{"id":6861,"date":"2026-11-02T16:56:46","date_gmt":"2026-11-02T07:56:46","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=6861"},"modified":"2026-11-02T16:56:47","modified_gmt":"2026-11-02T07:56:47","slug":"why-companies-are-turning-to-salesforce-as-a-customer-success-platform","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/kr\/blog\/why-companies-are-turning-to-salesforce-as-a-customer-success-platform\/","title":{"rendered":"\uae30\uc5c5\ub4e4\uc774 \uace0\uac1d \uc131\uacf5(Customer Success) \ud50c\ub7ab\ud3fc\uc73c\ub85c Salesforce\ub97c \uc120\ud0dd\ud558\ub294 \uc774\uc720"},"content":{"rendered":"\n<section class=\"key-takeaways wp-block-salesforce-blog-key-takeaways\" aria-label=\"Key Takeaways\">\n\t<div class=\"wp-block-salesforce-blog-key-takeaways__inner\">\n\t\t<div class=\"wp-block-salesforce-blog-key-takeaways__header\">\n\t\t\t<div class=\"wp-block-salesforce-blog-key-takeaways__title\">\n\t\t\t\t<h2 class=\"wp-block-salesforce-blog-key-takeaways__title-text\">\n\t\t\t\t\tKey Takeaways\t\t\t\t<\/h2>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<button \n\t\t\tid=\"wp-block-salesforce-blog-key-takeaways-button\"\n\t\t\tclass=\"wp-block-salesforce-blog-key-takeaways__button\"\n\t\t\taria-controls=\"wp-block-salesforce-blog-key-takeaways-content\"\n\t\t\taria-expanded=\"false\"\n\t\t\taria-label=\"\n\t\t\tToggle Key Takeaways content\t\t\t\"\n\t\t>\n\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"22\" fill=\"none\" viewbox=\"0 0 22 22\" aria-hidden=\"true\"><path fill=\"url(#a)\" d=\"M17.401 6.445a1.525 1.525 0 0 1 2.153 0 1.517 1.517 0 0 1 0 2.149l-7.977 7.961a1.526 1.526 0 0 1-2.154 0L1.446 8.594a1.517 1.517 0 0 1 0-2.149 1.524 1.524 0 0 1 2.153 0l6.9 6.886z\" \/><defs><linearGradient id=\"a\" x2=\"10.5\" y2=\"17\" gradientunits=\"userSpaceOnUse\"><stop stop-color=\"#BA01FF\" \/><stop offset=\"1\" stop-color=\"#0250D9\" \/><\/linearGradient><\/defs><\/svg>\n\t\t<\/button>\n\n\t\t\t\t\t<div id=\"wp-block-salesforce-blog-key-takeaways-content\" class=\"wp-block-salesforce-blog-key-takeaways__content\" aria-hidden=\"true\">\n\t\t\t\t\n\n<ul class=\"wp-block-list\">\n<li><strong>\ub3c5\ub9bd\ud615 CSP \ub300\uc2e0 Salesforce\ub97c \uc120\ud0dd\ud558\ub294 \uace0\uac1d \uc131\uacf5 \ud300\uc774 \ub298\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/strong> \ub9ce\uc740 CSP\uac00 Salesforce \ub370\uc774\ud130\ub97c \ubcf4\uc5ec\uc8fc\ub294 \ub798\ud37c\uc5d0 \uadf8\uccd0 \uc774\uc911 \ube44\uc6a9\uacfc \uc9c0\uc5f0\uc774 \ubc1c\uc0dd\ud558\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>Salesforce\ub9cc\uc73c\ub85c \uace0\uac1d \uc131\uacf5 \ud575\uc2ec \uc5c5\ubb34\ub97c \ucc98\ub9ac\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/strong> \uace0\uac1d 360\ub3c4 \ubdf0, \uc81c\ud488 \uc0ac\uc6a9 \ub370\uc774\ud130, \ud50c\ub808\uc774\ubd81, Slack\u00b7Tableau\u00b7Agentforce \uae30\ubc18 \ud611\uc5c5\uacfc AI\uae4c\uc9c0 \ud55c\uacf3\uc5d0\uc11c \uc9c0\uc6d0\ud569\ub2c8\ub2e4.<\/li>\n\n\n\n<li><strong>\ubaa8\ub4e0 \ud300\uc5d0 \ub9de\ub294 \uac83\uc740 \uc544\ub2c8\ubbc0\ub85c \uc0c1\ud669\uc5d0 \ub530\ub77c \ud310\ub2e8\ud574\uc57c \ud569\ub2c8\ub2e4.<\/strong> \uc774\ubbf8 Salesforce\ub97c \uc4f0\uace0 \uc788\uace0 CS \ud300\uc774 \ub2e4\ub978 \ub9e4\ucd9c \uc870\uc9c1\uacfc \ubd84\ub9ac\ub418\uc5b4 \uc788\ub2e4\uba74 \ud1b5\ud569 \ud6a8\uacfc\uac00 \ud07d\ub2c8\ub2e4.<\/li>\n<\/ul>\n\n\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">2025\ub144 10\uc6d4, \uc0cc\ud504\ub780\uc2dc\uc2a4\ucf54\uc5d0\uc11c \uc5f4\ub9b0 Dreamforce\uc5d0\uc11c \ud55c \uc911\uacac \uae30\uc220 \uae30\uc5c5\uc758 \uace0\uac1d \uc131\uacf5 \ub9ac\ub354\uc640 \ub300\ud654\ub97c \ub098\ub234\uc2b5\ub2c8\ub2e4. \uc774 \ud68c\uc0ac\ub294 \uc774\uc804\uc5d0 \uc804\uc6a9 \uace0\uac1d \uc131\uacf5 \ud50c\ub7ab\ud3fc(Customer Success Platform, CSP)\uc744 \uc0ac\uc6a9\ud588\uc9c0\ub9cc, \uae30\uc220 \uc2a4\ud0dd\uc744 \uc810\uac80\ud558\uba74\uc11c CSP\uac00 \ubcf4\uc5ec\uc8fc\ub294 \uac70\uc758 \ubaa8\ub4e0 \ub370\uc774\ud130\ub97c Salesforce\uc5d0\uc11c \uadf8\ub300\ub85c \uac00\uc838\uc624\uace0 \uc788\ub2e4\ub294 \uc0ac\uc2e4\uc744 \uc54c\uac8c \ub410\uc2b5\ub2c8\ub2e4. \uc608\uc678\ub294 \ud5ec\uc2a4 \uc2a4\ucf54\uc5b4\ubfd0\uc774\uc5c8\ub294\ub370, \uc774 \uc5ed\uc2dc \uc790\uc0ac \ub370\uc774\ud130 \ud300\uc774 \uc27d\uac8c \uc7ac\ud604\ud560 \uc218 \uc788\ub294 \uc218\uc900\uc774\uc5c8\uc2b5\ub2c8\ub2e4. \uacb0\uad6d UI \ud558\ub098\uc5d0 \uc218\uc2ed\ub9cc \ub2ec\ub7ec \uc774\uc0c1\uc744 \uc4f0\uace0 \uc788\uc5c8\ub358 \uc148\uc785\ub2c8\ub2e4. \uc774 \ud68c\uc0ac\ub294 \uba87 \uc8fc \ub9cc\uc5d0 \uace0\uac1d \uc131\uacf5 \ud300\uc744 Salesforce\ub85c \uc774\uc804\ud588\uace0, \uadf8 \uacb0\uc815\uc5d0 \ub9cc\uc871\ud558\uace0 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. \uc9d1\uc73c\ub85c \ub3cc\uc544\uac00\ub294 \ube44\ud589\uae30\uc5d0 \uc624\ub974\uba74\uc11c\ub3c4 \uadf8 \uc774\uc57c\uae30\uac00 \uba38\ub9bf\uc18d\uc744 \ub5a0\ub098\uc9c0 \uc54a\uc558\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\uc0ac\ub840 \ud558\ub098\uac00 \uace7 \ud2b8\ub80c\ub4dc\ub294 \uc544\ub2d9\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uadf8 \ud6c4 \uc800\ub294 \uc5ec\ub7ec \uacf3\uc744 \ub2e4\ub2c8\uba70 \uc774\uc57c\uae30\ub97c \ub4e3\ub294 \uccad\ucde8 \ud22c\uc5b4\ub97c \uc9c4\ud589\ud588\uace0, \uaddc\ubaa8\uc640 \uc131\uc7a5 \ub2e8\uacc4\uac00 \ub2e4\ub978 \uc218\uc2ed \uac1c \uae30\uc5c5\uc5d0\uc11c \ube44\uc2b7\ud55c \uc0ac\ub840\ub97c \uc811\ud588\uc2b5\ub2c8\ub2e4. \uc2dc\ub9ac\uc988 C \uc2a4\ud0c0\ud2b8\uc5c5, \ud504\ub7f0\ud2f0\uc5b4 AI \uae30\uc5c5, \uc5d4\ud130\ud504\ub77c\uc774\uc988 \uc0ac\uc774\ubc84 \ubcf4\uc548 \uae30\uc5c5 \ub4f1\uc774 \ud3ec\ud568\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. \ucd5c\uace0\uace0\uac1d\ucc45\uc784\uc790(Chief Customer Officer)\ubd80\ud130 \uace0\uac1d \uc131\uacf5 \ub9e4\ub2c8\uc800(Customer Success Manager)\uae4c\uc9c0 \ub2e4\uc591\ud55c \ubd84\ub4e4\uacfc \uc774\uc57c\uae30\ub97c \ub098\ub234\uc2b5\ub2c8\ub2e4. \uc138\ubd80 \uc0ac\uc815\uc740 \uc800\ub9c8\ub2e4 \ub2ec\ub790\uc9c0\ub9cc, \uc774 \ud300\ub4e4\uc774 \ubaa8\ub450 Salesforce\ub85c \ud300\uc744 \ud1b5\ud569\ud558\uac8c \ub41c \ubc30\uacbd\uc5d0\ub294 \uac19\uc740 \uc694\uc778\ub4e4\uc774 \uc788\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Salesforce\ub97c \uace0\uac1d \uc131\uacf5 \ud50c\ub7ab\ud3fc\uc73c\ub85c \uc120\ud0dd\ud558\ub294 \uc774 \ud750\ub984\uc774 \uc6b0\uc5f0\uc778\uc9c0, \uc5c5\uacc4\uc758 \uc2e4\uc81c \ubcc0\ud654\uc778\uc9c0 \ub530\uc838\ubcfc \ud544\uc694\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \uc9c8\ubb38\uc5d0 \ub2f5\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub3c4\ub85d, Salesforce\ub97c \uc804\uc6a9 \uace0\uac1d \uc131\uacf5 \ud50c\ub7ab\ud3fc\uc73c\ub85c \ub3c4\uc785\ud55c \uc5ec\ub7ec \ub9ac\ub354\uc640 \uc774\uc57c\uae30\ub97c \ub098\ub234\uc2b5\ub2c8\ub2e4. \ube44\uc2b7\ud55c \uc804\ud658\uc744 \uace0\ubbfc \uc911\uc778 \ub2e4\ub978 \ub9ac\ub354\ub4e4\uc744 \uc704\ud574\uc11c\uc785\ub2c8\ub2e4. \uc774\ub54c \ub4e4\uc740 \uc0ac\ub840\ub4e4\uc744 \uc138 \uac00\uc9c0 \uc139\uc158\uc73c\ub85c \ubb36\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-quote-article\" style=\"\"><div class=\"wp-block-quote-social-wrapper\"><figure class=\"wp-block-quote-article-quote\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Salesforce\ub294 \uace0\uac1d \uc131\uacf5 \uc5c5\ubb34\uc758 \ub2e8\uc77c \uc9c4\uc2e4 \uacf5\uae09\uc6d0(single source of truth)\uc774\uc790 \uc8fc\ub41c \uc785\ub825 \uc2dc\uc2a4\ud15c\uc785\ub2c8\ub2e4<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/blockquote>\n<span class=\"citation-role\">Ziv Peled \u2013 Chief AI Officer &amp; Chief Customer Officer at AppsFlyer<\/span>\n<div class=\"post__social post__social--v2 post__social--blockquote\">\n\n\t\n\t<ul class=\"social-nav social-nav-v2\">\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"LinkedIn\uc5d0\uc11c \uacf5\uc720\ud558\uae30(\uc0c8 \ud0ed\uc5d0\uc11c \uc5f4\ub9bc)\"\n\t\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.salesforce.com%2Fkr%2Fblog%2Fwhy-companies-are-turning-to-salesforce-as-a-customer-success-platform%2F%3Futm_source%3DLinkedIn%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;title=%EA%B8%B0%EC%97%85%EB%93%A4%EC%9D%B4%20%EA%B3%A0%EA%B0%9D%20%EC%84%B1%EA%B3%B5%28Customer%20Success%29%20%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%9C%BC%EB%A1%9C%20Salesforce%EB%A5%BC%20%EC%84%A0%ED%83%9D%ED%95%98%EB%8A%94%20%EC%9D%B4%EC%9C%A0\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"21\" fill=\"none\"><path fill=\"#032D60\" d=\"M16.625 0H4.375A4.375 4.375 0 0 0 0 4.375v12.25A4.375 4.375 0 0 0 4.375 21h12.25A4.375 4.375 0 0 0 21 16.625V4.375A4.375 4.375 0 0 0 16.625 0M7 16.625H4.375V7H7zM5.687 5.89a1.54 1.54 0 0 1-1.53-1.543c0-.852.685-1.544 1.53-1.544.846 0 1.532.692 1.532 1.544S6.534 5.89 5.687 5.89M17.5 16.625h-2.625v-4.903c0-2.947-3.5-2.724-3.5 0v4.903H8.75V7h2.625v1.544c1.222-2.262 6.125-2.43 6.125 2.167z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Twitter\uc5d0\uc11c \uacf5\uc720\ud558\uae30 (\uc0c8 \ud0ed\uc5d0\uc11c \uc5f4\ub9bc)\"\n\t\t\t\t\thref=\"https:\/\/x.com\/intent\/tweet?text=%EA%B8%B0%EC%97%85%EB%93%A4%EC%9D%B4%20%EA%B3%A0%EA%B0%9D%20%EC%84%B1%EA%B3%B5%28Customer%20Success%29%20%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%9C%BC%EB%A1%9C%20Salesforce%EB%A5%BC%20%EC%84%A0%ED%83%9D%ED%95%98%EB%8A%94%20%EC%9D%B4%EC%9C%A0&#038;url=https%3A%2F%2Fwww.salesforce.com%2Fkr%2Fblog%2Fwhy-companies-are-turning-to-salesforce-as-a-customer-success-platform%2F%3Futm_source%3DTwitter%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;via=salesforce\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#032D60\" viewbox=\"0 0 32 32\"><path d=\"M17.4 14.8 23 8.3h-1.3L16.8 14 13 8.3H8.5l5.9 8.5-5.9 6.8h1.3l5.1-6 4.1 6h4.5zm-1.8 2.1-.6-.8-4.7-6.8h2l3.8 5.5.6.8 5 7.1h-2z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Facebook\uc5d0\uc11c \uacf5\uc720\ud558\uae30 (\uc0c8 \ud0ed\uc5d0\uc11c \uc5f4\ub9bc)\"\n\t\t\t\t\thref=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.salesforce.com%2Fkr%2Fblog%2Fwhy-companies-are-turning-to-salesforce-as-a-customer-success-platform%2F%3Futm_source%3DFacebook%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"19\" height=\"19\" fill=\"none\"><path fill=\"#032D60\" d=\"M19 9.5a9.5 9.5 0 0 0-19 0c0 4.742 3.474 8.672 8.016 9.385v-6.639H5.604V9.5h2.412V7.407c0-2.38 1.418-3.696 3.588-3.696 1.04 0 2.127.185 2.127.185v2.338h-1.198c-1.18 0-1.549.733-1.549 1.484V9.5h2.635l-.421 2.746h-2.214v6.639C15.526 18.172 19 14.242 19 9.5\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\n\t\t<li class=\"social-nav__item\">\n\t\t\t<button\n\t\t\t\tclass=\"copy-share js-copy-link\"\n\t\t\t\taria-label=\"\ud074\ub9bd\ubcf4\ub4dc\uc5d0 \ub9c1\ud06c \ubcf5\uc0ac\"\n\t\t\t\thref=\"#\"\n\t\t\t\tdata-clipboard-text='\"\uae30\uc5c5\ub4e4\uc774 \uace0\uac1d \uc131\uacf5(Customer Success) \ud50c\ub7ab\ud3fc\uc73c\ub85c Salesforce\ub97c \uc120\ud0dd\ud558\ub294 \uc774\uc720\" https:\/\/www.salesforce.com\/kr\/blog\/why-companies-are-turning-to-salesforce-as-a-customer-success-platform\/'\n\t\t\t>\n\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"10\" fill=\"none\"><path fill=\"#032D60\" d=\"M14.586.406h-3.667V2.24h3.667a2.76 2.76 0 0 1 2.75 2.75 2.76 2.76 0 0 1-2.75 2.75h-3.667v1.833h3.667a4.585 4.585 0 0 0 4.583-4.583A4.585 4.585 0 0 0 14.586.406m-5.5 7.334H5.419a2.76 2.76 0 0 1-2.75-2.75 2.76 2.76 0 0 1 2.75-2.75h3.667V.406H5.419A4.585 4.585 0 0 0 .836 4.99a4.585 4.585 0 0 0 4.583 4.583h3.667zm-2.75-3.667h7.333v1.833H6.336z\" \/><\/svg>\n\t\t\t<\/button>\n\t\t<\/li>\n\t<\/ul>\n<\/div>\n<\/figure><\/div><\/div><\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Why(\uc774\uc720):<\/strong> \uc774\ucc98\ub7fc \ub9ce\uc740 \ud300\uc774 \ubcc4\ub3c4\uc758 CSP\ub97c \ub2e4\uc2dc \uc0dd\uac01\ud558\uac8c \ub41c \uc774\uc720<\/li>\n\n\n\n<li><strong>How(\ubc29\ubc95):<\/strong> \uc774 \ud300\ub4e4\uc774 Salesforce\ub97c CSP\ub85c \ud65c\uc6a9\ud558\uac8c \ub41c \uc2e4\uc6a9\uc801\uc778 \ubc29\ubc95<\/li>\n\n\n\n<li><strong>What Next(\ub2e4\uc74c \ub2e8\uacc4):<\/strong> \uace0\uac1d \uc131\uacf5\uc744 \uc704\ud574 Salesforce\ub85c \uc804\ud658\ud558\ub294 \ubc29\uc548\uc744 \uc5b4\ub5bb\uac8c \uac80\ud1a0\ud560 \uac83\uc778\uac00<\/li>\n<\/ul>\n\n\n\n<h2 id=\"h-1\uc7a5-\uace0\uac1d-\uc131\uacf5-\ud300\uc774-salesforce\ub85c-\ud1b5\ud569\ud558\ub294-\uc774\uc720\" class=\"wp-block-heading\">1\uc7a5: \uace0\uac1d \uc131\uacf5 \ud300\uc774 Salesforce\ub85c \ud1b5\ud569\ud558\ub294 \uc774\uc720<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\uba3c\uc800 \uace0\uac1d \uc131\uacf5 \ud50c\ub7ab\ud3fc(CSP)\uc774 \ubb34\uc5c7\uc778\uc9c0\ubd80\ud130 \uc0b4\ud3b4\ubcf4\uaca0\uc2b5\ub2c8\ub2e4. CSP\ub294 \uad6c\ub9e4 \uc774\ud6c4 \ub2e8\uacc4\ub97c \ub9e1\ub294 \uace0\uac1d \uc131\uacf5 \ud300\uc774 \uace0\uac1d \ub808\ucf54\ub4dc\ub97c \uad00\ub9ac\ud558\ub294 \ubc29\uc2dd\uc785\ub2c8\ub2e4. CSM\uc740 \ubcf4\ud1b5 CSP\ub85c \uace0\uac1d\uc758 \ub3c4\uc785(implementation) \uc77c\uc815, \ubaa9\ud45c, QBR\uc774\ub098 \uc544\uc6c3\ub9ac\uce58 \uac19\uc740 \ud65c\ub3d9\uc744 \uad00\ub9ac\ud558\uace0, \uc81c\ud488 \uc0ac\uc6a9 \ub370\uc774\ud130\ub97c \ucd94\uc801\ud569\ub2c8\ub2e4. \uc218\ub3d9 \ubc29\uc2dd\uacfc \uc790\ub3d9\ud654\ub41c \ubc29\uc2dd\uc73c\ub85c \uace0\uac1d \ud5ec\uc2a4(customer health)\ub3c4 \ucd94\uc801\ud569\ub2c8\ub2e4. \uc774\ub7f0 \uac1c\ub150\ub4e4\uc740 \ubcf8\uc9c8\uc801\uc73c\ub85c \ud2b9\uc815 \uc2dc\uc2a4\ud15c\uc744 \ubc18\ub4dc\uc2dc \ud544\uc694\ub85c \ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uc5ec\ub7ec \uace0\uac1d \uc131\uacf5 \ub9ac\ub354 \ubc0f \uc2e4\ubb34\uc790\uc640 \uc774\uc57c\uae30\ub97c \ub098\ub208 \uacb0\uacfc, \ud300\ub4e4\uc774 \uace0\uac1d \uc131\uacf5\uc744 \uc704\ud574 Salesforce\ub85c \uc62e\uae30\uac8c \ub418\ub294 \uba87 \uac00\uc9c0 \ud575\uc2ec \uc8fc\uc81c\ub97c \ubc1c\uacac\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 id=\"h-customer-360\" class=\"wp-block-heading\">Customer 360 <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ubaa8\ub4e0 CSP \ud504\ub85c\uc81d\ud2b8\uc758 \ubaa9\ud45c\ub294 \ub300\uac1c \uace0\uac1d 360\ub3c4 \ubdf0(customer 360 view)\ub97c \ub9cc\ub4dc\ub294 \uac83\uc774\uc9c0\ub9cc, \ub300\ubd80\ubd84\uc758 \uace0\uac1d \uc131\uacf5 \ud300\uc740 \uc601\uc5c5\ud300\uc774\ub098 \uc9c0\uc6d0\ud300\uc774 \ubcc4\ub3c4 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \ud611\uc5c5\ud558\ub3c4\ub85d \ub9cc\ub4dc\ub294 \ub370 \uc5b4\ub824\uc6c0\uc744 \uacaa\uae30 \ub54c\ubb38\uc5d0 \uacb0\uad6d \uc0ac\uc77c\ub85c\uc5d0 \uac07\ud788\uae30 \uc27d\uc2b5\ub2c8\ub2e4. Salesforce\ub294 \uc601\uc5c5, \ub9c8\ucf00\ud305, \uc9c0\uc6d0 \ud300\uc744 \uc704\ud574 \ub124\uc774\ud2f0\ube0c\ub85c \uc124\uacc4\ub41c \ud50c\ub7ab\ud3fc\uc774\ubbc0\ub85c \uace0\uac1d 360\ub3c4 \ubdf0\ub97c \ub9cc\ub4dc\ub294 \ub370 \uc911\uc2ec\uc801\uc778 \uc704\uce58\uc5d0 \uc788\uc2b5\ub2c8\ub2e4. 360\ub3c4 \ubdf0 \uad6c\ucd95\uc5d0 \ub300\ud574 Superhuman\uc758 \uace0\uac1d \uc131\uacf5 \uc6b4\uc601 \ub9ac\ub354 Cameron\uc740 \ub2e4\uc74c\uacfc \uac19\uc774 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-style-border-right is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>&#8220;\ubaa8\ub4e0 \uac83\uc740 Salesforce\ub97c \ub2e8\uc77c \uc9c4\uc2e4 \uacf5\uae09\uc6d0\uc73c\ub85c \ud655\uc2e4\ud788 \ub9cc\ub4dc\ub294 \ub370\uc11c \uc2dc\uc791\ud574\uc11c \uac70\uae30\uc11c \ub05d\ub0a9\ub2c8\ub2e4\u2026 \uc800\ub294 \ucc28\ub77c\ub9ac \ubaa8\ub4e0 \uac78 Salesforce\uc5d0 \ub450\uace0 \uc2f6\uc2b5\ub2c8\ub2e4. \uadf8\ub798\uc57c \ub2f4\ub2f9\uc790\ub4e4\uc774 \uc5c5\ubb34 \ud750\ub984\uc744 \ub530\ub77c \uc77c\ud558\ub294 \ubc14\ub85c \uadf8 \uacf5\uac04\uc5d0\uc11c \ud544\uc694\ud55c \ubdf0\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uace0, \uc77c\ud558\ub824\uace0 \ud0ed\uc744 \uc5f4 \uac1c\uc529 \ub744\uc6cc \ub193\uc744 \ud544\uc694\uac00 \uc5c6\uc73c\ub2c8\uae4c\uc694. \ud558\ub098\uc758 \ud234\ub85c \ub354 \ub9ce\uc774 \ud1b5\ud569\ud560\uc218\ub85d, \uadf8\ub9ac\uace0 \uadf8 \uc911\uc2ec\uc774 Salesforce\uc77c\uc218\ub85d \ub354 \uc88b\uc2b5\ub2c8\ub2e4.&#8221;<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Cameron Whitman<\/strong><br>Senior Manager, RevOps \u2013 Post Sales &amp; CS at Superhuman<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 id=\"h-\uc911\ubcf5\ub418\ub294-\uae30\uc220\" class=\"wp-block-heading\">\uc911\ubcf5\ub418\ub294 \uae30\uc220<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc804\uc6a9 CSP\uc640 \uad00\ub828\ud574 \ubd88\ud3b8\ud55c \ud604\uc2e4 \uc911 \ud558\ub098\ub294, \uc77c\ubd80 CSP\ub294 \uc758\ubbf8 \uc788\ub294 \ucc28\uc6d0\uc5d0\uc11c \ubcc4\uac1c\uc758 \ud50c\ub7ab\ud3fc\uc774\ub77c\uace0 \ubcf4\uae30 \uc5b4\ub835\ub2e4\ub294 \uc810\uc785\ub2c8\ub2e4. \ub9ce\uc740 CSP\uac00 \uc0ac\uc2e4\uc0c1 Salesforce \uc704\uc5d0 \uc5b9\ud78c \ub798\ud37c(wrapper)\ucc98\ub7fc \uc791\ub3d9\ud558\uba70, \uacc4\uc815 \ub370\uc774\ud130\ub97c \uac00\uc838\uc624\uace0 \ud65c\ub3d9\uc744 \ub3d9\uae30\ud654\ud558\uace0 \uc601\uc5c5 \uae30\ud68c(opportunity) \ub808\ucf54\ub4dc\ub97c \uc77d\uc5b4 \uc635\ub2c8\ub2e4. \uc774\ub7f0 \ubc29\uc2dd\uc5d0\ub3c4 \uc7a5\uc810\uc774 \uc788\uc9c0\ub9cc, \ud300\ub4e4\uc740 \ucd94\uac00\uc801\uc778 \uad00\ub9ac \ube44\uc6a9\uacfc \uc9c0\uc5f0(latency) \ubb38\uc81c\ub97c \uacaa\uac8c \ub429\ub2c8\ub2e4. Apollo\uc5d0\uc11c \uace0\uac1d \uc131\uacf5 \uc6b4\uc601\uc744 \uc774\ub044\ub294 John Choi\ub294 \ubcc4\ub3c4 CSP\uac00 \uc2e4\uc81c\ub85c \uc81c\uacf5\ud558\ub358 \uac00\uce58\uc5d0 \ub300\ud574 \ub2e4\uc74c\uacfc \uac19\uc774 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-style-border-right is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>&#8220;\uc77c\ubc18\uc801\uc73c\ub85c \uc800\ub294 Salesforce \uc704\uc5d0 CSP\ub97c \uacb9\uccd0 \uc5b9\ub294 \ubc29\uc2dd\uc744 \uc88b\uc544\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uc9c0\uc5f0 \ubb38\uc81c\uac00 \uc788\uac70\ub4e0\uc694. \uc800\ud76c \ud300\uc5d0\ub294 \uc138\uacc4 \ucd5c\uace0 \uc218\uc900\uc758 Salesforce \uc804\ubb38\uac00\ub4e4\uc774 \uc788\ub294\ub370, \uc774\ub4e4\uc5d0\uac8c \ub2e4\ub978 \ud234\uc744 \uc0c8\ub85c \uc775\ud788\uac8c \ud55c\ub2e4\uace0\uc694? \uadf8\uac74 \uc815\ub9d0 \ub0b4\ud0a4\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4\u2026 \uadf8\ub9ac\uace0 \uc6d0\ub798 Salesforce \uc548\uc5d0 \uc788\uc5b4\uc57c \ub9c8\ub545\ud55c \uae30\ub2a5\uc5d0 \ub300\ud574 \ud50c\ub7ab\ud3fc \ube44\uc6a9\uc744 \ud47c\ub3c8\uae4c\uc9c0 \ub530\uc838 \uac00\uba70 \ub0b4\uace0 \uc2f6\uc9c0\ub3c4 \uc54a\uc2b5\ub2c8\ub2e4.&#8221;<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>John Choi<\/strong><br>Director of Customer Operations, Apollo.io<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 id=\"h-\ud1b5\ud569\ub41c-go-to-market\" class=\"wp-block-heading\">\ud1b5\ud569\ub41c Go-To-Market<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc5d4\ud130\ud504\ub77c\uc774\uc988 \uae30\uc220 \ud658\uacbd\uc740 \uacbd\uc81c \uc0c1\ud669\uc758 \ubcc0\ud654\uc640 AI\uc758 \ubd80\uc0c1\uc73c\ub85c \uc9c0\ub09c \uba87 \ub144 \uc0ac\uc774 \ub2ec\ub77c\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc601\uc5c5\ud300\uc740 \ud30c\uc77c\ub7ff \ud65c\uc6a9, QBR \uc9c4\ud589, \uace0\uac1d \uc131\uacf5(CS)\ud300\uacfc\uc758 \uae34\ubc00\ud55c \uacf5\uc870 \ub4f1\uc744 \ud1b5\ud574 \uace0\uac1d\uc744 \ud655\ubcf4\ud558\uace0 \ud655\uc7a5\ud558\ub294 \ub370 \uace0\uac1d \uc131\uacf5\uc5d0 \uc5b4\ub290 \ub54c\ubcf4\ub2e4 \uc9d1\uc911\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ubc18\ub300\ub85c CS\ud300\ub3c4 \uc9c4\ud654\ud558\uace0 \uc788\uc73c\uba70, \uc5b4\ub290 \ub54c\ubcf4\ub2e4 \ub9e4\ucd9c \uc911\uc2ec\uc73c\ub85c \uc6c0\uc9c1\uc774\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Salesforce\ub294 \ud300\uc774 \uc2e0\uaddc \uace0\uac1d(new logo), \ud655\uc7a5(expansion), \uac31\uc2e0(renewal) \uc601\uc5c5 \uae30\ud68c\ub97c \uad00\ub9ac\ud558\ub3c4\ub85d \uc124\uacc4\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7f0 \uae30\ub2a5\uc740 CS\ud300\uc5d0\ub3c4 \ub9e4\uc6b0 \uc798 \ub9de\uc544\uc11c, \ub51c \ud611\uc5c5\uc744 \ub354 \uc6d0\ud65c\ud558\uac8c \ud558\uace0 \uac31\uc2e0 \ubc0f \ud655\uc7a5 \ub51c\uc744 \uc608\uce21\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. Salesforce\uac00 \uace0\uac1d \uc131\uacf5\uc758 \uc9c4\ud654\ub97c \uc5b4\ub5bb\uac8c \ub4b7\ubc1b\uce68\ud558\ub294\uc9c0\uc5d0 \ub300\ud574 Superhuman\uc758 Cameron\uc740 \ub2e4\uc74c\uacfc \uac19\uc774 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-style-border-right is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>&#8220;\uc800\ud76c\ub294 \uac00\uce58, \uc0ac\uc6a9\ub7c9, \ub3c4\uc785(adoption)\uc5d0\ub9cc \uc9d1\uc911\ud558\ub294 CSM \ud300\uc774 \uc544\ub2d9\ub2c8\ub2e4\u2026 \uadf8\ub798\uc11c \uc800\ud76c \ud658\uacbd\uc5d0\uc11c\ub294 Salesforce\uac00 \uc798 \ub9de\uc2b5\ub2c8\ub2e4\u2026 CS\uc5d0\uc11c \uc800\ud76c\ub294 \uc601\uc5c5 \uae30\ud68c \ub808\ucf54\ub4dc, \ud2b9\ud788 \uac31\uc2e0 \uc601\uc5c5 \uae30\ud68c\uc5d0 \uc0ac\ud65c\uc744 \uac81\ub2c8\ub2e4.&#8221;<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Cameron Whitman<\/strong><br>Senior Manager, RevOps \u2013 Post Sales &amp; CS at Superhuman<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 id=\"h-\uc774\uc911-\ub77c\uc774\uc120\uc2a4\" class=\"wp-block-heading\">\uc774\uc911 \ub77c\uc774\uc120\uc2a4<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">CSM\uc774 \uc774\ubbf8 Salesforce \ub77c\uc774\uc120\uc2a4\ub97c \ubcf4\uc720\ud558\uace0 \uc788\ub294\ub370\ub3c4 \uc0ac\uc2e4\uc0c1 Salesforce \ub370\uc774\ud130\ub97c \ub4e4\uc5ec\ub2e4\ubcf4\ub294 \ucc3d\uc5d0 \ubd88\uacfc\ud55c \ubcc4\ub3c4 CSP\ub97c \ub450\uba74 \uc7ac\uc815\uc801 \ube44\uc6a9\ub3c4 \ubc1c\uc0dd\ud569\ub2c8\ub2e4. \ubcc4\ub3c4 CSP \uc0ac\uc6a9\uc5d0 \ub300\ud574 \ud55c GTM \uae30\uc220 \uc804\ubb38\uac00\ub294 \ub2e4\uc74c\uacfc \uac19\uc774 \ub9d0\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-style-border-right is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>&#8220;\uc800\ud76c\ub294 [CSP] \uacc4\uc57d\uc5d0 \ud130\ubb34\ub2c8\uc5c6\uc774 \ub9ce\uc740 \ube44\uc6a9\uc744 \ub0b4\uace0 \uc788\uc5c8\uc2b5\ub2c8\ub2e4\u2026 \ud65c\uc6a9\ub3c4\ub294 0, \uac70\uc758 0\uc5d0 \uac00\uae4c\uc6e0\uc2b5\ub2c8\ub2e4. \u2026\uc0ac\uc2e4\uc0c1 \uac89\ub9cc \ubc88\uc9c0\ub974\ub974\ud558\uac8c \ud3ec\uc7a5\ud55c Salesforce\uc77c \ubfd0\uc774\uc5c8\uc2b5\ub2c8\ub2e4.&#8221;<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Ryan Stiskin<\/strong><br>GTM Analyst, Sensor Tower<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 id=\"h-2\uc7a5-\uace0\uac1d-\uc131\uacf5-\ud300\uc740-\uc5b4\ub5bb\uac8c-\uc804\ud658\ud558\uace0-\uc788\ub294\uac00\" class=\"wp-block-heading\">2\uc7a5: \uace0\uac1d \uc131\uacf5 \ud300\uc740 \uc5b4\ub5bb\uac8c \uc804\ud658\ud558\uace0 \uc788\ub294\uac00<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Salesforce\ub294 \ucee4\uc2a4\ud130\ub9c8\uc774\uc9d5\uc774 \ub9e4\uc6b0 \uc790\uc720\ub85c\uc6b4 \ud50c\ub7ab\ud3fc\uc774\ub77c\uc11c, \uc774 \ub9ac\ub354\ub4e4\uacfc \uc2e4\ubb34\uc790\ub4e4\uc774 \ud50c\ub7ab\ud3fc\uc758 \uc5b4\ub5a4 \uc694\uc18c\ub97c \uad6c\uccb4\uc801\uc73c\ub85c \ud65c\uc6a9\ud558\uae30\ub85c \ud588\ub294\uc9c0\ub3c4 \ubb3c\uc5b4\ubd24\uc2b5\ub2c8\ub2e4. Salesforce\ub97c \uc4f0\ub294 \uace0\uac1d \uc131\uacf5 \ud300\uc740 \uc601\uc5c5\ud300\uacfc \uc9c0\uc6d0\ud300\uc774 \uc774\ubbf8 \ud65c\uc6a9\ud558\uace0 \uc788\ub294 \uba87 \uac00\uc9c0 \uacf5\ud1b5 \uae30\ub2a5\uc5d0 \uc758\uc874\ud569\ub2c8\ub2e4. \uacc4\uc815(Accounts), \uc5f0\ub77d\ucc98(Contacts), \uc601\uc5c5 \uae30\ud68c(Opportunities), \ucf00\uc774\uc2a4(Cases), \ud65c\ub3d9(Activities)\uc774 \uadf8 \uc608\uc785\ub2c8\ub2e4. \ub9ac\uc2a4\ud2b8 \ubdf0, \ub300\uc2dc\ubcf4\ub4dc, \ub9ac\ud3ec\ud2b8 \uac19\uc740 \uae30\ub2a5\uc744 \ud1b5\ud574 \uace0\uac1d \uc131\uacf5 \ub9ac\ub354\ub294 \uc804\uccb4 \ud3ec\ud2b8\ud3f4\ub9ac\uc624\ub97c \ud55c\ub208\uc5d0 \ud30c\uc545\ud558\uace0, \uace0\uac1d\uc774 \ub77c\uc774\ud504\uc0ac\uc774\ud074 \ub2e8\uacc4\ub97c \uc5b4\ub5bb\uac8c \ubc1f\uc544 \uac00\ub294\uc9c0 \ucd94\uc801\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub2e4\ub9cc \uace0\uac1d \uc131\uacf5\uc5d0\ub9cc \ud574\ub2f9\ud558\ub294 \ud65c\uc6a9 \uc0ac\ub840\ub3c4 \uc5ec\ub7ec \uac00\uc9c0 \uc788\uc5b4 \uc9da\uace0 \ub118\uc5b4\uac08 \ub9cc\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 id=\"h-\uc81c\ud488-\uc0ac\uc6a9-\ub370\uc774\ud130\" class=\"wp-block-heading\">\uc81c\ud488 \uc0ac\uc6a9 \ub370\uc774\ud130<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc81c\ud488 \uc0ac\uc6a9 \ub370\uc774\ud130\uc5d0 \ub300\ud55c \uc811\uadfc\uc740 \uace0\uac1d \uc131\uacf5 \ud300\uc5d0\uac8c \uc0ac\uc2e4\uc0c1 \ud544\uc218\uc785\ub2c8\ub2e4. \uc0ac\uc6a9 \ub370\uc774\ud130\ub97c \ud1b5\ud574 CSM\uc740 \uace0\uac1d\uc774 \ud22c\uc790\ud55c \ub9cc\ud07c \uac00\uce58\ub97c \uc5bb\uace0 \uc788\ub294\uc9c0 \ubcf4\uc5ec\uc8fc\ub294 \ud575\uc2ec \uc9c0\ud45c\ub85c\uc11c \uc81c\ud488 \ub3c4\uc785(adoption) \ud604\ud669\uc744 \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. Salesforce\uc5d0\uc11c \uc81c\ud488 \uc0ac\uc6a9 \ub370\uc774\ud130\ub97c \ubcf4\uc5ec\uc8fc\ub294 \ubc29\ubc95\uc5d0 \ub300\ud574 Apollo\uc758 John\uacfc Sensor Tower\uc758 Ryan\uc740 \ub2e4\uc74c\uacfc \uac19\uc774 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-style-border-right is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>&#8220;\uc800\ub294 \ub85c\uc9c1, \ud5ec\uc2a4 \uc2a4\ucf54\uc5b4\ub9c1, \ud734\ub9ac\uc2a4\ud2f1, \uae30\ud0c0 KPI\uc5d0 \ub300\ud55c \uc9c4\uc2e4 \uacf5\uae09\uc6d0\uc774 \ub108\ubb34 \ub9ce\uc544\uc9c0\ub294 \uac83\uc744 \uadf9\ub3c4\ub85c \uc2eb\uc5b4\ud569\ub2c8\ub2e4. \uadf8\ub798\uc11c \ub370\uc774\ud130\ub97c Snowflake \ub370\uc774\ud130 \ubaa8\ub378\ub85c \ubcf4\ub0b4 \uc9c4\uc2e4 \uacf5\uae09\uc6d0 \uae30\uc900\uc758 \ub9ac\ud3ec\ud305\uacfc \ubd84\uc11d\uc744 \ud558\uace0, \uadf8\ub807\uac8c \ub098\uc628 \uc9c0\ud45c\ub97c Salesforce\ub85c \uac00\uc838\uc635\ub2c8\ub2e4.&#8221;<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>John Choi<\/strong><br>Director of Customer Operations, Apollo.io<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-style-border-right is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>&#8220;\uc800\ud76c\ub294 \uac01 \uacc4\uc815\uc758 \uc2a4\ub0c5\uc0f7\uc744 \ub9cc\ub4e4\uc5b4 \uc81c\ud488\ubcc4 \uc0ac\uc6a9\ub7c9, \uc77c\uac04 \ud65c\uc131 \uc0ac\uc6a9\uc790(DAU), \uc81c\ud488\ubcc4 \uc8fc\uac04 \ud65c\uc131 \uc0ac\uc6a9\uc790(WAU), \uadf8\ub9ac\uace0 \uc81c\ud488\ubcc4 \uc6d4\uac04 \ud65c\uc131 \uc0ac\uc6a9\uc790(MAU)\ub97c \uae30\ub85d\ud569\ub2c8\ub2e4. \uadf8\ub7f0 \ub2e4\uc74c \uc774 \ubaa8\ub4e0 \ub370\uc774\ud130\uac00 \u2026\ud574\ub2f9 \uacc4\uc815\uc73c\ub85c \uc804\uc1a1\ub429\ub2c8\ub2e4.&#8221;<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Ryan Stiskin<\/strong><br>GTM Analyst, Sensor Tower<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc81c\ud488 \uc0ac\uc6a9 \ub370\uc774\ud130\ub97c Salesforce\ub85c \uac00\uc838\uc624\ub294 \ubc29\ubc95\uc740 \ub2e4\uc591\ud569\ub2c8\ub2e4. \ub2e4\ub9cc \ud300\uc774 \uc81c\ud488 \uc0ac\uc6a9 \ub370\uc774\ud130\ub97c Snowflake, BigQuery, Databricks \uac19\uc740 \uc911\uc559 \ub370\uc774\ud130 \uc6e8\uc5b4\ud558\uc6b0\uc2a4\uc5d0 \uc800\uc7a5\ud558\uace0 \uc788\ub2e4\uba74, \uc774\uc81c Salesforce \uad00\ub9ac\uc790 \ud300\uc740 Salesforce\uc758 \uc81c\ub85c \uce74\ud53c(zero copy) \uc804\ub7b5\uc801 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud1b5\ud574 \ud574\ub2f9 \ub370\uc774\ud130\ub97c \uac00\uc838\uc62c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uace0\uac1d \ub808\ucf54\ub4dc\ub97c \ud48d\ubd80\ud558\uac8c \ub9cc\ub4e4\uace0, \uc790\ub3d9\ud654\ub97c \ud2b8\ub9ac\uac70\ud558\uace0, \uc0c1\uc704 \uc81c\ud488 \uc0ac\uc6a9\uc790\uc640 \uc2dc\uac04\uc5d0 \ub530\ub978 \ucd94\uc138\ub97c \ubcf4\uc5ec\uc904 \uc218 \uc788\uc2b5\ub2c8\ub2e4. Paul Wilson\uc740 \uc774\uc804\uc5d0 Slack\uacfc Mural\uc5d0\uc11c GTM \uc2dc\uc2a4\ud15c \ubc0f \uc6b4\uc601 \uc5c5\ubb34\ub97c \ub2f4\ub2f9\ud588\uc73c\uba70, \ud604\uc7ac\ub294 \uae30\uc220 \ucee8\uc124\ud305 \ud68c\uc0ac\uc778 <a href=\"https:\/\/appexchange.salesforce.com\/appxConsultingListingDetail?listingId=a0N30000009xKzhEAE\">Coastal<\/a>\uc758 \uae30\uc220 \uc5c5\uacc4 \uc5b4\ub4dc\ubc14\uc774\uc800\ub85c \ud65c\ub3d9\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-style-border-right is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>&#8220;\uace0\uac1d \uc131\uacf5 \ud300 \uc55e\uc5d0 \uc81c\ud488 \uc0ac\uc6a9 \ub370\uc774\ud130\ub97c \uac00\uc838\ub2e4 \ub193\uae30 \uc704\ud574 \ud30c\uc774\ud504\ub77c\uc778\uc744 \uad6c\ucd95\ud558\ub294 \uc77c\uc740 \uc608\uc804\uc5d0\ub294 \uc77c\uc885\uc758 \uc785\uc7a5\ub8cc \uac19\uc740 \uac83\uc774\uc5c8\uc2b5\ub2c8\ub2e4\u2026 Data 360\uc740 \uc81c\ub85c \uce74\ud53c\ub85c \ud310\uc744 \ubc14\uafc9\ub2c8\ub2e4. \ub370\uc774\ud130\ub97c \uc62e\uae30\ub294 \ub300\uc2e0 \ub370\uc774\ud130\uac00 \uc774\ubbf8 \uc788\ub294 \uacf3\uc5d0\uc11c \uad6c\ucd95\ud558\uba74 \ub418\uace0, Agentforce\uac00 \uadf8 \uc704\uc5d0\uc11c \ucd94\ub860 \ub808\uc774\uc5b4 \uc5ed\ud560\uc744 \ud558\ubbc0\ub85c CS \ub9ac\ub354\ub294 \ub9ac\ud3ec\ud2b8\ub97c \uae30\ub2e4\ub9ac\uc9c0 \uc54a\uace0 \uc0ac\uc6a9 \uc2e0\ud638\uc5d0 \uc2e4\uc2dc\uac04\uc73c\ub85c \ub300\uc751\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.&#8221;<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Paul Wilson<br><\/strong>Senior Industry Advisor TMT, Coastal<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 id=\"h-\ud50c\ub808\uc774\ubd81\uacfc-cta\" class=\"wp-block-heading\">\ud50c\ub808\uc774\ubd81\uacfc CTA<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc5ec\ub7ec \uc778\ud130\ubdf0\uc5d0\uc11c \uacf5\ud1b5\uc801\uc73c\ub85c \ub098\uc628 \uac00\uc7a5 \uc911\uc694\ud55c \uc694\uc18c \uc911 \ud558\ub098\ub294 CS \ud300\uc758 \ud50c\ub808\uc774\ubd81\uc744 \ucd94\uc801\ud560 \uc218 \uc788\ub294 \uac04\uc18c\ud654\ub41c \ubc29\ubc95\uc744 \uac16\ucd94\ub294 \uac83\uc774\uc5c8\uc2b5\ub2c8\ub2e4. \uace0\uac1d \uc131\uacf5 \ud300\uc5d0\ub294 \ud45c\uc900 \ud0dc\uc2a4\ud06c(Tasks)\uc640 \uc774\ubca4\ud2b8(Events)\ub9cc\uc73c\ub85c\ub294 \ucda9\ubd84\ud558\uc9c0 \uc54a\uc740 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4. \uacbd\uc601\uc9c4\uc740 \ud65c\ub3d9\uc744 \ub354 \uccb4\uacc4\uc801\uc73c\ub85c \uc774\ud574\ud574\uc57c \ud558\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 QBR \uac19\uc740 \ud2b9\uc815 \uc720\ud615\uc758 \ud50c\ub808\uc774\ubd81\uc774 \uc0ac\uc6a9\ub7c9 \uae09\uc99d, \uac31\uc2e0, \ud655\uc7a5 \ub51c \uac19\uc740 \ub354 \ub098\uc740 \uace0\uac1d \uc131\uacfc\uc640 \uc0c1\uad00\uad00\uacc4\uac00 \uc788\ub294\uc9c0 \uc54c\uc544\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uace0\uac1d\uc0ac\ub4e4\uc740 \ub2e4\uc591\ud55c \ubc29\uc2dd\uc73c\ub85c \uc774 \ubb38\uc81c\ub97c \ud574\uacb0\ud569\ub2c8\ub2e4. \uc77c\ubd80 \uace0\uac1d \uc131\uacf5 \ud300\uc740 \ucc38\uc5ec \ud65c\ub3d9(engagement)\uc744 \ucd94\uc801\ud558\ub294 \uc624\ube0c\uc81d\ud2b8\ub97c \ub9cc\ub4e4\uace0, \ub2e4\ub978 \ud300\uc740 Salesforce\uc758 \uc571 \ub9c8\ucf13\ud50c\ub808\uc774\uc2a4\uc778 <a href=\"https:\/\/agentexchange.salesforce.com\/\">AgentExchange<\/a>\uc758 \uc11c\ub4dc\ud30c\ud2f0 \ud504\ub85c\uc81d\ud2b8 \uad00\ub9ac \ud234\uc744 \uc0ac\uc6a9\ud569\ub2c8\ub2e4. \ucd5c\uadfc Salesforce\ub294 \ud50c\ub7ab\ud3fc \uc548\uc5d0\uc11c \ud50c\ub808\uc774\ubd81\uc744 \uad00\ub9ac\ud558\ub294 \uae30\ubcf8 \uc81c\uacf5 \ubaa8\ub4c8\uc778 <a href=\"https:\/\/help.salesforce.com\/s\/articleView?id=sales.sales_action_plans.htm&amp;type=5\">Action Plans<\/a>\ub97c \ucd94\uac00\ud588\uc2b5\ub2c8\ub2e4. John Choi\ub294 Apollo\uac00 Salesforce\uc5d0\uc11c CS \ud50c\ub808\uc774\ubd81\uc744 \ucc98\ub9ac\ud558\ub294 \ubc29\uc2dd\uc744 \uc124\uba85\ud569\ub2c8\ub2e4. \ucc38\uace0\ub85c Apollo\uc758 \uad6c\ub9e4 \ud6c4(post-sales) \ud300\uc740 CSM\uc774 \uc544\ub2c8\ub77c GTM \uc5d4\uc9c0\ub2c8\uc5b4(GTM Engineers)\ub77c\uace0 \ubd80\ub985\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-style-border-right is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>&#8220;\uc778\ud504\ub77c \uad00\uc810\uc5d0\uc11c \uc800\ud76c\uc5d0\uac8c\ub294 \uace0\uac1d \ucc38\uc5ec \uc624\ube0c\uc81d\ud2b8(customer engagement object)\ub77c\ub294 \uc624\ube0c\uc81d\ud2b8\uac00 \uc788\uc5b4\uc11c, \ud300\uc774 AI \ud1b5\ud654 \ub179\uc74c \ud234\uacfc \uc5f0\ub3d9\ub418\ub294 \ud45c\uc900 \uc6cc\ud06c\ud50c\ub85c\ub97c \uc0ac\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \ub300\uc2dc\ubcf4\ub4dc\ub85c \uc774\ub7ec\ud55c \ucc38\uc5ec \ud65c\ub3d9\uc744 \ucd94\uc801\ud558\uace0, AI \uc5d0\uc774\uc804\ud2b8\ub85c \uace0\uac1d \uacbd\ud5d8\uc744 \ucd5c\uc801\ud654\ud569\ub2c8\ub2e4\u2026 \uadf8\ub9ac\uace0 \uac1c\uc785 \ud504\ub85c\uadf8\ub7a8(intervention program)\ub3c4 \uc6b4\uc601\ud558\ub294\ub370, \uc774\ub294 \uae30\ubcf8\uc801\uc73c\ub85c Snowflake\uc5d0\uc11c \uc2e0\ud638\ub97c \ubc1b\uc544 \uadf8 \ub370\uc774\ud130\ub97c \ub9ac\ubc84\uc2a4 ETL\ub85c Salesforce\uc5d0 \ub123\uc5b4 \uac1c\uc785 \ub808\ucf54\ub4dc(intervention records)\ub97c \ub9cc\ub4dc\ub294 \ubc29\uc2dd\uc785\ub2c8\ub2e4. \uc774 \ubaa8\ub4e0 \uac83\uc774 CSP\uc5d0\uc11c \ud754\ud788 \uae30\ub300\ud558\ub294 Call to Action\uacfc \ube44\uc2b7\ud55c \uad6c\uc870\uc774\uba70, \uc774\ud6c4 GTME\uac00 \ucc98\ub9ac(disposition)\ud569\ub2c8\ub2e4.&#8221;<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>John Choi<br><\/strong>Director of Customer Operations, Apollo.io<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 id=\"h-\ud50c\ub7ab\ud3fc-\uad00\ub9ac\" class=\"wp-block-heading\">\ud50c\ub7ab\ud3fc \uad00\ub9ac <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc5d4\ud130\ud504\ub77c\uc774\uc988\uae09 \uae30\uc220\uc740 \uc2a4\uc704\uce58\ub97c \ucf1c\ub294 \uac83\ub9cc\uc73c\ub85c \ub05d\ub098\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uae30\uc220\uc5d0\ub294 \uad00\ub9ac\uac00 \ud544\uc694\ud569\ub2c8\ub2e4. \uc774\ub294 \uc5ec\ub7ec \ub300\ud654\uc5d0\uc11c \uacf5\ud1b5\uc73c\ub85c \ub098\uc628 \uc8fc\uc81c\uc600\uc2b5\ub2c8\ub2e4. \uace0\uac1d \uc131\uacf5 \ud50c\ub7ab\ud3fc \ubca4\ub354\ub4e4\uc740 \uc774 \ud50c\ub7ab\ud3fc\uc774 \uad6c\ub9e4 \ud6c4 \ud300\uc744 \uc704\ud574 \ud2b9\ud654\ub418\uc5b4 \ub9cc\ub4e4\uc5b4\uc84c\uace0, CRM\uc73c\ub85c\ub294 \uc774\ub7f0 \ud65c\uc6a9 \uc0ac\ub840\ub97c \uac10\ub2f9\ud558\uae30 \uc5b4\ub835\ub2e4\uace0 \uc8fc\uc7a5\ud569\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc81c\uac00 \ub9cc\ub09c \uc5ec\ub7ec CS \ub9ac\ub354\ub294 \uc624\ud788\ub824 \ubcf5\uc7a1\ud55c CSP \uad6c\ud604\uacfc \uc5f0\ub3d9 \ubb38\uc81c\ub85c \uc5b4\ub824\uc6c0\uc744 \uacaa\uc5c8\uc2b5\ub2c8\ub2e4. \uc77c\ubd80\ub294 \ucee4\uc2a4\ud130\ub9c8\uc774\uc9d5\uc744 \uad00\ub9ac\ud560 \uc5ec\ub825\uc774 \uc5ec\ub7ec \ubc88 \ubd80\uc871\ud574\uc9c0\uc790, \ud50c\ub7ab\ud3fc\uc744 \ub9de\ucda4 \uc124\uc815\ud560 \uc804\ub2f4 \uad00\ub9ac\uc790\ub97c \ub530\ub85c \ucc44\uc6a9\ud574\uc57c \ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uc81c\uac00 \ub4e4\uc740 \uc804\ubc18\uc801\uc778 \uc758\uacac\uc740, \ub9ce\uc740 \uace0\uac1d \uc131\uacf5 \ud300\uc5d0\uac8c Salesforce\uac00 \uae30\uc874 CSP\ubcf4\ub2e4 \ub354 \uac15\ub825\ud55c \uac70\ubc84\ub10c\uc2a4 \uc635\uc158\uc744 \uc81c\uacf5\ud55c\ub2e4\ub294 \uac83\uc774\uc5c8\uc2b5\ub2c8\ub2e4. \uc0cc\ub4dc\ubc15\uc2a4\uc640 \ubc30\ud3ec \ud30c\uc774\ud504\ub77c\uc778 \uac19\uc740 \uae30\ub2a5 \ub355\ubd84\uc5d0 \uc5ec\ub7ec \ud300\uc774 \uc0c8\ub85c\uc6b4 \ucee4\uc2a4\ud130\ub9c8\uc774\uc9d5\uc744 \ub9cc\ub4e4\uace0 \ud14c\uc2a4\ud2b8\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud50c\ub7ab\ud3fc \uc790\uccb4\ub3c4 \ud655\uc7a5\uc131\uc774 \uc0c1\ub2f9\ud788 \uc88b\uc73c\uba70, \ub354 \uc790\uc720\ub86d\uac8c \ucee4\uc2a4\ud130\ub9c8\uc774\uc9d5\ud560 \uc218 \uc788\ub294 UI\uc640 CS \ud300\uc774 \ud65c\uc6a9\ud560 \uc218 \uc788\ub294 \ub354 \uac15\ub825\ud55c \ub370\uc774\ud130 \ubc0f \uc790\ub3d9\ud654 \uc635\uc158\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 id=\"h-\uc5f0\uacb0\ub41c-\uc560\ud50c\ub9ac\ucf00\uc774\uc158\" class=\"wp-block-heading\">\uc5f0\uacb0\ub41c \uc560\ud50c\ub9ac\ucf00\uc774\uc158<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ud1b5\ud569(integration)\uc740 Salesforce \uac19\uc740 \ud655\uc7a5 \uac00\ub2a5\ud55c \ud50c\ub7ab\ud3fc\uc744 \uac80\ud1a0\ud574\uc57c \ud558\ub294 \ub610 \ud558\ub098\uc758 \uc88b\uc740 \uc774\uc720\uc785\ub2c8\ub2e4. Salesforce\ub294 \ud300\uc774 \uc5f0\uacb0\ud560 \uc218 \uc788\ub294 \uac15\ub825\ud55c API\ub97c \uc81c\uacf5\ud558\uace0, \uc571 \ub9c8\ucf13\ud50c\ub808\uc774\uc2a4\uc778 <a href=\"https:\/\/agentexchange.salesforce.com\/\">AgentExchange<\/a>\uc5d0\ub294 9,000\uac1c\uac00 \ub118\ub294 \uc5f0\uacb0 \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc774 \uc788\uc2b5\ub2c8\ub2e4. \ub355\ubd84\uc5d0 \ud300\uc740 Slack, \ud1b5\ud654 \ub179\uc74c \ud234, \uc2dc\ud000\uc11c, \uc138\uc77c\uc988 \uc778\uc5d0\uc774\ube14\uba3c\ud2b8 \ud234 \ub4f1 Salesforce\uc640 \uc5f0\uacb0\ub41c \ud234\uc744 \ub354 \uc798 \ud65c\uc6a9\ud560 \uc218 \uc788\uace0, \uc784\uc2dc\ubc29\ud3b8\uc801\uc778 \ucee4\uc2a4\ud140 \uc791\uc5c5\uc744 \ud53c\ud560 \uc218 \uc788\uc5b4 \uc0ac\uc6a9\uc790 \uacbd\ud5d8\uc774 \uac1c\uc120\ub418\uace0 \uac00\uce58 \uc2e4\ud604\uae4c\uc9c0\uc758 \uc2dc\uac04\ub3c4 \ub2e8\ucd95\ub429\ub2c8\ub2e4. \uc774\uc5b4\uc9c0\ub294 \uba87 \uac00\uc9c0 \uc2e4\uc6a9\uc801\uc778 \ud301\uc740 Salesforce\uc640 \uc5f0\uacb0\ub41c \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc744 \uc911\uc2ec\uc73c\ub85c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 id=\"h-slack-amp-salesforce\" class=\"wp-block-heading\">Slack &amp; Salesforce<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Salesforce\ub97c \uc4f0\ub294 CS \ud300\uc5d0\uc11c \uacf5\ud1b5\uc73c\ub85c \ub098\ud0c0\ub098\ub294 \uc8fc\uc81c \uc911 \ud558\ub098\ub294 <a href=\"https:\/\/salesforce.com\/kr\/slack\">Slack<\/a> \uac19\uc740 \ud611\uc5c5 \ud234\uc758 \ud65c\uc6a9\uc785\ub2c8\ub2e4. Slack\uc740 Salesforce \uacc4\uc5f4\uc0ac\uc785\ub2c8\ub2e4. \uacc4\uc815 \ucc44\ub110\uc744 \uc0ac\uc6a9\ud558\uba74 CSM\uc740 Salesforce\uc758 \uac01 \uacc4\uc815 \ub808\ucf54\ub4dc\uc5d0\uc11c Slack \ub300\ud654\ub97c \ubcfc \uc218 \uc788\uace0, \uc804\uc6a9 Slack \ucc44\ub110\uc5d0\uc11c \uacc4\uc815 \uc138\ubd80 \uc815\ubcf4\ub97c \ud655\uc778\ud558\uc5ec \ud611\uc5c5\uc744 \uc2dc\uc2a4\ud15c \uc624\ube0c \ub808\ucf54\ub4dc(system of record) \uc548\uc73c\ub85c \uac00\uc838\uc62c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc6cc\ud06c\ud50c\ub85c\uc640 \uc54c\ub9bc\uc744 \ud1b5\ud574 \uace0\uac1d \uc131\uacf5 \ub9ac\ub354\ub294 Slack\uc5d0\uc11c \uc54c\ub9bc\uacfc \uc2e0\ud638\ub97c \ubc1b\uc744 \uc218 \uc788\uc73c\uba70, \ud300\uc740 Salesforce \ub9ac\uc2a4\ud2b8\ub85c \ub370\uc774\ud130\ub97c \uc27d\uac8c \ucd5c\uc2e0 \uc0c1\ud0dc\ub85c \uc720\uc9c0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub355\ubd84\uc5d0 \uace0\uac1d \uc131\uacf5 \ud300\uc740 \uae30\uc874 CSP\uc5d0 \ub85c\uadf8\uc778\ud558\uc9c0 \uc54a\uc744 \uc218 \uc788\ub294 \uacbd\uc601\uc9c4, \uc601\uc5c5\ud300, \uc9c0\uc6d0\ud300\uacfc \uae34\ubc00\ud558\uac8c \uacf5\uc870\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. Slack\uc5d0 \ub300\ud574 Paul\uc740 \ub2e4\uc74c\uacfc \uac19\uc774 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-style-border-right is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>&#8220;\ucc44\ub110\uc774 \uacc4\uc815\uc5d0 \uc5f0\uacb0\ub418\uc5b4 \uc788\uace0 Slack \ub9ac\uc2a4\ud2b8\uac00 \uc5c5\ubb34\ub97c \ucd94\uc801\ud558\ubbc0\ub85c, CS \ud300\uc740 \uc0ac\ud6c4\uc5d0 \uc77c\uc5b4\ub09c \uc77c\uc744 \uae30\ub85d\ud558\ub824\uace0 \ubcc4\ub3c4 \ud234\ub85c \uc804\ud658\ud558\ub294 \ub300\uc2e0 \ub300\ud654\uac00 \uc774\ubbf8 \uc774\ub904\uc9c0\ub294 \uacf3\uc5d0\uc11c \uac31\uc2e0\uacfc \uc5d0\uc2a4\uceec\ub808\uc774\uc158\uc744 \ucc98\ub9ac\ud569\ub2c8\ub2e4.&#8221;<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Paul Wilson<br><\/strong>Senior Industry Advisor TMT, Coastal<\/p>\n<\/div>\n<\/div>\n\n\n\n<h3 id=\"h-analytics-amp-salesforce\" class=\"wp-block-heading\">Analytics &amp; Salesforce<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uc624\ub298\ub0a0 CSM\uc774 \ub9c8\uc8fc\ud558\ub294 \ubb38\uc81c \uc911 \uc0c1\ub2f9\uc218\ub294 \uace0\uac1d\uc758 \uc0ac\uc6a9 \ud604\ud669\uacfc \uac1c\ubcc4 \uae30\ub2a5 \ub3c4\uc785 \uc0c1\ud669\uc744 \ub354 \uc798 \ud30c\uc545\ud574 \ub2e4\uc74c \ucd5c\uc801\uc758 \uc870\uce58(next best action)\ub97c \uacb0\uc815\ud558\ub294 \uac83\uacfc \uad00\ub828\uc774 \uc788\uc2b5\ub2c8\ub2e4. \ud3ec\ud2b8\ud3f4\ub9ac\uc624 \ub610\ub294 \ud68c\uc0ac \ucc28\uc6d0\uc5d0\uc11c\ub294 \uace0\uac1d \uc131\uacf5 \uacbd\uc601\uc9c4\uc774 \uc5b4\ub514\uc5d0 \ud22c\uc790\ud558\uace0 \uace0\uac1d \uc5ec\uc815\uc744 \uc5b4\ub5bb\uac8c \ub354 \uc798 \ucd5c\uc801\ud654\ud560\uc9c0 \ub370\uc774\ud130\uc5d0 \uae30\ubc18\ud574 \uacb0\uc815\ud574\uc57c \ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c \uace0\uac1d \uc131\uacf5 \ud300\uc5d0\uac8c\ub294 \uc5d4\ud130\ud504\ub77c\uc774\uc988 \uc778\ud154\ub9ac\uc804\uc2a4\ub97c \uc81c\ub300\ub85c \ud65c\uc6a9\ud558\ub294 \uac83\uc774 \ub9e4\uc6b0 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Salesforce\uc758 \ub124\uc774\ud2f0\ube0c \ubd84\uc11d \uc194\ub8e8\uc158\uc740 \ube44\uc988\ub2c8\uc2a4 \uc778\ud154\ub9ac\uc804\uc2a4\uc640 \ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac\uacb0\uc815 \ubd84\uc57c\uc758 \uc120\ub450 \uc8fc\uc790\uc778 <a href=\"https:\/\/salesforce.com\/kr\/analytics\" data-type=\"link\" data-id=\"salesforce.com\/kr\/analytics\">Tableau<\/a>\uc785\ub2c8\ub2e4. Tableau\ub294 Salesforce\uc640 Slack \uc548\uc5d0 \ub124\uc774\ud2f0\ube0c\ub85c \uc784\ubca0\ub4dc\ud560 \uc218 \uc788\uc5b4 \uace0\uac1d \uc131\uacf5 \ud300\uc774 \uace0\ub824\ud574 \ubcfc \ub9cc\ud55c \ub9e4\ub825\uc801\uc778 \uc635\uc158\uc785\ub2c8\ub2e4. Salesforce, Tableau, Slack\uc774 \uace0\uac1d \uc131\uacf5 \ud65c\uc6a9 \uc0ac\ub840\ub97c \uc9c0\uc6d0\ud558\uae30 \uc704\ud574 \uc5b4\ub5bb\uac8c \ud568\uaed8 \uc791\ub3d9\ud558\ub294\uc9c0 \ub354 \uc798 \uc774\ud574\ud560 \uc218 \uc788\ub3c4\ub85d, Tableau \ub9ac\ub354\ub4e4\uc774 \ucd5c\uadfc \uace0\uac1d \uc131\uacf5 \ub9ac\ub354\ub97c \uc704\ud55c \uc6e8\ube44\ub098\ub97c \uc9c4\ud589\ud588\uc2b5\ub2c8\ub2e4: <a href=\"https:\/\/salesforce.vidyard.com\/watch\/AsameChQhYpYAmnzc1H8WB\">Proactive Customer Success in the Agentic Era<\/a>.<\/p>\n\n\n\n<h3 id=\"h-agentic-ai\" class=\"wp-block-heading\">Agentic AI<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ubaa8\ub4e0 \uae30\uc5c5\uc774 \uc5d0\uc774\uc804\ud2f1 \uc5d4\ud130\ud504\ub77c\uc774\uc988(Agentic Enterprise)\ub85c \ubcc0\ud558\uace0 \uc788\uc73c\uba70, \uc774\ub294 \uace0\uac1d \uc131\uacf5 \ud300\ub3c4 AI\ub97c \uc798 \ub2e4\ub904\uc57c \ud55c\ub2e4\ub294 \ub73b\uc785\ub2c8\ub2e4. \uc5ec\ub7ec \uace0\uac1d \uc131\uacf5 \ub9ac\ub354 \ubc0f \uc2e4\ubb34\uc790\uc640 \uc774\uc57c\uae30\ub97c \ub098\ub220 \ubcf4\ub2c8, \uace0\uac1d \uc131\uacf5 \ud300\uc740 \ub2e4\uc591\ud55c \ubc29\uc2dd\uc73c\ub85c AI\uc758 \ud61c\ud0dd\uc744 \uc5bb\uace0 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. \uc774\ub4e4\uc740 \ub2e4\uc74c \ub2e8\uacc4\ub97c \ub354 \uc27d\uac8c \ucd94\uc801\ud558\uace0 \uc804\ubc18\uc801\uc778 \uace0\uac1d \uad00\uacc4\ub97c \uc774\ud574\ud558\uae30 \uc704\ud574 \ud1b5\ud654 \ub179\uc74c \ud234\uc744 \uc790\uc8fc \ud65c\uc6a9\ud569\ub2c8\ub2e4. Slackbot, Claude, ChatGPT \uac19\uc740 AI \ud234\uacfc AI \uc6cc\ud06c\ud50c\ub85c\ub97c \uc0ac\uc6a9\ud574 \ub2e4\uc74c \ucd5c\uc801\uc758 \uc870\uce58\ub97c \ucd94\ucc9c\ubc1b\uae30\ub3c4 \ud569\ub2c8\ub2e4. \uc544\ud0a4\ud14d\ucc98 \uce21\uba74\uc5d0\uc11c\ub294 Salesforce\uac00 \uc720\ub9ac\ud569\ub2c8\ub2e4. \uc11c\ub4dc\ud30c\ud2f0 AI \ud234\uc774 API\uc640 <a href=\"https:\/\/www.salesforce.com\/kr\/headless\/\">Headless 360<\/a>\uc744 \ud1b5\ud574 Salesforce \ub370\uc774\ud130\uc5d0 \uc27d\uac8c \uc811\uadfc\ud560 \uc218 \uc788\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \ud55c\ud3b8 <a href=\"https:\/\/slack.com\/intl\/ko-kr\/features\/slackbot\">Slackbot<\/a>, <a href=\"https:\/\/www.salesforce.com\/kr\/agentforce\/\">Agentforce<\/a>, <a href=\"https:\/\/www.tableau.com\/ko-kr\/products\/tableau-agent\">Tableau Agent<\/a> \uac19\uc740 Salesforce \uc804\uc6a9 AI \ud234\uc740 \ud50c\ub7ab\ud3fc\uacfc \uc0ac\uc6a9\uc790 \uacbd\ud5d8\uc5d0 \uc9c1\uc811 \ub0b4\uc7a5\ub418\uc5b4 \uc788\uc5b4 \uace0\uac1d \uc131\uacf5 \ud300\uc5d0 \uc0c1\ub2f9\ud55c \uac00\uce58\ub97c \ub354\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">AI\ub294 Salesforce\ub97c \ucee4\uc2a4\ud130\ub9c8\uc774\uc9d5\ud558\uace0 \uadf8 \uc704\uc5d0 \uad6c\ucd95\ud558\ub294 \uc77c\ub3c4 \ub354 \uc27d\uac8c \ub9cc\ub4e4\uc5b4 \uc90d\ub2c8\ub2e4. \uacfc\uac70\uc5d0\ub294 Salesforce \ud50c\ub7ab\ud3fc \uc704\uc5d0\uc11c \uac1c\ubc1c\ud558\uae30\ub97c \ub9dd\uc124\uc600\ub358 \uace0\uac1d \uc131\uacf5 \uc6b4\uc601 \ud300\ub3c4 \uc774\uc81c\ub294 \uadf8 \uc5b4\ub290 \ub54c\ubcf4\ub2e4 \uc27d\uac8c \uc2dc\uc791\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. Salesforce\ub294 \ucee4\uc2a4\ud130\ub9c8\uc774\uc9d5\uc774 \ub9e4\uc6b0 \uc790\uc720\ub86d\uae30 \ub54c\ubb38\uc5d0 <a href=\"https:\/\/www.salesforce.com\/kr\/agentforce\/developers\/vibe-coding\/\">Agentforce Vibes<\/a> \uac19\uc740 AI \uac1c\ubc1c \ud234\uacfc Claude \uac19\uc740 \uc11c\ub4dc\ud30c\ud2f0 \uc194\ub8e8\uc158\uc774 Salesforce \uc5d0\ucf54\uc2dc\uc2a4\ud15c\uacfc \ub9e4\uc6b0 \uc798 \ub9de\uc2b5\ub2c8\ub2e4. \uc608\uc804\uc5d0\ub294 \ubcc4\ub3c4\uc758 \uac1c\ubc1c\ud300\uacfc \ud611\uc5c5\ud574\uc57c \ud588\uc9c0\ub9cc, \uc774\uc81c \uace0\uac1d \uc131\uacf5 \ud300\uc740 \uae30\uc874 CSP \uacbd\ud5d8\uc744 \ud6e8\uc52c \ub6f0\uc5b4\ub118\ub294 \ub9de\ucda4\ud615 \uacbd\ud5d8\uc744 \uba87 \uc2dc\uac04 \ub9cc\uc5d0 \ub9cc\ub4e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4. Salesforce UI\ub294 Lightning \ud504\ub808\uc784\uc6cc\ud06c\ub97c \ud1b5\ud55c \ucee4\uc2a4\ud140 \ucef4\ud3ec\ub10c\ud2b8\uc640 React \uac19\uc740 \uc624\ud508 \uc18c\uc2a4 \ud504\ub808\uc784\uc6cc\ud06c\ub97c \uc9c0\uc6d0\ud558\uba70, \ub178\ucf54\ub4dc \ube4c\ub354\uc778 <a href=\"https:\/\/developer.salesforce.com\/developer-centers\/flow\">Flow<\/a>\uc640 \ud504\ub85c\ucf54\ub4dc \uc635\uc158\uc778 <a href=\"https:\/\/developer.salesforce.com\/docs\/atlas.en-us.apexcode.meta\/apexcode\/apex_intro_what_is_apex.htm\">Apex<\/a> \uac19\uc740 \ub354 \uac15\ub825\ud55c \uc790\ub3d9\ud654 \uc635\uc158\ub3c4 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\uaddc\ubaa8\ub97c \ud0a4\uc6cc \uc6b4\uc601\ud558\ub294(scaled) \uace0\uac1d \uc131\uacf5 \ud300\uc740 \uc5d0\uc774\uc804\ud2f1 AI\uc5d0\uc11c \ub354 \ud070 \uc774\uc810\uc744 \uc5bb\uc2b5\ub2c8\ub2e4. \uc18c\uaddc\ubaa8 \uace0\uac1d\uc744 \uc9c0\uc6d0\ud558\ub294 \uc2a4\ucf00\uc77c\ub4dc \uace0\uac1d \uc131\uacf5 \ubaa8\uc158\uc5d0\uc11c\ub294 <a href=\"https:\/\/www.salesforce.com\/kr\/agentforce\/\">Agentforce<\/a>\ub85c AI \uc5d0\uc774\uc804\ud2b8\ub97c \uad6c\ucd95\ud574 \uc81c\ud488\uc774\ub098 \ud5ec\ud504 \uc13c\ud130\uc5d0 \uc9c1\uc811 \uc784\ubca0\ub4dc\ud558\uace0, \ub3c4\uc6c0\uc774 \ud544\uc694\ud55c \uc21c\uac04\uc5d0 \uc9c0\uc6d0\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub354 \uc120\uc81c\uc801\uc778 \ubaa8\uc158\uc73c\ub85c\ub294, \ud14c\ud06c \ud130\uce58(tech-touch) \uace0\uac1d \uc131\uacf5 \ubaa8\uc158\uc5d0\uc11c Agentforce\ub97c \ud65c\uc6a9\ud574 \uc774\uba54\uc77c\uacfc \uae30\ud0c0 \ucc44\ub110\ub85c \ucc54\ud53c\uc5b8, \uc639\ud638\uc790(advocate), \uc81c\ud488 \uc0ac\uc6a9\uc790\ub97c \uc721\uc131\ud558\uace0 \ud558\uc774\ud130\uce58(high-touch) \uace0\uac1d \uc131\uacf5 \ud300\uc744 \ubcf4\uc644\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc5d0\uc774\uc804\ud2f1 AI\ub294 \ub04a\uc784\uc5c6\uc774 \uc9c4\ud654\ud558\uace0 \ubcc0\ud654\ud558\uace0 \uc788\uc73c\uba70, \uc774 \ubd84\uc57c\ub294 \uc55e\uc73c\ub85c\ub3c4 \uacc4\uc18d \ubc1c\uc804\ud560 \uac83\uc774 \ubd84\uba85\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<h2 id=\"h-3\uc7a5-\ub9c8\ubb34\ub9ac\" class=\"wp-block-heading\">3\uc7a5: \ub9c8\ubb34\ub9ac<\/h2>\n\n\n\n<h3 id=\"h-\uc6b0\ub9ac-\ud300\ub3c4-salesforce\ub97c-\uace0\uac1d-\uc131\uacf5-\ud50c\ub7ab\ud3fc\uc73c\ub85c-\uc0ac\uc6a9\ud574\uc57c-\ud560\uae4c\uc694\" class=\"wp-block-heading\">\uc6b0\ub9ac \ud300\ub3c4 Salesforce\ub97c \uace0\uac1d \uc131\uacf5 \ud50c\ub7ab\ud3fc\uc73c\ub85c \uc0ac\uc6a9\ud574\uc57c \ud560\uae4c\uc694?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Salesforce\uac00 \ubaa8\ub450\uc5d0\uac8c \ub9de\ub294 \uc194\ub8e8\uc158\uc740 \uc544\ub2d9\ub2c8\ub2e4. CS \ud300 \uaddc\ubaa8\uac00 \uc791\uac70\ub098, Salesforce \uc0ac\uc6a9 \ubc94\uc704\uac00 \uc81c\ud55c\uc801\uc774\uac70\ub098, \ud604\uc7ac \uc0ac\uc6a9 \uc911\uc778 CSP\uac00 \uc798 \uc791\ub3d9\ud558\uace0 \uc788\ub2e4\uba74 \uc804\uc6a9 CSP\ub97c \uc120\ud0dd\ud558\uc138\uc694. \uc774\ub7f0 \uc870\uac74\uc5d0 \ud574\ub2f9\ud55c\ub2e4\uba74 \ubc14\uafb8\uae30 \uc704\ud574 \ubc14\uafb8\ub294 \uac83\uc740 \uc88b\uc9c0 \uc54a\uc740 \uc0dd\uac01\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud558\uc9c0\ub9cc \uc774\ubbf8 Salesforce \ub77c\uc774\uc120\uc2a4\ub97c \ube44\uc6a9\uc744 \ub0b4\uace0 \uc0ac\uc6a9 \uc911\uc778\ub370 CS \ud300\uc774 \ub2e4\ub978 \ub9e4\ucd9c \uc870\uc9c1\uacfc \uc0ac\uc77c\ub85c\ub85c \ubd84\ub9ac\ub418\uc5b4 \uc788\ub2e4\uba74, \ud1b5\ud569\ud574\uc57c \ud558\ub294 \uc774\uc720\ub294 \ub300\uac1c \ubd84\uba85\ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 CSP\uc758 \ub370\uc774\ud130 \uc2a4\ud1a0\ub9ac\uac00 \ub300\ubd80\ubd84 \u201cSalesforce\uc5d0\uc11c \ub3d9\uae30\ud654\ud569\ub2c8\ub2e4\u201d\ub77c\uba74, \uc815\ud655\ud788 \ubb34\uc5c7\uc5d0 \ube44\uc6a9\uc744 \ub0b4\uace0 \uc788\ub294\uc9c0 \ub530\uc838 \ubcfc \ub9cc\ud569\ub2c8\ub2e4. \ucd5c\uace0\uc758 CS \ud50c\ub7ab\ud3fc\uc740 \ud68c\uc0ac \uc804\uccb4\uac00 \uc2e4\uc81c\ub85c \uc0ac\uc6a9\ud558\ub294 \ud50c\ub7ab\ud3fc\uc785\ub2c8\ub2e4. \uc6b0\ub9ac\uac00 \ub358\uc838\uc57c \ud560 \uc9c8\ubb38\uc740 \ubc14\ub85c \uadf8\uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 id=\"h-\uc804\ud658\ud558\uace0-\uc2f6\ub2e4\uba74-\uc5b4\ub5bb\uac8c-\uc2dc\uc791\ud574\uc57c-\ud560\uae4c\uc694\" class=\"wp-block-heading\">\uc804\ud658\ud558\uace0 \uc2f6\ub2e4\uba74 \uc5b4\ub5bb\uac8c \uc2dc\uc791\ud574\uc57c \ud560\uae4c\uc694?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\uace0\uac1d \uc131\uacf5 \ud50c\ub7ab\ud3fc\uc73c\ub85c\uc11c\uc758 Salesforce\uc5d0 \ub300\ud574 \ub354 \uc54c\uc544\ubcf4\uace0 \uc2f6\ub2e4\uba74, Salesforce \uc5b4\uce74\uc6b4\ud2b8 \uc774\uadf8\uc81c\ud050\ud2f0\ube0c(Account Executive)\uc640 \uc194\ub8e8\uc158 \uc5d4\uc9c0\ub2c8\uc5b4(Solution Engineer)\uc5d0\uac8c \ubb38\uc758\ud574 \ubcf4\uc138\uc694. Salesforce\ub85c \uace0\uac1d \uc131\uacf5 \uc5ec\uc815\uc744 \uc2dc\uc791\ud560 \uc900\ube44\uac00 \ub418\uc5c8\ub2e4\uba74 \uba87 \uac00\uc9c0 \uc120\ud0dd\uc9c0\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uc5ec\ub7ec \uae30\uc220 \ucee8\uc124\ud305 \ud68c\uc0ac\uac00 CSP\uc5d0\uc11c Salesforce \ud50c\ub7ab\ud3fc\uc73c\ub85c \uc774\uc804\ud558\ub294 \uae30\uc5c5\uc744 \uc704\ud55c \ud328\ud0a4\uc9c0 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\uace0 \uc788\uc73c\uba70, Coastal\uc774 \uadf8 \uc608\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-style-border-right is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&#8220;\ub300\ubd80\ubd84\uc758 \ud300\uc774 \ucc98\uc74c\ubd80\ud130 \uc9c1\uc811 \uad6c\ucd95\ud558\ub824\ub294 \uac83\uc744 \ud558\ub098\ub85c \ud328\ud0a4\uc9c0\ud654\ud588\uc2b5\ub2c8\ub2e4. \ub3c5\ub9bd\ud615 \ud50c\ub7ab\ud3fc\uc744 \uc81c\uacf5\ud558\ub294 CS \uc870\uc9c1\uc744 \uc704\ud55c Salesforce\uc640 Tableau \uc194\ub8e8\uc158\uc73c\ub85c, \ub370\uc774\ud130 \uc544\ud0a4\ud14d\ucc98 \uac80\ud1a0\ub97c \uac70\uccd0 \uace0\uac1d\uc0ac \ud658\uacbd\uc5d0 \ub9de\uac8c \ubc94\uc704\ub97c \uc815\ud558\uace0 8~12\uc8fc \uc548\uc5d0 \uac00\ub3d9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.&#8221;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Paul Wilson<br><\/strong>Senior Industry Advisor TMT, Coastal<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\uc9c1\uc811 \ud504\ub85c\uc81d\ud2b8\ub97c \uc9c4\ud589\ud558\uae30\ub85c \ud588\ub2e4\uba74, \ub0b4\ubd80 Salesforce \uad00\ub9ac\uc790 \ud300\uacfc \ud611\ub825\ud574 \uace0\uac1d \uc131\uacf5\uc5d0 \ub9de\uac8c Salesforce\ub97c \ucee4\uc2a4\ud130\ub9c8\uc774\uc9d5\ud558\uace0 \ud30c\uc77c\ub7ff \uc0ac\uc6a9\uc790\ub97c \uc704\ud55c \uc0cc\ub4dc\ubc15\uc2a4\ub97c \uad6c\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub354 \ube60\ub974\uac8c \uc2dc\uc791\ud558\uace0 \uc2f6\ub2e4\uba74, \ud30c\ud2b8\ub108\uac00 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc81c\uacf5\ud558\ub294 \uc0ac\uc804 \uad6c\uc131 \uc194\ub8e8\uc158\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 Certinia\uc758 <a href=\"https:\/\/appexchange.salesforce.com\/appxListingDetail?listingId=a0N4V00000IEV7PUAX\">Customer Success Cloud<\/a>\ub294 Salesforce \uc704\uc5d0 \ub124\uc774\ud2f0\ube0c\ub85c \uad6c\ucd95\ub41c, \uace0\uac1d \uc131\uacf5 \ud300\uc744 \uc704\ud55c \uc5d4\ud130\ud504\ub77c\uc774\uc988\uae09 \uc194\ub8e8\uc158\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 id=\"h-\ub9fa\uc74c\ub9d0\" class=\"wp-block-heading\">\ub9fa\uc74c\ub9d0<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Dreamforce\uc5d0\uc11c \ub9cc\ub09c \uadf8 \uace0\uac1d \uc131\uacf5 \ub9ac\ub354\ub294 \uac1c\ubcc4 \uae30\ub2a5\uc774\ub098 \uac00\uaca9\uc744 \uae30\uc900\uc73c\ub85c \uacb0\uc815\uc744 \ub0b4\ub9ac\uc9c0 \uc54a\uc558\uc2b5\ub2c8\ub2e4. \uadf8\uc800 \ub2e8\uc11c\ub97c \ub530\ub77c\uac14\uc744 \ubfd0\uc785\ub2c8\ub2e4. \uc774 \ud68c\uc0ac\uc758 \ub370\uc774\ud130\ub294 \uc774\ubbf8 Salesforce\uc5d0 \uc788\uc5c8\uace0, \uc601\uc5c5\ud300\uacfc \uc9c0\uc6d0\ud300\ub3c4 \uc774\ubbf8 Salesforce\ub97c \uc9c4\uc2e4 \uacf5\uae09\uc6d0\uc73c\ub85c \uc0bc\uace0 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. \uc911\uc694\ud55c \uc758\uc0ac\uacb0\uc815\uacfc \ud611\uc5c5\uc740 Slack\uc5d0\uc11c \uc774\ub904\uc84c\uace0, \uacc4\uc815 \ucc44\ub110 \ub355\ubd84\uc5d0 Salesforce\uc640 Slack\uc740 \uace0\uac1d \uc131\uacf5 \ud300\uc5d0\uac8c \uc790\uc5f0\uc2a4\ub7ec\uc6b4 \uc870\ud569\uc774 \ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uc810\uc810 \ub354 \ub9ce\uc740 \ud300\uc774 \uac19\uc740 \uacb0\ub860\uc5d0 \ub3c4\ub2ec\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. Salesforce\uac00 \uc644\ubcbd\ud574\uc11c\uac00 \uc544\ub2c8\ub77c, \uc9c4\uc815\ud55c \uace0\uac1d \uc131\uacf5\uc744 \uc774\ub044\ub294 \uc77c\uc740 \ub298 \ud300 \uc2a4\ud3ec\uce20\uc600\uace0 \uac19\uc740 \uacbd\uae30\uc7a5\uc5d0\uc11c \ub6f0\ub294 \ud3b8\uc774 \ub354 \ub0ab\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uace0\uac1d \uc131\uacf5 \ud300\ub4e4\uc774 \ub3c5\ub9bd\ud615 \uace0\uac1d \uc131\uacf5 \ud50c\ub7ab\ud3fc \ub300\uc2e0 Salesforce\ub97c \uc120\ud0dd\ud558\ub294 \uacbd\uc6b0\uac00 \ub298\uace0 \uc788\uc2b5\ub2c8\ub2e4. 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