{"id":43160,"date":"2020-12-03T15:14:07","date_gmt":"2020-12-03T23:14:07","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=43160"},"modified":"2020-12-03T17:40:29","modified_gmt":"2020-12-04T01:40:29","slug":"nbcuniversals-advertising-and-partnerships-division-expands-integrations-with-salesforce","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/news\/stories\/nbcuniversals-advertising-and-partnerships-division-expands-integrations-with-salesforce\/","title":{"rendered":"NBCUniversal&#8217;s Advertising and Partnerships Division Expands Integrations with Salesforce"},"content":{"rendered":"\n<p>NBCUniversal&#8217;s Advertising and Partnerships division has <a href=\"https:\/\/together.nbcuni.com\/news\/nbcu-salesforce-media-alert-12-1-20\/\" target=\"_blank\" rel=\"noreferrer noopener\">selected<\/a> Salesforce\u2019s Customer 360 Platform to deliver a single source of truth for its multi-billion dollar advertising business. Salesforce technology will help NBCU to achieve a 360-degree view across its ecosystem to give its clients and agency partners increased transparency, and enable its teams to collaborate more effectively while working from anywhere.<\/p>\n\n\n\n<p>According to NBCUniversal&#8217;s announcement: &#8220;The Salesforce partnership will democratize resources from insights to product knowledge, as well as provide new options to help teams collaborate&#8230;Real-time access to more information will provide NBCUniversal\u2019s partners an open, accountable structure, helping to tailor solutions and campaigns, understand audiences, and measure impact.&#8221;<\/p>\n\n\n\n<p>Read the full announcement <a href=\"https:\/\/together.nbcuni.com\/news\/nbcu-salesforce-media-alert-12-1-20\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NBCUniversal&#8217;s Advertising and Partnerships division has selected Salesforce\u2019s Customer 360 Platform to deliver a single source of truth for its multi-billion dollar advertising business. Salesforce technology will help NBCU to achieve a 360-degree view across its ecosystem to give its clients and agency partners increased transparency, and enable its teams to collaborate more effectively while [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":43167,"sf_product_cta_id":0,"footnotes":""},"categories":[1],"tags":[],"sf_content_type":[1729],"sf_theme":[],"sf_topic":[2068],"sf_product":[1748],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1724],"sf_collection":[],"sf_visibility":[],"coauthors":[2027],"class_list":["post-43160","post","type-post","status-publish","format-standard","hentry","category-uncategorized","sf_content_type-news-announcements-customer","sf_topic-customer-360","sf_product-salesforce-platform","sf_location-amer"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - 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