{"id":65324,"date":"2023-05-08T06:00:00","date_gmt":"2023-05-08T13:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=65324"},"modified":"2024-09-16T14:38:19","modified_gmt":"2024-09-16T21:38:19","slug":"beyond-better-foods-customer-story","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/news\/stories\/beyond-better-foods-customer-story\/","title":{"rendered":"Beyond Better Foods Hits a Sweet Spot with Salesforce"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>With automation, AppExchange, and real-time data from Tableau, Beyond Better Foods has saved up to 70% of employee time<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>Healthy dessert brand Beyond Better Foods is using Salesforce and <a href=\"https:\/\/appexchange.salesforce.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">AppExchange<\/a> partner apps to manage its supply chain and operations more intelligently and efficiently, achieving cost savings and freeing up time to focus on what\u2019s next for the business.<\/p>\n\n\n\n<p><strong>What\u2019s the impact: <\/strong>Beyond Better Foods, which owns Enlightened Frozen Treats and Bada Bean Bada Boom Snacks, needed technology that could automate its business processes and access data in real time.<\/p>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"92984\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/news\/stories\/asymbl-engine-slackbot-use-cases\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=1024\" class=\"content-card__image\" alt=\"How Engine and Asymbl Use Slackbot\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png 1200w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/news\/stories\/asymbl-engine-slackbot-use-cases\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tHow Engine and Asymbl Are Putting Slackbot to Work\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t4 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"92815\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/news\/press-releases\/2026\/03\/26\/us-dept-labor-agentforce-enhance-citizen-support\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=1024\" class=\"content-card__image\" alt=\"Contact center worker in a headset providing personalized support with the help of Agentforce.\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png 1200w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/news\/press-releases\/2026\/03\/26\/us-dept-labor-agentforce-enhance-citizen-support\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tU.S. Department of Labor Taps Agentforce to Enhance Citizen Support\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t5 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/news\/wp-json\/wp\/v2\/posts\/65324\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<p>Salesforce and its partners helped Beyond Better Foods transform its technology infrastructure to deliver real-time automation and insights into inventory, distribution, and demand forecasting. This has enabled the growing snack brand to improve productivity and efficiency \u2014 quickly increasing its bottom line.&nbsp;<\/p>\n\n\n\n<p><strong>By the numbers: <\/strong>Beyond Better Foods achieved <a href=\"https:\/\/nucleusresearch.com\/research\/single\/salesforce-appexchange-roi-case-study-beyond-better-foods\/\" target=\"_blank\" rel=\"noreferrer noopener\">a 769% ROI<\/a> with <a href=\"https:\/\/www.tableau.com\/trial\/tableau-software?utm_campaign=Prospecting-CORE-ALL-ALL-ALL-ALL&amp;utm_medium=Paid+Search&amp;utm_source=Google+Search&amp;utm_campaign_id=2017049&amp;utm_language=EN&amp;utm_country=USCA&amp;adgroup=&amp;adused=Brdtest21OLDv1&amp;creative=OLDv1&amp;d=7013y000000vYhH&amp;nc=7013y0000029zDnAAI&amp;cq_cmp=8846800995&amp;cq_net=g&amp;cq_plac=&amp;gclid=CjwKCAjwrdmhBhBBEiwA4Hx5g8RueFozt0eFIkSgmROBMPR4o-TbjCR_OkP5UK4oKR5GZhFCLevxdhoC2RQQAvD_BwE&amp;gclsrc=aw.ds\" target=\"_blank\" rel=\"noreferrer noopener\">Tableau<\/a>, <a href=\"https:\/\/www.salesforce.com\/products\/crm-analytics\/features\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">CRM Analytics<\/a>, and <a href=\"https:\/\/appexchange.salesforce.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">AppExchange<\/a> apps <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3A00000ExyKBUAZ&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">GoldFinch ERP<\/a> and <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N30000003JL6jEAG&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Accounting Seed<\/a>, within less than two months.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Using Tableau and CRM Analytics, Beyond Better Foods has improved the quality of its insights and increased employee productivity. These tools have also automated its reporting and other company operations, saving the company up to $200,000 per year.<\/li>\n\n\n\n<li>Leveraging CRM Analytics helped Beyond Better Foods save up to 70% of employee time \u2014 thousands of staff hours \u2014 annually with automated reports and forecasts.&nbsp;<\/li>\n\n\n\n<li>Apps from Salesforce partners Accounting Seed and GoldFinch ERP helped Beyond Better Foods use Salesforce to streamline its sales, ERP, and accounting activities onto a single platform with GoldFinch serving as their central ERP system.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong>Soundbites<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u201cTableau and partner apps on AppExchange give us insights into inventory, distribution, and demand and forecasting, empowering us to better serve our customers and manage our supply chain so we never have a situation where the end consumer cannot get the product they want and need.\u201d \u2014 Jen Haberman, Chief Operating Officer, Beyond Better Foods<strong>&nbsp;<\/strong><\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Tableau and partner apps on AppExchange give us insights into inventory, distribution, and demand and forecasting, empowering us to better serve our customers and manage our supply chain so we never have a situation where the end consumer cannot get the product they want and need.<\/p>\n<cite>jen Haberman, Chief Operating Officer, Beyond Better Foods<strong>&nbsp;<\/strong><\/cite><\/blockquote>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u201cIn today\u2019s highly competitive food and beverage industry, the ability to differentiate and innovate efficiently is a game-changer. Beyond Better Foods\u2019 experiences with Tableau and AppExchange partner solutions demonstrate the value of analytics and automation as businesses scale up.\u201d \u2013 Pedro Arellano, GM and Head of Product for Tableau, Salesforce<\/li>\n\n\n\n<li>\u201cBeyond Better Foods is growing rapidly as more people are looking for desserts that fit in with their healthier lifestyles. Goldfinch is helping Beyond Better Foods realize the most value from Salesforce to scale their business and automate manual tasks so they can focus on the business of creating new ice creams and flavors.\u201d \u2013 Marvin Fischer, President<strong>,<\/strong> Goldfinch<\/li>\n<\/ul>\n\n\n\n<p><strong>Explore further:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tune into <a href=\"https:\/\/www.salesforce.com\/tableau-conference\/?icid=TABLEAU\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Tableau Conference<\/a> May 9-11 on <a href=\"https:\/\/www.salesforce.com\/plus?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce+<\/a><\/li>\n\n\n\n<li>Learn more about <a href=\"https:\/\/appexchange.salesforce.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">AppExchange<\/a> and the <a href=\"https:\/\/www.salesforce.com\/partners\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce Partner Ecosystem<\/a><\/li>\n\n\n\n<li>Learn more about <a href=\"https:\/\/www.tableau.com\/trial\/tableau-software?utm_campaign=Prospecting-CORE-ALL-ALL-ALL-ALL&amp;utm_medium=Paid+Search&amp;utm_source=Google+Search&amp;utm_campaign_id=2017049&amp;utm_language=EN&amp;utm_country=USCA&amp;adgroup=&amp;adused=Brdtest21OLDv1&amp;creative=OLDv1&amp;d=7013y000000vYhH&amp;nc=7013y0000029zDnAAI&amp;cq_cmp=8846800995&amp;cq_net=g&amp;cq_plac=&amp;gclid=CjwKCAjwrdmhBhBBEiwA4Hx5g8RueFozt0eFIkSgmROBMPR4o-TbjCR_OkP5UK4oKR5GZhFCLevxdhoC2RQQAvD_BwE&amp;gclsrc=aw.ds\" target=\"_blank\" rel=\"noreferrer noopener\">Tableau<\/a> and <a href=\"https:\/\/www.salesforce.com\/products\/crm-analytics\/features\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">CRM Analytics<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>With automation, AppExchange, and real-time data from Tableau, Beyond Better Foods has saved up to 70% of employee time Healthy dessert brand Beyond Better Foods is using Salesforce and AppExchange partner apps to manage its supply chain and operations more intelligently and efficiently, achieving cost savings and freeing up time to focus on what\u2019s next [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":65422,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[1],"tags":[],"sf_content_type":[1735],"sf_theme":[1912],"sf_topic":[1744,1726],"sf_product":[1747,1772,2363,2410],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1798],"sf_collection":[2836],"sf_visibility":[],"coauthors":[],"class_list":["post-65324","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","sf_content_type-news-highlights","sf_theme-digital-transformation","sf_topic-customer-success","sf_topic-digital-transformation","sf_product-agentforce-sales","sf_product-agentforce-service","sf_product-customer-360","sf_product-slack","sf_location-global","sf_collection-tableau-conference-2023"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - 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