{"id":601,"date":"2023-04-19T20:26:00","date_gmt":"2025-11-12T20:26:46","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=601"},"modified":"2025-12-28T19:39:24","modified_gmt":"2025-12-28T10:39:24","slug":"salesforce-ai-evolution","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/kr\/blog\/salesforce-ai-evolution\/","title":{"rendered":"\uc544\uc778\uc288\ud0c0\uc778 GPT\uac00 \uc138\uc77c\uc988\ud3ec\uc2a4\uc758 AI \uc5ec\uc815\uc5d0\uc11c \uc911\uc694\ud55c \uc774\uc815\ud45c\uc778 \uc774\uc720"},"content":{"rendered":"<p>\uc694\uc57d: \uc0dd\uc131\ud615 AI\ub97c \uc138\uacc4 1\uc704 CRM\uc5d0 \uc9c1\uc811 \uacb0\ud569\ud55c \uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \uae30\uc5c5 \ub0b4\uc5d0\uc11c \uac00\uc7a5 \ubcf4\ud3b8\uc801\uc778 \uc0dd\uc131\ud615 AI \uae30\uc220 \uc911 \ud558\ub098\ub85c \uc790\ub9ac \uc7a1\uc744 \uac83\uc785\ub2c8\ub2e4. \uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \ubaa8\ub4e0 \uc601\uc5c5, \uc11c\ube44\uc2a4, \ub9c8\ucf00\ud305, \uc0c1\uac70\ub798 \ubc0f IT \uc0c1\ud638\uc791\uc6a9 \uc804\ubc18\uc5d0 \uac78\uccd0 AI\uac00 \uc0dd\uc131\ud55c \ucf58\ud150\uce20\ub97c \ud558\uc774\ud37c\uc2a4\ucf00\uc77c\ub85c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc5ec\ub7ec\ubd84\uc774 \uc9c0\uae08 \ub2f9\uc7a5 \ub274\uc2a4\ub098 \ube44\uc988\ub2c8\uc2a4 \uc6f9\uc0ac\uc774\ud2b8\uc5d0 \ub4e4\uc5b4\uac00\ub3c4 \uc0dd\uc131\ud615 AI\uc5d0 \ub300\ud55c \uae30\uc0ac\ub97c \ucc3e\uae30\ub294 \uc5b4\ub824\uc6b8 \uac83\uc785\ub2c8\ub2e4. \uc0dd\uc131\ud615 AI\ub294 \ucd5c\uadfc \ub9ce\uc740 \ube44\uc988\ub2c8\uc2a4 \ub9ac\ub354\uc5d0\uac8c \ub2e4\uc74c\uacfc \uac19\uc740 \uc9c8\ubb38\uc744 \uac00\uc9c0\uac8c \ud55c \ud2b8\ub80c\ub4dc\uc785\ub2c8\ub2e4. \u201c\uc774 \uc2e0\uae30\uc220\uc744 \uc6b0\ub9ac \ud68c\uc0ac\uc5d0\uc11c \uc5b4\ub5bb\uac8c \ud65c\uc6a9\ud560 \uc218 \uc788\uc744\uae4c?\u201d<\/p>\n<p>\uc138\uc77c\uc988\ud3ec\uc2a4\uc758 AI \ubc0f \uba38\uc2e0\ub7ec\ub2dd \ubd80\ubb38 \uc120\uc784 \ubd80\uc0ac\uc7a5(Senior Vice President of AI and Machine Learning) \uc790\uc608\uc26c \uace0\ube48\ub2e4\ub77c\uc794(Jayesh Govindarajan)\uc740 AI \ubd84\uc57c\uc640 \uad00\ub828\ud55c \uc790\uc2e0\uc758 \ud300\uc758 \uc2ec\uce35\uc801\uc778 \uacbd\ud5d8\uc5d0 \uae30\ubc18\ud55c \uba87 \uac00\uc9c0 \uc544\uc774\ub514\uc5b4\ub97c \ubcf4\uc720\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>Blazing Trails \ud31f\uce90\uc2a4\ud2b8\uc758 \ucd5c\uc2e0 \ud68c\ucc28\uc5d0\uc11c \uace0\ube48\ub2e4\ub77c\uc794\uc740 &#8220;\ub2f9\uc0ac\ub294 \uc9c0\uae08\uae4c\uc9c0 (\uc57d) 8\ub144\uac04 AI\ub97c \uc774\uc6a9\ud55c \ud601\uc2e0\uc744 \uc2e4\uc2dc\ud574 \uc654\uc73c\uba70 \ub300\uaddc\ubaa8\ub85c \uae30\uc220\uc744 \uad6c\ud604\ud588\ub2e4&#8221;\uace0 \ubc1d\ud614\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ucd5c\uadfc ChatGPT\uc640 \uac19\uc740 \uc0dd\uc131\ud615 AI\uc758 \uc18c\ube44\uc790 \ubc84\uc804\uc774 \ubbf8\ub514\uc5b4 \ud5e4\ub4dc\ub77c\uc778\uc744 \uc7a5\uc2dd\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \ubaa8\ub4e0 \uc2e0\uae30\uc220\uc774 \uadf8\ub807\ub4ef\uc774 \ub300\uaddc\ubaa8 \ucc44\ud0dd\uc744 \ucd09\uc9c4\ud560 \uc218 \uc788\ub294 \uac00\uc7a5 \ud070 \uae30\ud68c\ub294 \ube44\uc988\ub2c8\uc2a4\ub97c \ud1b5\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uc774\uac83\uc774 \ubc14\ub85c \uc138\uc77c\uc988\ud3ec\uc2a4\uac00 \ubaa8\ub4e0 \uc601\uc5c5, \uc11c\ube44\uc2a4, \ub9c8\ucf00\ud305, \uc0c1\uac70\ub798 \ubc0f IT \uc0c1\ud638\uc791\uc6a9 \uc804\ubc18\uc5d0 \uac78\uccd0 AI\uac00 \uc0dd\uc131\ud55c \ucf58\ud150\uce20\ub97c \uc81c\uacf5\ud558\ub294 \uc138\uacc4 1\uc704 CRM\uc744 \ud1b5\ud574 \uad11\ubc94\uc704\ud55c \ucc44\ud0dd\uc744 \uc774\ub04c\uc5b4\ub0c4\uc73c\ub85c\uc368 \uc0dd\uc131\ud615 AI \ubd84\uc57c\uc5d0\uc11c \uac00\uc7a5 \uc601\ud5a5\ub825 \uc788\ub294 \uae30\uc5c5 \uc911 \ud558\ub098\uac00 \ub420 \uac83\uc774\ub77c\uace0 \uc608\uc0c1\ud558\ub294 \uc774\uc720\uc785\ub2c8\ub2e4.<\/p>\n<p>\uace0\ube48\ub2e4\ub77c\uc794\uc5d0 \ub530\ub974\uba74 \uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 &#8220;\uc138\uc77c\uc988\ud3ec\uc2a4\ub9cc\uc758 \uace0\uc720\ud55c&#8221; \ubc29\uc2dd\uc73c\ub85c \ud6a8\uc728\uc131, \ucd5c\uc801\ud654 \ubc0f \uae30\ud68c\ub97c \uc0dd\uc131\ud615 AI\uc758 \ud575\uc2ec\uc73c\ub85c \uc0bc\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc9c0\uae08\ubd80\ud130 \uace0\ube48\ub2e4\ub77c\uc794\uacfc \ud568\uaed8 \ubcf4\ub2e4 \uc790\uc138\ud55c \ub0b4\uc6a9\uc744 \uc54c\uc544\ubcf4\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"q-it-500-ai-84-ai\">Q. \uace0\uc704\uae09 IT \ub9ac\ub354 500\uc5ec \uba85\uc744 \ub300\uc0c1\uc73c\ub85c \uc2e4\uc2dc\ud55c \ucd5c\uadfc \uc124\ubb38\uc870\uc0ac\uc5d0\uc11c \ub2f5\ubcc0\uc790 \uc911 \ub300\ub2e4\uc218\uac00 \uc0dd\uc131\ud615 AI\uac00 &#8216;\uac8c\uc784 \uccb4\uc778\uc800&#8217;\ub77c\uace0 \ub2f5\ud588\uc73c\uba70 84%\ub294 \uace0\uac1d\uc5d0\uac8c \ub354 \ub098\uc740 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub420 \uac83\uc774\ub77c\uace0 \ud588\uc2b5\ub2c8\ub2e4. \uc0dd\uc131\ud615 AI\uc5d0 \ub300\ud55c \uc138\uc77c\uc988\ud3ec\uc2a4 \uace0\uc720\uc758 \uc811\uadfc \ubc29\uc2dd\uc740 \ubb34\uc5c7\uc785\ub2c8\uae4c?<\/h2>\n<p>\uc774 \ubd84\uc57c\uc5d0\ub294 \uadf8\ub3d9\uc548 \ub9ce\uc740 \uad00\uc2ec\uc774 \uc774\uc5b4\uc838 \uc654\uc2b5\ub2c8\ub2e4. \uc9c0\uae08\uae4c\uc9c0 \uc6b0\ub9ac\uac00 \ubaa9\uaca9\ud55c \uc0dd\uc131\ud615 AI \ub300\ubd80\ubd84\uc774 ChatGPT, \uac80\uc0c9\uc6a9 Bing, Google\uc758 Bard \ub4f1 \uc18c\ube44\uc790\ub97c \ub300\uc0c1\uc73c\ub85c \ud55c \uac83\uc774\uc5c8\uc2b5\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc138\uc77c\uc988\ud3ec\uc2a4\ub294 \uc0dd\uc131\ud615 AI\ub97c \ud65c\uc6a9\ud574 \ube44\uc988\ub2c8\uc2a4 \ubc29\uc2dd\uc744 \ubc14\uafb8\ub294 \ub370 \uc9d1\uc911\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub2f9\uc0ac\uac00 \uc911\uc810\uc744 \ub450\ub294 \ubd80\ubd84\uc740 \uc138\uc77c\uc988\ud3ec\uc2a4 \ud2b8\ub808\uc77c\ube14\ub808\uc774\uc800\uac00 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \ud6a8\uacfc\uc801\uc73c\ub85c \ud601\uc2e0\uc744 \uc218\ud589\ud560 \uc218 \uc788\ub3c4\ub85d \uc0dd\uc131\ud615 AI\ub97c \ub3c4\uc785\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \ub2f9\uc0ac\ub294 \uc0ac\uc6a9\uc790\uc758 \uc0dd\uc0b0\uc131 \uc99d\uc9c4\uc5d0 \ub3c4\uc6c0\uc774 \ub418\ub294 \uc774\ub7ec\ud55c \uae30\uc220\uc744 \uc5b4\ub5bb\uac8c \uc548\uc804\ud558\uac8c \ud50c\ub7ab\ud3fc\uc5d0 \ub3c4\uc785\ud560 \uac83\uc778\uac00\uc5d0 \ub300\ud574 \uc9c8\ubb38\ud569\ub2c8\ub2e4. \ub2f5\uc740 \ubc14\ub85c \uc544\uc778\uc288\ud0c0\uc778 GPT\uc785\ub2c8\ub2e4.<\/p>\n<p>\uae30\uc5c5\uc740 \ub2e4\uc74c\uacfc \uac19\uc740 \uc9c8\ubb38\uc744 \ud574\uc57c \ud569\ub2c8\ub2e4. \u201c\ube44\uc988\ub2c8\uc2a4\uc758 \ubaa9\uc801\uc774 \ubb34\uc5c7\uc778\uac00? \uc0dd\uc131\ud615 AI\uac00 \uc5b4\ub5a4 \uc9c1\ubb34 \ubc0f \uc791\uc5c5\uc5d0 \ub3c4\uc6c0\uc774 \ub418\ub294\uac00?\u201d \uc7ac\ubbf8\uc788\ub294 \uc2dc\uc640 AI \uae30\ubc18 \uac80\uc0c9 \uc5d4\uc9c4\uc740 \uba4b\uc9c4 \ubc1c\uba85\ud488\uc774\uc9c0\ub9cc \uc218\uc775\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\uc9c0 \uc54a\uc73c\uba70 \uc5c5\ubb34 \ubc29\uc2dd\uc744 \ud601\uc2e0\ud558\uc9c0\ub3c4 \uc54a\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"q-crm-ai\">Q. \uc138\uc77c\uc988\ud3ec\uc2a4\uac00 \uc9c0\uae08 CRM\uc744 \uc704\ud55c \uac00\uc7a5 \uac15\ub825\ud55c \uc0dd\uc131\ud615 AI \uae30\ub2a5\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\ub294 \uc774\uc720\ub294 \ubb34\uc5c7\uc785\ub2c8\uae4c?<\/h2>\n<p>AI\ub294 \ud22c\uc785\ub418\ub294 \ub370\uc774\ud130\uc5d0 \ube44\ub840\ud558\ub294 \uc131\ub2a5\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc138\uc77c\uc988\ud3ec\uc2a4\ub294 \uc804 \uc138\uacc4 \uc0b0\uc5c5 \uc804\ubc18\uc758 \uc218\ucc9c \uac1c \uae30\uc5c5\uc774 \uc601\uc5c5, \uc11c\ube44\uc2a4, \ub9c8\ucf00\ud305, \uc0c1\uac70\ub798 \ubc0f IT \ub370\uc774\ud130\ub97c \uad00\ub9ac\ud558\ub294 \uacf3\uc785\ub2c8\ub2e4. \uc138\uc77c\uc988\ud3ec\uc2a4 \uace0\uac1d\uc740 \uae30\uc874 \ub370\uc774\ud130\ub97c \uc0ac\uc6a9\ud574 \uae30\uc874 \uc6cc\ud06c\ud50c\ub85c \ub0b4\uc5d0\uc11c \ud3b8\ub9ac\ud558\uac8c AI \uc0dd\uc131 \ucf58\ud150\uce20\ub97c \ub300\uaddc\ubaa8\ub85c \uc0dd\uc0b0 \ubc0f \uc81c\uacf5\ud558\ub294 \uc774\uc810\uc744 \ub204\ub9b4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc774 \uc810\uc774 \ubc14\ub85c \uc138\uc77c\uc988\ud3ec\uc2a4\uac00 \uacbd\uc7c1\uc0ac\uc640 \ucc28\ubcc4\ud654\ub418\ub294 \ubd80\ubd84\uc785\ub2c8\ub2e4. \uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \ucd5c\uace0\uc758 CRM\uacfc \uc138\uacc4\uc5d0\uc11c \uac00\uc7a5 \uac15\ub825\ud55c \uace0\uac1d \ub370\uc774\ud130 \uc138\ud2b8\ub97c \ud1b5\ud574 \ub2e4\ub978 \uc5d4\ud130\ud504\ub77c\uc774\uc988 \uae30\uc220 \uc5c5\uccb4\uac00 \ub530\ub77c\uc62c \uc218 \uc5c6\ub294 \ubc29\uc2dd\uc73c\ub85c AI \ucf58\ud150\uce20\ub97c \uc0dd\uc0b0\ud569\ub2c8\ub2e4.<\/p>\n<p>&#8220;\uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \ucd5c\uace0\uc758 CRM\uacfc \uc138\uacc4\uc5d0\uc11c \uac00\uc7a5 \uac15\ub825\ud55c \uace0\uac1d \ub370\uc774\ud130 \uc138\ud2b8\ub97c \ud1b5\ud574 \ub2e4\ub978 \uc5d4\ud130\ud504\ub77c\uc774\uc988 \uae30\uc220 \uc5c5\uccb4\uac00 \ub530\ub77c\uc62c \uc218 \uc5c6\ub294 \ubc29\uc2dd\uc73c\ub85c AI \ucf58\ud150\uce20\ub97c \uc0dd\uc0b0\ud569\ub2c8\ub2e4.&#8221;<\/p>\n<p>\ub2f9\uc0ac\ub294 \uc774\uc678\uc5d0\ub3c4 \uc138 \uac00\uc9c0 \uc774\uc810\uc744 \ubcf4\uc720\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uccab \ubc88\uc9f8\ub294 \uc5c5\ubb34 \ud604\uc7a5\uc5d0\uc11c \uc0dd\uc131\ud615 AI\uac00 \uac16\ub294 \ud2b9\uc131\uc785\ub2c8\ub2e4. \uc989, \uc7a0\uc7ac\uc801 \uc774\uc810\uacfc \ud65c\uc6a9 \uc0ac\ub840\uac00 \ubb34\uad81\ubb34\uc9c4\ud558\uba70 \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc740 \uc18c\ube44\uc790 \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uacfc \ub9c8\ucc2c\uac00\uc9c0\ub85c \uc624\ud508 \ub3c4\uba54\uc778\uc774\ub098 \uc624\ud508 \uc5d4\ub4dc\uac00 \uc544\ub2d9\ub2c8\ub2e4.<\/p>\n<p>\ub450 \ubc88\uc9f8\ub294 \ub2f9\uc0ac\uc758 \uae30\uc220\uc785\ub2c8\ub2e4. \uc544\uc778\uc288\ud0c0\uc778 GPT\uac00 \uacf5\uac1c \ub370\uc774\ud130\uc640 CRM \ub370\uc774\ud130\ub97c \ud63c\ud569\ud558\uace0 \uc218\ubc31\ub9cc \uba85\uc758 \uc138\uc77c\uc988\ud3ec\uc2a4 \uace0\uac1d\uc774 \ubaa8\ub450 \uc544\uc778\uc288\ud0c0\uc778 GPT\ub97c \uc0ac\uc6a9\ud558\ub294 \uacbd\uc6b0, \uac01 \uc778\uc2a4\ud134\uc2a4\uc5d0\uc11c \ubaa8\ub378\uc774 \uc815\uad50\ud574\uc9c0\uace0 \ubcf4\ub2e4 \uc815\ud655\ud574\uc9c0\uae30 \ub54c\ubb38\uc5d0 \ub354\uc6b1 \uac15\ud654\ub41c \uc0dd\uc131\ud615 AI \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub204\uc801 \ud6a8\uacfc\ub294 \ud070 \ucc28\ubcc4\ud654 \uc694\uc18c\uac00 \ub429\ub2c8\ub2e4.<\/p>\n<p>\uc138 \ubc88\uc9f8\ub294 \uc2e0\ub8b0, \uace0\uac1d\uc758 \uc2b9\uc778, \uc778\uac04\uc744 \ud504\ub85c\uc138\uc2a4\uc5d0 \ucc38\uc5ec\uc2dc\ud0a4\ub294 \uc124\uacc4 \uacbd\ud5d8\uc744 \ubc14\ud0d5\uc73c\ub85c \uc774\ub7ec\ud55c \uc2dc\uc2a4\ud15c\uc744 \ub300\uaddc\ubaa8\ub85c \uad6c\ucd95\ud560 \uc218 \uc788\ub294 \uc804\ubb38\uc9c0\uc2dd\uc785\ub2c8\ub2e4. \uc774\ub294 \uc138\uc77c\uc988\ud3ec\uc2a4 AI\uc758 \uc0c8\ub85c\uc6b4 \uc9c4\ud654\uc774\uc790 \uc9c0\uae08\uae4c\uc9c0 \ub2f9\uc0ac\uac00 \uc313\uc544 \uc62c\ub9b0 \ubaa8\ub4e0 \uc131\uacfc\uc758 \ubd80\uc0b0\ubb3c\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc138\uc77c\uc988\ud3ec\uc2a4\ub294 \ud300 \uc2a4\ud3ec\uce20\uc640 \uac19\uc774 \uc11c\ub85c \ub2e4\ub978 \uad50\ucc28\uae30\ub2a5\ud300\uc744 \ud558\ub098\ub85c \ubaa8\uc544 \ud30c\ud2b8\ub108\uc2ed\uacfc \uc815\ucc45\uc744 \uc815\uc758\ud558\uace0 \uc81c\ud488\uc744 \uad6c\ucd95 \ubc0f \ubc30\ud3ec\ud560 \uc218 \uc788\ub294 \ub2a5\ub825\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uc55e\uc73c\ub85c\ub3c4 \ud765\ubbf8\ub85c\uc6b4 \uc5ec\uc815\uc774 \uc6b0\ub9ac\ub97c \uae30\ub2e4\ub9ac\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"q-gpt\">Q. \uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \ubb34\uc5c7\uc774\uba70 \uc138\uc77c\uc988\ud3ec\uc2a4 \uace0\uac1d\uc5d0\uac8c \uc911\uc694\ud55c \uc774\uc720\ub294 \ubb34\uc5c7\uc785\ub2c8\uae4c?<\/h2>\n<p>\uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \uc138\uacc4 \ucd5c\ucd08\uc758 CRM\uc6a9 \uc0dd\uc131\ud615 AI\uc785\ub2c8\ub2e4. \ud601\uc2e0\uc801\uc778 \uc0dd\uc131\ud615 AI \uae30\uc220\uc744 \uc138\uc77c\uc988\ud3ec\uc2a4 CRM\uc5d0 \ub3c4\uc785\ud558\uc5ec \uace0\uac1d\uc774 \ubaa8\ub4e0 \uc601\uc5c5, \uc11c\ube44\uc2a4, \ub9c8\ucf00\ud305, \uc0c1\uac70\ub798 \ubc0f IT \uc0c1\ud638\uc791\uc6a9 \uc804\ubc18\uc5d0 \uac78\uccd0 AI\uac00 \ub9cc\ub4e0 \ucf58\ud150\uce20\ub97c \ube60\ub974\uace0 \uc27d\uac8c \uc0dd\uc131\ud560 \uc218 \uc788\ub3c4\ub85d \ud569\ub2c8\ub2e4.<\/p>\n<p>\uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \uc138\uc77c\uc988\ud3ec\uc2a4\uc758 \ub3c5\uc810 AI \ubaa8\ub378\uacfc <a href=\"https:\/\/www.salesforce.com\/kr\/products\/genie\/overview\/\" target=\"_blank\" rel=\"noopener\">\uc138\uc77c\uc988\ud3ec\uc2a4 \ub370\uc774\ud130 \ud074\ub77c\uc6b0\ub4dc<\/a>\uc758 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \ub370\uc774\ud130\ub97c OpenAI\ub97c \ube44\ub86f\ud55c \ud30c\ud2b8\ub108 \uc5d0\ucf54\uc2dc\uc2a4\ud15c\uc758 \uc0dd\uc131\ud615 AI \uae30\uc220\uacfc \uacb0\ud569\ud558\uc5ec \uc2dc\uac04 \uc808\uc57d\uc744 \ub3d5\ub294 \uace0\ub3c4\ub85c \uac1c\uc778\ud654\ub41c \uc2e4\uc2dc\uac04 \uacbd\ud5d8\uc744 \ud558\uc774\ud37c\uc2a4\ucf00\uc77c\ub85c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc608\ub97c \ub4e4\uc5b4, \uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \uc138\uc77c\uc988 \uc9c1\uc6d0\uc744 \uc704\ud55c \uac1c\uc778\ud654\ub41c \uace0\uac1d \uc804\uc1a1\uc6a9 \uc774\uba54\uc77c, \uace0\uac1d \uc11c\ube44\uc2a4 \uc804\ubb38\uac00\uac00 \uace0\uac1d\uc758 \uc9c8\ubb38\uc5d0 \ubcf4\ub2e4 \uc2e0\uc18d\ud558\uac8c \ub300\uc751\ud560 \uc218 \uc788\ub3c4\ub85d \ub3d5\ub294 \uad6c\uccb4\uc801\uc778 \ub2f5\ubcc0, \ucea0\ud398\uc778 \uc751\ub2f5\ub960\uc744 \ub192\uc77c \uc218 \uc788\ub294 \ub9c8\ucf00\ud130\ub97c \uc704\ud55c \ud45c\uc801\ud654\ub41c \ucf58\ud150\uce20\ub97c \uc0dd\uc131\ud558\uace0 \uac1c\ubc1c\uc790\ub97c \uc704\ud574 \ucf54\ub4dc\ub97c \uc790\ub3d9 \uc0dd\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"q-gpt\">Q. \uc544\uc778\uc288\ud0c0\uc778 GPT\ub97c \uad6c\ucd95\ud560 \ub54c \uc911\uc694\ud558\uac8c \uace0\ub824\ud55c \uc0ac\ud56d\uc740 \ubb34\uc5c7\uc774\uc5c8\uc2b5\ub2c8\uae4c?<\/h2>\n<p>\uc544\uc778\uc288\ud0c0\uc778 GPT\uacfc \uad00\ub828\ud574 \ub2f9\uc0ac\ub294 \uc138 \uac00\uc9c0 \uc601\uc5ed\uc5d0 \uc911\uc810\uc744 \ub450\uc5c8\uc2b5\ub2c8\ub2e4. \uccab \ubc88\uc9f8\ub294 \uc0dd\uc131\uc801 \uce21\uba74\uc785\ub2c8\ub2e4. \uc544\uc778\uc288\ud0c0\uc778 GPT\uac00 \uc5b4\ub5a4 \uac83\uc5d0 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\ub294\uc9c0\uc5d0 \ucd08\uc810\uc744 \ub9de\ucd94\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ubb38\uc11c \uc791\uc131, \uc790\ub3d9\ud654\ub41c \ub300\ud654\ub97c \ub118\uc5b4 CRM\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc5d0 \ub300\ud574\uc11c\ub3c4 \uc5f0\uad6c \uc911\uc785\ub2c8\ub2e4.<\/p>\n<p>\ub450 \ubc88\uc9f8\ub294 \ud574\ub2f9 \uae30\uc220\uc744 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \uc548\uc804\ud55c \ubc29\uc2dd\uc73c\ub85c \uace0\uac1d\uc5d0\uac8c \uc81c\uacf5\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uac15\ub825\ud55c \uc131\ub2a5\uc744 \uc790\ub791\ud558\ub294 ChatGPT \ubc0f \uae30\ud0c0 \uc2dc\uc2a4\ud15c\uc740 \uacf5\uac1c \ub370\uc774\ud130 \uc18c\uc2a4\ub97c \uae30\ubc18\uc73c\ub85c \uad6c\ucd95\ub418\uc9c0\ub9cc \uae30\uc5c5\uc5d0\uc11c \uc791\ub3d9\ud558\ub824\uba74 \ud574\ub2f9 \uc870\uc9c1\uc5d0\uc11c \uc774\uc6a9 \uac00\ub2a5\ud55c \ub370\uc774\ud130\uc5d0 \uae30\ubc18\ud574\uc57c \ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c \uacf5\uac1c \ub370\uc774\ud130\uc640 \ube44\uacf5\uac1c \ub370\uc774\ud130\ub97c \ud63c\ud569\ud560 \uc218 \uc788\ub294 \uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \uace0\uac1d\uc5d0\uac8c \ubcf4\ub2e4 \uc2e0\ub8b0\ud560 \uc218 \uc788\uace0 \uac00\uce58 \uc788\ub294 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc138 \ubc88\uc9f8\ub294 \uac1c\uc778\ud654\uc785\ub2c8\ub2e4. \uc0dd\uc131\ud615 AI\ub97c \uc0ac\uc6a9\ud558\uace0 \uc0dd\uc131 \ucee8\ud14d\uc2a4\ud2b8 \ubc0f \ucf58\ud150\uce20\uc5d0 \uac1c\uc778\ud654\ub97c \uc801\uc6a9\ud558\ub294 \uac83\uc740 \ud2b9\ud788 \uc138\uc77c\uc988\ud3ec\uc2a4 \ubc0f <a href=\"https:\/\/www.salesforce.com\/kr\/products\/#:~:text=Customer%20360%20is%20the%20breadth,on%20one%20integrated%20CRM%20platform.?d=cta-body-promo-8\" target=\"_blank\" rel=\"noopener\">Customer360<\/a> \ub0b4\uc5d0\uc11c \ub9e4\uc6b0 \uac15\ub825\ud55c \ud6a8\uacfc\ub97c \ubc1c\ud718\ud560 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<h2 id=\"q-gpt\">Q. \uc544\uc778\uc288\ud0c0\uc778 GPT\uc640 \uc774\ub7ec\ud55c \uc720\ud615\uc758 \uae30\uc220\uc774 \uc77c\ubc18\uc801\uc778 \ub9e5\ub77d, \uadf8\ub9ac\uace0 \uc138\uc77c\uc988\ud3ec\uc2a4 \uc5d0\ucf54\uc2dc\uc2a4\ud15c\uc5d0\uc11c \ubb34\uc5c7\uc744 \ud560 \uc218 \uc788\ub294\uc9c0 \uc5b4\ub5bb\uac8c \uac00\uc7a5 \uc815\ud655\ud788 \uc124\uba85\ud560 \uc218 \uc788\uc2b5\ub2c8\uae4c?<\/h2>\n<p>\uc0ac\uc6a9\uc790\uc758 \uacbd\uc6b0, \uc544\uc774\ub514\uc5b4\uc5d0\uc11c \ucd08\uc548\uc73c\ub85c \uac00\ub294 \uacfc\uc815\uc774 \ud6e8\uc52c \uc26c\uc6cc\uc9d1\ub2c8\ub2e4. \uc989, \uc774\ub7ec\ud55c \uae30\uc220\uc740 \uc0ac\uc6a9\uc790\uac00 \ucc38\uc5ec\ud55c 6\ubc88\uc758 \ud68c\uc758 \ub0b4\uc6a9\uc744 \ubc14\ud0d5\uc73c\ub85c \ubb38\uc11c\ub97c \uc791\uc131\ud558\uac70\ub098 \uc811\uadfc \ubc29\uc2dd\uc744 \uac1c\uc120\ud558\uae30 \uc704\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \ucc3e\uc744 \uc218 \uc788\ub3c4\ub85d \uc5ec\ub7ec \ub300\ud654\ub97c \uc694\uc57d\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>&#8220;\uba40\ud2f0\ud0dc\uc2a4\ud0b9 \ud559\uc2b5 \uc2dc\uc2a4\ud15c\uc744 \ud1b5\ud574 \uc774\uc640 \uac19\uc774 \uac15\ub825\ud55c \uae30\ub2a5\uc744 \ub2e4\uc591\ud558\uac8c \uad6c\ucd95\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc601\uc5c5 \uc774\uba54\uc77c\uc5d0 \ub300\ud574 \ud559\uc2b5\uc2dc\ud0a4\uba74 \ud6cc\ub96d\ud55c \uc601\uc5c5 \uc774\uba54\uc77c\uc744 \uc791\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ubaa8\ub380 \uc218\ub9ac\uc640 \uad00\ub828\ub41c \uc11c\ube44\uc2a4 \uc774\uba54\uc77c\uc5d0 \ub300\ud574 \ud559\uc2b5\uc2dc\ud0a4\uba74 \ubaa8\ub380 \uc218\ub9ac\uc5d0 \ub300\ud55c \uc9c8\ubb38\uc5d0 \ud6cc\ub96d\ud55c \ub2f5\ubcc0\uc744 \uc0dd\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \ud074\ub77c\uc6b0\ub4dc \uc804\ubc18\uc5d0 \uc801\uc6a9\ud560 \uc218 \uc788\ub294 \uae30\ubcf8 \uac1c\ub150\uc785\ub2c8\ub2e4.&#8221;<\/p>\n<p>\uc800\ub294 \uc5d4\uc9c0\ub2c8\uc5b4\ub85c\uc11c \uc544\uc778\uc288\ud0c0\uc778 GPT, \uadf8\ub9ac\uace0 \uc544\uc778\uc288\ud0c0\uc778 GPT\uac00 \uac1c\ubc1c\uc790\uc5d0\uac8c \uc5b4\ub5a0\ud55c \ub3c4\uc6c0\uc744 \uc904 \uc218 \uc788\ub294\uc9c0\uc5d0 \ub300\ud574 \ud070 \uad00\uc2ec\uc744 \uac00\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \uc77c\uad00\ub41c \ubc29\uc2dd\uc73c\ub85c \uc6b0\uc218\ud55c \ucf54\ub4dc\ub97c \uc791\uc131\ud574 \ubaa8\ub4e0 \ucf54\ub4dc\uac00 \uc77c\uc815\ud558\uace0 \uace0\ub978 \uc218\uc900\uc744 \uc720\uc9c0\ud560 \uc218 \uc788\ub3c4\ub85d \ud569\ub2c8\ub2e4. \uc2dc\uc2a4\ud15c\uc774 \uc591\uc9c8\uc758 \ucf54\ub4dc\ub85c \ud559\uc2b5\ud558\uace0 \uc2dc\uac04\uc774 \uc9c0\ub098\uba74\uc11c \uc810\uc810 \ud6a8\uc728\uc131\uc774 \uc99d\uac00\ud558\ub294 \uae30\ud558\uae09\uc218\uc801 \ud50c\ub77c\uc774\ud720 \ud6a8\uacfc\uac00 \uc788\uc744 \uac83\uc774\ub77c\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4.<\/p>\n<h2 id=\"q-ai\">Q. \uc5b4\ub5a4 \ud2b9\ubcc4\ud55c \uc810\uc774 \uc138\uc77c\uc988\ud3ec\uc2a4\uac00 \uc0dd\uc131\ud615 AI \uae30\ub2a5\uc744 \uc81c\uacf5\ud558\ub294 \ub370 \uc801\ud569\ud558\ub3c4\ub85d \ub9cc\ub4ed\ub2c8\uae4c?<\/h2>\n<p>\uc138\uc77c\uc988\ud3ec\uc2a4\ub294 \uc138 \uac00\uc9c0 \uc774\uc810\uc744 \ubcf4\uc720\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uccab \ubc88\uc9f8\ub294 \uc5c5\ubb34 \ud604\uc7a5\uc5d0\uc11c \uc0dd\uc131\ud615 AI\uac00 \uac16\ub294 \ud2b9\uc131\uc785\ub2c8\ub2e4. \uc989, \uc7a0\uc7ac\uc801 \uc774\uc810\uacfc \ud65c\uc6a9 \uc0ac\ub840\uac00 \ubb34\uad81\ubb34\uc9c4\ud558\uba70 \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc740 \uc18c\ube44\uc790 \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uacfc \ub9c8\ucc2c\uac00\uc9c0\ub85c \uc624\ud508 \ub3c4\uba54\uc778\uc774\ub098 \uc624\ud508 \uc5d4\ub4dc\uac00 \uc544\ub2d9\ub2c8\ub2e4.<\/p>\n<p>\ub450 \ubc88\uc9f8\ub294 \ub2f9\uc0ac\uc758 \uae30\uc220\uc785\ub2c8\ub2e4. \uc544\uc778\uc288\ud0c0\uc778 GPT\uac00 \uacf5\uac1c \ub370\uc774\ud130\uc640 CRM \ub370\uc774\ud130\ub97c \ud63c\ud569\ud558\uace0 \uc218\ubc31\ub9cc \uba85\uc758 \uc138\uc77c\uc988\ud3ec\uc2a4 \uace0\uac1d\uc774 \ubaa8\ub450 \uc544\uc778\uc288\ud0c0\uc778 GPT\ub97c \uc0ac\uc6a9\ud558\ub294 \uacbd\uc6b0, \uac01 \uc778\uc2a4\ud134\uc2a4\uc5d0\uc11c \ubaa8\ub378\uc774 \uc815\uad50\ud574\uc9c0\uace0 \ubcf4\ub2e4 \uc815\ud655\ud574\uc9c0\uae30 \ub54c\ubb38\uc5d0 \ub354\uc6b1 \uac15\ud654\ub41c \uc0dd\uc131\ud615 AI \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub204\uc801 \ud6a8\uacfc\ub294 \ud070 \ucc28\ubcc4\ud654 \uc694\uc18c\uac00 \ub429\ub2c8\ub2e4.<\/p>\n<p>\uc138 \ubc88\uc9f8\ub294 \uc2e0\ub8b0, \uace0\uac1d\uc758 \uc2b9\uc778, \uc778\uac04\uc744 \ud504\ub85c\uc138\uc2a4\uc5d0 \ucc38\uc5ec\uc2dc\ud0a4\ub294 \uc124\uacc4 \uacbd\ud5d8\uc744 \ubc14\ud0d5\uc73c\ub85c \uc774\ub7ec\ud55c \uc2dc\uc2a4\ud15c\uc744 \ub300\uaddc\ubaa8\ub85c \uad6c\ucd95\ud560 \uc218 \uc788\ub294 \uc804\ubb38\uc9c0\uc2dd\uc785\ub2c8\ub2e4. \uc774\ub294 \uc138\uc77c\uc988\ud3ec\uc2a4 AI\uc758 \uc0c8\ub85c\uc6b4 \uc9c4\ud654\uc774\uc790 \uc9c0\uae08\uae4c\uc9c0 \ub2f9\uc0ac\uac00 \uc313\uc544 \uc62c\ub9b0 \ubaa8\ub4e0 \uc131\uacfc\uc758 \ubd80\uc0b0\ubb3c\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc138\uc77c\uc988\ud3ec\uc2a4\ub294 \ud300 \uc2a4\ud3ec\uce20\uc640 \uac19\uc774 \uc11c\ub85c \ub2e4\ub978 \uad50\ucc28\uae30\ub2a5\ud300\uc744 \ud558\ub098\ub85c \ubaa8\uc544 \ud30c\ud2b8\ub108\uc2ed\uacfc \uc815\ucc45\uc744 \uc815\uc758\ud558\uace0 \uc81c\ud488\uc744 \uad6c\ucd95 \ubc0f \ubc30\ud3ec\ud560 \uc218 \uc788\ub294 \ub2a5\ub825\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uc55e\uc73c\ub85c\ub3c4 \ud765\ubbf8\ub85c\uc6b4 \uc5ec\uc815\uc774 \uc6b0\ub9ac\ub97c \uae30\ub2e4\ub9ac\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"q\">Q. \uc791\uc5c5 \uc2dc\ub098\ub9ac\uc624\uc5d0\uc11c \uc5b4\ub5a0\ud55c \ubaa8\uc2b5\uc73c\ub85c \ub098\ud0c0\ub098\ub294\uc9c0 \uc608\uc2dc\ub97c \ud1b5\ud574 \uc124\uba85\ud574 \uc8fc\uc2ed\uc2dc\uc624.<\/h2>\n<p>\uc0c8\ub85c\uc6b4 \uae30\uc220 \uac1c\ubc1c\uc744 \uc704\ud574 \uc138\uc77c\uc988\ud3ec\uc2a4\uc758 \ubb34\ub8cc \uc628\ub77c\uc778 \ud559\uc2b5 \ud50c\ub7ab\ud3fc\uc778 \ud2b8\ub808\uc77c\ud5e4\ub4dc\ub97c \ud65c\uc6a9\ud558\ub294 \ubc29\ubc95\uc5d0 \ub300\ud55c \uc720\uc775\ud55c \ucf58\ud150\uce20\ub97c \ub2f4\uc740 \uc774\uba54\uc77c\uc744 \uc791\uc131\ud55c\ub2e4\uace0 \uac00\uc815\ud574 \ubd05\uc2dc\ub2e4. \uc5ec\ub7ec\ubd84\uc740 \ub370\uc774\ud130\uc5d0 \uae30\ubc18\ud55c \ucf58\ud150\uce20 \ubc0f \uba54\uc2dc\uc9c0 \uc791\uc131\uc744 \uc704\ud574 \ud2b8\ub808\uc77c\ud5e4\ub4dc\ub97c \uc774\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc0ac\uc6a9\uc5d0 \uc801\ud569\ud55c \uc544\uc778\uc288\ud0c0\uc778 GPT \uc591\uc2dd\uc744 \ucd9c\ub825\ud558\uae30 \uc704\ud574 \uc801\ud569\ud558\ub2e4\uace0 \ud310\ub2e8\ub418\ub294 \ub370\uc774\ud130(\uc5ec\uae30\uc5d0\uc11c\ub294 \ud2b8\ub808\uc77c\ud5e4\ub4dc \ub370\uc774\ud130)\uc5d0 \uc0dd\uc131\ud615 AI\uc758 \uad6c\uc131 \uae30\ub2a5\uc744 \uc0ac\uc6a9\ud560 \uac83\uc785\ub2c8\ub2e4. \uc774\ub97c \ub300\ud615 \uc5b8\uc5b4 \ubaa8\ub378\uc758 \uadf8\ub77c\uc6b4\ub529(grounding)\uc774\ub77c\uace0 \ud569\ub2c8\ub2e4. \ub610\ud55c \uba85\ub839\uc5b4\ub97c \uae30\ubc18\uc73c\ub85c \ucd9c\ub825\ubb3c\uc744 \uc815\uc81c\ud558\ub294 \uae30\ub2a5\uc774 \ud544\uc694\ud569\ub2c8\ub2e4. \uc774\ub294 \uc778\uc2a4\ud2b8\ub7ed\uc158(instruction) \ud29c\ub2dd \uacc4\uce35\uc73c\ub85c, \uc5d4\uc9c4\uc774 \uc0ac\uc6a9\uc790\uac00 \uc785\ub825\ud558\ub294 \ud504\ub86c\ud504\ud2b8\ub97c \uae30\ubc18\uc73c\ub85c \uc9c8\ubb38\uc744 \uc774\ud574\ud560 \uc218 \uc788\ub3c4\ub85d \ud569\ub2c8\ub2e4.<\/p>\n<p>\ub9c8\uc9c0\ub9c9 \uacc4\uce35\uc740 \uc778\uac04 \ud53c\ub4dc\ubc31 \uacc4\uce35\uc744 \uc774\uc6a9\ud55c \uac15\ud654 \ud559\uc2b5\uc785\ub2c8\ub2e4. \uc2dc\uc2a4\ud15c \uc0ac\uc6a9 \uc2dc \uc0ac\uc6a9 \uad00\ub828 \uc815\ubcf4\ub97c \uc218\uc9d1\ud558\ub294 \ubc29\ubc95, \uc88b\uc740 \uc0dd\uc131 \ucd9c\ub825\ubb3c\uc758 \uae30\uc900, \uace0\uac1d\uc5d0\uac8c \uc804\uc1a1\ud558\uae30 \uc804 \ud3b8\uc9d1\uc774 \ud544\uc694\ud55c \uc0dd\uc131 \ucd9c\ub825\ubb3c\uc758 \uc885\ub958 \ub4f1 \uae30\uacc4\uc758 \ucd9c\ub825\ubb3c\uc5d0 \ub300\ud55c \uc778\uac04\uc758 \ud310\ub2e8\uc774 \uc911\uc694\ud55c \uac15\ud654 \uc2e0\ud638\uac00 \ub429\ub2c8\ub2e4.<\/p>\n<p>&#8220;\uc138\uc77c\uc988\ud3ec\uc2a4 \uc2a4\ud0dd\uc73c\ub85c\uc758 \uad6c\ucd95\uc744 \ud1b5\ud574 \ucee8\ud14d\uc2a4\ud2b8\uc5d0 \ub9de\ucdb0 \uc218\ud589\ud560 \uc791\uc5c5\uc5d0 \uac15\ud654\ub41c \uacb0\uacfc\ubb3c\uc744 \uc5f0\uacb0\ud558\uace0 \uc774\ub97c \ud65c\uc6a9\ud574 \uc804\ubc18\uc801\uc778 \uc0dd\uc131 \uae30\ub2a5\uc744 \ud5a5\uc0c1\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4.&#8221;<\/p>\n<p>\ucd5c\uc885 \ub2e8\uacc4\ub294 \uc774\ub7ec\ud55c \uc2e0\ud638\ub97c \ub300\ud615 \uc5b8\uc5b4 \ubaa8\ub378\uc758 \ud558\uc704 \uacc4\uce35\uc73c\ub85c \ud478\uc2dc\ud574 \uc815\ud655\uc131\uc744 \ub192\uc774\uace0 \uc791\uc5c5\uc5d0 \ub9de\ucdb0 \ud29c\ub2dd\ud558\uc5ec \uad81\uadf9\uc801\uc73c\ub85c \ub9e4\uc6b0 \ud6a8\uc728\uc801\uc73c\ub85c \ub9cc\ub4dc\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<h2 id=\"q-gpt\">Q. \ub204\uac00 \uc544\uc778\uc288\ud0c0\uc778 GPT \ubc0f \uc774 \uae30\uc220\uc774 \uc81c\uacf5\ud558\ub294 \ud61c\ud0dd\uc744 \uac00\uc7a5 \ube60\ub974\uac8c, \uac00\uc7a5 \ub9ce\uc774 \ubc1b\uc744 \uac83\uc774\ub77c\uace0 \uc0dd\uac01\ud558\uc2ed\ub2c8\uae4c?<\/h2>\n<p>\uc800\ub294 \uc774 \uae30\uc220\uc774 \ub300\uae30\uc5c5\uacfc SMB \ubaa8\ub450\ub97c \ubd88\ubb38\ud558\uace0 \uc0b0\uc5c5 \uc804\ubc18\uc758 \ubaa8\ub4e0 \uace0\uac1d\uc5d0\uac8c \ub3c4\uc6c0\uc774 \ub418\ub294 \uae30\ucd08 \uae30\uc220\uc774\ub77c\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4. \ub300\uaddc\ubaa8 \ub9ac\uc18c\uc2a4 \ubc0f \uc778\ub825\uc774 \uc5c6\ub294 \uc18c\uaddc\ubaa8 \uae30\uc5c5\uc5d0\uac8c\ub294 \ud070 \uae30\ud68c\uc785\ub2c8\ub2e4. \ud604\uc7ac \uc774\ub7ec\ud55c \uae30\uc5c5\uc744 \uc704\ud55c \ub9ce\uc740 \uacf5\uac1c \ub370\uc774\ud130\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uc5ec\ub7ec\ubd84\uc774 \uc6f9\uc0ac\uc774\ud2b8\uc5d0 \uac8c\uc2dc\ud558\ub294 \ub0b4\uc6a9, FAQ\ub85c \uac8c\uc2dc\ub418\ub294 \uac83\ub4e4\uc774 \uc5ec\uae30\uc5d0 \ud574\ub2f9\ub429\ub2c8\ub2e4. \ubaa8\ub4e0 \ub370\uc774\ud130\uac00 \ube44\uacf5\uac1c \ub370\uc774\ud130\uc778 \uac83\uc740 \uc544\ub2d9\ub2c8\ub2e4. \ub530\ub77c\uc11c \uac00\uc7a5 \uc26c\uc6b4 \ubc29\ubc95\uc740 \uc544\uc6c3\ubc14\uc6b4\ub4dc \ubc0f \uc778\ubc14\uc6b4\ub4dc \uc790\ub3d9\ud654\ub97c \uc704\ud55c \uc0dd\uc131 \uacbd\ud5d8\uc744 \uad6c\ucd95\ud558\ub294 \uac83\uc785\ub2c8\ub2e4(\uc608: \uc6f9\uc0ac\uc774\ud2b8 \ubc29\ubb38\uc790\uc5d0\uc11c \uc801\uaca9\ud55c \ub9ac\ub4dc\ub85c \uc804\ud658). \uc774\ub7ec\ud55c \ucd08\uae30 \uacbd\ud5d8\uc740 \ub300\ubd80\ubd84 \ube60\ub978 \uc18d\ub3c4\ub97c \uc9c0\ub2cc SMB\uac00 \uba3c\uc800 \uad6c\ud604\ud560 \uac00\ub2a5\uc131\uc774 \ub192\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub300\uae30\uc5c5\uc5d0\uac8c\ub3c4 \uc0dd\uc131\ud615 AI\ub97c \ud1b5\ud574 \ub514\uc9c0\ud138 \ud601\uc2e0\uc744 \uac00\uc18d\ud654\ud560 \uc218 \uc788\ub294 \uae30\ud68c\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uc601\uc5c5\uc6a9 \uc544\uc778\uc288\ud0c0\uc778 GPT \ubc0f \uc11c\ube44\uc2a4\uc6a9 \uc544\uc778\uc288\ud0c0\uc778 GPT\uc640 \uac19\uc740 \ubcf4\uc870 \uae30\uc220\ub85c \uc778\ub825\uc744 \ubcf4\uac15\ud558\uba74 \ud300\uc758 \uc0dd\uc0b0\uc131 \uc99d\ub300\uc5d0 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub530\ub77c\uc11c \uc138\uc77c\uc988\ud3ec\uc2a4\ub294 \ub2f9\uc0ac \uace0\uac1d\uc774 \uc544\uc778\uc288\ud0c0\uc778 GPT\uc5d0 \uad00\uc2ec\uc744 \uac00\uc9c8 \uac83\uc774\ub77c\uace0 \uc608\uc0c1\ud569\ub2c8\ub2e4. \uc774\ub4e4 \ubaa8\ub450 \ud6a8\uc728\uc131\uc744 \uac1c\uc120\ud558\uace0 \uc9c1\uc6d0\uc774 \ubcf4\ub2e4 \uac00\uce58 \uc788\ub294 \uc791\uc5c5\uc5d0 \uc9d1\uc911\ud558\uae38 \uc6d0\ud558\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \uc774\ub294 \ub610\ud55c \ub2f9\uc0ac\uac00 \uc778\uac04\uc744 \ud504\ub85c\uc138\uc2a4\uc5d0 \ucc38\uc5ec\uc2dc\ud0a4\uace0 \uc2e0\ub8b0\ub97c \uc2a4\ud0dd\uc758 \uc911\uc694\ud55c \ud575\uc2ec \uc694\uc18c\ub85c \ub2e4\ub8e8\ub294 \uc774\uc720\uc774\uae30\ub3c4 \ud569\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc694\uc57d: \uc0dd\uc131\ud615 AI\ub97c \uc138\uacc4 1\uc704 CRM\uc5d0 \uc9c1\uc811 \uacb0\ud569\ud55c \uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \uae30\uc5c5 \ub0b4\uc5d0\uc11c \uac00\uc7a5 \ubcf4\ud3b8\uc801\uc778 \uc0dd\uc131\ud615 AI \uae30\uc220 \uc911 \ud558\ub098\ub85c \uc790\ub9ac \uc7a1\uc744 \uac83\uc785\ub2c8\ub2e4. \uc544\uc778\uc288\ud0c0\uc778 GPT\ub294 \ubaa8\ub4e0 \uc601\uc5c5, \uc11c\ube44\uc2a4, \ub9c8\ucf00\ud305, \uc0c1\uac70\ub798 \ubc0f IT \uc0c1\ud638\uc791\uc6a9 \uc804\ubc18\uc5d0&hellip;<\/p>\n","protected":false},"author":805,"featured_media":600,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_content_type":[],"blog":[104,24],"coauthors":[8],"class_list":["post-601","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","blog-ai","blog-trust"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\uc544\uc778\uc288\ud0c0\uc778 GPT\uac00 \uc138\uc77c\uc988\ud3ec\uc2a4\uc758 AI \uc5ec\uc815\uc5d0\uc11c \uc911\uc694\ud55c \uc774\uc815\ud45c\uc778 \uc774\uc720- \uc138\uc77c\uc988\ud3ec\uc2a4- Salesforce<\/title>\n<meta name=\"description\" content=\"\ub2e8\uc21c\ud55c \uc608\uce21\uc744 \ub118\uc5b4 \uc2a4\uc2a4\ub85c \ud589\ub3d9\ud558\ub294 AI\ub85c\uc758 \uc9c4\ud654! \uc138\uc77c\uc988\ud3ec\uc2a4 AI\uc758 \uc5ed\uc0ac\uc640 \uae30\uc220 \ud601\uc2e0 \uc2a4\ud1a0\ub9ac\ub97c \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc608\uce21\ud615 AI\uc5d0\uc11c \uc0dd\uc131\ud615 AI\ub85c \uac70\ub4ed\ub09c CRM \uae30\uc220\uc758 \ubc1c\uc804\uc0ac\ub97c \ud1b5\ud574, \uae30\uc5c5\uc758 \ub514\uc9c0\ud138 \uacbd\uc7c1\ub825\uc744 \ub192\uc5ec\uc904 \uc0c8\ub85c\uc6b4 \ube44\uc988\ub2c8\uc2a4 \uc778\uc0ac\uc774\ud2b8\ub97c \ubc1c\uacac\ud558\uc138\uc694.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/kr\/blog\/salesforce-ai-evolution\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\uc544\uc778\uc288\ud0c0\uc778 GPT\uac00 \uc138\uc77c\uc988\ud3ec\uc2a4\uc758 AI \uc5ec\uc815\uc5d0\uc11c \uc911\uc694\ud55c \uc774\uc815\ud45c\uc778 \uc774\uc720\" \/>\n<meta property=\"og:description\" content=\"\ub2e8\uc21c\ud55c \uc608\uce21\uc744 \ub118\uc5b4 \uc2a4\uc2a4\ub85c \ud589\ub3d9\ud558\ub294 AI\ub85c\uc758 \uc9c4\ud654! \uc138\uc77c\uc988\ud3ec\uc2a4 AI\uc758 \uc5ed\uc0ac\uc640 \uae30\uc220 \ud601\uc2e0 \uc2a4\ud1a0\ub9ac\ub97c \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc608\uce21\ud615 AI\uc5d0\uc11c \uc0dd\uc131\ud615 AI\ub85c \uac70\ub4ed\ub09c CRM \uae30\uc220\uc758 \ubc1c\uc804\uc0ac\ub97c \ud1b5\ud574, \uae30\uc5c5\uc758 \ub514\uc9c0\ud138 \uacbd\uc7c1\ub825\uc744 \ub192\uc5ec\uc904 \uc0c8\ub85c\uc6b4 \ube44\uc988\ub2c8\uc2a4 \uc778\uc0ac\uc774\ud2b8\ub97c \ubc1c\uacac\ud558\uc138\uc694.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/kr\/blog\/salesforce-ai-evolution\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-12T20:26:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-28T10:39:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/salesforce-ai-evolution.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Salesforce Korea\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Salesforce Korea\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/salesforce-ai-evolution\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/salesforce-ai-evolution\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/image\/6a2eaeaff1fe89a20af388fa12e0a8d6\"}],\"headline\":\"\uc544\uc778\uc288\ud0c0\uc778 GPT\uac00 \uc138\uc77c\uc988\ud3ec\uc2a4\uc758 AI \uc5ec\uc815\uc5d0\uc11c \uc911\uc694\ud55c \uc774\uc815\ud45c\uc778 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\uc774\uc815\ud45c\uc778 \uc774\uc720- \uc138\uc77c\uc988\ud3ec\uc2a4- Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/salesforce-ai-evolution\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/salesforce-ai-evolution\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/salesforce-ai-evolution.webp\",\"datePublished\":\"2025-11-12T20:26:46+00:00\",\"dateModified\":\"2025-12-28T10:39:24+00:00\",\"author\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/4b1c3dabfcb299eb351e6d4c1787ca16\"},\"description\":\"\ub2e8\uc21c\ud55c \uc608\uce21\uc744 \ub118\uc5b4 \uc2a4\uc2a4\ub85c \ud589\ub3d9\ud558\ub294 AI\ub85c\uc758 \uc9c4\ud654! \uc138\uc77c\uc988\ud3ec\uc2a4 AI\uc758 \uc5ed\uc0ac\uc640 \uae30\uc220 \ud601\uc2e0 \uc2a4\ud1a0\ub9ac\ub97c \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc608\uce21\ud615 AI\uc5d0\uc11c \uc0dd\uc131\ud615 AI\ub85c \uac70\ub4ed\ub09c CRM \uae30\uc220\uc758 \ubc1c\uc804\uc0ac\ub97c \ud1b5\ud574, \uae30\uc5c5\uc758 \ub514\uc9c0\ud138 \uacbd\uc7c1\ub825\uc744 \ub192\uc5ec\uc904 \uc0c8\ub85c\uc6b4 \ube44\uc988\ub2c8\uc2a4 \uc778\uc0ac\uc774\ud2b8\ub97c 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