{"id":8029,"date":"2021-08-31T07:18:00","date_gmt":"2023-06-06T07:18:24","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=8029"},"modified":"2023-07-17T06:24:43","modified_gmt":"2023-07-17T06:24:43","slug":"how-edtech-companies-can-make-learning-more-engaging-and-accessible","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/in\/blog\/how-edtech-companies-can-make-learning-more-engaging-and-accessible\/","title":{"rendered":"How Edtech Companies can Make Learning More Engaging and Accessible"},"content":{"rendered":"\n<p>2020 marked a watershed period for the Indian edtech industry. While the pandemic led to a surge in demand for online learning, the National Education Policy (NEP) 2020 placed special emphasis on online and digital education. Together, these events have created massive opportunities for edtech companies. But to maintain the momentum,, an edtech player will need to carve out its niche and beat its competition.<\/p>\n\n\n\n<p>This infographic shares some smart tips on how edtech players can use technology strategically to get an edge over their competition, and stay relevant even as schools and colleges prepare to reopen.<\/p>\n\n\n\n<p> <img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/how-edtech-companies-can-make-learning-more-engaging-and-accessible-infographics.jpg?strip=all&#038;quality=95\" alt=\"\"> <\/p>\n\n\n\n<p><a href=\"https:\/\/www.salesforce.com\/in\/products\/\" target=\"_blank\" rel=\"noopener\">Salesforce Customer 360<\/a> can help businesses make customer-centric decisions that drive business growth and customer loyalty. The CRM solution integrates customer data from across sales, marketing, service, and commerce touchpoints to build a unified customer profile. This enables businesses to offer hyper-personalised offerings and communication to each customer. The solution offers advanced capabilities such as \u2013 <a href=\"https:\/\/www.salesforce.com\/in\/products\/analytics\/overview\/\" target=\"_blank\" rel=\"noopener\">visual analytics<\/a>, <a href=\"https:\/\/www.salesforce.com\/in\/products\/platform\/overview\/\" target=\"_blank\" rel=\"noopener\">low-code app development<\/a>, <a href=\"https:\/\/www.salesforce.com\/in\/products\/integration\/overview\/\" target=\"_blank\" rel=\"noopener\">API-led connectivity<\/a>, <a href=\"https:\/\/www.salesforce.com\/in\/products\/einstein\/overview\/?d=cta-body-promo-90\" target=\"_blank\" rel=\"noopener\">built-in AI engine<\/a> \u2013 along with dedicated <a href=\"https:\/\/www.salesforce.com\/in\/products\/sales-cloud\/overview\/\" target=\"_blank\" rel=\"noopener\">sales<\/a>, <a href=\"https:\/\/www.salesforce.com\/in\/products\/marketing-cloud\/overview\/\" target=\"_blank\" rel=\"noopener\">marketing<\/a>, and <a href=\"https:\/\/www.salesforce.com\/in\/products\/service-cloud\/overview\/\" target=\"_blank\" rel=\"noopener\">service<\/a> solutions, all on a single platform!<\/p>\n\n\n\n<p>Edtech companies can adopt Salesforce Customer 360 or its suite of solutions to build an agile, scalable, and future-ready model.<\/p>\n\n\n\n<p> <span id=\"authorRoot\" path=\"\/content\/blogs\/in\/en\/authors\/\"><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Opportunities abound edtech startups. But to stay profitable, they need to overcome their top 3 challenges, and technology provides viable solutions.<\/p>\n","protected":false},"author":1,"featured_media":8027,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"208e5d043be6477185211af7d4635e8f","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[555],"sf_content_type":[],"coauthors":[554],"class_list":["post-8029","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-digital-transformation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How Edtech Companies can Make Learning More Engaging and Accessible - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/in\/blog\/how-edtech-companies-can-make-learning-more-engaging-and-accessible\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Edtech Companies can Make Learning More Engaging and Accessible\" \/>\n<meta property=\"og:description\" content=\"Opportunities abound edtech startups. But to stay profitable, they need to overcome their top 3 challenges, and technology provides viable solutions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/in\/blog\/how-edtech-companies-can-make-learning-more-engaging-and-accessible\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-06T07:18:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-17T06:24:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/how-edtech-companies-can-make-learning-more-engaging-and-accessible-main-image.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"281\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Salesforce India\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Salesforce India\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/how-edtech-companies-can-make-learning-more-engaging-and-accessible\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/how-edtech-companies-can-make-learning-more-engaging-and-accessible\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/#\/schema\/person\/image\/8070458d6559a5d359525a51587ea7ad\"}],\"headline\":\"How Edtech Companies can Make Learning More Engaging and Accessible\",\"datePublished\":\"2023-06-06T07:18:24+00:00\",\"dateModified\":\"2023-07-17T06:24:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/how-edtech-companies-can-make-learning-more-engaging-and-accessible\/\"},\"wordCount\":201,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/how-edtech-companies-can-make-learning-more-engaging-and-accessible\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/in\/blog\/wp-content\/uploads\/sites\/9\/2023\/06\/how-edtech-companies-can-make-learning-more-engaging-and-accessible-main-image.jpg\",\"inLanguage\":\"en-IN\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.salesforce.com\/in\/blog\/how-edtech-companies-can-make-learning-more-engaging-and-accessible\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/in\/blog\/how-edtech-companies-can-make-learning-more-engaging-and-accessible\/\",\"url\":\"https:\/\/www.salesforce.com\/in\/blog\/how-edtech-companies-can-make-learning-more-engaging-and-accessible\/\",\"name\":\"How Edtech Companies can Make Learning More Engaging and Accessible - 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