{"id":2292,"date":"2020-12-22T11:18:00","date_gmt":"2024-03-11T11:18:46","guid":{"rendered":""},"modified":"2024-04-05T15:23:57","modified_gmt":"2024-04-05T06:23:57","slug":"201222","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/jp\/news\/press-releases\/2020\/12\/22\/201222\/","title":{"rendered":"\u30bb\u30fc\u30eb\u30b9\u30d5\u30a9\u30fc\u30b9\u30fb\u30c9\u30c3\u30c8\u30b3\u30e0\u3001\u30c6\u30ec\u30d3\u8996\u8074\u30c7\u30fc\u30bf\u306e\u5206\u6790\u529b\u3092\u5f37\u5316"},"content":{"rendered":"\n<p class=\"has-text-align-center\">\uff5e\u30c6\u30ec\u30d3\u8996\u8074\u30c7\u30fc\u30bf\u63d0\u4f9b\u4f1a\u793e2\u793e\u3068Datorama\u304c\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u5951\u7d04\u3092\u7de0\u7d50\uff5e<\/p>\n\n\n\n<p>\u30bb\u30fc\u30eb\u30b9\u30d5\u30a9\u30fc\u30b9\u30fb\u30c9\u30c3\u30c8\u30b3\u30e0\uff08\u672c\u793e\uff1a\u6771\u4eac\u90fd\u5343\u4ee3\u7530\u533a\u3001\u4ee3\u8868\u53d6\u7de0\u5f79\u4f1a\u9577 \u517c 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INSIGHTS\u300c\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u30c7\u30fc\u30bf\u300d\u3001\u30a8\u30e0\u30fb\u30c7\u30fc\u30bf\u306e\u300cTV\u30e1\u30bf\u30c7\u30fc\u30bf\u300d\u306eDatorama\u3068\u306e\u9023\u643a\u5f37\u5316\u306b\u3088\u3063\u3066\u3001\u5e83\u544a\u4e3b\u4f01\u696d\u306f\u30c6\u30ec\u30d3CM\u306e\u7d50\u679c\u304b\u3089\u3088\u308a\u6df1\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5206\u6790\u304c\u53ef\u80fd\u3068\u306a\u308a\u3001\u30c6\u30ec\u30d3CM\u6226\u7565\u3092\u3088\u308a\u9ad8\u5ea6\u306b\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>Datorama 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https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama01.png?w=476&amp;h=365 476w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama01.png?w=150&amp;h=115 150w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama01.png?w=251&amp;h=193 251w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/a><\/figure>\n<div id=\"2290-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"\u3053\u306e\u753b\u50cf\u30c0\u30a4\u30a2\u30ed\u30b0\u30a6\u30a3\u30f3\u30c9\u30a6\u3092\u9589\u3058\u308b\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter size-large prevent-download\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"393\" src=\"https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama01.png?w=512\" alt=\"\" class=\"wp-image-2290\" srcset=\"https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama01.png 512w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama01.png?w=300&amp;h=230 300w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama01.png?w=264&amp;h=203 264w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama01.png?w=476&amp;h=365 476w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama01.png?w=150&amp;h=115 150w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama01.png?w=251&amp;h=193 251w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<p><b>TVISION INSIGHTS\u306e\u300c\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u30c7\u30fc\u30bf\u300d\u3068\u306e\u9023\u643a\u52b9\u679c<\/b><\/p>\n\n\n\n<p>TVISION INSIGHTS\u306e\u300c\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u30c7\u30fc\u30bf\u300d\u306f\u3001\u9854\u8a8d\u8b58\u30fb\u4eba\u4f53\u8a8d\u8b58\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3092\u7d44\u307f\u8fbc\u3093\u3060\u72ec\u81ea\u306e\u8abf\u67fb\u6a5f\u5668\u3092\u7528\u3044\u3001\u300c\u8ab0\u304c\u30c6\u30ec\u30d3\u306e\u524d\u306b\u3044\u308b\u304b\u300d\u300c\u8996\u7dda\u304c\u30c6\u30ec\u30d3\u306b\u5411\u3044\u3066\u3044\u308b\u304b\u300d\u3068\u3044\u3063\u305f\u300c\u30ea\u30a2\u30eb\u306a\u8996\u8074\u614b\u52e2\u30c7\u30fc\u30bf\u300d\u3092\u53d6\u5f97\u3057\u3001\u6bce\u79d2\u30ec\u30d9\u30eb\u3067\u5224\u5b9a\u3057\u3001\u8996\u8074\u8005\u306e\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u72b6\u6cc1\u3092\u30c7\u30b8\u30bf\u30eb\u5316\u3057\u305f\u3082\u306e\u3067\u30c6\u30ec\u30d3CM\u8996\u8074\u306e\u8cea\u3092\u628a\u63e1\u3067\u304d\u3001\u3088\u308a\u6b63\u78ba\u306b\u51fa\u7a3f\u52b9\u679c\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002\u307e\u305f\u3001\u81ea\u793e\u3001\u7af6\u5408\u306e\u30c6\u30ec\u30d3\u5e83\u544a\u51fa\u7a3f\u72b6\u6cc1\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u91cf(\uff1d\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u30d9\u30fc\u30b9\u3067\u306e\u7372\u5f97\u30ea\u30fc\u30c1\u91cf\uff09\u3082\u628a\u63e1\u3067\u304d\u307e\u3059\u3002\u300c\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u30c7\u30fc\u30bf\u300d\u3068Datorama\u3092\u9023\u643a\u3059\u308b\u3053\u3068\u3067\u3001\u305d\u306e\u4ed6\u3055\u307e\u3056\u307e\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c7\u30fc\u30bf\u3068\u306e\u95a2\u9023\u6027\u304c\u628a\u63e1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u3001TV\u5e83\u544a\u304c\u58f2\u4e0a\u3084\u30ea\u30fc\u30c9\u4ef6\u6570\u3001\u30ec\u30b8\u901a\u904e\u5ba2\u6570\u3001ID-POS\u3001\u30d6\u30e9\u30f3\u30c9\u691c\u7d22\u6570\u3001SNS\u306e\u53e3\u30b3\u30df\u91cf\u3068\u3044\u3063\u305f\u3001\u4e8b\u696d\u6226\u7565\u4e0a\u91cd\u8981\u306aKPI\u3078\u306e\u6ce2\u53ca\u52b9\u679c\u304a\u3088\u3073\u76f8\u95a2\u95a2\u4fc2\u3092\u3088\u308a\u4e00\u5c64\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n<div class=\"wp-block-image\"><div class=\"wp-block-image__wrapper\">\n<figure class=\"aligncenter size-large prevent-download\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"2291-modal\"><span class=\"screen-reader-text\">\u30a4\u30e1\u30fc\u30b8\u30e2\u30fc\u30c0\u30eb\u3092\u958b\u304f<\/span><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"466\" src=\"https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=512\" alt=\"\" class=\"wp-image-2291\" srcset=\"https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png 512w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=300&amp;h=273 300w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=264&amp;h=240 264w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=401&amp;h=365 401w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=150&amp;h=137 150w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=212&amp;h=193 212w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/a><\/figure>\n<div id=\"2291-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"\u3053\u306e\u753b\u50cf\u30c0\u30a4\u30a2\u30ed\u30b0\u30a6\u30a3\u30f3\u30c9\u30a6\u3092\u9589\u3058\u308b\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter size-large prevent-download\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"466\" src=\"https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=512\" alt=\"\" class=\"wp-image-2291\" srcset=\"https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png 512w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=300&amp;h=273 300w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=264&amp;h=240 264w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=401&amp;h=365 401w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=150&amp;h=137 150w, https:\/\/www.salesforce.com\/jp\/news\/wp-content\/uploads\/sites\/21\/2024\/03\/Datorama02.png?w=212&amp;h=193 212w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<p><b>\u682a\u5f0f\u4f1a\u793e\u30a8\u30e0\u30fb\u30c7\u30fc\u30bf\u306b\u3064\u3044\u3066<\/b><\/p>\n\n\n\n<p>\u682a\u5f0f\u4f1a\u793e\u30a8\u30e0\u30fb\u30c7\u30fc\u30bf\u306f\u3001\u30c6\u30ec\u30d3\u653e\u9001\uff08\u756a\u7d44\u304a\u3088\u3073CM\uff09\u306e\u653e\u9001\u5b9f\u7e3e\u3092\u72ec\u81ea\u306b\u30c6\u30ad\u30b9\u30c8\u5316\u3057\u305f\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u300cTV\u30e1\u30bf\u30c7\u30fc\u30bf\u300d\u3092\u751f\u6210\u3057\u3066\u3001\u8abf\u67fb\u30fb\u5206\u6790\u30fb\u914d\u4fe1\u3092\u884c\u306a\u3063\u3066\u3044\u308b\u30012006\u5e74\u306b\u8a2d\u7acb\u3055\u308c\u305f\u30c7\u30fc\u30bf\u30d7\u30ed\u30d0\u30a4\u30c0\u30fb\u30ea\u30b5\u30fc\u30c1\u30ab\u30f3\u30d1\u30cb\u30fc\u3067\u3059\u30022014\u5e741\u6708\u306b\u3001\u6c11\u653e\u30ad\u30fc\u5c40\uff08\u5728\u4eac5\u5c40\uff09\u7b49\u3068\u8cc7\u672c\u63d0\u643a\u3057\u3001\u30c7\u30d5\u30a1\u30af\u30c8\u30b9\u30bf\u30f3\u30c0\u30fc\u30c9\u306a\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u3092\u69cb\u7bc9\u3057\u3066\u304a\u308a\u3001\u4e3b\u306a\u30b5\u30fc\u30d3\u30b9\u306b\u306f\u3001\u756a\u7d44\u3084TV\u5e83\u544a\u306e\u653e\u9001\u5185\u5bb9\u3092\u8a73\u7d30\u306b\u8a18\u9332\u3057\u305f\u300cTV\u30e1\u30bf\u30c7\u30fc\u30bf\u300d\u3092\u63d0\u4f9b\u3059\u308b\u300c\u2460\u30c7\u30fc\u30bf\u914d\u4fe1\u30b5\u30fc\u30d3\u30b9\u300d\u3001\u304a\u5ba2\u69d8\u306e\u3054\u8981\u671b\u306b\u5fdc\u3058\u3066\u8abf\u67fb\u30fb\u5206\u6790\u3092\u884c\u306a\u3046\u300c\u2461\u653e\u9001\u5b9f\u7e3e\u8abf\u67fb\u30b5\u30fc\u30d3\u30b9\u300d\u3001\u653e\u9001\u3055\u308c\u305f\u8a71\u984c\u3092\u9732\u51fa\u30fb\u5831\u9053\u91cf\u7b49\u3067\u96c6\u8a08\u3057\u305f\u30e9\u30f3\u30ad\u30f3\u30b0\u5f62\u5f0f\u3067\u914d\u4fe1\u3059\u308b\u300c\u2462\u30e9\u30f3\u30ad\u30f3\u30b0\u30b5\u30fc\u30d3\u30b9\u300d\u3001\u300cTV\u30e1\u30bf\u30c7\u30fc\u30bf\u300d\u3092\u57fa\u70b9\u3068\u3057\u305f\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u89e3\u6790\u30c4\u30fc\u30eb\u300c\u2463TV Rank\u300d\u306e\u63d0\u4f9b\u3084\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u3001\u30e1\u30c7\u30a3\u30a2\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u7b49\u304c\u3042\u308a\u307e\u3059\u3002\u8a73\u3057\u304f\u306f\u3053\u3061\u3089\u3092\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<a href=\"https:\/\/mdata.tv\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/mdata.tv<\/a><\/p>\n\n\n\n<p><b>TVISION INSIGHTS\u682a\u5f0f\u4f1a\u793e\u306b\u3064\u3044\u3066<\/b><\/p>\n\n\n\n<p>TVISION INSIGHTS\u682a\u5f0f\u4f1a\u793e\u306f\u3001\u4eba\u4f53\u8a8d\u8b58\u6280\u8853\u306b\u3088\u3063\u3066\u30c6\u30ec\u30d3\u756a\u7d44\u30fbCM\u306e\u8996\u8074\u614b\u52e2\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3057\u3001BtoB\u5411\u3051\u8996\u8074\u5206\u6790\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u3054\u5bb6\u5ead\u306e\u30c6\u30ec\u30d3\u306b\u3001TVISION\u304c\u72ec\u81ea\u306b\u958b\u767a\u3057\u305f\u4eba\u4f53\u8a8d\u8b58\u6280\u8853\u3092\u642d\u8f09\u3057\u305f\u8abf\u67fb\u6a5f\u5668\u3092\u8a2d\u7f6e\u3057\u3001\u8abf\u67fb\u53c2\u52a0\u8005\u306e\u8996\u8074\u614b\u52e2\u3092\u6bce\u79d2\u3067\u81ea\u52d5\u7684\u306b\u53d6\u5f97\u3002\u300c\u8ab0\u304c\u30c6\u30ec\u30d3\u306e\u524d\u306b\u3044\u3066\u3001\u3061\u3083\u3093\u3068\u898b\u3066\u3044\u308b\u304b\u300d\u3068\u3044\u3046TVISION\u72ec\u81ea\u306e\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u30c7\u30fc\u30bf\u3092\u5e83\u544a\u4e3b\u30fb\u5e83\u544a\u4f1a\u793e\u30fb\u653e\u9001\u5c40\u306a\u3069\u56fd\u5185\u7d2f\u8a08100\u793e\u4ee5\u4e0a\u306e\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306b\u3054\u6d3b\u7528\u3044\u305f\u3060\u3044\u3066\u3044\u307e\u3059\u3002\u73fe\u5728\u3001\u56fd\u5185\u3067\u306f\u95a2\u6771\u30a8\u30ea\u30a21000\u4e16\u5e2f\u30fb\u95a2\u897f\u30a8\u30ea\u30a2100\u4e16\u5e2f\u3001\u5730\u4e0a\u6ce2\/MX\/BS\u306e\u5168\u756a\u7d44\u3092\u8a08\u6e2c\u3057\u3066\u3044\u307e\u3059TVISION\u3067\u306f\u300c\u65b0\u3057\u3044\u30c7\u30fc\u30bf\u306b\u3088\u3063\u3066\u30e1\u30c7\u30a3\u30a2\u30de\u30fc\u30b1\u30c3\u30c8\u3092\u5727\u5012\u7684\u306b\u9032\u5316\u3055\u305b\u308b\u300d\u3068\u3044\u3046\u30df\u30c3\u30b7\u30e7\u30f3\u306e\u3082\u3068\u3001\u30c6\u30ec\u30d3\u306e\u4fa1\u5024\u3092\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u30c7\u30fc\u30bf\u306b\u3088\u3063\u3066\u9855\u5728\u5316\u3057\u3066\u3044\u307e\u3059\u3002TVISION\u306b\u3064\u3044\u3066\u306f\u3053\u3061\u3089\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<a 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