{"id":8728,"date":"2024-02-22T09:30:00","date_gmt":"2024-02-22T17:30:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=8728"},"modified":"2024-05-13T12:26:15","modified_gmt":"2024-05-13T12:26:15","slug":"vector-partner-program","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/in\/news\/stories\/vector-partner-program\/","title":{"rendered":"Salesforce Debuts Accelerator Program to Help Partners Rapidly Scale"},"content":{"rendered":"\n<p>Salesforce recently launched a new accelerator program, called Vector, designed to help companies in the <a href=\"https:\/\/www.salesforce.com\/partners\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">partner ecosystem<\/a> dramatically scale their go-to-market motion with Salesforce.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Why it matters:<\/strong> Over 60% of Salesforce customers rely on Salesforce consulting partners to help them realize the ROI on their Salesforce technology purchase. The Vector program provides critical advice and coaching to help partners rethink their business and how they go to market with Salesforce. The program includes support in areas such as white space identification, sales and account alignment, interdependencies in the selling process, and industry\/cloud specialization, in a highly accelerated and concentrated timeframe.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Since its inception, Vector has been focused on speed to value. Elevating the GTM collaboration (via co-selling) enables account alignment and leading with customer success, which ultimately increases our win probability. <\/p>\n<cite>Indira Gillingham, VP, Partner Alliances<\/cite><\/blockquote>\n\n\n\n<p><strong>The Salesforce perspective:<\/strong> \u201cSince its inception, Vector has been focused on speed to value. Elevating the GTM collaboration (via co-selling) enables account alignment and leading with customer success, which ultimately increases our win probability. We\u2019re already seeing the benefits of the program and are excited to harness the amazing opportunities that this strategic initiative has generated.\u201d \u2013 Indira Gillingham, VP, Partner Alliances<\/p>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"13212\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/in\/news\/stories\/rewarding-value-through-new-salesforce-partner-program\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/02\/Generic-Tile-4.png?w=1024\" class=\"content-card__image\" alt=\"Salesforce employees collaborate around a laptop.\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/02\/Generic-Tile-4.png 1200w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/02\/Generic-Tile-4.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/02\/Generic-Tile-4.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/02\/Generic-Tile-4.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/02\/Generic-Tile-4.png?w=264&amp;h=149 264w, 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class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/in\/news\/stories\/rewarding-value-through-new-salesforce-partner-program\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tThe Outcome Advantage: Driving Customer Value through the New Salesforce Partner Program\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t5 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"13032\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/in\/news\/stories\/salesforce-anthropic-trusted-context-ai-actions-on-claude\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=1024\" class=\"content-card__image\" alt=\"Laptop Showing Trusted Business Context and AI Actions on Claude\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png 2400w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=1536&amp;h=864 1536w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=2048&amp;h=1152 2048w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=343&amp;h=193 343w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=1414&amp;h=796 1414w, https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/01\/Salesforce-and-Anthropic-Bring-New-Experiences-to-Claude-Slack-and-Agentforce-360.png?w=1218&amp;h=685 1218w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/in\/news\/stories\/salesforce-anthropic-trusted-context-ai-actions-on-claude\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tSalesforce and Anthropic Bring Trusted Business Context and AI Actions to Claude Through Slack and Agentforce 360\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t4 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/posts\/8728\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<p><strong>Driving the news: <\/strong>The Vector program kicked off in the fourth quarter of 2023 with a 10-week pilot of 10 North American partners who were hand-selected to participate. The program culminated in a Pitch Day on February 8, where each company showcased their unique value propositions, expertise, and collaborative strategies for driving customer success in the Salesforce ecosystem. Participants included:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N3A00000F9dp3UAB\" target=\"_blank\" rel=\"noreferrer noopener\">Accelerize 360<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N3000000B5CIKEA3\" target=\"_blank\" rel=\"noreferrer noopener\">Argano<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N3u00000MStnrEAD\" target=\"_blank\" rel=\"noreferrer noopener\">Concord<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N30000001gpWrEAI\" target=\"_blank\" rel=\"noreferrer noopener\">Demand Chain<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N3u00000MS4lUEAT\" target=\"_blank\" rel=\"noreferrer noopener\">Genpact<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N3u00000RXLgDEAX\" target=\"_blank\" rel=\"noreferrer noopener\">Hero<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N3A00000FvMxeUAF&amp;legacy=true\" target=\"_blank\" rel=\"noreferrer noopener\">Protiviti<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N3u00000MBfRyEAL\" target=\"_blank\" rel=\"noreferrer noopener\">Studio Science<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N3A00000FMvhkUAD\" target=\"_blank\" rel=\"noreferrer noopener\">Turnberry Solutions<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N3A00000EcrSBUAZ\" target=\"_blank\" rel=\"noreferrer noopener\">Zensar<\/a><\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-75191\" data-id=\"75191\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/02\/IMG_0001.jpg?w=768\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-75192\" data-id=\"75192\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/02\/IMG_0006.jpg?w=768\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-75193\" data-id=\"75193\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/02\/IMG_9983.jpg?w=1024\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p><strong>Fast fact: <\/strong>Salesforce intends to double the number of partners eligible for the Vector program, including international companies, in a strategic move to broaden its collaborative network and unearth new innovations for customers.&nbsp;<\/p>\n\n\n\n<p><strong>Partner ecosystem soundbites:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u201cOur experience with Salesforce\u2019s Vector Program has been truly transformative, equipping us with fresh insights and furthering our relationship as a partner. We&#8217;re better equipped than ever to serve both our partnership and our cherished mutual customers.\u201d \u2013 Mike Paradis, CEO, Demand Chain<\/li>\n\n\n\n<li>&#8220;Being part of the Salesforce Vector Program has granted us an invaluable opportunity to gain greater insights into the joint value we can create with Salesforce for our clients.&#8221; \u2013 Scott Webb, Chief Commercial Officer, Hero Digital&nbsp;<\/li>\n\n\n\n<li>\u201cWe are incredibly proud to be a part of the highly selective Vector Program alongside other high-caliber Salesforce consulting partners. The one-on-one coaching and development opportunities created by the program is accelerating our Salesforce professional services revenue growth in 2024 and beyond.\u201d \u2013 Allen Debes, President and CEO, Turnberry Solutions<\/li>\n<\/ul>\n\n\n\n<p><strong>Zoom out: <\/strong>Aided by its network of partners, the Salesforce economy is predicted to generate <a href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/ai-jobs-revenue\/\" target=\"_blank\" rel=\"noreferrer noopener\">more than $2 trillion<\/a> in business revenue between 2022 and 2028.&nbsp;<\/p>\n\n\n\n<p><strong>More information:&nbsp;<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>To learn more about the Vector program, contact the <a href=\"mailto:partnertrailguide@salesforce.com\" target=\"_blank\" rel=\"noreferrer noopener\">Partner Trail Guide<\/a><\/li>\n\n\n\n<li>Learn more about <a href=\"http:\/\/salesforce.com\/partners\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce\u2019s partner ecosystem<\/a> and visit the <a href=\"https:\/\/appexchange.salesforce.com\/?d=cta-body-promo-8&amp;_ga=2.88891419.1284800889.1693922481-1641097573.1684766371\" target=\"_blank\" rel=\"noreferrer noopener\">AppExchange<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Salesforce recently launched a new accelerator program, called Vector, designed to help companies in the partner ecosystem dramatically scale their go-to-market motion with Salesforce.&nbsp;&nbsp; Why it matters: Over 60% of Salesforce customers rely on Salesforce consulting partners to help them realize the ROI on their Salesforce technology purchase. The Vector program provides critical advice and [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":9224,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[],"tags":[],"sf_content_type":[1099],"sf_theme":[1115],"sf_topic":[1093],"sf_product":[],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1094],"sf_collection":[],"sf_visibility":[],"coauthors":[],"class_list":["post-8728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_content_type-snapshots","sf_theme-digital-transformation","sf_topic-digital-transformation","sf_location-global"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Salesforce Debuts Accelerator Program to Help Partners Rapidly Scale - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/in\/news\/stories\/vector-partner-program\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Salesforce Debuts Accelerator Program to Help Partners Rapidly Scale\" \/>\n<meta property=\"og:description\" content=\"Salesforce recently launched a new accelerator program, called Vector, designed to help companies in the partner ecosystem dramatically scale their go-to-market motion with Salesforce.&nbsp;&nbsp; Why it matters: Over 60% of Salesforce customers rely on Salesforce consulting partners to help them realize the ROI on their Salesforce technology purchase. 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