{"id":12918,"date":"2026-04-23T11:00:00","date_gmt":"2026-04-23T02:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=12918"},"modified":"2026-04-23T11:19:10","modified_gmt":"2026-04-23T02:19:10","slug":"state-of-marketing-2026","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/jp\/news\/stories\/state-of-marketing-2026\/","title":{"rendered":"Salesforce\u3001\u5e74\u6b21\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6700\u65b0\u4e8b\u60c5\u300d\uff08\u7b2c10\u7248\uff09\u65e5\u672c\u8a9e\u7248\u3092\u516c\u958b"},"content":{"rendered":"\n<h6 class=\"wp-block-heading has-text-align-center\" id=\"h-\u30de\u30fc\u30b1\u30bf\u30fc\u306e79-\u304cai\u3092\u5c0e\u5165\u3059\u308b\u4e00\u65b9\u3067-\u4f9d\u7136\u3068\u3057\u3066\u7d9a\u304f-\u4e00\u65b9\u7684\u304b\u3064\u753b\u4e00\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u904b\u7528\">\u30de\u30fc\u30b1\u30bf\u30fc\u306e79%\u304cAI\u3092\u5c0e\u5165\u3059\u308b\u4e00\u65b9\u3067\u3001\u4f9d\u7136\u3068\u3057\u3066\u7d9a\u304f<br>\u4e00\u65b9\u7684\u304b\u3064\u753b\u4e00\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u904b\u7528<\/h6>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>\u203b\u672c\u8a18\u4e8b\u306f\u30012026\u5e742\u670819\u65e5\u306b\u7c73\u56fd\u3067\u767a\u8868\u3055\u308c\u305f<a href=\"https:\/\/www.salesforce.com\/news\/stories\/state-of-marketing-2026\/\" target=\"_blank\" rel=\"noreferrer noopener\">75% of Marketers Have Adopted AI Yet Still Use It To Send One-Way, Generic Campaigns<\/a>\u3092\u5143\u306b\u3001\u65e5\u672c\u8a9e\u7248\u306e\u30ec\u30dd\u30fc\u30c8\u5b8c\u6210\u3092\u53d7\u3051\u3001\u65e5\u672c\u5411\u3051\u306b\u5185\u5bb9\u3092\u52a0\u7b46\u30fb\u518d\u7de8\u96c6\u3057\u305f\u3082\u306e\u3067\u3059\u3002\u672c\u8a18\u4e8b\u306e\u6b63\u5f0f\u8a00\u8a9e\u306f\u82f1\u8a9e\u3067\u3042\u308a\u3001\u305d\u306e\u5185\u5bb9\u304a\u3088\u3073\u89e3\u91c8\u306b\u3064\u3044\u3066\u306f\u82f1\u8a9e\u304c\u512a\u5148\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>\u682a\u5f0f\u4f1a\u793e\u30bb\u30fc\u30eb\u30b9\u30d5\u30a9\u30fc\u30b9\u30fb\u30b8\u30e3\u30d1\u30f3\uff08\u4ee3\u8868\u53d6\u7de0\u5f79\u4f1a\u9577 \u517c \u793e\u9577 \u5c0f\u51fa \u4f38\u4e00\u3001\u4ee5\u4e0b Salesforce\uff09\u306f\u672c\u65e5\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6700\u65b0\u30c8\u30ec\u30f3\u30c9\u3068\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u307e\u3068\u3081\u305f<a href=\"https:\/\/www.salesforce.com\/jp\/marketing\/resources\/state-of-marketing-report\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6700\u65b0\u4e8b\u60c5\u300d\uff08\u7b2c10\u7248\uff09<\/a>\u306e\u65e5\u672c\u8a9e\u7248\u3092\u516c\u958b\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u672c\u30ec\u30dd\u30fc\u30c8\u306f\u3001\u65e5\u672c\u304b\u3089\u306e250\u4eba\u3092\u542b\u3080\u4e16\u754c26\u30ab\u56fd\u30014,450\u4eba\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u610f\u601d\u6c7a\u5b9a\u8005\u3092\u5bfe\u8c61\u306b\u5b9f\u65bd\u3057\u305f\u8abf\u67fb\u7d50\u679c\u306b\u57fa\u3065\u304f\u3082\u306e\u3067\u3001\u5e83\u304f\u6d3b\u7528\u3055\u308c\u3066\u304d\u305fAI\u304c\u81ea\u5f8b\u578bAI\u306e\u9032\u5c55\u3092\u5951\u6a5f\u306b\u3001\u305d\u306e\u6d3b\u7528\u65b9\u6cd5\u3084\u512a\u5148\u9818\u57df\u306b\u304a\u3044\u3066\u3001\u65b0\u305f\u306a\u8ee2\u63db\u70b9\u3092\u8fce\u3048\u3066\u3044\u308b\u5b9f\u614b\u3092\u660e\u3089\u304b\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"wp-block-group is-style-shadow-box is-style-takeaways\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-b3a9682f76509917e49421fccf806978\" id=\"h-\u4e3b\u306a\u30dd\u30a4\u30f3\u30c8\">\u4e3b\u306a\u30dd\u30a4\u30f3\u30c8<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>83\uff05\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u3001\u53cc\u65b9\u5411\u306e\u5bfe\u8a71\u30cb\u30fc\u30ba\u3092\u8a8d\u8b58\u3057\u3066\u3044\u308b\u3068\u56de\u7b54<\/li>\n\n\n\n<li>\u4e00\u65b9\u3067\u3001\u30e1\u30fc\u30eb\u3084SMS\u3067\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u5bfe\u3057\u3066\u78ba\u5b9f\u306b\u8fd4\u4fe1\u3067\u304d\u3066\u3044\u308b\u3068\u7b54\u3048\u305f\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u7d04\u534a\u6570\u306b\u3068\u3069\u307e\u308b<\/li>\n\n\n\n<li>78\uff05\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u9867\u5ba2\u5bfe\u5fdc\u3067\u306eAI\u6d3b\u7528\u306b\u4fe1\u983c\u3092\u793a\u3059\u4e00\u65b9\u3001\u30c7\u30fc\u30bf\u306e\u5206\u65ad\u304c\u5927\u898f\u6a21\u904b\u7528\u306e\u5927\u304d\u306a\u30cf\u30fc\u30c9\u30eb\u3068\u306a\u3063\u3066\u3044\u308b<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<p>\u73fe\u4ee3\u306e\u9867\u5ba2\u306f\u3001\u4f01\u696d\u3068\u306e\u3084\u308a\u53d6\u308a\u306b\u304a\u3044\u3066\u3001LLM\uff08\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\uff09\u3068\u306e\u5bfe\u8a71\u306e\u3088\u3046\u306a\u5373\u6642\u6027\u3001\u5bfe\u8a71\u6027\u3001\u305d\u3057\u3066\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3092\u671f\u5f85\u3057\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u305762%\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u4eca\u306a\u304a\u9867\u5ba2\u3078\u306e\u8fc5\u901f\u306a\u5bfe\u5fdc\u306b\u82e6\u6226\u3057\u3066\u3044\u308b\u307b\u304b\u300181%\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u753b\u4e00\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3057\u3066\u3044\u308b\u3068\u8a8d\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>Salesforce\u306eAgentforce Marketing\u62c5\u5f53CMO\u3067\u3042\u308b\u30dc\u30d3\u30fc\u30fb\u30b8\u30e3\u30cb\u30a2\uff08Bobby Jania\uff09\u306f\u6b21\u306e\u3088\u3046\u306b\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u300c\u79c1\u305f\u3061\u306f\u4eca\u3001\u53f2\u4e0a\u6700\u3082\u5f37\u529b\u306a\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3092\u4f7f\u3063\u3066\u3001\u4e00\u65b9\u901a\u884c\u306e\u30b9\u30d1\u30e0\u30e1\u30fc\u30eb\u3092\u3001\u3088\u308a\u591a\u304f\u3001\u3088\u308a\u901f\u304f\u9001\u3063\u3066\u3044\u307e\u3059\u3002AI\u304c\u9867\u5ba2\u3092\u6b63\u3057\u304f\u7406\u89e3\u3057\u3066\u3044\u306a\u3051\u308c\u3070\u3001\u305d\u306e\u4eba\u306b\u6700\u9069\u5316\u3055\u308c\u305f\u63d0\u6848\u3084\u8fd4\u4fe1\u3092\u884c\u3046\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u300d<\/p>\n\n\n\n<p>\u672c\u8abf\u67fb\u304c\u793a\u3057\u3066\u3044\u308b\u306e\u306f\u3001\u554f\u984c\u306e\u672c\u8cea\u304c\u52aa\u529b\u4e0d\u8db3\u306b\u3042\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u6d3b\u7528\u53ef\u80fd\u306a\u30c7\u30fc\u30bf\u306e\u4e0d\u8db3\u306b\u3042\u308b\u3068\u3044\u3046\u70b9\u3067\u3059\u3002\u30b5\u30a4\u30ed\u5316\u3055\u308c\u305f\u30b7\u30b9\u30c6\u30e0\u3068\u30c7\u30fc\u30bf\u54c1\u8cea\u306e\u4f4e\u3055\u304c\u3001AI\u306b\u3088\u308b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u5b9f\u73fe\u3092\u963b\u3080\u6700\u5927\u306e\u969c\u58c1\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<br>\u4e00\u65b9\u3067\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u7d71\u5408\u3067\u304d\u3066\u3044\u308b\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3001\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u304c\u5206\u65ad\u3055\u308c\u305f\u4f01\u696d\u3068\u6bd4\u3079\u3066\u3001\u65e9\u3044\u6bb5\u968e\u3067\u512a\u4f4d\u6027\u3092\u78ba\u7acb\u3057\u3066\u3044\u308b\u3053\u3068\u3082\u660e\u3089\u304b\u306b\u306a\u308a\u307e\u3057\u305f\u3002<a href=\"https:\/\/www.salesforce.com\/data\/unified-data\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30c7\u30fc\u30bf\u7d71\u5408<\/a>\uff08\u82f1\u8a9e\uff09\u3092\u6e80\u8db3\u306e\u3044\u304f\u5f62\u3067\u5b9f\u73fe\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30fc\u30e0\u306f\u3001\u30c7\u30fc\u30bf\u57fa\u76e4\u306b\u8ab2\u984c\u3092\u62b1\u3048\u308b\u30c1\u30fc\u30e0\u3068\u6bd4\u3079\u3001\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u7d99\u7d9a\u7684\u306b\u8fd4\u4fe1\u3067\u304d\u3066\u3044\u308b\u5272\u5408\u304c42%\u9ad8\u3044\u3053\u3068\u304c\u5206\u304b\u308a\u307e\u3057\u305f\u3002\u3055\u3089\u306b\u3001\u5bfe\u5fdc\u898f\u6a21\u306e\u62e1\u5927\u3092\u76ee\u7684\u306b<a href=\"https:\/\/www.salesforce.com\/jp\/agentforce\/ai-agents\/\" target=\"_blank\" rel=\"noreferrer noopener\">AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8<\/a>\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u5272\u5408\u308260%\u9ad8\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30b8\u30e3\u30cb\u30a2\u306f\u6b21\u306e\u3088\u3046\u306b\u3082\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u300c\u3059\u3079\u3066\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u540c\u3058<a href=\"https:\/\/www.salesforce.com\/artificial-intelligence\/ai-models\/\" target=\"_blank\" rel=\"noreferrer noopener\">AI\u30e2\u30c7\u30eb<\/a>\uff08\u82f1\u8a9e\uff09\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u4e2d\u3001\u52dd\u6557\u3092\u5206\u3051\u308b\u3082\u306e\u306f\u4f55\u304b\u3002\u305d\u308c\u306f\u95a2\u9023\u6027\u306e\u3042\u308b\u300e\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\uff08\u6587\u8108\uff09\u300f\u3067\u3059\u3002\u9069\u5207\u306a\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u3092\u6d3b\u7528\u3067\u304d\u308b\u304b\u3069\u3046\u304b\u304c\u3001\u73fe\u72b6\u696d\u52d9\u3092\u5358\u306b\u81ea\u52d5\u5316\u3059\u308bAI\u3068\u3001\u5b9f\u969b\u306b\u30d3\u30b8\u30cd\u30b9\u3092\u6210\u9577\u3055\u305b\u308bAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3068\u306e\u9055\u3044\u306b\u306a\u308a\u307e\u3059\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u8a73\u7d30\u5206\u6790\"><strong>\u8a73\u7d30\u5206\u6790<\/strong><\/h2>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-\u30c7\u30fc\u30bf\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u6700\u5927\u306e\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\"><strong>\u30c7\u30fc\u30bf\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u6700\u5927\u306e\u30dc\u30c8\u30eb\u30cd\u30c3\u30af<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8907\u6570\u90e8\u9580\u306b\u307e\u305f\u304c\u3063\u305f\u30b5\u30a4\u30ed\u5316\u306e\u305f\u3081\u306b\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u4e00\u65b9\u901a\u884c\u306b<\/strong>\n<ul class=\"wp-block-list\">\n<li>83\uff05\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u3001\u9867\u5ba2\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c3\u30bb\u30fc\u30b8\u306b\u8fd4\u4fe1\u3067\u304d\u3001\u305d\u306e\u58f0\u306b\u304d\u3061\u3093\u3068\u8fd4\u4fe1\u304c\u8fd4\u3063\u3066\u304f\u308b\u3088\u3046\u306a\u53cc\u65b9\u5411\u306e\u5bfe\u8a71\u3092\u6c42\u3081\u3066\u3044\u308b\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u4e00\u65b9\u3067\u3001\u5fc5\u8981\u306a\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u306a\u3044\u305f\u3081\u300162\uff05\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u8fc5\u901f\u306a\u5bfe\u5fdc\u306b\u82e6\u6226\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30de\u30fc\u30b1\u30bf\u30fc\u306e\u3046\u3061\u3001\u3059\u3079\u3066\u306e\u30b5\u30fc\u30d3\u30b9\u30c7\u30fc\u30bf\u306b\u5b8c\u5168\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u3066\u3044\u308b\u306e\u306f58\uff05\u3001\u55b6\u696d\u30c7\u30fc\u30bf\u306f56\uff05\u3001\u30b3\u30de\u30fc\u30b9\u30c7\u30fc\u30bf\u306f42\uff05\u306b\u3068\u3069\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p>\u30b8\u30e3\u30cb\u30a2\u306f\u6b21\u306e\u3088\u3046\u306b\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u300c\u79c1\u305f\u3061\u304c\u884c\u3063\u3066\u3044\u308b\u300e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300f\u3068\u9867\u5ba2\u304c\u6c42\u3081\u3066\u308b\u300e\u5bfe\u8a71\u300f\u306f\u304b\u3064\u3066\u306a\u3044\u307b\u3069\u98df\u3044\u9055\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u4eca\u3001\u79c1\u305f\u3061\u306f\u521d\u3081\u3066\u3001\u305d\u306e\u30ae\u30e3\u30c3\u30d7\u3092\u57cb\u3081\u308b\u6280\u8853\u3092\u624b\u306b\u5165\u308c\u305f\u306e\u3067\u3059\u300d<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5bfe\u5fdc\u306e\u898f\u6a21\u3092\u62e1\u5927\u3059\u308b\u305f\u3081\u306bAI\u306b\u671f\u5f85<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u30de\u30fc\u30b1\u30bf\u30fc\u306e80\uff05\u304c\u3001\u81ea\u5206\u305f\u3061\u304c\u5236\u4f5c\u3067\u304d\u308b\u91cf\u3092\u4e0a\u56de\u308b\u3001\u3088\u308a\u591a\u304f\u306e<a href=\"https:\/\/www.salesforce.com\/marketing\/personalization\/content\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u30b3\u30f3\u30c6\u30f3\u30c4<\/a>\uff08\u82f1\u8a9e\uff09\u304c\u5fc5\u8981\u3060\u3068\u56de\u7b54\u3057\u3066\u304a\u308a\u3001\u307b\u307c\u540c\u6570\u306e79\uff05\u304c\u3001\u3053\u306e\u30ae\u30e3\u30c3\u30d7\u3092\u57cb\u3081\u308b\u305f\u3081\u306bAI\u306e\u6d3b\u7528\u306b\u6ce8\u76ee\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li>AI\u306b\u306f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306e\u898f\u6a21\u62e1\u5927\u3092\u652f\u63f4\u3059\u308b\u80fd\u529b\u304c\u3042\u308b\u3082\u306e\u306e\u3001\u672c\u8abf\u67fb\u306b\u3088\u308b\u3068\u591a\u304f\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u4f9d\u7136\u3068\u3057\u3066\u8ab2\u984c\u306b\u76f4\u9762\u3057\u3066\u3044\u307e\u3059\u3002\u30de\u30fc\u30b1\u30bf\u30fc\u306e99\uff05\u304c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u306b\u58c1\u3092\u611f\u3058\u3066\u304a\u308a\u3001\u6700\u3082\u591a\u3044\u539f\u56e0\u306f\u30c7\u30fc\u30bf\u306b\u95a2\u3059\u308b\u554f\u984c\u3067\u3059\u3002<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u9ad8\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3053\u306e\u30ae\u30e3\u30c3\u30d7\u3092\u7e2e\u5c0f<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u6ce8\u76ee\u3059\u3079\u304d\u4f8b\u5916\u3068\u3057\u3066\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u6d3b\u7528\u3059\u308b\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u90e8\u9580\u6a2a\u65ad\u7684\u306a\u30c7\u30fc\u30bf\u30a2\u30af\u30bb\u30b9\u306b\u5bfe\u3059\u308b\u6e80\u8db3\u5ea6\u304c\u9ad8\u3044\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u304c\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u5c0e\u5165\u306b\u3042\u305f\u3063\u3066\u5f7c\u3089\u304c\u6700\u521d\u306b\u30c7\u30fc\u30bf\u7d71\u5408\u3092\u9032\u3081\u308b\u5fc5\u8981\u304c\u3042\u3063\u305f\u305f\u3081\u306a\u306e\u304b\u3001\u3042\u308b\u3044\u306fAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u81ea\u4f53\u304c\u63a5\u7d9a\u6027\u3092\u9ad8\u3081\u305f\u7d50\u679c\u306a\u306e\u304b\u306f\u660e\u3089\u304b\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/li>\n\n\n\n<li>AI\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u30de\u30fc\u30b1\u30bf\u30fc\u306e76\uff05\u304c\u9867\u5ba2\u63a5\u70b9\u306e\u7d71\u5408\u304c\u3067\u304d\u3066\u3044\u308b\u3068\u7b54\u3048\u305f\u306e\u306b\u5bfe\u3057\u3001AI\u3092\u6d3b\u7528\u3057\u3066\u3044\u306a\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306f55\uff05\u306b\u3068\u3069\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u9ad8\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u95a2\u9023\u6027\u306e\u9ad8\u3044\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u5272\u5408\u304c1.7\u500d\u9ad8\u304f\u3001\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u7d71\u5408\u3057\u3066\u3044\u308b\u5272\u5408\u30821.7\u500d\u9ad8\u3044\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p>\u30b8\u30e3\u30cb\u30a2\u306f\u6b21\u306e\u3088\u3046\u306b\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u300c<a href=\"https:\/\/www.salesforce.com\/jp\/marketing\/ai\/agentic-marketing-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u578b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>\u306f\u3001\u79c1\u305f\u3061\u306e\u5206\u91ce\u306b\u304a\u3051\u308b\u6b21\u306e\u5927\u304d\u306a\u9032\u5316\u3067\u3059\u3002\u3053\u308c\u304b\u3089\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6c42\u3081\u3089\u308c\u308b\u306e\u306f\u3001\u9867\u5ba2\u306b\u4e00\u65b9\u7684\u306b\u8a9e\u308a\u304b\u3051\u308b\u3053\u3068\u3067\u306f\u306a\u304f\u3001\u9867\u5ba2\u3068\u5bfe\u8a71\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u3092\u5b9f\u73fe\u3067\u304d\u306a\u3051\u308c\u3070\u3001\u9867\u5ba2\u306f\u305d\u3046\u3057\u305f\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u4ed6\u306e\u4f01\u696d\u3078\u3068\u79fb\u3063\u3066\u3044\u304f\u3067\u3057\u3087\u3046\u300d<\/p>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">\u95a2\u9023\u8a18\u4e8b<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"12972\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/jp\/news\/press-releases\/2026\/03\/04\/adaptivewebsitesjp\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png?w=1024\" class=\"content-card__image\" alt=\"image\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png 1200w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2026\/03\/image1.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/jp\/news\/press-releases\/2026\/03\/04\/adaptivewebsitesjp\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tSalesforce\u3001\u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u306e\u610f\u56f3\u3084\u95a2\u5fc3\u306b\u5fdc\u3058\u3066\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3092\u6700\u9069\u5316\u3059\u308bAdaptive Websites\u3092\u65e5\u672c\u3067\u63d0\u4f9b\u958b\u59cb\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t4\u5206 (\u8aad\u307f\u7d42\u308f\u308b\u307e\u3067)\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"12352\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/jp\/news\/press-releases\/2025\/11\/19\/beams-customer-news\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg?w=1024\" class=\"content-card__image\" alt=\"TOP\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg 1200w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2025\/11\/beamsTOP.jpg?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/jp\/news\/press-releases\/2025\/11\/19\/beams-customer-news\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tSalesforce\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u3092\u5f37\u5316\u3059\u308b\u305f\u3081\u682a\u5f0f\u4f1a\u793e\u30d3\u30fc\u30e0\u30b9\u306bLoyalty Management\u3092\u63d0\u4f9b\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t7\u5206 (\u8aad\u307f\u7d42\u308f\u308b\u307e\u3067)\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/jp\/news\/wp-json\/wp\/v2\/posts\/12918\/page\/2\/?bc=OTH#section-title\">\n\t\t\t\u65e5\u4ed8\u9806\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-ai\u304c\u767a\u898b\u3068\u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u30eb\u30fc\u30eb\u3092\u5857\u308a\u66ff\u3048\u308b\"><strong>AI\u304c\u767a\u898b\u3068\u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u30eb\u30fc\u30eb\u3092\u5857\u308a\u66ff\u3048\u308b<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5f93\u6765\u306e\u624b\u6cd5\u3068\u65b0\u305f\u306a\u73fe\u5b9f\u306e\u9593\u3067\u63fa\u308c\u52d5\u304f\u30de\u30fc\u30b1\u30bf\u30fc<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u30de\u30fc\u30b1\u30bf\u30fc\u306e\u7d0460\uff05\u304c\u3001\u5909\u5316\u3059\u308b\u9867\u5ba2\u884c\u52d5\u3078\u306e\u5bfe\u5fdc\u306b\u82e6\u6226\u3057\u3066\u3044\u308b\u3068\u56de\u7b54\u3057\u307e\u3057\u305f\u3002\u307e\u305f\u300165\uff05\u304c\u3001\u81ea\u793e\u306e\u6226\u7565\u3092AI\u306e\u5e83\u7bc4\u306a\u6d3b\u7528\u306b\u3069\u3046\u9069\u5fdc\u3055\u305b\u308b\u3079\u304d\u304b\u306b\u3064\u3044\u3066\u3001\u660e\u78ba\u306a\u65b9\u5411\u6027\u3092\u898b\u3044\u3060\u305b\u3066\u3044\u306a\u3044\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>AI\u306e\u5f71\u97ff\u3067\u3001\u9867\u5ba2\u306e\u884c\u52d5\u3068\u671f\u5f85\u306b\u306f\u3059\u3067\u306b\u660e\u78ba\u306a\u5909\u5316<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u73fe\u5728\u3001Google\u691c\u7d22\u306e\u534a\u6570\u3067AI\u306b\u3088\u308b\u6982\u8981\u304c\u8868\u793a\u3055\u308c\u3001\u4f01\u696d\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306f\u5b8c\u5168\u306b\u30d1\u30b9\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d5\u30a1\u30cd\u30eb\u306e\u4e0a\u4f4d\u30d5\u30a7\u30fc\u30ba\u306e\u8a8d\u77e5\u304c\u7e2e\u5c0f\u3057\u3001\u9867\u5ba2\u306f\u8cfc\u5165\u5224\u65ad\u306bLLM\u3092\u6d3b\u7528\u3059\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3\u3060\u3051\u3092\u898b\u3066\u3082\u3001AI\u3068AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u901a\u3058\u3066\u884c\u308f\u308c\u305f\u8cfc\u8cb7\u306f<a href=\"https:\/\/www.salesforce.com\/jp\/news\/stories\/2025-holiday-shopping-data\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u5168\u4f53\u306e20\uff05<\/a>\u3001\u58f2\u4e0a\u9ad8\u306b\u3057\u30662,620\u5104\u30c9\u30eb\u3092\u5360\u3081\u3066\u304a\u308a\u3001\u9867\u5ba2\u304c\u5546\u54c1\u3092\u767a\u898b\u3057\u3001\u8cfc\u5165\u3059\u308b\u7d4c\u8def\u306e\u660e\u78ba\u306a\u5909\u5316\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30de\u30fc\u30b1\u30bf\u30fc\u306e86\uff05\u304c\u3001AI\u306b\u3088\u3063\u3066\u9867\u5ba2\u306e\u671f\u5f85\u6c34\u6e96\u304c\u9ad8\u307e\u3063\u3066\u3044\u308b\u3068\u611f\u3058\u3066\u304a\u308a\u300183\uff05\u304c\u3001\u9867\u5ba2\u306f\u3059\u3079\u3066\u306e\u30c1\u30e3\u30cd\u30eb\u306b\u304a\u3044\u3066\u53cc\u65b9\u5411\u306e\u5bfe\u8a71\u3092\u6c42\u3081\u308b\u50be\u5411\u304c\u5f37\u307e\u3063\u3066\u3044\u308b\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n<div class=\"tableau-viz-embed-container \">\n\t<tableau-viz\n\t\tclass=\"tableau-viz-embed\"\n\t\tsrc=\"https:\/\/public.tableau.com\/views\/_17751800834910\/sheet0?:language=en-US&#038;:sid=&#038;:redirect=auth&#038;:display_count=n&#038;:origin=viz_share_link\"\n\t\ttoolbar=\"hidden\"\n\t\thide-tabs\n\t><\/tableau-viz>\n<\/div>\n\n\n\n<p><br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6ce8\u76ee\u30dd\u30a4\u30f3\u30c8\uff1aAnswer Engine Optimization\uff08AEO\uff09\uff1a\u9867\u5ba2\u304c\u3059\u3067\u306b\u884c\u3063\u3066\u3044\u308b\u53cc\u65b9\u5411\u306e\u5bfe\u8a71<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u30de\u30fc\u30b1\u30bf\u30fc\u306e\u5927\u591a\u6570\uff0882\uff05\uff09\u304c\u3001AI\u306b\u3088\u3063\u3066\u81ea\u793e\u306eSEO\u6226\u7565\u304c\u518d\u69cb\u7bc9\u3055\u308c\u3066\u3044\u308b\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b83\uff05\u304c\u3001\u3059\u3067\u306bChatGPT\u3084Google\u306eAI\u306b\u3088\u308b\u6982\u8981\u306a\u3069\u3001AI\u751f\u6210\u306e\u56de\u7b54\u306b\u5411\u3051\u305f\u6700\u9069\u5316\u3092\u958b\u59cb\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u8208\u5473\u6df1\u3044\u70b9\u3068\u3057\u3066\u3001AI\u304c\u8907\u6570\u306e\u60c5\u5831\u6e90\u304b\u3089\u56de\u7b54\u3092\u751f\u6210\u3059\u308b\u3068\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u3068\u3063\u3066\u9867\u5ba2\u306e\u6ce8\u610f\u3092\u5f15\u304f\u306e\u304c\u56f0\u96e3\u306b\u306a\u308b\u3082\u306e\u306e\u3001\u7d50\u679c\u3068\u3057\u3066\u751f\u307e\u308c\u308b\u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306f\u3088\u308a\u30d1\u30fc\u30bd\u30ca\u30eb\u304b\u3064\u5177\u4f53\u7684\u306b\u306a\u308a\u3001\u9ad8\u3044\u8cfc\u8cb7\u610f\u6b32\u306b\u3064\u306a\u304c\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6295\u8cc7\u306b\u5bfe\u3057\u3066\u6700\u3082\u9ad8\u3044\u30ea\u30bf\u30fc\u30f3\u3092\u4e0a\u3052\u3066\u3044\u308b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u9ad8\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3001\u6210\u679c\u306e\u4f4e\u3044\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u6bd4\u3079\u3001AI\u691c\u7d22\u3078\u306e\u6700\u9069\u5316\u3092\u884c\u3063\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c2.2\u500d\u9ad8\u3044\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p>\u30b8\u30e3\u30cb\u30a2\u306f\u6b21\u306e\u3088\u3046\u306b\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u300c\u5f93\u6765\u306e\u3001\u60c5\u5831\u3092\u4e00\u65b9\u7684\u306b\u767a\u4fe1\u3057\u3001\u53cd\u5fdc\u3092\u5f85\u3064\u3068\u3044\u3046\u624b\u6cd5\u306f\u3001\u3082\u306f\u3084\u901a\u7528\u3057\u307e\u305b\u3093\u3002\u9867\u5ba2\u306f\u3059\u3067\u306b\u6b21\u306e\u6bb5\u968e\u3078\u9032\u3093\u3067\u3044\u307e\u3059\u3002Google\u691c\u7d22\u7d50\u679c\u306b\u4e26\u3076\u9752\u3044\u30ea\u30f3\u30af\u309210\u4ef6\u30af\u30ea\u30c3\u30af\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001AI\u304b\u3089\u76f4\u63a5\u7b54\u3048\u3092\u5f97\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b\u3001AI\u30a4\u30f3\u30bf\u30fc\u30d5\u30a7\u30fc\u30b9\u304c\u60c5\u5831\u767a\u898b\u307e\u3067\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u77ed\u7e2e\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u304c\u9867\u5ba2\u306e\u6ce8\u76ee\u3092\u96c6\u3081\u308b\u6a5f\u4f1a\u306f\u307e\u3059\u307e\u3059\u9650\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u3060\u304b\u3089\u3053\u305d\u3001\u3053\u306e\u30a2\u30f3\u30b5\u30fc\u30a8\u30f3\u30b8\u30f3\u306e\u4e16\u754c\u306b\u6700\u9069\u5316\u3067\u304d\u306a\u3051\u308c\u3070\u3001\u4f01\u696d\u306f\u9867\u5ba2\u306e\u8996\u754c\u306b\u5165\u308b\u3053\u3068\u3059\u3089\u96e3\u3057\u304f\u306a\u308a\u307e\u3059\u300d<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-\u8a73\u7d30\u60c5\u5831\">\u8a73\u7d30\u60c5\u5831\uff1a<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>AI\u3001\u30c7\u30fc\u30bf\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u95a2\u3059\u308b\u6700\u65b0\u306e\u898b\u89e3\u3092\u307e\u3068\u3081\u305f\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u6700\u65b0\u4e8b\u60c5\u30ec\u30dd\u30fc\u30c8\u300d\u306e\u5168\u6587\u306f\u3001<a href=\"https:\/\/www.salesforce.com\/jp\/marketing\/resources\/state-of-marketing-report\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u3053\u3061\u3089<\/a>\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-\u8abf\u67fb\u65b9\u6cd5\">\u8abf\u67fb\u65b9\u6cd5\uff1a<\/h4>\n\n\n\n<p>\u672c\u30ec\u30dd\u30fc\u30c8\u306e\u30c7\u30fc\u30bf\u306f\u30012025\u5e7410\u67088\u65e5\u304b\u308911\u670817\u65e5\u306b\u304b\u3051\u3066\u5b9f\u65bd\u3055\u308c\u305f\u3001\u7b2c\u4e09\u8005\u306b\u3088\u308b\u533f\u540d\u8abf\u67fb\uff08\u30c0\u30d6\u30eb\u30d6\u30e9\u30a4\u30f3\u30c9\u65b9\u5f0f\uff09\u306b\u3088\u308b\u8abf\u67fb\u306b\u57fa\u3065\u3044\u3066\u3044\u307e\u3059\u3002\u5317\u7c73\u3001\u4e2d\u5357\u7c73\u3001\u30a2\u30b8\u30a2\u592a\u5e73\u6d0b\u3001\u6b27\u5dde\u5730\u57df\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u610f\u601d\u6c7a\u5b9a\u8005\u3092\u5bfe\u8c61\u3068\u3057\u3066\u304a\u308a\u3001\u7dcf\u8a084,450\u306e\u56de\u7b54\u3092\u5f97\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u672c\u30ec\u30dd\u30fc\u30c8\u3067\u8a00\u53ca\u3055\u308c\u308b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30ec\u30d9\u30eb\u306e\u5b9a\u7fa9\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\uff1a<\/p>\n\n\n\n<ul 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\u203b\u672c\u8a18\u4e8b\u306f\u30012026\u5e742\u670819\u65e5\u306b\u7c73\u56fd\u3067\u767a\u8868\u3055\u308c\u305f75% of Marketers Have Adopted AI Yet St 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Salesforce\u306e\u6700\u65b0\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306e79\uff05\u304cAI\u3092\u5c0e\u5165\u3057\u3066\u3044\u308b\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u591a\u304f\u306f\u9867\u5ba2\u5bfe\u5fdc\u3084\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u82e6\u6226\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u660e\u3089\u304b\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u30c7\u30fc\u30bf\u7d71\u5408\u3068\u95a2\u9023\u6027\u3042\u308b\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u306e\u6d3b\u7528\u304c\u3001\u6210\u529f\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30ab\u30ae\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/jp\/news\/stories\/state-of-marketing-2026\/\" \/>\n<meta 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