Marketing Cloud, Trailhead...
As technology solutions continue to arrive to combat the COVID-19 crisis, technology providers—including Salesforce—are seeing the need for human rights and privacy to be taken into account during development processes. Today, the World Economic Forum (WEF) published a story by Salesforce’s Paula Goldman and Lien Ceulemans titled “5 lessons Salesforce learned crafting responsible technology guidelines during COVID-19.”
The story notes that a dynamic set of ethical guidelines can help teams build responsible technology solutions, and delves into best practices. “Make sure you incorporate feedback and collect perspectives from a wide swathe of your community,” the authors advise. “This may include focus groups with diverse audiences or working closely with employee resource groups to understand varying experiences and concerns.”
Read the full story here.