{"id":692,"date":"2022-07-29T20:28:00","date_gmt":"2025-11-12T20:28:19","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=692"},"modified":"2025-12-26T21:06:18","modified_gmt":"2025-12-26T12:06:18","slug":"brand-campaigns-team-earth","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/kr\/blog\/brand-campaigns-team-earth\/","title":{"rendered":"\uc0ac\ud68c \ubb38\uc81c\ub97c \uc758\ubbf8 \uc788\uac8c \uc870\uba85\ud558\uc5ec \uc0c1\uc744 \ubc1b\uc740 \ube0c\ub79c\ub4dc \ucea0\ud398\uc778 \ub2e4\uc12f \uac00\uc9c0"},"content":{"rendered":"

\ucd5c\uadfc \ubc1c\ud45c\ub41c Cannes Lions \uc218\uc0c1\uc791\ub4e4\uc744 \ubcf4\uba74\uc11c \ube44\uc988\ub2c8\uc2a4\ub77c\uba74 \uc9c0\uae08 \uc138\uc0c1\uc5d0 \ud544\uc694\ud55c \ubcc0\ud654\ub97c \uc77c\uc73c\ud0ac \uc218 \uc788\uaca0\ub2e4\ub294 \uc0dd\uac01\uc744 \ub2e4\uc2dc\uae08 \ud558\uac8c \ub410\uc2b5\ub2c8\ub2e4.<\/h2>\n

\ud63c\ub780\uc2a4\ub7ec\uc6b4 \uba87 \ud574\ub97c \uc9c0\ub098\uba74\uc11c \ub9c8\ucf00\ud305\uc744 \ud1b5\ud574 \uac00\uce58 \uc804\ud30c\uc5d0 \ub098\uc11c\ub294 \ube0c\ub79c\ub4dc\uac00 \ub298\uc5b4\ub098\uae30 \uc2dc\uc791\ud588\uc2b5\ub2c8\ub2e4. \uae30\uc5c5 \uc724\ub9ac\uc5d0 \ub3d9\uc870\ud558\ub294 \uc0ac\ub78c\uc774 \uc99d\uac00\ud558\ub294 \uac00\uc6b4\ub370, \uc5f0\uad6c\uc5d0 \ub530\ub974\uba74 \uc774\ub7ec\ud55c \uc0ac\ub78c\ub4e4\uc740 \ud574\ub2f9 \ube0c\ub79c\ub4dc\uc5d0\uc11c \ubb3c\uac74\uc744 \uc0ac\ub4e0 \uc77c\uc744 \ud558\ub4e0 \uadf8 \ube0c\ub79c\ub4dc\ub97c \uacc4\uc18d \uc9c0\uc9c0\ud55c\ub2e4\uace0 \ud569\ub2c8\ub2e4.<\/p>\n

\uc774 \ub54c\ubb38\uc5d0 \uc6b0\ub9ac\ub294 \uc9c0\ub09c 6\uc6d4 \uc5f4\ub9b0 \ucc3d\uc758\uc131 \ucd95\uc81c Cannes Lions<\/a>\uc5d0\uc11c \uc218\uc0c1\uc791 \ub2e4\uc218\uac00 \uc704\uc640 \uac19\uc740 \uc2dc\ub958\ub97c \ub2f4\uace0 \uc788\ub294 \ubaa8\uc2b5\uc744 \ubcf4\uace0 \ud06c\uac8c \uace0\ubb34\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n

Salesforce\ub294 \uc774\ubbf8 \uc624\ub798 \uc804\ubd80\ud130 \uae30\uc5c5\uc774 \uc138\uc0c1\uc5d0 \ud544\uc694\ud55c \ubcc0\ud654\ub97c \uc77c\uc73c\ud0a8\ub2e4\ub294 \uac1c\ub150\uc744 \uac16\uace0 \uc788\uc5c8\uc2b5\ub2c8\ub2e4. 1999\ub144 Marc Benioff\uac00 \ud68c\uc0ac\ub97c \uc138\uc6b8 \ub54c\ubd80\ud130 \u201cBusiness as a Platform for Change\u201d(\uae30\uc5c5\uc740 \ubcc0\ud654\uc758 \ubc1c\ud310)\ub77c\ub294 \ubb38\uad6c\ub294 \ud575\uc2ec \uac00\uce58\uc600\uc2b5\ub2c8\ub2e4. \uc9c0\uae08\uae4c\uc9c0 \uae00\ub85c\ubc8c \uae30\uc5c5 1500\uacf3\uc774 Salesforce\uc758 1:1:1 \ubaa8\ub378\uc744 \ucc44\ud0dd\ud588\uc2b5\ub2c8\ub2e4. \uadf8 \uc911\uc5d0\uc11c Salesforce\uac00 \ud2b9\ud788 \uc911\uc2dc\ud558\ub294 \uac83\uc774 \ub3d9\uc77c \uc784\uae08\uc785\ub2c8\ub2e4.<\/p>\n

\ubcc0\ud654\ub294 \uc6b0\ub9ac \ubaa8\ub450 \ub3d9\ucc38\ud560 \ub54c\uc5d0\ub9cc \uc77c\uc5b4\ub0a9\ub2c8\ub2e4<\/h2>\n

Salesforce\ub294 \uc804 \uc138\uacc4\uac00 \ub2e4 \uac19\uc774 \uc5b4\ub824\uc6b4 \uc774\ub54c\uc5d0 \ub2e4\ub978 \uae30\uc5c5\uacfc \uadf8 \uadfc\ub85c\uc790\ub4e4\uc774 \uc138\uc0c1\uc5d0 \uc120\ud55c \uc601\ud5a5\ub825\uc744 \uc804\ud30c\ud558\uc5ec \uacf5\ud3c9\ud558\uace0 \ud3c9\ub4f1\ud558\uba70 \uc9c0\uc18d \uac00\ub2a5\ud55c \ubbf8\ub798\ub97c \uac74\uc124\ud558\ub3c4\ub85d \ub3d5\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc5ec\uae30 \uadf8 \uae38\uc744 \uc120\ub3c4\ud558\uace0 \uc788\ub294 \ub2e4\uc12f \ucea0\ud398\uc778\uc744 \uc18c\uac1c\ud569\ub2c8\ub2e4.<\/p>\n

\"\uc2ac\ub799<\/p>\n

\uc9c0\uc18d \uac00\ub2a5\uc131\uc758 \uc0c1\uc9d5 \u201c\ud638\ud504 \ub9ac\ud504\u201d<\/h2>\n

\uace0\uc591\uc774 \uba39\uc774 \ud68c\uc0ac\uac00 \uc778\ub3c4\ub124\uc2dc\uc544\uc758 \uc0b0\ud638\ucd08\uc5d0 \uad00\uc2ec\uc744 \uac16\ub294\ub2e4\uace0 \ud558\uba74 \ucc98\uc74c\uc5d0\ub294 \uc120\ub73b \uc774\ud574\uac00 \uc548 \ub420 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 Sheba\ub77c\uace0 \ud558\ub294 \uc774 \uae30\uc5c5\uc740 \uc9c0\uc18d \uac00\ub2a5\uc131\uc744 \uc9c0\ud0a4\uba70 \uc7a1\uc740 \ubb3c\uace0\uae30\ub9cc \uc774\uc6a9\ud558\ub294, \ubc14\ub2e4 \ubcf4\ud638\uc5d0 \uc55e\uc7a5\uc11c\ub294 \uae30\uc5c5\uc785\ub2c8\ub2e4. \uc778\ub3c4\ub124\uc2dc\uc544\uc5d0 \uc788\ub294 \uc774 \uc0b0\ud638\ucd08(\ub9ac\ud504)\ub294 \uc8fd\uc740 \uac83\uc774\ub098 \ub2e4\ub984\uc5c6\ub294 \uc0c1\ud0dc\uc600\uc2b5\ub2c8\ub2e4. 1950\ub144\ub300 \uc774\ud6c4 \uc804 \uc138\uacc4 \uc0b0\ud638\ucd08\uc758 50%\uac00 \uc0ac\ub77c\uc84c\uc73c\ub2c8 \uc0c8\ub85c\uc6b8 \uac83\ub3c4 \uc5c6\ub294 \uc77c\uc785\ub2c8\ub2e4. \ubcf4\ud638 \uc870\uce58\ub97c \ud558\uc9c0 \uc54a\ub294\ub2e4\uba74 \uc55e\uc73c\ub85c 20\ub144 \uc774\ub0b4\uc5d0 90%\uac00 \uba78\uc885\uc744 \uba74\uce58 \ubabb\ud569\ub2c8\ub2e4.<\/p>\n

\uc0b0\ud638\ucd08\ub294 \ubc14\ub2e4 \uc0dd\ubb3c\uc774 \uacc4\uc18d \uc0b4\uc544\uac08 \uc218 \uc788\ub294 \ud130\uc804\uc785\ub2c8\ub2e4. \uc774\uc5d0 Sheba\ub294 AMV BBDO\uc640 \ud568\uaed8 \ud638\ud504 \ub9ac\ud504<\/a>(Hope Reef) \ucea0\ud398\uc778\uc744 \uc2dc\uc791\ud588\uc2b5\ub2c8\ub2e4. H-O-P-E\ub77c\ub294 \uae00\uc790\uac00 \uc0c8\uaca8\uc9c4 \ubcf4\ud638 \uc554\ucd08\ub97c \uc57d 115\ud53c\ud2b8 \ub192\uc774\ub85c \uc138\uc6e0\uace0, \uc774 \uad6c\uc870\ubb3c\uc740 Google Earth\uc5d0\uc11c\ub3c4 \ubcf4\uc785\ub2c8\ub2e4. \ubd88\uacfc 2\ub144 \ub9cc\uc5d0 \uac70\uc758 \ub2e4 \uc8fd\ub2e4\uc2dc\ud53c \ud588\ub358 \uc0b0\ud638\ucd08\uac00 70% \uac00\uae4c\uc774 \ub418\uc0b4\uc544\ub0ac\uc2b5\ub2c8\ub2e4. \ubb3c\uace0\uae30 \uac1c\uccb4\uc218\ub294 300% \ub298\uc5c8\uace0 \uc0b0\ud638 \uba74\uc801\ub3c4 6900% \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4. \uc774 \ud504\ub85c\uc81d\ud2b8\uc758 \uc131\uacf5\uc740 \uc138\uacc4 \uacf3\uacf3\uc5d0\uc11c \ub2e4\ub978 \ud504\ub85c\uc81d\ud2b8\uc5d0 \uadc0\uac10\uc774 \ub418\uc5c8\uc2b5\ub2c8\ub2e4. Sheba\ub294 2029\ub144\uae4c\uc9c0 \uc804 \uc138\uacc4 \uc0b0\ud638\ucd08\ub97c 200\ub9cc \ud3c9\ubc29 \ud53c\ud2b8\ub9cc\ud07c \ubcf5\uc6d0\ud558\uaca0\ub2e4\uace0 \uacf5\uc5b8\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc2dc\uc0ac\uc810: \uae30\ud6c4 \ubcc0\ud654\ub294 \ud63c\uc790 \ud574\uacb0\ud560 \uc218 \uc5c6\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \ud06c\uace0 \uacfc\uac10\ud55c \ud589\ub3d9\uc774 \ud30c\uc7a5\uc744 \uc77c\uc73c\ucf1c \ub354 \ud070 \ubcc0\ud654\ub97c \ucd09\ubc1c\ud560 \uc218\ub294 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\"\uc2ac\ub799<\/p>\n

\ud3c9\ub4f1\uacfc \ud601\uc2e0\uc744 \uc785\uc99d\ud574 \ubcf4\uc778 \ub370\uc774\ud130 \ud2f0\uc5d4\ub2e4<\/h2>\n

WeCapital\uacfc DDB Mexico\ub294 \u201c\ub370\uc774\ud130 \ud2f0\uc5d4\ub2e4<\/a>\u201d(Data Tienda) \ucea0\ud398\uc778\uc744 \ud1b5\ud574 \uba55\uc2dc\ucf54\uc5d0\uc11c \uc5ec\uc131\uc744 \uc704\ud55c \ub300\ucd9c \uc790\uae08\uc758 \ud544\uc694\uc131\uc744 \ud655\uc778\ud588\uc2b5\ub2c8\ub2e4. \ubb34\uc2a8 \ubb38\uc81c\uac00 \uc788\uc5c8\uc744\uae4c\uc694? \uba55\uc2dc\ucf54\uc5d0\ub294 \ub3d9\ub124 \uad6c\uba4d\uac00\uac8c\uc5d0\uc11c \ub3c8\uc744 \ube4c\ub9ac\ub294 \uac83 \uc678\uc5d0\ub294 \uc2e0\uc6a9 \uac70\ub798\ub97c \ud574 \ubcf8 \uc801\uc774 \uc5c6\ub294 \uc5ec\uc131\uc774 \ub9ce\uc2b5\ub2c8\ub2e4. \uc774\uc5d0 \ub450 \ud68c\uc0ac\ub294 \uc804\uad6d\uc5d0 \ub3c5\ub9bd \uc810\ud3ec\uc640 \uc5f0\uacc4\ub41c \ub124\ud2b8\uc6cc\ud06c\ub97c \uad6c\ucd95, \ub300\ucd9c \uc774\ub825\uc774 \uc5c6\ub294 \uba55\uc2dc\ucf54 \uc5ec\uc131 83%\ub97c \ub3d5\ub294\ub2e4\ub294 \uacc4\ud68d\uc744 \ub9c8\ub828\ud588\uc2b5\ub2c8\ub2e4. \uc5ec\uc131\ub4e4\uc774 \ub370\uc774\ud130\ub97c \uc785\ub825\ud558\uba74 \ub370\uc774\ud130\ub294 \ubd07\uc744 \ud1b5\ud574 \uc804\uc1a1\ub3fc \uc2e0\uc6a9 \uc810\uc218\uac00 \uacc4\uc0b0\ub429\ub2c8\ub2e4. \uadf8\ub7ec\uba74 \uc5ec\uc131\ub4e4\uc740 \uc601\uc138\uc5c5\uc790 \ub300\ucd9c\uc744 \uc2e0\uccad\ud558\uace0 \uc218\ub839\ud558\ub294 \uad6c\uc870\uc785\ub2c8\ub2e4.<\/p>\n

\uacb0\uacfc: \ud50c\ub7ab\ud3fc\uc5d0 \uac00\uc785\ud55c \uc5ec\uc131\uc758 23%\uac00 \uc740\ud589\uc5d0\uc11c \uc0ac\uc5c5 \uc790\uae08\uc73c\ub85c \ub9c8\uc774\ud06c\ub85c\ud06c\ub808\ub527\uc744 \ubc1b\uc558\uace0 5\ub9cc\uc5ec \uc810\uc8fc\uc5d0\uac8c 1\ub9cc \uac74\uc774 \ub118\ub294 \uc5ec\uc2e0 \uc774\ub825\uc774 \uc0dd\uacbc\uc2b5\ub2c8\ub2e4. \uc774 \ucea0\ud398\uc778\uc774 \uc0b6\uc744 \ubc14\uafb8\uace0 \uc788\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n

\uc2dc\uc0ac\uc810: \uc790\uae30 \uc7ac\ub2a5\uc744 \ubc1c\ud718\ud574 \ub354 \ub9ce\uc740 \uc0ac\ub78c\uc774 \uc131\uacf5\ud560 \uc218 \uc788\ub294 \uae38\uc744 \ub354 \ub9ce\uc774 \ub9cc\ub4e4\uc5b4 \uc8fc\uace0 \uc788\ub2e4\uba74 \uadf8\uac83\uc740 \ud3c9\ub4f1\uc5d0 \uae30\uc5ec\ud560 \ubfd0\ub9cc \uc544\ub2c8\ub77c \uc790\uc2e0\uc758 \ud601\uc2e0 \ub2a5\ub825\uc744 \ub4dc\ub7ec\ub0b4\uace0 \uc788\ub294 \uac83\uc774\uae30\ub3c4 \ud569\ub2c8\ub2e4.<\/p>\n

\"\uc2ac\ub799<\/p>\n

\ud3c9\ub4f1\uc744 \uc678\uce58\uace0 \ud601\uc2e0\uc744 \ud1b5\ud55c \uc2e0\ub8b0 \ud68c\ubcf5\uc5d0 \uae30\uc5ec\ud558\ub294 \u201cThe Unfiltered History Tour\u201d(\uc0dd\uc0dd\ud55c \uc5ed\uc0ac \ud22c\uc5b4)<\/h2>\n

\ubc15\ubb3c\uad00\uc744 \ub458\ub7ec\ubcf4\uba70 \ubbf8\uc220\uc791\ud488\uacfc \uc608\uc220\ud488\uc774 \ucc38 \uba4b\uc788\ub2e4\uace0 \uc0dd\uac01\ud558\uba74\uc11c\ub3c4 \uc5b4\ub514\uc11c \uc654\ub294\uc9c0\ub294 \uc0dd\uac01\ud574 \ubcf8 \uc801 \uc5c6\ub294 \uc0ac\ub78c\uc774 \ub9ce\uc2b5\ub2c8\ub2e4. Vice Media\ub294 \uc778\ub3c4\uc758 Dentsu Creative\uc640 \ud568\uaed8 \ub300\uc601 \ubc15\ubb3c\uad00\uc5d0 \uc18c\uc7a5\ub41c \uc791\ud488 \uc911\uc5d0\uc11c \uac15\ud0c8\ud574 \uc628 \uac83\uc774 \uba87\uc774\ub098 \ub418\ub294\uc9c0 \ubc1d\ud788\ub294 \uc791\uc5c5\uc744 \ud588\uc2b5\ub2c8\ub2e4. \uadf8 \uacb0\uacfc\uac00 \ubc14\ub85c Unfiltered History Tour<\/a>(\uc0dd\uc0dd\ud55c \uc5ed\uc0ac \ud22c\uc5b4)\uc785\ub2c8\ub2e4.<\/p>\n

\uc774 \ucea0\ud398\uc778\uc5d0\uc11c\ub294 \uc99d\uac15 \ud604\uc2e4\uacfc \ubab0\uc785\ud615 \uc624\ub514\uc624\ub97c \ud1b5\ud574 \uc804\uc2dc \uc791\ud488\uc774 \ubcf8\ub798 \uc18d\ud574 \uc788\uc5c8\ub358 \ub098\ub77c \uc0ac\ub78c\ub4e4\uc758 \ubaa9\uc18c\ub9ac\ub97c \ube4c\ub824 \uc0ac\uc5f0\uc744 \ub4e4\ub824 \uc90d\ub2c8\ub2e4. \uc774 \uc18c\uc15c \ud504\ub85c\uc81d\ud2b8\ub294 \ub9ce\uc740 \uc774\uc5d0\uac8c \uacf5\uac10\uc744 \ubd88\ub7ec \uc77c\uc73c\ud0a4\uace0 \ucc3d\uc791\uc790\uc640 \uac10\uc0c1\uc790 \ubaa8\ub450\uc5d0\uac8c \uae4a\uc740 \uac10\ub3d9\uc744 \uc120\uc0ac\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc2dc\uc0ac\uc810: \ubd88\ud3c9\ub4f1\uc744 \uc81c\ub300\ub85c \ud30c\uc545\ud558\uace0, \uc544\ubb34\ub3c4 \ubb3b\uc9c0 \uc54a\uc558\ub358 \uc9c8\ubb38\uc744 \ud558\uace0, \uae30\uc220\ub85c \uc778\uc2dd\uc744 \uc81c\uace0\ud558\uace0 \uacf5\uac10\uc744 \ubd88\ub7ec\uc77c\uc73c\ud0a4\uba74 \ud3c9\ub4f1\uc744 \ub354 \uac1c\uc120\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\"\uc2ac\ub799<\/p>\n

\ud3c9\ub4f1\uacfc \uac1c\uc778\uc758 \uc9c0\uc18d \uac00\ub2a5\uc131\uc744 \ud601\uc2e0\ud558\ub294 \u201cThe Breakaway\u201d(\ud0c8\ud53c)<\/h2>\n

\ubc88\uc544\uc6c3 \ubc0f \uc9c1\uc6d0 \uc774\uc9c1 \ubc29\uc9c0\ub294 \uace0\uac1d \uacbd\ud5d8 \uac1c\uc120\uc744 \uc704\ud55c \uc911\uc694 \uc694\uc18c\ub85c, \ub9e4\ucd9c\uc5d0\ub3c4 \uc601\ud5a5\uc744 \ubbf8\uce60 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud790\ud2bc\uc740 \uc874\uacbd, \ud3ec\uc6a9, \uce5c\uc808\uc758 \ubb38\ud654\ub97c \uac00\uc7a5 \uc6b0\uc120\uc2dc\ud569\ub2c8\ub2e4. \uc774\ub294 “\uc6b0\ub9ac\ud300\uc774 \ud790\ud2bc\uc758 \uce5c\uc808\uc744 \uc9c1\uc811 \uacbd\ud5d8\ud560 \ub54c, \uc6b0\ub9ac \uace0\uac1d\uc5d0\uac8c \uc774\ub97c \ubcf4\ub2e4 \uc9c4\uc2e4\ub418\uac8c \ud45c\ud604\ud560 \uc218 \uc788\ub2e4.”\ub77c\ub294 \uc2e4\ucf55\uc758 \ub9d0\uc5d0\uc11c \ub098\ud0c0\ub0a9\ub2c8\ub2e4.<\/p>\n

\uc9c1\uc6d0\ub4e4\uc5d0\uac8c \uc774\ub7ec\ud55c \ud790\ud2bc\uc758 \uce5c\uc808\uc744 \uc804\ub2ec\ud558\uae30 \uc704\ud574 \uacbd\uc601\uc9c4\uc740 \uc774\ub4e4\uc774 \ub9de\uc774\ud558\ub294 \uace0\uac1d\uacfc \ube44\uc2b7\ud55c \uacbd\ud5d8\uc744 \uc9c1\uc6d0\uc5d0\uac8c \uc81c\uacf5\ud569\ub2c8\ub2e4. \ud300\uc6d0\ub4e4\uc740 \ubcf8\uc778, \uce5c\uad6c, \uac00\uc871\uc744 \uc704\ud55c \uc5ec\ud589 \ud560\uc778 \ud504\ub85c\uadf8\ub7a8\uc778 \uace0\ud790\ud2bc(Go Hilton)\uc744 \uc774\uc6a9\ud560 \uc218 \uc788\ub294\ub370, \uac70\uc758 1,500\ub9cc \uac74\uc5d0 \ub2ec\ud558\ub294 \ud638\ud154 \uc219\ubc15 \ud560\uc778 \ud61c\ud0dd\uc774 \uc81c\uacf5\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc5f0\uad6c\uc5d0 \ub530\ub974\uba74 \uace0\uac1d\uc774 \ube0c\ub79c\ub4dc\ub97c \uc0ac\ub791\ud558\ub3c4\ub85d \ub9cc\ub4dc\ub294 \uac00\uc7a5 \ube60\ub978 \ubc29\ubc95\uc740 \uc9c1\uc6d0\uc774 \uc790\uc2e0\uc758 \uc9c1\uc5c5\uc744 \uc0ac\ub791\ud558\ub3c4\ub85d \ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \ud790\ud2bc\uc740 \uc9c1\uc6d0\ub4e4\uc758 \uc9c4\uc2e4\ud55c \ucc38\uc5ec, \ud68c\uc0ac\uc640 \uace0\uac1d\uc744 \ud558\ub098\ub85c \uc5f0\uacb0\ud558\ub294 \ud1b5\ud569 \uae30\uc220\uc5d0 \ub300\ud55c \ud22c\uc790\ub97c \ud1b5\ud574 \ub0ae\uc740 \uc9c1\uc6d0 \uc774\uc9c1\ub960, \ub192\uc740 \uace0\uac1d \ub9cc\uc871\ub3c4 \ubc0f \uc7a5\uae30\uc801\uc774\uace0 \uc9c0\uc18d \uac00\ub2a5\ud55c \ub9e4\ucd9c \uc131\uc7a5\uc744 \ub2ec\uc131\ud560 \uc218 \uc788\uc74c\uc744 \ubcf4\uc5ec\uc8fc\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n

\uc2dc\uc0ac\uc810: \ube44\uc988\ub2c8\uc2a4\ub97c \ubcc0\ud654\uc758 \ud1a0\ub300\ub85c \uc774\uc6a9\ud560 \ub54c \ud604\uc548\uc5d0 \ub300\ud55c \uc785\uc7a5 \ud45c\uba85\uc774\ub098 \uc790\uc120 \ud65c\ub3d9\uc5d0 \uadf8\uccd0\uc11c\ub294 \uc548 \ub429\ub2c8\ub2e4. \uc81c\ud488\uc774 \uadf8 \ubcc0\ud654\ub97c \uc5bc\ub9c8\ub098 \ub4b7\ubc1b\uce68\ud560 \uc218 \uc788\uc744\uc9c0 \uc0dd\uac01\ud574 \ubd10\uc57c \ud569\ub2c8\ub2e4.<\/p>\n

\"\uc2ac\ub799<\/p>\n

\ud601\uc2e0\uacfc \uc9c1\uc6d0\uc758 \uc5c5\ubb34 \ud658\uacbd \ubaa8\ub450\uc5d0 \uc8fc\ubaa9\ud558\ub294 \u201cEscape From the Office\u201d(\uc0ac\ubb34\uc2e4 \ud0c8\ucd9c)<\/h2>\n

2020\ub144 \uc774\ud6c4 \uc9c1\uc6d0\uc758 \uc5c5\ubb34 \ud658\uacbd\uc5d0 \ub2e4\uc2dc\uae08 \uc8fc\ubaa9\ud558\ub294 \uae30\uc5c5\uc774 \ub298\uc5b4\ub098\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \ubaa8\ub450 \ub2e4 \uad6c\uccb4\uc801\uc778 \uc870\uce58\ub97c \ucde8\ud55c \uac83\uc740 \uc544\ub2d9\ub2c8\ub2e4. Apple\uc740 \ub2e4\ub978 \uae30\uc5c5\uc5d0\uac8c \ubcf8\ubcf4\uae30\uac00 \ub418\uace0\uc790 \uc9c1\uc6d0\ub4e4\uc758 \uc5c5\ubb34 \ud658\uacbd\uc744 \uae0d\uc815\uc801\uc73c\ub85c \uc870\uc131\ud560 \ud544\uc694\uc131\uc744 \ubd80\uac01\ud558\uace0 \ub098\uc130\uc2b5\ub2c8\ub2e4.<\/p>\n

\uadf8\ub9ac\uace0 \uadf8 \uc77c\ud658\uc73c\ub85c \uc7ac\ubbf8\uc788\ub294 \ubc14\uc774\ub7f4 \ub2e8\ud3b8 \uc601\ud654 work-from-home<\/a>(\uc7ac\ud0dd\uadfc\ubb34)\uc5d0 \uc774\uc5b4 \uc601\ud654 \uc81c\uc791\uc0ac Smuggler\uc640 \ud568\uaed8 \u201cEscape From the Office<\/a>\u201d(\uc0ac\ubb34\uc2e4 \ud0c8\ucd9c)\ub97c \uc120\ubcf4\uc600\uc2b5\ub2c8\ub2e4. \uc774 \uc601\ud654\ub294 9\ubd84\uc9dc\ub9ac \ub2e8\ud3b8\uc73c\ub85c \uc804\ud3b8\uc5d0 \ucd9c\uc5f0\ud588\ub358 \ub124 \uc9c1\uc6d0\uc774 \ub610 \ub4f1\uc7a5\ud569\ub2c8\ub2e4. \ub124 \uc0ac\ub78c\uc740 \ud1b5\uc81c\ud558\uae30 \uc88b\uc544\ud558\ub294 \uc0c1\uc0ac\ub85c \uc778\ud574 \uc870\uc131\ub41c \uc5b5\uc555\uc801 \uadfc\ub85c \ud658\uacbd \ub54c\ubb38\uc5d0 \ud68c\uc0ac\uc5d0\uc11c \uc77c\ud558\uae30\uac00 \uc2eb\uc2b5\ub2c8\ub2e4. \uadf8\ub798\uc11c \ub2e4\ub2c8\ub358 \ud3ec\uc7a5 \ud68c\uc0ac\ub97c \uadf8\ub9cc\ub450\uace0 \uc9c1\uc811 \ucc3d\uc5c5\uc744 \ud558\uae30\ub85c \ud569\ub2c8\ub2e4. \uc544\uc774\ud15c\uc740 \uc774\uc911 \ud3ec\uc7a5\uc774 \ud544\uc694 \uc5c6\ub294 \uc1fc\ud551\ubc31.<\/p>\n

\uc544\uc774\ub514\uc5b4\ub294 \ub300\ubc15\uc774 \ub098\uace0, \uc61b \uc0c1\uc0ac\ub294 \uc774\ub4e4\uc5d0\uac8c \uac70\uc808\ud558\uae30 \ud798\ub4e0 \uc81c\uc548\uc744 \ud569\ub2c8\ub2e4. \uacb0\uad6d \uac70\uc808\uc744 \ud558\uc9c0\ub9cc, \ubaa8\ub450 \uafc8\uc5d0\uc11c \uc77c\uc5b4\ub09c \uc77c\uc774\uc5c8\uc2b5\ub2c8\ub2e4. \ub2e4\uc2dc \ud604\uc2e4\ub85c \ub3cc\uc544\uc628 \ub124 \uc0ac\ub78c. \uc774\ubc88\uc5d4 \uc9c4\uc9dc\ub85c \uc9c1\uc7a5 \ud0c8\ucd9c \ubaa8\uc758\ub97c \uc2dc\uc791\ud569\ub2c8\ub2e4.<\/p>\n

\uc2dc\uc0ac\uc810: \ucea0\ud398\uc778\uc740 \uc720\uba38\ub97c \uac00\ubbf8\ud558\uba74 \ud6a8\uacfc\uac00 \ubc30\uac00\ub429\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"

\ucd5c\uadfc \ubc1c\ud45c\ub41c Cannes Lions \uc218\uc0c1\uc791\ub4e4\uc744 \ubcf4\uba74\uc11c \ube44\uc988\ub2c8\uc2a4\ub77c\uba74 \uc9c0\uae08 \uc138\uc0c1\uc5d0 \ud544\uc694\ud55c \ubcc0\ud654\ub97c \uc77c\uc73c\ud0ac \uc218 \uc788\uaca0\ub2e4\ub294 \uc0dd\uac01\uc744 \ub2e4\uc2dc\uae08 \ud558\uac8c \ub410\uc2b5\ub2c8\ub2e4. \ud63c\ub780\uc2a4\ub7ec\uc6b4 \uba87 \ud574\ub97c \uc9c0\ub098\uba74\uc11c \ub9c8\ucf00\ud305\uc744 \ud1b5\ud574 \uac00\uce58 \uc804\ud30c\uc5d0 \ub098\uc11c\ub294 \ube0c\ub79c\ub4dc\uac00 \ub298\uc5b4\ub098\uae30 \uc2dc\uc791\ud588\uc2b5\ub2c8\ub2e4. \uae30\uc5c5 \uc724\ub9ac\uc5d0 \ub3d9\uc870\ud558\ub294…<\/p>\n","protected":false},"author":805,"featured_media":686,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_content_type":[],"blog":[137,85,180],"coauthors":[8],"class_list":["post-692","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","blog-equality","blog-marketing","blog-sustainability"],"yoast_head":"\n\uc0ac\ud68c\uc801 \ubb38\uc81c\ub97c \uc758\ubbf8\uc788\uac8c \ub2f4\uc740 \ucea0\ud398\uc778 - \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce<\/title>\n<meta name=\"description\" content=\"\uae30\uc5c5\uc740 \uc774\uc724 \ucc3d\ucd9c\uc744 \ub118\uc5b4 \ub354 \ub098\uc740 \uc138\uc0c1\uc744 \ub9cc\ub4e4\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uc704\uae30\uc5d0 \ucc98\ud55c \uc9c0\uad6c\ub97c \uad6c\ud558\uace0 \uc2e0\ub8b0\ubc1b\ub294 \uae30\uc5c5\uc774 \ub418\uae30 \uc704\ud55c \uc138\uc77c\uc988\ud3ec\uc2a4\uc758 \uc57d\uc18d, Team Earth\ub97c \uc18c\uac1c\ud569\ub2c8\ub2e4. \uc131\uacf5\uc801\uc778 \uc9c0\uc18d\uac00\ub2a5\uacbd\uc601(ESG)\uacfc \ub137\uc81c\ub85c \ub2ec\uc131\uc744 \uc704\ud55c \uc601\uac10\uc744 \uc5bb\uace0 \ubcc0\ud654\ub97c \uc2dc\uc791\ud574 \ubcf4\uc138\uc694.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/kr\/blog\/brand-campaigns-team-earth\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\uc0ac\ud68c \ubb38\uc81c\ub97c \uc758\ubbf8 \uc788\uac8c \uc870\uba85\ud558\uc5ec \uc0c1\uc744 \ubc1b\uc740 \ube0c\ub79c\ub4dc \ucea0\ud398\uc778 \ub2e4\uc12f \uac00\uc9c0\" \/>\n<meta property=\"og:description\" content=\"\uae30\uc5c5\uc740 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