Marketing Cloud, Trailhead...
Pardot B2B Marketing Automation Pricing
Grow faster with the marketing automation edition that fits your business.
Growth
Plus
Advanced
Growth
Growth
Fuel growth with marketing automation.
$
1,250
USD/month* up to 10,000 contacts
billed annually
billed annually
Plus
Plus
Dive deeper with marketing automation and analytics.
$
2,500
USD/month* up to 10,000 contacts
billed annually
billed annually
Advanced
Advanced
MOST POPULAR
Power innovation with advanced marketing automation and analytics.
$
4,000
USD/month* up to 10,000 contacts
billed annually
billed annually
Growth
Plus
Advanced
Growth
Growth
Fuel growth with marketing automation.
$
1,250
USD/month* up to 10,000 contacts
billed annually
billed annually
10,000 contacts included Contact Blocks
Email Marketing
50 forms included Forms
50 landing pages included Landing Pages
Tracked Social Posts
$400/month Email Rendering & Preview Analysis
50 automation rules included Automation Rules
Variable Tags
Engagement Programs
Lead Nurturing
$400/month Advanced Dynamic Content
In-depth Prospect Tracking
Lead Deduplication
Lead Scoring & Grading
$400/month Social Profiling & Lookups
ROI Reporting
10 Competitor Monitoring
100 SEO Keyword Monitoring
$400/month Advanced Email Analytics
Custom Fields
100 MB File Hosting
User Forum
On-demand Training Videos
Live, Weekly Training
User Management
Success Specialist Team
bit.ly Pro Connector
EventBrite Integration
Native CRM Integration
Olark Chat Integration
Webinar Integration
$400/month Google AdWords Integration
3 SSL Vanity Domains per Account
Fully Customisable URLs
Plus
Plus
Dive deeper with marketing automation and analytics.
$
2,500
USD/month* up to 10,000 contacts
billed annually
billed annually
10,000 contacts included Contact Blocks
Email Marketing
Forms
Landing Pages
Integrated Marketing Calendar
Multivariate Landing Page Testing
Tracked Social Posts
Email Rendering & Preview Analysis
Email A/B Testing
100 automation rules included Automation Rules
Variable Tags
Engagement Programs
Lead Nurturing
Advanced Dynamic Content
In-depth Prospect Tracking
Lead Deduplication
Lead Scoring & Grading
Social Profiling & Lookups
Multiple scoring categories
ROI Reporting
25 Competitor Monitoring
250 SEO Keyword Monitoring
Advanced Email Analytics
Multi-touch attribution models
Custom Fields
500 MB File Hosting
25,000 API Access — Calls per day
$400/month Custom Object Integration
User Forum
On-demand Training Videos
Live, Weekly Training
User Management
Success Specialist Team
$500/month Custom user roles and permissions
bit.ly Pro Connector
EventBrite Integration
Native CRM Integration
Olark Chat Integration
Webinar Integration
Google AdWords Integration
10 SSL Vanity Domains per Account
Fully Customisable URLs
$500/month Dedicated IP Address
B2B Marketing Analytics
Advanced
Advanced
MOST POPULAR
Power innovation with advanced marketing automation and analytics.
$
4,000
USD/month* up to 10,000 contacts
billed annually
billed annually
10,000 contacts included Contact Blocks
Email Marketing
Forms
Landing Pages
Integrated Marketing Calendar
Multivariate Landing Page Testing
Tracked Social Posts
Email Rendering & Preview Analysis
Email A/B Testing
150 automation rules included Automation Rules
Variable Tags
Engagement Programs
Lead Nurturing
Advanced Dynamic Content
In-depth Prospect Tracking
Lead Deduplication
Lead Scoring & Grading
Social Profiling & Lookups
Multiple scoring categories
ROI Reporting
100 Competitor Monitoring
1,000 SEO Keyword Monitoring
Advanced Email Analytics
Multi-touch attribution models
Predictive Lead Score
Behaviour Scoring
Campaign Insights
Custom Fields
10 GB File Hosting
100,000 API Access — Calls per day
Custom Object Integration
User Forum
On-demand Training Videos
Live, Weekly Training
User Management
Success Specialist Team
Custom user roles and permissions
bit.ly Pro Connector
EventBrite Integration
Native CRM Integration
Olark Chat Integration
Webinar Integration
Google AdWords Integration
20 SSL Vanity Domains per Account
Fully Customisable URLs
Dedicated IP Address
B2B Marketing Analytics
2 business units included Business Units
Compare editions and top features.
Growth
$
1,250
USD/month/up to 10,000 contacts
Plus
$
2,500
USD/month/up to 10,000 contacts
Advanced
$
4,000
USD/month/up to 10,000 contacts
Growth
Plus
Advanced
Lead Generation, Qualification, and Management
Email Marketing and Personalisation
Marketing and Sales Intelligence
Advanced Automation, Personalisation, and Qualification
Advanced Analytics and Reporting
Business Units
Artificial Intelligence for Marketing and Sales
Explore all features.
Growth
$
1,250
USD/month* up to 10,000 contacts
Plus
$
2,500
USD/month* up to 10,000 contacts
Advanced
$
4,000
USD/month* up to 10,000 contacts
Growth
Plus
Advanced
Contact Blocks
10,000 contacts included
10,000 contacts included
10,000 contacts included
Email Marketing
Forms
50 forms included
Landing Pages
50 landing pages included
Integrated Marketing Calendar
Multivariate Landing Page Testing
Tracked Social Posts
Email Rendering & Preview Analysis
$400/month
Email A/B Testing
Growth
Plus
Advanced
Automation Rules
50 automation rules included
100 automation rules included
150 automation rules included
Variable Tags
Engagement Programs
Lead Nurturing
Advanced Dynamic Content
$400/month
Growth
Plus
Advanced
In-depth Prospect Tracking
Lead Deduplication
Lead Scoring & Grading
Social Profiling & Lookups
$400/month
Multiple scoring categories
Growth
Plus
Advanced
ROI Reporting
Competitor Monitoring
10
25
100
SEO Keyword Monitoring
100
250
1,000
Advanced Email Analytics
$400/month
Multi-touch attribution models
Growth
Plus
Advanced
Predictive Lead Score
Behaviour Scoring
Campaign Insights
Growth
Plus
Advanced
Custom Fields
File Hosting
100 MB
500 MB
10 GB
API Access — Calls per day
25,000
100,000
Custom Object Integration
$400/month
Growth
Plus
Advanced
User Forum
On-demand Training Videos
Live, Weekly Training
User Management
Success Specialist Team
Custom user roles and permissions
$500/month
Growth
Plus
Advanced
bit.ly Pro Connector
EventBrite Integration
Native CRM Integration
Olark Chat Integration
Webinar Integration
Google AdWords Integration
$400/month
Growth
Plus
Advanced
SSL Vanity Domains per Account
3
10
20
Fully Customisable URLs
Dedicated IP Address
$500/month
Growth
Plus
Advanced
B2B Marketing Analytics
Business Units
2 business units included
Extend Pardot
Request a Contact: Enquiries for Sales & Support
Salesforce Engage
Empower Sales to connect early, often, and effectively with Salesforce Engage for Pardot.
$50
USD/user/month*
(billed annually)
Request a Contact: Enquiries for Sales & Support
Additional Contacts
Additional contacts available for purchase.
Starting at
$100
USD/10,000 contacts/month*
* All per user products require an annual contract.
This page is provided for information purposes only and is not warranted to be error-free, nor is it subject to any other warranties.
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B2B Marketing Automation from Salesforce
Provide an on-demand software solution that can take your marketing department from cost center to revenue driver. Leverage Pardot's sophisticated yet simple marketing automation platform to grow pipeline and generate better leads by allowing marketing and sales departments to create, deploy, automate, and manage marketing campaigns online. Learn why Pardot was ranked #1 in total cost of ownership in lead management automation by leading analysts and significantly improves performance with full-featured marketing automation tools.
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