{"id":20011,"date":"2019-11-05T05:00:00","date_gmt":"2019-11-05T12:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=20011"},"modified":"2020-09-18T00:35:30","modified_gmt":"2020-09-18T00:35:30","slug":"new-research-reveals-global-consumer-trends-for-healthcare-life-sciences","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/news\/stories\/new-research-reveals-global-consumer-trends-for-healthcare-life-sciences\/","title":{"rendered":"New Research Reveals Global Consumer Trends for Healthcare &#038; Life Sciences"},"content":{"rendered":"<p>For decades, the healthcare and life sciences industries have wrestled with outdated technology and a fragmented ecosystem. Now, they face another challenge: meeting the growing expectations of healthcare consumers. Salesforce Research\u2019s newly released <a href=\"https:\/\/www.salesforce.com\/form\/industries\/hls\/connected-healthcare-consumer-report\">Connected Healthcare Consumer report<\/a>, based on a survey of nearly 6,000 healthcare consumers worldwide, provides insight into what today\u2019s healthcare consumers expect from providers, insurers, and pharmaceutical and medical device companies.<\/p><p>Here are some key takeaways: [<a href=\"https:\/\/ctt.ec\/759c3\" target=\"_blank\" rel=\"noopener noreferrer\">Click to Tweet<\/a>]<\/p><h2 class=\"wp-block-heading\">Healthcare is contending with evolving consumer expectations<\/h2><p>On-demand and personalized experiences are the norm in industries like retail and hospitality, and <a href=\"http:\/\/www.salesforce.com\/blog\/2019\/06\/customer-engagement-trends.html\">69% of consumers say<\/a> one extraordinary experience raises their expectations of other companies. According to consumers, healthcare and life sciences companies often miss the mark. Forty-seven percent of healthcare consumers \u2014 including 57% of Americans \u2014 say these industries care more about their own needs than patient needs.<\/p><p><b> <\/b><\/p><div class=\"wp-block-image__wrapper\"><figure class=\"wp-block-image size-large prevent-download\">\n\t<a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"20006-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"777\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-20006\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png 820w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=300&amp;h=284 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=768&amp;h=728 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=264&amp;h=250 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=385&amp;h=365 385w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=678&amp;h=642 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=150&amp;h=142 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=204&amp;h=193 204w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/><\/a>\n<\/figure><div id=\"20006-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1><figure class=\"wp-block-image size-large prevent-download\">\n\t<img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"777\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-20006\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png 820w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=300&amp;h=284 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=768&amp;h=728 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=264&amp;h=250 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=385&amp;h=365 385w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=678&amp;h=642 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=150&amp;h=142 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/ConnectedHealthcare.png?w=204&amp;h=193 204w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/>\n<\/figure><\/div><\/div><\/div><h2 class=\"wp-block-heading\">Social determinants of health mark challenges for care<\/h2><p>Social determinants of health, such as literacy, family support, and transportation access, can greatly impact personal wellbeing. Sixty-four percent of healthcare consumers say paying for treatment is a challenge, and 42% have missed an appointment with a provider due to life circumstances.<\/p><div class=\"wp-block-image__wrapper\"><figure class=\"wp-block-image size-large prevent-download\">\n\t<a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"20007-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"539\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-20007\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png 820w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=300&amp;h=197 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=768&amp;h=505 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=264&amp;h=174 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=500&amp;h=329 500w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=678&amp;h=446 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=150&amp;h=99 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=294&amp;h=193 294w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/><\/a>\n<\/figure><div id=\"20007-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1><figure class=\"wp-block-image size-large prevent-download\">\n\t<img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"539\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-20007\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png 820w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=300&amp;h=197 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=768&amp;h=505 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=264&amp;h=174 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=500&amp;h=329 500w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=678&amp;h=446 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=150&amp;h=99 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Patimore.png?w=294&amp;h=193 294w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/>\n<\/figure><\/div><\/div><\/div><h2 class=\"wp-block-heading\">Younger consumers want easier access to healthcare<\/h2><p>Between the complexity of personal life circumstances and of the healthcare and life sciences ecosystem, consumers are interested in reducing the barriers to care. Ninety-four percent of consumers are interested in walk-in clinics, and younger generations express strong interest in technology-based methods like mobile apps, texting with a health coach, and using a voice assistant.<\/p><div class=\"wp-block-image__wrapper\"><figure class=\"wp-block-image size-large prevent-download\">\n\t<a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"20008-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"769\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-20008\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png 820w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=300&amp;h=281 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=768&amp;h=720 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=264&amp;h=248 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=389&amp;h=365 389w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=678&amp;h=636 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=150&amp;h=141 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=206&amp;h=193 206w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/><\/a>\n<\/figure><div id=\"20008-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1><figure class=\"wp-block-image size-large prevent-download\">\n\t<img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"769\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-20008\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png 820w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=300&amp;h=281 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=768&amp;h=720 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=264&amp;h=248 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=389&amp;h=365 389w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=678&amp;h=636 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=150&amp;h=141 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Emertr.png?w=206&amp;h=193 206w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/>\n<\/figure><\/div><\/div><\/div><h2 class=\"wp-block-heading\">Consumers demand real-time communication<\/h2><p>Sixty-eight percent of consumers now expect companies to engage with them <a href=\"https:\/\/www.salesforce.com\/blog\/2019\/06\/customer-engagement-trends.html\">in real time<\/a>. Among healthcare consumers, millennials and Gen Zers have particularly strong demands for immediacy. These younger generations are more likely to value instant messaging, texting, and video chat \u2014 channels that provide instantaneous feedback or are commonly used on-the-go.<\/p><p><b><b> <\/b><\/b><\/p><div class=\"wp-block-image__wrapper\"><figure class=\"wp-block-image size-large prevent-download\">\n\t<a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"20009-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"972\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-20009\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png 820w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=253&amp;h=300 253w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=768&amp;h=910 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=223&amp;h=264 223w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=308&amp;h=365 308w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=678&amp;h=804 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=127&amp;h=150 127w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=163&amp;h=193 163w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/><\/a>\n<\/figure><div id=\"20009-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1><figure class=\"wp-block-image size-large prevent-download\">\n\t<img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"972\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-20009\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png 820w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=253&amp;h=300 253w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=768&amp;h=910 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=223&amp;h=264 223w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=308&amp;h=365 308w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=678&amp;h=804 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=127&amp;h=150 127w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/Condemand.png?w=163&amp;h=193 163w\" sizes=\"auto, (max-width: 820px) 100vw, 820px\" \/>\n<\/figure><\/div><\/div><\/div><h2 class=\"wp-block-heading\">Consumers see potential in artificial intelligence<\/h2><p>Providing quality care at scale while keeping costs down is a big challenge in healthcare. Could artificial intelligence (AI) help? According to our research, consumers believe AI can increase efficiency and deliver personalized recommendations, through appointment scheduling, health reminders, and cost-saving recommendations.<\/p><div class=\"wp-block-image__wrapper\"><figure class=\"wp-block-image size-large prevent-download\">\n\t<a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"20010-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" width=\"642\" height=\"519\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-20010\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg 642w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?w=300&amp;h=243 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?w=264&amp;h=213 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?w=452&amp;h=365 452w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?w=150&amp;h=121 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?w=239&amp;h=193 239w\" sizes=\"auto, (max-width: 642px) 100vw, 642px\" \/><\/a>\n<\/figure><div id=\"20010-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1><figure class=\"wp-block-image size-large prevent-download\">\n\t<img loading=\"lazy\" decoding=\"async\" width=\"642\" height=\"519\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-20010\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg 642w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?w=300&amp;h=243 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?w=264&amp;h=213 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?w=452&amp;h=365 452w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?w=150&amp;h=121 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2020\/08\/aiii.jpg?w=239&amp;h=193 239w\" sizes=\"auto, (max-width: 642px) 100vw, 642px\" \/>\n<\/figure><\/div><\/div><\/div><p><b>Methodology<\/b><\/p><p>Data in the Connected Healthcare Consumer report is from a double-blind survey conducted from July 23\u2013August 15, 2019, that generated responses from 5,984 individuals across North America, Latin America, Europe, and the Asia Pacific regions. All respondents are third-party panelists.<\/p><p><b>Additional Resources<\/b><\/p><ul class=\"wp-block-list\"> <li>For a snapshot look at the research highlights, <a href=\"https:\/\/www.salesforce.com\/content\/dam\/blogs\/us\/infographics\/2019\/11\/connected-healthcare-consumer-infographic.jpg\" target=\"_blank\" rel=\"noopener noreferrer\">see our infographic<\/a>.<\/li> <li>For a deeper dive on the trends transforming healthcare and life sciences, <a href=\"https:\/\/www.salesforce.com\/blog\/2019\/11\/healthcare-consumer-trends.html\">read our blog post<\/a>.<\/li> <li>For all survey data and analysis, <a href=\"https:\/\/www.salesforce.com\/form\/industries\/hls\/connected-healthcare-consumer-report\">download the full report<\/a>.<\/li> <\/ul>","protected":false},"excerpt":{"rendered":"<p>Nearly 6,000 healthcare consumers share their expectations of providers, insurers, pharmaceutical companies, and medical device companies.<\/p>\n","protected":false},"author":55,"featured_media":20006,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"Nearly 6,000 healthcare consumers share their expectations of providers, insurers, pharmaceutical companies, and medical device companies.","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[1],"tags":[],"sf_content_type":[1728],"sf_theme":[1916,1917],"sf_topic":[1737,1734,1744,1763,1771],"sf_product":[],"sf_industry":[1743],"sf_role":[],"sf_multimedia_asset":[2051,2052],"sf_location":[1724],"sf_collection":[],"sf_visibility":[],"coauthors":[2013],"class_list":["post-20011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","sf_content_type-snapshots","sf_theme-artificial-intelligence","sf_theme-customer-engagement","sf_topic-artificial-intelligence","sf_topic-customer-engagement","sf_topic-customer-success","sf_topic-innovation","sf_topic-technology","sf_industry-healthcare-and-life-sciences","sf_multimedia_asset-chart","sf_multimedia_asset-research","sf_location-amer"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>New Research Reveals Global Consumer Trends for Healthcare &amp; 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