{"id":40,"date":"2025-05-16T20:07:00","date_gmt":"2025-11-12T20:07:14","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=40"},"modified":"2026-04-21T11:36:47","modified_gmt":"2026-04-21T02:36:47","slug":"what-is-a-call-to-action","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-a-call-to-action\/","title":{"rendered":"CTA(Call to Action)\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc804\ud658\uc744 \uc720\ub3c4\ud558\ub294 \ub9c8\ucf00\ud305 CTA \ub9cc\ub4dc\ub294 \ubc29\ubc95"},"content":{"rendered":"<h2 id=\"cta-cta-cta\">\ud6cc\ub96d\ud55c \ud074\ub9ad \uc720\ub3c4 \ubb38\uc548(CTA)\uc740 \uc7a0\uc7ac \uace0\uac1d\uc758 \uad00\uc2ec\uc744 \ud589\ub3d9\uc73c\ub85c \uc804\ud658\uc2dc\ud0b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c CTA\ub97c \ub9cc\ub4e4\uace0 \ucd5c\uc801\ud654\ud558\uae30 \uc704\ud55c \ubc29\ubc95\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc911\uc18c\uae30\uc5c5, \uc2a4\ud0c0\ud2b8\uc5c5 \ub9c8\ucf00\ud130\ub77c\uba74 CTA\uac00 \ub354\uc6b1 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ubc88 \ud3ec\uc2a4\ud305\uc5d0\uc11c \uc81c\uacf5\ud558\ub294 \ud301\uc744 \ub9c8\ucf00\ud305 \uc2e4\ubb34\uc5d0 \ubc14\ub85c \uc801\uc6a9\ud574 \ubcf4\uc138\uc694!<\/h2>\n<p>\uc6f9\uc0ac\uc774\ud2b8\ub97c \uc2a4\ud06c\ub864 \ud558\ub2e4\uac00 \ub2e4\uc74c\uc5d0 \ubb34\uc5c7\uc744 \ud574\uc57c \ud560\uc9c0 \ub9dd\uc124\uc5ec\uc9c4 \uc801 \uc788\uc73c\uc2e0\uac00\uc694? \uc774\ub294 \uba85\ud655\ud55c \ud074\ub9ad \uc720\ub3c4 \ubb38\uc548(CTA)\uc774 \uc5c6\uc744 \ub54c \ubc1c\uc0dd\ud558\ub294 \ud604\uc0c1\uc785\ub2c8\ub2e4. \ud6cc\ub96d\ud55c CTA\ub294 \ub2e8\uc21c\ud55c \ubc84\ud2bc\uc774 \uc544\ub2c8\ub77c, \uace0\uac1d\uc774 \uac00\uc785\uc774\ub098 <a href=\"https:\/\/www.salesforce.com\/small-business\/sales\/\" target=\"_blank\" rel=\"noopener\">\uad6c\ub9e4<\/a> \ub4f1 \ub2e4\uc74c \ub2e8\uacc4\ub85c \ub098\uc544\uac08 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc8fc\ub294 \ubd80\ub4dc\ub7ec\uc6b4 \uc5f0\uacb0\uace0\ub9ac\uc785\ub2c8\ub2e4.<\/p>\n<p><a href=\"https:\/\/www.salesforce.com\/ap\/small-business\/what-is-an-smb\/\" target=\"_blank\" rel=\"noopener\">\uc2a4\ud0c0\ud2b8\uc5c5\u00b7\uc911\uc18c\uae30\uc5c5(SMB)<\/a>\uc758 \uacbd\uc6b0, \uc801\uc808\ud55c CTA\ub97c \uc0ac\uc6a9\ud574 \uc804\ud658\uc728\uc744 \ub192\uc774\uace0 \uc7a0\uc7ac\uace0\uac1d\uacfc \ub354 \uac15\ub825\ud55c \uad00\uacc4\ub97c \ud615\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uba87 \uac00\uc9c0 \uac04\ub2e8\ud55c \uc870\uc815\ub9cc\uc73c\ub85c \uad00\uc2ec\uc744 \ud589\ub3d9\uc73c\ub85c \uc804\ud658\ud558\uace0 \ubc29\ubb38\uc790\ub97c <a href=\"https:\/\/www.salesforce.com\/small-business\/service\/\" target=\"_blank\" rel=\"noopener\">\ucda9\uc131\ub3c4 \ub192\uc740 \uace0\uac1d<\/a>\uc73c\ub85c \ub9cc\ub4dc\uc138\uc694.<\/p>\n<p>AI \uae30\ubc18 \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud558\uba74 \uc774 \uc791\uc5c5\uc774 \ud6e8\uc52c \ub354 \uc26c\uc6cc\uc9d1\ub2c8\ub2e4. \ucd94\uce21 \ub300\uc2e0 <a href=\"https:\/\/www.salesforce.com\/in\/artificial-intelligence\/\" target=\"_blank\" rel=\"noopener\">\uc778\uacf5\uc9c0\ub2a5(AI)<\/a>\uc744 \uc0ac\uc6a9\ud558\uc5ec CTA\ub97c \ub9de\ucda4 \uc124\uc815\ud558\uace0, \ub2e4\uc591\ud55c \ubc84\uc804\uc744 \ud14c\uc2a4\ud2b8\ud558\uace0, \ubb34\uc5c7\uc774 \uac00\uc7a5 \ud6a8\uacfc\uc801\uc778\uc9c0 \uc608\uce21\ud558\uace0, \uac1c\uc120 \uc0ac\ud56d\uc744 \uc790\ub3d9\ud654\ud569\ub2c8\ub2e4. \uc989, \ub354 \uc801\uc740 \ub178\ub825\uc73c\ub85c \ub354 \ub098\uc740 \uacb0\uacfc\ub97c \uc5bb\uc744 \uc218 \uc788\uc8e0.<\/p>\n<p>\uc911\uc18c\uae30\uc5c5\uc758 \uc131\uc7a5\uc5d0 \ub3c4\uc6c0\uc774 \ub418\ub294 \uba85\ud655\ud558\uace0 \ud6a8\uacfc\uc801\uc778 CTA\ub97c \ub9cc\ub4dc\ub294 \ubc29\ubc95\uc744 \uc0b4\ud3b4\ubcf4\uc138\uc694.<\/p>\n<p><b>\ud559\uc2b5 \ub0b4\uc6a9:<\/b><\/p>\n<ul>\n<li>\ucf5c \ud22c \uc561\uc158(CTA)\uc758 \ub73b\uacfc \uc815\uc758<\/li>\n<li>\uc131\uc7a5\ud558\ub294 \uc911\uc18c\uae30\uc5c5, \uc2a4\ud0c0\ud2b8\uc5c5\uc5d0 CTA\uac00 \uc911\uc694\ud55c \uc774\uc720<\/li>\n<li>\uc911\uc18c\uae30\uc5c5\uc774 \ud6a8\uacfc\uc801\uc778 \ub9c8\ucf00\ud305 CTA\ub97c \uc124\uc815\ud558\ub294 \ubc29\ubc95<\/li>\n<li>CTA \ucd5c\uc801\ud654\ub97c \uc704\ud55c 4\uac00\uc9c0 \ud301<\/li>\n<li>AI\ub85c CTA\ub97c \uac1c\uc120\ud558\ub294 \ubc29\ubc95<\/li>\n<\/ul>\n<h3 id=\"b-stylefont-weight-bold-cta-b\"><b>\ucf5c \ud22c \uc561\uc158(CTA)\uc758 \ub73b\uacfc \uc815\uc758<\/b><\/h3>\n<p>\ud074\ub9ad \uc720\ub3c4 \ubb38\uc548(Call To Action, CTA)\uc740 \uc7a0\uc7ac\uace0\uac1d\uc774 \ud2b9\uc815 \ub2e8\uacc4\ub97c \uc218\ud589\ud558\ub3c4\ub85d \uc720\ub3c4\ud558\ub294 \uc9e7\uace0 \uba85\ud655\ud55c \uc548\ub0b4 \ubb38\uad6c\uc785\ub2c8\ub2e4. <a href=\"https:\/\/www.salesforce.com\/sales\/\" target=\"_blank\" rel=\"noopener\">\uad6c\ub9e4\ub97c \ud558\ub4e0<\/a> \uc81c\ud488\uc5d0 \ub300\ud574 \ub354 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\ub4e0, \uc798 \ubc30\uce58\ub41c \uc720\ub3c4 \ubb38\uc548\uc740 \ud638\uae30\uc2ec\uc744 \ud589\ub3d9\uc73c\ub85c \uc804\ud658\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. CTA\uac00 \uc5c6\uc73c\uba74 \uc7a0\uc7ac \uace0\uac1d\uc740 \ucf58\ud150\uce20\uc5d0 \ucc38\uc5ec\ud558\ub354\ub77c\ub3c4 \ub2e4\uc74c \ub2e8\uacc4\ub85c \ub118\uc5b4\uac00\uc9c0 \uc54a\uc744 \uac00\ub2a5\uc131\uc774 \ub192\uc544\uc9d1\ub2c8\ub2e4.<\/p>\n<p>CTA\ub294 \uc6f9\uc0ac\uc774\ud2b8, \uc774\uba54\uc77c, \ubc31\uc11c \ubc0f \ube14\ub85c\uadf8, \uc18c\uc15c \ubbf8\ub514\uc5b4 \uac8c\uc2dc\ubb3c \ub4f1 <a href=\"https:\/\/www.salesforce.com\/small-business\/marketing\/\" target=\"_blank\" rel=\"noopener\">\ub9c8\ucf00\ud305<\/a> \ucc44\ub110 \uc804\ubc18\uc5d0 \uac78\uccd0 \ub098\ud0c0\ub0a9\ub2c8\ub2e4. \ud55c \ubc88\ucbe4\uc740 CTA\ub97c \ubcf4\uace0 \ud074\ub9ad\ud574 \ubcf8 \uc801\uc774 \uc788\uc744 \uac83\uc785\ub2c8\ub2e4. CTA\uc758 \uc77c\ubc18\uc801\uc778 \uc608\uc2dc\ub97c \uc18c\uac1c\ud569\ub2c8\ub2e4:<\/p>\n<ul>\n<li><b>\u201c\uc624\ub298 \ubb34\ub8cc \ud3c9\uac00\ud310\uc744 \uc2dc\uc791\ud558\uc138\uc694\u201d <\/b>&#8211; \uc0ac\uc6a9\uc790\uc5d0\uac8c \uc57d\uc815 \uc5c6\uc774 \uc81c\ud488\uc774\ub098 <a href=\"https:\/\/www.salesforce.com\/service\" target=\"_blank\" rel=\"noopener\">\uc11c\ube44\uc2a4<\/a>\ub97c \uc0ac\uc6a9\ud574 \ubcf4\ub3c4\ub85d \uad8c\uc720\ud569\ub2c8\ub2e4.<\/li>\n<li><b>\u201c\ubb34\ub8cc \uac00\uc774\ub4dc \ub2e4\uc6b4\ub85c\ub4dc\u201d <\/b>&#8211; \uc774\uba54\uc77c \uac00\uc785\uc744 \ub300\uac00\ub85c \uadc0\uc911\ud55c \ucf58\ud150\uce20\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/li>\n<li><b>\u201c20% \ud560\uc778! \uc9c0\uae08 \uc1fc\ud551\ud558\uc138\uc694\u201d <\/b>&#8211; \ud560\uc778\uc744 \ud1b5\ud574 \uae34\ubc15\uac10\uc744 \uc870\uc131\ud569\ub2c8\ub2e4.<\/li>\n<li><b>\u201c\uac1c\uc778\ud654\ub41c \ub370\ubaa8 \uc608\uc57d\ud558\uae30\u201d <\/b>&#8211; \uc7a0\uc7ac \uace0\uac1d\uc744 \ucd08\ub300\ud558\uc5ec \uc81c\ud488\uc744 \uc2e4\uc81c\ub85c \ubcfc \uc218 \uc788\ub3c4\ub85d \uc720\ub3c4\ud569\ub2c8\ub2e4.<\/li>\n<\/ul>\n<p>\uac15\ub825\ud55c CTA\ub294 \ub2e8\uc21c\ud788 \ud074\ub9ad\uc744 \uc720\ub3c4\ud558\ub294 \uac83\uc774 \uc544\ub2c8\ub77c \uc7a0\uc7ac\uace0\uac1d\uc744 \uac00\uce58 \uc788\ub294 \ubb34\uc5b8\uac00\ub85c \uc548\ub0b4\ud569\ub2c8\ub2e4. \uac00\uc7a5 \uc88b\uc740 CTA\ub294 \uc790\uc5f0\uc2a4\ub7fd\uac8c \ub290\uaef4\uc9c0\uace0 \uc0ac\uc6a9\uc790\uac00 \uadf8 \ub300\uac00\ub85c \ubb34\uc5c7\uc744 \uc5bb\uc744 \uc218 \uc788\ub294\uc9c0 \uba85\ud655\ud558\uac8c \ubcf4\uc5ec\uc8fc\ub294 CTA\uc785\ub2c8\ub2e4.<\/p>\n<h3 id=\"b-stylefont-weight-bold-cta-b\"><b>\uc131\uc7a5\ud558\ub294 \uc911\uc18c\uae30\uc5c5, \uc2a4\ud0c0\ud2b8\uc5c5\uc5d0 CTA\uac00 \uc911\uc694\ud55c \uc774\uc720<\/b><\/h3>\n<p>\ub9c8\ucf00\ud130\ub294 \uc7a0\uc7ac \uace0\uac1d\uc774 \uc790\uc0ac \uc0ac\uc774\ud2b8\ub85c \uc720\uc785\ub418\uac70\ub098 <a href=\"https:\/\/www.salesforce.com\/marketing\" target=\"_blank\" rel=\"noopener\">SNS \uac8c\uc2dc\ubb3c<\/a>\uc744 \uc2a4\ud06c\ub864 \ud558\ub3c4\ub85d \uc720\ub3c4\ud558\uae30 \uc704\ud574 \uc5f4\uc2ec\ud788 \ub178\ub825\ud569\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uadf8\ub2e4\uc74c\uc5d0\ub294 \uc5b4\ub5bb\uac8c \ub420\uae4c\uc694? \uba85\ud655\ud55c \ub2e4\uc74c \ub2e8\uacc4\uac00 \uc5c6\ub2e4\uba74 \uc7a0\uc7ac \uace0\uac1d\uc740 \uac00\uc785\ud558\uac70\ub098 \uc5f0\ub77d\uc744 \ucde8\ud558\uc9c0 \uc54a\uace0 \ub5a0\ub098\uae30 \uc27d\uc2b5\ub2c8\ub2e4. \uac15\ub825\ud55c CTA\ub294 \uad00\uc2ec\uc744 \ud589\ub3d9\uc73c\ub85c \uc804\ud658\ud558\uc5ec \ub9c8\ucf00\ud305\uc758 \uacb0\uc2e4\uc744 \ub9fa\uc744 \uc218 \uc788\ub3c4\ub85d \ub9cc\ub4ed\ub2c8\ub2e4.<\/p>\n<h4 id=\"b-stylefont-weightbold-b\"><b>\uad00\uc2ec\uc744 \ud589\ub3d9\uc73c\ub85c \uc804\ud658\ud558\uae30<\/b><\/h4>\n<p>\uc0ac\ub78c\ub4e4\uc740 \uc0ac\uc774\ud2b8\ub098 <a href=\"https:\/\/www.salesforce.com\/in\/marketing\/engagement\/email-marketing\/\" target=\"_blank\" rel=\"noopener\">\uc774\uba54\uc77c<\/a>\uc5d0 \ud45c\uc2dc\ub41c \ub0b4\uc6a9\uc774 \ub9c8\uc74c\uc5d0 \ub4e4\ub354\ub77c\ub3c4 \ub2e4\uc74c \ub2e8\uacc4\ub85c \ub118\uc5b4\uac00\ub77c\ub294 \uba85\ud655\ud55c \ud45c\uc9c0\uac00 \uc5c6\uc73c\uba74 \uadf8\ub0e5 \ub118\uc5b4\uac00\uae30 \uc27d\uc2b5\ub2c8\ub2e4. CTA\uc5d0 \uc561\uc158 \ub2e8\uc5b4\ub97c \ucd94\uac00\ud558\uba74 \uc7a0\uc7ac \uace0\uac1d\uc774 \ub2e4\uc74c\uc5d0 \ubb34\uc5c7\uc744 \ud558\uae38 \uc6d0\ud558\ub294\uc9c0 \uc774\ud574\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \u201c\uc624\ub298 \uc2dc\uc791\ud558\uae30\u201d \ub610\ub294 \u201c\uc624\ud37c \uc2e0\uccad\ud558\uae30\u201d\uc640 \uac19\uc740 \uac04\ub2e8\ud55c \ubb38\uad6c\ub294 \uace0\uac1d\uc5d0\uac8c \ub2e4\uc74c\uc5d0 \ubb34\uc5c7\uc744 \ud574\uc57c \ud560\uc9c0 \ud78c\ud2b8\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. \uace0\uac1d\uc774 \ucd94\uce21\ud560 \ud544\uc694 \uc5c6\uc774 \uc190\uc27d\uac8c \ub2e4\uc74c \ub2e8\uacc4\ub85c \ub098\uc544\uac08 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc8fc\uc138\uc694.<\/p>\n<h4 id=\"b-stylefont-weightbold-b\"><b>\uace0\uac1d\uc774 \uc62c\ubc14\ub978 \uae38\uc744 \ucc3e\ub3c4\ub85d \uc548\ub0b4\ud558\uae30<\/b><\/h4>\n<p>\uc6f9\uc0ac\uc774\ud2b8, \uc774\uba54\uc77c, \uac8c\uc2dc\ubb3c, <a href=\"https:\/\/www.salesforce.com\/marketing\/engagement\/\" target=\"_blank\" rel=\"noopener\">\uad11\uace0<\/a>\ub294 \ubaa8\ub450 \uace0\uac1d \uc5ec\uc815\uc758 \uc77c\ubd80\uc785\ub2c8\ub2e4. \uc815\ubcf4 \ud398\uc774\uc9c0\uc5d0 &#8216;\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uae30&#8217;\ub098 \uc81c\ud488 \ud398\uc774\uc9c0\uc5d0 &#8216;\ubb34\ub8cc\ub85c \uc0ac\uc6a9\ud574 \ubcf4\uae30&#8217;\uc640 \uac19\uc740 CTA\ub97c \uc798 \ubc30\uce58\ud558\uba74 \uc7a0\uc7ac \uace0\uac1d\uc744 \uc62c\ubc14\ub978 \ubc29\ud5a5\uc73c\ub85c \uc548\ub0b4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uacbd\ub85c\uac00 \uba85\ud655\ud558\uba74 \uace0\uac1d\uc740 \ube44\uc988\ub2c8\uc2a4\uc758 \ub2e4\uc74c \ub2e8\uacc4\ub85c \ub098\uc544\uac00\ub294 \ub370 \uc790\uc2e0\uac10\uc744 \uac16\uac8c \ub429\ub2c8\ub2e4.<\/p>\n<h4 id=\"b-stylefont-weightbold-b\"><b>\ud6a8\uacfc\uac00 \uc788\ub294 \uac83\uacfc \uadf8\ub807\uc9c0 \uc54a\uc740 \uac83 \ud655\uc778\ud558\uae30<\/b><\/h4>\n<p>CTA\ub97c \ud1b5\ud574 \uc5b4\ub5a4 \uac83\uc774 \uace0\uac1d\uc758 \uad00\uc2ec\uc744 \ub04c\uace0 \uc5b4\ub5a4 \uac83\uc774 \uadf8\ub807\uc9c0 \uc54a\uc740\uc9c0\uc5d0 \ub300\ud55c \uc2e4\uc9c8\uc801\uc778 \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ucee8\ub300 &#8216;\uc9c0\uae08 \ub2e4\uc6b4\ub85c\ub4dc&#8217;\uac00 &#8216;\uac00\uc774\ub4dc \ubc1b\uae30&#8217;\ubcf4\ub2e4 \ub354 \ub9ce\uc740 \ud074\ub9ad\uc744 \ubc1b\ub294 \uc0c1\ud669\uc744 \uc0c1\uc0c1\ud574 \ubcf4\uc138\uc694. \uc5b4\ub5a4 \uba54\uc2dc\uc9c0\uac00 \uac00\uc7a5 \ud6a8\uacfc\uc801\uc778\uc9c0 \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub2e4\uc591\ud55c CTA\ub97c \ud14c\uc2a4\ud2b8\ud558\uba74\uc11c \uc7a0\uc7ac\uace0\uac1d\uacfc \uc18c\ud1b5\ud560 \uc218 \uc788\ub294 \uc801\uc808\ud55c \ub2e8\uc5b4\ub97c \ucc3e\uc73c\uc138\uc694. \ucd94\uce21\uc774 \uc544\ub2cc \uc2e4\uc81c \uace0\uac1d\uc758 \ubc18\uc751\uacfc \ud589\ub3d9\uc744 \uae30\ubc18\uc73c\ub85c \ud604\uba85\ud55c \uc758\uc0ac\uacb0\uc815\uc744 \ub0b4\ub9b4 \uc218 \uc788\ub3c4\ub85d AI\uac00 \ub3d5\uc2b5\ub2c8\ub2e4.<\/p>\n<h4 id=\"b-stylefont-weightbold-b\"><b>\uc7a0\uc7ac \uace0\uac1d\uc774 \uc27d\uac8c \ucc38\uc5ec\ud560 \uc218 \uc788\ub3c4\ub85d \ub9cc\ub4e4\uae30<\/b><\/h4>\n<p>CTA\uac00 \uc2a4\ud06c\ub864 \uc704\ub098 \uc8fc\uc694 \uacb0\uc815 \uc9c0\uc810 \uadfc\ucc98 \ub4f1 \ub208\uc5d0 \uc798 \ub744\ub294 \uacf3\uc5d0 \ubc30\uce58\ub418\uba74 \uc790\uc5f0\uc2a4\ub7fd\uace0 \ub9e4\ub825\uc801\uc73c\ub85c \ub290\uaef4\uc838 \ud074\ub9ad \uac00\ub2a5\uc131\uc774 \ub192\uc544\uc9d1\ub2c8\ub2e4. \u201c\ud1b5\ud654 \uc608\uc57d\u201d \ub610\ub294 \u201c\uc138\uc77c \uc1fc\ud551\u201d\uc744 \uc798 \ubc30\uce58\ud558\uba74 \uace0\uac1d\uc758 \ub9dd\uc124\uc784\uc774 \uc904\uc5b4\ub4e4\uace0 \uc27d\uac8c \uacb0\uc815\uc744 \ub0b4\ub9b4 \uc218 \uc788\uc8e0. \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \uc194\ub8e8\uc158\uc744 \uba85\ud655\ud558\uac8c \uc548\ub0b4\ud558\uc5ec \uc7a0\uc7ac \uace0\uac1d\uc774 \uc27d\uac8c \uc870\uce58\ub97c \ucde8\ud558\ub3c4\ub85d \uc720\ub3c4\ud558\uc138\uc694.<\/p>\n<h4 id=\"b-stylefont-weightbold-cta-b\"><b>\uc911\uc18c\uae30\uc5c5\uc774 \ud6a8\uacfc\uc801\uc778 \ub9c8\ucf00\ud305 CTA\ub97c \uc124\uc815\ud558\ub294 \ubc29\ubc95<\/b><\/h4>\n<p>CTA\ub294 \uc5c5\uc885\uacfc \uad00\uacc4\uc5c6\uc774 \uc624\ub514\uc5b8\uc2a4\uac00 \uc758\ubbf8 \uc788\ub294 \ud589\ub3d9\uc744 \ud558\ub3c4\ub85d \uc720\ub3c4\ud574\uc57c \ud569\ub2c8\ub2e4. \uc62c\ubc14\ub978 \uc811\uadfc \ubc29\uc2dd\uc740 \ucf58\ud150\uce20\uc640 \uc624\ub514\uc5b8\uc2a4\uc758 \ucc38\uc5ec \uc704\uce58\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4. \uc911\uc18c\uae30\uc5c5, \uc2a4\ud0c0\ud2b8\uc5c5 \ube44\uc988\ub2c8\uc2a4\ub97c \uc704\ud55c \uac00\uc7a5 \ud6a8\uacfc\uc801\uc778 CTA \uc124\uc815 \ubc29\ubc95\uc744 \uc0b4\ud3b4\ubcf4\uc138\uc694.<\/p>\n<h4 id=\"b-stylefont-weightbold-b\"><b>\uc624\ub514\uc5b8\uc2a4\ub97c \uc548\ub0b4\ud558\ub294 \ub9c1\ud06c \ub9cc\ub4e4\uae30<\/b><\/h4>\n<p>\uc798 \ubc30\uce58\ub41c \ub9c1\ud06c\ub294 \uc624\ub514\uc5b8\uc2a4\uc758 \uacbd\ud5d8\uc744 \ubc29\ud574\ud558\uc9c0 \uc54a\uc73c\uba74\uc11c \uac00\uce58 \uc788\ub294 \ucf58\ud150\uce20\ub85c \uc548\ub0b4\ud558\ub294 \uac15\ub825\ud55c CTA\uac00 \ub429\ub2c8\ub2e4. \uc77c\ubc18\uc801\uc778 \ud648\ud398\uc774\uc9c0\ub85c \uc5f0\uacb0\ud558\ub294 \ub300\uc2e0 \uac00\uc7a5 \uac00\uce58 \uc788\ub294 \ucf58\ud150\uce20\ub97c \ucc3e\uc744 \uc218 \uc788\ub294 \uc704\uce58\ub97c \ub79c\ub529 \ud398\uc774\uc9c0\ub85c \uc0bc\uc73c\uc138\uc694. \uc81c\ud488 \ud398\uc774\uc9c0\uc5d0\uc11c\ub294 \uae30\ub2a5\uc744 \uc0b4\ud3b4\ubcfc \uc218 \uc788\uace0, \uc0ac\ub840 \uc5f0\uad6c \ud398\uc774\uc9c0\uc5d0\uc11c\ub294 \uc2e4\uc81c \uc131\uacf5 \uc0ac\ub840\ub97c \ubcf4\uc5ec\uc904 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub9de\ucda4\ud615 \ub9ac\uc18c\uc2a4 \ud398\uc774\uc9c0\uc5d0\uc11c\ub294 \uc2ec\uce35\uc801\uc778 \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc8e0.<\/p>\n<p>\ub79c\ub529 \ub9c1\ud06c\ub97c \ub354 \ub9e4\ub825\uc801\uc73c\ub85c \ub9cc\ub4e4\ub824\uba74 \uac80\uc0c9 \uac00\ub2a5\ud55c \ud65c\uc131 \ud0a4\uc6cc\ub4dc\ub97c \ud1b5\ud569\uc2dc\ud0a4\uc138\uc694. \ub9c1\ud06c\ub97c \uad00\ub828 \uc5c6\ub294 \uc139\uc158\uc5d0 \uc5b5\uc9c0\ub85c \ub123\uc9c0 \ub9d0\uace0, \uad00\ub828 \ucf58\ud150\uce20 \ub0b4\uc5d0 \ubc30\uce58\ud558\uba74 \uc790\uc5f0\uc2a4\ub7ec\uc6b4 \ud750\ub984\uc774 \uc720\uc9c0\ub418\uc5b4 <a href=\"https:\/\/www.salesforce.com\/marketing\/engagement\/\" target=\"_blank\" rel=\"noopener\">\uace0\uac1d \ucc38\uc5ec\ub3c4<\/a>\ub97c \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc608\ub97c \ub4e4\uc5b4 \u201c<a href=\"https:\/\/www.salesforce.com\/small-business\/marketing\/\" target=\"_blank\" rel=\"noopener\">\uc911\uc18c\uae30\uc5c5 \ub9c8\ucf00\ud305<\/a>\uc5d0 \ub300\ud574 \uc54c\uc544\ubcf4\ub824\uba74 \uc5ec\uae30\ub97c \ud074\ub9ad\ud558\uc138\uc694.\u201d\ub77c\uace0 \uc4f0\ub294 \ub300\uc2e0 \u201c<a href=\"https:\/\/www.salesforce.com\/small-business\/marketing\/\" target=\"_blank\" rel=\"noopener\">\uc911\uc18c\uae30\uc5c5\uc774 AI\ub85c \ub9c8\ucf00\ud305\uc744 \uac1c\uc778\ud654\ud558\ub294 \ubc29\ubc95<\/a>\uc744 \uc54c\uc544\ubcf4\uc138\uc694.\u201d\ub77c\uace0 \uc720\ub3c4 \ubb38\uc548\uc744 \uc791\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \uc804\ub7b5\uc740 \uac80\uc0c9 \uac00\uc2dc\uc131\uc744 \uac1c\uc120\ud558\ub294 \ub3d9\uc2dc\uc5d0 CTA\ub97c \ub9e4\ub044\ub7fd\uac8c \uc720\uc9c0\ud569\ub2c8\ub2e4.<\/p>\n<h4 id=\"b-stylefont-weightbold-b\"><b>\ucc38\uc5ec \ubc0f \ud589\ub3d9\uc744 \uc720\ub3c4\ud558\ub294 \ubc84\ud2bc \uc81c\uc791\ud558\uae30<\/b><\/h4>\n<p>\ubcf5\uc7a1\ud55c \uc6f9\ud398\uc774\uc9c0\ub098 \uc774\uba54\uc77c\uc5d0\uc11c \ubc84\ud2bc \ud615\uc2dd\uc758 CTA\ub294 \ube60\ub974\uac8c \uc2dc\uc120\uc744 \uc0ac\ub85c\uc7a1\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ud074\ub9ad \uac00\ub2a5\ud55c \uc694\uc18c\ub294 \uc775\uc219\ud55c <a href=\"https:\/\/www.salesforce.com\/small-business\/commerce\/\" target=\"_blank\" rel=\"noopener\">\uc774\ucee4\uba38\uc2a4 \uc0c1\ud638\uc791\uc6a9<\/a>\uc744 \ubaa8\ubc29\ud558\uae30 \ub54c\ubb38\uc5d0 \uc0ac\uc6a9\uc790\uc5d0\uac8c \uc9c1\uad00\uc801\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc77c\ubc18\uc801\uc778 \u201c\uc5ec\uae30\ub97c \ud074\ub9ad\ud558\uc138\uc694\u201d \ubb38\uad6c \ub300\uc2e0 \ud589\ub3d9\uc758 \uac00\uce58\ub97c \uac15\uc870\ud558\ub294 \ubc84\ud2bc\uc744 \ub9cc\ub4dc\uc138\uc694. \u201c\uc624\ub298 \uc131\uc7a5 \uc2dc\uc791\ud558\uae30\u201d \ub610\ub294 \u201c\ubb34\ub8cc\ub85c \uc0ac\uc6a9\ud574 \ubcf4\uc138\uc694\u201d\uc640 \uac19\uc740 \ubb38\uad6c\ub294 \uc989\uac01\uc801\uc778 <a href=\"https:\/\/www.salesforce.com\/crm\/benefits-of-crm\/\" target=\"_blank\" rel=\"noopener\">\ud61c\ud0dd<\/a>\uc744 \uc7a0\uc7ac \uace0\uac1d\uc5d0\uac8c \uc804\ub2ec\ud569\ub2c8\ub2e4. \ubc84\ud2bc\uacfc \uadf8 \uc704\uc5d0 \uc9e7\uace0 \uc124\ub4dd\ub825 \uc788\ub294 \ubb38\uc7a5\uc744 \ud568\uaed8 \uc0ac\uc6a9\ud558\uba74 \uc7a0\uc7ac \uace0\uac1d\uc774 \ubc84\ud2bc\uc744 \ud074\ub9ad\ud568\uc73c\ub85c\uc368 \uc5bb\uc744 \uc218 \uc788\ub294 \uc774\uc810\uc744 \ub354\uc6b1 \uba85\ud655\ud558\uac8c \uc804\ub2ec\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ubc84\ud2bc\uc758 <a href=\"https:\/\/www.salesforce.com\/news\/stories\/designing-the-future-of-design\/\" target=\"_blank\" rel=\"noopener\">\ub514\uc790\uc778<\/a>\ub3c4 \uc911\uc694\ud569\ub2c8\ub2e4. \ub208\uc5d0 \uc798 \ub744\ub3c4\ub85d \ub300\ube44\ub418\ub294 \uc0c9\uc0c1\uc744 \uc0ac\uc6a9\ud558\uace0, \uc0ac\uc6a9\uc790\uac00 \uc77d\ub294 \ub3d9\uc548 \uc790\uc5f0\uc2a4\ub7fd\uac8c \uba48\ucd9c \uc218 \uc788\ub294 \uacf3\uc5d0 \ubc30\uce58\ud558\uc138\uc694.<\/p>\n<h4 id=\"b-stylefont-weightbold-cta-b\"><b>\ub3d9\uc601\uc0c1 \ubc0f \ud31f\uce90\uc2a4\ud2b8\uc6a9 \uc624\ub514\uc624 CTA \ud050\ub808\uc774\uc158\ud558\uae30<\/b><\/h4>\n<p>\uc0c1\ud638\uc791\uc6a9\ud558\ub294 \ucf58\ud150\uce20\uac00 \ub9ce\uc544\uc9d0\uc5d0 \ub530\ub77c \uc624\ub514\uc624 CTA\ub294 \uc624\ub514\uc624 \ub610\ub294 \ube44\ub514\uc624 \ud615\uc2dd\uc744 \ud1b5\ud574 \ucc38\uc5ec\ud558\ub294 \uc7a0\uc7ac \uace0\uac1d\uc744 \uc548\ub0b4\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc81c\ud488 \ub370\ubaa8 \ub3d9\uc601\uc0c1\uc5d0\uc11c\ub294 \uba85\ud655\ud55c \uc74c\uc131 \ud574\uc124\uc744 \ud1b5\ud574 \uc2dc\uccad\uc790\uc5d0\uac8c \u201c\uc624\ub298 \ubb34\ub8cc \ud3c9\uac00\ud310\uc5d0 \ub4f1\ub85d\ud558\uc138\uc694\u201d \ub610\ub294 \u201c\uc790\uc138\ud788 \uc54c\uc544\ubcf4\ub824\uba74 \uc6f9\uc0ac\uc774\ud2b8\ub97c \ubc29\ubb38\ud558\uc138\uc694\u201d\ub77c\uace0 \uc548\ub0b4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.\ud31f\uce90\uc2a4\ud2b8\uc5d0\uc11c \ud638\uc2a4\ud2b8\ub294 \uccad\ucde8\uc790\uc5d0\uac8c \u201c\ube44\uc988\ub2c8\uc2a4 \uc131\uc7a5\uc744 \uc704\ud55c \ub354 \ub9ce\uc740 \ud301\uc744 \uad6c\ub3c5\ud558\uc138\uc694\u201d \ub610\ub294 \u201c<a href=\"https:\/\/www.salesforce.com\/small-business\/marketing\/\" target=\"_blank\" rel=\"noopener\">\uc911\uc18c\uae30\uc5c5 \ub9c8\ucf00\ud305<\/a>\uc5d0 \ub300\ud55c \ubb34\ub8cc \uac00\uc774\ub4dc\ub97c \ub2e4\uc6b4\ub85c\ub4dc\ud558\uc138\uc694\u201d\ub77c\uace0 \uad8c\uc720\ud560 \uc218 \uc788\uc8e0.<\/p>\n<h4 id=\"b-stylefont-weightboldcta-4-b\"><b>CTA \ucd5c\uc801\ud654\ub97c \uc704\ud55c 4\uac00\uc9c0 \ud301<\/b><\/h4>\n<p>CTA\ub97c \uc870\uae08\ub9cc \ubcc0\uacbd\ud574\ub3c4 <a href=\"https:\/\/www.salesforce.com\/marketing\/engagement\/\" target=\"_blank\" rel=\"noopener\">\uace0\uac1d \ucc38\uc5ec\ub3c4<\/a>\uac00 \ud06c\uac8c \ud5a5\uc0c1\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <a href=\"https:\/\/www.salesforce.com\/in\/marketing\/engagement\/email-marketing\/\" target=\"_blank\" rel=\"noopener\">\uc774\uba54\uc77c \ucea0\ud398\uc778<\/a>, \uc18c\uc15c\ubbf8\ub514\uc5b4 <a href=\"https:\/\/www.salesforce.com\/marketing\/engagement\/\" target=\"_blank\" rel=\"noopener\">\uad11\uace0<\/a>, \ub79c\ub529 \ud398\uc774\uc9c0, <a href=\"https:\/\/www.salesforce.com\/events\/webinars\/\" target=\"_blank\" rel=\"noopener\">\uc6e8\ube44\ub098<\/a> \ub4f1\ub85d \ub4f1 \uc5b4\ub5a4 \ucea0\ud398\uc778\uc744 \uc6b4\uc601\ud558\ub4e0 CTA\ub97c \uac1c\uc120\ud558\uba74 \uc7a0\uc7ac \uace0\uac1d\uc774 \uc62c\ubc14\ub978 \ub3c4\uad6c\ub97c \ud65c\uc6a9\ud574 \ud589\ub3d9\uc744 \ucde8\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \ub354 \ud6a8\uacfc\uc801\uc778 CTA\ub97c \ub9cc\ub4dc\ub294 \ubc29\ubc95\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4.<\/p>\n<h4 id=\"b-stylefont-weightbold1-ab-b\"><b>1. \ub2e4\uc591\ud55c \ubc84\uc804\uc73c\ub85c A\/B \ud14c\uc2a4\ud2b8\ud558\uae30<\/b><\/h4>\n<p>\ubaa8\ub4e0 CTA\uac00 \ub3d9\uc77c\ud55c \ubc29\uc2dd\uc73c\ub85c \uc791\ub3d9\ud558\ub294 \uac83\uc740 \uc544\ub2d9\ub2c8\ub2e4. <a href=\"https:\/\/www.salesforce.com\/marketing\/what-is-ab-testing\/\" target=\"_blank\" rel=\"noopener\">A\/B \ud14c\uc2a4\ud2b8<\/a>\ub294 \ub450 \uac00\uc9c0 \ubc84\uc804\uc758 CTA\ub97c \ube44\uad50\ud558\uc5ec \uc5b4\ub5a4 \ubc84\uc804\uc774 \ub354 \ub098\uc740 \uacb0\uacfc\ub97c \uac00\uc838\uc624\ub294\uc9c0 \ud655\uc778\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \ub2e4\uc591\ud55c \ubb38\uad6c, \ubc84\ud2bc \uc0c9\uc0c1, \ud06c\uae30, \ubc30\uce58 \ub610\ub294 \uc8fc\ubcc0 \ud14d\uc2a4\ud2b8\uae4c\uc9c0 \ud14c\uc2a4\ud2b8\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \u201c\uc9c0\uae08 \uac00\uc785\ud558\uae30\u201d\uc640 \u201c\ubb34\ub8cc\ub85c \uc2dc\uc791\ud558\uae30\u201d 2\uac00\uc9c0 \ubb38\uad6c\uc758 \uc804\ud658\uc728\uc744 \ube44\uad50\ud558\uc138\uc694.<\/p>\n<p><a href=\"https:\/\/www.salesforce.com\/small-business\/marketing\/\" target=\"_blank\" rel=\"noopener\">Salesforce\uc758 \uc911\uc18c\uae30\uc5c5, \uc2a4\ud0c0\ud2b8\uc5c5\uc744 \uc704\ud55c \ub9c8\ucf00\ud305 \uc81c\ud488<\/a>\uc744 \ud65c\uc6a9\ud558\uba74 \uace0\uac1d\uc758 \ubc18\uc751\uc744 \ucd94\uc801\ud558\uace0 \uc2e4\uc81c \uc778\uc0ac\uc774\ud2b8\ub97c \ubc14\ud0d5\uc73c\ub85c CTA\ub97c \uac1c\uc120\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p><b>A\/B \ud14c\uc2a4\ud2b8 \uc608\uc2dc:<\/b><\/p>\n<ul>\n<li><b>\ud14d\uc2a4\ud2b8 \ubcc0\ud615: <\/b>\u201c\ubb34\ub8cc\ub85c \uc0ac\uc6a9\ud574 \ubcf4\uc138\uc694\u201d vs. \u201c\ubb34\ub8cc \ud3c9\uac00\ud310 \uc2dc\uc791\ud558\uae30\u201d<\/li>\n<li><b>\ubc84\ud2bc \uc0c9\uc0c1: <\/b>\ube68\uac04\uc0c9 vs. \ud30c\ub780\uc0c9<\/li>\n<li><b>\ubc30\uce58: <\/b>\ud398\uc774\uc9c0 \uc0c1\ub2e8 vs. \ud558\ub2e8<\/li>\n<li><b>\ud06c\uae30: <\/b>\ub354 \ud070 \ubc84\ud2bc vs. \ub354 \uc791\uc740 \ubc84\ud2bc<\/li>\n<\/ul>\n<h4 id=\"b-stylefont-weightbold2-cta-b\"><b>2. CTA\ub294 \uc9e7\uace0 \uc9c1\uc124\uc801\uc73c\ub85c \uc791\uc131\ud558\uae30<\/b><\/h4>\n<p>\uba54\uc2dc\uc9c0\ub294 \ud55c\ub208\uc5d0 \uc54c\uc544\ubcfc \uc218 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4. \u201c\ubb34\ub8cc \ud3c9\uac00\ud310\uc5d0 \uac00\uc785\ud558\uace0 \uae30\ub2a5\uc744 \uc0b4\ud3b4\ubcf4\ub824\uba74 \uc5ec\uae30\ub97c \ud074\ub9ad\ud558\uc138\uc694\u201d\uc640 \uac19\uc740 \uae34 \ubb38\uc7a5\ubcf4\ub2e4\ub294 \u201c\uc624\ub298 \uc2dc\uc791\ud558\uc138\uc694\u201d \ub610\ub294 \u201c\ubb34\ub8cc\ub85c \uc0ac\uc6a9\ud574 \ubcf4\uc138\uc694\u201d\uc640 \uac19\uc740 \uac04\ub2e8\ud55c \ubb38\uc7a5\uc774 \ub354 \ud6a8\uacfc\uc801\uc785\ub2c8\ub2e4.<\/p>\n<p><a href=\"https:\/\/www.salesforce.com\/small-business\/marketing\/\" target=\"_blank\" rel=\"noopener\">Salesforce\uc758 \uc911\uc18c\uae30\uc5c5\uc744 \uc704\ud55c \ub9c8\ucf00\ud305 \uc81c\ud488<\/a>\uc740 CTA\uac00 \uace0\uac1d \uc5ec\uc815\uacfc \ub9e4\ub044\ub7fd\uac8c \uc5b4\uc6b0\ub7ec\uc9c0\ub3c4\ub85d \ud558\uc5ec \uba54\uc2dc\uc9c0\ub97c \uba85\ud655\ud558\uace0 \ud6a8\uacfc\uc801\uc73c\ub85c \uc804\ub2ec\ud560 \uc218 \uc788\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4.<\/p>\n<p><b>\uac04\ub2e8\ud558\uace0 \ud655\uc2e4\ud55c CTA \ub9cc\ub4e4\uae30:<\/b><\/p>\n<ul>\n<li><b>\ud589\ub3d9 \uc911\uc2ec\uc758 \ub2e8\uc5b4 \uc0ac\uc6a9: <\/b>\u201c\ub2e4\uc6b4\ub85c\ub4dc\ud558\ub824\uba74 \uc5ec\uae30\ub97c \ud074\ub9ad\ud558\uc138\uc694\u201d \ub300\uc2e0 \u201c\uc9c0\uae08 \ub2e4\uc6b4\ub85c\ub4dc\ud558\uc138\uc694\u201d<\/li>\n<li><b>\ubd88\ud544\uc694\ud55c \uc138\ubd80 \uc815\ubcf4 \ud53c\ud558\uae30: <\/b>\u201c\uc608\uc815\ub41c \uc6e8\ube44\ub098\uc5d0 \ucc38\uc11d\ud558\ub824\uba74 \uc9c0\uae08 \ub4f1\ub85d\ud558\uc138\uc694\u201d \ub300\uc2e0 \u201c\uc6e8\ube44\ub098\uc5d0 \ucc38\uc5ec\ud558\uc138\uc694<\/li>\n<li><b>\uc2dc\uac04\uc5d0 \ubbfc\uac10\ud558\ub3c4\ub85d \uae34\uae09\ud568 \uc720\ub3c4\ud558\uae30: <\/b>\u201c\uae30\uac04 \ud55c\uc815 \ud61c\ud0dd &#8211; \uc9c0\uae08 \uc2e0\uccad\ud558\uc138\uc694\u201d<\/li>\n<\/ul>\n<h4 id=\"b-stylefont-weightbold3-cta-b\"><b>3. \ucf58\ud150\uce20 \uc720\ud615\uacfc CTA\ub97c \uc77c\uce58\uc2dc\ud0a4\uae30<\/b><\/h4>\n<p>\uc62c\ubc14\ub978 CTA\ub294 \uc7a0\uc7ac\uace0\uac1d\uc774 \ucf58\ud150\uce20\uc640 \uc0c1\ud638\uc791\uc6a9\ud558\ub294 \uc704\uce58\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4. \ube14\ub85c\uadf8 \uac8c\uc2dc\ubb3c\uc740 \u201c\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uae30\u201d\ub85c \ub05d\ub098\ub294 \ubc18\uba74, \uc774\uba54\uc77c \ucea0\ud398\uc778\uc740 \u201c\ud61c\ud0dd \uc2e0\uccad\ud558\uae30\u201d\ub97c \uc0ac\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p><b>CTA \ubc30\uce58 \uc2dc \ucc38\uace0\uc0ac\ud56d:<\/b><\/p>\n<ul>\n<li><b>\ube14\ub85c\uadf8 \uac8c\uc2dc\ubb3c: <\/b>\uac8c\uc2dc\ubb3c \ub9c8\uc9c0\ub9c9\uc5d0 \u201c\uc804\uccb4 \uac00\uc774\ub4dc \uc77d\uae30\u201d \ub610\ub294 \u201c\ub354 \ub9ce\uc740 \ud301 \uc0b4\ud3b4\ubcf4\uae30\u201d \ub4f1 CTA\ub97c \ubc30\uce58\ud558\uc138\uc694.<\/li>\n<li><b>\ub79c\ub529 \ud398\uc774\uc9c0: <\/b>\ud398\uc774\uc9c0 \uc0c1\ub2e8\uc5d0 \u201c\uc9c0\uae08 \uac00\uc785\ud558\uae30\u201d\uc640 \uac19\uc740 \ub208\uc5d0 \ub744\ub294 \ubc84\ud2bc\uc744 \uc0ac\uc6a9\ud569\ub2c8\ub2e4.<\/li>\n<li><b>\uc774\uba54\uc77c: <\/b>\uc77c\ubc18 \ud14d\uc2a4\ud2b8 \ub9c1\ud06c \ub300\uc2e0 \u201c10% \ud560\uc778\ubc1b\uae30\u201d\uc640 \uac19\uc740 \uba85\ud655\ud55c \ubc84\ud2bc\uc744 \uc0ac\uc6a9\ud558\uc138\uc694.<\/li>\n<li><b>\uc720\ub8cc \uad11\uace0: <\/b>\u201c\uc9c0\uae08 \uc1fc\ud551\ud558\uae30\u201d\uc640 \uac19\uc740 \ub3d9\uc801 CTA\ub294 CRM\uc758 \uc0ac\uc6a9\uc790 \ub370\uc774\ud130\uc5d0 \ub530\ub77c \uc870\uc815\ub429\ub2c8\ub2e4.<\/li>\n<\/ul>\n<p>\uc720\ub8cc \uad11\uace0\ub97c \uc2e4\ud589\ud558\ub294 \uacbd\uc6b0 <a href=\"https:\/\/www.salesforce.com\/small-business\/marketing\/\" target=\"_blank\" rel=\"noopener\">Salesforce \uc911\uc18c\uae30\uc5c5\uc6a9 \ub9c8\ucf00\ud305 \ud234<\/a>\uc744 \uc0ac\uc6a9\ud558\uba74 <a href=\"https:\/\/www.salesforce.com\/crm\/\" target=\"_blank\" rel=\"noopener\">CRM \ub370\uc774\ud130<\/a>\ub97c \uae30\ubc18\uc73c\ub85c CTA\ub97c \ub9de\ucda4\ud654\ud558\uc5ec \ub354 \ub098\uc740 \ud0c0\uac9f\ud305\uacfc \ucc38\uc5ec\ub97c \ubcf4\uc7a5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h4 id=\"b-stylefont-weightbold4-cta-b\"><b>4. \ubaa8\ubc14\uc77c \uce5c\ud654\uc801\uc778 CTA \ub9cc\ub4e4\uae30<\/b><\/h4>\n<p>\uc694\uc998\uc740 \ub9ce\uc740 \uc7a0\uc7ac \uace0\uac1d\uc774 \ud734\ub300\ud3f0\uc73c\ub85c \uac80\uc0c9\ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c CTA\ub294 \ud0ed\ud558\uae30 \uc26c\uc6cc\uc57c \ud569\ub2c8\ub2e4. \ubc84\ud2bc\uc740 \ud655\ub300\ud558\uc9c0 \uc54a\uace0\ub3c4 \ud074\ub9ad\ud560 \uc218 \uc788\uc744 \ub9cc\ud07c \ucda9\ubd84\ud788 \ucee4\uc57c \ud558\uba70, \uc591\uc2dd\uc740 \uc9e7\uace0 \ub2e8\uc21c\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p><b>\ubaa8\ubc14\uc77c \uce5c\ud654\uc801\uc778 CTA\uc758 \ubaa8\uc2b5:<\/b><\/p>\n<ul>\n<li><b>\ubc84\ud2bc \ud06c\uae30: <\/b>\ud0ed\ud558\uae30 \uc26c\uc6b4 44\u00d744\ud53d\uc140 \uc774\uc0c1<\/li>\n<li><b>\uac04\uaca9: <\/b>\ub204\ub974\uae30 \uc27d\ub3c4\ub85d \ubc84\ud2bc \uc8fc\uc704\uc5d0 \ucda9\ubd84\ud55c \uc5ec\ubc31\uc744 \ub460<\/li>\n<li><b>\uac04\ud3b8\ud55c \uc591\uc2dd: <\/b>\uae34 \uac00\uc785 \uc591\uc2dd \ub300\uc2e0 \uc774\ub984\uacfc \uc774\uba54\uc77c \ud544\ub4dc\ub9cc \uc81c\uacf5<\/li>\n<li><b>\uace0\uc815 CTA: <\/b>\uacc4\uc18d \ud45c\uc2dc\ub418\ub294 \u2018\uc9c0\uae08 \uad6c\ub9e4\u2019 \ub610\ub294 \u2018\uad6c\ub3c5\u2019 \ud50c\ub85c\ud305 \ubc84\ud2bc<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.salesforce.com\/crm\/crm-for-small-business\/\" target=\"_blank\" rel=\"noopener\">\uc911\uc18c\uae30\uc5c5\uc6a9 CRM<\/a>\uc73c\ub85c \ub370\uc2a4\ud06c\ud1b1\uc774\ub098 \uc2a4\ub9c8\ud2b8\ud3f0\uc5d0\uc11c \uc190\uc27d\uac8c \ube44\uc988\ub2c8\uc2a4\uc5d0 \ucc38\uc5ec\ud560 \uc218 \uc788\ub294 \ubc18\uc751\ud615 \ubaa8\ubc14\uc77c \uc6b0\uc120 \ub514\uc790\uc778\uc744 \uc9c0\uc6d0\ud558\ub294 <a href=\"https:\/\/www.salesforce.com\/marketing\" target=\"_blank\" rel=\"noopener\">\ub9c8\ucf00\ud305 \ub3c4\uad6c<\/a>\ub97c \uc0ac\uc6a9\ud574 \ubcf4\uc138\uc694.<\/p>\n<h4 id=\"b-stylefont-weightboldai-cta-b\"><b>AI\ub85c CTA\ub97c \uac1c\uc120\ud558\ub294 \ubc29\ubc95<\/b><\/h4>\n<p>\uc778\uacf5\uc9c0\ub2a5\uc740 \uc801\uc808\ud55c \uc21c\uac04\uc5d0 \uc7a0\uc7ac\uace0\uac1d\uacfc \uc5f0\uacb0\ub418\ub294 CTA\ub97c \ub9cc\ub4e4 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4. <a href=\"https:\/\/www.salesforce.com\/marketing\/ai\/\" target=\"_blank\" rel=\"noopener\">AI \uae30\ubc18 \ud234<\/a>\uc740 \ud68d\uc77c\uc801\uc778 \uc811\uadfc \ubc29\uc2dd \ub300\uc2e0, \uace0\uac1d\uc758 \ud589\ub3d9\uacfc \uc120\ud638\ub3c4\uc5d0 \ub530\ub77c \uba54\uc2dc\uc9c0\ub97c \uc138\ubc00\ud558\uac8c \uc870\uc815\ud569\ub2c8\ub2e4. \uadf8\ub7ec\ubbc0\ub85c CTA\uac00 \ub354\uc6b1 \uad00\ub828\uc131 \uc788\uace0 \uc790\uc5f0\uc2a4\ub7fd\uac8c \ub290\uaef4\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>AI\ub97c \ud65c\uc6a9\ud55c <a href=\"https:\/\/www.salesforce.com\/marketing\/personalization\/\" target=\"_blank\" rel=\"noopener\">\uac1c\uc778\ud654 \ub9c8\ucf00\ud305<\/a>\uc740 \uac01 \uace0\uac1d\uc758 \ud589\ub3d9\uacfc \uad00\uc2ec\uc0ac\uc5d0 \ub530\ub77c CTA\ub97c \uc870\uc815\ud569\ub2c8\ub2e4. AI\ub294 \ubaa8\ub4e0 \uc0ac\ub78c\uc5d0\uac8c \ub3d9\uc77c\ud55c \uba54\uc2dc\uc9c0\ub97c \ud45c\uc2dc\ud558\ub294 \ub300\uc2e0 \uac01 \uc138\uadf8\uba3c\ud2b8\uc5d0 \ub9de\uac8c CTA\ub97c \ub9de\ucda4\ud654\ud558\uc5ec \ucc38\uc5ec \uac00\ub2a5\uc131\uc744 \ub192\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc2e4\uc2dc\uac04 \uc870\uc815\uc744 \ud1b5\ud574 \uace0\uac1d\uc774 \ube44\uc988\ub2c8\uc2a4\uc640 \uc0c1\ud638\uc791\uc6a9\ud558\ub294 \ubc29\uc2dd\uc5d0 \uad00\uacc4\uc5c6\uc774 CTA\uc758 \ud6a8\uacfc\ub97c \uc720\uc9c0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <a href=\"https:\/\/www.salesforce.com\/crm\/ai-crm\/\" target=\"_blank\" rel=\"noopener\">AI CRM<\/a>\uc740 \uc7a0\uc7ac \uace0\uac1d\uc758 \uac80\uc0c9 \uc2b5\uad00, \uacfc\uac70 \uad6c\ub9e4, \ud074\ub9ad \uc218 \ub610\ub294 \ud398\uc774\uc9c0\uc5d0 \uba38\ubb34\ub978 \uc2dc\uac04\uc744 \uae30\ubc18\uc73c\ub85c \uba54\uc2dc\uc9c0\ub97c \uc5c5\ub370\uc774\ud2b8\ud569\ub2c8\ub2e4. \ub610\ud55c \uc644\ubcbd\ud55c \uc21c\uac04\uc5d0 \uc801\uc808\ud55c CTA\ub97c \uc0dd\uc131\ud558\uc5ec \uc9c0\uc18d\uc801\uc778 \uc218\ub3d9 \uc5c5\ub370\uc774\ud2b8 \uc5c6\uc774\ub3c4 \uc804\ud658\uc728\uc744 \ud5a5\uc0c1\uc2dc\ud0ac \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud569\ub2c8\ub2e4.<\/p>\n<p><a href=\"https:\/\/www.salesforce.com\/in\/artificial-intelligence\/\" target=\"_blank\" rel=\"noopener\">AI \uae30\ubc18 \uc778\uc0ac\uc774\ud2b8<\/a>\ub294 \ub9c8\ucf00\ud305 \ucea0\ud398\uc778\uc744 \uc2e4\ud589\ud558\uae30 \uc804 \uc5b4\ub5a4 \uac83\uc774 \ud6a8\uacfc\uac00 \uc788\uc744\uc9c0 \uc608\uce21\ud568\uc73c\ub85c\uc368 \uae30\uc874\uc758 A\/B \ud14c\uc2a4\ud2b8\ub97c \ub6f0\uc5b4\ub118\uc2b5\ub2c8\ub2e4. AI\ub294 \ubb34\uc791\uc704\ub85c \ubcc0\uacbd \uc0ac\ud56d\uc744 \ud14c\uc2a4\ud2b8\ud558\ub294 \ub300\uc2e0 \ud328\ud134\uc744 \uac80\ud1a0\ud558\uace0 \uace0\uac1d \ud589\ub3d9\uc5d0 \ubd80\ud569\ud558\ub294 CTA \ucd5c\uc801\ud654\ub97c \uc81c\uc548\ud569\ub2c8\ub2e4.<\/p>\n<p>AI\ub294 \uc9c0\uc18d\uc801\uc778 \uc131\uacfc \ud3c9\uac00, \ud2b8\ub798\ud53d \ubaa8\ub2c8\ud130\ub9c1, \ubb38\uad6c \uc870\uc815, \uac8c\uc7ac \uc704\uce58 \uac1c\uc120\uc744 \ud1b5\ud574 \uace0\uac1d \ucc38\uc5ec\ub3c4\ub97c \uc720\uc9c0\ud569\ub2c8\ub2e4. <a href=\"https:\/\/www.salesforce.com\/small-business\/marketing\/\" target=\"_blank\" rel=\"noopener\">Salesforce \uc911\uc18c\uae30\uc5c5\uc744 \uc704\ud55c AI \ub9c8\ucf00\ud305 \ub3c4\uad6c<\/a>\ub294 \uace0\uac1d \ud589\ub3d9\uc5d0 \ub530\ub77c CTA\ub97c \uc9c4\ud654\uc2dc\ud0a4\uae30 \ub54c\ubb38\uc5d0, \ub9c8\ucf00\ud130\uc758 \ubcc4\ub3c4\uc758 \ub178\ub825 \uc5c6\uc774\ub3c4 \uba54\uc2dc\uc9c0\uc758 \ud6a8\uacfc\ub97c \uc720\uc9c0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h4 id=\"b-stylefont-weightbold-cta-b\"><b>\uc774\uc81c CTA \uc804\ubb38\uac00\uac00 \ub418\uc138\uc694<\/b><\/h4>\n<p>\ud6a8\uacfc\uc801\uc778 CTA\ub294 \ub208\uc5d0 \uc798 \ub744\ub294 \ubc84\ud2bc\uc774\ub098 \ub9e4\ub825\uc801\uc778 \uc548\ub0b4 \uba54\uc2dc\uc9c0\ub97c \ud1b5\ud574 \uc7a0\uc7ac\uace0\uac1d\uc774 \uc801\uc808\ud55c \ud589\ub3d9\uc744 \ucde8\ud558\ub3c4\ub85d \uc11c\ud3ec\ud2b8\ud569\ub2c8\ub2e4. \ub610\ub294 \uc62c\ubc14\ub978 \ubc29\ud5a5\uc73c\ub85c \uc7a0\uc7ac \uace0\uac1d\uc744 \uc548\ub0b4\ud558\uc5ec \uc804\ud658\uc728 \ud5a5\uc0c1\uc5d0 \uae30\uc5ec\ud569\ub2c8\ub2e4. AI \uae30\ubc18 \ub9c8\ucf00\ud305 \ub3c4\uad6c\ub97c \ud65c\uc6a9\ud558\uba74 \uba54\uc2dc\uc9c0\ub97c \uac1c\uc778\ud654\ud558\uace0 \uc131\uacfc\ub97c \ucd5c\uc801\ud654\ud558\uc5ec \uace0\uac1d \ucc38\uc5ec\ub3c4\ub97c \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud575\uc2ec\uc740 \ubaa8\ub4e0 \ub2e8\uacc4\uc5d0\uc11c \uc624\ub514\uc5b8\uc2a4\uc758 \ub2c8\uc988\uc5d0 \ub9de\uac8c CTA\ub97c \uac1c\uc120\ud558\uace0 \uc2e4\ud5d8\ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc9c0\uae08 \ubc14\ub85c <a href=\"https:\/\/www.salesforce.com\/form\/signup\/freetrial-salesforce-starter\/?d=bcta\" target=\"_blank\" rel=\"noopener\">Starter \ubb34\ub8cc \ud3c9\uac00\ud310<\/a>\uc73c\ub85c \uc5ec\uc815\uc744 \uc2dc\uc791\ud558\uc138\uc694. \ub354 \ub9ce\uc740 \ucee4\uc2a4\ud130\ub9c8\uc774\uc9d5\uc744 \uc6d0\ud558\uc2dc\ub098\uc694? <a href=\"https:\/\/www.salesforce.com\/small-business\/pro-suite\/\" target=\"_blank\" rel=\"noopener\">Pro Suite<\/a>\ub97c \uc0b4\ud3b4\ubcf4\uc138\uc694. \ud639\uc740 \uc774\ubbf8 Salesforce \uace0\uac1d\uc774\uc2e0\uac00\uc694? \ud655\uc7a5\uc5d0 \ub530\ub77c <a href=\"https:\/\/www.salesforce.com\/crm\/foundations\/\" target=\"_blank\" rel=\"noopener\">\ubb34\ub8cc\ub85c Salesforce Foundations\ub97c \ud65c\uc131\ud654<\/a>\ud558\uc5ec <a href=\"https:\/\/www.salesforce.com\/in\/agentforce\/\" target=\"_blank\" rel=\"noopener\">\uc5d0\uc774\uc804\ud2b8\ud3ec\uc2a4<\/a>\uc5d0\uc11c \ub354 \ub9ce\uc740 \uae30\ub2a5\uc744 \uc774\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n<p><\/p>\n\n\n\n<p>\ud83d\udccd \ud6a8\uc728\uc801\uc778 CTA \uc804\ub7b5\uc774 \uc2e4\uc81c \ub9e4\ucd9c \ub370\uc774\ud130\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \uc8fc\ub294\uc9c0 \uad81\uae08\ud558\uc2e0\uac00\uc694? [<a href=\"https:\/\/www.salesforce.com\/kr\/events\/form\/agentforce-world-tour-korea\/?d=701ed000018uZHZAA2&amp;nc=701ed000017uyWPAAY\">Agentforce World Tour Korea 2026] <\/a>\uc5d0\uc11c \uad6d\ub0b4\uc678 \uae30\uc5c5\ub4e4\uc758 \uc131\uacf5 \uc0ac\ub840\uc640 \uc2e4\uc9c8\uc801\uc778 \uad6c\ud604 \ubc29\ubc95\uc744 \uacf5\uac1c\ud569\ub2c8\ub2e4. \ud604\uc7a5\uc5d0\uc11c \uc804\ubb38\uac00\ub97c \ub9cc\ub098 \uc5ec\ub7ec\ubd84\uc758 \ube44\uc988\ub2c8\uc2a4 \ud574\ub2f5\uc744 \ucc3e\uc73c\uc138\uc694.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ud6cc\ub96d\ud55c \ud074\ub9ad \uc720\ub3c4 \ubb38\uc548(CTA)\uc740 \uc7a0\uc7ac \uace0\uac1d\uc758 \uad00\uc2ec\uc744 \ud589\ub3d9\uc73c\ub85c \uc804\ud658\uc2dc\ud0b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c CTA\ub97c \ub9cc\ub4e4\uace0 \ucd5c\uc801\ud654\ud558\uae30 \uc704\ud55c \ubc29\ubc95\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc911\uc18c\uae30\uc5c5, \uc2a4\ud0c0\ud2b8\uc5c5 \ub9c8\ucf00\ud130\ub77c\uba74 CTA\uac00 \ub354\uc6b1 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ubc88 \ud3ec\uc2a4\ud305\uc5d0\uc11c \uc81c\uacf5\ud558\ub294 \ud301\uc744 \ub9c8\ucf00\ud305 \uc2e4\ubb34\uc5d0 \ubc14\ub85c \uc801\uc6a9\ud574 \ubcf4\uc138\uc694! \uc6f9\uc0ac\uc774\ud2b8\ub97c \uc2a4\ud06c\ub864&hellip;<\/p>\n","protected":false},"author":805,"featured_media":39,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_content_type":[],"blog":[],"coauthors":[8],"class_list":["post-40","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>CTA(Call to Action)\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc804\ud658\uc744 \uc720\ub3c4\ud558\ub294 \ub9c8\ucf00\ud305 CTA \ub9cc\ub4dc\ub294 \ubc29\ubc95- \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce<\/title>\n<meta name=\"description\" content=\"CTA(Call to Action)\ub780 \ubb34\uc5c7\uc774\uba70, \uc65c \uc804\ud658\uc728\uc744 \uacb0\uc815\ud560\uae4c\uc694? &#039;\uc9c0\uae08 \uad6c\ub9e4\ud558\uae30&#039;\ub97c \ub118\uc5b4 \uace0\uac1d\uc758 \ud589\ub3d9\uc744 \uc720\ub3c4\ud558\ub294 \ub9e4\ub825\uc801\uc778 CTA \uc791\uc131 \ud301\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc704\uce58, \ub514\uc790\uc778, \uadf8\ub9ac\uace0 \ubb38\uad6c\uae4c\uc9c0. \ud074\ub9ad\ub960\uc744 \ud68d\uae30\uc801\uc73c\ub85c \ub192\uc774\ub294 \ud589\ub3d9 \uc720\ub3c4 \ubb38\uad6c \uc791\uc131 \uac00\uc774\ub4dc\ub97c \ud655\uc778\ud558\uc138\uc694.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-a-call-to-action\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CTA(Call to Action)\ub780 \ubb34\uc5c7\uc778\uac00\uc694? 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