{"id":94,"date":"2025-02-21T20:07:00","date_gmt":"2025-11-12T20:07:47","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=94"},"modified":"2025-11-27T13:51:21","modified_gmt":"2025-11-27T04:51:21","slug":"what-is-customer-service","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/","title":{"rendered":"\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?"},"content":{"rendered":"<h2 id=\"7\">\uace0\uac1d \uc11c\ube44\uc2a4\uc758 \uc758\ubbf8\ub294 \ub2e8\uc21c\ud788 \uace0\uac1d\uc13c\ud130\uc5d0 \ub4f1\ub85d\ub41c \ubb38\uc758\ub97c \ud574\uacb0\ud558\ub294 \uac83 \uadf8 \uc774\uc0c1\uc785\ub2c8\ub2e4. \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \ucc44\ub110\uc744 \ud1b5\ud574 \uc989\uac01\uc801\uc774\uace0 \uc120\uc81c\uc801\uc778 \uc9c0\uc6d0\uc744 \uc81c\uacf5\ud558\uc5ec \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \ub192\uc774\uc138\uc694. \uc6b0\uc218\ud558\uace0 \uc804\ub7b5\uc801\uc778 \uace0\uac1d \uc11c\ube44\uc2a4\ub294 \uace0\uac1d \uc720\uc9c0\uc640 \ube0c\ub79c\ub4dc \ucc28\ubcc4\ud654\uc5d0 \uae30\uc5ec\ud569\ub2c8\ub2e4. \uae30\uc5c5\uacfc \ube44\uc988\ub2c8\uc2a4\uc758 \uac00\uce58\ub97c \ub192\uc774\ub294 \ud6cc\ub96d\ud55c \uace0\uac1d \uc11c\ube44\uc2a4\uc758 7\uac00\uc9c0 \uc694\uc18c\uc5d0 \ub300\ud574 \uc54c\uc544\ubd05\uc2dc\ub2e4.<\/h2>\n<h3 id=\"b-stylefont-weight-bold-b\"><b>\uace0\uac1d \uc11c\ube44\uc2a4\uc758 \uc815\uc758<\/b><\/h3>\n<p>\uace0\uac1d \uc11c\ube44\uc2a4\ub294 \uace0\uac1d\uc774 <a href=\"https:\/\/www.salesforce.com\/service\/customer-support\/\" target=\"_blank\" rel=\"noopener\">\uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\ub97c \uad6c\ub9e4\ud558\uace0 \uc0ac\uc6a9\ud558\uae30 \uc804\uacfc \ud6c4\uc5d0 \uc81c\uacf5\ub418\ub294 \uc9c0\uc6d0<\/a>\uc744 \ub73b\ud569\ub2c8\ub2e4. \uace0\uac1d\uc774 \ube0c\ub79c\ub4dc\uc5d0 \ub300\ud574 \uc27d\uace0 \uc990\uac70\uc6b4 \uacbd\ud5d8\uc744 \ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uace0\uac1d \uc11c\ube44\uc2a4\ub294 \ub2e8\uc21c\ud788 \uace0\uac1d\uc758 \ubb38\uc81c\ub098 <a href=\"https:\/\/www.salesforce.com\/resources\/articles\/support-ticket-systems\/\" target=\"_blank\" rel=\"noopener\">\ubb38\uc758\uc0ac\ud56d<\/a>\uc744 \ud574\uacb0\ud558\ub294 \uac83 \uc774\uc0c1\uc758 \uc758\ubbf8\ub97c \uac16\uc2b5\ub2c8\ub2e4. \uc624\ub298\ub0a0\uc758 \uace0\uac1d \uc11c\ube44\uc2a4\ub294 <a href=\"https:\/\/www.salesforce.com\/service\/\" target=\"_blank\" rel=\"noopener\">\uace0\uac1d \uc11c\ube44\uc2a4 \uc18c\ud504\ud2b8\uc6e8\uc5b4<\/a>\ub97c \ud1b5\ud574 \uc804\ud654, \uc774\uba54\uc77c, \ubb38\uc790, \ucc44\ud305 \ub4f1 \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \ucc44\ub110\uc5d0\uc11c \uc5b8\uc81c\ub4e0\uc9c0 \uc120\uc81c\uc801\uc774\uace0 \uc989\uac01\uc801\uc778 \uc9c0\uc6d0\uc744 \uc81c\uacf5\ud558\ub294 \uac83\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4.<\/p>\n<p>\uace0\uac1d \uc11c\ube44\uc2a4\ub294 \uc774\uc81c \ubaa8\ub4e0 \uc0b0\uc5c5 \ubd84\uc57c\uc5d0\uc11c \uc804\ub7b5\uc801 \uae30\ub2a5\uc73c\ub85c \uac04\uc8fc\ub420 \uc815\ub3c4\ub85c \uc911\uc694\uc131\uc774 \ub9e4\uc6b0 \ucee4\uc84c\uc2b5\ub2c8\ub2e4. \uc2e4\uc81c\ub85c <a href=\"https:\/\/www.salesforce.com\/resources\/research-reports\/state-of-service\/\" target=\"_blank\" rel=\"noopener\">\uc11c\ube44\uc2a4 \ub9ac\ub354\uc758 85%<\/a>\ub294 \uc62c\ud574 \uc11c\ube44\uc2a4 \uc870\uc9c1\uc774 \uae30\uc5c5 \ub9e4\ucd9c\uc5d0 \uae30\uc5ec\ud560 \ubc14\uac00 \ub354 \ucee4\uc9c8 \uac83\uc774\ub77c\uace0 \ub2f5\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<h3 id=\"b-stylefont-weight-bold-b\"><b>\uace0\uac1d \uc11c\ube44\uc2a4\uac00 \uc911\uc694\ud55c \uc774\uc720<\/b><\/h3>\n<p>\uace0\uac1d \uc11c\ube44\uc2a4\uac00 \uc911\uc694\ud55c \uc774\uc720\ub294 \ubb34\uc5c7\uc77c\uae4c\uc694? \ud55c \ub9c8\ub514\ub85c \uace0\uac1d \uc720\uc9c0\uc785\ub2c8\ub2e4. \ub9cc\uc871\ub3c4\uac00 \ub192\uc740 \uace0\uac1d\uc77c\uc218\ub85d \uc774\ud6c4\uc5d0\ub3c4 \uacc4\uc18d \uac70\ub798\ud560 \uac00\ub2a5\uc131\uc774 \ub192\uc2b5\ub2c8\ub2e4. \uc774\ub294 \uc218\uc775\uc5d0 \ud070 \uc601\ud5a5\uc744 \ubbf8\uce69\ub2c8\ub2e4. \ud55c\ud3b8\uc73c\ub85c \uc2e0\uaddc \uace0\uac1d\uc744 \uc720\uce58\ud558\ub294 \uac83\ubcf4\ub2e4 \uae30\uc874 \uace0\uac1d\uc744 \uc720\uc9c0\ud558\ub294 \uac83\uc774 \ub354 \uc800\ub834\ud558\uc8e0.<\/p>\n<p>\ub610\ud55c \uace0\uac1d \uc11c\ube44\uc2a4\ub294 \uc720\uc0ac\ud55c \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uacbd\uc7c1\uc5c5\uccb4\uc640 \ube0c\ub79c\ub4dc\ub97c \ucc28\ubcc4\ud654\ud560 \uc218 \uc788\ub294 \uc694\uc18c\uc785\ub2c8\ub2e4. \uc11c\ube44\uc2a4\ud300\uc740 \uace0\uac1d \ubb38\uc758\uc5d0 \uc751\ub2f5\ud560 \ubfd0\ub9cc \uc544\ub2c8\ub77c \uac01 \uace0\uac1d \uacbd\ud5d8\uc744\ub9de\ucda4\ud654\ud569\ub2c8\ub2e4. \uc2e4\uc81c\ub85c <a href=\"https:\/\/www.salesforce.com\/resources\/research-reports\/state-of-the-connected-customer\/\" target=\"_blank\" rel=\"noopener\">\uace0\uac1d\uc758 88%<\/a>\ub294 \uae30\uc5c5\uc774 \uc81c\uacf5\ud558\ub294 \uacbd\ud5d8\uc774 \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\ub9cc\ud07c \uc911\uc694\ud558\ub2e4\uace0 \ub2f5\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ubc18\uba74 \uae30\ub300 \uc774\ud558\uc758 \uace0\uac1d \uacbd\ud5d8\uc740 \uace0\uac1d \uc774\ud0c8\uc758 \uc6d0\uc778\uc774 \ub429\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \uc1fc\ud551\uac1d\uc758 80%\ub294 \ub098\uc05c \uacbd\ud5d8\uc744 \uc138 \ubc88 \uacaa\uc73c\uba74 \uadf8 <a href=\"https:\/\/www.salesforce.com\/resources\/research-reports\/connected-shoppers-report\/\" target=\"_blank\" rel=\"noopener\">\ube0c\ub79c\ub4dc\ub97c \uc774\ud0c8<\/a>\ud569\ub2c8\ub2e4. \uc774\ucc98\ub7fc \ud6cc\ub96d\ud55c \uace0\uac1d \uc11c\ube44\uc2a4\ub294 \ube0c\ub79c\ub4dc \ud3c9\ud310\uc5d0\ub3c4 \uc911\uc694\ud569\ub2c8\ub2e4. \uacb0\uad6d \uace0\uac1d\uc740 \ubd80\uc815\uc801\uc778 \uacbd\ud5d8\uc744 \uc628\ub77c\uc778\uc5d0\uc11c \ube60\ub974\uac8c \ub300\uc911\uacfc \uacf5\uc720\ud558\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4.<\/p>\n<p>\u00a0<\/p>\n<h3 id=\"b-stylefont-weight-bold-7-b\"><b>\uc6b0\uc218\ud55c \uace0\uac1d \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 7\uac00\uc9c0 \ubc29\ubc95<\/b><\/h3>\n<p>\uace0\uac1d \ucda9\uc131\ub3c4\uac00 \uc911\uc694\ud55c \ub9cc\ud07c, \uc11c\ube44\uc2a4 \ub9ac\ub354\ub294 <a href=\"https:\/\/www.salesforce.com\/blog\/what-is-good-customer-service\/\" target=\"_blank\" rel=\"noopener\">\ud6cc\ub96d\ud55c \uace0\uac1d \uc11c\ube44\uc2a4 \uae30\uc220<\/a>\uc744 \uc2b5\ub4dd\ud558\uace0 \uc81c\uacf5\ud574\uc57c \ud569\ub2c8\ub2e4. \uc544\ub798 7\uac00\uc9c0 \ubaa8\ubc94 \uc0ac\ub840\ub97c \uc0b4\ud3b4\ubcf4\uc138\uc694. \uc62c\ubc14\ub978 \uc11c\ube44\uc2a4 \uae30\uc220\uc744 \uc0ac\uc6a9\ud558\uace0, \uace0\uac1d \uc11c\ube44\uc2a4\ud300\uc744 \uc9c0\uc6d0\ud558\uba70 \ub04a\uc784\uc5c6\uc774 \ubcc0\ud654\ud558\ub294 \uace0\uac1d\uc758 \uae30\ub300\uce58\ub97c \ucda9\uc871\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub420 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<h3 id=\"b-stylefont-weight-bold1-b\"><b>1. \uace0\uac1d \uc11c\ube44\uc2a4\ub97c \uc804\uccb4 \uc870\uc9c1\uacfc \uc5f0\uacb0\ud558\uae30<\/b><\/h3>\n<p>\uace0\uac1d\uc758 85%\ub294 <a href=\"https:\/\/www.salesforce.com\/resources\/research-reports\/state-of-the-connected-customer\/\" target=\"_blank\" rel=\"noopener\">\uc5ec\ub7ec \ubd80\uc11c\uc5d0 \uac78\uccd0 \uc77c\uad00\ub41c \uc0c1\ud638\uc791\uc6a9<\/a>\uc744 \uae30\ub300\ud569\ub2c8\ub2e4. \uace0\uac1d\uc774 <a href=\"https:\/\/www.salesforce.com\/resources\/articles\/what-is-self-service\/\" target=\"_blank\" rel=\"noopener\">\uc140\ud504\uc11c\ube44\uc2a4 \ucc44\ub110<\/a>\uc744 \uc774\uc6a9\ud558\ub4e0 \uc601\uc5c5 \ub2f4\ub2f9\uc790\uc640 \uc9c1\uc811 \ucc44\ud305\ud558\ub4e0 \uc0c1\uad00\uc5c6\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc740 \ub2e4\ub978 \ud300\uc73c\ub85c \ubb38\uc758\uac00 \ub118\uc5b4\uac00\uac70\ub098 \uc815\ubcf4\ub97c \ubc18\ubcf5\ud574\uc11c \ub9d0\ud558\uae30\ub97c \uc6d0\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uadf8\ub4e4\uc774 \uc6d0\ud558\ub294 \uac83\uc740 \uc5f0\uc18d\uc131\uc785\ub2c8\ub2e4.<\/p>\n<p>\ud575\uc2ec\uc740 \uc11c\ube44\uc2a4\ub97c CRM \uc2dc\uc2a4\ud15c\uc5d0 \uc5f0\uacb0\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uc774\ub85c\uc368 \uace0\uac1d\uacfc \ud68c\uc0ac \uac04 \uc0c1\ud638 \uc791\uc6a9\uc744 \uc804\uccb4\uc801\uc73c\ub85c \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc774 \uc5f0\ub77d\ud558\uba74 \uc11c\ube44\uc2a4 \uc0c1\ub2f4\uc6d0\uc740 \uc778\uad6c \ud1b5\uacc4, \uc8fc\ubb38 \ub0b4\uc5ed, \uc120\ud638\ub3c4 \ub4f1 \ubaa8\ub4e0 \uad00\ub828 \ub370\uc774\ud130\ub97c \ud55c \ud654\uba74\uc5d0\uc11c \ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc5b4\ub5bb\uac8c \uace0\uac1d\uc744 \ub3c4\uc640\uc57c \ud560\uc9c0 \ud30c\uc545\ud558\uae30 \uc27d\uc2b5\ub2c8\ub2e4. \ub610\ud55c \ud544\uc694\ud55c \uacbd\uc6b0 \ubb38\uc81c \ud574\uacb0\uc744 \ub3d5\uae30 \uc704\ud574 \ub2e4\ub978 \ubd80\uc11c\uc5d0\uc11c \ub204\uad6c\ub97c \ud22c\uc785\ud574\uc57c \ud558\ub294\uc9c0 \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h3 id=\"b-stylefont-weight-bold2-b\"><b>2. \ubaa8\ub4e0 \ucc44\ub110\uc5d0\uc11c \uace0\uac1d \uc9c0\uc6d0 \uc81c\uacf5\ud558\uae30<\/b><\/h3>\n<p>\uc624\ub298\ub0a0 \ud6cc\ub96d\ud55c \uace0\uac1d \uc11c\ube44\uc2a4\ub294 \uc774\uba54\uc77c, \uc18c\uc15c\ubbf8\ub514\uc5b4, \ubb38\uc790, \uc804\ud654 \ub4f1 \ubaa8\ub4e0 \uacf3\uc5d0\uc11c \uc774\ub8e8\uc5b4\uc9d1\ub2c8\ub2e4. \ucc44\ub110\uacfc \uad00\uacc4\uc5c6\uc774 \uace0\uac1d\uc740 \ube60\ub974\uace0 \ud3b8\ub9ac\ud55c \uace0\ud488\uc9c8 \uc9c0\uc6d0\uc744 \uc6d0\ud569\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \uace0\uac1d \uc9c0\uc6d0\uc744 \ud655\uc7a5\ud558\ub294 \ub370 \ud544\uc694\ud55c \ubaa8\ub4e0 \uc11c\ube44\uc2a4 \ucc44\ub110\uc785\ub2c8\ub2e4:<\/p>\n<ul>\n<li><b>\uc74c\uc131: <\/b><a href=\"https:\/\/www.salesforce.com\/resources\/articles\/state-of-service-inside-customer-service-trends\/\" target=\"_blank\" rel=\"noopener\">\uc11c\ube44\uc2a4 \uc804\ubb38\uac00\uc758 91%<\/a>\ub294 \uc804\ud654\uac00 \ubcf5\uc7a1\ud55c \ubb38\uc81c \ud574\uacb0\uacfc \uad00\ub828\ud574 \uc120\ud638\ub418\ub294 \ucc44\ub110\uc774\ub77c\uace0 \ub9d0\ud558\uc9c0\ub9cc, \uc804\ud654 \uc11c\ube44\uc2a4 \uc9c0\uc6d0\uc740 \uc608\uc804\uacfc \uc870\uae08 \ucc28\uc774\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uc624\ub298\ub0a0 \uc74c\uc131\uc740 \uc774\uba54\uc77c\uc774\ub098 \uc628\ub77c\uc778 \ucc44\ud305\ub9cc\ud07c\uc774\ub098 \uc911\uc694\ud55c <a href=\"https:\/\/www.salesforce.com\/blog\/digital-customer-service-channels\/\" target=\"_blank\" rel=\"noopener\">\ub514\uc9c0\ud138 \ucc44\ub110<\/a>\uc785\ub2c8\ub2e4. \ud575\uc2ec\uc740 <a href=\"https:\/\/www.salesforce.com\/service\/call-center-integration\/\" target=\"_blank\" rel=\"noopener\">\ud074\ub77c\uc6b0\ub4dc \uc804\ud654 \uc2dc\uc2a4\ud15c<\/a>\uc744 CRM\uacfc \uc5f0\ub3d9\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \ud1b5\ud654 \uc815\ubcf4\uac00 \uc0c1\ub2f4\uc6d0 \ud654\uba74\uc5d0 \uc989\uc2dc \ud45c\uc2dc\ub429\ub2c8\ub2e4. <a href=\"https:\/\/www.salesforce.com\/service\/ai\/customer-service-ai\/\" target=\"_blank\" rel=\"noopener\">AI<\/a>\uac00 \uc2e4\uc2dc\uac04\uc73c\ub85c \ud1b5\ud654 \ub0b4\uc6a9\uc744 \uae30\ub85d\ud558\uae30 \ub54c\ubb38\uc5d0 \uc0c1\ub2f4\uc6d0\uc740 \uace0\uac1d\uc5d0\uac8c \uc9d1\uc911\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n<li><b>\ubaa8\ubc14\uc77c: <\/b>\ub300\ub2e4\uc218\uc758 \uc11c\ube44\uc2a4 \uc870\uc9c1\uc774 <a href=\"https:\/\/www.salesforce.com\/resources\/articles\/state-of-service-inside-customer-service-trends\/\" target=\"_blank\" rel=\"noopener\">\uba54\uc2dc\uc9c0 \uc571(79%)\uacfc \ubaa8\ubc14\uc77c \uc571(78%)<\/a>\uc744 \uc0ac\uc6a9\ud558\uc5ec \uace0\uac1d \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ubaa8\ubc14\uc77c \uc635\uc158\uc740 \ube44\ub3d9\uae30\uc2dd \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uace0\uac1d\uacfc \uc0c1\ub2f4\uc6d0\uc740 \uacfc\uac70 \uc0c1\ud638\uc791\uc6a9\uc758 \ub85c\uadf8\uc5d0 \uc811\uadfc\ud558\uc5ec \uc7a5\uae30\uac04\uc5d0 \uac78\uccd0 \ub300\ud654\ub97c \uc774\uc5b4\uac08 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n<li><b>\uc18c\uc15c\ubbf8\ub514\uc5b4: <\/b>\uc11c\ube44\uc2a4 \uc870\uc9c1\uc758 82%\uac00 <a href=\"https:\/\/www.salesforce.com\/resources\/articles\/state-of-service-inside-customer-service-trends\/\" target=\"_blank\" rel=\"noopener\">\uc18c\uc15c\ubbf8\ub514\uc5b4 \ucc44\ub110<\/a>\uc744 \uc0ac\uc6a9\ud569\ub2c8\ub2e4. \ub9c8\ucf00\ud305\uacfc \uace0\uac1d \uc11c\ube44\uc2a4 \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud558\uc5ec \ub9c8\ucf00\ud305\ud300\uacfc \uace0\uac1d \uc11c\ube44\uc2a4\ud300 \ubaa8\ub450\uc5d0\uac8c \uace0\uac1d\uc5d0 \ub300\ud55c \ub2e8\uc77c \ubdf0\ub97c \uc81c\uacf5\ud558\uc138\uc694. \uc774\ub7ec\ud55c \ubc29\uc2dd\uc740 \uace0\uac1d\uc774 \ubb38\uc81c\ub098 \ubd88\ub9cc\uc744 \uc81c\uae30\ud588\uc744 \ub54c \ub450 \ud300\uc774 \ub354\uc6b1 \ud6a8\uacfc\uc801\uc73c\ub85c \ud611\uc5c5\ud558\uace0 \ub2e4\uc74c \ub2e8\uacc4\ub97c \uc801\uc808\ud558\uac8c \uacb0\uc815\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/li>\n<li><b>\uc774\uba54\uc77c: <\/b>\uc774\uba54\uc77c\uc740 \uc804\ud654 \uc9c0\uc6d0\uacfc \ud568\uaed8 <a href=\"https:\/\/www.salesforce.com\/resources\/articles\/state-of-service-inside-customer-service-trends\/\" target=\"_blank\" rel=\"noopener\">\uac00\uc7a5 \ub9ce\uc774 \uc0ac\uc6a9\ub418\ub294 \uc11c\ube44\uc2a4 \ucc44\ub110<\/a>\uc785\ub2c8\ub2e4. \uace0\uac1d\ub4e4\uc740 \uc774\uba54\uc77c\uc758 \ud3b8\ub9ac\ud568\uc744 \uc120\ud638\ud569\ub2c8\ub2e4. \ub610\ud55c \uc774\uba54\uc77c\uc740 \ub0b4\uc5ed\uc5d0 \ub300\ud55c \uc11c\uba74 \uae30\ub85d\uc744 \ubcfc \uc218 \uc788\uace0, \uc601\uc218\uc99d\uacfc \uac19\uc740 \ucca8\ubd80 \ud30c\uc77c\uc744 \ucd94\uac00\ud558\ub294 \uc635\uc158\ub3c4 \uc81c\uacf5\ud569\ub2c8\ub2e4. <a href=\"https:\/\/www.salesforce.com\/service\/\" target=\"_blank\" rel=\"noopener\">\uc801\uc808\ud55c \uace0\uac1d \uc11c\ube44\uc2a4 \uae30\uc220<\/a>\uc744 \uc0ac\uc6a9\ud558\uba74 \uc774\uba54\uc77c\uc744 \uc790\ub3d9\uc73c\ub85c \uace0\uac1d \uc0ac\ub840\ub85c \uc804\ud658\ud558\uace0 \uc801\uc808\ud55c \uc11c\ube44\uc2a4 \ub2f4\ub2f9\uc790\uc5d0\uac8c \ubc30\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n<li><b>\uc140\ud504\uc11c\ube44\uc2a4 \ucc44\ub110: <\/b>\uace0\uac1d\uc13c\ud130, <a href=\"https:\/\/www.salesforce.com\/blog\/what-is-a-customer-portal\/\" target=\"_blank\" rel=\"noopener\">\uace0\uac1d \ud3ec\ud138<\/a> \ubc0f \uace0\uac1d \ucee4\ubba4\ub2c8\ud2f0\ub294 \uace0\uac1d \uc9c0\uc6d0\uc758 \ucd5c\uc804\uc120\uc785\ub2c8\ub2e4. \uace0\uac1d\uc740 \uc774\ub7ec\ud55c \uc140\ud504 \uc11c\ube44\uc2a4 \ucc44\ub110\uc744 \uc0ac\uc6a9\ud574 \uc77c\ubc18\uc801\uc778 \uc9c8\ubb38\uc5d0 \ub300\ud55c \ub2f5\ubcc0\uc744 \ube60\ub974\uac8c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ucee8\ub300 \u2018\uc628\ub77c\uc778 \uacc4\uc815\uc744 \ubcf5\uad6c\ud558\ub294 \ubc29\ubc95\u2019\uacfc \uac19\uc740 \uc9c8\ubb38\uc774\uc8e0. \uc140\ud504\uc11c\ube44\uc2a4 \ucc44\ub110\uc744 \ud65c\uc6a9\ud558\uba74 \uace0\uac1d\uc774 \ub2e4\ub978 \ub300\uba74 \ucc44\ub110\uc744 \ud1b5\ud574 \uc5f0\ub77d\ud560 \ud544\uc694\uac00 \uc5c6\uac8c \ub429\ub2c8\ub2e4. \uc2e4\uc81c\ub85c <a href=\"https:\/\/www.salesforce.com\/resources\/articles\/state-of-service-inside-customer-service-trends\/\" target=\"_blank\" rel=\"noopener\">\uace0\uac1d\uc758 75%<\/a>\ub294 \uac04\ub2e8\ud55c \ubb38\uc81c\uc5d0 \uad00\ud574\uc11c\ub294 \uc140\ud504 \uc11c\ube44\uc2a4\ub97c \uc120\ud638\ud569\ub2c8\ub2e4.<\/li>\n<li><b>\ucc57\ubd07: <\/b><a href=\"https:\/\/www.salesforce.com\/resources\/research-reports\/state-of-service\/\" target=\"_blank\" rel=\"noopener\">\uc758\uc0ac \uacb0\uc815\uad8c\uc790\uc758 73%<\/a>\ub294 \uc870\uc9c1\uc5d0\uc11c <a href=\"https:\/\/www.salesforce.com\/agentforce\/chatbot\/\" target=\"_blank\" rel=\"noopener\">\ucc57\ubd07<\/a>\uc744 \uc0ac\uc6a9\ud55c\ub2e4\uace0 \ub2f5\ud588\uc2b5\ub2c8\ub2e4. \ucc57\ubd07\uc740 AI\ub97c \uc0ac\uc6a9\ud574 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud558\uace0 \uc77c\uc0c1\uc801\uc778 \uc9c8\ubb38\uc5d0 \uc2e0\uc18d\ud558\uac8c \ub2f5\ubcc0\ud569\ub2c8\ub2e4. \ub610\ud55c \uace0\uac1d\uc758 \uc694\uccad\uc5d0 \ub530\ub77c \uad00\ub828 \ucf58\ud150\uce20\ub97c \uacf5\uc720\ud569\ub2c8\ub2e4. \uc0ac\uc548\uc774 \ubcf5\uc7a1\ud55c \uacbd\uc6b0 \ucc57\ubd07\uc740 \ucd94\uac00 \uc9c0\uc6d0\uc744 \uc704\ud574 \uace0\uac1d\uc744 \uc11c\ube44\uc2a4 \uc0c1\ub2f4\uc6d0\uc5d0\uac8c \uc5f0\uacb0\ud569\ub2c8\ub2e4.<\/li>\n<li><b>\ube44\ub514\uc624: <\/b>\ub300\uba74 \uc11c\ube44\uc2a4\uac00 \ud544\uc694\ud55c \uacbd\uc6b0\ub3c4 \uc788\uc9c0\ub9cc, \ubc18\ub4dc\uc2dc \ub300\uba74 \uc11c\ube44\uc2a4\uac00 \ud544\uc694\ud55c \uacbd\uc6b0\uac00 \uc544\ub2d0 \ub54c\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc7a5\ube44 \uc7ac\ubd80\ud305\uc774\ub098 \ubd80\ud488 \uad50\uccb4 \uac19\uc740 \uc608\uc2dc\ub97c \ub5a0\uc62c\ub824\ubcf4\uc138\uc694. \ub54c\ubb38\uc5d0 <a href=\"https:\/\/www.salesforce.com\/resources\/research-reports\/state-of-service\/\" target=\"_blank\" rel=\"noopener\">\uc11c\ube44\uc2a4 \uc870\uc9c1\uc758 77%<\/a>\uac00 \ube44\ub514\uc624 \uc9c0\uc6d0\uc744 \uc0ac\uc6a9\ud55c\ub2e4\uace0 \ub2f5\ud588\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc740 <a href=\"https:\/\/www.salesforce.com\/service\/visual-remote-assistant\/\" target=\"_blank\" rel=\"noopener\">\ud654\uc0c1 \uc6d0\uaca9\uc9c0\uc6d0<\/a>\uc744 \ud1b5\ud574 \uc11c\ube44\uc2a4 \uc0c1\ub2f4\uc6d0\uc774\ub098 \uae30\uc220\uc790\uc640 \ud654\uc0c1\uc73c\ub85c \uc5f0\uacb0\ub429\ub2c8\ub2e4. \uc774\ub54c \uc804\ubb38\uac00\ub294 \uace0\uac1d\uc758 \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uae30 \uc704\ud55c \ub2e4\uc74c \ub2e8\uacc4\ub97c \uc548\ub0b4\ud558\uc8e0.<\/li>\n<\/ul>\n<h3 id=\"b-stylefont-weight-bold3-b\"><b>3. \ud488\uc9c8\uacfc \uc18d\ub3c4 \uc0ac\uc774\uc758 \uc644\ubcbd\ud55c \uade0\ud615 \uc720\uc9c0\ud558\uae30<\/b><\/h3>\n<p><a href=\"https:\/\/www.salesforce.com\/resources\/articles\/state-of-service-inside-customer-service-trends\/\" target=\"_blank\" rel=\"noopener\">\uace0\uac1d \uc0c1\ub2f4\uc6d0\uc758 68%<\/a>\ub294 \uc11c\ube44\uc2a4 \uc18d\ub3c4\uc640 \ud488\uc9c8\uc758 \uade0\ud615\uc744 \ub9de\ucd94\ub294 \uac83\uc774 \uc5b4\ub835\ub2e4\uace0 \ub9d0\ud569\ub2c8\ub2e4. \uc634\ub2c8\ucc44\ub110 \ub77c\uc6b0\ud305\uc740 \uace0\uac1d \ucf00\uc774\uc2a4\ub97c \uc801\ud569\ud55c \uc0c1\ub2f4\uc6d0\uc5d0\uac8c \uc5f0\uacb0\ud558\uace0, \uad00\ub9ac\uc790\uac00 <a href=\"https:\/\/www.salesforce.com\/service\/contact-center\/\" target=\"_blank\" rel=\"noopener\">\uace0\uac1d\uc13c\ud130 \ud65c\ub3d9\uc744 \ud55c\ub208\uc5d0 \ud30c\uc545<\/a>\ud560 \uc218 \uc788\ub3c4\ub85d \ub3d5\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc0c1\ub2f4\uc6d0\uc740 \uc790\uc2e0\uc758 \uae30\uc220\uacfc \uac00\uc6a9\uc131\uc5d0 \ub530\ub77c \uc801\uc808\ud55c \ucf00\uc774\uc2a4\ub97c \ucc98\ub9ac\ud560 \uc218 \uc788\uac8c \ub429\ub2c8\ub2e4.<\/p>\n<p>\uace0\uac1d\uc5d0\uac8c\ub294 \ube60\ub978 \uace0\uac1d \uc9c0\uc6d0\uc5d0 \ub300\ud55c \uae30\ub300\uce58\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uc0c1\ub2f4\uc6d0\uc774 \uc774\ub97c \ucda9\uc871\ud560 \uc218 \uc788\ub294 \ub610 \ub2e4\ub978 \ubc29\ubc95\uc740 <a href=\"https:\/\/www.salesforce.com\/service\/customer-service-automation\/what-is-automated-customer-service\/\" target=\"_blank\" rel=\"noopener\">\uc790\ub3d9\ud654<\/a>\ub97c \uc774\uc6a9\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uc790\ub3d9\ud654\ub41c \uc6cc\ud06c\ud50c\ub85c\ub294 \uc0c1\ub2f4\uc6d0\uc5d0\uac8c \uc791\uc5c5\uc744 \uc644\ub8cc\ud558\uae30 \uc704\ud55c \ub2e8\uacc4\ub97c \uc548\ub0b4\ud569\ub2c8\ub2e4. \uc140\ud504\uc11c\ube44\uc2a4 \ucc44\ub110\uc5d0\uc11c \uc774\ub7ec\ud55c \uc6cc\ud06c\ud50c\ub85c\uc758 \uc6a9\ub3c4\ub97c \ubcc0\uacbd\ud574 \uace0\uac1d\uc774 \uc2a4\uc2a4\ub85c \ubb38\uc758 \ud504\ub85c\uc138\uc2a4\ub97c \uc644\ub8cc\ud560 \uc218 \uc788\ub3c4\ub85d \ucc98\ub9ac\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \uc6cc\ud06c\ud50c\ub85c\ub97c \ud65c\uc6a9\ud574 \uace0\uac1d\uc5d0\uac8c \ubc18\ud488\uc744 \uc2dc\uc791\ud558\ub294 \ubc29\ubc95\uc744 \uc548\ub0b4\ud574 \ubcf4\uc138\uc694.<\/p>\n<h3 id=\"b-stylefont-weight-bold4-b\"><b>4. \uc11c\ube44\uc2a4 \uc0c1\ub2f4\uc6d0\uc744 \uc704\ud55c \uc18c\ud504\ud2b8 \uc2a4\ud0ac\uacfc \ud558\ub4dc \uc2a4\ud0ac \uad50\uc721<\/b><\/h3>\n<p>\uc0c1\ub2f4\uc6d0\uc740 \uc801\uadf9\uc801\uc73c\ub85c \uacbd\uccad\ud558\uace0, \uace0\uac1d\uc5d0\uac8c \uacf5\uac10\uc744 \ud45c\uc2dc\ud558\uace0, \uc81c\ud488 \uc9c0\uc2dd\uc744 \ubcf4\uc5ec\uc8fc\uba70, \ubaa8\ub4e0 \uace0\uac1d\uc5d0\uac8c \uac1c\uc778\ud654\ub41c \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \ub3d9\uc2dc\uc5d0 \uc2e0\uc18d\ud558\uac8c \ubb38\uc81c\ub97c \ud574\uacb0\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p>\uc774\ub7ec\ud55c \ubcf4\ub2e4 \ubcf5\uc7a1\ud55c \uc5ed\ud560\uc744 \uc218\ud589\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc18d\uc801\uc778 \uad50\uc721\uc744 \uc81c\uacf5\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. <a href=\"https:\/\/www.salesforce.com\/resources\/articles\/important-customer-service-skills-list\/\" target=\"_blank\" rel=\"noopener\">\ud558\ub4dc \uc2a4\ud0ac\uacfc \uc18c\ud504\ud2b8 \uc2a4\ud0ac<\/a>\uc744 \ubaa8\ub450 \uac1c\ubc1c\ud558\uc5ec\uc57c \ud569\ub2c8\ub2e4:<\/p>\n<ul>\n<li><b>\ub300\uc778\uad00\uacc4 \uae30\uc220: <\/b>\uacb0\uad6d \uac00\uc7a5 \uc911\uc694\ud55c \uac83\uc740 \u2018\uace0\uac1d\ub4e4\uc774 \uc5b4\ub5bb\uac8c \ub290\ub07c\uac8c \ud558\ub294\uac00\u2019\uc785\ub2c8\ub2e4. \uc0c1\ub2f4\uc6d0\uc5d0\uac8c \uacbd\uccad, \uae0d\uc815\uc801\uc778 \uc5b8\uc5b4, \uc124\ub4dd, \uacf5\uac10 \ub4f1 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc758 \uae30\ubcf8\uc744 \uad50\uc721\ud558\uc138\uc694. \uace0\uac1d\uc758 \uc785\uc7a5\uc5d0\uc11c \uc0dd\uac01\ud558\ub294 \ud0dc\ub3c4\uc758 \uc911\uc694\uc131\uc744 \uac15\uc870\ud558\uc138\uc694.<\/li>\n<li><b>\uc81c\ud488 \uc9c0\uc2dd: <\/b>\uc2e0\uaddc \uae30\ub2a5\uc774\ub098 \uc5c5\ub370\uc774\ud2b8\uac00 \uc788\uc73c\uba74 \ubaa8\ub4e0 \uc9c1\uc6d0\uc5d0\uac8c \uc5c5\ub370\uc774\ud2b8\ud558\uc138\uc694. \uc0c1\ub2f4\uc6d0\ub4e4\uc774 \ud68c\uc0ac \uaddc\uc57d, \uc81c\ud488 \ubc0f \uc11c\ube44\uc2a4\ub97c \uacf5\ubd80\ud558\ub3c4\ub85d \uc7a5\ub824\ud558\ub294 \uac83\uc774 \uc88b\uc2b5\ub2c8\ub2e4. \uc804\ubb38\uac00\uc640 \ud568\uaed8 \uc2e4\ubb34\ub97c \uacbd\ud5d8\ud558\uace0 \ud611\uc5c5\ud560 \uae30\ud68c\ub97c \uc81c\uacf5\ud558\uc5ec \uc81c\ud488\uc5d0 \ub300\ud55c \uc774\ud574\ub97c \ub192\uc774\ub3c4\ub85d \ud569\ub2c8\ub2e4.<\/li>\n<li><b>\uae30\uc220 \uc804\ubb38\uc131: <\/b>\uc0c1\ub2f4\uc6d0\uc5d0\uac8c \uc9c1\uad00\uc801\uc778 \uae30\uc220\uc744 \uc81c\uacf5\ud558\uc138\uc694. \ucd5c\uc2e0 \uae30\ub2a5\uc744 \uad50\uc721\ud574\uc57c \ud569\ub2c8\ub2e4. \uc0c1\ub2f4\uc6d0\uc5d0\uac8c \ud53c\ub4dc\ubc31\uc744 \uc694\uccad\ud558\uc5ec \ubaa8\ub4e0 \uc9c1\uc6d0\uc758 \uacbd\ud5d8\uc744 \uac1c\uc120\ud560 \uc218 \uc788\ub294 \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc73c\uc138\uc694.<\/li>\n<\/ul>\n<h3 id=\"b-stylefont-weight-bold5-b\"><b>5. \uc6d0\ud300\uc73c\ub85c \ud589\ub3d9\ud558\uae30<\/b><\/h3>\n<p>\uace0\uac1d \uc11c\ube44\uc2a4 \uc0c1\ub2f4\uc6d0\uc740 \uace0\uac1d\uacfc \uc77c\ub300\uc77c\ub85c \uc77c\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc9c0\ub9cc, \uc5ec\uc804\ud788 \uc804\ubb38\uc801\uc778 \uc9c0\uc6d0\uacfc \ub3d9\ub8cc\uc560\uac00 \ud544\uc694\ud569\ub2c8\ub2e4. \ud611\uc5c5\uacfc \uc5f4\ub9b0 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc744 \uc720\uc9c0\ud558\uc138\uc694. \uc774\ub294 \uc6d0\uaca9\uc73c\ub85c \uadfc\ubb34\ud558\ub294 \ud300\uc6d0\uc5d0\uac8c \ud2b9\ud788 \uc911\uc694\ud569\ub2c8\ub2e4. \uc608\ucee8\ub300 \uc77c\uc77c \uc2a4\ud0e0\ub4dc\uc5c5 \ubbf8\ud305\uc740 \ud300\uc6d0 \ubaa8\ub450\uac00 \uc11c\ub85c \uc5f0\uacb0\ub418\uace0 \ub2e8\ud569\ud560 \uc218 \uc788\ub294 \uc26c\uc6b4 \ubc29\ubc95\uc785\ub2c8\ub2e4.<\/p>\n<p><a href=\"https:\/\/www.salesforce.com\/blog\/what-is-case-swarming\/\" target=\"_blank\" rel=\"noopener\">\ucf00\uc774\uc2a4 \uc2a4\uc6cc\ubc0d(\uacf5\ub3d9 \ub300\uc751)<\/a>\uc744 \ub3c4\uc785\ud558\uc5ec \ud611\uc5c5\uc73c\ub85c \ubcf5\uc7a1\ud55c \ucf00\uc774\uc2a4\ub97c \ud574\uacb0\ud558\ub3c4\ub85d \uc7a5\ub824\ud558\uc138\uc694. \uace0\uac1d \uc11c\ube44\uc2a4 \uc0c1\ub2f4\uc6d0\uacfc \uc219\ub828\ub41c \uc804\ubb38\uac00\uac00 \ud568\uaed8 \ubaa8\uc5ec \ubcf5\uc7a1\ud55c \ubb38\uc758 \ucf00\uc774\uc2a4\ub97c \ud574\uacb0\ud558\uae30 \uc704\ud574 \ud611\uc5c5\ud569\ub2c8\ub2e4. \ucd94\ud6c4 \ube44\uc2b7\ud55c \ucf00\uc774\uc2a4\uac00 \ubc1c\uc0dd\ud560 \ub54c\ub97c \ub300\ube44\ud574 \ubb38\uc81c \ud574\uacb0 \ub2e8\uacc4\ub97c \uae30\ub85d\ud558\uc138\uc694. \ucd94\uac00\ub85c \uc774\ub7ec\ud55c \uc6d0\ud300 \ud574\uacb0\ubc29\uc2dd\uc740 \uc8fc\ub2c8\uc5b4 \uc9c1\uc6d0\uacfc \uc2e0\uc785 \uc0ac\uc6d0\uc5d0\uac8c \ub2e4\ub978 \ubc29\ubc95\uc73c\ub85c\ub294 \uc811\ud560 \uc218 \uc5c6\uc744 \uc0c8\ub85c\uc6b4 \uc2a4\ud0ac\uc744 \uc2b5\ub4dd\ud560 \uae30\ud68c\uac00 \ub429\ub2c8\ub2e4.<\/p>\n<h3 id=\"b-stylefont-weight-bold6-b\"><b>6. \uace0\uac1d \uc11c\ube44\uc2a4\ub97c \uc218\uc775 \ucc3d\ucd9c\uc758 \uc6d0\ub3d9\ub825\uc73c\ub85c \uc804\ud658\ud558\uae30<\/b><\/h3>\n<p>\uc0c1\ub2f4\uc6d0\uc774 \ub2f9\uba74\ud55c \uace0\uac1d \ubb38\uc758\ub97c \ud574\uacb0\ud588\ub2e4\uba74, \uc5c5\uc140\ub9c1(upselling)\uacfc \uad50\ucc28 \ud310\ub9e4(cross-selling)\ub97c \ud1b5\ud574 \uace0\uac1d\uacfc\uc758 \uad00\uacc4\ub97c \ub354\uc6b1 \ubc1c\uc804\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub54c <a href=\"https:\/\/www.salesforce.com\/service\/ai\/\" target=\"_blank\" rel=\"noopener\">AI\uc758 \ub3c4\uc6c0<\/a>\uc744 \ubc1b\uc544\ubcf4\uc138\uc694: \uacfc\uac70 \uc8fc\ubb38 \ubc0f \uad6c\ub9e4 \uac00\ub2a5\uc131 \ub4f1 \uace0\uac1d\uc758 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud558\uc5ec \uace0\uac1d\uc5d0\uac8c \uad00\ub828 \uc0c1\ud488\uc774\ub098 \uc11c\ube44\uc2a4\ub97c \ucd94\ucc9c\ud574 \uc90d\ub2c8\ub2e4.<\/p>\n<p>\uace0\uac1d \uc11c\ube44\uc2a4\ub294 \ub9e4\ucd9c \uc99d\ub300\ub97c \ub118\uc5b4 \ube44\uc988\ub2c8\uc2a4 \uc804\ub7b5\uc744 \uc9c0\uc6d0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc0c1\ub2f4\uc6d0\uc740 \ub9e4\uc77c \uace0\uac1d \uc778\uc0ac\uc774\ud2b8\uc640 \ud53c\ub4dc\ubc31\uc744 \uc218\uc9d1\ud569\ub2c8\ub2e4. \uc11c\ube44\uc2a4\ud300\uc774 \ud68c\uc0ac \uc804\uccb4 \ud68c\uc758\uc5d0\uc11c \uace0\uac1d \ud53c\ub4dc\ubc31\uc744 \ubc1c\ud45c\ud558\ub3c4\ub85d \uc790\ub9ac\ub97c \ub9c8\ub828\ud558\ub294 \ubc29\uc548\ub3c4 \uace0\ub824\ud574 \ubcf4\uc138\uc694. \uc774\ub7ec\ud55c \uace0\uac1d \uc778\uc0ac\uc774\ud2b8\uac00 \ud6cc\ub96d\ud55c \uc81c\ud488 \ud601\uc2e0\uc774\ub098 \uac1c\uc120\uc73c\ub85c \uc774\uc5b4\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h3 id=\"b-stylefont-weight-bold7-b\"><b>7. \uc131\uacf5 \uce21\uc815 \ubc29\uc2dd \ubc14\uafb8\uae30<\/b><\/h3>\n<p>\uace0\uac1d\ubb38\uc758 \ucc98\ub9ac \uc2dc\uac04\uc740 \uc911\uc694\ud55c \uc9c0\ud45c\uc774\uc9c0\ub9cc \ubaa8\ub4e0 \uac83\uc744 \uc54c\ub824\uc8fc\uc9c0\ub294 \uc54a\uc2b5\ub2c8\ub2e4. \ub2e4\uc591\ud55c <a href=\"https:\/\/www.salesforce.com\/blog\/4-customer-service-metrics-you-should-measure\/\" target=\"_blank\" rel=\"noopener\">\uace0\uac1d \uc11c\ube44\uc2a4 \uc9c0\ud45c<\/a>\ub97c \ubd84\uc11d\ud558\uc5ec \uace0\uac1d\uacfc \ud68c\uc0ac\uc640\uc758 \uad00\uacc4\ub97c \uc804\ubc18\uc801\uc73c\ub85c \ub354 \uc798 \uc774\ud574\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc544\ub798 \uba87 \uac00\uc9c0 \ubaa8\ubc94 \uc0ac\ub840\ub97c \uc18c\uac1c\ud569\ub2c8\ub2e4:<\/p>\n<ul>\n<li><b>\uace0\uac1d \ub9cc\uc871\ub3c4: <\/b><a href=\"https:\/\/www.salesforce.com\/resources\/articles\/how-to-measure-customer-satisfaction\/\" target=\"_blank\" rel=\"noopener\">\ub192\uc740 \uace0\uac1d \ub9cc\uc871\ub3c4(CSAT)<\/a>\ub294 \uc5ec\uc804\ud788 \uc11c\ube44\uc2a4\ud300\uc774 \uad81\uadf9\uc801\uc73c\ub85c \ucd94\uad6c\ud558\ub294 \ubaa9\ud45c\uc785\ub2c8\ub2e4. CSAT\ub97c \uce21\uc815\ud558\ub824\uba74 \uac04\ub2e8\ud55c <a href=\"https:\/\/www.salesforce.com\/blog\/customer-satisfaction-survey\" target=\"_blank\" rel=\"noopener\">\uc124\ubb38\uc870\uc0ac<\/a>\ub97c \ubcf4\ub0b4 \uace0\uac1d\uc774 \uc11c\ube44\uc2a4\ud300\uacfc\uc758 \uc0c1\ud638\uc791\uc6a9 \ud6c4 \uc5bc\ub9c8\ub098 \ub9cc\uc871\ud558\ub294\uc9c0 \ud30c\uc545\ud558\uc138\uc694.<\/li>\n<li><b>\uc218\uc775: <\/b>\uace0\uac1d\uc13c\ud130 \ubd84\uc11d\uc744 \ud1b5\ud574 \uc591\uc9c8\uc758 \uace0\uac1d \uc11c\ube44\uc2a4\uac00 \uac70\ub798 \uac74\uc218 \uc99d\uac00 \ub610\ub294 \uace0\uac1d\ub2f9 \ub9e4\ucd9c \uc99d\uac00\uc5d0 \uae30\uc5ec\ud558\uace0 \uc788\ub294\uc9c0 \ud655\uc778\ud558\uc138\uc694.<\/li>\n<li><b>\uace0\uac1d \ub9ac\ud150\uc158: <\/b>\uace0\uac1d\uc774 \uace0\uac1d\uc13c\ud130\uc640\uc758 \uc5f0\uacb0\uc744 \ub04a\uc740 \ud6c4\uc5d0 \uc5b4\ub5a4 \uc77c\uc774 \ubc1c\uc0dd\ud558\ub294\uc9c0 \uc8fc\uc758 \uae4a\uac8c \uad00\ucc30\ud558\uc138\uc694. \ubd88\ub9cc\uc871\uc2a4\ub7ec\uc6b4 \uace0\uac1d \uc11c\ube44\uc2a4 \uacbd\ud5d8\uc774 \uace0\uac1d \uc774\ud0c8\uc758 \uc6d0\uc778\uc774 \ub418\uc5c8\ub294\uc9c0 \ud655\uc778\ud574\uc57c \ud569\ub2c8\ub2e4.<\/li>\n<li><b>\uace0\uac1d\uc758 \ub178\ub825: <\/b>\uace0\uac1d\uc5d0\uac8c \ub108\ubb34 \ub9ce\uc740 \ubd80\ub2f4\uc744 \uc8fc\uace0 \uc788\uc9c0\ub294 \uc54a\ub098\uc694? \uace0\uac1d\uc758 \ub178\ub825\uc744 \uc904\uc77c \ubc29\ubc95\uc744 \ucc3e\uc544\ubcf4\uc138\uc694. \uc608\ub97c \ub4e4\uc5b4 \uc27d\uac8c \uac80\uc0c9\ud558\uc5ec \ucc3e\uc744 \uc218 \uc788\ub294 <a href=\"https:\/\/www.salesforce.com\/blog\/how-to-write-a-knowledge-base-article\/\" target=\"_blank\" rel=\"noopener\">\uace0\uac1d \uc9c0\uc6d0 \uc790\ub8cc<\/a>\ub97c \ub9cc\ub4e4\uc5b4 \uace0\uac1d\uc774 \ubb38\uc81c\ub97c \ube60\ub974\uac8c \ud574\uacb0\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud574 \ubcf4\uc138\uc694.<\/li>\n<li><b>SLA \uc131\uacfc: <\/b>\ub300\ubd80\ubd84\uc758 \uae30\uc5c5\uc5d0\ub294 \uace0\uac1d\uc774 \ub300\uae30\ud574\uc57c \ud558\ub294 \ucd5c\ub300 \ub300\uae30 \uc2dc\uac04 \ub4f1\uc758 \ud56d\ubaa9\uc744 \ud3ec\ud568\ud574 \uace0\uac1d\uc13c\ud130\uc5d0 \ub300\ud55c \uc11c\ube44\uc2a4 \uc218\uc900 \uacc4\uc57d(SLA)\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc13c\ud130 \ubd84\uc11d\uc5d0 \ub530\ub77c SLA\uc640 \uc2e4\uc81c \uc131\uacfc\ub97c \ube44\uad50\ud558\uc138\uc694. \uc774\ub97c \ud1b5\ud574 SLA\ub97c \ucda9\uc871\ud558\uae30 \uc704\ud55c \uac1c\uc120 \uc0ac\ud56d\uc744 \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n<\/ul>\n<h3 id=\"b-stylefont-weight-bold-b\"><b>\uc624\ub298\ub0a0 \ud6cc\ub96d\ud55c \uace0\uac1d \uc11c\ube44\uc2a4\uc758 \uc758\ubbf8<\/b><\/h3>\n<p>\uace0\uac1d \uc11c\ube44\uc2a4\uc758 \uc815\uc758\ub294 \uc2dc\uac04\uc774 \uc9c0\ub0a8\uc5d0 \ub530\ub77c \ubcc0\ud574\uc654\uc9c0\ub9cc, \uadf8 \ubcf8\uc9c8\uc740 \ubcc0\ud558\uc9c0 \uc54a\uc558\uc2b5\ub2c8\ub2e4. \uace0\uac1d \uc11c\ube44\uc2a4\ub294 \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \ub192\uc774\ub294 \ub9c8\ubc95 \uac19\uc740 \uc694\uc18c\ub77c\ub294 \uc810\uc785\ub2c8\ub2e4. \uc11c\ube44\uc2a4\ud300\uc740 \ub2e4\ub978 \uc5b4\ub5a4 \ubd80\uc11c\ub3c4 \ud560 \uc218 \uc5c6\ub294 \ubc29\uc2dd\uc73c\ub85c \uace0\uac1d\uc744 \uc774\ud574\ud569\ub2c8\ub2e4. \uc11c\ube44\uc2a4\ud300\uc5d0\uac8c\ub294 \uace0\uac1d\uc758 \uae30\ub300\uc5d0 \ubd80\uc751\ud558\uba74\uc11c \uace0\uac1d\uc774 \ud2b9\ubcc4\ud558\uace0 \uc774\ud574\ubc1b\uace0 \uc788\ub2e4\uace0 \ub290\ub07c\uac8c \ud558\ub294 \ud798\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \ud300\ubfd0\ub9cc \uc544\ub2c8\ub77c \uc804\uccb4 \uc870\uc9c1\uc5d0\ub3c4 \ud070 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uace0\uac1d \uc11c\ube44\uc2a4\uc758 \uc758\ubbf8\ub294 \ub2e8\uc21c\ud788 \uace0\uac1d\uc13c\ud130\uc5d0 \ub4f1\ub85d\ub41c \ubb38\uc758\ub97c \ud574\uacb0\ud558\ub294 \uac83 \uadf8 \uc774\uc0c1\uc785\ub2c8\ub2e4. \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \ucc44\ub110\uc744 \ud1b5\ud574 \uc989\uac01\uc801\uc774\uace0 \uc120\uc81c\uc801\uc778 \uc9c0\uc6d0\uc744 \uc81c\uacf5\ud558\uc5ec \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \ub192\uc774\uc138\uc694. \uc6b0\uc218\ud558\uace0 \uc804\ub7b5\uc801\uc778 \uace0\uac1d \uc11c\ube44\uc2a4\ub294 \uace0\uac1d \uc720\uc9c0\uc640 \ube0c\ub79c\ub4dc \ucc28\ubcc4\ud654\uc5d0 \uae30\uc5ec\ud569\ub2c8\ub2e4. \uae30\uc5c5\uacfc \ube44\uc988\ub2c8\uc2a4\uc758&hellip;<\/p>\n","protected":false},"author":1,"featured_media":93,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_content_type":[],"blog":[109],"coauthors":[8],"class_list":["post-94","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","blog-crm"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?- \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce<\/title>\n<meta name=\"description\" content=\"\ub2e8\uc21c\ud55c \uc751\ub300\uc640 \ubb38\uc81c \ud574\uacb0\uc744 \ub118\uc5b4, \uace0\uac1d \uacbd\ud5d8(CX)\uc744 \ud601\uc2e0\ud558\uc138\uc694. AI\uc640 \uc634\ub2c8\ucc44\ub110 \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \ube60\ub974\uace0 \uac1c\uc778\ud654\ub41c \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubd05\ub2c8\ub2e4. \uace0\uac1d \ub9cc\uc871\ub3c4\uc640 \uc774\ud0c8\ub960\uc744 \uad00\ub9ac\ud558\ub294 \uc2a4\ub9c8\ud2b8\ud55c \uace0\uac1d \uc11c\ube44\uc2a4 \uc804\ub7b5\uc744 \uc9c0\uae08 \ub9cc\ub098\ubcf4\uc138\uc694.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?\" \/>\n<meta property=\"og:description\" content=\"\ub2e8\uc21c\ud55c \uc751\ub300\uc640 \ubb38\uc81c \ud574\uacb0\uc744 \ub118\uc5b4, \uace0\uac1d \uacbd\ud5d8(CX)\uc744 \ud601\uc2e0\ud558\uc138\uc694. AI\uc640 \uc634\ub2c8\ucc44\ub110 \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \ube60\ub974\uace0 \uac1c\uc778\ud654\ub41c \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubd05\ub2c8\ub2e4. \uace0\uac1d \ub9cc\uc871\ub3c4\uc640 \uc774\ud0c8\ub960\uc744 \uad00\ub9ac\ud558\ub294 \uc2a4\ub9c8\ud2b8\ud55c \uace0\uac1d \uc11c\ube44\uc2a4 \uc804\ub7b5\uc744 \uc9c0\uae08 \ub9cc\ub098\ubcf4\uc138\uc694.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-12T20:07:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-27T04:51:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Salesforce Korea\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Salesforce Korea\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/image\/6a2eaeaff1fe89a20af388fa12e0a8d6\"}],\"headline\":\"\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?\",\"datePublished\":\"2025-11-12T20:07:47+00:00\",\"dateModified\":\"2025-11-27T04:51:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/\"},\"wordCount\":13,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/\",\"url\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/\",\"name\":\"\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?- \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg\",\"datePublished\":\"2025-11-12T20:07:47+00:00\",\"dateModified\":\"2025-11-27T04:51:21+00:00\",\"author\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/601f410a2801f4ddcf6f00cb182e69d3\"},\"description\":\"\ub2e8\uc21c\ud55c \uc751\ub300\uc640 \ubb38\uc81c \ud574\uacb0\uc744 \ub118\uc5b4, \uace0\uac1d \uacbd\ud5d8(CX)\uc744 \ud601\uc2e0\ud558\uc138\uc694. AI\uc640 \uc634\ub2c8\ucc44\ub110 \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \ube60\ub974\uace0 \uac1c\uc778\ud654\ub41c \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubd05\ub2c8\ub2e4. \uace0\uac1d \ub9cc\uc871\ub3c4\uc640 \uc774\ud0c8\ub960\uc744 \uad00\ub9ac\ud558\ub294 \uc2a4\ub9c8\ud2b8\ud55c \uace0\uac1d \uc11c\ube44\uc2a4 \uc804\ub7b5\uc744 \uc9c0\uae08 \ub9cc\ub098\ubcf4\uc138\uc694.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#primaryimage\",\"url\":\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg\",\"contentUrl\":\"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg\",\"width\":1280,\"height\":720,\"caption\":\"Thumbnail of What Is Customer Service?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.salesforce.com\/kr\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#website\",\"url\":\"https:\/\/www.salesforce.com\/kr\/blog\/\",\"name\":\"Salesforce\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.salesforce.com\/kr\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/image\/6a2eaeaff1fe89a20af388fa12e0a8d6\",\"name\":\"Salesforce Korea\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g23494c9101089ad44ae88ce9d2f56aac\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"caption\":\"Salesforce Korea\"},\"url\":\"https:\/\/www.salesforce.com\/kr\/blog\/author\/salesforce\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?- \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce","description":"\ub2e8\uc21c\ud55c \uc751\ub300\uc640 \ubb38\uc81c \ud574\uacb0\uc744 \ub118\uc5b4, \uace0\uac1d \uacbd\ud5d8(CX)\uc744 \ud601\uc2e0\ud558\uc138\uc694. AI\uc640 \uc634\ub2c8\ucc44\ub110 \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \ube60\ub974\uace0 \uac1c\uc778\ud654\ub41c \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubd05\ub2c8\ub2e4. \uace0\uac1d \ub9cc\uc871\ub3c4\uc640 \uc774\ud0c8\ub960\uc744 \uad00\ub9ac\ud558\ub294 \uc2a4\ub9c8\ud2b8\ud55c \uace0\uac1d \uc11c\ube44\uc2a4 \uc804\ub7b5\uc744 \uc9c0\uae08 \ub9cc\ub098\ubcf4\uc138\uc694.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/","og_locale":"en_US","og_type":"article","og_title":"\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?","og_description":"\ub2e8\uc21c\ud55c \uc751\ub300\uc640 \ubb38\uc81c \ud574\uacb0\uc744 \ub118\uc5b4, \uace0\uac1d \uacbd\ud5d8(CX)\uc744 \ud601\uc2e0\ud558\uc138\uc694. AI\uc640 \uc634\ub2c8\ucc44\ub110 \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \ube60\ub974\uace0 \uac1c\uc778\ud654\ub41c \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubd05\ub2c8\ub2e4. \uace0\uac1d \ub9cc\uc871\ub3c4\uc640 \uc774\ud0c8\ub960\uc744 \uad00\ub9ac\ud558\ub294 \uc2a4\ub9c8\ud2b8\ud55c \uace0\uac1d \uc11c\ube44\uc2a4 \uc804\ub7b5\uc744 \uc9c0\uae08 \ub9cc\ub098\ubcf4\uc138\uc694.","og_url":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/","og_site_name":"Salesforce","article_published_time":"2025-11-12T20:07:47+00:00","article_modified_time":"2025-11-27T04:51:21+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg","type":"image\/jpeg"}],"author":"Salesforce Korea","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Salesforce Korea","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#article","isPartOf":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/"},"author":[{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/image\/6a2eaeaff1fe89a20af388fa12e0a8d6"}],"headline":"\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?","datePublished":"2025-11-12T20:07:47+00:00","dateModified":"2025-11-27T04:51:21+00:00","mainEntityOfPage":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/"},"wordCount":13,"commentCount":0,"image":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg","inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/","url":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/","name":"\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?- \uc138\uc77c\uc988\ud3ec\uc2a4 - Salesforce","isPartOf":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#primaryimage"},"image":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg","datePublished":"2025-11-12T20:07:47+00:00","dateModified":"2025-11-27T04:51:21+00:00","author":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/601f410a2801f4ddcf6f00cb182e69d3"},"description":"\ub2e8\uc21c\ud55c \uc751\ub300\uc640 \ubb38\uc81c \ud574\uacb0\uc744 \ub118\uc5b4, \uace0\uac1d \uacbd\ud5d8(CX)\uc744 \ud601\uc2e0\ud558\uc138\uc694. AI\uc640 \uc634\ub2c8\ucc44\ub110 \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \ube60\ub974\uace0 \uac1c\uc778\ud654\ub41c \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ubc29\ubc95\uc744 \uc54c\uc544\ubd05\ub2c8\ub2e4. \uace0\uac1d \ub9cc\uc871\ub3c4\uc640 \uc774\ud0c8\ub960\uc744 \uad00\ub9ac\ud558\ub294 \uc2a4\ub9c8\ud2b8\ud55c \uace0\uac1d \uc11c\ube44\uc2a4 \uc804\ub7b5\uc744 \uc9c0\uae08 \ub9cc\ub098\ubcf4\uc138\uc694.","breadcrumb":{"@id":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#primaryimage","url":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg","contentUrl":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg","width":1280,"height":720,"caption":"Thumbnail of What Is Customer Service?"},{"@type":"BreadcrumbList","@id":"https:\/\/www.salesforce.com\/kr\/blog\/what-is-customer-service\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.salesforce.com\/kr\/blog\/"},{"@type":"ListItem","position":2,"name":"\uace0\uac1d \uc11c\ube44\uc2a4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?"}]},{"@type":"WebSite","@id":"https:\/\/www.salesforce.com\/kr\/blog\/#website","url":"https:\/\/www.salesforce.com\/kr\/blog\/","name":"Salesforce","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.salesforce.com\/kr\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.salesforce.com\/kr\/blog\/#\/schema\/person\/image\/6a2eaeaff1fe89a20af388fa12e0a8d6","name":"Salesforce Korea","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g23494c9101089ad44ae88ce9d2f56aac","url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","caption":"Salesforce Korea"},"url":"https:\/\/www.salesforce.com\/kr\/blog\/author\/salesforce\/"}]}},"jetpack_featured_media_url":"https:\/\/www.salesforce.com\/kr\/blog\/wp-content\/uploads\/sites\/31\/2025\/11\/25022020SF_SEO20\uc378\ub124\uc77c\uc815\uc758\ud615-\uace0\uac1d\uc11c\ube44\uc2a4\ub780.jpg","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Salesforce","distributor_original_site_url":"https:\/\/www.salesforce.com\/kr\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/posts\/94","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/comments?post=94"}],"version-history":[{"count":3,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/posts\/94\/revisions"}],"predecessor-version":[{"id":1691,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/posts\/94\/revisions\/1691"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/media\/93"}],"wp:attachment":[{"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/media?parent=94"}],"wp:term":[{"taxonomy":"sf_content_type","embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/sf_content_type?post=94"},{"taxonomy":"blog","embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/blog?post=94"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.salesforce.com\/kr\/blog\/wp-json\/wp\/v2\/coauthors?post=94"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}