t\taria-label=\"Copy link to clipboard\"\n\t\t\t\thref=\"#\"\n\t\t\t\tdata-clipboard-text='\"What Is a Salesforce Admin?\" https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/'\n\t\t\t>\n\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"10\" fill=\"none\"><path fill=\"#032D60\" d=\"M14.586.406h-3.667V2.24h3.667a2.76 2.76 0 0 1 2.75 2.75 2.76 2.76 0 0 1-2.75 2.75h-3.667v1.833h3.667a4.585 4.585 0 0 0 4.583-4.583A4.585 4.585 0 0 0 14.586.406m-5.5 7.334H5.419a2.76 2.76 0 0 1-2.75-2.75 2.76 2.76 0 0 1 2.75-2.75h3.667V.406H5.419A4.585 4.585 0 0 0 .836 4.99a4.585 4.585 0 0 0 4.583 4.583h3.667zm-2.75-3.667h7.333v1.833H6.336z\" \/><\/svg>\n\t\t\t<\/button>\n\t\t<\/li>\n\t<\/ul>\n<\/div>\n<\/figure><\/div><\/div>\n\n\n<p>Once you\u2019ve gone through the <a href=\"https:\/\/trailhead.salesforce.com\/users\/strailhead\/trailmixes\/prepare-for-your-salesforce-administrator-credential\" target=\"_blank\" rel=\"noopener\">courses and steps<\/a> on Trailhead to learn and study for the certification, familiarise yourself with the <a href=\"https:\/\/trailhead.salesforce.com\/help?article=Salesforce-Certified-Administrator-Exam-Guide\" target=\"_blank\" rel=\"noopener\">Salesforce Certified Administrator Exam Guide<\/a>.<\/p>\n\n\n\n<p>When you\u2019re ready, it\u2019s time to <a href=\"https:\/\/trailhead.salesforce.com\/credentials\/administratoroverview\" target=\"_blank\" rel=\"noopener\">sign up for the exam<\/a>. The test can be taken in-person or online. It includes 60 multiple-choice or multiple-select questions and five non-scored questions. Test takers have 105 minutes, or just over an hour and a half, and they must score 65% or higher to pass. There is a fee to take and retake the exam.<\/p>\n\n\n\n<p>After you pass the test, you\u2019re a certified Salesforce administrator, and your career opportunities have expanded. But your learning doesn\u2019t stop there. <a href=\"https:\/\/trailhead.salesforce.com\/help?article=Certification-Release-Maintenance-Schedule\" target=\"_blank\" rel=\"noopener\">Maintain your certification<\/a> on a specific schedule to keep your knowledge, skills, and abilities current.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This is what a Salesforce Admin is, and what they do. Consider a career as a Salesforce Administrator and master the Salesforce CRM platform.<\/p>\n","protected":false},"author":1,"featured_media":7439,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"b90b5228b7154ea0b4c7140767ecd38c","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[564,558],"sf_content_type":[],"coauthors":[565],"class_list":["post-7440","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-careers","sf_topic-salesforce-101-academy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Is a Salesforce Admin? - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is a Salesforce Admin?\" \/>\n<meta property=\"og:description\" content=\"This is what a Salesforce Admin is, and what they do. Consider a career as a Salesforce Administrator and master the Salesforce CRM platform.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-06T07:06:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-17T06:21:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"281\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Rebecca Saar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rebecca Saar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/#\/schema\/person\/image\/7ca55a80e48ba1f5c964691c7402c726\"}],\"headline\":\"What Is a Salesforce Admin?\",\"datePublished\":\"2023-06-06T07:06:48+00:00\",\"dateModified\":\"2023-07-17T06:21:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/\"},\"wordCount\":1238,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png\",\"inLanguage\":\"en-IN\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/\",\"url\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/\",\"name\":\"What Is a Salesforce Admin? - Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png\",\"datePublished\":\"2023-06-06T07:06:48+00:00\",\"dateModified\":\"2023-07-17T06:21:21+00:00\",\"author\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/#\/schema\/person\/601f410a2801f4ddcf6f00cb182e69d3\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#breadcrumb\"},\"inLanguage\":\"en-IN\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-IN\",\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#primaryimage\",\"url\":\"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png\",\"contentUrl\":\"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png\",\"width\":500,\"height\":281,\"caption\":\"What Is a Salesforce Admin?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.salesforce.com\/in\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What Is a Salesforce Admin?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/#website\",\"url\":\"https:\/\/www.salesforce.com\/in\/blog\/\",\"name\":\"Salesforce\",\"description\":\"News, tips, and insights from the global cloud leader\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.salesforce.com\/in\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-IN\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/#\/schema\/person\/image\/7ca55a80e48ba1f5c964691c7402c726\",\"name\":\"Rebecca Saar\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-IN\",\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/#\/schema\/person\/image\/15d90a40c5403bd1af551d87454f575c\",\"url\":\"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/rebecca-saar.jpg?w=150&h=150&crop=1\",\"contentUrl\":\"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/rebecca-saar.jpg?w=150&h=150&crop=1\",\"width\":\"150\",\"height\":\"150\",\"caption\":\"Rebecca Saar\"},\"description\":\"Sr. Director, Admin Marketing at Salesforce Rebecca Saar is the senior director of admin marketing focused on enabling, empowering, and elevating Salesforce Administrators, a.k.a. #AwesomeAdmins, all over the world.\",\"url\":\"https:\/\/www.salesforce.com\/in\/blog\/author\/rebecca-saar\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What Is a Salesforce Admin? - Salesforce","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/","og_type":"article","og_title":"What Is a Salesforce Admin?","og_description":"This is what a Salesforce Admin is, and what they do. Consider a career as a Salesforce Administrator and master the Salesforce CRM platform.","og_url":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/","og_site_name":"Salesforce","article_published_time":"2023-06-06T07:06:48+00:00","article_modified_time":"2023-07-17T06:21:21+00:00","og_image":[{"width":500,"height":281,"url":"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png","type":"image\/png"}],"author":"Rebecca Saar","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Rebecca Saar","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#article","isPartOf":{"@id":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/"},"author":[{"@id":"https:\/\/www.salesforce.com\/in\/blog\/#\/schema\/person\/image\/7ca55a80e48ba1f5c964691c7402c726"}],"headline":"What Is a Salesforce Admin?","datePublished":"2023-06-06T07:06:48+00:00","dateModified":"2023-07-17T06:21:21+00:00","mainEntityOfPage":{"@id":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/"},"wordCount":1238,"commentCount":0,"image":{"@id":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png","inLanguage":"en-IN","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/","url":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/","name":"What Is a Salesforce Admin? - Salesforce","isPartOf":{"@id":"https:\/\/www.salesforce.com\/in\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#primaryimage"},"image":{"@id":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png","datePublished":"2023-06-06T07:06:48+00:00","dateModified":"2023-07-17T06:21:21+00:00","author":{"@id":"https:\/\/www.salesforce.com\/in\/blog\/#\/schema\/person\/601f410a2801f4ddcf6f00cb182e69d3"},"breadcrumb":{"@id":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#breadcrumb"},"inLanguage":"en-IN","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/"]}]},{"@type":"ImageObject","inLanguage":"en-IN","@id":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#primaryimage","url":"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png","contentUrl":"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png","width":500,"height":281,"caption":"What Is a Salesforce Admin?"},{"@type":"BreadcrumbList","@id":"https:\/\/www.salesforce.com\/in\/blog\/what-is-a-salesforce-admin\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.salesforce.com\/in\/blog\/"},{"@type":"ListItem","position":2,"name":"What Is a Salesforce Admin?"}]},{"@type":"WebSite","@id":"https:\/\/www.salesforce.com\/in\/blog\/#website","url":"https:\/\/www.salesforce.com\/in\/blog\/","name":"Salesforce","description":"News, tips, and insights from the global cloud leader","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.salesforce.com\/in\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-IN"},{"@type":"Person","@id":"https:\/\/www.salesforce.com\/in\/blog\/#\/schema\/person\/image\/7ca55a80e48ba1f5c964691c7402c726","name":"Rebecca Saar","image":{"@type":"ImageObject","inLanguage":"en-IN","@id":"https:\/\/www.salesforce.com\/in\/blog\/#\/schema\/person\/image\/15d90a40c5403bd1af551d87454f575c","url":"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/rebecca-saar.jpg?w=150&h=150&crop=1","contentUrl":"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/rebecca-saar.jpg?w=150&h=150&crop=1","width":"150","height":"150","caption":"Rebecca Saar"},"description":"Sr. Director, Admin Marketing at Salesforce Rebecca Saar is the senior director of admin marketing focused on enabling, empowering, and elevating Salesforce Administrators, a.k.a. #AwesomeAdmins, all over the world.","url":"https:\/\/www.salesforce.com\/in\/blog\/author\/rebecca-saar\/"}]}},"jetpack_featured_media_url":"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/what-is-a-salesforce-admin-v2.png","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Salesforce","distributor_original_site_url":"https:\/\/www.salesforce.com\/in\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/posts\/7440","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/comments?post=7440"}],"version-history":[{"count":3,"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/posts\/7440\/revisions"}],"predecessor-version":[{"id":10531,"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/posts\/7440\/revisions\/10531"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/media\/7439"}],"wp:attachment":[{"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/media?parent=7440"}],"wp:term":[{"taxonomy":"sf_topic","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/sf_topic?post=7440"},{"taxonomy":"sf_content_type","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/sf_content_type?post=7440"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/blog\/wp-json\/wp\/v2\/coauthors?post=7440"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}