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Sarah Franklin - President & Chair of the Advisory Board

  • Last Updated: 08/15/2023
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Sarah Franklin is President & Chair of the Advisory Board, which helps guide Salesforce’s strategy into new markets internationally.

Sarah has been at Salesforce for more than 15 years and has held a variety of executive leadership roles. Most recently, she was Chief Marketing Officer, leading a world-class marketing organization and driving awareness for Salesforce globally. Prior to that, she was EVP and GM of Platform and AppExchange where she led Salesforce’s developer initiatives with a focus on democratizing technology.

She is passionate about empowering everyone to pursue successful careers in technology and bridging the skills and equality gaps by making technology accessible to all. Throughout her career, Sarah has often been one of the only women on her team. Witnessing the inequality of women and minorities in STEM careers inspired her to help spark the Trailblazer movement by launching Trailhead, Salesforce’s gamified online learning platform which has helped 19 million people worldwide become successful technologists.

Sarah has been listed as number six on Forbes’ Most Influential CMO list, named a “CMO to Watch” by Business Insider, and received a Brand Genius Award from Adweek. She holds a dual degree in chemical engineering and biochemistry from Virginia Polytechnic Institute and State University.