The website remains a key point in the customer journey – often marking the first interaction with a brand. Our Web marketing tools make it easy to create beautiful, dynamic Web pages and personalised content, then track every action your customers take, in real time, to make the insights actionable.
We understand you’re a marketer, not a programmer. So, whether you're looking to grow your email list, increase online sales, or promote a special offer, with CloudPages, you can easily create branded content for Web and apps in minutes — no advanced programming knowledge required. Work from a single experience to create content that reflects your brand and stays consistent across landing pages, microsites, Facebook tabs, mobile apps, and more, ensuring a seamless customer experience.
Leverage Personalization Builder to turn static websites into dynamic experiences with personalised content and predictive recommendations tailored specifically to each customer, based on their behaviour and preferences.
Measurement is the key to understanding success. With native Web and mobile analytics that are easy to use and feature marketer-centric dashboards, gain insights to help inform your website and your broader digital marketing strategy.
In today's connected world, every customer interaction matters. Marketing Cloud helps you make the most of every touchpoint, giving you the tools to manage the customer journey across all channels.
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