{"id":9573,"date":"2024-06-19T06:31:09","date_gmt":"2024-06-19T06:31:09","guid":{"rendered":"https:\/\/www.salesforce.com\/?post_type=sf_press_release&p=9573"},"modified":"2024-06-19T06:31:09","modified_gmt":"2024-06-19T06:31:09","slug":"public-sector-india","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/in\/news\/press-releases\/2024\/06\/19\/public-sector-india\/","title":{"rendered":"Salesforce India Launches Public Sector Division to Help Government Build Trusted Citizen Experiences"},"content":{"rendered":"\n

Mumbai – June 19, 2024 \u2014<\/strong> Salesforce (NYSE: CRM), the #1 CRM, today announced the launch of its Public Sector division in India to drive transformation, aimed at empowering government agencies and public sector organisations to transform citizen experiences with Salesforce technology.<\/p>\n\n\n\n

Salesforce Public Sector Solutions<\/a> are designed to help government agencies serve people faster with out-of-the-box apps designed for digital service delivery. Built on Salesforce\u2019s Einstein 1 Platform<\/a>, this allows government organisations to future proof their IT investment with citizen developer, AI, and automation tools, while helping to enhance their services\u2019, agility, efficiency, and digital transformation. Salesforce also recently announced the launch of Public Sector Einstein 1 for Service<\/a>, including CRM, trusted AI, and data capabilities to help government agencies automate administrative tasks and provide faster service to citizens.<\/p>\n\n\n\n

Salesforce\u2019s Public Sector Solutions are available on a public cloud infrastructure<\/a>, called Hyperforce<\/a>, which is a next generation infrastructure architecture, built for the public cloud.\u00a0 This enables customers to help meet their data residency, data control and security obligations. Fundamentally, Hyperforce is leveraging the power of public cloud infrastructure with a security-first culture, Zero Trust principles<\/a> and integration of enhanced privacy-centred standards. Salesforce\u2019s product offerings enable government agencies and public sector organisations in India to succeed at scale.<\/p>\n\n\n\n

Tableau<\/a> and Einstein Analytics<\/a> offer advanced data visualisation and AI-powered analytics. MuleSoft’<\/a>s integration solutions make it easy to integrate Salesforce with any cloud or on-premises system to transform the experience. Additionally, Slack <\/a>makes work more productive and conversational with AI-powered summaries and data-triggered workflows. The Salesforce low code platform allows for the creation of custom applications for unique needs. The AppExchange<\/a> also offers a variety of pre-built apps specifically designed for government use.<\/p>\n\n\n\n

Comments on the news<\/strong><\/h2>\n\n\n\n

Arundhati Bhattacharya, CEO & Chairperson,\u00a0 Salesforce India, said,<\/strong> \u201cOur focus on the public sector, comes at a time when cloud has become the underlying strength of digital transformation efforts, playing a pivotal role in paving the way for innovation and propelling India to become a $1 trillion digital economy by 2030<\/a>. Artificial intelligence – both predictive and generative, machine learning, and application development based on trust will boost citizen experiences.\u201d\u00a0<\/p>\n\n\n\n

Arun Kumar Parameswaran, Managing Director – Sales & Distribution, Salesforce India, said, <\/strong>\u201cToday, citizens expect better, faster service that\u2019s tailored just for them across every platform they use. Building a 360 view of citizens to deliver services based on a unified data platform with trust at the core and deep industry expertise will unlock tremendous potential for government organisations. Generative AI could unlock a $1.75 trillion productivity opportunity<\/a> annually across many functions and levels of government. I\u00a0 believe Salesforce\u2019s collaboration with government entities has the potential to significantly shape and redefine the experiences of Indian citizens. I am excited to be a part of this critical milestone for Salesforce in India and to scale it to new heights, modernising experiences and delivering unmatched value to the public sector.\u201d<\/p>\n\n\n\n