{"id":73,"date":"2025-03-27T20:07:00","date_gmt":"2025-11-12T20:07:32","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=73"},"modified":"2025-11-27T13:45:06","modified_gmt":"2025-11-27T04:45:06","slug":"b2b-sales-webinar","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/kr\/blog\/b2b-sales-webinar\/","title":{"rendered":"\uc2a4\ud0c0\ud2b8\uc5c5\uc744 \uc704\ud55c \ucd08\uae30 B2B \uc601\uc5c5\uc744 \uc704\ud55c \uc804\ub7b5 \uac00\uc774\ub4dc"},"content":{"rendered":"<h2 id=\"b2b-b2c-b2b-b2b\">B2B \uc601\uc5c5\uc740 B2C \uc601\uc5c5\uacfc \uc644\uc804\ud788 \ub2e4\ub978 \uc811\uadfc \ubc29\uc2dd\uc744 \uc694\uad6c\ud569\ub2c8\ub2e4. \uc2a4\ud0c0\ud2b8\uc5c5\uc774\ub098 \uc911\uc18c\uae30\uc5c5\uc758 \uc601\uc5c5 \ub2f4\ub2f9\uc790\uc774\uc2e0\uac00\uc694? \uc774\ubc88 \ud3ec\uc2a4\ud305\uc744 \ud1b5\ud574 B2B \uc601\uc5c5 \uc2dc\uc791 \ub2e8\uacc4\uc5d0\uc11c \ud65c\uc6a9\ud560 \uc218 \uc788\ub294 \uc804\ub7b5\uacfc \ud504\ub808\uc784\uc6cc\ud06c\uc5d0 \ub300\ud574 \uc54c\uc544\ubd05\uc2dc\ub2e4. B2B \uc601\uc5c5\uc758 \ud2b9\uc9d5\uacfc \ud504\ub85c\uc138\uc2a4\ub97c \uc774\ud574\ud558\uace0, \uc601\uc5c5 \uc131\uacf5\uc5d0 \ud55c \uac78\uc74c \ub2e4\uac00\uac00\uc138\uc694.<\/h2>\n<p>B2B\uc640 B2C \uc601\uc5c5\uc758 \ucc28\uc774\ub294 \ub2e8\uc21c\ud788 \uad6c\ub9e4\uc790\uac00 \uae30\uc5c5\uc774\ub0d0 \uac1c\uc778\uc774\ub0d0\ub85c \ub098\ub258\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uc758\uc0ac\uacb0\uc815 \uacfc\uc815\uc758 \uae38\uc774, \uac70\ub798 \uaddc\ubaa8, \uadf8\ub9ac\uace0 \uc798\ubabb\ub41c \uc120\ud0dd\uc5d0 \ub530\ub978 \ub9ac\uc2a4\ud06c \ub4f1 \uc5ec\ub7ec \uce21\uba74\uc5d0\uc11c B2B \uc601\uc5c5\uacfc B2C \uc601\uc5c5\uc740 \uc644\uc804\ud788 \ub2e4\ub978 \uc811\uadfc \ubc29\uc2dd\uc744 \uc694\uad6c\ud569\ub2c8\ub2e4.<\/p>\n<p>\uadf8\ub807\ub2e4\uba74 B2B \uc601\uc5c5\uc744 \uc2dc\uc791\ud558\ub294 \ub2e8\uacc4\uc5d0\uc11c \uc6b0\ub9ac\ub294 \uc5b4\ub5a4 \uc804\ub7b5\uc744 \ucde8\ud574\uc57c \ud560\uae4c\uc694? \uc624\ub298\uc740 \uc138\uc77c\uc988\ud3ec\uc2a4 \uc2a4\ud0c0\ud2b8\uc5c5&amp;\uc911\uc18c\uae30\uc5c5 \ud2b9\uc9d1 \uc6e8\ube44\ub098 <b>\u2018B2B \uc601\uc5c5 101 :\ucd08\uae30 \uc138\uc77c\uc988 \ub2e8\uacc4\ub97c \uc704\ud55c \uc0c1\uc138 \uac00\uc774\ub4dc\u2019<\/b>\uc5d0\uc11c \ub2e4\ub8ec \ub0b4\uc6a9\uc744 \uc77c\ubd80 \uc18c\uac1c\ud558\uba74\uc11c \ud6a8\uacfc\uc801\uc778 B2B \uc601\uc5c5\uc758 \uae30\ucd08\ub97c \uc18c\uac1c\ud569\ub2c8\ub2e4<b>.<\/b><\/p>\n<p><b>\ud559\uc2b5 \ub0b4\uc6a9<\/b><\/p>\n<p>\u25cf B2B, B2C \uc601\uc5c5\uc758 \ucc28\uc774\uc810<\/p>\n<p>\u25cf B2B \uc0c1\ub2f4 \uacfc\uc815\uacfc Hearing \ub2e8\uacc4<\/p>\n<p>\u25cf SPIN Selling \ud504\ub808\uc784\uc6cc\ud06c<\/p>\n<h2 id=\"b-stylefont-weight-bold1-b2b-b2c-b\"><b>1. B2B\uc640 B2C \uc601\uc5c5\uc758 \ucc28\uc774: \uc758\uc0ac\uacb0\uc815 \uad6c\uc870<\/b><\/h2>\n<p>B2B\uc640 B2C \uc601\uc5c5\uc758 \uacb0\uc815\uc801\uc778 \ucc28\uc774\ub294 \uc758\uc0ac\uacb0\uc815 \uad6c\uc870\uc785\ub2c8\ub2e4. B2C \uc601\uc5c5\uc740 \ub300\uac1c \uac1c\uc778\uc801\uc778 \uac10\uc815\uacfc \uc9c1\uad00\uc5d0 \uc758\ud574 \ube60\ub974\uac8c \uc774\ub8e8\uc5b4\uc9d1\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \ub9e4\uc7a5\uc5d0\uc11c \ub9c8\uc74c\uc5d0 \ub4dc\ub294 \uc637\uc744 \ubcf4\uace0 \uba87 \uac00\uc9c0 \uc694\uc18c\ub97c \uace0\ub824\ud55c \ud6c4 \ubc14\ub85c \uad6c\ub9e4 \uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \uacfc\uc815\uc744 \uc0dd\uac01\ud574 \ubcf4\uc138\uc694. \uac1c\uc778\uc801\uc778 \ucde8\ud5a5\uacfc \uac10\uac01\uc5d0 \ub530\ub77c \uc774\ub904\uc9c0\ub294 \ube44\uad50\uc801 \uac04\ub2e8\ud55c \uc120\ud0dd\uc785\ub2c8\ub2e4.<\/p>\n<p>\ubc18\uba74, B2B \uc601\uc5c5\uc740 \ubcf5\uc7a1\ud55c \uc758\uc0ac\uacb0\uc815 \uacfc\uc815\uc744 \uc694\uad6c\ud569\ub2c8\ub2e4. \uae30\uc5c5\uc740 \ub2e8\uc21c\ud788 \uc81c\ud488\uc744 \uc120\ud0dd\ud558\ub294 \uac83\uc744 \ub118\uc5b4, \uadf8 \uc120\ud0dd\uc774 \ud68c\uc0ac\uc758 \uc0dd\uc0b0\uc131, \ube44\uc6a9 \uad6c\uc870, \ub0b4\ubd80 \ud504\ub85c\uc138\uc2a4 \uc804\ubc18\uc5d0 \ubbf8\uce60 \uc601\ud5a5\uc744 \ucca0\uc800\ud788 \ubd84\uc11d\ud574\uc57c \ud569\ub2c8\ub2e4. \uad6c\ub9e4\ub97c \ub2f4\ub2f9\ud558\ub294 \uc2e4\ubb34\uc790\uac00 \uc788\ub2e4\uace0 \ud574\ub3c4 \ucd5c\uc885 \uacb0\uc815\uc744 \uc704\ud574 \uc5ec\ub7ec \uc774\ud574\uad00\uacc4\uc790\uc758 \ub3d9\uc758\uc640 \uc2b9\uc778\uc744 \uac70\uccd0\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<ul>\n<li><b>B2C<\/b>: \ube60\ub978 \uacb0\uc815, \uac10\uc131\uc801 \uad6c\ub9e4<\/li>\n<li><b>B2B<\/b>: \uae34 \uc758\uc0ac\uacb0\uc815 \uacfc\uc815, \ub2e4\uac01\uc801 \ubd84\uc11d<\/li>\n<\/ul>\n<p>\uc774\ub7ec\ud55c \ucc28\uc774\ub97c \uae30\ubc18\uc73c\ub85c, \uc65c B2B \uc601\uc5c5\uc774 \ub354 \uccb4\uacc4\uc801\uc774\uace0 \uc804\ub7b5\uc801\uc778 \uc811\uadfc\uc744 \uc694\uad6c\ud558\ub294\uc9c0\ub97c \uc54c\uc544\ubcf4\uc138\uc694.<\/p>\n<h3 id=\"b-stylefont-weight-bold2-b2b-hearing-b\"><b>2. B2B \uace0\uac1d\uc758 \uc228\uaca8\uc9c4 \ub2c8\uc988\ub97c \ubc1c\uacac\ud558\ub294 Hearing \ub2e8\uacc4<\/b><\/h3>\n<p>B2B \uc601\uc5c5\uc758 \ud575\uc2ec\uc740 \uace0\uac1d\uc774 \ub9d0\ud558\uc9c0 \uc54a\uc740 \ubb38\uc81c\ub97c \ubc1c\uacac\ud558\ub294 Hearing \uacfc\uc815\uc785\ub2c8\ub2e4. \ub2e8\uc21c\ud788 \uc81c\ud488\uc758 \uae30\ub2a5\uacfc \uc7a5\uc810\uc744 \ub098\uc5f4\ud558\ub294 \uac83\uc740 \uc758\ubbf8\uac00 \uc5c6\uc2b5\ub2c8\ub2e4. \ub300\uc2e0 \uace0\uac1d\uc758 \ud604\uc7ac \uc0c1\ud669\uc744 \uc2ec\uce35\uc801\uc73c\ub85c \ud30c\uc545\ud558\uace0, \uadf8\ub4e4\uc774 \uc778\uc2dd\ud558\uc9c0 \ubabb\ud55c \ubb38\uc81c\uc640 \uc601\ud5a5\uc744 \ub4dc\ub7ec\ub0b4\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n<p><b>Hearing\uc758 \uc8fc\uc694 \ub2e8\uacc4:<\/b><\/p>\n<ul>\n<li><b>AS-IS:<\/b> \uace0\uac1d\uc774 \ud604\uc7ac \uc9c1\uba74\ud55c \ubb38\uc81c\ub294 \ubb34\uc5c7\uc778\uac00?<\/li>\n<li><b>TO-BE:<\/b> \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \uc774\uc0c1\uc801\uc778 \uc0c1\ud0dc\ub294 \ubb34\uc5c7\uc778\uac00?<\/li>\n<li><b>\uac2d \ubd84\uc11d:<\/b> \ud604\uc7ac\uc640 \ubaa9\ud45c \uc0ac\uc774\uc758 \uac04\uadf9\uc740 \ubb34\uc5c7\uc774\uba70, \uc774\ub97c \ud574\uacb0\ud558\ub824\uba74 \ubb34\uc5c7\uc774 \ud544\uc694\ud55c\uac00?<\/li>\n<\/ul>\n<p>B2B \uc601\uc5c5\uc758 \uc131\uacf5\uc740 \uace0\uac1d\uc774 \ub9d0\ud558\uc9c0 \uc54a\uc740 \ubb38\uc81c\ub97c \ud0d0\uc0c9\ud558\uace0 \ud574\uacb0\ucc45\uc744 \uc81c\uc548\ud558\ub294 \ub370 \uc788\uc2b5\ub2c8\ub2e4. \ub300\ubd80\ubd84\uc758 \uace0\uac1d\uc740 \uc0c1\ub2f4\uc744 \uc694\uccad\ud558\uba74\uc11c\ub3c4 \uc790\uc0ac\uac00 \uc9c1\uba74\ud55c \ubb38\uc81c\ub97c \uc815\ud655\ud788 \ud30c\uc545\ud558\uc9c0 \ubabb\ud55c \uc0c1\ud0dc\uc785\ub2c8\ub2e4. \ub2e8\uc21c\ud788 \ud45c\uba74\uc801\uc73c\ub85c \ub4dc\ub7ec\ub09c \ubd88\ud3b8\ud568\uc744 \ud574\uacb0\ud558\ub824\ub294 \ucd08\uae30 \uc758\ub3c4\ub85c \uc811\uadfc\ud560 \ubfd0\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc774\ub54c \uc601\uc5c5 \ub2f4\ub2f9\uc790\uc758 \uc5ed\ud560\uc740 \ub2e8\uc21c\ud788 \uc81c\ud488\uc758 \uc7a5\uc810\uc744 \uc124\uba85\ud558\ub294 \uac83\uc744 \ub118\uc5b4, \uace0\uac1d\uc774 \uae68\ub2eb\uc9c0 \ubabb\ud55c \ubb38\uc81c\uc758 \uadfc\ubcf8 \uc6d0\uc778\uc744 \ucc3e\uc544\ub0b4\ub294 \uac83\uc785\ub2c8\ub2e4. \uc774\ub97c \uc704\ud574 \ud544\uc694\ud55c \ub2e8\uacc4\uac00 Hearing\uc785\ub2c8\ub2e4.<\/p>\n<p>\uac15\uc5f0\uc5d0\uc11c\ub294 Hearing\uc774 \ub2e8\uc21c\ud55c \ub300\ud654\uac00 \uc544\ub2cc, \uccb4\uacc4\uc801\uc778 \uc815\ubcf4 \uc218\uc9d1\uacfc \ubb38\uc81c \ud0d0\uc0c9 \uacfc\uc815\uc784\uc744 \uac15\uc870\ud588\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc758 \ud604\uc7ac \uc0c1\ud669(As-Is)\uacfc \uc774\uc0c1\uc801\uc778 \ubaa9\ud45c \uc0c1\ud0dc(To-Be)\ub97c \uba85\ud655\ud788 \uc815\uc758\ud558\uace0, \uc774 \ub458 \uc0ac\uc774\uc758 \uac2d\uc744 \ubd84\uc11d\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uacfc\uc815\uc744 \ud1b5\ud574 \uace0\uac1d\uc740 \uc790\uc2e0\uc758 \ubb38\uc81c\ub97c \ub354 \uba85\ud655\ud788 \uc778\uc2dd\ud558\uac8c \ub418\uace0, \ud574\uacb0 \uc758\uc9c0\ub97c \ub2e4\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h3 id=\"b-stylefont-weight-bold3-spin-selling-b\"><b>3. SPIN Selling: \uc9c8\ubb38\uc73c\ub85c \uace0\uac1d\uc758 \uad00\uc2ec\uc744 \ub04c\uc5b4\ub0b4\ub294 \uc601\uc5c5 \uc804\ub7b5 <\/b><\/h3>\n<p>B2B \uc601\uc5c5\uc5d0\uc11c \uac00\uc7a5 \uac15\ub825\ud55c \ub3c4\uad6c \uc911 \ud558\ub098\ub294 \uc9c8\ubb38\uc785\ub2c8\ub2e4. <b>SPIN Selling<\/b> \ud504\ub808\uc784\uc6cc\ud06c\ub294 \ub124 \uac00\uc9c0 \uc9c8\ubb38 \uc720\ud615\uc73c\ub85c \uad6c\uc131\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4:<\/p>\n<p>SPIN Selling\uc740 \uace0\uac1d\uc774 \ubb38\uc81c\ub97c \uc778\uc2dd\ud558\uace0 \ud574\uacb0\uc5d0 \ub300\ud55c \ub3d9\uae30\ub97c \uac00\uc9c8 \uc218 \uc788\ub3c4\ub85d \ub3d5\ub294 \uac15\ub825\ud55c \ud504\ub808\uc784\uc6cc\ud06c\uc785\ub2c8\ub2e4. \uc0c1\ud669(Situation), \ubb38\uc81c(Problem), \uc2dc\uc0ac(Implication), \ud574\uacb0(Need-Pay Off) \uc9c8\ubb38\uc73c\ub85c \uad6c\uc131\ub418\uba70, \uace0\uac1d \uc2a4\uc2a4\ub85c \ubb38\uc81c\uc758 \uc2ec\uac01\uc131\uc744 \uae68\ub2eb\uace0 \uc194\ub8e8\uc158\uc758 \uac00\uce58\ub97c \ub290\ub07c\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4.<\/p>\n<ul>\n<li><b>\uc0c1\ud669(Situation) \uc9c8\ubb38: \uace0\uac1d\uc758 \ud604\uc7ac \uc0c1\ud669\uc5d0 \ub300\ud55c \uc0ac\uc2e4 \ud30c\uc545\uc744 \uc704\ud55c \uc9c8\ubb38 <\/b>ex. \ud604\uc7ac \uadc0\uc0ac\uc758 \ub370\uc774\ud130 \uad00\ub9ac \ubc29\uc2dd\uc740 \uc5b4\ub5bb\uac8c \uc6b4\uc601\ub418\uace0 \uc788\ub098\uc694?<\/li>\n<li><b>\ubb38\uc81c(Problem) \uc9c8\ubb38: \uace0\uac1d\uc758 \ubb38\uc81c \ub610\ub294 \ubd88\ub9cc \uc0ac\ud56d\uc5d0 \ub300\ud55c \uc9c8\ubb38 <\/b>ex. \uc774 \ubc29\uc2dd\uc5d0\uc11c \uc5b4\ub5a4 \uc5b4\ub824\uc6c0\uc774 \uac00\uc7a5 \ube48\ubc88\ud558\uac8c \ubc1c\uc0dd\ud558\ub098\uc694?<\/li>\n<li><b>\uc2dc\uc0ac(Implication) \uc9c8\ubb38: \uace0\uac1d\uc758 \ubb38\uc81c\ub85c \uc778\ud55c \uc601\ud5a5 \ubc0f \uacb0\uacfc\uc5d0 \ub300\ud55c \uc9c8\ubb38 <\/b>ex. \uc774 \ubb38\uc81c\uac00 \uc9c0\uc18d\ub418\uba74 \uc9c1\uc6d0 \uc0dd\uc0b0\uc131\uc774\ub098 \ub0a9\uae30 \uc77c\uc815\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub098\uc694?<\/li>\n<li><b>\ud574\uacb0(Need-Pay Off) \uc9c8\ubb38: \uc194\ub8e8\uc158\uc758 \uac00\uce58\uc640 \uc720\uc6a9\uc131\uc5d0 \ub300\ud55c \uc9c8\ubb38 <\/b>ex. \ub354 \uc548\uc815\uc801\uc778 \uc2dc\uc2a4\ud15c\uc774 \uc788\ub2e4\uba74 \uc5b4\ub5a4 \uac1c\uc120\uc744 \uae30\ub300\ud560 \uc218 \uc788\uc744\uae4c\uc694?<\/li>\n<\/ul>\n<p>\uac15\uc5f0\uc5d0\uc11c\ub294 \ud2b9\ud788 \u2018\uc2dc\uc0ac(Implication)\u2019 \uc9c8\ubb38\uc758 \uc911\uc694\uc131\uc744 \uac15\uc870\ud558\uba70, \uace0\uac1d\uc758 \ud589\ub3d9 \ubcc0\ud654\ub97c \uc774\ub044\ub294 \ud575\uc2ec \uc804\ub7b5\uc5d0 \uad00\ud574 \uc124\uba85\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h3 id=\"b-stylefont-weight-bold-b2b-b\"><b> \uad00\uacc4\uc640 \uc2e0\ub8b0: \uc131\uacf5\uc801\uc778 B2B \uc601\uc5c5\uc744 \uc704\ud55c \ud544\uc218 \uc804\ub7b5<\/b><\/h3>\n<p>\ud6a8\uacfc\uc801\uc778 B2B \uc601\uc5c5\uc740 \ub2e8\uc21c\ud55c \uc81c\ud488 \ud310\ub9e4\uac00 \uc544\ub2d9\ub2c8\ub2e4. \uace0\uac1d\uacfc \uc7a5\uae30\uc801\uc778 \ud30c\ud2b8\ub108\uc2ed\uc744 \uad6c\ucd95\ud558\ub294 \uacfc\uc815\uc774\uba70, \uadf8 \uc911\uc2ec\uc5d0\ub294 \uc2e0\ub8b0\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uacfc\uc758 \uc2e0\ub8b0\ub97c \uc313\uae30 \uc704\ud574 Hearing\uacfc SPIN Selling\uc744 \uc801\uadf9\uc801\uc73c\ub85c \ud65c\uc6a9\ud558\uc138\uc694. \uc774\ub294 \ub2e8\uc21c\ud788 \uacc4\uc57d\uc744 \uc131\uc0ac\uc2dc\ud0a4\ub294 \uae30\uc220\uc774 \uc544\ub2d9\ub2c8\ub2e4. \uace0\uac1d\uc758 \ub2c8\uc988\ub97c \uae4a\uc774 \uc774\ud574\ud558\uace0, \uadf8\ub4e4\uc758 \ubb38\uc81c \ud574\uacb0\uc744 \ub3d5\uaca0\ub2e4\ub294 \uc9c4\uc815\uc131\uc744 \uc804\ub2ec\ud560 \ub54c \ube44\ub85c\uc18c \uace0\uac1d\uc740 \uc601\uc5c5 \ub2f4\ub2f9\uc790\ub97c \uc790\uc2e0\uc758 \ud30c\ud2b8\ub108\ub85c \uc778\uc2dd\ud558\uac8c \ub429\ub2c8\ub2e4.<\/p>\n<p>\uac01\uc885 \uc0ac\ud56d\uc744 \uace0\ub824\ud574\uc57c\ud558\ub294 B2B \uc601\uc5c5\uc740 \uc5b4\ub835\uace0 \ubcf5\uc7a1\ud569\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc804\ub7b5\uc801\uc778 \uc811\uadfc\ubc95\uc744 \ud1b5\ud574 \uace0\uac1d\uc774 \uc778\uc2dd\ud558\uc9c0 \ubabb\ud588\ub358 \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uace0 \uc9c4\uc815\ud55c \uac00\uce58\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\ub2e4\uba74 \uc601\uc5c5 \uc131\uacf5 \uc774\uc0c1\uc758 \uac00\uce58\ub97c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub2e8\uc21c\ud55c \uac70\ub798\ub97c \ub118\uc5b4 \uae30\uc5c5 \uac04 \uc2e0\ub8b0\uc640 \uc131\uc7a5\uc744 \uc774\ub044\ub294 \ud30c\ud2b8\ub108\uc2ed\uc744 \uad6c\ucd95\ud574\ubcf4\uc138\uc694.<\/p>\n<p>\ub354 \ub2e4\uc591\ud55c \uc0ac\ub840\uc640 \uc2ec\uce35\uc801\uc778 \uc804\ub7b5, SPIN Selling\uc744 \uc2e4\ubb34\uc5d0 \uc801\uc6a9\ud558\ub294 \uc2e4\uc9c8\uc801\uc778 \ud301\uc774 \uad81\uae08\ud558\uc2dc\ub2e4\uba74 \uc544\ub798 \ub9c1\ud06c\ub97c \ud1b5\ud574 \uc804\uccb4 \uac15\uc5f0 \uc601\uc0c1\uc744 \ud655\uc778\ud574\ubcf4\uc138\uc694.<\/p>\n<p><b>\uc9c0\uae08 \ubc14\ub85c \uc804\uccb4 \uac15\uc5f0\uc744 \ud655\uc778\ud558\uc138\uc694:<\/b><\/p>\n<p><b><a href=\"https:\/\/www.salesforce.com\/kr\/small-business\/webinar\/\" target=\"_blank\" rel=\"noopener\">\uc138\uc77c\uc988\ud3ec\uc2a4 \ucf54\ub9ac\uc544 \u2018B2B \uc601\uc5c5 101: \ucd08\uae30 \uc601\uc5c5 \ub2e8\uacc4\ub97c \uc704\ud55c \uc0c1\uc138 \uac00\uc774\ub4dc\u2019 \uac15\uc5f0 \ubcf4\ub7ec\uac00\uae30 &gt;<\/a><\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>B2B \uc601\uc5c5\uc740 B2C \uc601\uc5c5\uacfc \uc644\uc804\ud788 \ub2e4\ub978 \uc811\uadfc \ubc29\uc2dd\uc744 \uc694\uad6c\ud569\ub2c8\ub2e4. \uc2a4\ud0c0\ud2b8\uc5c5\uc774\ub098 \uc911\uc18c\uae30\uc5c5\uc758 \uc601\uc5c5 \ub2f4\ub2f9\uc790\uc774\uc2e0\uac00\uc694? \uc774\ubc88 \ud3ec\uc2a4\ud305\uc744 \ud1b5\ud574 B2B \uc601\uc5c5 \uc2dc\uc791 \ub2e8\uacc4\uc5d0\uc11c \ud65c\uc6a9\ud560 \uc218 \uc788\ub294 \uc804\ub7b5\uacfc \ud504\ub808\uc784\uc6cc\ud06c\uc5d0 \ub300\ud574 \uc54c\uc544\ubd05\uc2dc\ub2e4. B2B \uc601\uc5c5\uc758 \ud2b9\uc9d5\uacfc \ud504\ub85c\uc138\uc2a4\ub97c \uc774\ud574\ud558\uace0, \uc601\uc5c5&hellip;<\/p>\n","protected":false},"author":1,"featured_media":72,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_content_type":[],"blog":[87],"coauthors":[8],"class_list":["post-73","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","blog-sales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\uc2a4\ud0c0\ud2b8\uc5c5\uc744 \uc704\ud55c \ucd08\uae30 B2B \uc601\uc5c5\uc744 \uc704\ud55c \uc804\ub7b5 \uac00\uc774\ub4dc- \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce<\/title>\n<meta name=\"description\" content=\"\ubcf5\uc7a1\ud558\uace0 \uae34 B2B \uc601\uc5c5 \uc8fc\uae30, \uc5b4\ub5bb\uac8c \ub2e8\ucd95\ud560\uae4c\uc694? 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