{"id":712,"date":"2022-02-23T20:28:00","date_gmt":"2025-11-12T20:28:42","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=712"},"modified":"2025-11-27T08:24:48","modified_gmt":"2025-11-26T23:24:48","slug":"value-of-trust","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/kr\/blog\/value-of-trust\/","title":{"rendered":"\uace0\uac1d\uc740 \uae30\uc5c5\uc744 \uc2e0\ub8b0\ud560\uae4c\uc694? \uc2e0\ub8b0\ub97c \uc9c0\ud45c\ub85c \ub098\ud0c0\ub0bc \uc218 \uc788\ub294 \ubc29\ubc95\uc774 \uc788\ub2e4\ub294 \uac78 \uc544\uc2ed\ub2c8\uae4c?"},"content":{"rendered":"<p>\uc2e0\ub8b0\ub294 \ucd94\uc0c1\uc801\uc778 \uac1c\ub150\uc73c\ub85c \ub9ce\uc740 \uae30\uc5c5\uc774 \uc2e0\ub8b0 \uad00\ub9ac\uc5d0 \uc5b4\ub824\uc6c0\uc744 \uacaa\uc2b5\ub2c8\ub2e4. \uae30\uc5c5 \uc2e0\ub8b0\ub3c4\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \ud5a5\uc0c1\ud558\uae30 \uc704\ud574\uc11c\ub294 \uc2e0\ub8b0\ub97c \uc870\uc9c1\uc758 \uc8fc\uc694 \ubaa9\ud45c\ub85c \uc124\uc815\ud558\ub294 \uac83\uacfc \uacbd\uc601\uc9c4\uc758 \uc801\uadf9\uc801\uc778 \uae30\uc5ec\uac00 \ud544\uc694\ud569\ub2c8\ub2e4.<\/p>\n<p>\uae30\uc5c5\uc740 \uace0\uac1d\uc758 \uc2e0\ub8b0\ub3c4\ub97c \uac1d\uad00\uc801\uc778 \uc218\uce58\ub85c \ub098\ud0c0\ub0bc \uc218 \uc788\uc5b4\uc57c \ud558\uba70, \uc774\ub97c \uc804\ubb38\uc801\uc73c\ub85c \uad00\ub9ac\ud558\ub294 \uacbd\uc601\uc9c4\uc744 \uad6c\uc131\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774\ubbf8 \ub2e4\uc218\uc758 \uae00\ub85c\ubc8c \uc120\ub450\uae30\uc5c5\uc774 \uc774\ub7ec\ud55c \uc804\ub7b5\uc744 \uc2e4\ud589\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. [\uc138\uc77c\uc988\ud3ec\uc2a4 \ub9d0\ud14c \ubb90\ub7ec(Malte M\u00fceller)]<\/p>\n<p>\uc774\ud574\uad00\uacc4\uc790\uc758 \uc2e0\ub8b0\ub97c \ub04c\uc5b4\ub0b4\ub294 \ubc29\ubc95\uc740 \uc54c\uace0 \uc788\uc9c0\ub9cc \uc774\ub97c \uac1d\uad00\uc801\uc778 \ubc29\ubc95\uc73c\ub85c \uc218\uce58\ud654\ud558\ub294 \uac83\uc5d0 \uc5b4\ub824\uc6c0\uc744 \uacaa\uace0 \uc788\ub098\uc694? \uc774\ub7ec\ud55c \ubb38\uc81c\ub97c \uacaa\uace0 \uc788\ub294 \uac83\uc740 \uc5ec\ub7ec\ubd84\ub9cc\uc774 \uc544\ub2d9\ub2c8\ub2e4.<\/p>\n<p>\ub300\ubd80\ubd84\uc758 \ube44\uc988\ub2c8\uc2a4 \ub9ac\ub354\ub4e4\uc740 \ubaa8\ub4e0 \ud615\ud0dc\uc758 \uc2e0\ub8b0\u2014\ubb3c\ub9ac\uc801, \ub514\uc9c0\ud138, \uac10\uc815\uc801, \uae08\uc804\uc801, \uc724\ub9ac\uc801\u2014\uac00 \uc911\uc694\ud558\ub2e4\ub294 \ub370 \ub3d9\uc758\ud560 \uac83\uc774\uace0, \uc2a4\uc2a4\ub85c \uadf8\ub7f0 \uc2e0\ub8b0\ub97c \ubc1b\uc744 \ub9cc\ud55c \uac00\uce58\uac00 \uc788\ub2e4\uace0 \ud3c9\uac00\ud560 \uac83\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc6b0\ub9ac\uac00 \uac04\uacfc\ud558\ub294 \uac83\uc740 \ub300\ubd80\ubd84\uc758 \uc870\uc9c1\ub4e4\uc774 \uc2e0\ub8b0\ub97c \uce21\uc815\ud558\uac70\ub098, \uc815\ub7c9\ud654\ud558\uac70\ub098, \uc2ec\uc9c0\uc5b4 \uc815\uc758\ud558\uc9c0\ub3c4 \uc54a\ub294\ub2e4\ub294 \uac83\uc785\ub2c8\ub2e4. \ub2e4\ub4e4 \uac15\uc870\ud558\ub294 \uc2e0\ub8b0\uc758 \uc804\ub7b5\uc801 \uc601\ud5a5\ub825\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0, \uc2e0\ub8b0\ub97c \uc804\ub2f4\ud558\ub294 \ucd5c\uace0 \uacbd\uc601\uc9c4\uc774 \ub530\ub85c \uc5c6\ub294 \uac83\uc740 \ubb3c\ub860\uc774\uace0\uc694.<\/p>\n<p>\uc2e0\ub8b0\ub294 \uc804\ub7b5\uc801 \ud544\uc218\uc694\uc18c\ub85c \uc790\ub9ac\uc7a1\uc544 \uc774\uc81c \ube44\uc988\ub2c8\uc2a4 \ub9ac\ub354\ub4e4\uc774 \uc2e0\ub8b0\ub97c \uc815\uc758\ud558\uace0, \uce21\uc815\ud558\uace0, \uc815\ub7c9\ud654\ud558\ub294 \ub370 \ud544\uc694\ud55c \uaddc\uc728\ub9c8\uc800 \uc0dd\uaca8\ub0ac\uc2b5\ub2c8\ub2e4. \ub51c\ub85c\uc774\ud2b8\ub294 \ubc14\ub85c \uadf8\ub7f0 \ubc29\uc2dd\uc744 \ub3c4\uc785\ud55c \uae30\uc5c5 \uc911 \ud558\ub098\ub85c, 2021\ub144 17\uac1c\uc758 \uc2e0\ub8b0 \ubc94\uc704\ub97c \uc544\uc6b0\ub974\ub294 \uc790\uccb4 \uc2e0\ub8b0\ub3c4 \uce21\uc815 \ud50c\ub7ab\ud3fc(Trust Measurement Platform)\uc744 \ucd9c\uc2dc\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc774 17\uac1c\uc758 \ubc94\uc704 \uc911 \uba87 \uac00\uc9c0\ub294 \uc774\ubbf8 \uc775\uc219\ud55c \uac83\ub4e4\uc785\ub2c8\ub2e4. \uc724\ub9ac, \uc0ac\uc774\ubc84 \ubcf4\uc548, \uc7ac\uc815 \uac74\uc804\uc131, \uacbd\uc601 \ub4f1\uc774 \uadf8\uac83\uc774\uc8e0. \ub2e4\ub978 \uba87 \uac00\uc9c0\ub294 \ud604 \uc2dc\ub300\ub97c \ubc18\uc601\ud55c \uac83\uc73c\ub85c\uc11c, \ubb38\ud654 \ubc0f \ubaa9\uc801, \uc5c5\ubb34 \uacbd\ud5d8, \ub2e4\uc591\uc131, \ud3c9\ub4f1 \ubc0f \ud3ec\uc6a9(Diversity, Equity, and Inclusion, DEI)\uc5d0 \ub300\ud55c \ud5cc\uc2e0, \ud658\uacbd, \uc0ac\ud68c \ubc0f \uc9c0\ubc30\uad6c\uc870(Environmental, Social, and Governance, ESG) \uad00\ub828 \uc774\uc288\ub97c \ud3ec\ud568\ud569\ub2c8\ub2e4.<\/p>\n<p>\u201c\uc124\ubb38 \uc870\uc0ac\uc5d0 \uc751\ub2f5\ud55c CXO\uc758 96%\uac00 \uc2e0\ub8b0\uac00 \uc911\uc694\ud558\ub2e4\uace0 \ub2f5\ud588\uc73c\ub098, \ub9ce\uc740 \uc774\ub4e4\uc740 \uc774 \uc2e0\ub8b0\uac00 \ubb34\uc5c7\uc744 \uc758\ubbf8\ud558\ub294\uc9c0 \ubab0\ub790\uace0, \uc2e0\ub8b0\ub97c \uc2e4\uc81c\ub85c \uce21\uc815\ud588\ub2e4\uace0 \uc751\ub2f5\ud55c \ube44\uc728\uc740 \ub354 \uc801\uc5c8\ub2e4\u201d\uace0 \ub51c\ub85c\uc774\ud2b8\uc758 \uc2e0\ub8b0 \ucc45\uc784\uc790 \ub9c8\uc774\ud074 \ubcf8\ub2e4\ub294 \ub9d0\ud569\ub2c8\ub2e4. \u201c\uc815\uc758\ud560 \uc218 \uc5c6\ub294 \uac83\uc744 \ubb34\uc2a8 \uc218\ub85c \uce21\uc815\ud560\uae4c\uc694?\u201d<\/p>\n<p>\ubaa8\ub4e0 \uc870\uc9c1\uc740 \ub2e4\uc591\ud55c \uc774\ud574\uad00\uacc4\uc790\ub4e4\uacfc \ub2e4\uc591\ud55c \uc720\ud615\uc758 \uc2e0\ub8b0 \uad00\uacc4\ub97c \ud615\uc131\ud574\uc57c \ud569\ub2c8\ub2e4. \uace0\uac1d\uacfc \uc9c1\uc6d0\uc740 \ubd88\ubcc0\uc758 \uc774\ud574\uad00\uacc4\uc790\ub4e4\uc778 \ubc18\uba74, \uaddc\uc81c\uae30\uad00, \ub9e4\uccb4, \uacf5\ub3d9\uccb4, \uc804\ub7b5\uc801 \uc81c\ud734 \uc5c5\uccb4\ucc98\ub7fc \uc0b0\uc5c5\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9c0\ub294 \uc774\ud574\uad00\uacc4\uc790\ub4e4\ub3c4 \uc788\uc8e0. \uc774 \ub2e4\uc591\ud55c \uc774\ud574\uad00\uacc4\uc790\ub4e4\uc740 \ub54c\ub85c \ub2e4\ub978 \uc774\ud574\uad00\uacc4\uc790\ub4e4\uc758 \uadf8\uac83\uacfc \uc0c1\ucda9\ud558\uae30\ub3c4 \ud558\ub294 \uc790\uc2e0\ub4e4\ub9cc\uc758 \uac00\uce58 \uccb4\uacc4\uc640 \uae30\ub300\uce58\ub97c \uac00\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\u201c\uc774 \uc5bd\ud788\uace0 \uc124\ud0a8 \uc774\ud574\uad00\uacc4\ub294 \ubcf5\uc7a1\ud55c \ubbf8\ub85c \uac19\uc544\uc11c \uc9c1\uad00\uc801\uc774\uc9c0\ub3c4 \uac04\ub2e8\ud558\uc9c0\ub3c4 \uc54a\ub2e4\u201d\uace0 \ubcf8\ub2e4\ub294 \ub9d0\ud569\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc5ec\uae30, \ub300\ubd80\ubd84\uc758 \uc870\uc9c1\uc5d0 \uc801\uc6a9\ud560 \uc218 \uc788\ub294 \ud504\ub808\uc784\uc6cc\ud06c\ub97c \ud558\ub098 \ubcf4\uc5ec\ub4dc\ub9ac\ub824\uace0 \ud569\ub2c8\ub2e4:<\/p>\n<h2>\uc2e0\ub8b0\ub97c \uc815\ub7c9\ud654\ud558\uc138\uc694<\/h2>\n<p>\uacb0\ub860\uc801\uc73c\ub85c \ube44\uc988\ub2c8\uc2a4 \ub9ac\ub354\ub4e4\uc740 \uc2e0\ub8b0\uac00 \uc870\uc9c1\uacfc \uc5c5\ubb34 \uc131\uacfc\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc744 \uc815\ub7c9\ud654 \ud55c \uc218\uce58\uac00 \ud544\uc694\ud569\ub2c8\ub2e4. \uc774\ub294 \uc0b0\uc5c5\uacfc \ubd84\uc57c\ub97c \ub9c9\ub860\ud558\uace0 \ub300\ubd80\ubd84\uc758 \uae30\uc5c5\uc774 \ubabb\ud558\ub294 \uac83 \uc911 \ud558\ub098\uc785\ub2c8\ub2e4.<\/p>\n<p>\ub51c\ub85c\uc774\ud2b8\ub294 \uc2e0\ub8b0\ub97c \uc815\ub7c9\ud654\ud558\uae30 \uc704\ud55c \uccb4\uacc4\uc801\uc774\uace0 \uc77c\uad00\ub41c \uc811\uadfc \ubc29\uc2dd\uc744 \uc81c\uc548\ud558\ub294\ub370, \uc774\ub294 \uc870\uc9c1\uc774 \uc18d\ud55c \uc0b0\uc5c5 \ub0b4\uc5d0\uc11c \uc2e0\ub8b0\uac00 \uc758\ubbf8\ud558\ub294 \ubc14\ub97c \uc815\ud655\ud558\uac8c \uc815\uc758\ud558\ub294 \ub370\uc11c \uc2dc\uc791\ub429\ub2c8\ub2e4. \ucd5c\uc885 \ubaa9\ud45c\ub294 \uc2e0\ub8b0\uc640 \uc5c5\ubb34 \uc131\uacfc\uc758 \uc9c1\uc811\uc801\uc778 \uad00\uacc4\ub97c \ud30c\uc545\ud558\ub294 \ub370 \uc788\uc2b5\ub2c8\ub2e4. \uc2e0\ub8b0 \ud504\ub808\uc784\uc6cc\ud06c \ub0b4\uc758 \uac01 \ub3d9\uc778\uacfc \uc5f0\uad00\ub41c \ubd84\uba85\ud55c \uc131\uacfc \uac1c\uc120\uc810\uc744 \uba85\uc2dc\ud560 \uc218 \uc788\uc5b4\uc57c \ud558\uace0, \uc774\ub97c \ud575\uc2ec \uc131\uacfc \uc9c0\ud45c(KPI)\ub85c \ub098\ud0c0\ub0bc \uc218 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c \uc2e0\ub8b0\uc5d0 \ub300\ud55c \uc778\uc2dd\uc774 \ub0b4\ubd80 \uc774\ud574\uad00\uacc4\uc790\ub4e4 \uc0ac\uc774\uc5d0\uc11c \uc5b4\ub5bb\uac8c \ub2e4\ub978\uc9c0 \uc54c\uc544\uc57c \ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \ub9ac\ub354\ub4e4\uc774 \ubd80\uc11c, \uc0ac\uc5c5 \ubd80\ubb38, \uc9c0\ub9ac\ub97c \uc544\uc6b0\ub974\ub294 \uae30\ub300\uce58\ub97c \ud30c\uc545\ud560 \uc218 \uc788\ub3c4\ub85d \ud569\ub2c8\ub2e4.<\/p>\n<h2>\uae30\uc5c5 \ub514\uc9c0\ud138 \ud601\uc2e0 \uc9c4\ub2e8\uc744 \uc704\ud55c \uccb4\ud06c\ub9ac\uc2a4\ud2b8<\/h2>\n<p>\uae30\uc5c5\uc758 \ub514\uc9c0\ud138 \ud37c\uc2a4\ud2b8 \uc804\ub7b5\uc744 \uc704\ud574\uc11c\ub294 \ubb34\uc5c7\uc774 \ud544\uc694\ud558\uace0, \uc5b4\ub5bb\uac8c \uc774\ub8e8\uc5b4 \ub098\uac00\uc57c \ud560\uae4c\uc694?<\/p>\n<p class=\"text-center\"><a class=\"btn btn-lg btn-primary\" href=\"\/kr\/form\/pdf\/digital-360-checklist\/\" target=\"_blank\" rel=\"noopener\">\uc790\uac00\uc9c4\ub2e8 \uc2dc\uc791\ud558\uae30<\/a><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/d360checklist.png?strip=all&#038;quality=95\" alt=\"IDC\uc758 \uc0c8\ub85c\uc6b4 \uc5f0\uad6c: \uc138\uc77c\uc988\ud3ec\uc2a4\uac00 \ubbf8\uce58\ub294 \uacbd\uc81c \ud6a8\uacfc\" \/><\/p>\n<h2>\uc2e0\ub8b0\ub97c \uce21\uc815\ud558\uc138\uc694<\/h2>\n<p>\u201c\uce21\uc815\ud560 \uc218 \uc5c6\ub294 \uac83\uc740 \uad00\ub9ac\ud560 \uc218\ub3c4 \uc5c6\ub2e4\u201d\ub294 \uaca9\uc5b8\uc774 \ubc14\ub85c \uc5ec\uae30\uc5d0 \ud574\ub2f9\ud569\ub2c8\ub2e4. \uc870\uc9c1\ub4e4\uc740 \uc774\ud574\uad00\uacc4\uc790\ub4e4\uc758 \ubaa9\uc18c\ub9ac\ub97c \uc9c0\uc18d\uc801\uc73c\ub85c \ub4e3\uace0, \uc774\ub97c \uc2e0\ub8b0\uc758 \uc9c0\ud45c\ub85c \uc0bc\uc544\uc57c \ud569\ub2c8\ub2e4. \ud6a8\uacfc\uc801\uc778 \uc21c\uac04 \ud3ec\ucc29\uc744 \uc704\ud574\uc11c\ub294 \uc7a5\uae30\uac04\ubcf4\ub2e4\ub294 \ucd5c\ub300 6\uc8fc \uc774\ub0b4\uc758 \uc9e7\uc740 \uae30\uac04 \ub0b4\uc5d0 \uc218\uc9d1\ub41c \ub370\uc774\ud130\ub85c \uc2e0\ub8b0\ub3c4\ub97c \uce21\uc815\ud574\uc57c \ud569\ub2c8\ub2e4. \u201c\uc2e0\ub8b0\ub97c \uce21\uc815\ud55c \ub4a4 6\uac1c\uc6d4\uc774 \uc9c0\ub098 \ubc1c\ud45c\ud55c\ub2e4\uba74, \uadf8 \uc218\uce58\ub294 \ub354 \uc774\uc0c1 \uc758\ubbf8\uac00 \uc5c6\ub2e4\u201d\uace0 \ubcf8\ub2e4\ub294 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc124\ubb38 \uc870\uc0ac\ubfd0\ub9cc \uc544\ub2c8\ub77c SNS \ubc0f \uc804\ud1b5\uc801 \ub9e4\uccb4\ub97c \ud1b5\ud574 \uc678\ubd80 \uc758\uacac\uc744 \uc218\uc9d1\ud558\ub294 \uac83\ub3c4 \uc911\uc694\ud55c \uce21\uc815 \ubc29\ubc95 \uc911 \ud558\ub098\uc785\ub2c8\ub2e4.<\/p>\n<p>\ubcf8\ub2e4\ub294 \u201c\ub300\ubd80\ubd84\uc758 \uc870\uc9c1\ub4e4\uc740 \uc774\uac78 \uc798 \ubabb\ud55c\ub2e4. \uc678\ubd80 \uad00\uc810\uc5d0 \ub300\ud55c \uc584\ud30d\ud55c \uc774\ud574\ub9cc \uc788\uc744 \ubfd0, \uacfc\uac70 \uc218\uce58\uc640\uc758 \ube44\uad50\ub098 \ud14c\ub9c8\ubcc4\ub85c \uc2e0\ub8b0\ub97c \uad6c\ubd84\ud558\ub294 \ub4f1\uc758 \uc811\uadfc\uc740 \ud558\uc9c0 \uc54a\ub294\ub2e4\u201d\uace0 \uc8fc\uc7a5\ud569\ub2c8\ub2e4.<\/p>\n<p>\ub51c\ub85c\uc774\ud2b8\ub294 \uc0ac\ub0b4\uc5d0 Tableau\ub97c \ud1b5\ud574 \uad6c\ucd95\ud55c \uc790\uccb4 \uc2e0\ub8b0\ub3c4 \uce21\uc815 \ud50c\ub7ab\ud3fc\uc744 \uc801\uc6a9\ud558\uc5ec, \uc2e0\ub8b0\ub97c \uac1c\uc120\ud560 \uc218 \uc788\ub294 \ubd80\ubd84\uc744 \ubc1c\uad74\ud558\ub294 \ub370 \uc9d1\uc911\ud569\ub2c8\ub2e4.<\/p>\n<p>\ub51c\ub85c\uc774\ud2b8 \ube44\uc988\ub2c8\uc2a4, \uae00\ub85c\ubc8c \ubc0f \uc804\ub7b5\uc801 \uc11c\ube44\uc2a4 \ubd84\uc57c\uc758 \ub300\ud45c \ub9e4\ub2c8\uc800\uc778 \uc81c\uc774\uc2a8 \uae30\ub974\uc790\ub2e4\uc2a4\ub294 \u201c\uc2e0\ub8b0\ub97c \uc5bb\uace0 \uc720\uc9c0\ud558\ub294 \uac83\uc740 \uc6b0\ub9ac\uc758 \uace0\uac1d \uae30\uc5c5\ubfd0 \uc544\ub2c8\ub77c \uc6b0\ub9ac \uc870\uc9c1\uc5d0\ub3c4 \ucd5c\uc6b0\uc120 \uc21c\uc704\u201d\ub77c\uace0 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc2e0\ub8b0\uac00 \uce21\uc815\ub418\uba74, \ubd84\uc11d\uc744 \ud1b5\ud55c \uc815\ub7c9\uc801 \ud3c9\uac00\uac00 \ub4a4\ub530\ub985\ub2c8\ub2e4. \uc815\ub7c9\uc801 \ud3c9\uac00\ub97c \ud1a0\ub300\ub85c \ubd80\uc871\ud55c \ubd80\ubd84, \uac15\uc810, \uac1c\uc120\ub420 \uc5ec\uc9c0\ub97c \ud30c\uc545\ud558\ub294 \uac83\uc774\uc8e0.<\/p>\n<p>\ub54c\ub85c \uc678\ubd80 \uc774\ud574\uad00\uacc4\uc790\ub4e4 \ub208\uc5d0\ub294 \ubed4\ud558\uac8c \ubcf4\uc774\ub294 \ubd80\uc871\ud55c \ubd80\ubd84\uc774 \ub0b4\ubd80 \uc774\ud574\uad00\uacc4\uc790\ub4e4\uc758 \ub208\uc5d0\ub294 \uba85\ud655\ud558\uac8c \ubcf4\uc774\uc9c0 \uc54a\ub294 \uacbd\uc6b0\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \ubcf8\ub2e4\ub294 \uc18c\ube44\uc7ac \uae30\uc5c5 \uc911 \ud55c \uacf3\uc758 \uc608\ub97c \ub4ed\ub2c8\ub2e4. \ud574\ub2f9 \uc5c5\uccb4\ub294 \ubcf8\uc778\ub4e4 \uc81c\ud488\uc5d0 \ub300\ud55c \uc218\uc694\ub3c4 \ub192\uace0, \uc9c1\uc6d0\ub4e4\uc758 \ub9cc\uc871\ub3c4\ub3c4 \ub192\ub2e4\uba70, \uc2e0\ub8b0\ub3c4 \ud3c9\uac00\uc758 \ud544\uc694\ub97c \ub290\ub07c\uc9c0 \ubabb\ud558\uace0 \uc788\uc5c8\uc8e0.<\/p>\n<p>\u201c\uadf8 \uae30\uc5c5\uc740 \uc18c\ube44\uc790\ub4e4\uc758 \ubaa9\uc18c\ub9ac\ub97c \ub4e3\uace0 \ub098\uc11c\uc57c \uc81c\ud488 \uac00\uc6a9\uc131\uacfc \uc720\uc0ac \uc81c\ud488 \ubc0f \uc6f9\uc0ac\uc774\ud2b8\ub85c \uc778\ud55c \uc18c\ube44\uc790\ub4e4\uc758 \ubd88\ub9cc\uc774 \ube0c\ub79c\ub4dc\uc758 \ud3c9\ud310\uc744 \ud574\uce58\uace0 \uc788\ub2e4\ub294 \uac83\uc744 \uae68\ub2ec\uc558\uc2b5\ub2c8\ub2e4. \uadf8 \ube0c\ub79c\ub4dc\uc758 \uace0\uac1d\ub4e4\uc740 \ube0c\ub79c\ub4dc\uac00 \uc218\uc694\ub97c \ubd80\ud480\ub9b4 \uc694\ub7c9\uc73c\ub85c \uc77c\ubd80\ub7ec \ud488\uc808 \uc0ac\ud0dc\ub97c \ubc29\uce58\ud588\ub2e4\uace0 \ubbff\uace0 \uc788\uc5c8\uc5b4\uc694. \uc774 \ubaa8\ub4e0 \uac83\uc774 \ub204\uc801\ub418\uc5b4\uc11c \ube0c\ub79c\ub4dc\uc5d0 \ub300\ud55c \uc2e0\ub8b0\ub3c4\ub97c \ub9dd\uce58\uae30 \uc77c\ubcf4 \uc9c1\uc804\uc774\uc5c8\uc8e0.\u201d<\/p>\n<h2>\uc870\uc9c1 \ub0b4 \ucd5c\uace0 \uc2e0\ub8b0 \uad00\ub9ac \ucc45\uc784\uc790\ub97c \uace0\uc6a9\ud574\ubcf4\uc138\uc694<\/h2>\n<p>\uc2e0\ub8b0\uac00 \uc5c5\ubb34 \uc131\uacfc\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc804\ub7b5\uc801 \ud544\uc218 \uc694\uac74\uc774\ub77c\uba74, \uc2e0\ub8b0\ub97c \uc804\ub2f4\ud558\uace0 \uad00\ub828 \uc694\uc18c \ubc0f \uc5c5\ubb34\ub97c \uac10\ub3c5\ud558\ub294 \ucd5c\uace0 \uacbd\uc601\uc9c4(\ucd5c\uace0 \uc2e0\ub8b0 \ucc45\uc784\uc790, CTrO) \uc5ed\uc2dc \ud544\uc218 \uc544\ub2d0\uae4c\uc694?<\/p>\n<p>\uc544\uc9c1 \ub9ce\uc9c0\ub294 \uc54a\uc9c0\ub9cc, \ucd5c\uace0 \uc2e0\ub8b0 \ucc45\uc784\uc790\ub97c \uace0\uc6a9\ud558\ub294 \uae30\uc5c5\ub4e4\uc758 \uc218\ub294 \uc810\uc810 \ub298\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc778\uc0ac\uc774\ud2b8 \uc560\ub110\ub9ac\uc2a4\ud2b8 \ub098\ud0c8\ub9ac \ud0ac\ub9ac\uc548\uc5d0 \ub530\ub974\uba74 2020\ub144\uc5d0\uc11c 2021\ub144 \uc0ac\uc774, \ubbf8\uad6d \ub0b4 \ucd5c\uace0 \uc2e0\ub8b0 \ucc45\uc784\uc790\ub85c \uc0c8\ub85c \uc784\uba85\ub41c \uc0ac\ub78c\uc758 \uc218\ub294 \ub9c1\ud06c\ub4dc\uc778\uc744 \uae30\uc900\uc73c\ub85c 29% \ub298\uc5c8\ub2e4\uace0 \ud569\ub2c8\ub2e4. 10,000\uba85 \uc774\uc0c1\uc758 \uc9c1\uc6d0\uc744 \ub454 \ub300\uae30\uc5c5 \ub610\ub294 \uc911\uacac\uae30\uc5c5, \ud2b9\ud788 \uc18c\ud504\ud2b8\uc6e8\uc5b4 \ubc0f IT \uc11c\ube44\uc2a4 \uae30\uc5c5\uc5d0\uc11c \uc774\ub7f0 \ud604\uc0c1\uc774 \ub69c\ub837\ud558\ub2e4\uace0 \ud569\ub2c8\ub2e4.<\/p>\n<blockquote>\n<p><!-- Single-lined to avoid appearing of unneccesary spaces --><\/p>\n<p>\u201c\uc2e0\ub8b0 \uad00\ub9ac\ub97c \uc704\ud55c \uc778\ub825 \ucc44\uc6a9\uc740 \uae30\uc5c5\uc5d0 \uc788\uc5b4 \ud544\uc218\uc801\uc778 \uacbd\uc601 \uc804\ub7b5\uc774\ub77c\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4.\u201d<\/p>\n<footer>\ub51c\ub85c\uc774\ud2b8 \uc6b4\uc601\ucc45\uc784\uc790 \uacb8 \ubbf8\ub798 \uc2e0\ub8b0 \uad00\ub9ac \ubd80\uc11c \ub9ac\ub354, \ub9c8\uc774\ud074 \ubcf8\ub2e4\ub974(Michael Bondar)<\/footer><\/blockquote>\n<p>\ub9c1\ud06c\ub4dc\uc778\uc5d0 \ub530\ub974\uba74 \ucd5c\uace0 PR \ucc45\uc784\uc790 \ub610\ub294 \ucd5c\uace0 \uae30\uc220 \ub9ac\uc2a4\ud06c \ucc45\uc784\uc790 \ub4f1\uc758 \uc218\uac00 \uafb8\uc900\ud788 \uc99d\uac00\ud558\ub294 \uac83\uc740 \uc2e0\ub8b0\ub97c \ucc28\ubcc4\ud654\uc758 \uc694\uc778\uc73c\ub85c \uad6c\ucd95\ud558\uace0\uc790 \ud558\ub294 \ub300\ub2e4\uc218\uc758 \uae30\uc5c5\ub4e4\uc758 \uad00\uc2ec\uc774 \uc544\uc9c1\uae4c\uc9c0\ub3c4 \ub370\uc774\ud130 \ud504\ub77c\uc774\ubc84\uc2dc\ub098 \ucf58\ud150\uce20 \ub0a8\uc6a9 \ubc29\uc9c0\uc5d0 \uacfc\ub3c4\ud558\uac8c \uc3e0\ub824 \uc788\ub2e4\ub294 \uac83\uc744 \uc758\ubbf8\ud55c\ub2e4\uace0 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n<p>\u201c\uc544\uc9c1 \uadf8 \ud2c0\uc744 \ubc97\uc5b4\ub098 \ub2e4\uc74c \ub2e8\uacc4\ub97c \uc0dd\uac01\ud560 \uc218 \uc788\ub294 \uae30\uc5c5\ub4e4\uc740 \ub9ce\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ud22c\uba85\ub3c4, \uc2e0\ub8b0\ub3c4, \ud3c9\ud310 \ub4f1\uc744 \uc0dd\uac01\ud574\uc57c \ud558\ub294\ub370 \ub9d0\uc785\ub2c8\ub2e4.\u201d \ub9c1\ud06c\ub4dc\uc778 \ud0e4\ub7f0\ud2b8 \uc194\ub8e8\uc158\uc758 \uc778\uc0ac\uc774\ud2b8 \ucc45\uc784\uc790 \uc0b4\ub85c\ub2c8 \uce74\ud37c\ub294 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n<p>\ubcf8\ub2e4\uc5d0 \uc758\ud558\uba74 \uadf8\uac83\uc740 \uad49\uc7a5\ud55c \uc2e4\uc218\uc785\ub2c8\ub2e4.<\/p>\n<p>\u201c\uc81c\uac00 \ubd84\uba85\ud558\uac8c \ub9d0\ud560 \uc218 \uc788\ub294 \uac83\uc740 \uc2e0\ub8b0\ub97c \uc804\ub2f4\ud558\ub294 \ucc45\uc784\uc790\ub294 \uc870\uc9c1\uc5d0 \ubc18\ub4dc\uc2dc \ud544\uc694\ud558\ub2e4\ub294 \uac83\uc785\ub2c8\ub2e4. \uc2e0\ub8b0\uac00 \uc900\uc218, \uc724\ub9ac, \uacbd\uc601, DEI, ESG \ub4f1 \uc218\ub9ce\uc740 \ubd84\uc57c\uc5d0 \uc801\uc6a9\ub41c\ub2e4\ub294 \uac83\uc740 \uc774\uc81c \ubaa8\ub450\uac00 \uc54c\uace0 \uc788\ub294 \uc0ac\uc2e4\uc774\uc8e0. \uadf8\ub807\ub2e4\uba74 \ucd5c\uace0 \uc2e0\ub8b0 \ucc45\uc784\uc790\uac00 \uc874\uc7ac\ud574\uc57c \ud558\ub294 \uac83\ub3c4 \ub2f9\uc5f0\ud55c \uc598\uae30 \uc544\ub2d0\uae4c\uc694? \uc870\uc9c1 \ub0b4 \ub2e4\ub978 \ubaa8\ub4e0 \uc8fc\uc694 \uc790\uc0b0\uc744 \uc804\ub2f4\ud558\ub294 \ucc45\uc784\uc790\uac00 \uc788\ub294 \uac83\ucc98\ub7fc \uc2e0\ub8b0\ub3c4 \ub610\ud55c \uc8fc\uc694 \uc790\uc0b0\uacfc \ub3d9\uc77c\ud55c \uc218\uc900\uc758 \uad00\uc2ec, \uc9d1\uc911 \ubc0f \uc9c0\uc6d0\uc774 \ud544\uc694\ud569\ub2c8\ub2e4.\u201d<\/p>\n<p>\ubcf8\ub2e4\ub294 \uc2e0\ub8b0\ub97c \uc804\ub2f4\ud558\ub294 \uacbd\uc601\uc9c4\uc774 \uc5c6\ub2e4\uba74, \uadf8 \ub204\uad6c\ub3c4 \uc2e0\ub8b0\ub97c \ucc45\uc784\uc9c0\uc9c0 \uc54a\uc744 \uac83\uc774\ub77c\uace0 \ud569\ub2c8\ub2e4.<\/p>\n<p>\u201c\ub204\uad70\uac00\ub294 \uc801\uadf9\uc801\uc73c\ub85c \uc2e0\ub8b0\uc758 \uc911\uc694\uc131\uc744 \ub9d0\ud558\uace0, \uae30\ub300\uce58\ub97c \uc124\uc815\ud558\uace0, \ud589\ub3d9\uc744 \uc8fc\ub3c4\ud558\uace0, \uc9c8\ubb38\uc744 \ub358\uc838\uc57c \ud569\ub2c8\ub2e4. \uc2e0\ub8b0\uc5d0 \ub300\ud55c \uad00\uc2ec\uc774 \uc790\uc5f0\uc2a4\ub808 \uc0ac\ub77c\uc9c8\ud14c\ub2c8\uae4c\uc694. \uc8fc\ub3c4\uc131\uacfc \uc8fc\uc778\uc758\uc2dd\uc774 \ud544\uc694\ud569\ub2c8\ub2e4. \ub2e4\ub978 C-\ub808\ubca8 \ucc45\uc784\uc790\ub4e4\uc740 \uac01\uc790 \ub9e1\uc740 \ubc14\ub97c \ucc45\uc784\uc9c0\ub294 \uac83\uc774\uace0, \ucd5c\uace0 \uc2e0\ub8b0 \ucc45\uc784\uc790\ub294 \uc2e0\ub8b0\ub9cc\uc744 \ucc45\uc784\uc9c0\ub294 \uac83\uc774\uc8e0.\u201d<\/p>\n<p>\ucd5c\uace0 \uc2e0\ub8b0 \ucc45\uc784\uc790\uc758 \uc5ed\ud560\uc774 \uc5ec\ud0c0 \ucd5c\uace0 \uacbd\uc601\uc9c4\uc758 \uc5ed\ud560\uacfc \uc870\ud654\ub86d\uac8c \uc815\ub82c\ub418\uace0 \ud1b5\ud569\ub418\ub824\uba74 \uc5b4\ub5bb\uac8c \ud574\uc57c \ud560\uae4c\uc694? \uc774\ub294 \uc870\uc9c1\uc758 \ubb38\ud654\uc640 \ub2e4\uc774\ub0b4\ubbf9\uc5d0 \ub2ec\ub838\uc2b5\ub2c8\ub2e4. \u2018\ucd5c\uace0 \uc2e0\ub8b0 \ucc45\uc784\uc790\u2019\ub77c\ub294 \uc5ed\ud560\uc740 \uc5ec\uc804\ud788 \uc0dd\uc18c\ud574\uc11c, \uc544\uc9c1\uae4c\uc9c0 \uc5ec\ub7ec\uac00\uc9c0 \uc2dc\ud589\ucc29\uc624\uac00 \ud544\uc694\ud55c \uc2dc\uc810\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc CTrO\uc758 \uc5ed\ud560\uc774 \ub2e4\ub978 C-\ub808\ubca8 \uacbd\uc601\uc9c4\uc774 \ub300\uc2e0\ud560 \uc218 \uc788\ub294 \uac83\uc740 \uc544\ub2d9\ub2c8\ub2e4. \ub2e4\ub4e4 \uac01\uc790\uac00 \ub9e1\uc740 \uc911\uc694\ud55c \uc784\ubb34\uac00 \uc788\uc73c\ub2c8\uae4c\uc694.<\/p>\n<p>CTrO\uc758 \uc8fc\uc694 \uc784\ubb34 \uc911 \ud558\ub098\ub294 \ub098\uba38\uc9c0 C-\ub808\ubca8 \uacbd\uc601\uc9c4\ub4e4 \uac04\uc758 \uad00\uacc4\ub97c \uc131\ub9bd\ud558\ub294 \ub370 \uc788\uc2b5\ub2c8\ub2e4. \u201c\uc6d0\uce59, \uc57d\uc18d\uc744 \ube44\ub86f\ud558\uc5ec \ubaa9\ud45c, \uc9c0\ud5a5\uc810 \ubc0f \ube44\uc804\uc758 \uc9c0\uc18d\uc801\uc778 \ubc1c\uc804\uc774 \ucd5c\uace0 \uc2e0\ub8b0 \ucc45\uc784\uc790\uac00 \uc804\ub2f4\ud574\uc57c \ud560 \uacf5\ub3d9\uc758 \ubaa9\ud45c \ub610\ub294 \ud589\ub3d9 \ubc94\uc704\uac00 \ub418\ub294 \uac83\u201d\uc774\ub77c\uace0 \ubcf8\ub2e4\ub294 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n<p>\ucf54\ub85c\ub09819\ub85c \uc2e0\ub8b0\uc5d0 \ub300\ud55c \uc804\ub7b5\uc801 \uc911\uc694\uc131\uc774 \uc0c8\ub85c\uc6b4 \uad6d\uba74\uc744 \ub9de\uc558\uc2b5\ub2c8\ub2e4. \uc5ec\uc804\ud788 \ubd88\uc2e0\uc774 \ub9cc\uc5f0\ud558\ub294 \uc2dc\ub300\uc5d0 \uc62c\ud574 \uc138\uacc4 \uacbd\uc81c \ud3ec\ub7fc(World Economic Forum)\uc758 \ud14c\ub9c8\uac00 \u2018\uc2e0\ub8b0\uc758 \uc7ac\uac74\u2019\uc774\ub77c\ub294 \uc810\uc740 \uc8fc\ubaa9\ud560 \ub9cc \ud569\ub2c8\ub2e4.<\/p>\n<p>10\uc6d4\uc5d0 \uc5f4\ub9b4 \uad6d\uc81c \ub9ac\ub354\uc2ed \ud611\ud68c(International Leadership Association)\ub97c \uc704\ud574 \uae30\uace0\ud55c \ub0b4\uc6a9\uc5d0\uc11c Ki Thoughtbridge\uc758 \ub300\ud45c \uce90\uc11c\ub9b0 \ud0c0\uc77c\ub7ec \uc2a4\uce87\uc740 \uc6b0\ub9ac\ub294 \u201c\ubd88\uc2e0\uc73c\ub85c \uc57c\uae30\ub41c \ub9cc\uc131\uc801 \uc704\uae30\uc5d0 \ubd09\ucc29\ud558\uc600\uace0, \uc6b0\ub9ac\ub97c \uc880\uba39\ub294 \uc774 \ubd88\uc2e0\uc744 \ud574\uacb0\ud558\uae30 \uc704\ud574\uc11c\ub294 \ubaa8\ub4e0 \ub9ac\ub354\uc758 \uad00\uc2ec\uc774 \ud544\uc694\ud558\ub2e4\u201d\uace0 \uc8fc\uc7a5\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc774 \uc8fc\uc7a5 \uc790\uccb4\ub294 \uc554\uc6b8\ud558\uac8c \ub4e4\ub9ac\uc9c0\ub9cc, \ube44\uc988\ub2c8\uc2a4 \ub9ac\ub354\ub4e4\uc740 \uc774\uc81c \ube0c\ub79c\ub4dc\uc758 \ucc28\ubcc4 \uc694\uc18c \ubc0f \uc790\uc0b0\uc73c\ub85c\uc11c\uc758 \uc2e0\ub8b0\uc758 \uac00\uce58\ub97c \uc774\ud574\ud558\ub294 \ub4ef \ubcf4\uc785\ub2c8\ub2e4. \uc774 \ub2e4\uc74c \ub2e8\uacc4\ub294 \uc2e0\ub8b0\ub97c \uc815\ub7c9\ud654\ud558\uc5ec \ube44\uc988\ub2c8\uc2a4 \ub9ac\ub354\ub4e4\uc774 \uc790\uc6d0\uacfc \ucd5c\uace0 \uacbd\uc601\uc9c4\uc744 \ud65c\uc6a9\ud558\uc5ec \uc2e0\ub8b0\ub97c \uc9c0\uc6d0\ud558\ub294 \ubb38\ud654\ub97c \uc870\uc131\ud558\ub294 \uac83\uc77c \uac81\ub2c8\ub2e4.<\/p>\n<h2>\ud601\uc2e0\uc801 \uace0\uac1d \uacbd\ud5d8\uc744 \uc5ec\ub294 \uc5f4\uc1e0<\/h2>\n<p>\ucd08\uac1c\uc778\ud654 \uc2dc\ub300\uc785\ub2c8\ub2e4.\uace0\uac1d \uc5ec\uc815\uc744 \ub354\uc6b1 \uae4a\uc774 \ud30c\ubcf4\uba74 \uc27d\uac8c \ubcf4\uc774\uc9c4 \uc54a\uc9c0\ub9cc \ud480\uc5b4\uc57c \ud560 \ubc29\uc815\uc2dd\uc774 \ubb34\uc5c7\uc778\uc9c0 \ud655\uc778\ud560 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