{"version":"1.0","provider_name":"Salesforce","provider_url":"https:\/\/www.salesforce.com\/in\/news","author_name":"Salesforce","author_url":"https:\/\/www.salesforce.com\/in\/news","title":"Connected Car Disconnect: 65% of U.S. Drivers Don't Understand 'Connected Cars' but Many Will Trade Data for Personalization","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"JMJKfPdJM2\"><a href=\"https:\/\/www.salesforce.com\/in\/news\/stories\/connected-car-research\/\">Connected Car Disconnect: 65% of U.S. Drivers Don&#8217;t Understand &#8216;Connected Cars&#8217; but Many Will Trade Data for Personalization<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.salesforce.com\/in\/news\/stories\/connected-car-research\/embed\/#?secret=JMJKfPdJM2\" width=\"600\" height=\"338\" title=\"&#8220;Connected Car Disconnect: 65% of U.S. Drivers Don&#8217;t Understand &#8216;Connected Cars&#8217; but Many Will Trade Data for Personalization&#8221; &#8212; Salesforce\" data-secret=\"JMJKfPdJM2\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/wp-bn.salesforce.com\/in\/news\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2024\/01\/ConnectedCarResearch.jpg","thumbnail_width":1200,"thumbnail_height":675,"description":"A Salesforce survey of over 2,000 car owners and lessors in the United States found that while drivers are generally willing to trade personal data for connected car benefits \u2014 like advanced personalization and cheaper insurance \u2014 few drivers actually understand what a \u2018connected car\u2019 is and what data is actually being collected. This indicates [&hellip;]"}