{"id":14525,"date":"2026-08-31T11:21:23","date_gmt":"2026-08-31T05:51:23","guid":{"rendered":"https:\/\/www.salesforce.com\/?post_type=sf_press_release&#038;p=14525"},"modified":"2026-08-31T11:21:25","modified_gmt":"2026-08-31T05:51:25","slug":"john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/","title":{"rendered":"John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li><em>Keells supermarkets use Salesforce to deliver personalised engagement to more than two million Keells Nexus loyalty members<\/em><\/li>\n\n\n\n<li><em>John Keells CG Auto is leveraging Salesforce to unify customer intelligence, streamline operations, and enable intelligent automation.<\/em><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>COLOMBO, Sri Lanka \u2014 [Date]<\/strong>: <a href=\"https:\/\/www.salesforce.com\/in\/?ir=1\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce<\/a>, the #1 Agentic CRM*, today announced the expansion of its collaboration with <a href=\"https:\/\/www.keells.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">John Keells Holdings PLC<\/a> (JKH), one of Sri Lanka\u2019s largest and most diversified conglomerates, to accelerate customer experience transformation across Sri Lanka. The expanded collaboration will enable two of JKH\u2019s key businesses \u2014 <a href=\"https:\/\/www.keellssuper.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Keells supermarkets<\/a>, one of Sri Lanka\u2019s leading supermarket chains, and<a href=\"https:\/\/www.johnkeellscgauto.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"> John Keells CG Auto<\/a>, its automotive business, to deliver stronger customer experiences that are connected, personalised, and data-driven, as they evolve for the next phase of growth.<\/p>\n\n\n\n<h2 id=\"h-strengthening-personalised-engagement-at-keells-supermarkets\" class=\"wp-block-heading\"><strong>Strengthening personalised engagement at Keells supermarkets<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">At the heart of the collaboration is Keells <a href=\"https:\/\/keellsnexus.keellssuper.com\/\">Nexus<\/a>, one of Sri Lanka\u2019s most recognised loyalty programmes, powered by Salesforce and serving more than two million members.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Keells Super is using <a href=\"https:\/\/www.google.com\/aclk?sa=L&amp;ai=DChsSEwikorqTkqqWAxXkmWYCHT8VFhIYACICCAEQABoCc20&amp;ae=2&amp;co=1&amp;ase=2&amp;gclid=CjwKCAjwhZDUBhBGEiwAbi5bjpMIEIW34w7i0AUc1ARCTp_zbFUBBItWCFg0J9IU2uKv8FKEnPZO-RoCGHYQAvD_BwE&amp;cid=CAASWuRo1UqeoOcwkj5kDueUf1MmYh7H7qEuO09D7gy8iZl8z7MI665DerOX6cogjPzJZtxCUEbM2c2ICyj8TR8KAUq7cpnDXv-k0JOlywys1aYt_w725dzBF-hcbw&amp;cce=2&amp;category=acrcp_v1_71&amp;sig=AOD64_3lK1LSUSLyIjHGSOG1sqPdGAdnkw&amp;q&amp;nis=4&amp;adurl&amp;ved=2ahUKEwi83bOTkqqWAxVGU2wGHWmPO1wQ0Qx6BAgSEAE\">Salesforce Loyalty Management<\/a>, <a href=\"https:\/\/www.google.com\/aclk?sa=L&amp;ai=DChsSEwjZ162bkqqWAxW5wTwCHfVcOcUYACICCAEQABoCc2Y&amp;ae=2&amp;co=1&amp;ase=2&amp;gclid=CjwKCAjwhZDUBhBGEiwAbi5bjq24vnvIecz4HUxPMXPb-naNqoJ2y2zL-je6AfH0MjZhAHgb_6jOfhoCM8sQAvD_BwE&amp;cid=CAASWuRogSxyQ_WxSGRCoLTN1Lob8eUbMwfj_8XMPOMfLl8IK6mxMWoJbieRL7S1hkFxeDepKd6upRB2kFqeAOPPoKTaxPwVAlcfnaIVeJSGy-A15w93V4Dhyfl8Nw&amp;cce=2&amp;category=acrcp_v1_71&amp;sig=AOD64_2XiUGALk5-yTgjDzuFi1yPxK6Jtg&amp;q&amp;nis=4&amp;adurl&amp;ved=2ahUKEwilqaebkqqWAxVDRmwGHdeZCwwQ0Qx6BAgOEAE\">Data 360<\/a>, <a href=\"https:\/\/www.google.com\/aclk?sa=L&amp;ai=DChsSEwj5j5ikkqqWAxVIMIMDHfymFvAYACICCAIQABoCc2Y&amp;ae=2&amp;co=1&amp;ase=2&amp;gclid=CjwKCAjwhZDUBhBGEiwAbi5bjv6IvMABevWA-S0scad3GuwgdPYcnxlJ8d5FD_zDgjSKyvQl214rxBoCz3QQAvD_BwE&amp;cid=CAASWuRoa3y6WNyO4c2N8wKUYUZ8iFMvUsF9hI7oILEyOjSICbbQqg2r2KgHc30uwQU6iJqZ2QL9PuCJPQXFfCWccTfWXggdKd3GwbfURbRtCI-ObGba0A0pZOB55w&amp;cce=2&amp;category=acrcp_v1_71&amp;sig=AOD64_0Pgms4Xz_Y-v4ubBpLtedfrQ1aIQ&amp;q&amp;nis=4&amp;adurl&amp;ved=2ahUKEwiRvZGkkqqWAxWOXGcHHegMCrEQ0Qx6BAhSEAE\">Marketing Automation<\/a>, <a href=\"https:\/\/www.google.com\/aclk?sa=L&amp;ai=DChsSEwjW2s-ukqqWAxVbk2YCHU1NHdgYACICCAEQARoCc20&amp;ae=2&amp;co=1&amp;ase=2&amp;gclid=CjwKCAjwhZDUBhBGEiwAbi5bjlm3zC8kAgTtuaxRLZ6BLGi2JtiR8rdhl_7enZSGFhGW7qqgFrAtyBoCKUwQAvD_BwE&amp;cid=CAASWuRo-_UCcJRaZGlpWE09ffvfoe72Te1XPehbbmQLy3Jtr17Qu8y8t3v3dI5X64cAgv_bt3aCGXGVg8ZxCxp_b1gt8rm9b8hXc2WNH49lpntHmuxolftWyhBItA&amp;cce=2&amp;category=acrcp_v1_71&amp;sig=AOD64_2_q71KRLwp85ittSWNNmptQtMA0w&amp;q&amp;nis=4&amp;adurl&amp;ved=2ahUKEwj0tciukqqWAxX4WnADHa_IBKcQ0Qx6BAgPEAE\">MuleSoft<\/a> and <a href=\"https:\/\/www.google.com\/aclk?sa=L&amp;ai=DChsSEwi81MfGkqqWAxUToGYCHXjqK4MYACICCAEQABoCc20&amp;ae=2&amp;co=1&amp;ase=2&amp;gclid=CjwKCAjwhZDUBhBGEiwAbi5bjuqJCrWVLnitsTCWnqoqUyygOYhV9kDSJjn9BGjvOl-WGcPlgIOQgBoCgXAQAvD_BwE&amp;cid=CAASWuRoqQuqUoGlSbOYDXIfQuftqy5gszCozHRXe9X0EbecfvRzfirc0DqRvHNBgAwMBH6iXD4mC5mN6dnqz7Ym9OB8BleHSKf8bRTK0Rk06ZqJ4xaWmuu8iH7k1w&amp;cce=2&amp;category=acrcp_v1_71&amp;sig=AOD64_3BJtnh6_i8uQF5lmPxy2iANjjrQQ&amp;q&amp;nis=4&amp;adurl&amp;ved=2ahUKEwj588DGkqqWAxUuWnADHV6_OBgQ0Qx6BAgOEAE\">Agentforce Service<\/a>. By unifying customer transactions, behaviours, preferences, and interactions, Keells can turn customer insight into action\u2014delivering more personalised experiences that deepen loyalty, drive engagement, and unlock greater value across the customer lifecycle.<\/p>\n\n\n\n<h2 id=\"h-connecting-the-automotive-journey-at-john-keells-cg-auto\" class=\"wp-block-heading\"><strong>Connecting the automotive journey at John Keells CG Auto<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">John Keells CG Auto is the authorised distributor for BYD passenger vehicles in Sri Lanka, supporting the country\u2019s growing adoption of New Energy Vehicles.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The business is using <a href=\"https:\/\/www.salesforce.com\/in\/automotive\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce Automotive Cloud<\/a> to support vehicle inventory management and connect it with customer interactions across pre-sales, sales, ownership and after-sales service.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A unified view of customer and vehicle data will help John Keells CG Auto connect every stage of the automotive journey\u2014from discovery and purchase to servicing and ownership. This foundation will enable more contextual and consistent customer experiences while supporting the company\u2019s expansion across new locations, services and premium segments.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Comments on the news:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ramesh Shanmuganathan, EVP &amp; Group CIO, John Keells Holdings PLC,<\/strong> said \u201cAt John Keells, we see the experience economy as the next frontier of differentiation. It is about moving beyond transactions to creating connected, intelligent and increasingly personalised experiences. Our partnership with Salesforce brings together data, AI and customer engagement to turn insight into action. From Keells Supermarkets to John Keells CG Auto, we are building a scalable foundation that will expand across the Group, with relevance to each business and its customers. As agentic AI moves increasingly to the edge, we see the opportunity to turn context into action in real time \u2014 enabling personalisation at scale.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"h-osanda-warnekulasooriya-senior-vice-president-head-of-it-retail-sector-at-john-keells-holdings-plc-said-with-more-than-two-million-keells-nexus-members-personalisation-must-be-relevant-timely-and-trusted-salesforce-enables-us-to-bring-together-customer-transactions-preferences-and-engagement-signals-so-we-can-better-understand-our-customers-and-make-every-interaction-more-useful-this-is-about-going-beyond-rewards-to-build-deeper-everyday-relationships-and-deliver-a-more-consistent-experience-across-channels\"><a href=\"https:\/\/www.linkedin.com\/in\/osanda-warnekulasooriya-850a8740\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Osanda Warnekulasooriya<\/strong><\/a><strong>, Senior Vice President, Head of IT \u2013 Retail Sector at John Keells Holdings PLC<\/strong>, said, \u201cWith more than two million Keells Nexus members, personalisation must be relevant, timely and trusted. Salesforce enables us to bring together customer transactions, preferences and engagement signals so we can better understand our customers and make every interaction more useful. This is about going beyond rewards to build deeper everyday relationships and deliver a more consistent experience across channels.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.linkedin.com\/in\/pablotachil\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pablo Tachil<\/a>, Country Sales Head, Sri Lanka, Salesforce <\/strong>said \u201cCustomers do not experience businesses as separate systems or functions, they experience one continuous relationship. Whether someone is making an everyday retail purchase or navigating years of vehicle ownership, the expectation is the same: recognise me, understand my context and make every interaction easier. Our collaboration with John Keells reflects a broader shift from simply collecting customer data to activating trusted customer intelligence across the moments that matter. This is how modern enterprises create sustainable growth: by bringing data, CRM and AI together as one connected operating model.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The collaborations demonstrate how organisations can build on their existing technology foundations to embrace the next phase of digital transformation \u2014 using data, AI and automation to create more connected, intelligent and customer-centric businesses.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>COLOMBO, Sri Lanka \u2014 [Date]: Salesforce, the #1 Agentic CRM*, today announced the expansion of its collaboration with John Keells Holdings PLC (JKH), one of Sri Lanka\u2019s largest and most diversified conglomerates, to accelerate customer experience transformation across Sri Lanka. The expanded collaboration will enable two of JKH\u2019s key businesses \u2014 Keells supermarkets, one of [&hellip;]<\/p>\n","protected":false},"author":712,"featured_media":14515,"template":"","meta":{"sf_subhead":"","sf_i18n_disclaimer":true,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"sf_content_type":[1126],"sf_theme":[],"sf_topic":[2836,1104],"sf_product":[],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1189],"sf_collection":[],"sf_visibility":[],"coauthors":[2817],"class_list":["post-14525","sf_press_release","type-sf_press_release","status-publish","has-post-thumbnail","hentry","sf_content_type-press-releases-customer","sf_topic-agentic-enterprise","sf_topic-customer-success","sf_location-apac"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka\" \/>\n<meta property=\"og:description\" content=\"COLOMBO, Sri Lanka \u2014 [Date]: Salesforce, the #1 Agentic CRM*, today announced the expansion of its collaboration with John Keells Holdings PLC (JKH), one of Sri Lanka\u2019s largest and most diversified conglomerates, to accelerate customer experience transformation across Sri Lanka. The expanded collaboration will enable two of JKH\u2019s key businesses \u2014 Keells supermarkets, one of [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-31T05:51:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/08\/SF-1-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"338\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n\t<meta name=\"twitter:label2\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data2\" content=\"\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/\"},\"author\":[{\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/#\\\/schema\\\/person\\\/f4690711792852f011d713bd6a606f4b\"}],\"headline\":\"John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka\",\"datePublished\":\"2026-08-31T05:51:23+00:00\",\"dateModified\":\"2026-08-31T05:51:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/\"},\"wordCount\":648,\"image\":{\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/wp-content\\\/uploads\\\/sites\\\/20\\\/2026\\\/08\\\/SF-1-2.png\",\"inLanguage\":\"en-IN\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/\",\"url\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/\",\"name\":\"John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka - Salesforce\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/wp-content\\\/uploads\\\/sites\\\/20\\\/2026\\\/08\\\/SF-1-2.png\",\"datePublished\":\"2026-08-31T05:51:23+00:00\",\"dateModified\":\"2026-08-31T05:51:25+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/#breadcrumb\"},\"inLanguage\":\"en-IN\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-IN\",\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/wp-content\\\/uploads\\\/sites\\\/20\\\/2026\\\/08\\\/SF-1-2.png\",\"contentUrl\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/wp-content\\\/uploads\\\/sites\\\/20\\\/2026\\\/08\\\/SF-1-2.png\",\"width\":600,\"height\":338,\"caption\":\"SF\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/press-releases\\\/2026\\\/08\\\/31\\\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News Explorer\",\"item\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/news-explorer\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/#website\",\"url\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/\",\"name\":\"Salesforce\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-IN\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/#\\\/schema\\\/person\\\/f4690711792852f011d713bd6a606f4b\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-IN\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4b0b7e4e7edc7fbc9646614f82f98c2fa1dd1fee1ec19d3df0e062658f0715e0?s=96&d=mm&r=gbe11e18f7674ec5abaac1c0cedb00183\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4b0b7e4e7edc7fbc9646614f82f98c2fa1dd1fee1ec19d3df0e062658f0715e0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4b0b7e4e7edc7fbc9646614f82f98c2fa1dd1fee1ec19d3df0e062658f0715e0?s=96&d=mm&r=g\"},\"url\":\"https:\\\/\\\/www.salesforce.com\\\/in\\\/news\\\/stories\\\/author\\\/guptaanjalisalesforce-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka - Salesforce","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/","og_type":"article","og_title":"John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka","og_description":"COLOMBO, Sri Lanka \u2014 [Date]: Salesforce, the #1 Agentic CRM*, today announced the expansion of its collaboration with John Keells Holdings PLC (JKH), one of Sri Lanka\u2019s largest and most diversified conglomerates, to accelerate customer experience transformation across Sri Lanka. The expanded collaboration will enable two of JKH\u2019s key businesses \u2014 Keells supermarkets, one of [&hellip;]","og_url":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/","og_site_name":"Salesforce","article_modified_time":"2026-08-31T05:51:25+00:00","og_image":[{"width":600,"height":338,"url":"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/08\/SF-1-2.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes","Written by":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/#article","isPartOf":{"@id":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/"},"author":[{"@id":"https:\/\/www.salesforce.com\/in\/news\/#\/schema\/person\/f4690711792852f011d713bd6a606f4b"}],"headline":"John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka","datePublished":"2026-08-31T05:51:23+00:00","dateModified":"2026-08-31T05:51:25+00:00","mainEntityOfPage":{"@id":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/"},"wordCount":648,"image":{"@id":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/08\/SF-1-2.png","inLanguage":"en-IN"},{"@type":"WebPage","@id":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/","url":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/","name":"John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka - Salesforce","isPartOf":{"@id":"https:\/\/www.salesforce.com\/in\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/#primaryimage"},"image":{"@id":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/08\/SF-1-2.png","datePublished":"2026-08-31T05:51:23+00:00","dateModified":"2026-08-31T05:51:25+00:00","breadcrumb":{"@id":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/#breadcrumb"},"inLanguage":"en-IN","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/"]}]},{"@type":"ImageObject","inLanguage":"en-IN","@id":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/#primaryimage","url":"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/08\/SF-1-2.png","contentUrl":"https:\/\/www.salesforce.com\/in\/news\/wp-content\/uploads\/sites\/20\/2026\/08\/SF-1-2.png","width":600,"height":338,"caption":"SF"},{"@type":"BreadcrumbList","@id":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2026\/08\/31\/john-keells-holdings-deepens-collaboration-with-salesforce-to-power-growth-across-retail-automotive-in-sri-lanka\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.salesforce.com\/in\/news\/"},{"@type":"ListItem","position":2,"name":"News Explorer","item":"https:\/\/www.salesforce.com\/in\/news\/news-explorer\/"},{"@type":"ListItem","position":3,"name":"John Keells Holdings PLC Deepens Collaboration with Salesforce to Power Customer Growth Across Retail and Automotive in Sri Lanka"}]},{"@type":"WebSite","@id":"https:\/\/www.salesforce.com\/in\/news\/#website","url":"https:\/\/www.salesforce.com\/in\/news\/","name":"Salesforce","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.salesforce.com\/in\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-IN"},{"@type":"Person","@id":"https:\/\/www.salesforce.com\/in\/news\/#\/schema\/person\/f4690711792852f011d713bd6a606f4b","image":{"@type":"ImageObject","inLanguage":"en-IN","@id":"https:\/\/secure.gravatar.com\/avatar\/4b0b7e4e7edc7fbc9646614f82f98c2fa1dd1fee1ec19d3df0e062658f0715e0?s=96&d=mm&r=gbe11e18f7674ec5abaac1c0cedb00183","url":"https:\/\/secure.gravatar.com\/avatar\/4b0b7e4e7edc7fbc9646614f82f98c2fa1dd1fee1ec19d3df0e062658f0715e0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4b0b7e4e7edc7fbc9646614f82f98c2fa1dd1fee1ec19d3df0e062658f0715e0?s=96&d=mm&r=g"},"url":"https:\/\/www.salesforce.com\/in\/news\/stories\/author\/guptaanjalisalesforce-com\/"}]}},"jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Salesforce","distributor_original_site_url":"https:\/\/www.salesforce.com\/in\/news","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_press_release\/14525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_press_release"}],"about":[{"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/types\/sf_press_release"}],"author":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/users\/712"}],"version-history":[{"count":2,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_press_release\/14525\/revisions"}],"predecessor-version":[{"id":14527,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_press_release\/14525\/revisions\/14527"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/media\/14515"}],"wp:attachment":[{"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/media?parent=14525"}],"wp:term":[{"taxonomy":"sf_content_type","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_content_type?post=14525"},{"taxonomy":"sf_theme","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_theme?post=14525"},{"taxonomy":"sf_topic","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_topic?post=14525"},{"taxonomy":"sf_product","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_product?post=14525"},{"taxonomy":"sf_industry","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_industry?post=14525"},{"taxonomy":"sf_role","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_role?post=14525"},{"taxonomy":"sf_multimedia_asset","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_multimedia_asset?post=14525"},{"taxonomy":"sf_location","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_location?post=14525"},{"taxonomy":"sf_collection","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_collection?post=14525"},{"taxonomy":"sf_visibility","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/sf_visibility?post=14525"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.salesforce.com\/in\/news\/wp-json\/wp\/v2\/coauthors?post=14525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}