SALESFORCE FOR COMMUNICATIONS

Deliver the connected future, faster.

 
 

Attract and retain subscribers with Data + AI + CRM + Trust.

 

Communications Cloud

Transform your business and operational systems with Communications Cloud. Streamline the quote-to-order process, improve time to market, and fuel seamless experiences at scale.

Starting at $300 USD per user per month*

 
 

Intelligently deliver real-time personalized experiences to every consumer, business, and wholesale customer.

 

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SOLUTION
Grow and manage your subscriber base — from marketing, to build-out, to sales, activation, and retention.
 
Generate more leads and improve subscriber retention by starting the conversation before build and managing it throughout the subscriber lifecycle.

1. Generate interest with prebuild marketing.
Leverage advanced analytics to determine market opportunity and target prospects with personalized offers and cross-channel communications before even breaking ground.

2. Manage complex projects as you engage multiple stakeholders.
Efficiently manage multiunit building sales with standardized contract management and automated approval processes. Then manage construction teams with flexible project management.

3. Enhance the fiber sales experience.
Attract new customer prospects through personalized marketing offers and convert them to subscribers with an easy self-service commerce platform backed by industry-specific enterprise product catalog, CPQ, contract management, and order management.

4. Improve efficiencies for new subscriber onboarding.
Generate the perfect order, keep stakeholders in the loop, and optimize field service deployments to get new subscribers onboarded faster.

5. Improve subscriber retention.
Focus on continued customer experience with AI-powered personalized offers, service, and loyalty programs to reduce churn and create cross-sell and upsell opportunities.
 
Marketing Cloud lets you personalize customer experiences and optimize each campaign with data-first enterprise solutions for any channel and device.

Sales Cloud helps you skill up your reps, speed up your revenue, and scale up your business.

Communications Cloud is the heart of a digital BSS that helps you launch products faster, deliver perfect orders, and cut costs.

Commerce Cloud helps you innovate faster, personalize every experience, and scale confidently so you can reach customers on any channel.

Service Cloud allows you to automate your processes, streamline your workflows, and deploy the right agent at the right time.

Loyalty Management lets you build intelligent B2B and B2C loyalty programs that are flexible, configurable, and rapidly deployable.
 
“With Salesforce, we leveraged out-of-the-box functionality to go digital faster and focused our efforts on differentiation, not customization.”

LINDSAY ROGERS, DIRECTOR, DIGITAL TRANSFORMATION, KCOM
 
 
SOLUTION

Monetize 5G Faster

Learn how to transform your business and unlock new models that grow your revenue and customer relationships.
 
Transform your business with a digital toolkit to get to market faster, attract and retain more customers, and streamline order fulfillment — all on one platform.

1. Accelerate time to market.

Analyze your market with advanced enterprise analytics from Tableau — leveraging AI to predict and prescribe the best actions for your strategy.

2. Attract and retain more customers.
Build better relationships with personalized offers and journeys which leverage a single source of truth built on the agile Customer 360 Platform.

3. Activate orders faster.

Streamline quoting, ordering, and fulfillment with an industry-specific platform and processes to reduce abandonment and order fallout.

4. Automate, simplify, and digitize.
Design intuitive, digital-first user experiences with automated workflows, scalable processes, and standards-based integration that can reduce friction and cost.
 
Communications Cloud is the heart of a digital BSS that helps you launch products faster, deliver perfect orders, and cut costs.

Sales Cloud helps you skill up your reps, speed up your revenue, and scale up your business.

Marketing Cloud lets you personalize customer experiences and optimize each campaign with data-first enterprise solutions for any channel and device.

MuleSoft Anypoint Platform lets you integrate data from any system to deliver critical, time-sensitive projects — all with a single platform for APIs and integrations.

CRM Analytics for Communications Cloud helps your entire team find important answers and start making data-driven decisions.
 
See how Nokia and Salesforce are creating value in the 5G era with agility and flexibility.
 
 

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SOLUTION

Accelerate Communications Sales

Sell smarter, scale processes more easily, and close deals faster — from anywhere — on a modular, digital platform.
 
Accelerate your sales in the new economy by streamlining processes in a single-user experience so sales reps can prioritize and work more effectively, efficiently, and confidently.

1. Boost sales efficiency with built-in intelligence.

Empower your sales teams with AI-driven insights and tailored recommendations so they can leverage best practices to increase revenue.

2. Automate, simplify, and guide.
Streamline lead-to-cash and decrease order fallout using scalable processes, configurable workflows, and standards-based integration so sales teams can effectively handle complex, multisite quotes.

3. Grow revenue faster.

Build better relationships and decrease sales cycle time with a single source of truth built on the agile, modular Customer 360 Platform.
 
Communications Cloud is the heart of a digital BSS that helps you boost productivity, accelerate time to value, and grow revenue.

Sales Cloud helps you and your reps work more efficiently, effectively, and confidently with scaled processes and templates.

MuleSoft Anypoint Platform lets you integrate data from any system to deliver critical, time-sensitive projects — all with a single platform for APIs and integrations.

CRM Analytics for Communications Cloud helps your entire team find important answers and start making data-driven decisions.
 
Vodafone Business opens new digital opportunities for more business with Salesforce.

“With Salesforce, we can digitalize our business and earn customer loyalty by providing brilliant experiences.”

KERRY SMALL, DIRECTOR, GLOBAL COMMERCIAL & OPERATIONS, VODAFONE BUSINESS
 
 

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SOLUTION

Deliver the Perfect Order

Reduce order fallout with innovations that save time and reduce costs for the communications industry.
 
Deliver the perfect order on an agile, modular IT platform that allows you to stay ahead of your competitors.

1. Start by reducing complexity.
Our catalog-driven architecture eliminates manual data entry and the errors that come with it. Our adherence and certification to industry standards like TM Forum and MEF accelerates your implementation and reduces risk.

2. Automate and simplify the quote-to-activation process.
Streamline lead-to-cash and decrease order fallout using scalable processes, configurable workflows, and standards-based integration so sales teams can effectively handle complex, multisite quotes. Our intelligent field service capabilities boost the productivity of your service teams.

3. Minimize order fallout.
Visualize orders as they move through the various business milestones with Order Management Analytics (using CRM Analytics for Communications Cloud), giving you increased transparency to reduce revenue loss.
 
Communications Cloud is the heart of a digital BSS that helps you launch products faster, deliver perfect orders, and cut costs.

Sales Cloud helps you skill up your reps, speed up your revenue, and scale up your business.

MuleSoft Anypoint Platform lets you integrate data from any system to deliver critical, time-sensitive projects — all with a single platform for APIs and integrations.

CRM Analytics for Communications Cloud helps your entire team find important answers and start making data-driven decisions.
 
M1 reinvents itself to become a digital first telco.

“Salesforce enabled us to deliver an incredible outcome and one that’s sustainable as we move into the new norm.”

Nathan Bell, Chief Digital Officer, M1
 
 
SOLUTION

Drive Efficient and Personalized Service

Reduce cost to serve while improving customer satisfaction with personalized service.
 

Personalize customer experiences across all channels with real time data.

1. Intelligently predict and resolve issues.
Integrate network, usage, billing, and device data into your view of your customer. Detect potential service issues and recommend next best actions based on predicted customer behavior.

2. Keep customers informed with proactive communication.

Use digital channels to proactively keep your customers informed on issues affecting their service. Then offer explanations and guidance to resolve issues within their preferred channels.

3. Empower customers to serve themselves.

Deploy self-service tools so customers can explore recommended solutions to resolve cases on their own, freeing agents to tackle more complex cases.

4. Satisfy customers while balancing business goals.

Streamline complex service processes by empowering agents with tools that lead to the best customer outcomes. The end result is increased net promoter scores — and greater business value.


5. Increase agent efficiency and effectiveness.
Resolve cases quickly with a unified view of every customer interaction. Agents get early warning indicators with recommended next best actions. If needed, field technicians can be deployed to diagnose and resolve on-premises customer service issues — all from a single console.

 

Communications Cloud is the heart of a digital BSS that helps you launch products faster, deliver perfect orders, and cut costs.

Sales Cloud allows you to automate your processes, streamline your workflows, and deploy the right agent at the right time.

Field Service automates field operations including mobile inventory management, vehicle tracking, scheduling, customer portals, and more

MuleSoft Anypoint Platform lets you integrate data from any system to deliver critical, time-sensitive projects — all with a single platform for APIs and integrations.

Marketing Cloud automates field operations including mobile inventory management, vehicle tracking, scheduling, customer portals, and more.

CRM Analytics for Communications Cloud helps your entire team find important answers and start making data-driven decisions.

Slack lets you resolve cases and incidents faster by swarming around issues in real time.

 
See how Nokia and Salesforce are creating value in the 5G era with agility and flexibility.
 
 

“Salesforce Customer 360 is central to our strategy and brings together all of our customer interactions across sales, service, and marketing.”

Michael Ackland

Group Executive, Consumer & Small Business, Telstra
 
 
 
 

Learn why TM Forum awarded us Best Ecosystem Design.

Tackle 5G monetization and more with a B2B2X marketplace.
 
 

Explore resources for communications.

 
 
 

Ready to transform your communications business?

Or call us at

1-800-664-9073