{"id":14348,"date":"2024-08-23T17:47:50","date_gmt":"2024-08-23T08:47:50","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=14348"},"modified":"2025-09-02T14:44:57","modified_gmt":"2025-09-02T05:44:57","slug":"shopping-index-retail-data","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/jp\/blog\/shopping-index-retail-data\/","title":{"rendered":"\u4e16\u754c\u5c0f\u58f2\u5e02\u5834\u304b\u3089\u307f\u308b2024\u5e74\u5f8c\u534a\u306e\u6d88\u8cbb\u8005\u52d5\u5411\u3068\u30a4\u30f3\u30b5\u30a4\u30c8"},"content":{"rendered":"\n<p>\u4eca\u5e74\u7b2c1\u56db\u534a\u671f\u306e\u5c0f\u58f2\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u969b\u3001\u4f11\u6687\u660e\u3051\u306e\u6d88\u8cbb\u8005\u306e\u884c\u52d5\u3092\u898b\u308b\u3068\u3001\u8208\u5473\u6df1\u3044\u3053\u3068\u304c\u3044\u3064\u3082\u6d6e\u304d\u5f6b\u308a\u306b\u306a\u308a\u307e\u3059\u3002\u65b0\u305f\u306a\u5c0f\u58f2\u30c8\u30ec\u30f3\u30c9\u306f\u4f55\u304b\u3002\u4eca\u5e74\u5f8c\u534a\u3092\u4e88\u6e2c\u3059\u308b\u4e0a\u3067\u3001<a href=\"https:\/\/www.salesforce.com\/retail\/shopping-index\/\" target=\"_blank\" rel=\"noreferrer 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width=\"768\" height=\"432\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta01.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta01.jpg 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta01.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta01.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h3>\u76ee\u6b21<\/h3><ul><li><a href=\"#h-\u6570\u5b57\u3067\u898b\u308b\u7b2c1\u56db\u534a\u671f\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\" 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href=\"https:\/\/www.salesforce.com\/blog\/holiday-shopping-season-results\/\" target=\"_blank\" rel=\"noreferrer noopener\">2023\u5e74\u306e\u30db\u30ea\u30c7\u30fc\u5546\u6226<\/a>\uff08\u82f1\u8a9e\uff09\u3092\u60f3\u8d77\u3055\u305b\u307e\u3059\u3002 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href=\"https:\/\/www.salesforce.com\/jp\/marketing\/loyalty-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3084\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30ec\u30b3\u30e1\u30f3\u30c7\u30fc\u30b7\u30e7\u30f3<\/a>\u306a\u3069\u3001\u5e74\u9593\u3092\u901a\u3058\u3066\u6d88\u8cbb\u8005\u3092\u60f9\u304d\u3064\u3051\u308b\u6226\u7565\u306b\u6ce8\u529b\u3057\u3001\u4e3b\u8981\u306a\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30a4\u30d9\u30f3\u30c8\u4ee5\u5916\u3067\u3082\u30d6\u30e9\u30f3\u30c9\u306e\u95a2\u9023\u6027\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n\n\n\n<div class=\"layout-four wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">BtoB\u3082BtoC\u3082<br>E\u30b3\u30de\u30fc\u30b9\u4f53\u9a13\u3092\u5411\u4e0a\u3057\u3066\u3001\u53ce\u76ca\u5411\u4e0a\u3068\u30b3\u30b9\u30c8\u524a\u6e1b\u3092\u5b9f\u73fe<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">E\u30b3\u30de\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3042\u308b<strong>Commerce Cloud<\/strong>\u3092\u5b9f\u969b\u306e\u64cd\u4f5c\u3068\u89e3\u8aac\u3092\u4ea4\u3048\u3066\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/jp\/form\/commerce\/commerce-cloud-overview-demo\/?d=blog-body-cta-banner2\">\u7121\u6599\u3067\u30c7\u30e2\u52d5\u753b\u3092\u898b\u308b<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"597\" height=\"433\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta02.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta02.png 597w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta02.png?w=300&amp;h=218 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta02.png?w=150&amp;h=109 150w\" sizes=\"auto, (max-width: 597px) 100vw, 597px\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-four.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__accent\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-accent-layout-four.png\" alt=\"\">\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__cloud\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-cloud-layout-four.png\" alt=\"\">\n\t\t\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u6d88\u8cbb\u8005\u306f\u304a\u6c17\u306b\u5165\u308a\u306e\u30d6\u30e9\u30f3\u30c9\u306b\u56fa\u57f7\u3057\u3066\u3044\u308b\"><strong>\u6d88\u8cbb\u8005\u306f\u304a\u6c17\u306b\u5165\u308a\u306e\u30d6\u30e9\u30f3\u30c9\u306b\u56fa\u57f7\u3057\u3066\u3044\u308b<\/strong><\/h2>\n\n\n\n<p>\u3053\u3053\u6570\u5e74\u3067\u3001\u6d88\u8cbb\u8005\u306f\u4fa1\u683c\u306a\u3069\u306e\u7406\u7531\u3067\u30d6\u30e9\u30f3\u30c9\u3092\u4e57\u308a\u63db\u3048\u3066\u304d\u307e\u3057\u305f\u304c\u3001\u6700\u8fd1\u3067\u306f\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u8005\u306f\u5897\u3048\u7d9a\u3051\u3066\u3044\u307e\u3059\u3002\u7b2c1\u56db\u534a\u671f\u306e\u4e16\u754c\u306e\u30ea\u30d4\u30fc\u30bf\u30fc\u306e\u30b7\u30a7\u30a2\u306f43\uff05\u3067\u30012022\u5e74\u304b\u30898\uff05\u5897\u52a0\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u306f\u3001\u6d88\u8cbb\u8005\u306e\u30d6\u30e9\u30f3\u30c9\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u304c\u6ce8\u76ee\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u305f2023\u5e74\u304b\u3089\u7d9a\u304f\u50be\u5411\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u4e00\u56e0\u306f\u3001\u3053\u3053\u6570\u5e74\u306e\u30d6\u30e9\u30f3\u30c9\u306e<a href=\"https:\/\/www.salesforce.com\/jp\/marketing\/loyalty-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0<\/a>\u3078\u306e\u53d6\u308a\u7d44\u307f\u306b\u3042\u308b\u3068\u8a00\u3048\u307e\u3059\u3002\u7c73\u56fd\u4eba\u306f\u30012022\u5e74\u306e\u6642\u70b9\u3067<a href=\"https:\/\/www.statista.com\/statistics\/618744\/average-number-of-loyalty-programs-us-consumers-belong-to\/\" target=\"_blank\" rel=\"noreferrer noopener\">16.6\u500b\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u5e73\u5747\u3067\u52a0\u5165\u3057\u3066\u3044\u307e\u3059<\/a>\uff08\u82f1\u8a9e\uff09\u3002Salesforce\u306e\u5c0f\u58f2\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001\u6700\u3082\u4eba\u6c17\u306e\u3042\u308b\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u30dd\u30a4\u30f3\u30c8\u30d9\u30fc\u30b9\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081\u3001\u7b2c1\u56db\u534a\u671f\u306b\u306f\u3001\u7c73\u56fd\u3084\u82f1\u56fd\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u3001\u30cb\u30e5\u30fc\u30b8\u30fc\u30e9\u30f3\u30c9\u3067\u306e\u30a4\u30fc\u30b9\u30bf\u30fc\u306e\u8cb7\u3044\u7269\u5ba2\u306f\u3001\u4fa1\u683c\u3068\u5546\u54c1\u5728\u5eab\u306b\u6b21\u3044\u3067\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30dd\u30a4\u30f3\u30c8\u306e\u5229\u7528\u53ef\u5426\u304c\u8cfc\u5165\u3092\u6c7a\u3081\u308b\u969b\u306e\u691c\u8a0e\u4e8b\u9805\u306e1\u3064\u3067\u3042\u308b\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n<div 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class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Twitter\u3067\u30b7\u30a7\u30a2\uff08\u65b0\u3057\u3044\u30bf\u30d6\u3067\u958b\u304d\u307e\u3059\uff09\"\n\t\t\t\t\thref=\"https:\/\/x.com\/intent\/tweet?text=%E4%B8%96%E7%95%8C%E5%B0%8F%E5%A3%B2%E5%B8%82%E5%A0%B4%E3%81%8B%E3%82%89%E3%81%BF%E3%82%8B2024%E5%B9%B4%E5%BE%8C%E5%8D%8A%E3%81%AE%E6%B6%88%E8%B2%BB%E8%80%85%E5%8B%95%E5%90%91%E3%81%A8%E3%82%A4%E3%83%B3%E3%82%B5%E3%82%A4%E3%83%88&#038;url=https%3A%2F%2Fwww.salesforce.com%2Fjp%2Fblog%2Fshopping-index-retail-data%2F%3Futm_source%3DTwitter%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;via=salesforce\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#032D60\" viewBox=\"0 0 32 32\"><path d=\"M17.4 14.8 23 8.3h-1.3L16.8 14 13 8.3H8.5l5.9 8.5-5.9 6.8h1.3l5.1-6 4.1 6h4.5zm-1.8 2.1-.6-.8-4.7-6.8h2l3.8 5.5.6.8 5 7.1h-2z\" 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class=\"social-nav__item\">\n\t\t\t<button\n\t\t\t\tclass=\"copy-share js-copy-link\"\n\t\t\t\taria-label=\"\u30ea\u30f3\u30af\u3092\u30af\u30ea\u30c3\u30d7\u30dc\u30fc\u30c9\u306b\u30b3\u30d4\u30fc\"\n\t\t\t\thref=\"#\"\n\t\t\t\tdata-clipboard-text='\"\u4e16\u754c\u5c0f\u58f2\u5e02\u5834\u304b\u3089\u307f\u308b2024\u5e74\u5f8c\u534a\u306e\u6d88\u8cbb\u8005\u52d5\u5411\u3068\u30a4\u30f3\u30b5\u30a4\u30c8\" https:\/\/www.salesforce.com\/jp\/blog\/shopping-index-retail-data\/'\n\t\t\t>\n\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"10\" fill=\"none\"><path fill=\"#032D60\" d=\"M14.586.406h-3.667V2.24h3.667a2.76 2.76 0 0 1 2.75 2.75 2.76 2.76 0 0 1-2.75 2.75h-3.667v1.833h3.667a4.585 4.585 0 0 0 4.583-4.583A4.585 4.585 0 0 0 14.586.406m-5.5 7.334H5.419a2.76 2.76 0 0 1-2.75-2.75 2.76 2.76 0 0 1 2.75-2.75h3.667V.406H5.419A4.585 4.585 0 0 0 .836 4.99a4.585 4.585 0 0 0 4.583 4.583h3.667zm-2.75-3.667h7.333v1.833H6.336z\" 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class=\"wp-block-heading\" id=\"h-\u30e2\u30d0\u30a4\u30eb\u304c\u518d\u3073\u4e3b\u6d41\u306b\"><strong>\u30e2\u30d0\u30a4\u30eb\u304c\u518d\u3073\u4e3b\u6d41\u306b<\/strong><\/h2>\n\n\n\n<p>\u4eca\u671f\u3001\u6025\u6210\u9577\u3092\u898b\u305b\u305f\u5206\u91ce\u306e\u3072\u3068\u3064\u304c\u3001\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u306b\u3088\u308b\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3067\u3059\u3002<a href=\"https:\/\/www.salesforce.com\/blog\/mobile-commerce\/\" target=\"_blank\" rel=\"noreferrer noopener\">E\u30b3\u30de\u30fc\u30b9\u30b5\u30a4\u30c8\u3067\u5f15\u304d\u8d77\u3053\u3059\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9<\/a>\uff08\u82f1\u8a9e\uff09\u306b\u3088\u308b\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u6ce8\u6587\u6570\u306f\u3001\u5897\u52a0\u306e\u4e00\u9014\u3092\u305f\u3069\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u7b2c1\u56db\u534a\u671f\u306e\u5c0f\u58f2\u696d\u754c\u306e\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001\u4e16\u754c\u306e\u30e2\u30d0\u30a4\u30eb\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u6ce8\u6587\u6570\u306f\u3068\u3082\u306b\u6628\u5e74\u3088\u308a4\uff05\u5897\u52a0\u3057\u3001\u305d\u308c\u305e\u308c78\uff05\u306866\uff05\u306e\u30b7\u30a7\u30a2\u306b\u9054\u3057\u307e\u3057\u305f\u3002\u7c73\u56fd\u3067\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u30b7\u30a7\u30a2\u306f75%\u3001\u30e2\u30d0\u30a4\u30eb\u30aa\u30fc\u30c0\u30fc\u306e\u30b7\u30a7\u30a2\u306f64%\u306b\u9054\u3057\u3001\u305d\u308c\u305e\u308c4%\u30015%\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3057\u304b\u3057\u3001\u30e2\u30d0\u30a4\u30eb\u30d5\u30a1\u30fc\u30b9\u30c8\u306e\u6d88\u8cbb\u8005\u304c\u6700\u3082\u591a\u3044\u306e\u306f\u65b0\u8208\u5e02\u5834\u3067\u3059\u3002\u30a2\u30b8\u30a2\u592a\u5e73\u6d0b\u5730\u57df\uff08APAC\uff1a\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u30fb\u30cb\u30e5\u30fc\u30b8\u30fc\u30e9\u30f3\u30c9\u30fb\u65e5\u672c\u3092\u9664\u304f\uff09\u3068\u4e2d\u6771\u30fb\u30a2\u30d5\u30ea\u30ab\u5730\u57df\uff08MEA\uff09\u306e\u6d88\u8cbb\u8005\u304c\u3001\u4e16\u754c\u306e\u30e2\u30d0\u30a4\u30eb\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3092\u30ea\u30fc\u30c9\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>APAC\u3067\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u30b7\u30a7\u30a2\u306f85%\u306b\u9054\u3057\u3001\u30e2\u30d0\u30a4\u30eb\u30aa\u30fc\u30c0\u30fc\u306e\u30b7\u30a7\u30a2\u306f75%\u306b\u9054\u3057\u307e\u3057\u305f\u3002MEA\u3067\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c85%\u3001\u30e2\u30d0\u30a4\u30eb\u30aa\u30fc\u30c0\u30fc\u304c73%\u3067\u3057\u305f\u3002\u65b0\u8208\u5e02\u5834\u306e\u30e2\u30d0\u30a4\u30eb\u30d5\u30a1\u30fc\u30b9\u30c8\u306e\u6d88\u8cbb\u8005\u304c\u4eca\u5f8c\u3082\u30e2\u30d0\u30a4\u30eb\u5e02\u5834\u3092\u727d\u5f15\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u3046\u3057\u305f\u6210\u9577\u306e\u5927\u90e8\u5206\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u30a6\u30a9\u30ec\u30c3\u30c8\u306e\u4f7f\u7528\u306b\u3088\u3063\u3066\u6c7a\u6e08\u304c\u3088\u308a\u30b9\u30e0\u30fc\u30ba\u306b\u306a\u3063\u305f\u3053\u3068\u306b\u8d77\u56e0\u3057\u3066\u304a\u308a\u3001\u524d\u5e74\u6bd446%\u5897\u52a0\u3057\u307e\u3057\u305f\u3002\u30e2\u30d0\u30a4\u30eb\u6c7a\u6e08\u304c\u3088\u308a\u7c21\u5358\u306b\u306a\u308a\u3001\u6d88\u8cbb\u8005\u304c\u30e2\u30d0\u30a4\u30eb\u30d5\u30ec\u30f3\u30c9\u30ea\u30fc\u306a\u652f\u6255\u3044\u65b9\u6cd5\u3092\u5b89\u5fc3\u3057\u3066\u5229\u7528\u3059\u308b\u306b\u3064\u308c\u3001\u30e2\u30d0\u30a4\u30eb\u3078\u306e\u79fb\u884c\u306f\u524d\u4f8b\u306e\u306a\u3044\u30b9\u30d4\u30fc\u30c9\u3067\u9032\u3080\u3068\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u30d2\u30f3\u30c8\uff1a<\/strong>\u6d88\u8cbb\u8005\u5411\u3051\u30a2\u30d7\u30ea\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u30d5\u30a1\u30fc\u30b9\u30c8\u3067\u3042\u308b\u3079\u304d\u3067\u3059\u3002\u6d88\u8cbb\u8005\u304c\u8cb7\u3044\u7269\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u3066\u3001\u4ee5\u524d\u306b\u3082\u5897\u3057\u3066TikTok\u3001Shein\u3001Temu\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u306b\u6ce8\u76ee\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u7b2c1\u56db\u534a\u671f\u306e\u30aa\u30fc\u30c0\u30fc\u306e\u7d0418\uff05\u304cAI\u306e\u5f71\u97ff\u3092\u53d7\u3051\u3066\u304a\u308a\u3001\u58f2\u4e0a\u5897\u52a0\u3092\u4fc3\u9032\u3057\u7d9a\u3051\u308b\u78ba\u56fa\u305f\u308b\u5730\u4f4d\u3092\u7bc9\u3044\u3066\u3044\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u30d6\u30e9\u30f3\u30c9\u3084\u5c0f\u58f2\u696d\u8005\u306f\u3001<a href=\"https:\/\/www.salesforce.com\/blog\/future-of-commerce\/\" target=\"_blank\" rel=\"noreferrer noopener\">AI\u304c\u30e2\u30d0\u30a4\u30eb\u753b\u9762\u4e0a\u3067\u3069\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3059\u308b\u304b<\/a>\uff08\u82f1\u8a9e\uff09\u306b\u91cd\u70b9\u3092\u7f6e\u304d\u3001\u30e2\u30d0\u30a4\u30eb\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u6700\u9069\u5316\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u7b2c1\u56db\u534a\u671f\u306e\u5c0f\u58f2\u30c7\u30fc\u30bf\u304b\u3089\u4f55\u304c\u8aad\u307f\u53d6\u308c\u308b\u304b\"><strong>\u7b2c1\u56db\u534a\u671f\u306e\u5c0f\u58f2\u30c7\u30fc\u30bf\u304b\u3089\u4f55\u304c\u8aad\u307f\u53d6\u308c\u308b\u304b<\/strong><\/h2>\n\n\n\n<p>\u30a4\u30f3\u30d5\u30ec\u7387\u306f\u6708\u3054\u3068\u306b\u9ad8\u9a30\u3057\u7d9a\u3051\u3001\u91d1\u5229\u4f4e\u4e0b\u306e\u671f\u5f85\u3082\u548c\u3089\u3050\u4e2d\u3001<a href=\"http:\/\/www.sca.isr.umich.edu\/\" target=\"_blank\" rel=\"noreferrer 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class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"366\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta03.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta03.png 650w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta03.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/04\/shopping-index-retail-data-cta03.png?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-style-cluster-content-section-alt has-white-background-color has-background 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src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/01\/holiday-ecommerce-success-cta01.png?w=600\" alt=\"\" class=\"wp-image-15447\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/01\/holiday-ecommerce-success-cta01.png 600w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/01\/holiday-ecommerce-success-cta01.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/01\/holiday-ecommerce-success-cta01.png?w=150&amp;h=85 150w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2024\u5e74\u306e\u5e74\u672b\u5546\u6226\u306e\u50be\u5411\u306f-5\u3064\u306e\u4e88\u6e2c\u3068\u30a4\u30f3\u30b5\u30a4\u30c8\"><a href=\"https:\/\/www.salesforce.com\/jp\/resources\/research-reports\/retail-holiday-insights\/\" target=\"_blank\" rel=\"noreferrer noopener\">2024\u5e74\u306e\u5e74\u672b\u5546\u6226\u306e\u50be\u5411\u306f\uff1f5\u3064\u306e\u4e88\u6e2c\u3068\u30a4\u30f3\u30b5\u30a4\u30c8<\/a><\/h3>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group is-style-cluster-content-card is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-94bc23d7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.salesforce.com\/jp\/blog\/holiday-ecommerce-success-2\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2021\/10\/Holiday_Ecommerce.jpg?strip=all&#038;quality=95\" alt=\"\" style=\"aspect-ratio:16\/9;object-fit:cover\"\/><\/a><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-\u4eca\u5e74\u306e\u5e74\u672b\u5546\u6226\u3067\u5dee\u3092\u3064\u3051\u308b-e\u30b3\u30de\u30fc\u30b9\u306e\u6210\u679c\u3092\u6b63\u78ba\u306b\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306e4\u3064\u306e\u65b9\u6cd5\"><a href=\"https:\/\/www.salesforce.com\/jp\/blog\/holiday-ecommerce-success-2\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u4eca\u5e74\u306e\u5e74\u672b\u5546\u6226\u3067\u5dee\u3092\u3064\u3051\u308b\uff01 E\u30b3\u30de\u30fc\u30b9\u306e\u6210\u679c\u3092\u6b63\u78ba\u306b\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306e4\u3064\u306e\u65b9\u6cd5<\/a><\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-cluster-content-card is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-94bc23d7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.salesforce.com\/jp\/blog\/holiday-shopping-predictions-2\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2023\/11\/GettyImages-1168079213-1.jpg?w=768&amp;h=512\" alt=\"\" style=\"aspect-ratio:16\/9;object-fit:cover\"\/><\/a><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-\u5e74\u672b\u5546\u6226\u3092\u52dd\u3061\u629c\u304f5\u3064\u306e\u30a4\u30f3\u30b5\u30a4\u30c8-\u6d88\u8cbb\u8005\u304c\u4eca\u5e74\u91cd\u8996\u3057\u3066\u3044\u308b\u3082\u306e\u306f\"><a href=\"https:\/\/www.salesforce.com\/jp\/blog\/holiday-shopping-predictions-2\/\">\u5e74\u672b\u5546\u6226\u3092\u52dd\u3061\u629c\u304f5\u3064\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u3002\u6d88\u8cbb\u8005\u304c\u4eca\u5e74\u91cd\u8996\u3057\u3066\u3044\u308b\u3082\u306e\u306f<\/a><a href=\"https:\/\/www.salesforce.com\/jp\/blog\/holiday-shopping-predictions-2\/\" target=\"_blank\" rel=\"noreferrer noopener\">\uff1f<\/a><\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-cluster-content-card is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-94bc23d7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.salesforce.com\/jp\/resources\/research-reports\/state-of-the-connected-customer\/?d=blog-body-cta-banner3\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"722\" height=\"406\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/01\/holiday-ecommerce-success-cta.png?w=722\" alt=\"\" class=\"wp-image-15397\" style=\"aspect-ratio:16\/9;object-fit:cover\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/01\/holiday-ecommerce-success-cta.png 722w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/01\/holiday-ecommerce-success-cta.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/01\/holiday-ecommerce-success-cta.png?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 722px) 100vw, 722px\" \/><\/a><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-\u77e5\u3063\u3066\u304a\u304d\u305f\u3044-\u9867\u5ba2\u306e\u6700\u65b0\u60c5\u5831\"><a href=\"https:\/\/www.salesforce.com\/jp\/resources\/research-reports\/state-of-the-connected-customer\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u77e5\u3063\u3066\u304a\u304d\u305f\u3044 \u9867\u5ba2\u306e\u6700\u65b0\u60c5\u5831<\/a><\/h4>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u203b\u672c\u8a18\u4e8b\u306f\u7c73\u56fd\u3067\u516c\u958b\u3055\u308c\u305f \u201c<a href=\"https:\/\/www.salesforce.com\/blog\/shopping-index-retail-data\/\" target=\"_blank\" rel=\"noreferrer noopener\">Retailers See Shoppers Saving for Big Moments Later This Year<\/a>\u201d \u306e\u6284\u8a33\u7248\u3067\u3059\u3002\u672c\u30dd\u30b9\u30c8\u306e\u6b63\u5f0f\u8a00\u8a9e\u306f\u82f1\u8a9e\u3067\u3042\u308a\u3001\u305d\u306e\u5185\u5bb9\u304a\u3088\u3073\u89e3\u91c8\u306b\u3064\u3044\u3066\u306f\u82f1\u8a9e\u304c\u512a\u5148\u3055\u308c\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5c0f\u58f2\u4f01\u696d\u306e\u898b\u89e3\uff1a\u5e74\u672b\u5546\u6226\u306b\u5411\u3051\u3066\u3001\u8cb7\u3044\u7269\u5ba2\u304c\u7bc0\u7d04\u3092\u9032\u3081\u3066\u3044\u307e\u3059\u3002Salesforce\u306e\u7b2c1\u56db\u534a\u671f\u306e\u5c0f\u58f2\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001\u6d88\u8cbb\u8005\u306f2023\u5e74\u3068\u5909\u308f\u3089\u306a\u3044\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u898b\u305b\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n","protected":false},"author":361,"featured_media":14343,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"c5e1c523353d41029e42fd8b1aaf226e","post_meta_title":"","ai_synopsis":"","footnotes":""},"sf_topic":[8,22,23,216,286],"sf_content_type":[],"blog":[586,615,640,681,698],"coauthors":[535],"class_list":["post-14348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-commerce","sf_topic-holiday-readiness","sf_topic-retail","sf_topic-b2b-commerce","sf_topic-retail-insights","blog-retail","blog-commerce","blog-b2b-commerce","blog-holiday-readiness","blog-retail-insights"],"yoast_head":"<!-- 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