\uae00\ub85c\ubc8c \uc138\uc77c\uc988 \ud2b8\ub80c\ub4dc \ubcf4\uace0\uc11c(State of Sales)<\/a>\u2019\ub97c \ubc1c\ud45c\ud588\ub2e4. \uc774\ubc88 \uc870\uc0ac\ub294 \uc601\uc5c5 \uc870\uc9c1\uc744 \uc911\uc2ec\uc73c\ub85c AI \uc5d0\uc774\uc804\ud2b8 \ub3c4\uc785 \ud604\ud669\uacfc \ud65c\uc6a9 \ubc29\uc2dd, \ub9e4\ucd9c \uc804\ub7b5 \ubcc0\ud654, \uae30\uc220 \ubc0f \ub370\uc774\ud130 \ud658\uacbd \ub4f1\uc744 \uc885\ud569\uc801\uc73c\ub85c \ubd84\uc11d\ud588\ub2e4.<\/p>\n\n\n\n\ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74 \uc601\uc5c5 \uc870\uc9c1\uc758 \uc57d 90%\ub294 \uc774\ubbf8 AI \uc5d0\uc774\uc804\ud2b8\ub97c \ud65c\uc6a9\ud558\uace0 \uc788\uac70\ub098 \ud5a5\ud6c4 2\ub144 \ub0b4 \ub3c4\uc785\ud560 \uacc4\ud68d\uc774\ub77c\uace0 \ubc1d\ud614\ub2e4. \ud2b9\ud788 AI \uc5d0\uc774\uc804\ud2b8\ub97c \ub3c4\uc785\ud55c \uc601\uc5c5 \ub9ac\ub354\uc758 94%\ub294 \uc5d0\uc774\uc804\ud2b8\uac00 \ube44\uc988\ub2c8\uc2a4 \ubaa9\ud45c \ub2ec\uc131\uc744 \uc704\ud55c \ud575\uc2ec \uc694\uc18c\ub77c\uace0 \ud3c9\uac00\ud588\ub2e4. <\/p>\n\n\n\n
\uc751\ub2f5\uc790\ub4e4\uc740 \ub370\uc774\ud130 \uc815\ud655\ub3c4 \ud5a5\uc0c1, \uc601\uc5c5 \uacc4\ud68d \uc218\ub9bd, \uc7a0\uc7ac \uace0\uac1d \ubc1c\uad74, \ud30c\uc774\ud504\ub77c\uc778 \uad00\ub9ac \ub4f1 \ud575\uc2ec \uc5c5\ubb34 \uc804\ubc18\uc5d0\uc11c AI\uc758 \uc2e4\uc9c8\uc801 \uc131\uacfc\ub97c \uccb4\uac10\ud558\uace0 \uc788\ub2e4\uace0 \ubc1d\ud614\ub2e4. \uc2e4\uc81c\ub85c \uc131\uacfc\uac00 \ub192\uc740 \uc601\uc5c5 \uc870\uc9c1\uc740 \uadf8\ub807\uc9c0 \uc54a\uc740 \uc870\uc9c1 \ub300\ube44 \uc7a0\uc7ac \uace0\uac1d \ubc1c\uad74\uc5d0 AI \uc5d0\uc774\uc804\ud2b8\ub97c \uc0ac\uc6a9\ud560 \uac00\ub2a5\uc131\uc774 1.7\ubc30 \ub354 \ub192\uc558\ub2e4.<\/p>\n\n\n\n
\ud55c\uad6d \uc2dc\uc7a5\uc5d0\uc11c\ub3c4 \uc720\uc0ac\ud55c \ud750\ub984\uc774 \ud655\uc778\ub410\ub2e4. \uc5d0\uc774\uc804\ud2b8\ub97c \uc0ac\uc6a9 \uc911\uc778 \uad6d\ub0b4 \uc601\uc5c5 \uc804\ubb38\uac00\uc758 86%\ub294 AI \uc5d0\uc774\uc804\ud2b8 \ud22c\uc790\uac00 \ube44\uc988\ub2c8\uc2a4 \ubaa9\ud45c \ub2ec\uc131\uc744 \uc704\ud55c \ud544\uc218 \uc694\uc18c\ub77c\uace0 \ub2f5\ud588\uc73c\uba70, \uc5d0\uc774\uc804\ud2f1 AI\ub97c \ud65c\uc6a9\ud558\ub294 \uc751\ub2f5\uc790\uc758 85%\ub294 AI\uac00 \uc601\uc5c5 \ubaa9\ud45c \ub2ec\uc131 \uac00\ub2a5\uc131\uc744 \ub192\uc5ec\uc900\ub2e4\uace0 \ud3c9\uac00\ud588\ub2e4. \uad6d\ub0b4 \uc601\uc5c5 \uc870\uc9c1\uc774 AI \uc5d0\uc774\uc804\ud2b8\ub97c \uac00\uc7a5 \ub9ce\uc774 \ud65c\uc6a9\ud558\ub294 \uc601\uc5ed\uc740 \u2018\uc601\uc5c5 \uae30\ud68c \uad00\ub9ac\u2019\uc640 \u2018\uc8fc\ubb38 \uc774\ud589 \ubc0f \uad00\ub9ac\u2019\uc600\uc73c\uba70, \u2018\uc81c\ud488 \uc0ac\uc6a9\ub7c9 \ucd94\uc801\u2019\uc774 \uadf8 \ub4a4\ub97c \uc774\uc5c8\ub2e4.<\/p>\n\n\n\n
\uadf8\ub7ec\ub098 AI \uc5d0\uc774\uc804\ud2b8 \ud655\uc0b0\uc774 \uace7\ubc14\ub85c \uc131\uacfc \uadf9\ub300\ud654\ub85c \uc774\uc5b4\uc9c0\ub294 \uac83\uc740 \uc544\ub2c8\uc5c8\ub2e4. \uc124\ubb38\uc5d0 \ucc38\uc5ec\ud55c \uc601\uc5c5 \ud300 \uac00\uc6b4\ub370 \ub2e8 3\ubd84\uc758 1\ub9cc\uc774 \ubd84\uc0b0\ub41c \uc601\uc5c5 \ub3c4\uad6c\uc640 \ub370\uc774\ud130\ub97c \ud558\ub098\uc758 \ud1b5\ud569\ub41c \ud658\uacbd\uc5d0\uc11c \uc6b4\uc601\ud558\uace0 \uc788\uc5c8\uc73c\uba70, \ub098\uba38\uc9c0 \uc870\uc9c1\uc740 \ud3c9\uade0 8\uac1c\uc758 \uac1c\ubcc4 \uc194\ub8e8\uc158\uc744 \ubcd1\ud589 \uc0ac\uc6a9\ud558\uace0 \uc788\ub294 \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\ub2e4.<\/p>\n\n\n\n
\uc774\uc640 \uac19\uc740 \uae30\uc220 \uc0ac\uc77c\ub85c\ub294 AI \uc131\uacfc\uc5d0\ub3c4 \uc9c1\uc811\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\ucce4\ub2e4. AI\ub97c \uc0ac\uc6a9\ud558\ub294 \uc601\uc5c5 \ub9ac\ub354\uc758 51%\ub294 \uae30\uc220 \ub2e8\uc808\uc774 AI \ub3c4\uc785\uc744 \uc9c0\uc5f0\uc2dc\ud0a4\uac70\ub098 \uc81c\ud55c\ud55c \uacbd\ud5d8\uc774 \uc788\ub2e4\uace0 \ub2f5\ud588\uc73c\uba70, \uc5d0\uc774\uc804\ud2b8\ub97c \ud65c\uc6a9\ud558\ub294 \uc601\uc5c5 \ub2f4\ub2f9\uc790\uc758 46%\ub294 \ub370\uc774\ud130 \ud488\uc9c8 \ubb38\uc81c\uac00 \uc601\uc5c5 \uc131\uacfc\uc5d0 \ubd80\uc815\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\ucce4\ub2e4\uace0 \ubc1d\ud614\ub2e4.<\/p>\n\n\n\n
\uc774\uc5d0 \ub530\ub77c \uc62c\uc778\uc6d0 \ud50c\ub7ab\ud3fc\uc744 \uc0ac\uc6a9\ud558\uc9c0 \uc54a\ub294 \uc601\uc5c5 \ud300\uc758 84%\ub294 \uc5d0\uc774\uc804\ud2b8 \uc131\uacfc \uadf9\ub300\ud654\ub97c \uc704\ud574 \uae30\uc220 \ud658\uacbd\uacfc \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud560 \uacc4\ud68d\uc774\ub77c\uace0 \uc751\ub2f5\ud588\ub2e4. \ud2b9\ud788 \ub192\uc740 \uc131\uacfc\ub97c \ub0b4\ub294 \uadf8\ub8f9\uc77c\uc218\ub85d \ub370\uc774\ud130 \ud488\uc9c8 \uad00\ub9ac\uc640 \uae30\uc220 \ud1b5\ud569\uc744 \uc6b0\uc120 \uacfc\uc81c\ub85c \uc124\uc815\ud558\ub294 \uacbd\ud5a5\uc774 \ub69c\ub837\ud55c \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\ub2e4.<\/p>\n\n\n\n
\ud55c\ud3b8, \ub9e4\ucd9c \uc99d\ub300\ub97c \uc704\ud55c \uc804\ub7b5 \uce21\uba74\uc5d0\uc11c\ub3c4 \ubcc0\ud654\uac00 \uac10\uc9c0\ub410\ub2e4. \uc804 \uc138\uacc4 \uc601\uc5c5 \ub9ac\ub354 \uc911 76%\ub294 \u2018\uc0ac\uc6a9\ub7c9 \uae30\ubc18 \uacfc\uae08(\uc885\ub7c9\uc81c)\u2019 \ubaa8\ub378\uc758 \uc911\uc694\uc131\uc774 \uc804\ub144 \ub300\ube44 \uc99d\uac00\ud588\ub2e4\uace0 \uc751\ub2f5\ud588\uc73c\uba70, \uc8fc\ub41c \uc774\uc720\ub85c \ud22c\uc790 \ub300\ube44 \uc218\uc775\ub960(ROI)\uc744 \uba85\ud655\ud788 \uc81c\uc2dc\ud560 \uc218 \uc788\uc73c\uba70 \uace0\uac1d \uc720\uc9c0\uc728\uc744 \ub192\uc774\ub294 \ub370 \uc720\ub9ac\ud558\uae30 \ub54c\ubb38\uc774\ub77c\uace0 \uc124\uba85\ud588\ub2e4.<\/p>\n\n\n\n
\uc774\uc640 \ud568\uaed8 \u2018\ub300\uc678 \uc601\uc5c5 \ucee4\ubba4\ub2c8\ud2f0\u2019\uc758 \uc5ed\ud560\ub3c4 \uc131\uacfc\uc5d0 \uc8fc\uc694\ud55c \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc694\uc18c\ub85c \ub098\ud0c0\ub0ac\ub2e4. \uc751\ub2f5\uc790\uc758 81%\ub294 \uc138\uc77c\uc988 \ucee4\ubba4\ub2c8\ud2f0 \ucc38\uc5ec\uac00 \uc131\uacfc \ud5a5\uc0c1\uc5d0 \uae30\uc5ec\ud55c\ub2e4\uace0 \ub2f5\ud588\uc73c\uba70, \uc131\uacfc\uac00 \uc6b0\uc218\ud55c \uc601\uc5c5 \uc804\ubb38\uac00\ub294 \ub0ae\uc740 \uc131\uacfc \uadf8\ub8f9 \ub300\ube44 \uc678\ubd80 \ucee4\ubba4\ub2c8\ud2f0\uc5d0 \uc815\uae30\uc801\uc73c\ub85c \ucc38\uc5ec\ud560 \ud655\ub960\uc774 3.2\ubc30 \ub192\uc558\ub2e4. \uc774\ub294 AI \uae30\ubc18 \ub3c4\uad6c \ud65c\uc6a9\uacfc \ub354\ubd88\uc5b4, \uc9c0\uc2dd \uacf5\uc720 \ubc0f \ub124\ud2b8\uc6cc\ud06c \ud655\uc7a5\uc774 \uc601\uc5c5 \uacbd\uc7c1\ub825 \uc720\uc9c0 \ubc0f \uc81c\uace0\ub97c \uc704\ud55c \uc911\uc694\ud55c \ucd95\uc73c\ub85c \uc791\uc6a9\ud558\uace0 \uc788\uc74c\uc744 \uc2dc\uc0ac\ud55c\ub2e4.<\/p>\n\n\n\n
\uc138\uc77c\uc988\ud3ec\uc2a4 \ucf54\ub9ac\uc544 \ubc15\uc138\uc9c4 \ub300\ud45c\ub294 \u201c\uace0\uac1d\uc758 \uae30\ub300 \uc218\uc900\uc740 \ube60\ub974\uac8c \ub192\uc544\uc9c0\uace0 \uc788\uc73c\uba70, \uc601\uc5c5 \uc870\uc9c1\uc740 \uadf8 \uc5b4\ub290 \ub54c\ubcf4\ub2e4 \ubcf5\uc7a1\ud55c \ud658\uacbd\uc5d0\uc11c \uc131\uacfc\ub97c \ub9cc\ub4e4\uc5b4\ub0b4\uc57c \ud558\ub294 \uc0c1\ud669\uc5d0 \ub193\uc5ec \uc788\ub2e4\u201d\ub77c\uba70 \u201c\uc774\ubc88 \ubcf4\uace0\uc11c\ub294 \uc0ac\ub78c\uacfc AI \uc5d0\uc774\uc804\ud2b8\uac00 \uacf5\uc874\ud558\uba70 \uc720\uae30\uc801\uc73c\ub85c \ud611\uc5c5\ud558\ub294 \u2018\uc5d0\uc774\uc804\ud2f1 \uc5d4\ud130\ud504\ub77c\uc774\uc988\u2019 \ubaa8\ub378\uc774 \ub354 \uc774\uc0c1 \uc120\ud0dd\uc774 \uc544\ub2cc \ud544\uc218\uc801\uc784\uc744 \uc2dc\uc0ac\ud55c\ub2e4. \uc138\uc77c\uc988\ud3ec\uc2a4\ub294 \uc55e\uc73c\ub85c\ub3c4 \ud1b5\ud569 \ud50c\ub7ab\ud3fc \uae30\ubc18\uc758 \ub370\uc774\ud130 \uc804\ub7b5\uacfc \uc138\uacc4\uc801\uc778 \uae30\uc5c5\ub4e4\uacfc\uc758 \ud30c\ud2b8\ub108\uc2ed\uc5d0 \uae30\ubc18\ud55c \uc5d0\uc774\uc804\ud2b8 \uc5ed\ub7c9\uc744 \ubc14\ud0d5\uc73c\ub85c \uae30\uc5c5\ub4e4\uc774 \ubcf4\ub2e4 \ubbfc\ucca9\ud558\uace0 \uc608\uce21 \uac00\ub2a5\ud55c \ub9e4\ucd9c \uc131\uc7a5\uc744 \uc2e4\ud604\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\uc744 \uc544\ub07c\uc9c0 \uc54a\uc744 \uac83\u201d\uc774\ub77c\uace0 \uac15\uc870\ud588\ub2e4.<\/p>\n\n\n\n
\ud55c\ud3b8, \uc138\uc77c\uc988\ud3ec\uc2a4\ub294 \uc774\ub7ec\ud55c \uc2dc\uc7a5 \ubcc0\ud654\uc5d0 \ub300\uc751\ud574 \uc5d0\uc774\uc804\ud2b8\ud3ec\uc2a4 \uc138\uc77c\uc988(Agentforce Sales, \uad6c \uc138\uc77c\uc988 \ud074\ub77c\uc6b0\ub4dc)<\/a>, \ub370\uc774\ud130 360(Data 360)<\/a>, \uc5d0\uc774\uc804\ud2b8\ud3ec\uc2a4(Agentforce)<\/a>\ub97c \uae30\ubc18\uc73c\ub85c \ubd84\uc0b0\ub41c \uace0\uac1d \ubc0f \uc601\uc5c5 \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud558\uace0, AI \uc5d0\uc774\uc804\ud2b8\uac00 \uc2e4\uc2dc\uac04 \ub9e5\ub77d\uc744 \ubc18\uc601\ud574 \ud30c\uc774\ud504\ub77c\uc778 \uad00\ub9ac\uc640 \uae30\ud68c \ubc1c\uad74 \ub4f1\uc744 \uc218\ud589\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud558\uace0 \uc788\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc601\uc5c5 \uc870\uc9c1\uc740 \ubc18\ubcf5 \uc5c5\ubb34\ub97c \uc904\uc774\uace0 \uace0\uac1d \ubbf8\ud305, \ub9e4\ucd9c \ud655\ub300 \uc804\ub7b5 \uc218\ub9bd \ub4f1 \ubcf4\ub2e4 \uc804\ub7b5\uc801\uc778 \ud65c\ub3d9\uc5d0 \uc9d1\uc911\ud560 \uc218 \uc788\ub2e4.<\/p>\n\n\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"
\u201c\uc601\uc5c5 \ubd80\ubb38 \ub9ac\ub354 94%, AI \uc5d0\uc774\uc804\ud2b8\uac00 \uc131\uc7a5\uc758 \ud575\uc2ec\u201d<\/p>\n","protected":false},"author":805,"featured_media":2761,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"12345678910","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_content_type":[],"blog":[62,109,87],"coauthors":[8],"class_list":["post-2756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","blog-agentforce-sales","blog-crm","blog-sales"],"yoast_head":"\n
\uc138\uc77c\uc988\ud3ec\uc2a4, \u2018\uae00\ub85c\ubc8c \uc138\uc77c\uc988 \ud2b8\ub80c\ub4dc \ubcf4\uace0\uc11c\u2019 \ubc1c\ud45c - Salesforce<\/title>\n<meta name=\"description\" content=\"\uc138\uc77c\uc988\ud3ec\uc2a4\uac00 \u20182026 \uae00\ub85c\ubc8c \uc138\uc77c\uc988 \ud2b8\ub80c\ub4dc \ubcf4\uace0\uc11c\u2019\ub97c \ubc1c\ud45c\ud588\uc2b5\ub2c8\ub2e4. \uc601\uc5c5 \ub9ac\ub354 94%\uac00 AI \uc5d0\uc774\uc804\ud2b8\ub97c \uc131\uc7a5\uc758 \ud575\uc2ec\uc73c\ub85c \uaf3d\uc558\uc2b5\ub2c8\ub2e4. 22\uac1c\uad6d 4,000\uc5ec \uba85\uc758 \uc804\ubb38\uac00\uac00 \ubc1d\ud78c AI \ub3c4\uc785 \ud604\ud669\uacfc \ub9e4\ucd9c \uc804\ub7b5 \ubcc0\ud654, \ub370\uc774\ud130 \ud1b5\ud569\uc758 \uc911\uc694\uc131\uc744 \uc9c0\uae08 \ud655\uc778\ud558\uc138\uc694.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/kr\/blog\/salesforce-state-of-sales\/\" 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