{"id":409,"date":"2024-03-15T20:23:00","date_gmt":"2025-11-12T20:23:04","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=409"},"modified":"2025-11-27T14:00:03","modified_gmt":"2025-11-27T05:00:03","slug":"ai-in-retail","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/","title":{"rendered":"\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95"},"content":{"rendered":"<h2 id=\"48-ai-92-ai-ai\">48%\uc758 \uace0\uac1d\uc774 \ub354 \ub098\uc740 \uace0\uac1d \uc11c\ube44\uc2a4\ub97c \uc704\ud574 \ube0c\ub79c\ub4dc\ub97c \ubc14\uafe8\ub2e4\uace0 \ub2f5\ud560 \uc815\ub3c4\ub85c \uc11c\ube44\uc2a4\ub294 \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \uad6c\ucd95\ud558\ub294 \ub370 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4. AI\ub294 \uace0\uac1d \uc11c\ube44\uc2a4 \ud5a5\uc0c1\uc744 \ud3ec\ud568\ud574 \ub9ac\ud14c\uc77c \uc5c5\uacc4\uc758 \uac70\uc758 \ubaa8\ub4e0 \uac83\uc5d0 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ubbf8 \ub9ac\ud14c\uc77c \uc5c5\uccb4 92%\uac00 \uace0\uac1d\uacfc\uc758 \uad00\uacc4\ub97c \uc704\ud574 AI\uc5d0 \ud22c\uc790\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc138\uc77c\uc988\ud3ec\uc2a4\uc640 \ud568\uaed8 \ub9ac\ud14c\uc77c \uae30\uc5c5\uc5d0\uc11c \ub2e4\uc591\ud558\uac8c \ud65c\uc6a9 \uac00\ub2a5\ud55c AI\ub97c \ud655\uc778\ud558\uace0 \uace0\uac1d \ub9cc\uc871\ub3c4 \ubc0f \uac00\uac8c \ub9e4\ucd9c\uc744 \ub192\uc5ec\ubcf4\uc138\uc694.<\/h2>\n<p>\ub9ac\ud14c\uc77c \uae30\uc5c5\ub4e4\uc740 \uc778\uacf5\uc9c0\ub2a5(AI)\uc758 \ubbf8\ub798\uc5d0 \ud070 \ud22c\uc790\ub97c \ud558\uace0 \uc788\uc73c\uba70, \ub9ac\ud14c\uc77c \uc5c5\uccb4 92%\uac00 \uc774 \uae30\uc220\uc5d0 \ud22c\uc790\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub9ac\ud14c\uc77c \uc5c5\uccb4\uc758 59%\ub294 \ub9e4\uc7a5 \uc9c1\uc6d0\uc758 \uc0c1\ud488 \ucd94\ucc9c\uc744 \ub3d5\uae30 \uc704\ud574, 55%\ub294 \uc628\ub77c\uc778 \uc1fc\ud551\uac1d\uc744 \ub3d5\uae30 \uc704\ud574 \ub514\uc9c0\ud138 \ube44\uc11c\ub97c \uc0ac\uc6a9\ud558\ub294 \ub4f1 \ub9ac\ud14c\uc77c \uc5c5\uacc4\uc5d0\uc11c AI\ub97c \uc0ac\uc6a9\ud558\ub294 \uac83\uc740 \uc774\ubbf8 \ud754\ud55c \uc77c\uc785\ub2c8\ub2e4.<\/p>\n<p>\ud558\uc9c0\ub9cc AI \uae30\uc220\uc774 \ube60\ub974\uac8c \ubc1c\uc804\ud568\uc5d0 \ub530\ub77c \ub9ac\ud14c\uc77c \uc5c5\uccb4\ub4e4\uc740 \uc774\ubbf8 \uadf8 \ud61c\ud0dd\uc744 \ud1a1\ud1a1\ud788 \ub204\ub9ac\uace0 \uc788\uc2b5\ub2c8\ub2e4. 2023\ub144 \uc5f0\ud734 \uc2dc\uc98c\uc5d0\ub294 AI\uc758 \uc601\ud5a5\uc744 \ubc1b\uc544 1,990\uc5b5 \ub2ec\ub7ec\uc758 \ub9e4\ucd9c\uc744 \ub2ec\uc131\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub2f9\uc2e0\uc740 \uace0\uac1d\uc744 \ub9cc\uc871\uc2dc\ud0a4\uae30 \uc704\ud574 AI\ub97c \uc5b4\ub5bb\uac8c \ud65c\uc6a9\ud558\uace0 \uc788\ub098\uc694? \ub9ac\ud14c\uc77c \uae30\uc5c5\uc774 \ud65c\uc6a9\ud560 \uc218 \uc788\ub294 \uba87 \uac00\uc9c0\uc758 AI \ud65c\uc6a9\ubc29\ubc95\uc5d0 \ub300\ud574 \uc0b4\ud3b4\ubcf4\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"artificial-intelligence-ai\">\uc778\uacf5\uc9c0\ub2a5(Artificial Intelligence: AI) \uc774\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/h2>\n<p>\uba3c\uc800, \uc778\uacf5\uc9c0\ub2a5\uc774 \ubb34\uc5c7\uc778\uc9c0 \uc54c\uace0 \uacc4\uc2dc\uaca0\uc9c0\ub9cc, \uc0dd\uc131\ud615 AI\uac00 \ube44\uc988\ub2c8\uc2a4\uc5d0 \uc5b4\ub5a4 \uc758\ubbf8\ub97c \uac16\ub294\uc9c0 \uad81\uae08\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc0dd\uc131\ud615 AI\ub294 \uc9c8\ubb38\uc774\ub098 \ud504\ub86c\ud504\ud2b8\uc5d0 \ud574\ub2f9\ud558\ub294 \uad11\ubc94\uc704\ud55c \ub370\uc774\ud130 \uc18c\uc2a4\ub97c \uc0ac\uc6a9\ud558\uc5ec \ud14d\uc2a4\ud2b8, \ube44\ub514\uc624, \uc774\ubbf8\uc9c0 \ub4f1\uc758 \uc0c8\ub85c\uc6b4 \ucf58\ud150\uce20\ub97c \uc0dd\uc131\ud558\ub294 \uc778\uacf5\uc9c0\ub2a5\uc785\ub2c8\ub2e4.<\/p>\n<p>\ub9ac\ud14c\uc77c \uc5c5\uccb4\ub294 CRM \ub370\uc774\ud130\uc640 \ud568\uaed8 AI\ub97c \uc0ac\uc6a9\ud558\uc5ec \ub9c8\ucf00\ud305, \ucee4\uba38\uc2a4 \ubc0f \uc11c\ube44\uc2a4 \uae30\ub2a5\uc744 \uc704\ud55c \ucd94\ucc9c \ubc0f \ucf58\ud150\uce20\ub97c \uc0dd\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uc870\uc9c1 \uc804\ubc18\uc5d0\uc11c \uc791\uc5c5\uc744 \uc790\ub3d9\ud654\ud558\uace0 \ud504\ub85c\uc138\uc2a4\ub97c \uac04\uc18c\ud654\ud558\ub294 \ub370 \uc0ac\uc6a9\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"ai\">\ub9ac\ud14c\uc77c\uc5d0 AI\ub97c \uc0ac\uc6a9\ud558\uba74 \uc5b4\ub5a4 \uc7a5\uc810\uc774 \uc788\ub098\uc694?<\/h2>\n<p>\uc18c\ub9e4\uc5c5\uc5d0\uc11c AI\ub97c \uc0ac\uc6a9\ud558\uba74 \ub9e4\ucd9c\uacfc \uace0\uac1d \uad00\uacc4\ub97c \ud5a5\uc0c1\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub9ac\ud14c\uc77c \uc778\uacf5\uc9c0\ub2a5 \uc194\ub8e8\uc158\uc740 \ub370\uc774\ud130 \uc218\uc9d1, \ubd84\uc11d, \uc804\ub2ec\uc744 \uc790\ub3d9\ud654\ud568\uc73c\ub85c\uc368 \uc778\uc0ac\uc774\ud2b8\ub97c \ub354 \ube60\ub974\uace0 \ud6a8\uc728\uc801\uc73c\ub85c \ud65c\uc6a9\ud558\uace0 \uc9c1\uc6d0\uacfc \uace0\uac1d \uacbd\ud5d8\uc758 \uc218\uc900\uc744 \ub192\uc77c \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4. \ubc29\ubc95\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4.<\/p>\n<h3>\uacf5\ud1b5\uc801\uc774\uba70 \uc2dc\uac01\uc801 \ub370\uc774\ud130 \ud65c\uc6a9<\/h3>\n<p>AI\ub294 \uc2e4\uc2dc\uac04 \uace0\uac1d \ub370\uc774\ud130\uc5d0 \ub300\ud55c \uc561\uc138\uc2a4\ub97c \ud1b5\ud569\ud558\uace0 \uc790\ub3d9\ud654\ud558\uc5ec \uc9c1\uc6d0\ub4e4\uc774 \ud574\ub2f9 \uc815\ubcf4\ub97c \ubc14\ud0d5\uc73c\ub85c \uc758\uc0ac\uacb0\uc815\uc744 \ub0b4\ub9b4 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud569\ub2c8\ub2e4. \uc544\uc6b8\ub7ec, \ubaa8\ub4e0 \ubd80\uc11c\uac00 \ub3d9\uc77c\ud55c \ub370\uc774\ud130\ub97c \uc0ac\uc6a9\ud558\uba74 \ud611\uc5c5\uc774 \ub354 \uc26c\uc6cc\uc9c0\uace0 \uc5c5\ubb34 \ucc98\ub9ac \uc2dc\uac04\ub3c4 \ub2e8\ucd95\ub429\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \ubaa8\ub4e0 \ud300\uc6d0\uc774 \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uacfc \ub300\uc2dc\ubcf4\ub4dc \ub0b4\uc5d0\uc11c \ub9c8\ucf00\ud305, \ucee4\uba38\uc2a4, \uc11c\ube44\uc2a4 \uc804\ubc18\uc5d0\uc11c \uace0\uac1d\uc774 \uc5b4\ub5bb\uac8c \uc0c1\ud638 \uc791\uc6a9\ud558\ub294\uc9c0 \ud655\uc778\ud560 \uc218 \uc788\uc73c\ubbc0\ub85c \uace0\uac1d\uc758 \uc0c1\ud638 \uc791\uc6a9\uc774 \uc911\ub2e8\ub41c \uc9c0\uc810\uc744 \ube60\ub974\uace0 \uc6d0\ud65c\ud558\uac8c \ud30c\uc545\ud560 \uc218 \uc788\uc5b4 \uace0\uac1d\uad00\ub9ac\uc5d0 \ub3c4\uc6c0\uc744 \uc90d\ub2c8\ub2e4.<\/p>\n<h3>\uc804\uccb4\uc801\uc778 \uace0\uac1d \ubdf0 \uc0dd\uc131<\/h3>\n<p>\ub9ac\ud14c\uc77c\uc744 \uc704\ud55c AI\ub97c \uc0ac\uc6a9\ud558\uba74 \uc804\ub7b5\uc801 \uacc4\ud68d \ub3c4\uad6c\ub85c \ud65c\uc6a9\ud560 \uc218 \uc788\ub294 \uc0c1\uc138\ud55c \uace0\uac1d \ud504\ub85c\ud544\uc744 \uc0dd\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \ubaa8\ub4e0 \uc811\uc810\uc5d0\uc11c \uace0\uac1d \ud2b9\uc131\uc744 \ud30c\uc545\ud558\uc5ec \uad00\ub828\uc131 \ub192\uc740 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158, \ud0c0\uac9f\ud305 \ud504\ub85c\ubaa8\uc158, \ud6a8\uc728\uc801\uc778 \uc11c\ube44\uc2a4\ub97c \ud1b5\ud574 \uace0\uac1d\uc5d0\uac8c \ub2e4\uac00\uac08 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4. AI\ub294 \ud504\ub85c\ud544 \ub370\uc774\ud130\ub97c \uc0ac\uc6a9\ud558\uc5ec \uace0\uac1d\uc758 \ucc38\uc5ec\uac00 \uac10\uc18c\ud558\ub294 \uc2dc\uc810\uc744 \ud30c\uc545\ud558\uace0 \ub2e4\uc2dc \uad6c\ub9e4\ub85c \uc720\ub3c4\ud560 \uc218 \uc788\ub294 \uc81c\uc548\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n<h3>\uc778\uc0ac\uc774\ud2b8\ub97c \ud65c\uc6a9\ud55c \ubb38\uc81c \ud574\uacb0\ud558\uae30<\/h3>\n<p>AI\ub294 \uc790\uc0ac \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uac83 \uc678\uc5d0\ub3c4 \uc18c\uc15c \ubbf8\ub514\uc5b4 \uac8c\uc2dc\ubb3c, \uc1fc\ud551\uac1d\uc758 \uc81c\ud488 \ub9ac\ubdf0, \ud310\ub9e4 \ub0b4\uc5ed, \uc2dc\uc7a5 \uc0c1\ud669\uc744 \uc0b4\ud3b4\ubcf4\uace0 \uacc4\ud68d \ubc0f \uc608\uce21\uc5d0 \ub3c4\uc6c0\uc744 \uc904 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub9ac\ud14c\uc77c AI\uc5d0\uac8c \uace0\uac1d\uc758 \ubd88\ub9cc \uc0ac\ud56d\uc744 \ud574\uacb0\ud558\uace0 \uc1fc\ud551 \uacbd\ud5d8\uc744 \uac1c\uc120\ud560 \uc218 \uc788\ub294 \ubc29\ubc95\uc744 \ucd94\ucc9c\ud558\ub3c4\ub85d \uc694\uccad\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c \ub9c8\ucf00\ud305 \uc804\ub7b5\uc774 \uc5bc\ub9c8\ub098 \ud6a8\uacfc\uc801\uc778\uc9c0 \ud310\ub2e8\ud558\uace0 \ube44\uc988\ub2c8\uc2a4 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub294 \uba54\uc2dc\uc9c0, \uc804\uc1a1 \uc2dc\uac04, \ucc44\ub110, \ud504\ub85c\ubaa8\uc158 \uc81c\uc548\uc744 \uc694\uccad\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub2e4\uc74c\uc5d0 \ubb34\uc5c7\uc744 \ud574\uc57c \ud560\uc9c0 \ucd94\uce21\ud558\ub294 \ub300\uc2e0 AI\ub294 \ub370\uc774\ud130\ub97c \uae30\ubc18\uc73c\ub85c \uc758\uc0ac \uacb0\uc815\uc744 \ub0b4\ub9b4 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4.<\/p>\n\n<h2 id=\"ai\">\uae30\uc5c5\uc774 AI\ub97c \ud65c\uc6a9\ud558\uc5ec \uad6c\ub9e4 \uacbd\ud5d8\uc744 \uac1c\uc120\ud558\ub294 \ubc29\ubc95<\/h2>\n<p>AI\ub97c \uc5b4\ub5a4 \ubd80\ubd84\uc5d0\uc11c \uac15\ud654\ud574\uc57c \ud560\uc9c0 \uad81\uae08\ud558\uc2e0\uac00\uc694? \ub9ac\ud14c\uc77c\uc744 \uc704\ud55c AI \uc194\ub8e8\uc158\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc870\uc9c1 \ub0b4\uc5d0\uc11c \uc774\ubbf8 \ud30c\uc545\ud55c \ubb38\uc81c\uc810\uc744 \ud574\uacb0\ud558\uc138\uc694. \uc1fc\ud551\uc744 \uc6d0\ud558\ub294 \uace0\uac1d\ubd80\ud130 \uc2dc\uc791\ud558\ub294 \uac83\uc774 \uc88b\uc2b5\ub2c8\ub2e4. \uc5b4\ub5bb\uac8c \ud558\uba74 \uace0\uac1d\uc758 \uc1fc\ud551 \uacbd\ud5d8\uc744 \ub354 \uc27d\uace0 \uc990\uac81\uac8c \ub9cc\ub4e4 \uc218 \uc788\uc744\uae4c\uc694? \uace0\uac1d\uc758 \uad00\uc810\uc5d0\uc11c \ubc14\ub77c\ubcf4\uba74 \uc601\uc5c5, \ub9c8\ucf00\ud305, \uc11c\ube44\uc2a4, \uc6b4\uc601, \ucee4\uba38\uc2a4 \ub4f1 \ubaa8\ub4e0 \ubd80\uc11c\uc5d0\uc11c AI\ub97c \uac15\ud654\ud560 \uc218 \uc788\ub294 \ub9ce\uc740 \uae30\ud68c\ub97c \ubc1c\uacac\ud560 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<h3 id=\"ai\">AI\ub97c \ud65c\uc6a9\ud55c \uc0c1\ud488 \uae30\ud68d \ubc0f \uc608\uce21 \uac1c\uc120<\/h3>\n<p>\uc0c1\ud488 \uae30\ud68d\uc744 \ud1b5\ud574 \ub9ac\ud14c\uc77c \uae30\uc5c5\uc740 \uc801\uc7ac\uc801\uc18c\uc5d0 \ud544\uc694\ud55c \uc81c\ud488\uc744 \uc815\ud655\ud55c \uc218\ub7c9\uc73c\ub85c \ucd5c\uc801\uc758 \uac00\uaca9\uc5d0 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. AI\ub294 \ub9ac\ud14c\uc77c \uc5c5\uccb4\uac00 \uc2dc\uc7a5 \uc0c1\ud669, \uc18c\ube44\uc790 \ud2b8\ub80c\ub4dc, \uacfc\uac70 \ud310\ub9e4\ub7c9 \ubc0f \uae30\ud0c0 \uad00\ub828 \uc694\uc18c\ub97c \uace0\ub824\ud558\uc5ec \uc5b4\ub5a4 \uc81c\ud488\uc744 \ucde8\uae09\ud558\uace0 \uc5bc\ub9c8\ub098 \uc8fc\ubb38\ud560\uc9c0 \ubcf4\ub2e4 \uc815\ud655\ud558\uac8c \uacb0\uc815\ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c \uc2dc\ub098\ub9ac\uc624\ub97c \uc2dc\ubbac\ub808\uc774\uc158 \ud558\uc5ec \ud504\ub85c\ubaa8\uc158, \uac00\uaca9, \uacf5\uae09\ub9dd \uc911\ub2e8 \ub4f1\uc774 \uc218\uc694\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce60 \uc218 \uc788\ub294\uc9c0 \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ubb34\uc5c7\ubcf4\ub2e4\ub3c4 AI\ub294 \ubd80\uc11c \uac04 \ud611\uc5c5\uc744 \uc9c0\uc6d0\ud558\ubbc0\ub85c \uc601\uc5c5, \ub9c8\ucf00\ud305, \uc6b4\uc601 \ud300\uc774 \uc2e4\uc2dc\uac04\uc73c\ub85c \ub3d9\uc77c\ud55c \uacc4\ud68d\uc744 \ubc14\ud0d5\uc73c\ub85c \ud568\uaed8 \uc791\uc5c5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \ub9ac\ud14c\uc77c \uc5c5\uccb4\ub294 \ubd88\ud544\uc694\ud55c \uc7ac\uace0\ub97c \uc904\uc5ec \uc804\ubc18\uc801\uc778 \uc7ac\uace0 \ud6a8\uc728\uc131\uc744 \uac1c\uc120\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h3 id=\"ai\">AI\ub97c \ud65c\uc6a9\ud558\uc5ec \uace0\uac1d\uc5d0\uac8c \uac1c\uc778\ud654\ub41c \uba54\uc2dc\uc9c0 \uc804\ub2ec<\/h3>\n<p>AI\ub294 \ub9c8\ucf00\ud305 \ud300\uc774 \uac1c\uc778\ud654\ub41c \ud0c0\uac9f \ub9c8\ucf00\ud305 \uba54\uc2dc\uc9c0\ub97c \ub354 \ube60\ub974\uace0 \ud6a8\uc728\uc801\uc73c\ub85c \uc81c\uc791\ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4. \uc774\ubbf8 \ub9ac\ud14c\uc77c \uc5c5\uccb4\uc758 58%\uac00 \uad11\uace0, \uc774\uba54\uc77c, \uc18c\uc15c \ubbf8\ub514\uc5b4 \ubc0f \uc6f9\uc0ac\uc774\ud2b8\uc6a9 \uc790\uc0b0\uc744 \uc81c\uc791\ud558\ub294 \ub370 \uc0dd\uc131\ud615 AI\ub97c \uc0ac\uc6a9\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c \uac1c\uc778\ud654\ub41c \ub9c8\ucf00\ud305 \uc774\uba54\uc77c \uc791\uc131(56%), \uac1c\uc778\ud654\ub41c \ud504\ub85c\ubaa8\uc158 \uc81c\uc548 \uc0dd\uc131(54%), \uac1c\uc778\ud654\ub41c \uc81c\ud488 \uc124\uba85 \uc790\ub3d9 \uc0dd\uc131(53%)\uc5d0\ub3c4 \uc774 \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub9c8\ucf00\ud130\ub294 \uace0\uac1d \ud504\ub85c\ud544, \uc1fc\ud551 \ub0b4\uc5ed, \uc11c\ube44\uc2a4 \ubb38\uc758, \ub85c\uc5f4\ud2f0 \ud504\ub85c\uadf8\ub7a8 \ub370\uc774\ud130\uc5d0 AI\ub97c \uc801\uc6a9\ud558\uc5ec \uace0\uac1d \uc138\ubd84\ud654\ub97c \uc790\ub3d9\ud654\ud558\uace0 \uc7a0\uc7ac\uace0\uac1d\uc744 \uc704\ud55c \ucf58\ud150\uce20 \uc5ec\uc815\uc744 \ub300\uc751\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h3 id=\"ai\">AI\ub97c \ud65c\uc6a9\ud55c \uc1fc\ud551 \ubc0f \uacb0\uc81c \uacbd\ud5d8 \uc790\ub3d9\ud654<\/h3>\n<p>\uad6c\ub9e4\uc790\uac00 \uc6d0\ud558\ub294 \uc81c\ud488\uc774\ub098 \uc88b\uc544\ud560 \ub9cc\ud55c \uc81c\ud488\uc744 \ub354 \uc27d\uac8c \ucc3e\uace0 \uad6c\ub9e4\ud560 \uc218 \uc788\ub3c4\ub85d \ub9cc\ub4dc\ub294 \uac83\uc740 \uad6c\ub9e4 \uc804\ud658\uc728\uc744 \ub192\uc774\ub294 \ub370 \ub9e4\uc6b0 \uc911\uc694\ud569\ub2c8\ub2e4. AI\ub294 \ub300\ud654\ud615 \uc0ac\uc774\ud2b8 \uac80\uc0c9\uc744 \ud1b5\ud574 \uc1fc\ud551 \uacfc\uc815\uc5d0\uc11c \ubc1c\uc0dd\ud558\ub294 \ubb38\uc81c\uc810\uc744 \uc904\uc5ec\uc8fc\ubbc0\ub85c \uace0\uac1d\uc740 \ud544\uc694\ud55c \uac83\uc744 \uc27d\uac8c \ucc3e\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ub294 AI \uae30\ubc18 \uc74c\uc131 \uc778\uc2dd\uc744 \uc0ac\uc6a9\ud558\uc5ec \uace0\uac1d\uc774 \ub9e4\uc7a5 \uc9c1\uc6d0\uacfc \ub300\ud654\ud558\ub4ef \uc0ac\uc774\ud2b8\uc640 \ub300\ud654\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uac70\ub798\ub97c \ucd5c\uc801\ud654\ud558\uae30 \uc704\ud574 AI\ub97c \uc0ac\uc6a9\ud558\uc5ec \uc2dc\uc7a5 \uc0c1\ud669\uc5d0 \ub530\ub77c \uc790\ub3d9\uc73c\ub85c \uac00\uaca9 \ucc45\uc815 \ubc29\uc2dd\uc744 \ucd94\ucc9c\ud558\uace0, \uc6d0\ud074\ub9ad \uacb0\uc81c\ub97c \uc81c\uacf5\ud558\uac70\ub098 \uc790\uc8fc \uad6c\ub9e4\ud558\ub294 \uc81c\ud488\uc5d0 \ub300\ud55c \uc54c\uace0\ub9ac\uc998\uc744 \uc124\uc815\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h3 id=\"ai\">AI\ub97c \ud65c\uc6a9\ud55c \uc190\uc2e4 \ubc29\uc9c0 \ub178\ub825 \uac1c\uc120<\/h3>\n<p>\ub9ac\ud14c\uc77c \uc5c5\uacc4\uc758 \ub9e4\ucd9c \uac10\uc18c, \uc989 \ub9e4\ucd9c \ub300\ube44 \uc7ac\uace0 \uc190\uc2e4\uc774 \uc99d\uac00\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. 2022\ub144\uc5d0 \ub9ac\ud14c\uc77c \uc5c5\uccb4\ub4e4\uc740 1,221\uc5b5 \ub2ec\ub7ec\uc758 \uc190\uc2e4\uc744 \uc785\uc5c8\uc73c\uba70, \uadf8 \uc911 65%\ub294 \uc678\ubd80 \ubc0f \ub0b4\ubd80 \ub3c4\ub09c\uc73c\ub85c \uc778\ud55c \uc190\uc2e4\uc774\uc5c8\uc2b5\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub3c4 AI\uac00 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>AI\ub294 \uac10\uc2dc \uc601\uc0c1\uc744 \uc2e4\uc2dc\uac04\uc73c\ub85c \ubd84\uc11d\ud558\uc5ec \uc758\uc2ec\uc2a4\ub7ec\uc6b4 \ud589\ub3d9\uc744 \uac10\uc9c0\ud558\uace0 \ub9e4\uc7a5 \ub0b4 \uc9c1\uc6d0\uc5d0\uac8c \uc54c\ub9b4 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uac70\ub798 \ub85c\uadf8, \uc7ac\uace0 \uc218\uc900 \ubc0f \uc9c1\uc6d0 \uc561\uc138\uc2a4\ub97c \ubaa8\ub2c8\ud130\ub9c1\ud558\uace0 \ub2e8\uae30\uac04\uc5d0 \uc5ec\ub7ec \uac74\uc758 \uace0\uc561 \uac70\ub798\uc640 \uac19\uc740 \ubd88\uaddc\uce59\ud55c \ud65c\ub3d9\uc5d0 \ub300\ud55c \uacbd\uace0\ub97c \uc904 \uc218 \uc788\uc2b5\ub2c8\ub2e4. AI\ub294 \uc2e4\uc2dc\uac04\uc73c\ub85c \uc7ac\uace0\ub97c \ucd94\uc801\ud558\uae30 \uc704\ud55c RFID(\ubb34\uc120 \uc8fc\ud30c\uc218 \uc2dd\ubcc4) \uc791\uc5c5\uc744 \uc9c0\uc6d0\ud569\ub2c8\ub2e4. \ub610\ud55c \uc2e4\uc81c \uc7ac\uace0\uc640 \uae30\ub85d\ub41c \uc7ac\uace0\uc758 \ubd88\uc77c\uce58\ub97c \uac10\uc9c0\ud558\uba74 \uc678\ubd80 \ub610\ub294 \ub0b4\ubd80 \ub3c4\ub09c \uac00\ub2a5\uc131\uc744 \uacbd\uace0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h3 id=\"ai\">AI\ub97c \ud65c\uc6a9\ud55c \uc11c\ube44\uc2a4 \ud6a8\uc728\uc131 \ud5a5\uc0c1<\/h3>\n<p>\uc624\ub298\ub0a0 \ud6cc\ub96d\ud55c \uace0\uac1d \uc11c\ube44\uc2a4\ub294 \ub9ac\ud14c\uc77c \uae30\uc5c5\uc758 \uc131\uacf5 \uc5ec\ubd80\ub97c \uacb0\uc815\ud569\ub2c8\ub2e4. 48%\uc758 \uace0\uac1d\uc774 \ub354 \ub098\uc740 \uace0\uac1d \uc11c\ube44\uc2a4\ub97c \uc704\ud574 \ube0c\ub79c\ub4dc\ub97c \ubc14\uafe8\ub2e4\uace0 \ub2f5\ud560 \uc815\ub3c4\ub85c \uc11c\ube44\uc2a4\ub294 \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \uad6c\ucd95\ud558\ub294 \ub370 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4. AI\ub294 \uc0c1\ub2f4\uc6d0\uc758 \uc0dd\uc0b0\uc131\uacfc \uace0\uac1d \ub9cc\uc871\ub3c4\ub97c \ub192\uc774\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc0ac\ub78c\ub4e4\uc774 \uc77c\uc0c1\uc5d0\uc11c \uc0ac\uc6a9\ud558\ub294 \uc5b8\uc5b4\ub97c \uc774\ud574\ud560 \uc218 \uc788\ub294 \ucc57\ubd07\uacfc \uac00\uc0c1 \ube44\uc11c\ub97c \ud65c\uc6a9\ud558\uc5ec \uace0\uac1d\uacfc \ub354 \ub098\uc740 \uc18c\ud1b5\uc744 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c \ubc18\ud488\uc744 \ud3ec\ud568\ud55c \uc140\ud504 \uc11c\ube44\uc2a4 \uc635\uc158\uc744 \uac15\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. AI\ub294 \ube0c\ub79c\ub4dc \uc74c\uc131\uc73c\ub85c \uc774\uba54\uc77c \ubc0f \ubb38\uc790 \uc751\ub2f5 \ucd08\uc548\uc744 \uc791\uc131\ud558\uc5ec \uc0c1\ub2f4\uc6d0\uc758 \uc2dc\uac04\uc744 \uc808\uc57d\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \ud1b5\ud654 \ub0b4\uc5ed\uc744 \uae30\ubc18\uc73c\ub85c \uc7a0\uc7ac\uc801\uc778 \uc11c\ube44\uc2a4 \ubb38\uc81c\ub97c \uc608\uce21\ud560 \uc218 \uc788\uc73c\ubbc0\ub85c \uace0\uac1d\uc5d0\uac8c \uc601\ud5a5\uc744 \ubbf8\uce58\uae30 \uc804\uc5d0 \ubbf8\ub9ac \ubb38\uc81c\ub97c \ud574\uacb0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. AI\ub85c \uc774\ub7ec\ud55c \uc791\uc5c5\uc744 \uc790\ub3d9\ud654\ud558\uba74 \uc2e4\uc81c \uc0c1\ub2f4\uc6d0\uc774 \uacf5\uac10 \ub2a5\ub825\uc774 \ud544\uc694\ud55c \ub354 \ubcf5\uc7a1\ud55c \ubb38\uc81c\ub97c \ucc98\ub9ac\ud560 \uc218 \uc788\ub294 \uc2dc\uac04\uc744 \ud655\ubcf4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uad81\uae08\ud55c \uc810\uc740 \uc5b8\uc81c\ub4e0 \ubb38\uc758\uc8fc\uc138\uc694. \uc804\ubb38\uac00\uac00 \ub3c4\uc6c0\uc744 \ub4dc\ub9ac\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n<p class=\"text-center\"><a class=\"btn btn-lg btn-primary\" href=\"\/kr\/form\/contact\/contactme\/\" target=\"_blank\" rel=\"noopener\">\ubb38\uc758\ud558\uae30<\/a><\/p>\n<h2 id=\"ai\">\ub9ac\ud14c\uc77c \uc5c5\uacc4\uc5d0\uc11c \ub354\uc6b1 \ud6cc\ub96d\ud558\uac8c AI\ub97c \ud65c\uc6a9\ud558\uae30 \uc704\ud55c \uc900\ube44<\/h2>\n<p>AI\ub294 \uace0\uac1d \uacbd\ud5d8\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\uba74\uc11c \ud6a8\uc728\uc131\uc744 \uac1c\uc120\ud558\uace0\uc790 \ud558\ub294 \ub9ac\ud14c\uc77c \uae30\uc5c5\uc5d0\uac8c \uc720\uc6a9\ud55c \ub3c4\uad6c\uac00 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub97c \uc81c\ub300\ub85c \ud65c\uc6a9\ud558\ub824\uba74 \uba3c\uc800 \uc870\uc9c1 \uc804\ubc18\uc758 \ubaa8\ub4e0 \uace0\uac1d \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud55c \ub2e4\uc74c, \uae30\uc874 \uc6cc\ud06c\ud50c\ub85c\uc6b0\uc5d0 AI\ub97c \ucd94\uac00\ud558\uc5ec \uc2dd\ubcc4\ub41c \uace0\uac1d \ubb38\uc81c\ub97c \ud574\uacb0\ud560 \uc218 \uc788\ub294 \ubc29\ubc95\uc744 \ucc3e\uc544\uc57c \ud569\ub2c8\ub2e4. \uacc4\uc18d\ud574\uc11c \uc0ac\uc6a9 \uc0ac\ub840\ub97c \ud14c\uc2a4\ud2b8\ud558\uace0 \uc870\uc815\ud558\uace0, \uc6b4\uc601 \ubaa9\ud45c\uc640 \uace0\uac1d\uc758 \uae30\ub300\uce58\ub97c \ubaa8\ub450 \ucda9\uc871\ud560 \uc218 \uc788\ub3c4\ub85d \uace0\uac1d\uc758 \ud53c\ub4dc\ubc31\uc744 \uad6c\ud558\ub294 \uac83\ub3c4 \uc78a\uc9c0 \ub9c8\uc138\uc694.<\/p>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>48%\uc758 \uace0\uac1d\uc774 \ub354 \ub098\uc740 \uace0\uac1d \uc11c\ube44\uc2a4\ub97c \uc704\ud574 \ube0c\ub79c\ub4dc\ub97c \ubc14\uafe8\ub2e4\uace0 \ub2f5\ud560 \uc815\ub3c4\ub85c \uc11c\ube44\uc2a4\ub294 \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \uad6c\ucd95\ud558\ub294 \ub370 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4. AI\ub294 \uace0\uac1d \uc11c\ube44\uc2a4 \ud5a5\uc0c1\uc744 \ud3ec\ud568\ud574 \ub9ac\ud14c\uc77c \uc5c5\uacc4\uc758 \uac70\uc758 \ubaa8\ub4e0 \uac83\uc5d0 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.&hellip;<\/p>\n","protected":false},"author":805,"featured_media":408,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_content_type":[],"blog":[],"coauthors":[8],"class_list":["post-409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95- \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce<\/title>\n<meta name=\"description\" content=\"\ub9ac\ud14c\uc77c AI \ud601\uc2e0 \uac00\uc774\ub4dc: \uc7ac\uace0 \uad00\ub9ac\ubd80\ud130 \ucd08\uac1c\uc778\ud654 \uc1fc\ud551 \uacbd\ud5d8\uae4c\uc9c0! AI \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \uace0\uac1d \ud589\ub3d9\uc744 \uc608\uce21\ud558\uace0, \uc634\ub2c8\ucc44\ub110 \uc811\uc810\uc5d0\uc11c \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uc804\ub7b5\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc720\ud1b5 \ube44\uc988\ub2c8\uc2a4\uc758 \uacbd\uc7c1\ub825\uc744 \ub192\uc774\ub294 AI \ud65c\uc6a9\ubc95\uc744 \ud655\uc778\ud558\uc138\uc694.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95\" \/>\n<meta property=\"og:description\" content=\"\ub9ac\ud14c\uc77c AI \ud601\uc2e0 \uac00\uc774\ub4dc: \uc7ac\uace0 \uad00\ub9ac\ubd80\ud130 \ucd08\uac1c\uc778\ud654 \uc1fc\ud551 \uacbd\ud5d8\uae4c\uc9c0! AI \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \uace0\uac1d \ud589\ub3d9\uc744 \uc608\uce21\ud558\uace0, \uc634\ub2c8\ucc44\ub110 \uc811\uc810\uc5d0\uc11c \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uc804\ub7b5\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc720\ud1b5 \ube44\uc988\ub2c8\uc2a4\uc758 \uacbd\uc7c1\ub825\uc744 \ub192\uc774\ub294 AI \ud65c\uc6a9\ubc95\uc744 \ud655\uc778\ud558\uc138\uc694.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-12T20:23:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-27T05:00:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Salesforce Korea\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Salesforce Korea\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/image\/6a2eaeaff1fe89a20af388fa12e0a8d6\"}],\"headline\":\"\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95\",\"datePublished\":\"2025-11-12T20:23:04+00:00\",\"dateModified\":\"2025-11-27T05:00:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/\"},\"wordCount\":52,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/\",\"url\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/\",\"name\":\"\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95- \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg\",\"datePublished\":\"2025-11-12T20:23:04+00:00\",\"dateModified\":\"2025-11-27T05:00:03+00:00\",\"author\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/4b1c3dabfcb299eb351e6d4c1787ca16\"},\"description\":\"\ub9ac\ud14c\uc77c AI \ud601\uc2e0 \uac00\uc774\ub4dc: \uc7ac\uace0 \uad00\ub9ac\ubd80\ud130 \ucd08\uac1c\uc778\ud654 \uc1fc\ud551 \uacbd\ud5d8\uae4c\uc9c0! AI \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \uace0\uac1d \ud589\ub3d9\uc744 \uc608\uce21\ud558\uace0, \uc634\ub2c8\ucc44\ub110 \uc811\uc810\uc5d0\uc11c \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uc804\ub7b5\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc720\ud1b5 \ube44\uc988\ub2c8\uc2a4\uc758 \uacbd\uc7c1\ub825\uc744 \ub192\uc774\ub294 AI \ud65c\uc6a9\ubc95\uc744 \ud655\uc778\ud558\uc138\uc694.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#primaryimage\",\"url\":\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg\",\"contentUrl\":\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg\",\"width\":1280,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.salesforce.com\/kr\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#website\",\"url\":\"https:\/\/www.salesforce.com\/kr\/blog\/\",\"name\":\"Salesforce\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.salesforce.com\/kr\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/image\/6a2eaeaff1fe89a20af388fa12e0a8d6\",\"name\":\"Salesforce Korea\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g23494c9101089ad44ae88ce9d2f56aac\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"caption\":\"Salesforce Korea\"},\"url\":\"https:\/\/www.salesforce.com\/kr\/blog\/author\/salesforce\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95- \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce","description":"\ub9ac\ud14c\uc77c AI \ud601\uc2e0 \uac00\uc774\ub4dc: \uc7ac\uace0 \uad00\ub9ac\ubd80\ud130 \ucd08\uac1c\uc778\ud654 \uc1fc\ud551 \uacbd\ud5d8\uae4c\uc9c0! AI \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \uace0\uac1d \ud589\ub3d9\uc744 \uc608\uce21\ud558\uace0, \uc634\ub2c8\ucc44\ub110 \uc811\uc810\uc5d0\uc11c \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uc804\ub7b5\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc720\ud1b5 \ube44\uc988\ub2c8\uc2a4\uc758 \uacbd\uc7c1\ub825\uc744 \ub192\uc774\ub294 AI \ud65c\uc6a9\ubc95\uc744 \ud655\uc778\ud558\uc138\uc694.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/","og_locale":"en_US","og_type":"article","og_title":"\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95","og_description":"\ub9ac\ud14c\uc77c AI \ud601\uc2e0 \uac00\uc774\ub4dc: \uc7ac\uace0 \uad00\ub9ac\ubd80\ud130 \ucd08\uac1c\uc778\ud654 \uc1fc\ud551 \uacbd\ud5d8\uae4c\uc9c0! AI \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \uace0\uac1d \ud589\ub3d9\uc744 \uc608\uce21\ud558\uace0, \uc634\ub2c8\ucc44\ub110 \uc811\uc810\uc5d0\uc11c \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uc804\ub7b5\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc720\ud1b5 \ube44\uc988\ub2c8\uc2a4\uc758 \uacbd\uc7c1\ub825\uc744 \ub192\uc774\ub294 AI \ud65c\uc6a9\ubc95\uc744 \ud655\uc778\ud558\uc138\uc694.","og_url":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/","og_site_name":"Salesforce","article_published_time":"2025-11-12T20:23:04+00:00","article_modified_time":"2025-11-27T05:00:03+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg","type":"image\/jpeg"}],"author":"Salesforce Korea","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Salesforce Korea","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#article","isPartOf":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/"},"author":[{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/image\/6a2eaeaff1fe89a20af388fa12e0a8d6"}],"headline":"\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95","datePublished":"2025-11-12T20:23:04+00:00","dateModified":"2025-11-27T05:00:03+00:00","mainEntityOfPage":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/"},"wordCount":52,"commentCount":0,"image":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg","inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/","url":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/","name":"\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95- \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce","isPartOf":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#primaryimage"},"image":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg","datePublished":"2025-11-12T20:23:04+00:00","dateModified":"2025-11-27T05:00:03+00:00","author":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/4b1c3dabfcb299eb351e6d4c1787ca16"},"description":"\ub9ac\ud14c\uc77c AI \ud601\uc2e0 \uac00\uc774\ub4dc: \uc7ac\uace0 \uad00\ub9ac\ubd80\ud130 \ucd08\uac1c\uc778\ud654 \uc1fc\ud551 \uacbd\ud5d8\uae4c\uc9c0! AI \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \uace0\uac1d \ud589\ub3d9\uc744 \uc608\uce21\ud558\uace0, \uc634\ub2c8\ucc44\ub110 \uc811\uc810\uc5d0\uc11c \ub9de\ucda4\ud615 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uc804\ub7b5\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc720\ud1b5 \ube44\uc988\ub2c8\uc2a4\uc758 \uacbd\uc7c1\ub825\uc744 \ub192\uc774\ub294 AI \ud65c\uc6a9\ubc95\uc744 \ud655\uc778\ud558\uc138\uc694.","breadcrumb":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#primaryimage","url":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg","contentUrl":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg","width":1280,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/www.salesforce.com\/kr\/blog\/ai-in-retail\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.salesforce.com\/kr\/blog\/"},{"@type":"ListItem","position":2,"name":"\ub9ac\ud14c\uc77c \uc5c5\uacc4 \uc131\uacf5\uc744 \uc704\ud55c AI \uc0ac\uc6a9\ubc95"}]},{"@type":"WebSite","@id":"https:\/\/www.salesforce.com\/kr\/blog\/#website","url":"https:\/\/www.salesforce.com\/kr\/blog\/","name":"Salesforce","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.salesforce.com\/kr\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/image\/6a2eaeaff1fe89a20af388fa12e0a8d6","name":"Salesforce Korea","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g23494c9101089ad44ae88ce9d2f56aac","url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","caption":"Salesforce Korea"},"url":"https:\/\/www.salesforce.com\/kr\/blog\/author\/salesforce\/"}]}},"jetpack_featured_media_url":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/ai-in-retail.jpg","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Salesforce","distributor_original_site_url":"https:\/\/www.salesforce.com\/kr\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/posts\/409","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/users\/805"}],"replies":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/comments?post=409"}],"version-history":[{"count":4,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/posts\/409\/revisions"}],"predecessor-version":[{"id":2606,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/posts\/409\/revisions\/2606"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/media\/408"}],"wp:attachment":[{"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/media?parent=409"}],"wp:term":[{"taxonomy":"sf_content_type","embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/sf_content_type?post=409"},{"taxonomy":"blog","embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/blog?post=409"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/coauthors?post=409"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}