{"id":34372,"date":"2026-10-14T14:00:23","date_gmt":"2026-10-14T05:00:23","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=34372"},"modified":"2026-10-14T14:00:24","modified_gmt":"2026-10-14T05:00:24","slug":"jp-ec-ai-agent-retail","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/jp\/blog\/jp-ec-ai-agent-retail\/","title":{"rendered":"\u3010\u30a8\u30ad\u30b9\u30d1\u30fc\u30c8\u89e3\u8aac\u3011EC\u5411\u3051AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3001\u6210\u679c\u3092\u5206\u3051\u308b\u9ad8\u5ea6\u5316\u6226\u7565"},"content":{"rendered":"\n<section class=\"key-takeaways wp-block-salesforce-blog-key-takeaways\" aria-label=\"Key Takeaways\">\n\t<div class=\"wp-block-salesforce-blog-key-takeaways__inner\">\n\t\t<div class=\"wp-block-salesforce-blog-key-takeaways__header\">\n\t\t\t<div class=\"wp-block-salesforce-blog-key-takeaways__title\">\n\t\t\t\t<h2 class=\"wp-block-salesforce-blog-key-takeaways__title-text\">\n\t\t\t\t\tKey Takeaways\t\t\t\t<\/h2>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<button \n\t\t\tid=\"wp-block-salesforce-blog-key-takeaways-button\"\n\t\t\tclass=\"wp-block-salesforce-blog-key-takeaways__button\"\n\t\t\taria-controls=\"wp-block-salesforce-blog-key-takeaways-content\"\n\t\t\taria-expanded=\"false\"\n\t\t\taria-label=\"\n\t\t\tToggle Key Takeaways content\t\t\t\"\n\t\t>\n\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewbox=\"0 0 22 22\" aria-hidden=\"true\"><path fill=\"url(#a)\" d=\"M17.401 6.445a1.525 1.525 0 0 1 2.153 0 1.517 1.517 0 0 1 0 2.149l-7.977 7.961a1.526 1.526 0 0 1-2.154 0L1.446 8.594a1.517 1.517 0 0 1 0-2.149 1.524 1.524 0 0 1 2.153 0l6.9 6.886z\" \/><defs><linearGradient id=\"a\" x2=\"10.5\" y2=\"17\" gradientunits=\"userSpaceOnUse\"><stop stop-color=\"#BA01FF\" \/><stop offset=\"1\" stop-color=\"#0250D9\" \/><\/linearGradient><\/defs><\/svg>\n\t\t<\/button>\n\n\t\t\t\t\t<div id=\"wp-block-salesforce-blog-key-takeaways-content\" class=\"wp-block-salesforce-blog-key-takeaways__content\" aria-hidden=\"true\">\n\t\t\t\t\n\n<ul class=\"wp-block-list\">\n<li>\u5c0f\u58f2\u696d\u306eAI\u6d3b\u7528\u306f\u3001\u5358\u4e00\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304b\u3089\u3001\u8907\u6570\u306e\u5c02\u9580AI\u304c\u81ea\u5f8b\u9023\u643a\u3057\u3066\u4e00\u9023\u306e\u696d\u52d9\u3092\u62c5\u3046\u30de\u30eb\u30c1\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u5354\u696d\u3078\u3068\u79fb\u308a\u59cb\u3081\u305f\u3002<\/li>\n\n\n\n<li>\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5c0e\u5165\u306f\u3001\u7c73Williams Sonoma\u306e\u307b\u304b\u3001\u65e5\u672c\u306eIntermestic\u3001\u30ab\u30a4\u30f3\u30ba\u306a\u3069\u56fd\u5185\u5916\u306eEC\u5404\u793e\u3078\u6025\u901f\u306b\u5e83\u304c\u3063\u3066\u3044\u308b\u3002<\/li>\n\n\n\n<li>\u6570\u5b57\u3082\u52b9\u679c\u3092\u793a\u3057\u3001Amazon\u306eRufus\u5229\u7528\u8005\u306f\u8cfc\u8cb7\u5b8c\u4e86\u7387\u304c\u975e\u5229\u7528\u8005\u6bd460%\u9ad8\u304f\u3001Walmart\u3067\u306f\u751f\u6210AI\u6d3b\u7528\u5ba2\u304c35%\u5927\u304d\u3044\u30d0\u30b9\u30b1\u30c3\u30c8\u3067\u8cfc\u5165\u3002<\/li>\n\n\n\n<li>PANDORA\u306f<a href=\"https:\/\/www.salesforce.com\/jp\/commerce\/\" data-type=\"link\" data-id=\"https:\/\/www.salesforce.com\/jp\/commerce\/\">Commerce Cloud<\/a>\u00d7<a href=\"https:\/\/www.salesforce.com\/jp\/agentforce\/\" data-type=\"link\" data-id=\"https:\/\/www.salesforce.com\/jp\/agentforce\/\">Agentforce<\/a>\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c5%\u5411\u4e0a\u3001\u5b88\u308a\u306e\u7701\u529b\u5316\u304b\u3089\u653b\u3081\u306e\u58f2\u4e0a\u62e1\u5927\u3078\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u6295\u8cc7\u30d5\u30a7\u30fc\u30ba\u304c\u5909\u308f\u3063\u305f\u3002<\/li>\n\n\n\n<li>\u6210\u679c\u3092\u5206\u3051\u308b\u306e\u306f\u5c0e\u5165\u53ef\u5426\u3067\u306a\u304f\u3001\u9867\u5ba2\u7406\u89e3\u30fb\u30c1\u30e3\u30cd\u30eb\u9023\u643a\u30fb\u8cfc\u5165\u5f8c\u652f\u63f4\u306e\u9ad8\u5ea6\u5316\u3002Salesforce\u306f\u8907\u6570\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5354\u696d\u8a2d\u8a08\u3067\u3053\u308c\u3092\u5b9f\u73fe\u3059\u308b\u3002<\/li>\n<\/ul>\n\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<footer class=\"wp-block-salesforce-blog-key-takeaways__footer\">\n\t\t\t\t\tThis summary was created with AI and reviewed by an editor.\t\t\t\t<\/footer>\n\t\t\t\t\t\t<\/div>\n<\/section>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>\u76ee\u6b21<\/h2><ul><li><a href=\"#h-\u5358\u767a\u306eai\u304b\u3089-\u8907\u6570\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e-\u5354\u696d-\u3078\" data-level=\"2\">\u5358\u767a\u306eAI\u304b\u3089\u3001\u8907\u6570\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u300c\u5354\u696d\u300d\u3078<\/a><\/li><li><a href=\"#h-ec\u5404\u793e\u3067\u5c0e\u5165\u304c\u9032\u3080-\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\" data-level=\"2\">EC\u5404\u793e\u3067\u5c0e\u5165\u304c\u9032\u3080\u300c\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u300d<\/a><\/li><li><a href=\"#h-\u6570\u5b57\u304c\u8a9e\u308b\u5c0e\u5165\u52b9\u679c-ai\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f-\u58f2\u4e0a-\u306b\u52b9\u304d\u59cb\u3081\u305f\" data-level=\"2\">\u6570\u5b57\u304c\u8a9e\u308b\u5c0e\u5165\u52b9\u679c\u3002AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u300c\u58f2\u4e0a\u300d\u306b\u52b9\u304d\u59cb\u3081\u305f<\/a><\/li><li><a href=\"#h-salesforce\u3067\u5b9f\u73fe\u3059\u308b\u30a8\u30fc\u30b8\u30a7\u30f3\u30c6\u30a3\u30c3\u30af\u30b3\u30de\u30fc\u30b9\" data-level=\"2\">Salesforce\u3067\u5b9f\u73fe\u3059\u308b\u30a8\u30fc\u30b8\u30a7\u30f3\u30c6\u30a3\u30c3\u30af\u30b3\u30de\u30fc\u30b9<\/a><\/li><\/ul><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">EC\u30b5\u30a4\u30c8\u306b\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u7f6e\u304f\u4f01\u696d\u304c\u3001\u56fd\u5185\u5916\u3067\u6025\u901f\u306b\u5897\u3048\u3066\u3044\u307e\u3059\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff08CVR\uff09\u3084\u30d0\u30b9\u30b1\u30c3\u30c8\u5358\u4fa1\u3092\u62bc\u3057\u4e0a\u3052\u305f\u4e8b\u4f8b\u3082\u3001\u3059\u3067\u306b\u6570\u5b57\u3067\u8868\u308c\u59cb\u3081\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u305f\u3060\u3057\u3001<strong>\u6210\u679c\u3092\u5206\u3051\u3066\u3044\u308b\u306e\u306f<a href=\"https:\/\/www.salesforce.com\/jp\/blog\/jp-what-is-aiagent\/\">AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8<\/a>\u3092\u300c\u5c0e\u5165\u3057\u305f\u304b\u3069\u3046\u304b\u300d\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/strong>\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u3069\u3046\u6d3b\u304b\u3057\u3001\u5e97\u8217\u3084\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u3068\u3069\u3046\u3064\u306a\u304e\u3001\u8907\u6570\u306e\u30c1\u30e3\u30cd\u30eb\u3078\u3069\u3046\u5e83\u3052\u308b\u304b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u672c\u8a18\u4e8b\u3067\u306f\u3001\u5c0f\u58f2\u696d\u306e\u7d4c\u55b6\u5c64\u3068EC\u90e8\u9580\u306b\u5411\u3051\u3066\u3001\u5148\u9032\u4f01\u696d\u306e\u6700\u65b0\u4e8b\u4f8b\u3068\u5b9a\u91cf\u52b9\u679c\u3092\u305f\u3069\u308a\u306a\u304c\u3089\u3001\u5168\u793e\u898f\u6a21\u3067\u9867\u5ba2\u4f53\u9a13\u3092\u9ad8\u5ea6\u5316\u3059\u308b\u300c\u30de\u30eb\u30c1\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u300d\u306e\u6700\u524d\u7dda\u3092\u30a4\u30f3\u30c0\u30b9\u30c8\u30ea\u30fc\u30a2\u30c9\u30d0\u30a4\u30b6\u30fc\u306e\u5c0f\u5ddd\u54f2\u304c\u8aad\u307f\u89e3\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 id=\"h-\u5358\u767a\u306eai\u304b\u3089-\u8907\u6570\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e-\u5354\u696d-\u3078\" class=\"wp-block-heading\"><strong>\u5358\u767a\u306eAI\u304b\u3089\u3001\u8907\u6570\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u300c\u5354\u696d\u300d\u3078<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"h-\u5358\u767a\u306eai\u304b\u3089-\u8907\u6570\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e-\u5354\u696d-\u3078-\u751f\u6210ai\u3092\u696d\u52d9\u306b\u53d6\u308a\u5165\u308c\u308b\u5c0f\u58f2\u4f01\u696d\u306f-\u3082\u306f\u3084\u73cd\u3057\u304f\u3042\u308a\u307e\u305b\u3093-\u8a66\u9a13\u7684\u306a\u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u306e\u5c0e\u5165-\u30d0\u30c3\u30af\u30aa\u30d5\u30a3\u30b9\u696d\u52d9\u306e\u4e00\u90e8\u81ea\u52d5\u5316\u3068-\u5404\u793e\u304c\u6d3b\u7528\u306e\u7cf8\u53e3\u3092\u63a2\u3057\u3066\u3044\u307e\u3059\">\u751f\u6210AI\u3092\u696d\u52d9\u306b\u53d6\u308a\u5165\u308c\u308b\u5c0f\u58f2\u4f01\u696d\u306f\u3001\u73cd\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u8a66\u9a13\u7684\u306a\u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u306e\u5c0e\u5165\u3084\u30d0\u30c3\u30af\u30aa\u30d5\u30a3\u30b9\u696d\u52d9\u306e\u4e00\u90e8\u81ea\u52d5\u5316\u306a\u3069\u3001\u5404\u793e\u304c\u6d3b\u7528\u306e\u7cf8\u53e3\u3092\u63a2\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3057\u304b\u3057\u3001\u3053\u308c\u304b\u3089\u306e\u5c0f\u58f2\u696d\u306b\u304a\u3051\u308bAI\u6d3b\u7528\u306f\u3001\u7279\u5b9a\u306e\u30bf\u30b9\u30af\u306e\u307f\u3092\u3053\u306a\u3059\u300c\u5358\u4e00\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5229\u7528\u300d\u304b\u3089\u3001\u8907\u6570\u306e\u5c02\u9580\u7684\u306a<a href=\"https:\/\/www.salesforce.com\/jp\/blog\/jp-what-is-aiagent\/\">AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8<\/a>\u304c\u81ea\u5f8b\u7684\u306b\u9023\u643a\u3057\u3001\u4e00\u9023\u306e\u696d\u52d9\u3092\u3084\u308a\u9042\u3052\u308b\u300c\u30de\u30eb\u30c1\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u5354\u696d\u300d\u3078\u3068\u79fb\u3063\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u308c\u307e\u3067\u5c0e\u5165\u3055\u308c\u3066\u304d\u305f\u5358\u4e00\u306eAI\uff08\u4f8b\u3048\u3070\u3001\u9867\u5ba2\u306e\u8cea\u554f\u306b\u7b54\u3048\u308b\u3060\u3051\u306e\u554f\u5408\u305b\u5bfe\u5fdc\u30dc\u30c3\u30c8\u3084\u3001\u5358\u306b\u30c6\u30ad\u30b9\u30c8\u3092\u751f\u6210\u3059\u308b\u3060\u3051\u306e\u30c4\u30fc\u30eb\uff09\u306f\u3001\u4e00\u90e8\u306e\u696d\u52d9\u52b9\u7387\u5316\u306b\u306f\u8ca2\u732e\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3057\u304b\u3057\u3001\u5c0f\u58f2\u696d\u306e\u30d3\u30b8\u30cd\u30b9\u30d7\u30ed\u30bb\u30b9\u306f\u8907\u96d1\u306b\u7d61\u307f\u5408\u3063\u3066\u3044\u307e\u3059\u30021\u3064\u306e\u696d\u52d9\u304c\u5b8c\u4e86\u3059\u308c\u3070\u3001\u6b21\u306e\u90e8\u9580\u3001\u6b21\u306e\u30b7\u30b9\u30c6\u30e0\u3078\u3068\u60c5\u5831\u3092\u53d7\u3051\u6e21\u3059\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u5358\u4e00\u30c4\u30fc\u30eb\u3067\u306f\u3001\u3053\u306e\u300c\u30b7\u30b9\u30c6\u30e0\u9593\u3084\u90e8\u9580\u9593\u306e\u58c1\u300d\u3092\u8d8a\u3048\u3089\u308c\u305a\u3001\u7d50\u5c40\u306f\u4eba\u304c\u9593\u306b\u5165\u3063\u3066\u30c7\u30fc\u30bf\u3092\u79fb\u3057\u66ff\u3048\u305f\u308a\u3001\u6307\u793a\u3092\u51fa\u3057\u76f4\u3057\u305f\u308a\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u79c1\u305f\u3061\u304c\u8fce\u3048\u3066\u3044\u308b\u6b21\u306e\u30b9\u30c6\u30fc\u30b8\u306f\u3001\u305d\u308c\u305e\u308c\u7570\u306a\u308b\u5c02\u9580\u77e5\u8b58\u3068\u6a29\u9650\u3092\u6301\u3063\u305f\u8907\u6570\u306eAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u3001\u307e\u308b\u3067\u4eba\u306e\u30c1\u30fc\u30e0\u306e\u3088\u3046\u306b\u81ea\u5f8b\u7684\u306b\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u53d6\u308a\u3001\u5354\u696d\u3059\u308b\u4e16\u754c\u3067\u3059\u3002<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6acf38c6caee4&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6acf38c6caee4\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"568\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-01.jpg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-34374\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-01.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-01.jpg?w=300&amp;h=170 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-01.jpg?w=768&amp;h=436 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-01.jpg?w=150&amp;h=85 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f8b\u3048\u3070\u3001EC\u9818\u57df\u306b\u304a\u3044\u3066\u9867\u5ba2\u304c\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306b\u76f8\u8ac7\u3057\u305f\u3068\u3057\u307e\u3059\u3002\u9867\u5ba2\u304c\u300c\u521d\u590f\u306e\u767b\u5c71\u306b\u5408\u3046\u6625\u7269\u30a2\u30a6\u30bf\u30fc\u300d\u3092\u76f8\u8ac7\u3059\u308b\u3068\u3001Shopper Agent\u304c\u300c\u521d\u5fc3\u8005\u300d\u300c\u521d\u590f\u300d\u300c\u767b\u5c71\u300d\u300c\u5973\u6027\u300d\u3068\u3044\u3063\u305f\u80cc\u666f\u3092\u8e0f\u307e\u3048\u3066\u5546\u54c1\u3092\u63d0\u6848\u3057\u3001\u3055\u3089\u306b\u5468\u8fba\u30ae\u30a2\uff08\u30b9\u30c8\u30c3\u30af\u3084\u30bf\u30a4\u30c4\uff09\u307e\u3067\u63a8\u5968\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5438\u6c57\u30fb\u901f\u4e7e\u6027\u3084\u6d17\u6fef\u65b9\u6cd5\u306e\u76f8\u8ac7\u306b\u3082\u3001\u5546\u54c1\u8a73\u7d30\u3084\u30ec\u30d3\u30e5\u30fc\u3092\u3082\u3068\u306b\u56de\u7b54\u3057\u307e\u3059\u3002\u8cfc\u5165\u3092\u8ff7\u3046\u9867\u5ba2\u306b\u306f\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u7279\u5178\u3092\u6848\u5185\u3057\u3066\u5f8c\u62bc\u3057\u3002\u5e97\u8217\u53d7\u53d6\u306e\u53ef\u5426\u3084\u793e\u5185\u30dd\u30ea\u30b7\u30fc\u306b\u95a2\u3059\u308b\u4e00\u822c\u7684\u306a\u554f\u3044\u5408\u308f\u305b\u306b\u306fService Agent\u304c\u5bfe\u5fdc\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3055\u3089\u306b\u8cfc\u5165\u5f8c\u306f\u3001\u8cfc\u5165\u5c65\u6b74\u306b\u57fa\u3065\u304f\u30b3\u30fc\u30c7\u30a3\u30cd\u30fc\u30c8\u63d0\u6848\u306a\u3069\u3092\u901a\u3058\u3066\u30d5\u30a1\u30f3\u5316\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5358\u4e00\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3067\u306f\u5bfe\u5fdc\u3057\u304d\u308c\u306a\u3044\u3001\u5546\u54c1\u63a2\u7d22\u304b\u3089\u8cfc\u5165\u5f8c\u306e\u30d5\u30a9\u30ed\u30fc\u307e\u3067\u306e\u4e00\u9023\u306e\u6d41\u308c\u3092\u3001\u8907\u6570\u306e\u5c02\u9580\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5354\u696d\u306b\u3088\u3063\u3066\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u5b9f\u73fe\u3057\u3066\u3044\u308b\u70b9\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u3053\u306e\u3088\u3046\u306a\u8907\u6570\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306b\u3088\u308b\u5354\u696d\u306f\u3001\u6c7a\u3057\u3066\u5c06\u6765\u306e\u7d75\u59ff\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/strong>\u3059\u3067\u306b\u5148\u9032\u7684\u306a\u5c0f\u58f2\u4f01\u696d\u304c\u3001\u90e8\u5206\u7684\u306b\u3067\u306f\u3042\u308c\u5b9f\u8df5\u3092\u59cb\u3081\u3066\u3044\u307e\u3059\u3002\u6b21\u7ae0\u304b\u3089\u306f\u3001\u7279\u306bEC\u9818\u57df\u306b\u304a\u3051\u308b\u300c\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u300d\u306e\u6700\u65b0\u52d5\u5411\u306b\u7126\u70b9\u3092\u5f53\u3066\u3001\u5404\u793e\u304c\u3069\u306e\u3088\u3046\u306a\u6210\u679c\u3092\u4e0a\u3052\u3001\u3069\u3053\u307e\u3067\u9ad8\u5ea6\u5316\u306b\u8e0f\u307f\u8fbc\u3093\u3067\u3044\u308b\u306e\u304b\u3092\u5177\u4f53\u7684\u306b\u898b\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"layout-six wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">\u5c0f\u58f2DX\u306e\u5148\u9032\u4f01\u696d\u306f\u4f55\u3092\u3057\u3066\u3044\u308b\uff1f\u30ea\u30c6\u30fc\u30ebDX\u6226\u7565\u3068\u6d3b\u7528\u4e8b\u4f8b<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">\u8907\u6570\u306eAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u5354\u696d\u3059\u308b\u6642\u4ee3\u3001\u5c0f\u58f2\u4f01\u696d\u306f\u3069\u3053\u304b\u3089\u624b\u3092\u4ed8\u3051\u308b\u3079\u304d\u304b\u3002\u30ea\u30c6\u30fc\u30ebDX\u306e\u6226\u7565\u3068\u6d3b\u7528\u4e8b\u4f8b\u3092\u3001\u81ea\u793e\u306e\u53d6\u308a\u7d44\u307f\u3092\u8003\u3048\u308b\u6750\u6599\u3068\u3057\u3066\u305c\u3072\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/jp\/retail\/resources\/jp-retail-dx-strategies-and-use-case\/?d=blog-body-cta-banner1\">\u30ac\u30a4\u30c9\u3092\u7121\u6599\u3067\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/08\/form-generic-video-industry-retail.webp\" class=\"attachment-full size-full\" alt=\"\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n\n\n\n<h2 id=\"h-ec\u5404\u793e\u3067\u5c0e\u5165\u304c\u9032\u3080-\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\" class=\"wp-block-heading\"><strong>EC\u5404\u793e\u3067\u5c0e\u5165\u304c\u9032\u3080\u300c\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u300d<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u307e\u305a\u306f\u3001EC\u9818\u57df\u306b\u304a\u3051\u308b\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5c0e\u5165\u72b6\u6cc1\u3092\u3001\u5177\u4f53\u7684\u306a\u4f01\u696d\u4e8b\u4f8b\u304b\u3089\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 id=\"h-williams-sonoma-\u4f1a\u8a71\u5c65\u6b74\u3092\u8d77\u70b9\u306b-\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u307e\u3067\u4e00\u4f53\u5316\" class=\"wp-block-heading\"><strong>Williams Sonoma\uff1a\u4f1a\u8a71\u5c65\u6b74\u3092\u8d77\u70b9\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u307e\u3067\u4e00\u4f53\u5316<\/strong><\/h3>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6acf38c6cd20b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6acf38c6cd20b\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"437\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-02.jpg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-34378\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-02.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-02.jpg?w=300&amp;h=131 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-02.jpg?w=768&amp;h=336 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-02.jpg?w=150&amp;h=66 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 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src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-03.jpg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-34379\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-03.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-03.jpg?w=300&amp;h=153 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-03.jpg?w=768&amp;h=392 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-03.jpg?w=150&amp;h=77 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" 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data-wp-interactive=\"core\/image\" data-wp-key=\"6acf38c6cf0a1\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"465\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-04.jpg?w=1000\" alt=\"\" class=\"wp-image-34380\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-04.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-04.jpg?w=300&amp;h=140 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-04.jpg?w=768&amp;h=357 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-04.jpg?w=150&amp;h=70 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6acf38c6d0098&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6acf38c6d0098\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"504\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-05.jpg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-34381\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-05.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-05.jpg?w=300&amp;h=151 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-05.jpg?w=768&amp;h=387 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-05.jpg?w=150&amp;h=76 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u7c73\u56fd\u306e\u9ad8\u7d1a\u30ad\u30c3\u30c1\u30f3\u7528\u54c1\u30d6\u30e9\u30f3\u30c9\u3067\u3042\u308bWilliams Sonoma\uff08\u30a6\u30a3\u30ea\u30a2\u30e0\u30ba\u30fb\u30bd\u30ce\u30de\uff09\u306f\u3001\u81ea\u793eEC\u30b5\u30a4\u30c8\u306bAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300c<a href=\"https:\/\/www.salesforce.com\/jp\/agentforce\/\">Agentforce\uff08\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u30d5\u30a9\u30fc\u30b9\uff09<\/a>\u300d\u3092\u6d3b\u7528\u3057\u3066\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u3088\u308a\u8fc5\u901f\u306b\u4f5c\u6210\u30fb\u5c55\u958b\u3059\u308b\u4f53\u5236\u3092\u6574\u3048\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u3053\u3067<strong>\u6ce8\u76ee\u3059\u3079\u304d\u306f\u3001\u5358\u306b\u300cEC\u30b5\u30a4\u30c8\u4e0a\u306b\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u8a2d\u7f6e\u3057\u305f\u300d\u3060\u3051\u3067\u306f\u306a\u3044\u3068\u3044\u3046\u70b9<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Williams Sonoma\u306e\u53d6\u308a\u7d44\u307f\u306e\u672c\u8cea\u306f\u3001\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3068\u306e\u4f1a\u8a71\u5185\u5bb9\u3092\u8e0f\u307e\u3048\u3066\u3001\u305d\u306e\u5f8c\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u30d5\u30a9\u30ed\u30fc\u30e1\u30fc\u30eb\u304c\u81ea\u52d5\u7684\u306b\u5c4a\u304f\u4ed5\u7d44\u307f\u3092\u69cb\u7bc9\u3057\u305f\u3053\u3068\u306b\u3042\u308a\u307e\u3059\u3002\u9867\u5ba2\u304c\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3068\u306e\u4f1a\u8a71\u3067\u793a\u3057\u305f\u95a2\u5fc3\u3084\u691c\u8a0e\u5185\u5bb9\u304c\u3001\u5358\u767a\u306e\u3084\u308a\u53d6\u308a\u3067\u7d42\u308f\u3089\u305a\u3001\u305d\u306e\u5f8c\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u5168\u4f53\u306b\u6d3b\u304b\u3055\u308c\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3055\u3089\u306b\u3001\u540c\u3058\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u300c\u5546\u54c1\u306e\u63d0\u6848\u300d\u3060\u3051\u3067\u306a\u304f\u300c\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u300d\u306e\u5f79\u5272\u3082\u3053\u306a\u3057\u3066\u3044\u308b\u70b9\u3082\u7279\u5fb4\u7684\u3067\u3059\u3002\u8cb7\u3044\u7269\u4e2d\u306e\u8cea\u554f\u5bfe\u5fdc\u3068\u3001\u8cfc\u5165\u5f8c\u306e\u30b5\u30dd\u30fc\u30c8\u5bfe\u5fdc\u3092\u3001\u5225\u3005\u306e\u30c4\u30fc\u30eb\u3067\u306f\u306a\u304f1\u3064\u306e\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u4f53\u9a13\u306e\u4e2d\u3067\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u306f\u9014\u4e2d\u3067\u30c4\u30fc\u30eb\u3092\u5207\u308a\u66ff\u3048\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u305d\u3057\u3066\u4f55\u3088\u308a\u3001\u9867\u5ba2\u306e1st party data\uff08\u81ea\u793e\u3067\u4fdd\u6709\u3059\u308b\u9867\u5ba2\u30c7\u30fc\u30bf\uff09\u3092\u8e0f\u307e\u3048\u305f\u5546\u54c1\u63d0\u6848\u3092\u884c\u3063\u3066\u3044\u308b\u70b9\u304c\u91cd\u8981\u3067\u3059\u3002<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f01\u696d\u5168\u4f53\u304b\u3089\u53ce\u96c6\u3057\u305f\u9867\u5ba2\u60c5\u5831\u3092\u7d71\u5408\u3057\u3001\u3042\u3089\u3086\u308b\u9867\u5ba2\u63a5\u70b9\u3067\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u4e00\u4eba\u3072\u3068\u308a\u306b\u5408\u308f\u305b\u305f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u3059\u3079\u3066\u306e\u90e8\u9580\u3068\u63a5\u7d9a\u3057\u3001\u30e9\u30a4\u30d5\u30b5\u30a4\u30af\u30eb\u5168\u4f53\u3092\u901a\u3058\u3066\u9867\u5ba2\u3068\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u56f3\u308b\u3068\u3044\u3046\u767a\u60f3\u304c\u3001Williams Sonoma\u306e\u4e8b\u4f8b\u306e\u6838\u5fc3\u3067\u3059\u3002<\/p>\n\n\n\n<h3 id=\"h-pandora-\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0\u306e\u518d\u73fe\u3068-\u5b9a\u91cf\u52b9\u679c\u306e\u4e21\u7acb\" class=\"wp-block-heading\"><strong>PANDORA\uff1a\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0\u306e\u518d\u73fe\u3068\u3001\u5b9a\u91cf\u52b9\u679c\u306e\u4e21\u7acb<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e16\u754c\u6700\u5927\u7d1a\u306e\u30b8\u30e5\u30a8\u30ea\u30fc\u30d6\u30e9\u30f3\u30c9\u3067\u3042\u308bPANDORA\uff08\u30d1\u30f3\u30c9\u30e9\uff09\u306f\u3001\u5e97\u982d\u3067\u306e\u300c\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0\u300d\u3068\u3044\u3046\u4f53\u9a13\u306e\u4e2d\u6838\u3092\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u3082\u518d\u73fe\u3059\u308b\u305f\u3081\u306b\u300c\u30a8\u30fc\u30b8\u30a7\u30f3\u30c6\u30a3\u30c3\u30af\u30b3\u30de\u30fc\u30b9\u300d\u3078\u8e0f\u307f\u51fa\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PANDORA\u304c\u8a8d\u8b58\u3057\u3066\u3044\u305f\u8ab2\u984c\u306f\u3001\u5b9f\u5e97\u8217\u3067\u306e\u8c4a\u304b\u306a\u4f1a\u8a71\u3084\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0\u3053\u305d\u304cPANDORA\u4f53\u9a13\u306e\u4e2d\u6838\u3067\u3042\u308b\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001<strong>\u5f93\u6765\u306e\u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u306f\u4e8b\u52d9\u7684\u3067\u3001\u6e29\u304b\u307f\u306e\u3042\u308b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306b\u306f\u5408\u308f\u306a\u3044<\/strong>\u3068\u3044\u3046\u70b9\u3067\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u306e\u8ab2\u984c\u306b\u5bfe\u3057\u3001PANDORA\u306fShopper Agent\u3068\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u5411\u3051\u306e\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u305d\u308c\u305e\u308c\u5c0e\u5165\u3057\u3001\u5e97\u982d\u306b\u5339\u6575\u3059\u308b\u4f1a\u8a71\u4f53\u9a13\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u3082\u63d0\u4f9b\u3059\u308b\u4f53\u5236\u3092\u69cb\u7bc9\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u305d\u3057\u3066\u3001\u3053\u306e\u53d6\u308a\u7d44\u307f\u304c\u5358\u306a\u308b\u4f53\u9a13\u6539\u5584\u306e\u57df\u3092\u8d85\u3048\u3066\u3001\u660e\u78ba\u306a\u5b9a\u91cf\u52b9\u679c\u3068\u3057\u3066\u7d50\u5b9f\u3057\u3066\u3044\u308b\u70b9\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306b\u3064\u3044\u3066\u306f\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u5e02\u5834\u3067\u306e\u30d1\u30a4\u30ed\u30c3\u30c8\u5c0e\u5165\u306b\u304a\u3044\u3066\u3001<strong>Salesforce Commerce Cloud \u00d7 <a href=\"https:\/\/www.salesforce.com\/jp\/agentforce\/\">Agentforce<\/a>\u306e\u7d44\u307f\u5408\u308f\u305b\u306b\u3088\u308a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c5%\u5411\u4e0a\u3057\u3001\u55dc\u597d\u3001\u5834\u9762\u3001\u4e88\u7b97\u3092\u7406\u89e3\u3057\u305f1\u5bfe1\u306e\u30d1\u30fc\u30bd\u30ca\u30eb\u63a5\u5ba2\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u9818\u57df\u3067\u3082\u3001\u6708\u6b21\u306e\u4f1a\u8a71\u4ef6\u6570\u306e\u3046\u3061\u554f\u3044\u5408\u308f\u305b\u306e\u4e00\u6b21\u5bfe\u5fdc\u3092AI\u306b\u79fb\u884c\u3055\u305b\u3001\u5e97\u982d\u30b9\u30bf\u30c3\u30d5\u306e\u300c\u7269\u8a9e\u6027\u300d\u3092\u4f1a\u8a71\u306b\u518d\u73fe\u3057\u306a\u304c\u3089\u30018\u5e02\u5834\u3067CSAT\uff08\u9867\u5ba2\u6e80\u8db3\u5ea6\uff09\u3068\u904b\u7528\u52b9\u7387\u3092\u540c\u6642\u306b\u6539\u5584\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shopper Agent\u3068\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u305d\u308c\u305e\u308c\u3067\u5b9a\u91cf\u7684\u306a\u6210\u679c\u304c\u51fa\u3066\u3044\u308b\u3053\u3068\u304c\u3001PANDORA\u306e\u53d6\u308a\u7d44\u307f\u306e\u8aac\u5f97\u529b\u3092\u9ad8\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 id=\"h-intermestic-\u30ab\u30a4\u30f3\u30ba-\u65e5\u672c\u3067\u3082\u6d78\u900f\u3057\u3064\u3064\u3042\u308b\u30a8\u30fc\u30b8\u30a7\u30f3\u30c6\u30a3\u30c3\u30af\u30b3\u30de\u30fc\u30b9\" class=\"wp-block-heading\"><strong>Intermestic\u3001\u30ab\u30a4\u30f3\u30ba<\/strong>\uff1a<strong>\u65e5\u672c\u3067\u3082\u6d78\u900f\u3057\u3064\u3064\u3042\u308b\u30a8\u30fc\u30b8\u30a7\u30f3\u30c6\u30a3\u30c3\u30af\u30b3\u30de\u30fc\u30b9<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u3053\u307e\u3067\u7d39\u4ecb\u3057\u305f\u306e\u306f\u6d77\u5916\u306e\u4e8b\u4f8b\u3067\u3059\u304c\u3001\u30a8\u30fc\u30b8\u30a7\u30f3\u30c6\u30a3\u30c3\u30af\u30b3\u30de\u30fc\u30b9\u306f\u6c7a\u3057\u3066\u6b27\u7c73\u4f01\u696d\u3060\u3051\u306e\u52d5\u304d\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<strong>\u65e5\u672c\u56fd\u5185\u3067\u3082\u3001\u3059\u3067\u306b\u8907\u6570\u306e\u4f01\u696d\u304c\u7740\u624b\u3057\u59cb\u3081\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30e1\u30ac\u30cd\u30d6\u30e9\u30f3\u30c9\u306eIntermestic\uff08\u30a4\u30f3\u30bf\u30fc\u30e1\u30b9\u30c6\u30a3\u30c3\u30af\uff09\u306f\u3001\u30e1\u30ac\u30cd\u9078\u3073\u306b\u304a\u3051\u308b\u9867\u5ba2\u306e\u4e0d\u5b89\u3084\u624b\u9593\u3068\u3001\u5e97\u8217\u904b\u55b6\u306b\u304a\u3051\u308b\u8ab2\u984c\u3092\u540c\u6642\u306b\u89e3\u6c7a\u3059\u308b\u305f\u3081\u3001AI\u30b9\u30bf\u30c3\u30d5\u3092\u5c0e\u5165\u3057\u307e\u3057\u305f\u3002\u9867\u5ba2\u304c\u62b1\u3048\u308b\u300c\u81ea\u5206\u306b\u4f3c\u5408\u3046\u30e1\u30ac\u30cd\u304c\u5206\u304b\u3089\u306a\u3044\u300d\u3068\u3044\u3063\u305f\u4e0d\u5b89\u306b\u5bfe\u3057\u3001AI\u304c\u9078\u5b9a\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u3053\u3068\u3067\u3001\u8cfc\u8cb7\u4f53\u9a13\u306e\u8cea\u3092\u9ad8\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6acf38c6d1aef&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6acf38c6d1aef\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"618\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-06.jpg?w=1000\" alt=\"\" class=\"wp-image-34385\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-06.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-06.jpg?w=300&amp;h=185 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-06.jpg?w=768&amp;h=475 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-06.jpg?w=150&amp;h=93 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u307e\u305f\u3001\u30db\u30fc\u30e0\u30bb\u30f3\u30bf\u30fc\u5927\u624b\u306e\u30ab\u30a4\u30f3\u30ba\u3082\u3001\u30ea\u30d5\u30a9\u30fc\u30e0\u9818\u57df\u3067AI\u6d3b\u7528\u3092\u9032\u3081\u3066\u3044\u307e\u3059\u3002\u7269\u7f6e\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u306f\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u307e\u305a\u597d\u307f\u3084\u8a2d\u7f6e\u74b0\u5883\u306e\u8981\u4ef6\u3092\u30d2\u30a2\u30ea\u30f3\u30b0\u3057\u3001\u6761\u4ef6\u306b\u5408\u3063\u305f\u7269\u7f6e\u3092\u6570\u70b9\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u305d\u306e\u4e0a\u3067\u300c\u73fe\u7269\u3092\u898b\u308b\u305f\u3081\u306b\u6765\u5e97\u4e88\u7d04\u3092\u3059\u308b\u300d\u304b\u300c\u305d\u306e\u307e\u307eEC\u4e0a\u3067\u8cfc\u8cb7\u3059\u308b\u300d\u304b\u3092\u9867\u5ba2\u306b\u78ba\u8a8d\u3057\u3001\u6765\u5e97\u4e88\u7d04\u3092\u9078\u3093\u3060\u5834\u5408\u306b\u306f\u8a2d\u7f6e\u74b0\u5883\u306b\u95a2\u3059\u308b\u8cea\u554f\u3078\u306e\u56de\u7b54\u3092\u7d4c\u3066\u3001\u4f4f\u6240\u306e\u78ba\u8a8d\u3001\u7a7a\u3044\u3066\u3044\u308b\u4e88\u7d04\u6642\u9593\u67a0\u306e\u63d0\u793a\u3001\u4f1a\u54e1\u756a\u53f7\u306e\u78ba\u8a8d\u3068\u9867\u5ba2\u30c7\u30fc\u30bf\u3078\u306e\u7d10\u4ed8\u3051\u307e\u3067\u3092\u4e00\u6c17\u901a\u8cab\u3067\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u5b9f\u884c\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u308c\u3089\u306e\u65e5\u672c\u4f01\u696d\u306e\u53d6\u308a\u7d44\u307f\u306f\u3001\u307e\u3060\u6d77\u5916\u306e\u5148\u9032\u4e8b\u4f8b\u306b\u6bd4\u3079\u308b\u3068\u898f\u6a21\u3084\u7bc4\u56f2\u306f\u9650\u5b9a\u7684\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001<strong>\u300c\u30a8\u30fc\u30b8\u30a7\u30f3\u30c6\u30a3\u30c3\u30af\u30b3\u30de\u30fc\u30b9\u306f\u6d77\u5916\u306e\u4e00\u90e8\u306e\u5927\u4f01\u696d\u3060\u3051\u306e\u7279\u5225\u306a\u53d6\u308a\u7d44\u307f\u3060\u300d\u3068\u3044\u3046\u8a8d\u8b58\u306f\u3001\u3059\u3067\u306b\u5b9f\u60c5\u3068\u5408\u308f\u306a\u304f\u306a\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u3002<\/strong>\u65e5\u672c\u5e02\u5834\u306b\u304a\u3044\u3066\u3082\u3001\u7740\u5b9f\u306b\u3053\u306e\u52d5\u304d\u304c\u5e83\u304c\u308a\u59cb\u3081\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<div class=\"layout-six wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">EC\u6210\u9577\u306e\u30ab\u30ae\u306f\u3069\u3053\u306b\uff1f\u7b2c3\u7248E\u30b3\u30de\u30fc\u30b9\u6700\u65b0\u4e8b\u60c5\u30ec\u30dd\u30fc\u30c8<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5c0e\u5165\u304c\u9032\u3080EC\u5e02\u5834\u3067\u3001\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u4f01\u696d\u306f\u4f55\u304c\u9055\u3046\u306e\u304b\u3002\u6700\u65b0\u306e\u8abf\u67fb\u30c7\u30fc\u30bf\u304b\u3089\u3001\u6b21\u306e\u4e00\u624b\u304c\u898b\u3048\u3066\u304d\u307e\u3059\u3002<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/jp\/commerce\/resources\/state-of-commerce\/?d=blog-body-cta-banner2\">\u30ec\u30dd\u30fc\u30c8\u3092\u7121\u6599\u3067\u5165\u624b<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/state-of-commerce-form.png\" class=\"attachment-full size-full\" alt=\"\" \/>\t\t<\/div>\n\t<\/div>\n\n\t\n\t<\/div>\n\n\n\n<h2 id=\"h-\u6570\u5b57\u304c\u8a9e\u308b\u5c0e\u5165\u52b9\u679c-ai\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f-\u58f2\u4e0a-\u306b\u52b9\u304d\u59cb\u3081\u305f\" class=\"wp-block-heading\"><strong>\u6570\u5b57\u304c\u8a9e\u308b\u5c0e\u5165\u52b9\u679c\u3002AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u300c\u58f2\u4e0a\u300d\u306b\u52b9\u304d\u59cb\u3081\u305f<\/strong><\/h2>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6acf38c6d31ab&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6acf38c6d31ab\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"433\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-07.jpg?w=1000\" alt=\"\" class=\"wp-image-34387\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-07.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-07.jpg?w=300&amp;h=130 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-07.jpg?w=768&amp;h=333 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-07.jpg?w=150&amp;h=65 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u3067\u306f\u3001\u5b9f\u969b\u306bAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u5c0e\u5165\u3057\u305fEC\u4e8b\u696d\u8005\u306f\u3001\u3069\u308c\u307b\u3069\u306e\u5b9a\u91cf\u7684\u306a\u6210\u679c\u3092\u4e0a\u3052\u3066\u3044\u308b\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u3053\u3053\u3067\u306f\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u306e\u5927\u624b\u4e8b\u696d\u8005\u304b\u3089\u3001\u696d\u754c\u7279\u5316\u578b\u306e\u4e8b\u4f8b\u307e\u3067\u3001\u5177\u4f53\u7684\u306a\u6570\u5024\u3092\u898b\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u307e\u305a\u3001\u5e02\u5834\u5168\u4f53\u3092\u898b\u6e21\u3059\u3068\u3001\u751f\u6210AI\u4e0a\u3067\u306e\u8cb7\u3044\u7269\u3084\u3001\u81ea\u793eEC\u3078\u306eAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u5c0e\u5165\u306f\u3001\u5ba2\u6570\u306e\u7dad\u6301\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5411\u4e0a\u3001\u5358\u4fa1\u306e\u5411\u4e0a\u3068\u3044\u3063\u305f\u30d3\u30b8\u30cd\u30b9\u4e0a\u306e\u30e1\u30ea\u30c3\u30c8\u306b\u3001\u7740\u5b9f\u306b\u3064\u306a\u304c\u308a\u3064\u3064\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Amazon\u306f\u3001AI\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u300cRufus\uff08\u30eb\u30fc\u30d5\u30a1\u30b9\uff09\u300d\u306b\u3064\u3044\u3066\u30012025\u5e74\u306e\u5e74\u9593\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570\u304c2\u51045000\u4e07\u4eba\u306b\u9054\u3057\u3001\u6708\u9593\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570\u306f\u524d\u5e74\u6bd4140%\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u6570\u306f\u524d\u5e74\u6bd4210%\u306e\u6210\u9577\u3092\u9042\u3052\u305f<\/strong>\u3068\u767a\u8868\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3055\u3089\u306b\u8cfc\u8cb7\u8ee2\u63db\u7387\u3078\u306e\u5f71\u97ff\u3068\u3057\u3066\u3001Rufus\u5229\u7528\u8005\u306e\u8cfc\u8cb7\u5b8c\u4e86\u7387\u306f\u975e\u5229\u7528\u8005\u3068\u6bd4\u8f03\u3057\u306660%\u9ad8\u3044\u3068\u3044\u3046\u7d50\u679c\u304c\u793a\u3055\u308c\u3066\u304a\u308a\u3001\u3053\u306e\u8cfc\u8cb7\u8ee2\u63db\u7387\u306e\u5411\u4e0a\u3053\u305d\u304c\u58f2\u4e0a\u5897\u52a0\u306e\u4e2d\u6838\u7684\u306a\u6839\u62e0\u306b\u306a\u3063\u3066\u3044\u307e\u3059\uff08\u5f15\u7528\uff1a<a href=\"https:\/\/ir.aboutamazon.com\/news-release\/news-release-details\/2025\/Amazon-com-Announces-Third-Quarter-Results\/\" target=\"_blank\" rel=\"noreferrer noopener\">Amazon.com Announces Third Quarter Results, 2025<\/a>\uff09\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u307e\u305f\u3001Walmart\uff08\u30a6\u30a9\u30eb\u30de\u30fc\u30c8\uff09\u306b\u3064\u3044\u3066\u3082\u3001AI\u3092\u6d3b\u7528\u3059\u308b\u9867\u5ba2\u306f\u3001\u6d3b\u7528\u3057\u306a\u3044\u9867\u5ba2\u306b\u6bd4\u3079\u306635%\u5927\u304d\u306a\u30d0\u30b9\u30b1\u30c3\u30c8\uff08\u8cb7\u3044\u7269\u30ab\u30b4\uff09\u3067\u8cfc\u5165\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u5831\u544a\u304c\u3042\u308a\u307e\u3059\uff08\u5f15\u7528\uff1a<a href=\"https:\/\/www.modernretail.co\/technology\/walmart-says-ai-users-build-35-bigger-baskets-than-others\/\" target=\"_blank\" rel=\"noreferrer noopener\">Modern Retail<\/a>\uff09\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u3046\u3057\u305fEC\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u5168\u4f53\u306e\u50be\u5411\u3092\u88cf\u4ed8\u3051\u308b\u3088\u3046\u306b\u3001\u500b\u5225\u4f01\u696d\u306e\u4e8b\u4f8b\u3067\u3082\u9ad8\u3044\u6210\u679c\u304c\u5831\u544a\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u9ad8\u7d1a\u5bb6\u96fb\u30e1\u30fc\u30ab\u30fcS\u793e\u3067\u306f\u3001Shopper Agent\u306e\u5c0e\u5165\u306b\u3088\u3063\u3066\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u5927\u304d\u304f\u5411\u4e0a\u3057\u3001\u9ad8\u7d1a\u30b8\u30e5\u30a8\u30ea\u30fcPANDORA\u3067\u3082\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5c0e\u5165\u306b\u3088\u308a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u73875%\u5897\u3068\u3044\u3046\u6210\u679c\u304c\u78ba\u8a8d\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5358\u306a\u308b\u554f\u3044\u5408\u308f\u305b\u5bfe\u5fdc\u306e\u52b9\u7387\u5316\u3068\u3044\u3046\u6b21\u5143\u3092\u8d85\u3048\u3066\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u76f4\u63a5\u7684\u306b\u300c\u58f2\u4e0a\u300d\u306b\u8ca2\u732e\u3059\u308b\u30d5\u30a7\u30fc\u30ba\u306b\u5165\u3063\u3066\u3044\u308b\u3053\u3068\u304c\u3001\u3053\u308c\u3089\u306e\u4e8b\u4f8b\u304b\u3089\u8aad\u307f\u53d6\u308c\u307e\u3059\u3002<br><br>\u307e\u305f\u3001<strong>\u526f\u6b21\u7684\u306a\u52b9\u679c\u3068\u3057\u3066\u4f1a\u8a71\u30c7\u30fc\u30bf\u306e\u6d3b\u7528\u3082\u9032\u3093\u3067\u3044\u307e\u3059\u3002<\/strong>\u2460\u81ea\u793eEC\u4e0a\u3067\u306e\u4f1a\u8a71\u5185\u5bb9\u3092\u5206\u6790\u3057\u3001\u6d88\u8cbb\u8005\u306e\u60a9\u307f\u3001\u8ab2\u984c\u3001\u5c5e\u6027\u3092CDP\u306b\u623b\u3057\u3001EC\u3068\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306b\u6d3b\u7528\u3059\u308b\u52d5\u304d\u3001\u2461\u5546\u54c1\u306e\u63a2\u3057\u65b9\u306b\u95a2\u3059\u308b\u8cea\u554f\u6587\u3092\u5206\u6790\u3057\u3001\u81ea\u793eEC\u306e\u5546\u54c1\u8a73\u7d30\u30da\u30fc\u30b8\u306b\u53cd\u6620\u3059\u308b\u52d5\u304d\uff08AIO\uff1dAI Overview\uff09\u5bfe\u7b56\u306b\u3082\u3064\u306a\u304c\u308b\uff09\u304c\u898b\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u3046\u3057\u305f\u5b9a\u91cf\u52b9\u679c\u306e\u5e83\u304c\u308a\u306f\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u300c\u9867\u5ba2\u5bfe\u5fdc\u306e\u7701\u529b\u5316\u300d\u3068\u3044\u3046\u5b88\u308a\u306e\u6295\u8cc7\u304b\u3089\u3001\u300c\u58f2\u4e0a\u62e1\u5927\u300d\u3068\u3044\u3046\u653b\u3081\u306e\u6295\u8cc7\u3078\u3068\u4f4d\u7f6e\u4ed8\u3051\u3092\u5909\u3048\u3064\u3064\u3042\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<strong>\u7d4c\u55b6\u5c64\u306b\u554f\u308f\u308c\u308b\u306e\u306f\u3001EC\u90e8\u9580\u306eAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u3001\u30b3\u30b9\u30c8\u524a\u6e1b\u306e\u9053\u5177\u304b\u3089\u6210\u9577\u6226\u7565\u306e\u4e00\u90e8\u3078\u3068\u6349\u3048\u76f4\u305b\u308b\u304b\u3069\u3046\u304b\u3067\u3059\u3002\u305d\u306e\u8ee2\u63db\u70b9\u304c\u3001\u3044\u307e\u6765\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u308c\u3089\u306e\u6570\u5b57\u304c\u793a\u3057\u3066\u3044\u308b\u306e\u306f\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5c0e\u5165\u304c\u300c\u3042\u308c\u3070\u4fbf\u5229\u300d\u3068\u3044\u3046\u30ec\u30d9\u30eb\u306e\u6295\u8cc7\u5bfe\u52b9\u679c\u3067\u306f\u306a\u304f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3084\u30e6\u30fc\u30b6\u30fc\u306e\u7d99\u7d9a\u5229\u7528\u3068\u3044\u3063\u305f\u7d4c\u55b6\u6307\u6a19\u306b\u76f4\u7d50\u3059\u308b\u6295\u8cc7\u3067\u3042\u308b\u3068\u3044\u3046\u4e8b\u5b9f\u3067\u3059\u3002EC\u4e8b\u696d\u8005\u306b\u3068\u3063\u3066\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5c0e\u5165\u5224\u65ad\u306f\u3001\u3082\u306f\u3084\u300c\u3059\u308b\u304b\u3069\u3046\u304b\u300d\u3067\u306f\u306a\u304f\u300c\u3069\u3053\u307e\u3067\u9ad8\u5ea6\u5316\u3067\u304d\u308b\u304b\u300d\u3068\u3044\u3046\u30d5\u30a7\u30fc\u30ba\u306b\u79fb\u3063\u3066\u304d\u3066\u3044\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 id=\"h-\u7f6e\u304f\u3060\u3051-\u3067\u306f\u5dee\u304c\u3064\u304b\u306a\u3044-ec\u63a5\u5ba24\u3064\u306e\u8981\u4ef6\" class=\"wp-block-heading\"><strong>\u300c\u7f6e\u304f\u3060\u3051\u300d\u3067\u306f\u5dee\u304c\u3064\u304b\u306a\u3044\u3002EC\u63a5\u5ba24\u3064\u306e\u8981\u4ef6<\/strong><\/h3>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6acf38c6d432f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6acf38c6d432f\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"508\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-08.jpg?w=1000\" alt=\"\" class=\"wp-image-34386\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-08.jpg 1000w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-08.jpg?w=300&amp;h=152 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-08.jpg?w=768&amp;h=390 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2026\/10\/jp-ec-ai-agent-retail-08.jpg?w=150&amp;h=76 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u3053\u307e\u3067\u898b\u3066\u304d\u305f\u3088\u3046\u306b\u3001Williams Sonoma\u3084PANDORA\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u5148\u9032\u4f01\u696d\u306f\u3001\u5358\u306bEC\u30b5\u30a4\u30c8\u4e0a\u306b\u304a\u8cb7\u3044\u7269\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u8a2d\u7f6e\u3059\u308b\u3060\u3051\u3067\u306f\u6e80\u8db3\u305b\u305a\u3001\u3059\u3067\u306b\u4e00\u6b69\u5148\u306e\u53d6\u308a\u7d44\u307f\u306b\u8e0f\u307f\u8fbc\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u5404\u793e\u306e\u4e8b\u4f8b\u3092\u6a2a\u65ad\u7684\u306b\u898b\u3066\u3044\u304f\u3068\u3001\u6b21\u4e16\u4ee3\u306eEC\u63a5\u5ba2\u306b\u6c42\u3081\u3089\u308c\u308b\u9ad8\u5ea6\u5316\u306e\u8981\u8ae6\u304c\u6d6e\u304b\u3073\u4e0a\u304c\u3063\u3066\u304d\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1\u3064\u76ee\u306f\u3001\u9867\u5ba2\u3092\u6df1\u304f\u7406\u89e3\u3057\u305f\u63a5\u5ba2<\/strong>\u3067\u3059\u3002\u5358\u306b\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u53cd\u5fdc\u3059\u308b\u3060\u3051\u306e\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3067\u306f\u306a\u304f\u3001\u9867\u5ba2\u306e1st party data\u3084\u904e\u53bb\u306e\u4f1a\u8a71\u5185\u5bb9\u3092\u8e0f\u307e\u3048\u3066\u3001\u305d\u306e\u9867\u5ba2\u306b\u5408\u3063\u305f\u63d0\u6848\u304c\u3067\u304d\u308b\u304b\u3069\u3046\u304b\u304c\u554f\u308f\u308c\u307e\u3059\u3002Williams 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