{"id":9900,"date":"2024-02-16T09:21:40","date_gmt":"2024-02-16T00:21:40","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=9900"},"modified":"2024-02-29T14:38:29","modified_gmt":"2024-02-29T05:38:29","slug":"jp-ae-award-2023-layer-x","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/jp\/blog\/jp-ae-award-2023-layer-x\/","title":{"rendered":"Layer X\u3001\u53ce\u76ca\u7ba1\u7406\u57fa\u76e4\u3092MA\u3067\u69cb\u7bc9\u3002\u305d\u306e\u72d9\u3044\u3068\u306f"},"content":{"rendered":"\n<p>\u300c\u6700\u5148\u7aef\u306e\u30c6\u30af\u30ce\u30ed\u30b8\u30fc \u00d7 \u6700\u9069\u306a\u9867\u5ba2\u4f53\u9a13\u30fbUX\u300d 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data-level=\"2\">\u4e8b\u696d\u958b\u59cb\u6642\u3001\u4e00\u8cab\u6027\u306e\u3042\u308bKPI\u7ba1\u7406\u304c\u56f0\u96e3\u306b<\/a><\/li><li><a href=\"#h-ma\u30c4\u30fc\u30eb\u9078\u5b9a\u3067\u91cd\u8981\u306a\u306e\u306f-\u601d\u60f3\" data-level=\"2\">MA\u30c4\u30fc\u30eb\u9078\u5b9a\u3067\u91cd\u8981\u306a\u306e\u306f\u300c\u601d\u60f3\u300d<\/a><\/li><li><a href=\"#h-\u4e00\u8cab\u3057\u305f\u53ef\u8996\u5316\u3067\u30b3\u30b9\u30c8\u3084ltv\u306e\u7b97\u51fa\u304c\u53ef\u80fd\u306b\" data-level=\"2\">\u4e00\u8cab\u3057\u305f\u53ef\u8996\u5316\u3067\u30b3\u30b9\u30c8\u3084LTV\u306e\u7b97\u51fa\u304c\u53ef\u80fd\u306b<\/a><\/li><li><a href=\"#h-\u5c06\u6765\u3092\u898b\u636e\u3048\u3066\u306e\u30b7\u30b9\u30c6\u30e0\u9078\u5b9a\u304c\u91cd\u8981\" data-level=\"2\">\u5c06\u6765\u3092\u898b\u636e\u3048\u3066\u306e\u30b7\u30b9\u30c6\u30e0\u9078\u5b9a\u304c\u91cd\u8981<\/a><\/li><\/ul><\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u4e8b\u696d\u958b\u59cb\u6642-\u4e00\u8cab\u6027\u306e\u3042\u308bkpi\u7ba1\u7406\u304c\u56f0\u96e3\u306b\">\u4e8b\u696d\u958b\u59cb\u6642\u3001\u4e00\u8cab\u6027\u306e\u3042\u308bKPI\u7ba1\u7406\u304c\u56f0\u96e3\u306b<\/h2>\n\n\n\n<p>\uff0d\uff0d\u3053\u306e\u305f\u3073\u306f\u300cAccount Engagement TrAIlblazer Award 2023\u300d\u306e\u53d7\u8cde\u3001\u304a\u3081\u3067\u3068\u3046\u3054\u3056\u3044\u307e\u3059\u3002\u307e\u305a\u306f\u3001\u8cb4\u793e\u3068\u30d0\u30af\u30e9\u30af\u306e\u6982\u8981\u3092\u3054\u8aac\u660e\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1 \u9065\u6b4c 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target=\"_blank\" rel=\"noreferrer noopener\">10,000\u793e\u306e\u7a81\u7834\u304c\u767a\u8868<\/a>\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/sup><\/p>\n\n\n\n<p>\uff0d\uff0d\u305d\u306e\u30d0\u30af\u30e9\u30af\u3067\u300cAccount Engagement\u300d\u3092\u63a1\u7528\u3057\u305f\u7d4c\u7def\u3092\u304a\u805e\u304b\u305b\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1<\/strong>\uff1a\u79c1\u9054\u306f\u3001MA\u30c4\u30fc\u30eb\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306e\u305f\u3081\u3060\u3051\u306e\u3082\u306e\u3067\u306f\u306a\u304f\u3001\u30ea\u30fc\u30c9\u53d6\u5f97\u304b\u3089\u58f2\u4e0a\u307e\u3067\u3092\u30ab\u30d0\u30fc\u3057\u305f\u300cRevenue\u5168\u4f53\u300d\u3067\u306e\u632f\u308a\u8fd4\u308a\u306e\u3092\u30c7\u30fc\u30bf\u57fa\u76e4\u69cb\u7bc9\u306e1\u3064\u3060\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30d0\u30af\u30e9\u30af\u4e8b\u696d\u3067\u3082\u5546\u8ac7\u5275\u51fa\u304b\u3089\u53d7\u6ce8\u3001\u30c1\u30e3\u30fc\u30f3\uff08\u89e3\u7d04\u7387\uff09\u9632\u6b62\u3084\u30af\u30ed\u30b9\u30bb\u30eb\/\u30a2\u30c3\u30d7\u30bb\u30eb\u3068\u3044\u3063\u305f\u5de5\u7a0b\u307e\u3067\u3001\u4e00\u8cab\u3057\u305f\u6d41\u308c\u306e\u4e2d\u3067\u5404\u7a2eKPI\u3092\u8a2d\u5b9a\u3057\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u30d0\u30af\u30e9\u30af\u4e8b\u696d\u304c\u30b9\u30bf\u30fc\u30c8\u3057\u3066\u3057\u3070\u3089\u304f\u306e\u9593\u306f\u3001\u3053\u308c\u3089\u306e\u60c5\u5831\u304c\u304d\u3061\u3093\u3068\u9023\u643a\u3057\u3066\u304a\u3089\u305a\u3001\u4e00\u8cab\u6027\u306e\u3042\u308b\u72b6\u614b\u3067\u7ba1\u7406\u3067\u304d\u3066\u3044\u307e\u305b\u3093\u3067\u3057\u305f\u3002<\/p>\n\n\n\n<div class=\"wp-block-ornament-card\">\n\t<div class=\"wp-block-ornament-card__content\">\n\t\t\n\n<h4 class=\"wp-block-heading\" id=\"h-\u30b5\u30de\u30ea\u30fc\">\u30b5\u30de\u30ea\u30fc<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8ab2\u984c<\/strong>\uff1a\u8907\u6570\u306e\u30c4\u30fc\u30eb\u3092\u6bb5\u968e\u7684\u306b\u5c0e\u5165\u3057\u305f\u305f\u3081\u3001\u30c4\u30fc\u30eb\u6bce\u306e\u90e8\u5206\u6700\u9069\u306b\u9665\u308a\u3001\u30c7\u30fc\u30bf\u3082\u30b5\u30a4\u30ed\u5316\u3055\u308c\u3066\u3044\u305f\u3002<\/li>\n\n\n\n<li><strong>\u89e3\u6c7a\u7b56<\/strong>\uff1a\u30e1\u30fc\u30eb\u914d\u4fe1\u6a5f\u80fd\u306a\u3069\u5358\u306a\u308bMA\u6a5f\u80fd\u306e\u63d0\u4f9b\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u5546\u8ac7\u7ba1\u7406\u3092\u884c\u3046SFA\u3068\u306e\u30b7\u30fc\u30e0\u30ec\u30b9\u306a\u9023\u643a\u3082\u53ef\u80fd\u306a\u300cAccount Engagement\u300d\u3078\u3068\u79fb\u884c\u3057\u305f\u3002\u3059\u3067\u306b\u300cSales Cloud\u300d\u3092\u5c0e\u5165\u3057\u3066\u3044\u305f\u3053\u3068\u3082\u300cAccount Engagement\u300d\u306e\u63a1\u7528\u3092\u5f8c\u62bc\u3057\u3057\u305f\u3002<\/li>\n\n\n\n<li><strong>\u52b9\u679c<\/strong>\uff1a\u30ea\u30fc\u30c9\u306e\u6d41\u5165\u304b\u3089\u5546\u8ac7\u5316\u3001\u6210\u7d04\u307e\u3067\u3001\u4e00\u8cab\u3057\u305f\u30c7\u30fc\u30bf\u7ba1\u7406\u304c\u53ef\u80fd\u306b\u306a\u3063\u305f\u3053\u3068\u3067\u30ea\u30fc\u30c9\u306e\u6d41\u5165\u304b\u3089\u53d7\u6ce8\u307e\u3067\u306e\u5404KPI\u304c\u53ef\u8996\u5316\u3055\u308c\u3001Revenue\u5168\u4f53\uff08\u30ea\u30fc\u30c9\u53d6\u5f97\u304b\u3089\u58f2\u4e0a\u307e\u3067\uff09\u306e\u632f\u308a\u8fd4\u308a\u304c\u5bb9\u6613\u306b\u306a\u3063\u305f\u3002<\/li>\n<\/ul>\n\n\t<\/div>\n\t<div class=\"wp-block-ornament-card__media\">\n\t\t\t<\/div>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\uff0d\uff0d\u305d\u308c\u306f\u306a\u305c\u3067\u3059\u304b\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1<\/strong>\uff1a\u30d0\u30af\u30e9\u30af\u306f\u30012021\u5e743\u6708\u9803\u3092\u30ed\u30fc\u30f3\u30c1\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3057\u3066\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u9032\u3081\u3066\u304a\u308a\u3001\u60c5\u5831\u57fa\u76e4\u3082\u305d\u308c\u306b\u5408\u308f\u305b\u3066\u69cb\u7bc9\u3059\u308b\u8a08\u753b\u3067\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u3057\u304b\u3057\u3001\u5e74\u521d\u306e\u7d4c\u55b6\u5408\u5bbf\u3067\u300c2021\u5e741\u6708\u306b\u30ed\u30fc\u30f3\u30c1\u3059\u308b\u300d\u3053\u3068\u304c\u6c7a\u5b9a\u3001\u308f\u305a\u304b10\u65e5\u3067\u60c5\u5831\u57fa\u76e4\u3092\u4f5c\u308a\u4e0a\u3052\u308b\u3053\u3068\u306b\u306a\u3063\u305f\u306e\u3067\u3059\u3002\u305d\u3053\u3067\u307e\u305a\u306f\u3001\u30ed\u30fc\u30b3\u30b9\u30c8\u3067\u6700\u4f4e\u9650\u306e\u6a5f\u80fd\u3092\u5b9f\u73fe\u3067\u304d\u308b\u3082\u306e\u3092\u53d6\u308a\u6025\u304e\u5c0e\u5165\u3057\u307e\u3057\u305f\u3002\u305d\u306e\u5f8c\u3001SFA\/\u5546\u8ac7\u7ba1\u7406\u306e\u305f\u3081\u306bSalesforce\u3092\u5c0e\u5165\u3057\u3001\u5951\u7d04\/\u58f2\u4e0a\u7ba1\u7406\u306fExcel\u3067\u884c\u3046\u3053\u3068\u306b\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u3063\u3066\u8907\u6570\u306e\u30c4\u30fc\u30eb\u304c\u4e71\u7acb\u3057\u3001\u90e8\u5206\u6700\u9069\u306a\u30b7\u30b9\u30c6\u30e0\u306b\u306a\u3063\u3066\u3057\u307e\u3063\u305f\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\uff0d\uff0d\u305d\u306e\u7d50\u679c\u3001KPI\u3082\u4ed6\u793e\u88fd\u54c1\u3068Salesforce\u3068\u306e\u9593\u3067\u5206\u65ad\u3055\u308c\u308b\u3053\u3068\u306b\u306a\u3063\u305f\u3001\u3068\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1<\/strong>\uff1a\u4f8b\u3048\u3070\u30c7\u30b8\u30bf\u30eb\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u5165\u3063\u3066\u304d\u305f\u30ea\u30fc\u30c9\u306f\u4ed6\u793e\u88fd\u54c1\u3067\u7ba1\u7406\u3055\u308c\u3001\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u304c\u62c5\u5f53\u3059\u308b\u65e2\u5b58\u9867\u5ba2\u3084\u5546\u8ac7\u306fSalesforce\u3067\u7ba1\u7406\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u3082\u3061\u308d\u3093\u30c7\u30fc\u30bf\u9023\u643a\u306f\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u3069\u3061\u3089\u3092\u30aa\u30ea\u30b8\u30ca\u30eb\u30c7\u30fc\u30bf\u306b\u3059\u308b\u304b\u306f\u30c7\u30fc\u30bf\u306b\u3088\u3063\u3066\u7570\u306a\u3063\u3066\u304a\u308a\u3001\u3069\u308c\u304c\u6b63\u3057\u3044\u30c7\u30fc\u30bf\u306a\u306e\u304b\u308f\u304b\u3089\u306a\u304f\u306a\u3063\u3066\u3044\u3063\u305f\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u7d50\u679c\u3001\u30ea\u30fc\u30c9\u304b\u3089\u5546\u8ac7\u307e\u3067\u3068\u3001\u5546\u8ac7\u304b\u3089\u53d7\u6ce8\u307e\u3067\u306e\u30c7\u30fc\u30bf\u306e\u6574\u5408\u6027\u304c\u53d6\u308c\u305a\u3001\u628a\u63e1\u3057\u3066\u3044\u308b\u6848\u4ef6\u6570\u3067\u3059\u3089\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\/\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u30d5\u30a3\u30fc\u30eb\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u306e\u9593\u3067\u7570\u306a\u3063\u3066\u3044\u307e\u3057\u305f\u3002\u305d\u306e\u305f\u3081\u3001Revenue\u5168\u4f53\u3067\u306e\u632f\u308a\u8fd4\u308a\u304c\u3067\u304d\u306a\u3044\u72b6\u6cc1\u306b\u306a\u3063\u3066\u3044\u305f\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-ma\u30c4\u30fc\u30eb\u9078\u5b9a\u3067\u91cd\u8981\u306a\u306e\u306f-\u601d\u60f3\">MA\u30c4\u30fc\u30eb\u9078\u5b9a\u3067\u91cd\u8981\u306a\u306e\u306f\u300c\u601d\u60f3\u300d<\/h2>\n\n\n\n<p>\uff0d\uff0d\u305d\u306e\u554f\u984c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u3001\u300cAccount Engagement\u300d\u306e\u5c0e\u5165\u306b\u81f3\u3063\u305f\u3068\u3044\u3046\u308f\u3051\u3067\u3059\u306d\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1<\/strong>\uff1a\u305d\u3046\u3067\u3059\u30022023\u5e742\u6708\u306b\u5143\u6728\u304c\u5165\u793e\u3057\u3001\u540c\u3058\u8ab2\u984c\u611f\u3092\u611f\u3058\u3066\u3044\u305f\u3053\u3068\u3082\u3042\u308a\u3001MA\u30c4\u30fc\u30eb\u3092\u3069\u3046\u306b\u304b\u3057\u305f\u3044\u3068\u8003\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\uff0d\uff0d\u3053\u3053\u3067\u300cAccount Engagement\u300d\u3092\u63a1\u7528\u3057\u305f\u7406\u7531\u306f\u4f55\u3067\u3059\u304b\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1<\/strong>\uff1a\u79c1\u306f\u3053\u308c\u307e\u3067\u3082\u3001\u300cAccount Engagement\u300d\u4ee5\u5916\u306e\u8907\u6570\u306eMA\u30c4\u30fc\u30eb\u3092\u5229\u7528\u3057\u3066\u304d\u305f\u7d4c\u9a13\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u305d\u308c\u305e\u308c\u306b\u5229\u70b9\u306f\u3042\u308b\u3082\u306e\u306e\u3001\u300cAccount Engagement\u300d<br>\u3068\u306f\u6c7a\u5b9a\u7684\u306b\u9055\u3046\u90e8\u5206\u304c\u3042\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u305d\u308c\u306f\u3044\u305a\u308c\u3082\u3001Salesforce\u3084\u4ed6\u306e\u5916\u90e8\u30c4\u30fc\u30eb\u3068\u306e\u30c7\u30fc\u30bf\u9023\u643a\u3067\u4e0d\u6574\u5408\u304c\u8d77\u304d\u3084\u3059\u3044\u3001\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002\u5b9f\u306fMA\u81ea\u4f53\u306b\u95a2\u3059\u308b\u6a5f\u80fd\u305d\u306e\u3082\u306e\u306f\u3001\u88fd\u54c1\u3054\u3068\u306e\u5927\u304d\u306a\u9055\u3044\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u9055\u3046\u306e\u306f\u305d\u306e\u6839\u5e95\u306b\u3042\u308b\u601d\u60f3\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u79c1\u306fMA\u30c4\u30fc\u30eb\u306f\u601d\u60f3\u3067\u6c7a\u3081\u308b\u3079\u304d\u3060\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5148\u7a0b\u3082\u7533\u3057\u4e0a\u3052\u305f\u3088\u3046\u306b\u3001\u5f53\u793e\u306b\u3068\u3063\u3066\u306eMA\u30c4\u30fc\u30eb\u306f\u3001Revenue\u5168\u4f53\u306e\u632f\u308a\u8fd4\u308a\u306e\u305f\u3081\u306e\u3082\u306e\u3067\u3042\u308a\u3001\u5546\u8ac7\u7ba1\u7406\u304b\u3089\u6210\u7d04\u307e\u3067\u3092\u62c5\u3046SFA\u3068\u7dca\u5bc6\u306b\u9023\u643a\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306fSalesforce\u306e\u601d\u60f3\u305d\u306e\u3082\u306e\u3067\u3059\u3002\u307e\u305f\u3059\u3067\u306bSFA\u3068\u3057\u3066Salesforce\u3092\u4f7f\u3044\u59cb\u3081\u3066\u3044\u305f\u3053\u3068\u3082\u3001\u300cAccount Engagement\u300d\u306e\u63a1\u7528\u3092\u5f8c\u62bc\u3057\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\uff0d\uff0d\u65e2\u5b58MA\u30c4\u30fc\u30eb\u304b\u3089\u306e\u79fb\u884c\u306f\u56f0\u96e3\u3067\u3057\u305f\u304b\u3002<\/p>\n\n\n\n<p><strong>\u5143\u6728 \u96c4\u4ecb 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Engagement\u300d\u3068\u9023\u643a\u3059\u308b\u969b\u3001\u5916\u90e8\u30c4\u30fc\u30eb\u3068\u306e\u9023\u643a\u3067\u540d\u5bc4\u305b\u3059\u308b\u3068\u5171\u306b\u3001\u6cd5\u4eba\u756a\u53f7\u3084\u4f4f\u6240\u60c5\u5831\u306a\u3069\u3092\u4ed8\u4e0e\u3057\u3066\u3044\u308b\u3053\u3068\u3067\u3059\u3002\u3053\u306e\u969b\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30d5\u30a9\u30fc\u30e0\u9001\u4fe1\u3059\u308b\u307e\u3067\u306b\u3069\u306e\u5e83\u544a\u3084\u30e1\u30eb\u30de\u30ac\u3092\u7d4c\u7531\u3057\u3066\u3044\u308b\u306e\u304b\u3001\u3068\u3044\u3063\u305f\u60c5\u5831\u3082\u4ed8\u52a0\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u60c5\u5831\u306f\u305d\u306e\u307e\u307e\u3001\u300cSales Cloud\u300d\u306e\u9867\u5ba2\u60c5\u5831\u306b\u53cd\u6620\u3055\u308c\u3001\u30d5\u30a9\u30fc\u30e0\u304b\u3089\u306e\u6d41\u5165\u304b\u3089\u5546\u8ac7\u5316\u3001\u6210\u7d04\u306b\u81f3\u308b\u307e\u3067\u3001\u4e00\u5143\u7ba1\u7406\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u5546\u8ac7\u7372\u5f97\u306b\u8ca2\u732e\u3057\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u521d\u56deCV\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff1aWeb\u30b5\u30a4\u30c8\u3067\u5f97\u3089\u308c\u308b\u6210\u679c\u306e\u3053\u3068\uff09\u6642\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u6700\u65b0CV\u6642\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306a\u3069\u306e\u60c5\u5831\u3082\u5165\u308b\u3088\u3046\u306b\u8a2d\u8a08\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u3001\u3053\u308c\u3089\u306e\u60c5\u5831\u3092\u53ef\u8996\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u7d4c\u8def\u3067\u521d\u56deCV\u3057\u305f\u5546\u8ac7\u304c\u53d7\u6ce8\u306b\u81f3\u3063\u305f\u306e\u304b\u3001\u6700\u5f8c\u306e\u3069\u306e\u7d4c\u8def\u3067CV\u3057\u305f\u30ea\u30fc\u30c9\u304c\u5546\u8ac7\u30fb\u53d7\u6ce8\u306b\u9032\u3093\u3067\u3044\u308b\u306e\u304b\u3092\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3068\u5171\u306b\u3001\u5165\u53e3\u30fb\u51fa\u53e3\u3067\u52b9\u679c\u306e\u9ad8\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u304c\u3069\u308c\u306a\u306e\u304b\u3082\u308f\u304b\u308b\u3088\u3046\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"layout-three wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">\u55b6\u696d\u3092\u5f37\u304f\u3059\u308b \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">Account Engagement\u306e\u4ee3\u8868\u7684\u306a\u6a5f\u80fd\u3084\u3001\u5c0e\u5165\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u5177\u4f53\u7684\u306b\u3069\u306e\u3088\u3046\u306a\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308b\u306e\u304b\u309210\u5206\u9593\u3067\u308f\u304b\u308a\u3084\u3059\u304f\u304a\u4f1d\u3048\u3057\u307e\u3059\u3002<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_blank\" href=\"https:\/\/www.salesforce.com\/jp\/form\/guide\/marketing\/strengthen-sales-ma\/?d=blog-body-cta-banner\">\u8a73\u3057\u304f\u898b\u308b<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-three.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__accent\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-accent-layout-three.png\" alt=\"\">\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration 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id=\"h-\u4e00\u8cab\u3057\u305f\u53ef\u8996\u5316\u3067\u30b3\u30b9\u30c8\u3084ltv\u306e\u7b97\u51fa\u304c\u53ef\u80fd\u306b\">\u4e00\u8cab\u3057\u305f\u53ef\u8996\u5316\u3067\u30b3\u30b9\u30c8\u3084LTV\u306e\u7b97\u51fa\u304c\u53ef\u80fd\u306b<\/h2>\n\n\n\n<p>\uff0d\uff0d\u3053\u308c\u306a\u3089\u4e00\u8cab\u6027\u306e\u3042\u308b\u60c5\u5831\u7ba1\u7406\u304c\u53ef\u80fd\u3067\u3059\u306d\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1<\/strong>\uff1a\u4e8b\u696d\u958b\u59cb\u304b\u3089\u305a\u3063\u3068\u8ab2\u984c\u306b\u306a\u3063\u3066\u3044\u305f\u3053\u3068\u304c\u3001\u3088\u3046\u3084\u304f\u3053\u308c\u3067\u89e3\u6c7a\u3067\u304d\u307e\u3057\u305f\u3002\u60c5\u5831\u306e\u4e0d\u5b8c\u5168\u6027\u304c\u89e3\u6d88\u3055\u308c\u305f\u305f\u3081\u3001\u95a2\u4fc2\u8005\u304c\u540c\u3058\u30c7\u30fc\u30bf\u3092\u898b\u3066\u3001\u4f55\u304c\u4e0d\u8db3\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u540c\u3058\u8996\u70b9\u304b\u3089\u5224\u65ad\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p><strong>\u5143\u6728<\/strong>\uff1a\u4ee5\u524d\u306f\u30c7\u30fc\u30bf\u304c\u5206\u65ad\u3055\u308c\u3066\u3044\u305f\u305f\u3081\u3001\u3069\u306e\u65bd\u7b56\u304c\u5546\u8ac7\u306b\u8ca2\u732e\u3057\u3066\u3044\u308b\u304b\u3082\u308f\u304b\u308a\u307e\u305b\u3093\u3067\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u4eca\u3067\u306f1\u3064\u306e\u30ec\u30dd\u30fc\u30c8\u3067\u3059\u3050\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u677e\u672c 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Qualified Lead\uff09\u306e\u30af\u30aa\u30ea\u30c6\u30a3\u304c\u5411\u4e0a\u3057\u3001\u53d7\u6ce8\u306e\u78ba\u5ea6\u3082\u9ad8\u307e\u308a\u307e\u3059\u3002\u305d\u3082\u305d\u3082\u672c\u8cea\u7684\u306b\u306f\u3001\u30d7\u30ed\u30c0\u30af\u30c8\u30ab\u30c3\u30c8\u3067\u306f\u306a\u304f\u300c\u9867\u5ba2\u8ab2\u984c\u8ef8\u300d\u3067\u55b6\u696d\u3092\u884c\u3046\u3079\u304d\u306a\u306e\u3067\u3059\u304c\u3001\u4eca\u56de\u306e\u60c5\u5831\u57fa\u76e4\u306e\u78ba\u7acb\u306b\u3088\u3063\u3066\u305d\u308c\u3082\u53ef\u80fd\u306b\u306a\u308b\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\uff0d\uff0d\u55b6\u696d\u30b9\u30bf\u30a4\u30eb\u305d\u306e\u3082\u306e\u304c\u5909\u5316\u3057\u3066\u3044\u304f\u3068\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1<\/strong>\uff1a\u305d\u3046\u3067\u3059\u3002\u500b\u3005\u306e\u30d7\u30ed\u30c0\u30af\u30c8\u3092\u58f2\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u30d0\u30af\u30e9\u30af\u306e\u30c8\u30fc\u30bf\u30eb\u30b7\u30ea\u30fc\u30ba\u306b\u3088\u3063\u3066\u9867\u5ba2\u306e\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u3068\u3044\u3046\u3001\u8ab2\u984c\u89e3\u6c7a\u578b\u306e\u55b6\u696d\u30b9\u30bf\u30a4\u30eb\u306b\u30b7\u30d5\u30c8\u3057\u3066\u3044\u304d\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u306b\u306f\u3001\u9867\u5ba2\u306e\u8ab2\u984c\u304c\u3069\u3053\u306b\u3042\u308b\u306e\u304b\u3092\u3001\u30c7\u30fc\u30bf\u304b\u3089\u63a8\u6e2c\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u5f53\u793e\u306b\u306fLLM\uff08\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\uff09\u306b\u8a73\u3057\u3044\u30a8\u30f3\u30b8\u30cb\u30a2\u3082\u591a\u3044\u306e\u3067\u3001\u305d\u306e\u77e5\u898b\u3068\u4eca\u56de\u69cb\u7bc9\u3057\u305f\u60c5\u5831\u57fa\u76e4\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u3044\u304f\u3053\u3068\u3082\u8996\u91ce\u306b\u5165\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"layout-einstein wp-block-salesforce-blog-related-trail\">\n\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__cloud\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-cloud-layout-einstein.png\" alt=\"\">\n\n\t\t\t<div class=\"related-trail__illustration related-trail__contour\">\n\t\t\t\t\t\t\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__contour-cloud\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-contour-cloud-layout-einstein.png\" alt=\"\">\n\t\t\t\t\t<\/div>\n\t\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__background\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-background-layout-einstein.png\" alt=\"\">\n\n\t<div class=\"related-trail__wrapper\">\n\t\t<div class=\"related-trail__content\">\n\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 345.8 82.8\" aria-hidden=\"true\" class=\"related-trail__logo\"><path fill=\"#1d3767\" d=\"M96.6 33h9v22.6h4.8V33h8.8v-4.3H96.6zm49.8 5.3c0-5.7-3.6-9.6-10.8-9.6H127v27h4.8v-7.9h3l2.3-.1 5.7 8h5.6l-7-9.2c3.4-1.6 5-4.5 5-8.2m-11.1 5.3h-3.6V33h3.6c4.4 0 6 2.3 6 5.3s-1.6 5.3-6 5.3m30.8-15.2-12.6 27.2h5l2.3-5.3h11.6l2.4 5.3h5l-12.6-27.1zm-3.6 18 4.1-9.2 4.1 9.3zm25.2-17.7h4.8v27h-4.8zm20.7 0h-4.8v27h17.6v-4.4h-12.8zm38.4 12.1h-13.2V28.7H229v27h4.7V45h13.2v10.6h4.7V28.7h-4.7zm15.9 14.8h17.5v-4.4h-12.7v-6.4H279v-4.2h-11.5v-7.5h12.7v-4.4h-17.5zm36.9-27.2L287 55.6h5l2.3-5.3H306l2.4 5.3h5l-12.6-27.1zm-3.6 18 4.1-9.2 4.1 9.3zm35.4-17.7h-10.2v27h10.2c8.2 0 14.4-5.9 14.4-13.6s-6-13.4-14.4-13.4m0 22.6H326V33h5.4a9.1 9.1 0 1 1 0 18.1z\" \/><path fill=\"#1d315f\" d=\"M43 82.8h.1a74 74 0 0 0 38.5-12.3 3 3 0 0 0 1.3-2.4v-6A66.2 66.2 0 0 0 42.5.2a3 3 0 0 0-2.3 0A66.2 66.2 0 0 0 0 62.2V68a3 3 0 0 0 1.2 2.4 74 74 0 0 0 40.2 12.4z\" \/><path fill=\"#8ed1f4\" d=\"M13.8 51.8a.3.3 0 0 0 0-.1L33 23.6a3.1 3.1 0 0 1 .8-.8 3 3 0 0 1 4 .8l9.5 13.8 3.5-5a3 3 0 0 1 4.9 0L69 51.6a.3.3 0 0 1 .1.3h7C70.7 17.7 43.7 7.2 41.4 6.2c0 0-11.2 4-21.2 16A59.6 59.6 0 0 0 6.8 51.8zm21.7-21.3\" \/><path fill=\"#aa76b3\" d=\"m62 51.9-8.7-12.6-4.2 6.1 4.8 6.4z\" \/><path fill=\"#722a87\" d=\"m49 45.4-4.4 6.4H54z\" \/><path fill=\"#8ed1f4\" d=\"m37 32.6-1.5-2.1z\" \/><path fill=\"#aa76b3\" d=\"m28 41.4 7.6 10.4h1.8l6.4-9.2-6.8-10-1.5-2.1z\" \/><path fill=\"#722a87\" d=\"m28 41.4-7 10.4h14.6z\" \/><path fill=\"#069a49\" d=\"M43.8 72.5a1.8 1.8 0 0 0-1-2.4L40.1 69a8 8 0 0 1-1-.5 7.8 7.8 0 0 1-2.4-10.7H6a44 44 0 0 0-.2 4.4v4.4A70 70 0 0 0 26 75a70 70 0 0 0 15.2 2l2.4-4.3zm33-14.8H44.3l-2.5 3a1.7 1.7 0 0 0-.2.5 1.8 1.8 0 0 0 1 2.3l2.7 1.2.7.4a7.8 7.8 0 0 1 3 10.6l-.5.9 4.8-.8a71 71 0 0 0 8.4-2.2l1.3-.4a71 71 0 0 0 14-6.7v-8.8z\" \/><path fill=\"#fff\" d=\"m46 65-.7-.3-2.7-1.2a1.8 1.8 0 0 1-1-2.4 1.7 1.7 0 0 1 .2-.4l2.5-3h-7.6A7.8 7.8 0 0 0 39 68.4a8 8 0 0 0 1 .5l2.7 1.2a1.8 1.8 0 0 1 1 2.4l-.1.2-2.5 4.3a52.5 52.5 0 0 0 7.2-.4l.5-.9A7.8 7.8 0 0 0 46 65.1z\" \/><path fill=\"#157139\" d=\"M56.9 67.3h8.8l-4.4-5zM23 71h9l-4.5-5.1zm-4.1-10.4-4.5 5h8.9z\" \/><\/svg>\n\t\t\t<h2 class=\"wp-block-related-trail__title\">Marketing Cloud Account Engagement \u306e\u57fa\u672c<\/h2>\n\t\t\t<p>Account Engagement \u306e\u6982\u8981\u304a\u3088\u3073 Account Engagement \u3092\u4f7f\u7528\u3057\u3066BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5411\u4e0a\u3055\u305b\u308b\u65b9\u6cd5\u3092\u5b66\u7fd2\u3057\u307e\u3059\u3002<\/p>\n\t\t\t\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/trailhead.salesforce.com\/ja\/content\/learn\/modules\/pardot-basics-lightning\" target=\"_blank\" rel=\"noreferrer noopener\">\u7121\u6599\u3067\u5b66\u3076<\/a><\/div>\n\n\t\t<\/div>\n\t\t<div class=\"related-trail__mock\">\n\t\t\t<div class=\"related-trail__points\">+300 points<\/div>\n\t\t\t<div class=\"related-trail__eyebrow\">Trail<\/div>\n\t\t\t<p class=\"related-trail__trail-title h3\">Marketing Cloud Account Engagement \u306e\u57fa\u672c<\/p>\n\t\t\t<p class=\"related-trail__trail-description\"><\/p>\n\t\t\t<div class=\"related-trail__actions\">\n\t\t\t\t<div class=\"related-trail__action\">\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 10 10\" aria-hidden=\"true\"><path fill=\"#747474\" fill-rule=\"evenodd\" d=\"m4.93.69.88 2.88c.04.12.16.18.27.18h2.89c.29 0 .4.38.17.56L6.79 6.04c-.1.07-.13.2-.1.32l1.12 2.96c.08.27-.2.5-.44.33L4.85 7.77c-.1-.08-.23-.08-.34 0L1.97 9.65a.29.29 0 0 1-.45-.33L2.6 6.36a.3.3 0 0 0-.1-.32L.17 4.3c-.23-.18-.1-.56.17-.56h2.89c.13 0 .23-.04.27-.18l.9-2.9c.08-.27.46-.25.54.02Z\" clip-rule=\"evenodd\" \/><\/svg>\n<\/div>\n\t\t\t\t<div class=\"related-trail__action\">\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 9 5\" aria-hidden=\"true\"><path fill=\"#747474\" d=\"M4.16 4.5.26 0h7.8z\" \/><\/svg>\n<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__foreground\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-foreground-layout-einstein.png\" alt=\"\">\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__parks\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-parks-layout-einstein.png\" alt=\"\">\n\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u5c06\u6765\u3092\u898b\u636e\u3048\u3066\u306e\u30b7\u30b9\u30c6\u30e0\u9078\u5b9a\u304c\u91cd\u8981\">\u5c06\u6765\u3092\u898b\u636e\u3048\u3066\u306e\u30b7\u30b9\u30c6\u30e0\u9078\u5b9a\u304c\u91cd\u8981<\/h2>\n\n\n\n<p>\uff0d\uff0d\u300cAccount Engagement\u300d\u3078\u306e\u6295\u8cc7\u306f\u3001\u5341\u5206\u306a\u52b9\u679c\u3092\u3082\u305f\u3089\u3057\u3066\u3044\u308b\u3068\u304a\u611f\u3058\u3067\u3059\u304b\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1<\/strong>\uff1a\u6295\u8cc7\u5bfe\u52b9\u679c\u3092\u6570\u5024\u3067\u793a\u3059\u3053\u3068\u306f\u96e3\u3057\u3044\u306e\u3067\u3059\u304c\u3001\u6642\u9593\u306e\u4f7f\u3044\u65b9\u306f\u9593\u9055\u3044\u306a\u304f\u5909\u5316\u3057\u307e\u3057\u305f\u3002\u4ee5\u524d\u306f\u300c\u6b63\u3057\u3044\u30c7\u30fc\u30bf\u3092\u898b\u3064\u3051\u308b\u305f\u3081\u300d\u306b\u81a8\u5927\u306a\u6642\u9593\u304c\u5fc5\u8981\u3067\u3042\u308a\u3001\u6708\u6b21\u306e\u7de0\u3081\u4f1a\u306e\u30c7\u30fc\u30bf\u3092\u4f5c\u308b\u305f\u3081\u3060\u3051\u3067\u3082\u3001\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3084\u30c1\u30fc\u30e0\u30e1\u30f3\u30d0\u30fc\u304c\u5404\u30052\uff5e3\u6642\u9593\u3082\u306e\u6642\u9593\u3092\u8cbb\u3084\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u304c\u73fe\u5728\u3067\u306f\u30bc\u30ed\u306b\u306a\u308a\u3001\u300c\u3088\u308a\u826f\u3044\u65bd\u7b56\u3092\u751f\u307f\u51fa\u3059\u300d\u3053\u3068\u306b\u6642\u9593\u3092\u4f7f\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u306e\u6642\u9593\u306e\u4f7f\u3044\u65b9\u306e\u5909\u5316\u3060\u3051\u3067\u3082\u3001\u5341\u5206\u306a\u6295\u8cc7\u52b9\u679c\u304c\u51fa\u3066\u3044\u308b\u3068\u601d\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\uff0d\uff0d\u4eca\u56de\u5f97\u3089\u308c\u305f\u77e5\u898b\u306f\u3001\u8cb4\u793e\u306e\u304a\u5ba2\u69d8\u306b\u3082\u63d0\u4f9b\u3059\u308b\u8a08\u753b\u3060\u3068\u4f3a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1<\/strong>\uff1a\u56f0\u3063\u3066\u3044\u308b\u4eba\u3092\u52a9\u3051\u3089\u308c\u308b\u77e5\u898b\u304c\u3042\u308b\u306e\u306a\u3089\u3001\u305d\u308c\u3092\u30aa\u30fc\u30d7\u30f3\u306b\u3057\u3066\u3001\u65e5\u672c\u5168\u4f53\u306e\u751f\u7523\u6027\u3092\u9ad8\u3081\u308b\u3079\u304d\u3060\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u304a\u5ba2\u69d8\u306b\u3068\u3063\u3066\u306e\u5f53\u793e\u306e\u4fa1\u5024\u5411\u4e0a\u306b\u3082\u3064\u306a\u304c\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n\n\n\n<p>\uff0d\uff0d\u6700\u5f8c\u306b\u3001MA\u306b\u30c1\u30e3\u30ec\u30f3\u30b8\u3057\u305f\u3044\u4ed6\u306e\u4f01\u696d\u306b\u5411\u3051\u3066\u3001\u4f55\u304b\u30a2\u30c9\u30d0\u30a4\u30b9\u304c\u3042\u308c\u3070\u305c\u3072\u304a\u9858\u3044\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u677e\u672c<\/strong>\uff1a\u3053\u308c\u307e\u3067\u4f55\u5ea6\u304bMA\u3092\u5c0e\u5165\u3057\u305f\u7d4c\u9a13\u3092\u3082\u3068\u306b\u304a\u8a71\u3059\u308b\u3068\u3001MA\u3067\u4f55\u3092\u3084\u308a\u305f\u3044\u306e\u304b\u3092\u660e\u78ba\u306b\u3057\u3066\u304b\u3089\u5c0e\u5165\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3060\u3068\u304a\u4f1d\u3048\u3057\u305f\u3044\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u306e\u6a5f\u80fd\u306b\u591a\u304f\u306e\u4eba\u304c\u671f\u5f85\u3057\u304c\u3061\u306a\u306e\u3067\u3059\u304c\u3001\u5b9f\u969b\u306b\u306f\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u305f\u3081\u306e\u30b7\u30ca\u30ea\u30aa\u3092\u6574\u7406\u3057\u3001\u5fc5\u8981\u306a\u6570\u306e\u30e1\u30fc\u30eb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u7528\u610f\u3059\u308b\u90e8\u5206\u3067\u5fc3\u304c\u6298\u308c\u3066\u3057\u307e\u3063\u305f\u308a\u3059\u308b\u3082\u306e\u3067\u3059\u3002\u5c0e\u5165\u3092\u6c7a\u3081\u308b\u524d\u306b\u3001\u3084\u308a\u305f\u3044\u3053\u3068\u306e\u89e3\u50cf\u5ea6\u3092\u4e0a\u3052\u308b\u3001\u3068\u3044\u3046\u6e96\u5099\u304c\u4e0d\u8db3\u3057\u3066\u3044\u308b\u30b1\u30fc\u30b9\u3067\u3059\u306d\u3002<\/p>\n\n\n\n<p>\u306a\u306b\u304b1\u3064\u3001MA\u3067\u3084\u308b\u3079\u304d\u3053\u3068\u3092\u6c7a\u3081\u3066\u3084\u308a\u5207\u3063\u3066\u3057\u307e\u3048\u3070\u3001\u81ea\u7136\u3068MA\u306e\u3042\u3089\u3086\u308b\u6a5f\u80fd\u3092\u4f7f\u3044\u3053\u306a\u305b\u308b\u3088\u3046\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u305d\u3046\u3044\u3046\u610f\u5473\u3067\u3001MA\u306e\u5c0e\u5165\u30fb\u6d3b\u7528\u304c\u3046\u307e\u304f\u3044\u304f\u304b\u306f\u3001\u5fc5\u8981\u306a\u6e96\u5099\u3092\u3061\u3083\u3093\u3068\u3057\u305f\u304b\u3067\u6c7a\u307e\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u5143\u6728<\/strong>\uff1a\u79c1\u306fMA\u30c4\u30fc\u30eb\u3088\u308a\u3082\u5148\u306b\u3001SFA\u3092\u5c0e\u5165\u3059\u3079\u304d\u3060\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002BtoB\u30d3\u30b8\u30cd\u30b9\u306f\u307e\u305a\u55b6\u696d\u3042\u308a\u304d\u3067\u3042\u308a\u3001\u305d\u306e\u55b6\u696d\u62c5\u5f53\u306e\u624b\u304c\u56de\u3089\u306a\u3044\u3068\u3053\u308d\u3092\u88dc\u5b8c\u3059\u308b\u306e\u304cMA\u3060\u304b\u3089\u3067\u3059\u3002\u3064\u307e\u308aMA\u306f\u55b6\u696d\u3092\u52b9\u7387\u5316\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3067\u3042\u308a\u3001\u307e\u305aSFA\u304c\u3042\u3063\u3066\u3001\u6b21\u306bMA\u304c\u3042\u308b\u3068\u3044\u3046\u9806\u756a\u3067\u8003\u3048\u308b\u3079\u304d\u3060\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u677e\u5ca1<\/strong>\uff1a\u3082\u30461\u3064\u304a\u4f1d\u3048\u3057\u3066\u304a\u304d\u305f\u3044\u306e\u304c\u3001\u4eba\u306b\u5408\u308f\u305b\u3066\u30b7\u30b9\u30c6\u30e0\u3092\u5408\u308f\u305b\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u30b7\u30b9\u30c6\u30e0\u306b\u4eba\u3092\u5408\u308f\u305b\u3066\u3044\u304f\u307b\u3046\u304c\u3001\u751f\u7523\u6027\u304c\u9ad8\u304f\u306a\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001\u30b7\u30b9\u30c6\u30e0\u3092\u9078\u3076\u969b\u306b\u306f\u81ea\u793e\u306e\u4e8b\u696d\u3092\u4eca\u5f8c\u3069\u306e\u3088\u3046\u306b\u4f38\u3070\u3057\u3066\u3044\u304f\u306e\u304b\u3001\u305d\u306e\u305f\u3081\u306b\u5fc5\u8981\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u3084\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306f\u3069\u3046\u3042\u308b\u3079\u304d\u304b\u3092\u3001\u4e8b\u524d\u306b\u60f3\u50cf\u3057\u305f\u4e0a\u3067\u9078\u5b9a\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u4e8b\u696d\u306e\u5c06\u6765\u50cf\u3092\u60f3\u50cf\u3057\u3001\u305d\u308c\u306b\u5408\u308f\u305b\u3066\u30b7\u30b9\u30c6\u30e0\u3092\u9078\u5b9a\u3057\u3001\u3055\u3089\u306b\u30b7\u30b9\u30c6\u30e0\u306b\u5408\u308f\u305b\u3066\u4eba\u304c\u6d3b\u52d5\u3059\u308b\u3001\u3068\u3044\u3046\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\uff0d\uff0d\u3044\u305a\u308c\u3082\u8208\u5473\u6df1\u3044\u30a2\u30c9\u30d0\u30a4\u30b9\u3092\u3044\u305f\u3060\u304d\u3001\u3042\u308a\u304c\u3068\u3046\u3054\u3056\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-color has-medium-font-size\" style=\"color:#032d60\"><strong>\u300eAccount Engagement Trailblazer Award 2023\u300f\u53d7\u8cde\u4f01\u696d<\/strong>\u3000<strong>\u8a18\u4e8b\u4e00\u89a7<\/strong><\/p>\n\n\n\n<div class=\"alignnormal is-style-list wp-block-salesforce-blog-curated-articles\">\n\t<ul class=\"sp-top-latest sp-top-latest--list\">\n\t\t\n<li class=\"card--latest card--list homepage--latest\">\n\t<article class=\"card__article\">\n\t\t\t\t\t<div class=\"card__thumbnail\">\n\t\t\t\t\t\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2023\/12\/jp-account-engagement-award-main.jpg?w=150&#038;h=150&#038;crop=1&#038;quality=75\" sizes=\"90px\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2023\/12\/jp-account-engagement-award-main.jpg 1440w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2023\/12\/jp-account-engagement-award-main.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2023\/12\/jp-account-engagement-award-main.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2023\/12\/jp-account-engagement-award-main.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2023\/12\/jp-account-engagement-award-main.jpg?w=150&amp;h=84 150w\" alt=\"\u3010\u767a\u8868\u3011Account Engagement\u3092\u99c6\u4f7f\u3057\u305f\u4f01\u696d\u306f\uff1f\" loading=\"lazy\" \/><\/span>\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<div class=\"card__contents\">\n\t\t\t<header>\n\t\t\t\t<h3 class=\"card__title h6\">\n\t\t\t\t\t<a href=\"https:\/\/www.salesforce.com\/jp\/blog\/jp-account-engagement-award\/\" target=\"_self\">\n\t\t\t\t\t\t\u3010\u767a\u8868\u3011Account Engagement\u3092\u99c6\u4f7f\u3057\u305f\u4f01\u696d\u306f\uff1f\t\t\t\t\t<\/a>\n\t\t\t\t<\/h3>\n\t\t\t<\/header>\n\t\t\t\t\t\t\t<div class=\"card__meta\">\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"card__author label\" href=\"https:\/\/www.salesforce.com\/jp\/blog\/author\/yuki-hirose\/\">Yuki Hirose<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card__author-separator\">&#x2022;<\/span><span class=\"card__author-title label\">\u30af\u30e9\u30a6\u30c9\u30bb\u30fc\u30eb\u30b9\u7d71\u62ec\u672c\u90e8 &#8211; Account Engagement\u55b6\u696d\u672c\u90e8 \u7b2c\u4e00\u55b6\u696d\u90e8 \u90e8\u9577<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t<\/article>\n<\/li>\n\n<li class=\"card--latest card--list homepage--latest\">\n\t<article class=\"card__article\">\n\t\t\t\t\t<div class=\"card__thumbnail\">\n\t\t\t\t\t\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/02\/jp-ae-award-2023-mitsubishi-electric-main.jpg?w=150&#038;h=150&#038;crop=1&#038;quality=75\" sizes=\"90px\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/02\/jp-ae-award-2023-mitsubishi-electric-main.jpg 1440w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/02\/jp-ae-award-2023-mitsubishi-electric-main.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/02\/jp-ae-award-2023-mitsubishi-electric-main.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/02\/jp-ae-award-2023-mitsubishi-electric-main.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/02\/jp-ae-award-2023-mitsubishi-electric-main.jpg?w=150&amp;h=84 150w\" alt=\"\u300cAccount Engagement Trailblazer Award 2023\u300d\u53d7\u8cde\u4f01\u696d\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u4e09\u83f1\u96fb\u6a5f\u682a\u5f0f\u4f1a\u793e FA\u4e8b\u696d\u672c\u90e8\" loading=\"lazy\" \/><\/span>\t\t\t\t\t\t\t<\/div>\n\t\t\n\t\t<div class=\"card__contents\">\n\t\t\t<header>\n\t\t\t\t<h3 class=\"card__title h6\">\n\t\t\t\t\t<a href=\"https:\/\/www.salesforce.com\/jp\/blog\/jp-ae-award-2023-mitsubishi-electric\/\" target=\"_self\">\n\t\t\t\t\t\t\u4e09\u83f1\u96fb\u6a5f\u3001MA\u3067\u8ab2\u984c\u3092\u514b\u670d\u3002\u304a\u5ba2\u69d8\u306e\u898b\u3048\u308b\u5316\u3092\u5b9f\u73fe\u3057\u305f\u8853\u3068\u306f\t\t\t\t\t<\/a>\n\t\t\t\t<\/h3>\n\t\t\t<\/header>\n\t\t\t\t\t\t\t<div class=\"card__meta\">\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"card__author label\" href=\"https:\/\/www.salesforce.com\/jp\/blog\/author\/toshitaka-suzuki\/\">Toshitaka Suzuki<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"card__author-separator\">&#x2022;<\/span><span class=\"card__author-title label\">\u30af\u30e9\u30a6\u30c9\u30bb\u30fc\u30eb\u30b9\u7d71\u62ec\u672c\u90e8 &#8211; Account Engagement\u55b6\u696d\u672c\u90e8 \u62c5\u5f53\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t<\/article>\n<\/li>\n\n<li class=\"card--latest card--list homepage--latest\">\n\t<article class=\"card__article\">\n\t\t\t\t\t<div class=\"card__thumbnail\">\n\t\t\t\t\t\t\t\t\t<span class=\"img-object-fit\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/02\/jp-ae-award-2023-talent-x-main.jpg?w=150&#038;h=150&#038;crop=1&#038;quality=75\" sizes=\"90px\" srcset=\"https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/02\/jp-ae-award-2023-talent-x-main.jpg 1440w, https:\/\/www.salesforce.com\/jp\/blog\/wp-content\/uploads\/sites\/10\/2024\/02\/jp-ae-award-2023-talent-x-main.jpg?w=300&amp;h=169 300w, 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