{"id":11791,"date":"2025-08-12T10:28:40","date_gmt":"2025-08-12T04:58:40","guid":{"rendered":"https:\/\/www.salesforce.com\/?post_type=sf_press_release&#038;p=11791"},"modified":"2025-08-18T10:26:59","modified_gmt":"2025-08-18T04:56:59","slug":"jeena-and-company-ai-transformation-salesforce","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2025\/08\/12\/jeena-and-company-ai-transformation-salesforce\/","title":{"rendered":"Jeena &amp; Company Embarks on AI-Led Transformation with Salesforce"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>\u00a0The collaboration aims to fuel smarter decisions, faster service, and deeper customer connections through unified, AI-powered platform\u00a0<\/em><\/p>\n\n\n\n<p class=\"has-text-align-left\"><strong>Delhi<\/strong>, <strong>August 11, 2025<\/strong> \u2014 Salesforce, the world\u2019s #1 AI CRM*, today announced a strategic collaboration with <a href=\"https:\/\/jeena.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jeena &amp; Company<\/a>, one of India\u2019s largest family owned logistics and freight forwarding firms, to accelerate its digital transformation journey forward. This collaboration will help Jeena &amp; Company unlock deeper customer intelligence, data driven decision making and consistency across teams.\u00a0<\/p>\n\n\n\n<p class=\"has-text-align-left\">As part of the first phase, Jeena &amp; Company is deploying the <a href=\"https:\/\/www.salesforce.com\/in\/sales\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce Sales Cloud<\/a><strong> <\/strong>to enhance sales visibility, and enable faster, more integrated engagement across its logistics network. The platform will empower sales teams with real-time visibility across every stage of the deal cycle, helping drive quicker closures and improve conversion rates. With a single source of truth for customer data through <a href=\"https:\/\/www.salesforce.com\/in\/products\/#products-list\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce Customer 360<\/a>, Jeena &amp; Company will deepen customer engagement, personalize outreach, and unlock recurring revenue opportunities.<\/p>\n\n\n\n<p class=\"has-text-align-left\">With a legacy of over 125 years and presence across critical freight and logistics verticals, Jeena &amp; Company is now future-proofing its operations by tapping into the full potential of Salesforce\u2019s trusted, scalable, and AI-ready platform. This marks a strategic shift from legacy systems to intelligent workflows that deliver connected, data-rich, and consistent experiences for customers and partners alike.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><a href=\"https:\/\/www.linkedin.com\/in\/ayesha-katgara-a85189164\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Ayesha Katgara<\/strong><\/a><strong>, Head &#8211; Transformation Office, <\/strong><a href=\"https:\/\/jeena.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Jeena &amp; Company<\/strong><\/a>, said, \u201cOur goal has always been to deliver efficient, customer-first logistics solutions. We believe this collaboration with Salesforce is more than just a technology upgrade \u2014 it\u2019s a strategic step in embedding agility, transparency, and intelligence into every interaction. We\u2019re laying the foundation for long\u2011term innovation across our operations and client engagements.\u201d<br><br><strong>Mankiran Chowhan, Managing Director &amp; SVP &#8211; India, Sales &amp; Distribution, Salesforce <\/strong>commented, \u201cWe are delighted to collaborate with Jeena &amp; Company in their 125th year. This partnership reflects their trust on our platform and the power of AI-led transformation. The logistics sector faces increasing demand and a constantly changing supply chain, making real-time visibility more crucial than ever. For established firms like Jeena &amp; Company, the opportunity lies in combining deep industry experience with future ready technologies and this collaboration is a crucial step towards modernising operations at the company, streamlining data, expediting decisions, and fostering a connected experience for their customers.&#8221;<\/p>\n\n\n\n<p class=\"has-text-align-left\"><strong>About Jeena &amp; Company:<\/strong><\/p>\n\n\n\n<p>Founded in 1900, Jeena &amp; Company is a leading global logistics and supply chain solutions provider with operations across 60 countries, six continents, and 27 offices in India.<\/p>\n\n\n\n<p>A trusted legacy brand with a customer-first approach, Jeena specializes in pharma, life sciences, automotive, defense, and project logistics, offering air and sea freight, last-mile delivery, warehousing, customs clearance, and documentation services.<\/p>\n\n\n\n<p class=\"has-text-align-left\">As one of India\u2019s largest national customs brokers, Jeena has pioneered industry-first innovations, including paperless documentation. With recent expansion into Sydney,<\/p>\n\n\n\n<p class=\"has-text-align-left\">Australia, the company is strengthening its global footprint in the UK, Europe, the US, Africa, Germany, China, and New Zealand.<\/p>\n\n\n\n<p class=\"has-text-align-left\">For more, visit <a href=\"http:\/\/www.jeena.com\/\">www.jeena.com<\/a>\u00a0<br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0The collaboration aims to fuel smarter decisions, faster service, and deeper customer connections through unified, AI-powered platform\u00a0 Delhi, August 11, 2025 \u2014 Salesforce, the world\u2019s #1 AI CRM*, today announced a strategic collaboration with Jeena &amp; Company, one of India\u2019s largest family owned logistics and freight forwarding firms, to accelerate its digital transformation journey forward. [&hellip;]<\/p>\n","protected":false},"author":712,"featured_media":11804,"template":"","meta":{"sf_subhead":"","sf_i18n_disclaimer":true,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"sf_content_type":[1203],"sf_theme":[1114],"sf_topic":[1092],"sf_product":[],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1189],"sf_collection":[],"sf_visibility":[1522],"coauthors":[2817],"class_list":["post-11791","sf_press_release","type-sf_press_release","status-publish","has-post-thumbnail","hentry","sf_content_type-news-announcements-customer","sf_theme-artificial-intelligence","sf_topic-artificial-intelligence","sf_location-apac"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Jeena &amp; Company Embarks on AI-Led Transformation with Salesforce - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2025\/08\/12\/jeena-and-company-ai-transformation-salesforce\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jeena &amp; Company Embarks on AI-Led Transformation with Salesforce\" \/>\n<meta property=\"og:description\" content=\"\u00a0The collaboration aims to fuel smarter decisions, faster service, and deeper customer connections through unified, AI-powered platform\u00a0 Delhi, August 11, 2025 \u2014 Salesforce, the world\u2019s #1 AI CRM*, today announced a strategic collaboration with Jeena &amp; Company, one of India\u2019s largest family owned logistics and freight forwarding firms, to accelerate its digital transformation journey forward. 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