{"id":7461,"date":"2020-03-31T07:07:00","date_gmt":"2023-06-06T07:07:08","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=7461"},"modified":"2023-06-27T13:29:18","modified_gmt":"2023-06-27T13:29:18","slug":"help-business-manage-through-crisis","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/in\/blog\/help-business-manage-through-crisis\/","title":{"rendered":"Helping Business Manage Through Crisis"},"content":{"rendered":"\n

In this time of tremendous global challenge and continued business transformation, we\u2019ve created Leading Through Change<\/b>, a series for both senior executives, small business leaders, and those in between. Our goals are simple:<\/p>\n\n\n\n

1. to provide thought leadership, tips, and resources from Salesforce and our community of Trailblazers to help business leaders manage through crisis; and,<\/p>\n\n\n\n

2. to provide a forum for community and conversation with peers.<\/p>\n\n\n\n

In this series, we\u2019ll share content that\u2019s universally helpful<\/b> regardless of your role in the organisation, as well as guidance specific to CEOs, CMOs, CIOs, CROs, VPs of Commerce, service leaders, and for vertical industries. For example \u2014 we\u2019ll share tips on employee communications, customer communications, solving for revenue challenges, and maintaining customer relationships in a work from home era.<\/p>\n\n\n\n

For twenty-one years we\u2019ve listened to customers share their greatest opportunities and toughest challenges. And with twenty-one years of insights from the Trailblazers among us \u2014 those business innovators who have experienced personal and professional transformation, we\u2019ll draw from our experience, and these relationships, to share the best insights with all of you.<\/p>\n\n\n\n

Now, I\u2019d like to also hear from you<\/i>. Please drop me a line (cmo@salesforce.com) to let me know what you\u2019re grappling with, what questions you have and ideas for how we can share learnings from our customers to help inform your approach. Your input will directly affect our Leading for Change Series content, community, and conversation going forward.<\/p>\n\n\n\n

While these are challenging times for all of us, I\u2019m confident that, together, we\u2019ll also see new opportunities to connect with our customers and new ways to do business. Please share this series with anyone in your professional circle who might benefit from the wisdom and perspective of peers.<\/p>\n\n\n\n

Stephanie Buscemi<\/b>
Chief Marketing Officer, Salesforce<\/p>\n\n\n\n

Our Leading Through Change content series provides thought leadership, tips, and resources to help business leaders manage through crisis. Check out some of our most recent articles:<\/p>\n\n\n\n