{"id":80851,"date":"2024-09-06T05:00:00","date_gmt":"2024-09-06T12:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=80851"},"modified":"2025-08-25T12:21:57","modified_gmt":"2025-08-25T19:21:57","slug":"gartner-magic-quadrant-sales-force-automation-2024","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/news\/stories\/gartner-magic-quadrant-sales-force-automation-2024\/","title":{"rendered":"Salesforce Named a Leader in the 2024 Gartner\u00ae Magic Quadrant\u2122 for Sales Force Automation Platforms"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>Editor&#8217;s note: As of August 2025, Salesforce\u2019s\u00a0Sales Cloud\u00a0has been recognized as a Leader in the\u00a0<a href=\"https:\/\/www.salesforce.com\/form\/conf\/sales\/gartner-mq-leader-sfa-2025\/?leadcreated=true&amp;redirect=true&amp;sfuuid=312c47c6-bb73-4c2f-9f50-c48f9ec86188&amp;tid=71609caa-ab94-4ff8-8741-899bb2fa6a3e&amp;d=pb&amp;nc=701ed00000cMdpdAAC\" target=\"_blank\" rel=\"noreferrer noopener\">Gartner Magic Quadrant<\/a>\u00a0for the 19th consecutive year.<\/em><\/p>\n\n\n\n<p>Salesforce, the #1 AI CRM, today announced that Salesforce\u2019s <a href=\"https:\/\/www.salesforce.com\/sales\/cloud\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Sales Cloud<\/a> has been recognized as a Leader in the Gartner Magic Quadrant for Sales Force Automation Platforms for the 18th consecutive year. Sales Cloud was positioned highest among all vendors for the Completeness of Vision and Ability to Execute.<\/p>\n\n\n\n<p><strong>Significance:<\/strong> Sales Cloud helps thousands of sales organizations, of all sizes and in all industries, accelerate growth with <a href=\"https:\/\/www.salesforce.com\/artificial-intelligence\/what-is-ai\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">AI<\/a> and data on a single, integrated platform. Sales Cloud was also noted as <a href=\"https:\/\/www.gartner.com\/reviews\/market\/sales-force-automation-platforms\" target=\"_blank\" rel=\"noreferrer noopener\">Gartner\u2019s Customer\u2019s Choice Sales Automation CRM for 2024<\/a> earlier this year.<\/p>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--einstein\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tAccelerate Growth, Pipeline to Paycheck.\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"\" target=\"_blank\">\n\t\t\t\t<span>GET SALES CLOUD<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-einstein\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png\"\n\t\talt=\"Illustration of einstein\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<p><strong>Innovation in action:<\/strong> Salesforce<strong> <\/strong>recently announced <a href=\"https:\/\/www.salesforce.com\/news\/stories\/einstein-sales-agents-announcement\/\" target=\"_blank\" rel=\"noreferrer noopener\">two new fully autonomous AI sales agents<\/a> to help sales teams accelerate growth: Agentforce Sales Development Rep (SDR) Agent and Agentforce Sales Coach Agent. Both are built on <a href=\"https:\/\/www.salesforce.com\/agentforce\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Agentforce<\/a> and can be quickly set up using no-code actions, workflows, and pre-built templates infused with Salesforce\u2019s proven selling best practices.<\/p>\n\n\n\n<p><strong>Salesforce perspective<\/strong>: \u201cWe are honored to be recognized as a Leader by Gartner for the last 18 years, which is a testament to our commitment to continuously delivering new innovations using emerging technology, autonomous AI, and trusted data to streamline and enhance the seller experience,\u201d said MaryAnn Patel, SVP Product Management, Sales Cloud. \u201cWe remain focused on giving our <a href=\"https:\/\/www.salesforce.com\/blog\/salesblazer\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesblazers<\/a> a growth platform that all sales organizations need to run their business from pipeline to paycheck.\u201d<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>We are honored to be recognized as a Leader by Gartner for the last 18 years, which is a testament to our commitment to continuously delivering new innovations using emerging technology, autonomous AI, and trusted data to streamline and enhance the seller experience.<\/p>\n<cite>MaryAnn Patel, SVP Product Management, Sales Cloud<\/cite><\/blockquote>\n\n\n<div class=\"wp-block-image\"><div class=\"wp-block-image__wrapper\">\n<figure class=\"aligncenter size-full\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"80887-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" width=\"758\" height=\"774\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?strip=all&#038;quality=95\" alt=\"2024 Gartner\u00ae Magic Quadrant\u2122 for Sales Force Automation Platforms\" class=\"wp-image-80887\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png 758w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=294&amp;h=300 294w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=259&amp;h=264 259w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=357&amp;h=365 357w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=678&amp;h=692 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=147&amp;h=150 147w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=189&amp;h=193 189w\" sizes=\"auto, (max-width: 758px) 100vw, 758px\" \/><\/a><\/figure>\n<div id=\"80887-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"758\" height=\"774\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?strip=all&#038;quality=95\" alt=\"2024 Gartner\u00ae Magic Quadrant\u2122 for Sales Force Automation Platforms\" class=\"wp-image-80887\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png 758w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=294&amp;h=300 294w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=259&amp;h=264 259w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=357&amp;h=365 357w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=678&amp;h=692 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=147&amp;h=150 147w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/09\/image2_f3a932.png?w=189&amp;h=193 189w\" sizes=\"auto, (max-width: 758px) 100vw, 758px\" \/><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<p><strong>Customer perspectives<\/strong>:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u201cA pioneer but still unbeatable. I have been working on Sales Cloud for a decade and it still keeps exceeding my expectations. Their intuitive interface, streamlined sales and revenue processes, and platform scalability are second to none. It comes with numerous features that benefit businesses of all sizes by enhancing their user and customer experience.\u201d (See <a href=\"https:\/\/www.gartner.com\/reviews\/market\/sales-force-automation-platforms\/vendor\/salesforce\/product\/salesforce-sales-cloud\/review\/view\/5414728?step=register\" target=\"_blank\" rel=\"noreferrer noopener\">review<\/a>)<\/li>\n\n\n\n<li>\u201cThe industry leader for over 10 years. While there are many competitors in the space now, Salesforce still maintains its position at the top of the list!\u201d (See <a href=\"https:\/\/www.gartner.com\/reviews\/market\/sales-force-automation-platforms\/vendor\/salesforce\/product\/salesforce-sales-cloud\/review\/view\/5237894\" target=\"_blank\" rel=\"noreferrer noopener\">review<\/a>)<\/li>\n<\/ul>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"92804\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable 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https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/Salesforce-Named-a-Leader-in-the-Forrester-Wave-for-Industry-Cloud-Solutions-for-Public-Sector.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/Salesforce-Named-a-Leader-in-the-Forrester-Wave-for-Industry-Cloud-Solutions-for-Public-Sector.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/Salesforce-Named-a-Leader-in-the-Forrester-Wave-for-Industry-Cloud-Solutions-for-Public-Sector.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/Salesforce-Named-a-Leader-in-the-Forrester-Wave-for-Industry-Cloud-Solutions-for-Public-Sector.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/news\/stories\/forrester-wave-industry-cloud-public-sector-q1-2026\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tSalesforce Named a Leader in Analyst Evaluation of Industry Cloud Solutions For Public Sector\u00a0\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t3 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"92728\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/news\/stories\/most-ethical-companies-2026\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"538\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/Blog-Header-1200x630-1.png?w=1024\" class=\"content-card__image\" alt=\"Salesforce named to World&#039;s Most Ethical Companies List for 17th year.\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/Blog-Header-1200x630-1.png 1200w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/Blog-Header-1200x630-1.png?w=300&amp;h=158 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/Blog-Header-1200x630-1.png?w=768&amp;h=403 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/Blog-Header-1200x630-1.png?w=1024&amp;h=538 1024w, 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class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/news\/stories\/most-ethical-companies-2026\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tSalesforce Named to World\u2019s Most Ethical Companies List for 17th Year\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t2 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/news\/wp-json\/wp\/v2\/posts\/80851\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-more-information\"><strong>More information:<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Download a complimentary copy of the <a href=\"https:\/\/www.salesforce.com\/form\/pdf\/gartner-mq-leader-sfa-2024\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">2024 Gartner Magic Quadrant\u2122 for Sales Force Automation Platforms<\/a><\/li>\n\n\n\n<li>Learn about the <a href=\"https:\/\/www.salesforce.com\/blog\/sales\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesblazer community<\/a>, where sales professionals can learn new skills, make connections, and uncover career opportunities<\/li>\n\n\n\n<li>Read <a href=\"https:\/\/play.goconsensus.com\/sdcf22797?leadcreated=true&amp;redirect=true&amp;sfuuid=e32cf0de-0eb3-40f3-a7d8-6faaf305563e&amp;tid=1bbb04b3-59e0-4219-abac-d3281e4437ff&amp;d=70130000000sUVq&amp;nc=7013y000002SOV6AAO\" target=\"_blank\" rel=\"noreferrer noopener\">seven ways to use AI to drive sales from pipeline to paycheck<\/a><\/li>\n<\/ul>\n\n\n\n<p>*Magic Quadrant reports are based on a culmination of rigorous, fact-based research in specific markets, providing a wide-angle view of the relative positions of providers in markets where growth is high and provider differentiation is distinct. Providers are positioned into four quadrants: Leaders, Challengers, Visionaries and Niche Players. The research enables you to get the most from market analysis in alignment with your unique business and technology needs.<\/p>\n\n\n\n<p><strong>NOTE<\/strong>: Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. GARTNER is a registered trademark and service mark of Gartner, Inc. and\/or its affiliates in the U.S. and internationally, and MAGIC. QUADRANT is a registered trademark of Gartner, Inc. and\/or its affiliates and are used herein with permission. All rights reserved.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Editor&#8217;s note: As of August 2025, Salesforce\u2019s\u00a0Sales Cloud\u00a0has been recognized as a Leader in the\u00a0Gartner Magic Quadrant\u00a0for the 19th consecutive year. Salesforce, the #1 AI CRM, today announced that Salesforce\u2019s Sales Cloud has been recognized as a Leader in the Gartner Magic Quadrant for Sales Force Automation Platforms for the 18th consecutive year. Sales Cloud [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":80856,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[1],"tags":[],"sf_content_type":[1727],"sf_theme":[1912],"sf_topic":[1752,1745],"sf_product":[1747,2363,19249],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1798],"sf_collection":[18851],"sf_visibility":[],"coauthors":[],"class_list":["post-80851","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","sf_content_type-news-announcements-product","sf_theme-digital-transformation","sf_topic-awards-and-recognition","sf_topic-sales","sf_product-agentforce-sales","sf_product-customer-360","sf_product-einstein-ai","sf_location-global","sf_collection-cio-corner"],"yoast_head":"<!-- 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