{"id":41284,"date":"2020-09-30T04:59:17","date_gmt":"2020-09-30T11:59:17","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=41284"},"modified":"2020-09-30T09:21:50","modified_gmt":"2020-09-30T16:21:50","slug":"introducing-salesforce-industries","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/news\/stories\/introducing-salesforce-industries\/","title":{"rendered":"Introducing Salesforce Industries \u2014 Go Digital Fast with New Industry Clouds Built on the Salesforce Customer 360 Platform"},"content":{"rendered":"\n

In my more than 30 years in technology, I’ve never seen digital transformation happen faster than it is today. Digital projects that were planned for years now need to happen in weeks and months, as companies battle for customer loyalty during these unprecedented times. In fact, 88% of consumers surveyed for Salesforce’s upcoming Connected Customer report say they expect companies to accelerate digital initiatives due to the global pandemic crisis.<\/p>\n\n\n\n

Businesses in every industry need to digitally transform with speed, flexibility and scale to keep up with changing times and customer demands, and we are proud to offer a breadth of industry cloud solutions to help customers get back on track quickly. At the Salesforce Industries Summit virtual event at 10am PT today, which you can view here<\/a>, we are introducing the next chapter of Salesforce Industries<\/a> and our industry cloud portfolio. <\/p>\n\n\n\n

You\u2019ll see how we are expanding our product portfolio with three clouds for customers in communications, media, energy and utilities, and new solutions for the public sector, providing purpose-built apps with industry-specific data models and pre-built business processes that help drive ROI and digital engagement. These products are all built on one scalable and flexible platform — the Salesforce Customer 360 and the world\u2019s #1 CRM — to help companies thrive and connect with their customers in entirely new ways during this time.<\/p>\n\n\n\n

The new clouds join Salesforce\u2019s already established industry clouds in healthcare, financial services manufacturing, consumer goods, government, nonprofit, education and philanthropy. In total, Salesforce now brings 12 industry clouds to market in order to help companies accelerate time to value, go digital faster and transform their industry.<\/p>\n\n\n\n

“We are creating a more personalized member experience, in partnership with Salesforce Industries, through our digital transformation. The investment we’ve made in our digital transformation is yielding value immediately.”  <\/p>– Shayna Schulz, SVP, Transformation and Operations, Blue Shield of California<\/cite><\/blockquote>\n\n\n\n

Combined with innovations from Salesforce and the recent Vlocity acquisition, here are the newest members of the Salesforce Industries product portfolio:<\/p>\n\n\n\n

Communications Cloud \u2014 Modernizing the subscriber experience for both businesses and consumers<\/h2>\n\n\n\n

With their retail stores shuttered, communication service providers (CSPs) have pivoted to digital and mobile channels to serve their customers. Unable to meet their business customers face to face, sales reps have relied on cloud-based applications to automate quoting, contracts, ordering and fulfillment of new services and keep the wheels of commerce turning. <\/p>\n\n\n\n

Communications Cloud gives CSPs a deeper understanding of their customers so they can deliver personalized offers and experiences anywhere at any time, quickly launch converged service offers, capture accurate quotes and orders, author, negotiate and execute contracts, and orchestrate timely order fulfillment. It also helps CSPs get their transformation projects live quickly by providing hundreds of pre-built, best-practice industry processes, product models and integrations.<\/p>\n\n\n\n

“By combining our fiber assets, cloud technologies and then leveraging the power of our strategic partners platforms, we are driving growth and innovation for our customers. We’ve involved Salesforce and Communications Cloud and Accenture for a trifecta that has enabled our success so far in our end-to-end approach to our business transformation.”<\/p>Meghan Wilkinson, VP Application Engineering, Lumen
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Open Image Modal<\/span>\"Communications<\/a>
Communications Cloud gives agents a 360-degree view of customers in the B2C Console <\/em>
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