{"id":21855,"date":"2025-04-18T14:12:35","date_gmt":"2025-04-18T05:12:35","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=21855"},"modified":"2025-09-02T17:42:04","modified_gmt":"2025-09-02T08:42:04","slug":"jp-persona-design","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/jp\/blog\/jp-persona-design\/","title":{"rendered":"\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3068\u306f\uff1f\u8a2d\u8a08\u65b9\u6cd5\u3068\u52b9\u679c\u7684\u306b\u5b9f\u65bd\u3059\u308b\u30b3\u30c4\u3092\u89e3\u8aac"},"content":{"rendered":"\n<p>\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3068\u306f\u3001\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u30fb\u5951\u7d04\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u50cf\u3092\u660e\u78ba\u306b\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002\u30da\u30eb\u30bd\u30ca\u3092\u660e\u78ba\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u306b\u5408\u3063\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u8a2d\u8a08\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u304c\u9069\u5207\u3067\u306a\u3044\u5834\u5408\u3001\u81ea\u793e\u306e\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u306b\u6cbf\u3063\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u3067\u304d\u306a\u3044\u305f\u3081\u53ce\u76ca\u6210\u9577\u3092\u671f\u5f85\u3067\u304d\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u6b63\u3057\u3044\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306e\u6982\u8981\u3068\u65b9\u6cd5\u3001\u52b9\u679c\u7684\u306b\u5b9f\u65bd\u3059\u308b\u30b3\u30c4\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002\u81ea\u793e\u306e\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u8a08\u3057\u76f4\u3059\u969b\u306e\u53c2\u8003\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<div 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data-level=\"2\">\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u52b9\u679c\u7684\u306b\u5b9f\u65bd\u3059\u308b\u30b3\u30c4<\/a><\/li><li><a href=\"#h-\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u52b9\u7387\u5316\u3059\u308bai\u30c4\u30fc\u30eb-data-cloud\" data-level=\"2\">\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u52b9\u7387\u5316\u3059\u308bAI\u30c4\u30fc\u30eb\u300eData Cloud\u300f<\/a><\/li><li><a href=\"#h-\u307e\u3068\u3081-\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u884c\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u306b\u5408\u3063\u305f\u4fa1\u5024\u3092\u63d0\u4f9b\u3057\u3088\u3046\" data-level=\"2\">\u307e\u3068\u3081\uff1a\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u884c\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u306b\u5408\u3063\u305f\u4fa1\u5024\u3092\u63d0\u4f9b\u3057\u3088\u3046<\/a><\/li><\/ul><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3068\u306f\">\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3068\u306f<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dfe1a658023&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dfe1a658023\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"563\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img01.jpg?w=1000\" alt=\"\" class=\"wp-image-21858\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img01.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img01.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img01.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img01.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" 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href=\"https:\/\/www.salesforce.com\/jp\/resources\/articles\/marketing\/persona\/\">\u30da\u30eb\u30bd\u30ca<\/a>\u8a2d\u8a08\u3068\u306f\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u3059\u308b\u60f3\u5b9a\u30e6\u30fc\u30b6\u30fc\u50cf\uff08\u30da\u30eb\u30bd\u30ca\uff09\u3092\u5b9a\u7fa9\u3059\u308b\u4f5c\u696d\u3067\u3059\u3002\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u8996\u70b9\u306b\u7acb\u3063\u305f\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u7b56\u5b9a\u3059\u308b\u305f\u3081\u306e\u57fa\u76e4\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e00\u822c\u7684\u306b\u3001\u30da\u30eb\u30bd\u30ca\u3092\u660e\u78ba\u5316\u3059\u308b\u3068\u304d\u306f\u3001\u5178\u578b\u7684\u306a\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u7684\u3084\u610f\u8b58\u3001\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u306a\u3069\u3092\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u578bSaaS\u306eSFA\u3092\u63d0\u4f9b\u3059\u308b\u4f01\u696d\u306e\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u8a08\u3059\u308b\u969b\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5c5e\u6027\u60c5\u5831\u3060\u3051\u3067\u306f\u4e0d\u5341\u5206\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e2d\u5c0f\u4f01\u696d\u306e\u30b7\u30b9\u30c6\u30e0\u62c5\u5f53\u8005<\/li>\n\n\n\n<li>30\u4ee3<\/li>\n\n\n\n<li>\u7537\u6027<\/li>\n<\/ul>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u306e\u7bc4\u56f2\u304c\u5e83\u3059\u304e\u308b\u3068\u3001\u4eba\u306b\u3088\u3063\u3066\u60f3\u5b9a\u3059\u308b\u4eba\u7269\u50cf\u304c\u7570\u306a\u308a\u3001\u610f\u601d\u6c7a\u5b9a\u306b\u30ba\u30ec\u304c\u751f\u3058\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30e6\u30fc\u30b6\u30fc\u50cf\u3092\u660e\u78ba\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u6398\u308a\u4e0b\u3052\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u672c\u8cea\u7684\u306a\u30cb\u30fc\u30ba\u306b\u8feb\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u3092\u4f53\u73fe\u3057\u305f\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u8a08\u3067\u304d\u308c\u3070\u3001\u30cb\u30fc\u30ba\u306b\u5408\u81f4\u3057\u305f\u6226\u7565\u30fb\u6226\u8853\u3092\u7acb\u3066\u3084\u3059\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30da\u30eb\u30bd\u30ca\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u9055\u3044<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dfe1a658f0b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dfe1a658f0b\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"563\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img08.jpg?w=1000\" alt=\"\" class=\"wp-image-21856\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img08.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img08.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img08.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img08.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u306f\u3001\u3044\u305a\u308c\u3082\u81ea\u793e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u30e6\u30fc\u30b6\u30fc\u50cf\u3092\u63cf\u304f\u624b\u6cd5\u3067\u3059\u304c\u3001\u89e3\u50cf\u5ea6\u3068\u8a2d\u5b9a\u3059\u308b\u76ee\u7684\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u306f\u300c30\u4ee3\u7537\u6027\u4f1a\u793e\u54e1\u300d\u306e\u3088\u3046\u306b\u5e45\u5e83\u3044\u9867\u5ba2\u5c64\u3092\u6307\u3057\u3001\u5e74\u9f62\u3084\u6027\u5225\u3001\u8077\u696d\u306a\u3069\u306e\u57fa\u672c\u7684\u306a\u5c5e\u6027\u60c5\u5831\u3092\u4e2d\u5fc3\u306b\u69cb\u6210\u3057\u307e\u3059\u3002\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u30fb\u6226\u8853\u306e\u5927\u307e\u304b\u306a\u65b9\u5411\u6027\u3092\u6c7a\u3081\u308b\u305f\u3081\u306b\u7528\u3044\u3089\u308c\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3001\u30da\u30eb\u30bd\u30ca\u306f\u3001\u5c5e\u6027\u60c5\u5831\u306b\u52a0\u3048\u3066\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3001\u4fa1\u5024\u89b3\u3001\u8cfc\u8cb7\u8a18\u9332\u306a\u3069\u3092\u8a73\u7d30\u306b\u8a2d\u5b9a\u3059\u308b\u305f\u3081\u3001\u30e6\u30fc\u30b6\u30fc\u50cf\u306e\u89e3\u50cf\u5ea6\u304c\u9ad8\u3044\u306e\u3067\u3059\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u30fb\u6226\u8853\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u3001\u5e45\u5e83\u3044\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u306a\u304b\u304b\u3089\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u306b\u3064\u3044\u3066\u7406\u89e3\u3092\u6df1\u3081\u305f\u3044\u65b9\u306f\u3001\u4ee5\u4e0b\u306e\u52d5\u753b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/www.salesforce.com\/jp\/form\/webinar\/10mins-learning-persona\/?d=blog-body-cta-promo1\" target=\"_blank\" rel=\"noreferrer noopener\">\u25b6 \u7121\u6599\u304a\u5f79\u7acb\u3061\u52d5\u753b\u301010\u5206\u3067\u5b66\u3076\u30b7\u30ea\u30fc\u30ba \u301c\u30da\u30eb\u30bd\u30ca\u7de8\u301c\u3011\u3092\u8996\u8074\u3059\u308b<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u304c\u91cd\u8996\u3055\u308c\u308b\u7406\u7531\">\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u304c\u91cd\u8996\u3055\u308c\u308b\u7406\u7531<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dfe1a659aba&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dfe1a659aba\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"563\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img02.jpg?w=1000\" alt=\"\" class=\"wp-image-21857\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img02.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img02.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img02.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img02.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u304c\u91cd\u8996\u3055\u308c\u308b\u306e\u306f\u3001\u305d\u306e\u30d7\u30ed\u30bb\u30b9\u3084\u8a2d\u8a08\u3055\u308c\u305f\u30da\u30eb\u30bd\u30ca\u306e\u6d3b\u7528\u306b\u3088\u3063\u3066\u6b21\u306e3\u3064\u306e\u30e1\u30ea\u30c3\u30c8\u3092\u5f97\u3089\u308c\u308b\u305f\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30e6\u30fc\u30b6\u30fc\u8996\u70b9\u306b\u7acb\u3063\u305f\u4fa1\u5024\u3092\u63d0\u4f9b\u3067\u304d\u308b<\/li>\n\n\n\n<li>\u9867\u5ba2\u7406\u89e3\u304c\u6df1\u307e\u308b<\/li>\n\n\n\n<li>\u30e1\u30f3\u30d0\u30fc\u3067\u5171\u901a\u8a8d\u8b58\u3092\u3082\u3066\u308b<\/li>\n<\/ul>\n\n\n\n<p>\u3053\u308c\u307e\u3067\u306e\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u632f\u308a\u8fd4\u308a\u3001\u30e1\u30ea\u30c3\u30c8\u3092\u611f\u3058\u3089\u308c\u308b\u306e\u3067\u3042\u308c\u3070\u3001\u610f\u5473\u306e\u3042\u308b\u4f5c\u696d\u3060\u3063\u305f\u3068\u3044\u3048\u307e\u3059\u3002\u3053\u308c\u304b\u3089\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u8a08\u3059\u308b\u969b\u306f\u30013\u3064\u306e\u30e1\u30ea\u30c3\u30c8\u3092\u610f\u8b58\u3059\u308b\u3068\u3001\u3088\u308a\u52b9\u679c\u7684\u306b\u9032\u3081\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30e6\u30fc\u30b6\u30fc\u8996\u70b9\u306b\u7acb\u3063\u305f\u4fa1\u5024\u3092\u63d0\u4f9b\u3067\u304d\u308b<\/strong><\/h3>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3067\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5177\u4f53\u7684\u306a\u884c\u52d5\u3084\u4fa1\u5024\u89b3\u3092\u660e\u78ba\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u30cb\u30fc\u30ba\u306b\u5408\u81f4\u3057\u305f\u4fa1\u5024\u3092\u63d0\u4f9b\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001\u3053\u308c\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u5c5e\u6027\u60c5\u5831\u306b\u7559\u307e\u3089\u305a\u4fa1\u5024\u89b3\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u306a\u3069\u8a73\u7d30\u306a\u60c5\u5831\u3092\u53d6\u308a\u5165\u308c\u3066\u3001\u30da\u30eb\u30bd\u30ca\u306e\u89e3\u50cf\u5ea6\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u89e3\u50cf\u5ea6\u3068\u4e00\u81f4\u6027\u306e\u9ad8\u3044\u30da\u30eb\u30bd\u30ca\u306f\u3001<a href=\"https:\/\/www.salesforce.com\/jp\/resources\/articles\/marketing\/customer-journey-map\/\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc<\/a>\u30de\u30c3\u30d7\u306e\u4f5c\u6210\u306b\u3082\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u3092\u5b9a\u671f\u7684\u306b\u898b\u76f4\u3057\u3001\u66f4\u65b0\u3059\u308b\u3053\u3068\u3067\u3001\u601d\u3044\u8fbc\u307f\u306b\u3082\u3068\u3065\u3044\u305f\u6226\u7565\u30fb\u6226\u8853\u304b\u3089\u8131\u5374\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3057\u7d9a\u3051\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u9867\u5ba2\u7406\u89e3\u304c\u6df1\u307e\u308b<\/strong><\/h3>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u8a08\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3084\u4fa1\u5024\u89b3\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u3001\u30cb\u30fc\u30ba\u306e\u5909\u5316\u3092\u8fc5\u901f\u306b\u6349\u3048\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u9867\u5ba2\u7406\u89e3\u304c\u6df1\u307e\u308b\u3053\u3068\u3067\u3001\u591a\u69d8\u306a\u30cb\u30fc\u30ba\u3078\u306e\u5bfe\u5fdc\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u8fd1\u5e74\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3084\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306a\u3069\u306e\u666e\u53ca\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u306e\u5909\u5316\u306a\u3069\u306e\u5f71\u97ff\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u591a\u69d8\u306a\u30cb\u30fc\u30ba\u304c\u53ef\u8996\u5316\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u30cb\u30fc\u30ba\u306e\u591a\u69d8\u5316\u306b\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u3072\u3068\u308a\u3072\u3068\u308a\u306e\u30cb\u30fc\u30ba\u306b\u5bc4\u308a\u6dfb\u3063\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3042\u308b\u300c<a href=\"https:\/\/www.salesforce.com\/jp\/resources\/articles\/marketing\/one-to-one-marketing\/\">One to One\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>\u300d\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u3092\u52b9\u7387\u7684\u306b\u5b9f\u73fe\u3059\u308b\u306b\u306f\u3001\u9867\u5ba2\u7406\u89e3\u3092\u6df1\u3081\u3001\u30cb\u30fc\u30ba\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u8a08\u3059\u308b\u904e\u7a0b\u3067\u9867\u5ba2\u7406\u89e3\u304c\u6df1\u307e\u308c\u3070\u3001\u500b\u5225\u6700\u9069\u5316\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u4eee\u8aac\u3092\u7acb\u3066\u3089\u308c\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u591a\u69d8\u5316\u3059\u308b\u30cb\u30fc\u30ba\u306b\u5fdc\u3058\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u5c55\u958b\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30e1\u30f3\u30d0\u30fc\u3067\u5171\u901a\u8a8d\u8b58\u3092\u3082\u3066\u308b<\/strong><\/h3>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306b\u3088\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u50cf\u304c\u5177\u4f53\u5316\u3055\u308c\u308b\u3068\u3001\u30e1\u30f3\u30d0\u30fc\u304c\u5171\u901a\u8a8d\u8b58\u3092\u3082\u3063\u3066\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u81e8\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u300c30\u4ee3\u7537\u6027\u72ec\u8eab\u300d\u306e\u3088\u3046\u306a\u5c5e\u6027\u60c5\u5831\u3060\u3051\u3067\u306f\u3001\u30e1\u30f3\u30d0\u30fc\u306b\u3088\u3063\u3066\u60f3\u50cf\u3059\u308b\u4eba\u7269\u50cf\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u305d\u3053\u3067\u3001\u8a2d\u8a08\u3057\u305f\u30da\u30eb\u30bd\u30ca\u3092\u610f\u601d\u6c7a\u5b9a\u306e\u57fa\u6e96\u306b\u636e\u3048\u308b\u3053\u3068\u3067\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u65b9\u5411\u6027\u304c\u7d71\u4e00\u3055\u308c\u3001\u4e00\u8cab\u6027\u306e\u3042\u308b\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306e\u65b9\u6cd5-\u5177\u4f53\u4f8b\u3064\u304d\">\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306e\u65b9\u6cd5\u3010\u5177\u4f53\u4f8b\u3064\u304d\u3011<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dfe1a65b172&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dfe1a65b172\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"563\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img03.jpg?w=1000\" alt=\"\" class=\"wp-image-21859\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img03.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img03.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img03.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img03.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u3001\u4e00\u822c\u7684\u306a\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306e\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306e\u9805\u76ee\u3092\u8a2d\u5b9a\u3059\u308b<\/li>\n\n\n\n<li>\u3082\u3063\u3068\u3082\u7406\u60f3\u306e\u30da\u30eb\u30bd\u30ca\u3092\u691c\u8a0e\u3059\u308b<\/li>\n\n\n\n<li>\u5404\u9805\u76ee\u306e\u60c5\u5831\u53ce\u96c6<\/li>\n\n\n\n<li>\u30da\u30eb\u30bd\u30ca\u30b7\u30fc\u30c8\u3092\u4f5c\u6210\u3059\u308b<\/li>\n<\/ol>\n\n\n\n<p>\u7528\u9014\u306b\u3088\u3063\u3066\u6d17\u3044\u51fa\u3059\u3079\u304d\u9805\u76ee\u306f\u5909\u308f\u308a\u307e\u3059\u304c\u3001\u5927\u307e\u304b\u306a\u6d41\u308c\u306f\u5fdc\u7528\u3067\u304d\u307e\u3059\u3002\u5168\u4f53\u306e\u6d41\u308c\u3092\u78ba\u8a8d\u3057\u3066\u3001\u898b\u901a\u3057\u3092\u3082\u3063\u3066\u304b\u3089\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u9032\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306e\u6d41\u308c\u306f\u4ee5\u4e0b\u306e\u52d5\u753b\u3067\u3082\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u3042\u308f\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/www.salesforce.com\/jp\/form\/guide\/marketing\/10-mins-learning-marketing-persona\/?d=blog-body-cta-promo2\" target=\"_blank\" rel=\"noreferrer noopener\">\u25b6 \u7121\u6599\u304a\u5f79\u7acb\u3061\u52d5\u753b\u301010\u5206\u3067\u5b66\u3076\u30b7\u30ea\u30fc\u30ba \u301c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u5b9f\u8df5\u7de8\u301c\u3011\u3092\u8996\u8074\u3059\u308b<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1.\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306e\u9805\u76ee\u3092\u8a2d\u5b9a\u3059\u308b<\/strong><\/h3>\n\n\n\n<p>\u307e\u305a\u306f\u3001\u30da\u30eb\u30bd\u30ca\u3092\u69cb\u6210\u3059\u308b\u8981\u7d20\u3092\u6d17\u3044\u51fa\u3057\u3001\u9805\u76ee\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u30da\u30eb\u30bd\u30ca\u306e\u7528\u9014\u3084\u3001\u6271\u3046\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u7279\u6027\u30fb\u696d\u7a2e\u306b\u3088\u3063\u3066\u3001\u5fc5\u8981\u306a\u9805\u76ee\u306f\u5909\u308f\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4e00\u822c\u7684\u306a\u9805\u76ee\u306f\u3001\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5730\u7406\u7684\u8981\u7d20\uff1a\u30a8\u30ea\u30a2\u3001\u5730\u57df<\/li>\n\n\n\n<li>\u4eba\u53e3\u7d71\u8a08\u5b66\u7684\u306a\u8981\u7d20\uff1a\u5e74\u9f62\u3001\u6027\u5225\u3001\u5bb6\u65cf\u69cb\u6210\u3001\u8077\u696d<\/li>\n\n\n\n<li>\u5fc3\u7406\u7684\u8981\u7d20\uff1a\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3001\u30d1\u30fc\u30bd\u30ca\u30ea\u30c6\u30a3\u30fc<\/li>\n\n\n\n<li>\u6d88\u8cbb\u884c\u52d5\u306e\u8981\u7d20\uff1a\u8cfc\u8cb7\u983b\u5ea6\u3001\u4f7f\u7528\u72b6\u6cc1\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3<\/li>\n<\/ul>\n\n\n\n<p>4\u3064\u306e\u30ab\u30c6\u30b4\u30ea\u3054\u3068\u306b\u5fc5\u8981\u306a\u8a73\u7d30\u9805\u76ee\u3092\u8a2d\u5b9a\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2.\u3082\u3063\u3068\u3082\u7406\u60f3\u306e\u30da\u30eb\u30bd\u30ca\u3092\u691c\u8a0e\u3059\u308b<\/strong><\/h3>\n\n\n\n<p>\u5177\u4f53\u7684\u306a\u30da\u30eb\u30bd\u30ca\u3092\u7d5e\u308a\u8fbc\u3080\u524d\u306b\u3001\u81ea\u793e\u304c\u6c42\u3081\u308b\u30e6\u30fc\u30b6\u30fc\u50cf\u3092\u8a71\u3057\u5408\u3044\u3001\u7406\u60f3\u306e\u30da\u30eb\u30bd\u30ca\u50cf\u3092\u660e\u78ba\u5316\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6700\u521d\u306b\u8a2d\u5b9a\u3057\u305f\u9805\u76ee\u3054\u3068\u306b\u3001\u30c1\u30fc\u30e0\u3067\u7406\u60f3\u7684\u306a\u30e6\u30fc\u30b6\u30fc\u306e\u60c5\u5831\u3092\u66f8\u304d\u51fa\u3057\u3001\u95a2\u9023\u6027\u3084\u91cd\u8981\u6027\u306b\u5fdc\u3058\u3066\u5206\u985e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306f\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u578bSaaS\u306eSFA\u3092\u63d0\u4f9b\u3059\u308bBtoB\u4f01\u696d\u3067\u3042\u308bA\u793e\u306e\u7406\u60f3\u7684\u306a\u30e6\u30fc\u30b6\u30fc\u50cf\u3067\u3059\u3002<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure class=\"wp-block-table is-style-header-highlight\"><table class=\"has-fixed-layout\"><thead><tr><th>\u30ab\u30c6\u30b4\u30ea<\/th><th>\u9805\u76ee<\/th><th>\u7406\u60f3\u7684\u306a\u60c5\u5831\u4f8b<\/th><\/tr><\/thead><tbody><tr><td>\u5730\u7406\u7684\u8981\u7d20<\/td><td>\u30a8\u30ea\u30a2\u30fb\u5730\u57df<\/td><td>\u6771\u4eac\u90fd\u6749\u4e26\u533a<\/td><\/tr><tr><td rowspan=\"4\">\u4eba\u53e3\u7d71\u8a08\u5b66\u7684\u306a\u8981\u7d20<\/td><td>\u5e74\u9f62<\/td><td>35\uff5e45\u6b73<\/td><\/tr><tr><td>\u8077\u696d<\/td><td>\u4e2d\u5c0f\u4f01\u696d\u306e\u55b6\u696d\u90e8\u9580\u8cac\u4efb\u8005<\/td><\/tr><tr><td>\u5f79\u8077<\/td><td>\u90e8\u9577\u3001\u8ab2\u9577<\/td><\/tr><tr><td>\u696d\u7a2e<\/td><td>\u88fd\u9020\u696d\u3001IT\u696d\u3001\u30b5\u30fc\u30d3\u30b9\u696d<\/td><\/tr><tr><td rowspan=\"4\">\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30fb\u884c\u52d5\u30d1\u30bf\u30fc\u30f3<\/td><td>\u5bb6\u65cf\u69cb\u6210<\/td><td>\u30fb\u65e2\u5a5a<br>\u30fb\u5b50\u3069\u30821\uff5e2\u4eba<\/td><\/tr><tr><td>\u4f59\u6687\u306e\u904e\u3054\u3057\u65b9<\/td><td>\u30fb\u5bb6\u65cf\u3068\u306e\u5916\u51fa<br>\u30fb\u8da3\u5473<\/td><\/tr><tr><td>\u8da3\u5473\u30fb\u95a2\u5fc3\u4e8b<\/td><td>\u30fb\u8aad\u66f8<br>\u30fb\u6620\u753b\u9451\u8cde<br>\u30fb\u30a2\u30a6\u30c8\u30c9\u30a2<br>\u30fb\u30ac\u30b8\u30a7\u30c3\u30c8<\/td><\/tr><tr><td>\u60c5\u5831\u53ce\u96c6\u306e\u65b9\u6cd5<\/td><td>\u30fb\u30cb\u30e5\u30fc\u30b9\u30a2\u30d7\u30ea<br>\u30fbYouTube<br>\u30fb\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8<\/td><\/tr><tr><td rowspan=\"3\">\u5fc3\u7406\u7684\u8981\u7d20<\/td><td>\u4ed5\u4e8b\u306b\u5bfe\u3059\u308b\u8003\u3048\u65b9<\/td><td>\u30c1\u30fc\u30e0\u306e\u751f\u7523\u6027\u5411\u4e0a\u3068\u58f2\u4e0a\u76ee\u6a19\u9054\u6210\u3092\u6700\u512a\u5148\u306b\u8003\u3048\u308b<\/td><\/tr><tr><td>\u8ab2\u984c\u306b\u5bfe\u3059\u308b\u59ff\u52e2<\/td><td>\u52b9\u7387\u5316\u3092\u91cd\u8996\u3057\u3001\u30c7\u30fc\u30bf\u306b\u3082\u3068\u3065\u304f\u610f\u601d\u6c7a\u5b9a\u3092\u91cd\u8996<\/td><\/tr><tr><td>\u65b0\u3057\u3044\u30c4\u30fc\u30eb\u3078\u306e\u95a2\u5fc3\u5ea6<\/td><td>\u5fc5\u8981\u3067\u3042\u308c\u3070\u7a4d\u6975\u7684\u306b\u53d6\u308a\u5165\u308c\u308b<\/td><\/tr><tr><td rowspan=\"4\">\u6d88\u8cbb\u884c\u52d5\u306e\u8981\u7d20<\/td><td>\u5c0e\u5165\u76ee\u7684<\/td><td>\u30fb\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306e\u53ef\u8996\u5316<br>\u30fb\u6210\u7d04\u7387\u306e\u5411\u4e0a<\/td><\/tr><tr><td>\u691c\u8a0e\u30dd\u30a4\u30f3\u30c8<\/td><td>\u30fb\u4fa1\u683c<br>\u30fb\u4f7f\u3044\u3084\u3059\u3055<br>\u30fb\u30b5\u30dd\u30fc\u30c8\u4f53\u5236<\/td><\/tr><tr><td>\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u306e\u671f\u9593<\/td><td>3\uff5e6\u30f6\u6708<\/td><\/tr><tr><td>\u4e3b\u306a\u8ab2\u984c<\/td><td>\u55b6\u696d\u62c5\u5f53\u8005\u306e\u5c5e\u4eba\u7684\u306a\u5bfe\u5fdc<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>BtoB\u4f01\u696d\u306e\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306b\u304a\u3044\u3066\u3082\u3001\u696d\u52d9\u4e0a\u306e\u5fc3\u7406\u7684\u8981\u7d20\u306b\u52a0\u3048\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u8003\u616e\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u5177\u4f53\u7684\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>BtoC\u3068\u540c\u69d8\u306b\u3001\u30d3\u30b8\u30cd\u30b9\u30d1\u30fc\u30bd\u30f3\u306e\u60c5\u5831\u53ce\u96c6\u306e\u7fd2\u6163\u3084\u65e5\u5e38\u306e\u904e\u3054\u3057\u65b9\u3092\u30da\u30eb\u30bd\u30ca\u306b\u76db\u308a\u8fbc\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3.\u5404\u9805\u76ee\u306e\u60c5\u5831\u53ce\u96c6<\/strong><\/h3>\n\n\n\n<p>\u524d\u5de5\u7a0b\u3067\u6d17\u3044\u51fa\u3057\u305f\u30da\u30eb\u30bd\u30ca\u306f\u3001\u30e1\u30f3\u30d0\u30fc\u306e\u4e3b\u89b3\u306b\u3082\u3068\u3065\u3044\u305f\u7406\u60f3\u3067\u3042\u308a\u3001\u5b9f\u614b\u3068\u7570\u306a\u3063\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u5b9f\u969b\u306e\u30e6\u30fc\u30b6\u30fc\u50cf\u306b\u3082\u3068\u3065\u304f\u60c5\u5831\u3092\u53ce\u96c6\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u5404\u30ab\u30c6\u30b4\u30ea\u306b\u9069\u3057\u305f\u60c5\u5831\u53ce\u96c6\u306e\u65b9\u6cd5\u4f8b\u306f\u3001\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure class=\"wp-block-table is-style-header-highlight\"><table><thead><tr><th>\u30ab\u30c6\u30b4\u30ea<\/th><th>\u9069\u5207\u306a\u60c5\u5831\u53ce\u96c6\u624b\u6bb5<\/th><\/tr><\/thead><tbody><tr><td>\u5730\u7406\u7684\u8981\u7d20<\/td><td>\u30fbWeb\u691c\u7d22\uff08\u30a8\u30ea\u30a2\u3054\u3068\u306e\u4eba\u53e3\u30c7\u30fc\u30bf\u3001\u5730\u57df\u7279\u6027\uff09<br>\u30fb\u65e2\u5b58\u30b7\u30b9\u30c6\u30e0\u306e\u30c7\u30fc\u30bf\uff08\u8ca9\u58f2\u5730\u57df\u30c7\u30fc\u30bf\uff09<\/td><\/tr><tr><td>\u4eba\u53e3\u7d71\u8a08\u5b66\u7684\u306a\u8981\u7d20<\/td><td>\u30fb\u65e2\u5b58\u30b7\u30b9\u30c6\u30e0\u306e\u30c7\u30fc\u30bf\uff08\u5e74\u9f62\u30fb\u6027\u5225\u306e\u5c5e\u6027\u30c7\u30fc\u30bf\uff09<br>\u30fbWeb\u30a2\u30f3\u30b1\u30fc\u30c8\uff08\u5bb6\u65cf\u69cb\u6210\u3084\u8077\u696d\u306b\u95a2\u3059\u308b\u8cea\u554f\uff09<\/td><\/tr><tr><td>\u5fc3\u7406\u7684\u8981\u7d20<\/td><td>\u30fb\u30c7\u30d7\u30b9\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\uff08\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3084\u4fa1\u5024\u89b3\u3092\u6df1\u6398\u308a\uff09<br>\u30fb\u30bd\u30fc\u30b7\u30e3\u30eb\u30ea\u30b9\u30cb\u30f3\u30b0\uff08SNS\u4e0a\u306e\u4fa1\u5024\u89b3\u3084\u884c\u52d5\u306e\u50be\u5411\u3092\u628a\u63e1\uff09<\/td><\/tr><tr><td>\u6d88\u8cbb\u884c\u52d5\u306e\u8981\u7d20<\/td><td>\u30fb\u65e2\u5b58\u30b7\u30b9\u30c6\u30e0\u306e\u30c7\u30fc\u30bf\uff08\u8cfc\u8cb7\u5c65\u6b74\u3084\u4f7f\u7528\u72b6\u6cc1\uff09<br>\u30fbWeb\u30a2\u30f3\u30b1\u30fc\u30c8\uff08\u8cfc\u8cb7\u983b\u5ea6\u3084\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306b\u95a2\u3059\u308b\u8cea\u554f\uff09<br>\u30fb\u30bd\u30fc\u30b7\u30e3\u30eb\u30ea\u30b9\u30cb\u30f3\u30b0\uff08\u6d88\u8cbb\u8005\u306e\u53e3\u30b3\u30df\u3084\u8a55\u4fa1\uff09<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>\u5b9f\u969b\u306e\u30e6\u30fc\u30b6\u30fc\u60c5\u5831\u306b\u3082\u3068\u3065\u304f\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5b9f\u614b\u306b\u5408\u3063\u305f\u6b63\u78ba\u6027\u306e\u9ad8\u3044\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u8a08\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5177\u4f53\u7684\u306a\u30cb\u30fc\u30ba\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u65e5\u9803\u304b\u3089\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002CRM\uff08\u9867\u5ba2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\uff09\u3084\u30c7\u30fc\u30bf\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306a\u3069\u3092\u5c0e\u5165\u3057\u3001\u793e\u5185\u306e\u7ba1\u7406\u3092\u4e00\u5143\u5316\u3059\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u60c5\u5831\u30921\u30f6\u6240\u306b\u84c4\u7a4d\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u84c4\u7a4d\u3055\u308c\u305f\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u306f\u3001\u30da\u30eb\u30bd\u30ca\u306e\u8a2d\u8a08\u4ee5\u5916\u306e\u696d\u52d9\u306b\u3082\u6d3b\u7528\u304c\u53ef\u80fd\u3067\u3059\u3002\u3082\u3057\u3001\u30c7\u30fc\u30bf\u57fa\u76e4\u304c\u6574\u3063\u3066\u3044\u306a\u3044\u306e\u3067\u3042\u308c\u3070\u3001\u65e9\u3081\u306b\u6574\u5099\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4.\u30da\u30eb\u30bd\u30ca\u30b7\u30fc\u30c8\u3092\u4f5c\u6210\u3059\u308b<\/strong><\/h3>\n\n\n\n<p>\u60c5\u5831\u53ce\u96c6\u304c\u5b8c\u4e86\u3057\u305f\u3089\u3001\u30c7\u30fc\u30bf\u3092\u30b0\u30eb\u30fc\u30d4\u30f3\u30b0\u3057\u3066\u30da\u30eb\u30bd\u30ca\u3092\u5177\u4f53\u5316\u3057\u307e\u3059\u3002\u3053\u306e\u3068\u304d\u3001\u30da\u30eb\u30bd\u30ca\u30b7\u30fc\u30c8\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u4f5c\u6210\u3057\u3066\u304a\u304f\u3068\u4fbf\u5229\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5178\u578b\u7684\u306a\u30e6\u30fc\u30b6\u30fc\u30921\u4eba\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5\u3068\u3001\u8907\u6570\u306e\u30d1\u30bf\u30fc\u30f3\u306b\u5206\u3051\u308b\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u81ea\u793e\u306b\u5408\u3063\u305f\u65b9\u6cd5\u3092\u9078\u3073\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u307e\u305a\u306f\u3001\u81ea\u793e\u306b\u3068\u3063\u3066\u95a2\u4e0e\u5ea6\u304c\u9ad8\u3044\u30da\u30eb\u30bd\u30ca\u304b\u3089\u691c\u8a0e\u3057\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u8cfc\u8cb7\u983b\u5ea6\u3084\u58f2\u4e0a\u8ca2\u732e\u5ea6\u3092\u95a2\u4e0e\u5ea6\u306e\u6307\u6a19\u3068\u3057\u3066\u5b9a\u3081\u3066\u304a\u304f\u3068\u3001\u30c7\u30fc\u30bf\u306b\u3082\u3068\u3065\u304f\u7cbe\u5ea6\u306e\u9ad8\u3044\u30da\u30eb\u30bd\u30ca\u306e\u8a2d\u8a08\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5ba2\u89b3\u7684\u60c5\u5831\u3092\u3082\u3068\u306b\u9aa8\u7d44\u307f\u3092\u4f5c\u3063\u305f\u3042\u3068\u306f\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3084\u4fa1\u5024\u89b3\u306a\u3069\u306e\u4e3b\u89b3\u7684\u60c5\u5831\u3067\u8089\u4ed8\u3051\u3092\u884c\u3044\u307e\u3059\u3002\u3053\u3046\u3057\u3066\u3001\u30da\u30eb\u30bd\u30ca\u3092\u5177\u4f53\u5316\u3057\u3066\u3044\u304f\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u578bSaaS\u306eSFA\u3092\u63d0\u4f9b\u3059\u308bA\u793e\u306f\u3001\u8abf\u67fb\u7d50\u679c\u306e\u5206\u6790\u3092\u7d4c\u3066\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u8a08\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure class=\"wp-block-table is-style-header-highlight\"><table class=\"has-fixed-layout\"><thead><tr><th>\u30ab\u30c6\u30b4\u30ea<\/th><th>\u9805\u76ee<\/th><th>\u8abf\u67fb\u7d50\u679c\u3092\u3082\u3068\u306b\u4f5c\u6210\u3057\u305f\u60c5\u5831<\/th><\/tr><\/thead><tbody><tr><td rowspan=\"7\">\u57fa\u672c\u60c5\u5831<\/td><td>\u6c0f\u540d<\/td><td>\u4f50\u85e4 \u5065\u4e00\uff08\u3055\u3068\u3046 \u3051\u3093\u3044\u3061\uff09<\/td><\/tr><tr><td>\u5e74\u9f62<\/td><td>42\u6b73<\/td><\/tr><tr><td>\u6027\u5225<\/td><td>\u7537\u6027<\/td><\/tr><tr><td>\u5c45\u4f4f\u5730<\/td><td>\u6771\u4eac\u90fd\u6c5f\u6771\u533a<\/td><\/tr><tr><td>\u8077\u696d<\/td><td>\u4e2d\u5c0f\u4f01\u696d\u306e\u55b6\u696d\u90e8\u9580\u8cac\u4efb\u8005<\/td><\/tr><tr><td>\u5f79\u8077<\/td><td>\u55b6\u696d\u90e8 \u90e8\u9577<\/td><\/tr><tr><td>\u696d\u7a2e<\/td><td>\u88fd\u9020\u696d<\/td><\/tr><tr><td rowspan=\"4\">\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30fb\u884c\u52d5\u30d1\u30bf\u30fc\u30f3<\/td><td>\u5bb6\u65cf\u69cb\u6210<\/td><td>\u30fb\u59bb<br>\u30fb\u4e2d\u5b661\u5e74\u751f\u306e\u5b50\u3069\u30821\u4eba<br>\u30fb\u5c0f\u5b664\u5e74\u751f\u306e\u5b50\u3069\u30821\u4eba<\/td><\/tr><tr><td>\u4f59\u6687\u306e\u904e\u3054\u3057\u65b9<\/td><td>\u30fb\u9031\u672b\u306f\u5b50\u3069\u3082\u3068\u30b2\u30fc\u30e0\u3067\u904a\u3076<br>\u30fb\u5bb6\u65cf\u3067\u6620\u753b\u9451\u8cde\uff08\u81ea\u5b85\uff09<br>\u30fb1\u30f6\u6708\u306b1\u5ea6\u306f\u5bb6\u65cf\u3067\u30c9\u30e9\u30a4\u30d6<\/td><\/tr><tr><td>\u8da3\u5473\u30fb\u95a2\u5fc3\u4e8b<\/td><td>\u30fb\u6599\u7406<br>\u30fb\u30ef\u30a4\u30f3<br>\u30fb\u30ab\u30e1\u30e9\u64ae\u5f71<\/td><\/tr><tr><td>\u60c5\u5831\u53ce\u96c6\u306e\u65b9\u6cd5<\/td><td>\u30fb\u696d\u754c\u5c02\u9580\u8a8c<br>\u30fbX\uff08\u65e7Twitter\uff09<\/td><\/tr><tr><td rowspan=\"3\">\u5fc3\u7406\u7684\u8981\u7d20<\/td><td>\u4ed5\u4e8b\u306b\u5bfe\u3059\u308b\u8003\u3048\u65b9<\/td><td>\u30c1\u30fc\u30e0\u306e\u751f\u7523\u6027\u5411\u4e0a\u3068\u58f2\u4e0a\u76ee\u6a19\u9054\u6210\u3092\u6700\u512a\u5148\u306b\u8003\u3048\u308b<\/td><\/tr><tr><td>\u8ab2\u984c\u306b\u5bfe\u3059\u308b\u59ff\u52e2<\/td><td>\u52b9\u7387\u5316\u3092\u91cd\u8996\u3057\u3001\u30c7\u30fc\u30bf\u306b\u3082\u3068\u3065\u304f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3044\u305f\u3044<\/td><\/tr><tr><td>\u65b0\u3057\u3044\u30c4\u30fc\u30eb\u3078\u306e\u95a2\u5fc3\u5ea6<\/td><td>\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u308c\u3070\u7a4d\u6975\u7684\u306b\u5c0e\u5165\u3059\u308b\u304c\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u614e\u91cd\u306b\u5224\u65ad<\/td><\/tr><tr><td rowspan=\"5\">\u884c\u52d5\u60c5\u5831<\/td><td>\u5c0e\u5165\u76ee\u7684<\/td><td>\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306e\u53ef\u8996\u5316\u3001\u6210\u7d04\u7387\u5411\u4e0a\u3001\u696d\u52d9\u52b9\u7387\u5316<\/td><\/tr><tr><td>\u691c\u8a0e\u6642\u306e\u512a\u5148\u30dd\u30a4\u30f3\u30c8<\/td><td>\u4fa1\u683c\u3001\u4f7f\u3044\u3084\u3059\u3055\u3001\u30b5\u30dd\u30fc\u30c8\u4f53\u5236<\/td><\/tr><tr><td>\u60c5\u5831\u53ce\u96c6\u624b\u6bb5<\/td><td>Web\u691c\u7d22\u3001\u5c55\u793a\u4f1a\u3001\u696d\u754c\u5185\u306e\u53e3\u30b3\u30df<\/td><\/tr><tr><td>\u8cfc\u8cb7\u6c7a\u5b9a\u307e\u3067\u306e\u671f\u9593<\/td><td>\u7d046\u30f6\u6708<\/td><\/tr><tr><td>\u5c0e\u5165\u6642\u306e\u4e3b\u306a\u8ab2\u984c<\/td><td>\u55b6\u696d\u62c5\u5f53\u8005\u306e\u5c5e\u4eba\u7684\u306a\u5bfe\u5fdc\u3001\u30c4\u30fc\u30eb\u5c0e\u5165\u306b\u5bfe\u3059\u308b\u73fe\u5834\u306e\u62b5\u6297\u611f<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>\u672c\u4f8b\u3067\u306f\u3001\u9805\u76ee\u3092\u304b\u306a\u308a\u7d5e\u3063\u3066\u3044\u308b\u305f\u3081\u3001\u5b9f\u969b\u306f\u9805\u76ee\u304c\u5897\u3048\u308b\u306f\u305a\u3067\u3059\u3002\u307e\u305f\u3001\u30da\u30eb\u30bd\u30ca\u30b7\u30fc\u30c8\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306f\u3055\u307e\u3056\u307e\u3042\u308b\u306e\u3067\u3001\u672c\u4f8b\u3069\u304a\u308a\u3067\u306a\u304f\u3066\u3082\u69cb\u3044\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u8a2d\u8a08\u3057\u305f\u30da\u30eb\u30bd\u30ca\u306e\u7528\u9014\">\u8a2d\u8a08\u3057\u305f\u30da\u30eb\u30bd\u30ca\u306e\u7528\u9014<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dfe1a65e2e6&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dfe1a65e2e6\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"563\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img04.jpg?w=1000\" alt=\"\" class=\"wp-image-21860\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img04.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img04.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img04.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img04.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>\u8a2d\u8a08\u3057\u305f\u30da\u30eb\u30bd\u30ca\u306f\u3001\u6b21\u306e\u7528\u9014\u3067\u6d3b\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u4f5c\u6210<\/li>\n\n\n\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u69cb\u7bc9<\/li>\n\n\n\n<li>Web\u30b5\u30a4\u30c8\u306e\u69cb\u7bc9<\/li>\n\n\n\n<li>\u63a1\u7528\u30da\u30eb\u30bd\u30ca\u3078\u306e\u6d3b\u7528<\/li>\n<\/ul>\n\n\n\n<p>\u7528\u9014\u306b\u3088\u3063\u3066\u8a2d\u8a08\u3059\u308b\u30da\u30eb\u30bd\u30ca\u3082\u5909\u308f\u308b\u305f\u3081\u3001\u3042\u3089\u304b\u3058\u3081\u7528\u9014\u3092\u660e\u3089\u304b\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u4f5c\u6210<\/strong><\/h3>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3068\u3042\u308f\u305b\u3066\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u4f5c\u6210\u3059\u308b\u3068\u3001\u9867\u5ba2\u306e\u5fc3\u7406\u3084\u884c\u52d5\u3092\u6df1\u304f\u7406\u89e3\u3067\u304d\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u7cbe\u5ea6\u306e\u9ad8\u3044\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u4e8c\u2015\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3068\u306f\u3001\u9867\u5ba2\u306e\u884c\u52d5\u3092\u300c\u65c5\u300d\u306b\u898b\u7acb\u3066\u3066\u53ef\u8996\u5316\u3059\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3059\u3002\u9867\u5ba2\u304c\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8a8d\u77e5\u3057\u3066\u304b\u3089\u8cfc\u5165\u30fb\u5229\u7528\u3059\u308b\u307e\u3067\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u6574\u7406\u3059\u308b\u3053\u3068\u3067\u3001\u6d88\u8cbb\u884c\u52d5\u306b\u304a\u3051\u308b\u8ab2\u984c\u3084\u65b0\u305f\u306a\u767a\u898b\u306b\u3064\u306a\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5ba2\u89b3\u7684\u306a\u30c7\u30fc\u30bf\u306b\u3082\u3068\u3065\u304f\u30da\u30eb\u30bd\u30ca\u306b\u6cbf\u3063\u3066\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3059\u308c\u3070\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5b9f\u614b\u306b\u5fdc\u3058\u305f\u6226\u7565\u30fb\u6226\u8853\u8a2d\u8a08\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3067\u306f\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u4f5c\u6210\u306b\u304a\u3051\u308b\u6975\u610f\u3092\u7d39\u4ecb\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u3042\u308f\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/www.salesforce.com\/jp\/blog\/jp-marketing-customer-journey-vol2\/\">\u4eca\u304b\u3089\u306f\u3058\u3081\u308b\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc Vol.2 \u304a\u5ba2\u69d8\u306b\u7e70\u308a\u8fd4\u3057\u9078\u3093\u3067\u3082\u3089\u3046\u305f\u3081\u306e\u4ed5\u7d44\u307f\u3063\u3066\u3069\u3046\u3084\u308b\uff1f<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u69cb\u7bc9<\/strong><\/h3>\n\n\n\n<p>\u8a2d\u8a08\u3057\u305f\u30da\u30eb\u30bd\u30ca\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u5c55\u958b\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u4f53\u9a13\u306e\u8cea\u3092\u9ad8\u3081\u3001\u6e80\u8db3\u5ea6\u3092\u5411\u4e0a\u3055\u305b\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u30da\u30eb\u30bd\u30ca\u306b\u3082\u3068\u3065\u3044\u3066SNS\u5e83\u544a\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u65bd\u7b56\u3092\u8a2d\u8a08\u3059\u308b\u3068\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u523a\u3055\u308b\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u4f1d\u3048\u3084\u3059\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u307e\u305f\u3001\u5e83\u544a\u3092\u6253\u3061\u51fa\u3059\u30bf\u30a4\u30df\u30f3\u30b0\u304c\u6700\u9069\u5316\u3055\u308c\u3001\u30e6\u30fc\u30b6\u30fc\u3068\u306e\u63a5\u89e6\u6a5f\u4f1a\u306e\u5897\u52a0\u3084CV\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff09\u7387\u306e\u5411\u4e0a\u3082\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Web\u30b5\u30a4\u30c8\u306e\u69cb\u7bc9<\/strong><\/h3>\n\n\n\n<p>Web\u30b5\u30a4\u30c8\u3092\u69cb\u7bc9\u3059\u308b\u969b\u3001\u63b2\u8f09\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u65b9\u5411\u6027\u3092\u6c7a\u3081\u308b\u305f\u3081\u306b\u3082\u3001\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u7af6\u5408\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3092\u8e0f\u307e\u3048\u3066\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u306b\u6cbf\u3063\u305fWeb\u30b5\u30a4\u30c8\u3092\u69cb\u7bc9\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u6642\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u8a2d\u5b9a\u306b\u3082\u6d3b\u7528\u3067\u304d\u3001SEO\u52b9\u679c\u306e\u5411\u4e0a\u3082\u56f3\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u306b\u3088\u308a\u3001Web\u30b5\u30a4\u30c8\u306e\u96c6\u5ba2\u529b\u3084CV\u7387\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>BtoB\u4f01\u696d\u306eWeb\u30b5\u30a4\u30c8\u3092\u69cb\u7bc9\u3059\u308b\u969b\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u305f\u30ac\u30a4\u30c9\u30d6\u30c3\u30af\u3082\u3042\u308b\u306e\u3067\u3001\u305c\u3072\u3042\u308f\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<div 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class=\"wp-block-heading\"><strong>\u5b9a\u671f\u7684\u306b\u66f4\u65b0\u3059\u308b<\/strong><\/h3>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u306f\u4e00\u5ea6\u8a2d\u8a08\u3057\u305f\u3089\u7d42\u308f\u308a\u3067\u306f\u306a\u304f\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u66f4\u65b0\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u9867\u5ba2\u3084\u5e02\u5834\u306e\u30cb\u30fc\u30ba\u306f\u5e38\u306b\u5909\u5316\u3057\u3066\u304a\u308a\u3001\u540c\u3058\u30da\u30eb\u30bd\u30ca\u3092\u4f7f\u3044\u7d9a\u3051\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u304b\u3089\u9038\u308c\u3066\u3057\u307e\u3046\u30ea\u30b9\u30af\u304c\u3042\u308a\u307e\u3059\u3002\u3068\u304f\u306b\u3001\u9867\u5ba2\u884c\u52d5\u306b\u5909\u5316\u304c\u898b\u3089\u308c\u305f\u5834\u5408\u306f\u3001\u30da\u30eb\u30bd\u30ca\u3092\u898b\u76f4\u3057\u305f\u3046\u3048\u3067\u3001\u30a2\u30d7\u30ed\u30fc\u30c1\u3082\u5909\u3048\u3066\u3044\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u52b9\u7387\u5316\u3059\u308bai\u30c4\u30fc\u30eb-data-cloud\">\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u52b9\u7387\u5316\u3059\u308bAI\u30c4\u30fc\u30eb\u300eData Cloud\u300f<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dfe1a661530&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dfe1a661530\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"563\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img06.jpg?w=1000\" alt=\"\" class=\"wp-image-21862\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img06.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img06.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img06.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img06.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3067\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u5ba2\u89b3\u7684\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u305f\u3081\u3001\u65e5\u9803\u304b\u3089\u30c7\u30fc\u30bf\u3092\u84c4\u7a4d\u3057\u3066\u304a\u304f\u30c4\u30fc\u30eb\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u300e<a href=\"https:\/\/www.salesforce.com\/jp\/data\/\" target=\"_blank\" rel=\"noreferrer noopener\">Data Cloud<\/a>\u300f\u306f\u3001AI\u3092\u6d3b\u7528\u3057\u305f\u30c7\u30fc\u30bf\u7d71\u5408\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002\u3042\u3089\u3086\u308b\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u304b\u3089\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306b\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u30fb\u7d71\u5408\u3057\u3001\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u52b9\u7387\u5316\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u300eData Cloud\u300f\u3067\u306f\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u306e\u6574\u7406\u3068\u7d71\u5408\u3092\u81ea\u52d5\u5316\u3057\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u306b\u304a\u3051\u308b\u6226\u7565\u30fb\u6226\u8853\u306e\u7acb\u6848\u306b\u5f79\u7acb\u3064\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5f97\u3089\u308c\u307e\u3059\u3002\u307e\u305f\u3001\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3084\u30cb\u30fc\u30ba\u3092\u6df1\u304f\u5206\u6790\u3057\u3001\u7cbe\u5ea6\u306e\u9ad8\u3044\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u30b5\u30dd\u30fc\u30c8\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u300eData Cloud\u300f\u306a\u3089\u3001\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u304c\u3088\u308a\u30b9\u30e0\u30fc\u30ba\u304b\u3064\u52b9\u679c\u7684\u306b\u884c\u3048\u307e\u3059\u3002\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u3057\u305f\u7cbe\u5ea6\u306e\u9ad8\u3044\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u3092\u7684\u78ba\u306b\u6349\u3048\u305f\u6226\u7565\u30fb\u6226\u8853\u3092\u69cb\u7bc9\u3067\u304d\u3001\u9867\u5ba2\u4f53\u9a13\u306e\u8cea\u3084\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u3092\u4fc3\u9032\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u8a73\u3057\u3044\u6a5f\u80fd\u3092\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001\u30c7\u30e2\u52d5\u753b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<div class=\"layout-six wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">2\u5206\u3067\u308f\u304b\u308bData Cloud<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">Data Cloud\u304c\u3069\u306e\u3088\u3046\u306b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u9867\u5ba2\u4f53\u9a13\u306e\u63d0\u4f9b\u3092\u5b9f\u73fe\u3059\u308b\u304b\u3092\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/jp\/form\/demo\/data-cloud-demo\/?d=blog-body-cta-banner3\">\u4eca\u3059\u3050\u30c7\u30e2\u52d5\u753b\u3092\u898b\u308b<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/img-data-cloud-demo.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/img-data-cloud-demo.png 1440w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/img-data-cloud-demo.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/img-data-cloud-demo.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/img-data-cloud-demo.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/img-data-cloud-demo.png?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u307e\u3068\u3081-\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u884c\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u306b\u5408\u3063\u305f\u4fa1\u5024\u3092\u63d0\u4f9b\u3057\u3088\u3046\">\u307e\u3068\u3081\uff1a\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u3092\u884c\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u30cb\u30fc\u30ba\u306b\u5408\u3063\u305f\u4fa1\u5024\u3092\u63d0\u4f9b\u3057\u3088\u3046<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69dfe1a662a71&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69dfe1a662a71\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"563\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img07.jpg?w=1000\" alt=\"\" class=\"wp-image-21863\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img07.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img07.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img07.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2025\/04\/jp-persona-design-img07.jpg?w=150&amp;h=84 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" 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