{"id":12224,"date":"2026-08-25T13:37:52","date_gmt":"2026-08-25T04:37:52","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=12224"},"modified":"2026-08-25T14:03:19","modified_gmt":"2026-08-25T05:03:19","slug":"marketing-trends","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/jp\/blog\/marketing-trends\/","title":{"rendered":"\u30102026\u5e74\u6700\u65b0\u3011\u5168\u4e16\u754c\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u5b66\u3076\u4eca\u62bc\u3055\u3048\u3066\u304a\u304d\u305f\u30443\u3064\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9"},"content":{"rendered":"\n<section class=\"key-takeaways wp-block-salesforce-blog-key-takeaways\" aria-label=\"Key Takeaways\">\n\t<div class=\"wp-block-salesforce-blog-key-takeaways__inner\">\n\t\t<div class=\"wp-block-salesforce-blog-key-takeaways__header\">\n\t\t\t<div class=\"wp-block-salesforce-blog-key-takeaways__title\">\n\t\t\t\t<h2 class=\"wp-block-salesforce-blog-key-takeaways__title-text\">\n\t\t\t\t\tKey Takeaways\t\t\t\t<\/h2>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<button \n\t\t\tid=\"wp-block-salesforce-blog-key-takeaways-button\"\n\t\t\tclass=\"wp-block-salesforce-blog-key-takeaways__button\"\n\t\t\taria-controls=\"wp-block-salesforce-blog-key-takeaways-content\"\n\t\t\taria-expanded=\"false\"\n\t\t\taria-label=\"\n\t\t\tToggle Key Takeaways content\t\t\t\"\n\t\t>\n\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewbox=\"0 0 22 22\" aria-hidden=\"true\"><path fill=\"url(#a)\" d=\"M17.401 6.445a1.525 1.525 0 0 1 2.153 0 1.517 1.517 0 0 1 0 2.149l-7.977 7.961a1.526 1.526 0 0 1-2.154 0L1.446 8.594a1.517 1.517 0 0 1 0-2.149 1.524 1.524 0 0 1 2.153 0l6.9 6.886z\" \/><defs><linearGradient id=\"a\" x2=\"10.5\" y2=\"17\" gradientunits=\"userSpaceOnUse\"><stop stop-color=\"#BA01FF\" \/><stop offset=\"1\" stop-color=\"#0250D9\" 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class=\"wp-block-list\">\n<li>\u30de\u30fc\u30b1\u30bf\u30fc\u306e79%\u304cAI\u3092\u5c0e\u5165\u6e08\u307f\u3060\u304c\u300162%\u304c\u9867\u5ba2\u3078\u306e\u8fc5\u901f\u306a\u5bfe\u5fdc\u306b\u82e6\u6226\u3057\u3066\u3044\u308b<\/li>\n\n\n\n<li>\u30c7\u30fc\u30bf\u3092\u7d71\u5408\u3057\u305f\u30c1\u30fc\u30e0\u306f\u3001\u672a\u7d71\u5408\u30c1\u30fc\u30e0\u3068\u6bd4\u3079\u3066\u9867\u5ba2\u5bfe\u5fdc\u529b\u304c42%\u9ad8\u3044<\/li>\n\n\n\n<li>82%\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304cAI\u306b\u3088\u3063\u3066SEO\u6226\u7565\u306e\u518d\u69cb\u7bc9\u3092\u8feb\u3089\u308c\u3066\u3044\u308b\u3068\u56de\u7b54<\/li>\n\n\n\n<li>\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u9ad8\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306fAI\u691c\u7d22\uff08AEO\uff09\u3078\u306e\u6700\u9069\u5316\u3092\u884c\u3063\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c2.2\u500d<\/li>\n\n\n\n<li>\u300c\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u578b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff08\u4e00\u65b9\u901a\u884c\u304b\u3089\u53cc\u65b9\u5411\u306e\u5bfe\u8a71\u3078\uff09\u300d\u304c\u6b21\u306e\u7af6\u4e89\u8ef8<\/li>\n<\/ul>\n\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<footer class=\"wp-block-salesforce-blog-key-takeaways__footer\">\n\t\t\t\t\tThis summary was created with AI and reviewed by an editor.\t\t\t\t<\/footer>\n\t\t\t\t\t\t<\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">AI\u3092\u5c0e\u5165\u3057\u305f\u30de\u30fc\u30b1\u30bf\u30fc\u306f79%\u3002\u3057\u304b\u305781%\u304c\u3001\u3044\u307e\u3060\u753b\u4e00\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u9001\u308a\u7d9a\u3051\u3066\u3044\u308b\u3068\u8a8d\u3081\u3066\u3044\u307e\u3059\u3002\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3092\u624b\u306b\u3057\u305f\u306e\u306b\u3001\u9867\u5ba2\u3068\u306e\u8ddd\u96e2\u304c\u7e2e\u307e\u3089\u306a\u3044\u30fc\u30fc\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Salesforce\u304c\u65e5\u672c\u306e250\u4eba\u3092\u542b\u3080\u4e16\u754c26\u30ab\u56fd4450\u4eba\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u610f\u601d\u6c7a\u5b9a\u8005\u3092\u5bfe\u8c61\u306b\u5b9f\u65bd\u3057\u305f\u6700\u65b0\u8abf\u67fb\u300e<a href=\"https:\/\/www.salesforce.com\/jp\/marketing\/resources\/state-of-marketing-report\/?d=blog-body-cta-text1\" target=\"_blank\" rel=\"noreferrer noopener\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6700\u65b0\u4e8b\u60c5\uff08\u7b2c10\u7248\uff09<\/a>\u300f\u304c\u793a\u3059\u306e\u306f\u3001\u300c\u4f7f\u3063\u3066\u3044\u308b\u300d\u3068\u300c\u4f7f\u3044\u3053\u306a\u3057\u3066\u3044\u308b\u300d\u306e\u9593\u306b\u3042\u308b\u6e9d\u3001\u305d\u3057\u3066\u305d\u306e\u6e9d\u3092\u57cb\u3081\u308b3\u3064\u306e\u8ee2\u63db\u70b9\u3067\u3059\u3002<\/p>\n\n\n\n<div class=\"layout-six wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">\u6700\u65b0\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e8b\u60c5\u3092\u3054\u89a7\u304f\u3060\u3055\u3044<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">\u4e16\u754c\u5404\u56fd4450\u4eba\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304b\u3089\u5f97\u305f\u30a4\u30f3\u30b5\u30a4\u30c8\u304b\u3089\u3001AI\u3001\u30c7\u30fc\u30bf\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u63a2\u308a\u307e\u3059\u3002<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/jp\/marketing\/resources\/state-of-marketing-report\/?d=blog-body-cta-banner1\">\u6700\u65b0\u60c5\u5831\u3092\u898b\u308b<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg\" class=\"attachment-full size-full\" alt=\"\u300c\u7b2c10\u7248 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6700\u65b0\u4e8b\u60c5\u30ec\u30dd\u30fc\u30c8\u300d\u306b\u3088\u308b\u3068\u3001AI\u306e\u5c0e\u5165\u304a\u3088\u3073\u904b\u7528\u5316\u306f\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u3068\u3063\u3066\u6700\u512a\u5148\u4e8b\u9805\u3067\u3042\u308b\u3068\u540c\u6642\u306b\u6700\u5927\u306e\u8ab2\u984c\u3067\u3082\u3042\u308a\u307e\u3059\u3002\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg 1440w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n\n\n\n<h2 id=\"h-\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6700\u65b0\u4e8b\u60c5-\u30ec\u30dd\u30fc\u30c8\u7b2c10\u7248\u306e\u8981\u70b9\" class=\"wp-block-heading\"><strong>\u300e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6700\u65b0\u4e8b\u60c5\u300f\u30ec\u30dd\u30fc\u30c8\u7b2c10\u7248\u306e\u8981\u70b9<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><br><strong>1,AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u4e00\u65b9\u901a\u884c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u7d42\u308f\u3089\u305b\u308b<br><br>2,\u30c7\u30fc\u30bf\u7d71\u5408\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u6210\u5426\u3092\u5206\u3051\u308b<br><br>3,AEO\uff08AI\u691c\u7d22\u6700\u9069\u5316\uff09\u304c\u9867\u5ba2\u767a\u898b\u306e\u30eb\u30fc\u30eb\u3092\u5857\u308a\u66ff\u3048\u308b<\/strong><\/p>\n\n\n\n<h3 id=\"AI\" class=\"wp-block-heading\"><strong>1. <strong>AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u4e00\u65b9\u901a\u884c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u7d42\u308f\u3089\u305b\u308b<\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"> 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class=\"wp-block-paragraph\">AI\u3092\u300c\u4f7f\u3063\u3066\u3044\u308b\u300d\u306e\u306b\u6210\u679c\u306b\u3064\u306a\u304c\u3089\u306a\u3044\u3002\u3053\u306e\u77db\u76fe\u306e\u80cc\u666f\u306b\u3042\u308b\u306e\u306f\u3001AI\u306e\u4f7f\u3044\u65b9\u305d\u306e\u3082\u306e\u3067\u3059\u3002\u591a\u304f\u306e\u4f01\u696d\u304cAI\u3092\u300c\u4e00\u65b9\u901a\u884c\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u3088\u308a\u591a\u304f\u3001\u3088\u308a\u901f\u304f\u9001\u308b\u300d\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3068\u3057\u3066\u4f7f\u3063\u3066\u3044\u308b\u3002\u3064\u307e\u308a\u3001\u5f93\u6765\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u904b\u7528\u3092AI\u3067\u52a0\u901f\u3057\u3066\u3044\u308b\u3060\u3051\u306a\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h4 id=\"h-\u9867\u5ba2\u304c\u6c42\u3081\u3066\u3044\u308b\u306e\u306f-\u5bfe\u8a71\" class=\"wp-block-heading\"><strong>\u9867\u5ba2\u304c\u6c42\u3081\u3066\u3044\u308b\u306e\u306f\u300c\u5bfe\u8a71\u300d<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">83%\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u3001\u9867\u5ba2\u306f\u4e00\u65b9\u7684\u306a\u30e1\u30c3\u30bb\u30fc\u30b8\u3067\u306f\u306a\u304f\u3001\u53cc\u65b9\u5411\u306e\u5bfe\u8a71\u3092\u6c42\u3081\u3066\u3044\u308b\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u30e1\u30fc\u30eb\u3084SMS\u306b\u8fd4\u4fe1\u3057\u305f\u3068\u304d\u3001\u304d\u3061\u3093\u3068\u5fdc\u7b54\u304c\u8fd4\u3063\u3066\u304f\u308b\u3053\u3068\u3092\u671f\u5f85\u3057\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3057\u304b\u3057\u5b9f\u614b\u306f\u3069\u3046\u3067\u3057\u3087\u3046\u304b\u3002<strong>\u9867\u5ba2\u304b\u3089\u306e\u8fd4\u4fe1\u306b\u78ba\u5b9f\u306b\u5bfe\u5fdc\u3067\u304d\u3066\u3044\u308b\u3068\u7b54\u3048\u305f\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u7d04\u534a\u6570\u306b\u3068\u3069\u307e\u308a\u300162%\u304c\u8fc5\u901f\u306a\u5bfe\u5fdc\u306b\u82e6\u6226\u3057\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<h4 id=\"h-\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u578b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u4f55\u304b\" class=\"wp-block-heading\"><strong>\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u578b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u4f55\u304b<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u3053\u306e\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u6b21\u306e\u9032\u5316\u304c\u300c\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u578b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d<\/strong>\u3067\u3059\u3002AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u9867\u5ba2\u306e\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\uff08\u6587\u8108\uff09\u3092\u7406\u89e3\u3057\u3001\u4e00\u4eba\u3072\u3068\u308a\u306b\u5408\u308f\u305b\u305f\u53cc\u65b9\u5411\u306e\u5bfe\u8a71\u3092\u81ea\u5f8b\u7684\u306b\u884c\u3046\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001<strong>AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u30de\u30fc\u30b1\u30bf\u30fc\u306e76%\u304c\u9867\u5ba2\u63a5\u70b9\u306e\u7d71\u5408\u304c\u3067\u304d\u3066\u3044\u308b\u3068\u56de\u7b54\u3057\u305f<\/strong>\u306e\u306b\u5bfe\u3057\u3001AI\u3092\u6d3b\u7528\u3057\u3066\u3044\u306a\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306f55%\u306b\u3068\u3069\u307e\u3063\u3066\u3044\u307e\u3059\u3002AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5c0e\u5165\u304c\u3001\u7d44\u7e54\u306e\u30c7\u30fc\u30bf\u6d3b\u7528\u529b\u305d\u306e\u3082\u306e\u3092\u5f15\u304d\u4e0a\u3052\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h4 id=\"h-\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u4eca\u65e5\u304b\u3089\u59cb\u3081\u3089\u308c\u308b\u3053\u3068\" class=\"wp-block-heading\"><strong>\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u4eca\u65e5\u304b\u3089\u59cb\u3081\u3089\u308c\u308b\u3053\u3068<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u578b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7b2c\u4e00\u6b69\u306f\u3001AI\u306b\u300c\u4f55\u3092\u9001\u308b\u304b\u300d\u3060\u3051\u3067\u306a\u304f\u300c\u3069\u3046\u5bfe\u8a71\u3059\u308b\u304b\u300d\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u9867\u5ba2\u304c\u30e1\u30fc\u30eb\u306b\u8fd4\u4fe1\u3057\u305f\u3068\u304d\u3001\u305d\u306e\u5185\u5bb9\u3092\u7406\u89e3\u3057\u3001\u9069\u5207\u306b\u5fdc\u7b54\u3067\u304d\u308b\u4ed5\u7d44\u307f\u304b\u3089\u7740\u624b\u3057\u307e\u3057\u3087\u3046\u3002\u3059\u3079\u3066\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u540c\u3058AI\u30e2\u30c7\u30eb\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u6642\u4ee3\u306b\u304a\u3044\u3066\u3001<strong>\u5dee\u5225\u5316\u8981\u56e0\u306f\u300c\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\uff08\u6587\u8108\uff09\uff1d\u9867\u5ba2\u306e\u72b6\u6cc1\u3092\u3069\u308c\u3060\u3051\u6df1\u304f\u7406\u89e3\u3067\u304d\u308b\u304b\u300d\u306b\u304b\u304b\u3063\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<div class=\"layout-six wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">\u6700\u65b0\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e8b\u60c5\u3092\u3054\u89a7\u304f\u3060\u3055\u3044<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">\u4e16\u754c\u5404\u56fd4450\u4eba\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304b\u3089\u5f97\u305f\u30a4\u30f3\u30b5\u30a4\u30c8\u304b\u3089\u3001AI\u3001\u30c7\u30fc\u30bf\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u63a2\u308a\u307e\u3059\u3002<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/jp\/marketing\/resources\/state-of-marketing-report\/?d=blog-body-cta-banner2\">\u6700\u65b0\u60c5\u5831\u3092\u898b\u308b<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg\" class=\"attachment-full size-full\" alt=\"\u300c\u7b2c10\u7248 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6700\u65b0\u4e8b\u60c5\u30ec\u30dd\u30fc\u30c8\u300d\u306b\u3088\u308b\u3068\u3001AI\u306e\u5c0e\u5165\u304a\u3088\u3073\u904b\u7528\u5316\u306f\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u3068\u3063\u3066\u6700\u512a\u5148\u4e8b\u9805\u3067\u3042\u308b\u3068\u540c\u6642\u306b\u6700\u5927\u306e\u8ab2\u984c\u3067\u3082\u3042\u308a\u307e\u3059\u3002\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg 1440w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n\n\n\n<h2 id=\"trustworthy\" class=\"wp-block-heading\"><strong>2. <strong>\u30c7\u30fc\u30bf\u7d71\u5408\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u6210\u5426\u3092\u5206\u3051\u308b<\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u30de\u30fc\u30b1\u30bf\u30fc\u306e99%\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u58c1\u3092\u611f\u3058\u3066\u304a\u308a\u3001<\/strong>\u6700\u3082\u591a\u3044\u539f\u56e0\u306f\u30c7\u30fc\u30bf\u306b\u95a2\u3059\u308b\u554f\u984c\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">80%\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u3001\u81ea\u5206\u305f\u3061\u304c\u5236\u4f5c\u3067\u304d\u308b\u91cf\u3092\u4e0a\u56de\u308b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5fc5\u8981\u3060\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002AI\u306b\u306f\u305d\u306e\u898f\u6a21\u3092\u62e1\u5927\u3059\u308b\u80fd\u529b\u304c\u3042\u308a\u307e\u3059\u304c\u3001AI\u304c\u6b63\u3057\u304f\u6a5f\u80fd\u3059\u308b\u306b\u306f\u4fe1\u983c\u3067\u304d\u308b\u30c7\u30fc\u30bf\u57fa\u76e4\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n\n\n\n<h4 id=\"h-\u30c7\u30fc\u30bf\u306e\u30b5\u30a4\u30ed\u5316\u304c\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\" class=\"wp-block-heading\"><strong>\u30c7\u30fc\u30bf\u306e\u30b5\u30a4\u30ed\u5316\u304c\u30dc\u30c8\u30eb\u30cd\u30c3\u30af<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u8abf\u67fb\u304c\u660e\u3089\u304b\u306b\u3057\u305f\u8ab2\u984c\u306f\u3001\u90e8\u9580\u9593\u306e\u30c7\u30fc\u30bf\u5206\u65ad\u3067\u3059\u3002<strong>\u30de\u30fc\u30b1\u30bf\u30fc\u306e\u3046\u3061\u3001\u3059\u3079\u3066\u306e\u30b5\u30fc\u30d3\u30b9\u30c7\u30fc\u30bf\u306b\u5b8c\u5168\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u3066\u3044\u308b\u306e\u306f58%\u3001\u55b6\u696d\u30c7\u30fc\u30bf\u306f56%\u3001\u30b3\u30de\u30fc\u30b9\u30c7\u30fc\u30bf\u306f42%\u306b\u3068\u3069\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u9867\u5ba2\u306f\u3001\u8cfc\u8cb7\u5c65\u6b74\u3082\u554f\u3044\u5408\u308f\u305b\u5c65\u6b74\u3082\u3059\u3079\u3066\u4f01\u696d\u5074\u304c\u628a\u63e1\u3057\u3066\u3044\u308b\u3068\u671f\u5f85\u3057\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u30c7\u30fc\u30bf\u304c\u30b5\u30a4\u30ed\u5316\u3055\u308c\u3066\u3044\u308c\u3070\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u9867\u5ba2\u306e\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u305a\u3001\u7d50\u679c\u3068\u3057\u3066\u753b\u4e00\u7684\u306a\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u9001\u3089\u3056\u308b\u3092\u5f97\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<h4 id=\"h-\u30c7\u30fc\u30bf\u7d71\u5408\u306e\u52b9\u679c\u306f\u6570\u5b57\u306b\u8868\u308c\u3066\u3044\u308b\" class=\"wp-block-heading\"><strong>\u30c7\u30fc\u30bf\u7d71\u5408\u306e\u52b9\u679c\u306f\u6570\u5b57\u306b\u8868\u308c\u3066\u3044\u308b<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u306e\u8ab2\u984c\u3092\u89e3\u6c7a\u3057\u305f\u4f01\u696d\u306f\u3001\u660e\u78ba\u306a\u512a\u4f4d\u6027\u3092\u78ba\u7acb\u3057\u3066\u3044\u307e\u3059\u3002\u30c7\u30fc\u30bf\u7d71\u5408\u3092\u6e80\u8db3\u306e\u3044\u304f\u5f62\u3067\u5b9f\u73fe\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30fc\u30e0\u306f\u3001\u30c7\u30fc\u30bf\u57fa\u76e4\u306b\u8ab2\u984c\u3092\u62b1\u3048\u308b\u30c1\u30fc\u30e0\u3068\u6bd4\u3079\u3066\u3001\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u7d99\u7d9a\u7684\u306b\u8fd4\u4fe1\u3067\u304d\u3066\u3044\u308b\u5272\u5408\u304c42%\u9ad8\u304f\u3001\u5bfe\u5fdc\u898f\u6a21\u306e\u62e1\u5927\u3092\u76ee\u7684\u306bAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u5272\u5408\u304c60%\u9ad8\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3055\u3089\u306b\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u9ad8\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u95a2\u9023\u6027\u306e\u9ad8\u3044\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u5272\u5408\u304c1.7\u500d\u9ad8\u304f\u3001\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u7d71\u5408\u3057\u3066\u3044\u308b\u5272\u5408\u30821.7\u500d\u9ad8\u3044\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<h4 id=\"h-\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u4eca\u65e5\u304b\u3089\u59cb\u3081\u3089\u308c\u308b\u3053\u3068-0\" class=\"wp-block-heading\"><strong>\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u4eca\u65e5\u304b\u3089\u59cb\u3081\u3089\u308c\u308b\u3053\u3068<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u30c7\u30fc\u30bf\u7d71\u5408\u306e\u7b2c\u4e00\u6b69\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u55b6\u696d\u30fb\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u306e\u30c7\u30fc\u30bf\u3092\u4e00\u304b\u6240\u3067\u53c2\u7167\u3067\u304d\u308b\u74b0\u5883\u3092\u6574\u3048\u308b\u3053\u3068\u3067\u3059\u3002\u3059\u3079\u3066\u3092\u4e00\u6c17\u306b\u7d71\u5408\u3059\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u307e\u305a\u300c\u9867\u5ba2\u304c\u6700\u5f8c\u306b\u30b5\u30dd\u30fc\u30c8\u306b\u554f\u3044\u5408\u308f\u305b\u305f\u5185\u5bb9\u300d\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30fc\u30e0\u304c\u53c2\u7167\u3067\u304d\u308b\u72b6\u614b\u304b\u3089\u59cb\u3081\u307e\u3057\u3087\u3046\u3002<\/strong>\u305d\u306e\u4e00\u6b69\u3060\u3051\u3067\u3001\u6b21\u306b\u9001\u308b\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u7cbe\u5ea6\u306f\u5927\u304d\u304f\u5909\u308f\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"layout-six wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">\u6700\u65b0\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e8b\u60c5\u3092\u3054\u89a7\u304f\u3060\u3055\u3044<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">\u4e16\u754c\u5404\u56fd4450\u4eba\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304b\u3089\u5f97\u305f\u30a4\u30f3\u30b5\u30a4\u30c8\u304b\u3089\u3001AI\u3001\u30c7\u30fc\u30bf\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u63a2\u308a\u307e\u3059\u3002<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/jp\/marketing\/resources\/state-of-marketing-report\/?d=blog-body-cta-banner3\">\u6700\u65b0\u60c5\u5831\u3092\u898b\u308b<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg\" class=\"attachment-full size-full\" alt=\"\u300c\u7b2c10\u7248 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6700\u65b0\u4e8b\u60c5\u30ec\u30dd\u30fc\u30c8\u300d\u306b\u3088\u308b\u3068\u3001AI\u306e\u5c0e\u5165\u304a\u3088\u3073\u904b\u7528\u5316\u306f\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u3068\u3063\u3066\u6700\u512a\u5148\u4e8b\u9805\u3067\u3042\u308b\u3068\u540c\u6642\u306b\u6700\u5927\u306e\u8ab2\u984c\u3067\u3082\u3042\u308a\u307e\u3059\u3002\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg 1440w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n\n\n\n<h2 id=\"personalization\" class=\"wp-block-heading\"><strong>3. <strong>AEO\uff08AI\u691c\u7d22\u6700\u9069\u5316\uff09\u304c\u9867\u5ba2\u767a\u898b\u306e\u30eb\u30fc\u30eb\u3092\u5857\u308a\u66ff\u3048\u308b<\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u30de\u30fc\u30b1\u30bf\u30fc\u306e82%\u304c\u3001AI\u306b\u3088\u3063\u3066\u81ea\u793e\u306eSEO\u6226\u7565\u304c\u518d\u69cb\u7bc9\u3055\u308c\u3066\u3044\u308b\u3068\u56de\u7b54<\/strong>\u3057\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b83%\u304c\u3001\u3059\u3067\u306bChatGPT\u3084Google\u306eAI\u306b\u3088\u308b\u6982\u8981\uff08AI Overviews\uff09\u306a\u3069\u3001AI\u751f\u6210\u306e\u56de\u7b54\u306b\u5411\u3051\u305f\u6700\u9069\u5316\u3092\u958b\u59cb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h4 id=\"h-aeo-answer-engine-optimization-\u3068\u306f\u4f55\u304b\" class=\"wp-block-heading\"><strong>AEO\uff08Answer Engine Optimization\uff09\u3068\u306f\u4f55\u304b<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">AEO\u3068\u306f\u3001\u5f93\u6765\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff08SEO\uff09\u306b\u52a0\u3048\u3001AI\u304c\u751f\u6210\u3059\u308b\u56de\u7b54\u306b\u81ea\u793e\u306e\u60c5\u5831\u304c\u5f15\u7528\u30fb\u53c2\u7167\u3055\u308c\u308b\u3088\u3046\u6700\u9069\u5316\u3059\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google\u691c\u7d22\u306e\u534a\u6570\u3067AI\u306b\u3088\u308b\u6982\u8981\u304c\u8868\u793a\u3055\u308c\u308b\u73fe\u5728\u3001<strong>\u9867\u5ba2\u306f\u300c10\u4ef6\u306e\u9752\u3044\u30ea\u30f3\u30af\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u300d\u306e\u3067\u306f\u306a\u304f\u3001\u300cAI\u304b\u3089\u76f4\u63a5\u7b54\u3048\u3092\u5f97\u308b\u300d\u884c\u52d5\u306b\u79fb\u884c\u3057\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u308c\u306f\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u3068\u3063\u3066\u4f55\u3092\u610f\u5473\u3059\u308b\u306e\u304b\u3002\u5f93\u6765\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d5\u30a1\u30cd\u30eb\u4e0a\u4f4d\u2014\u2014\u8a8d\u77e5\u30d5\u30a7\u30fc\u30ba\u2014\u2014\u304c\u7e2e\u5c0f\u3057\u3001\u4f01\u696d\u306eWeb\u30b5\u30a4\u30c8\u304c\u5b8c\u5168\u306b\u30d0\u30a4\u30d1\u30b9\u3055\u308c\u308b\u30b1\u30fc\u30b9\u304c\u5897\u3048\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h4 id=\"h-ai\u7d4c\u7531\u306e\u8cfc\u8cb7\u306f\u3059\u3067\u306b\u5de8\u5927\u306a\u5e02\u5834\" class=\"wp-block-heading\"><strong>AI\u7d4c\u7531\u306e\u8cfc\u8cb7\u306f\u3059\u3067\u306b\u5de8\u5927\u306a\u5e02\u5834<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u3059\u3067\u306b\u5f71\u97ff\u306f\u5b9f\u58f2\u4e0a\u306b\u8868\u308c\u3066\u3044\u307e\u3059\u3002\u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3\u3060\u3051\u3092\u898b\u3066\u3082\u3001<strong>AI\u3068AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u901a\u3058\u3066\u884c\u308f\u308c\u305f\u8cfc\u8cb7\u306f\u5168\u4f53\u306e20%\u3001\u58f2\u4e0a\u9ad8\u306b\u3057\u30662620\u5104\u30c9\u30eb\uff08\u7d0439\u5146\u5186\uff09\u3092\u5360\u3081\u307e\u3057\u305f\u3002<\/strong>\u9867\u5ba2\u304c\u5546\u54c1\u3092\u767a\u898b\u3057\u3001\u8cfc\u5165\u3059\u308b\u7d4c\u8def\u304c\u660e\u78ba\u306b\u5909\u5316\u3057\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h4 id=\"h-\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u9ad8\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3059\u3067\u306b\u52d5\u3044\u3066\u3044\u308b\" class=\"wp-block-heading\"><strong>\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u9ad8\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3059\u3067\u306b\u52d5\u3044\u3066\u3044\u308b<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u8abf\u67fb\u7d50\u679c\u3067\u6ce8\u76ee\u3059\u3079\u304d\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6295\u8cc7\u306b\u5bfe\u3057\u3066\u6700\u3082\u9ad8\u3044\u30ea\u30bf\u30fc\u30f3\u3092\u4e0a\u3052\u3066\u3044\u308b\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3001\u6210\u679c\u306e\u4f4e\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u6bd4\u3079\u3001AI\u691c\u7d22\u3078\u306e\u6700\u9069\u5316\u3092\u884c\u3063\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c2.2\u500d\u9ad8\u3044\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e00\u65b9\u3001<strong>65%\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u81ea\u793e\u306e\u6226\u7565\u3092AI\u306e\u5e83\u7bc4\u306a\u6d3b\u7528\u306b\u3069\u3046\u9069\u5fdc\u3055\u305b\u308b\u3079\u304d\u304b\u660e\u78ba\u306a\u65b9\u5411\u6027\u3092\u898b\u3044\u3060\u305b\u3066\u3044\u306a\u3044<\/strong>\u3068\u56de\u7b54\u3057\u3066\u304a\u308a\u3001\u5148\u884c\u8005\u3068\u306e\u5dee\u306f\u4eca\u5f8c\u3055\u3089\u306b\u958b\u304f\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h4 id=\"h-\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u4eca\u65e5\u304b\u3089\u59cb\u3081\u3089\u308c\u308b\u3053\u3068-1\" class=\"wp-block-heading\"><strong>\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u4eca\u65e5\u304b\u3089\u59cb\u3081\u3089\u308c\u308b\u3053\u3068<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">AEO\u5bfe\u7b56\u306e\u57fa\u672c\u306f\u3001\u300cAI\u304c\u5f15\u7528\u3057\u3084\u3059\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u3092\u4f5c\u308b\u3053\u3068\u3067\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u4ee5\u4e0b\u306e3\u70b9\u304c\u51fa\u767a\u70b9\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\uff081\uff09\u8cea\u554f\u3068\u56de\u7b54\u306e\u30da\u30a2\u3067\u69cb\u6210\u3059\u308b<\/strong>\uff1aAI\u306f\u300c\u554f\u3044\u2192\u5373\u7b54\u300d\u306e\u69cb\u9020\u3092\u597d\u3093\u3067\u5f15\u7528\u3057\u307e\u3059\u3002FAQ\u5f62\u5f0f\u3084\u3001\u898b\u51fa\u3057\u3092\u554f\u3044\u30fb\u76f4\u4e0b\u3092\u7aef\u7684\u306a\u56de\u7b54\u306b\u3059\u308b\u69cb\u6210\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\uff082\uff09\u4e00\u6b21\u60c5\u5831\u3092\u767a\u4fe1\u3059\u308b<\/strong>\uff1a\u72ec\u81ea\u30c7\u30fc\u30bf\u3001\u72ec\u81ea\u4e8b\u4f8b\u3001\u5c02\u9580\u5bb6\u306e\u898b\u89e3\u306a\u3069\u3001\u4ed6\u3067\u306f\u5f97\u3089\u308c\u306a\u3044\u60c5\u5831\u3092AI\u306f\u512a\u5148\u7684\u306b\u53c2\u7167\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\uff083\uff09\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3092\u5b9f\u88c5\u3059\u308b<\/strong>\uff1aFAQ\u69cb\u9020\u5316\u30c7\u30fc\u30bf\uff08schema.org\uff09\u306e\u5b9f\u88c5\u306b\u3088\u308a\u3001AI\u304c\u6b63\u3057\u3044\u6587\u8108\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7406\u89e3\u30fb\u5f15\u7528\u3067\u304d\u308b\u78ba\u7387\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 id=\"h-\u3053\u308c\u304b\u3089\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u306e\u7af6\u4e89\u529b\u3068\u306f\" class=\"wp-block-heading\"><strong>\u3053\u308c\u304b\u3089\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u306e\u7af6\u4e89\u529b\u3068\u306f<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u7b2c10\u7248\u30ec\u30dd\u30fc\u30c8\u304c\u63cf\u304d\u51fa\u3059\u306e\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6839\u672c\u7684\u306a\u8ee2\u63db<\/strong>\u3067\u3059\u3002AI\u306e\u5f79\u5272\u304c\u300c\u52b9\u7387\u5316\u30c4\u30fc\u30eb\u300d\u304b\u3089\u300c\u5bfe\u8a71\u306e\u62c5\u3044\u624b\uff08\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\uff09\u300d\u3078\u3002\u30c7\u30fc\u30bf\u304c\u300c\u5206\u6790\u306e\u6750\u6599\u300d\u304b\u3089\u300c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u751f\u547d\u7dda\u300d\u3078\u3002SEO\u304c\u300c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\u300d\u304b\u3089\u300cAI\u56de\u7b54\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff08AEO\uff09\u300d\u3078\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5171\u901a\u3059\u308b\u306e\u306f\u3001\u4e00\u65b9\u901a\u884c\u304b\u3089\u53cc\u65b9\u5411\u3078\u3068\u3044\u3046\u65b9\u5411\u6027\u3067\u3059\u3002\u9867\u5ba2\u306b\u8a9e\u308a\u304b\u3051\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u9867\u5ba2\u3068\u5bfe\u8a71\u3059\u308b\u3002\u3053\u306e\u8ee2\u63db\u3092\u5b9f\u73fe\u3067\u304d\u308b\u304b\u3069\u3046\u304b\u304c\u3001\u3053\u308c\u304b\u3089\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7af6\u4e89\u529b\u3092\u6c7a\u3081\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<div class=\"layout-six wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">\u6700\u65b0\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e8b\u60c5\u3092\u3054\u89a7\u304f\u3060\u3055\u3044<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">\u4e16\u754c\u5404\u56fd4450\u4eba\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304b\u3089\u5f97\u305f\u30a4\u30f3\u30b5\u30a4\u30c8\u304b\u3089\u3001AI\u3001\u30c7\u30fc\u30bf\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u63a2\u308a\u307e\u3059\u3002<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/jp\/marketing\/resources\/state-of-marketing-report\/?d=blog-body-cta-banner4\">\u6700\u65b0\u60c5\u5831\u3092\u898b\u308b<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/04\/jp-tenth-state-of-marketing-main_b45cbe.jpg\" class=\"attachment-full size-full\" alt=\"\u300c\u7b2c10\u7248 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