Watch the best of Dreamforce for Media.
Watch keynote
Supercharge advertising sales, subscriptions, and support with Agentforce.
Get powerful advertising, digital media, and customer service solutions. Autonomously manage sales, subscriptions, and support to transform how you connect with advertisers, subscribers, viewers, and fans. Sell smarter, streamline operations, and boost efficiency with the power of data and trusted AI.
These media and entertainment leaders innovate faster with Salesforce.
Salesforce delivers tangible results for media and entertainment companies.
24
%
increase in sales revenue*
Maximize your advertising sales revenue with Salesforce.
26
%
increase in customer retention*
Reduce subscriber churn with Salesforce digital media and advertising solutions.
25
%
increase in customer engagement*
Salesforce helps turn casual consumers into passionate fans.
* FY23 Customer Success Metrics.
We're using Salesforce to give our advertisers real-time information about the audiences they're reaching.
Dan WalshGlobal Head of Business Strategy & Operations, Spotify Advertising, Spotify
Revolutionize your media and entertainment sales with AI and automation.
Sell and service smarter with the power of purpose-built AI for media and entertainment. Optimize sales operations and service care with time-saving automations. Plan, execute, and measure advertising campaigns across every channel on a single platform.
Empower your advertising sellers with simplified account, opportunity, and partner management. Guide your sales teams with intelligent tools designed to grow revenue via direct, indirect, and programmatic channels.
Improve cross-channel media planning and simplify processes to shorten sales cycles with a unified platform. Get visibility into advertising inventory across all channels.
Optimizing campaign performance is easier with the ability to harmonize disparate data sources and use the power of a trusted AI to give you real-time pacing updates and automated alerts.
Save time and increase accuracy with automated campaign reporting. Deliver valuable insights to your advertisers and keep them coming back. Share and collaborate around campaign data. Minimize revenue leakage with a unified analytics toolset that spans all channels and formats.
Discover a platform for media automation and monetization.
Media Cloud
Media Cloud harnesses the power of Salesforce Platform and customizes it for the media and entertainment industry. We've layered on purpose-built processes, applications, and workflows that make it easier to personalize content, sell smarter, and optimize your specific media business processes.
Create robust media solutions when combining these products with Media Cloud.
Marketing Cloud
Get to know your audience through unified profiles. Personalize offers across any channel with AI. Build lasting relationships that drive business growth.
Data Cloud
Activate all your customer data across Salesforce applications. Empower teams to engage customers with relevant insights and contextual data in the flow of work.
Service Cloud
Transform how service teams deliver value at every touchpoint — including customer experience, engagement, processes, automation, and service operations.
MuleSoft
Connect any data, system, or AI model securely and automate tasks and processes wherever they run, including in legacy systems.
Discover the latest media and entertainment trends in the Industry Insights report.
Innovate with the #1 partner ecosystem for media and entertainment.
Get the most out of digital media and advertising solutions with thousands of partner and experts.
Get more value out of AI with Industries AI.
Learn how to create prompts for your business needs and bring them into the flow of work.
Maximize ROI with the #1 Success Ecosystem.
From support, expert guidance, and resources to our partners on AppExchange, the Success Ecosystem is here to help you unlock the full power of your investment.
We got everything right from the first go when working with Professional Services. Before, we used to make some mistakes and we used to spend time refactoring.
Samuel Dall’AgnolIT Director, Grupo Globo
Learn new skills with free, guided learning on Trailhead.
Keep up with the latest media and entertainment trends, insights, and conversations.
Ready to take the next step with the world’s #1 CRM for media?
Start your trial.
Try Media Cloud free for 30 days. No credit card, no installations.
Talk to an expert.
Tell us a bit more so the right person can reach out faster.
Frequently Asked Questions
Salesforce for media and entertainment helps companies solve various industry challenges with the Salesforce Platform and powerful digital media and advertising solutions. With Salesforce, teams have access to shared customer data, built-in intelligence, and automation, which helps every team in the media and entertainment industry lower costs, increase productivity, and drive efficient growth.
Salesforce for media and entertainment offers a complete suite of digital media and advertising solutions where AI and automation is built-in, and is designed to easily scale as you grow. By helping companies sell faster, provide a world-class subscriber experience, increase fan engagement, and automate advertising management, Salesforce offers a winning formula for media and entertainment success.
To start, think about your main challenges. Then get to know our digital media and entertainment solutions: Accelerate Advertising Sales, Grow Subscriber Relationships, Maximize Audience Engagement, Automate Media and Entertaiment Processes, and Streamline Production and Automation. This will help guide you to right solution and how Salesforce can help.
Digital media advertising solutions refer to strategies and tools used to promote products, services, or brands through online channels. At Salesforce, we have various solutions directed to advertising. Salesforce for media and entertaiment helps companies to monetize those channels to potential advertisers with our Accelerate Advertising Sales solution.
If you have channels that can be monetized through advertising, you can grow revenue. Learn more on our Accelerate Advertising Sales solution page.
Digital media advertising solutions offer many benefits, including targeted outreach, cost-effectiveness, real-time analytics, and agility.