{"id":87052,"date":"2025-05-09T08:00:00","date_gmt":"2025-05-09T15:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=87052"},"modified":"2025-09-23T08:30:58","modified_gmt":"2025-09-23T15:30:58","slug":"ai-agent-economy","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/news\/stories\/ai-agent-economy\/","title":{"rendered":"From Apps to Agents: How Agentic AI Will Bring the Next Great Wave of Business Innovation"},"content":{"rendered":"\n<div class=\"wp-block-group is-style-shadow-box is-style-takeaways\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-471ecb11ca02c2e7ea813f9dd3857484\" id=\"h-key-takeaways\">Key Takeaways<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Launched in March, AgentExchange is an AI agent marketplace with hundreds of prebuilt partner actions, topics, and templates that work with Salesforce&#8217;s digital labor platform, Agentforce. <\/li>\n\n\n\n<li>AgentExchange is helping bolster the &#8220;agent economy,&#8221; with companies across the Salesforce ecosystem supplying digital labor for a range of essential business tasks.<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<p>Twenty years ago, the <a href=\"https:\/\/appexchange.salesforce.com\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce AppExchange<\/a> launched a thriving cloud app ecosystem that enabled businesses to enhance and customize their Salesforce environments \u2014 before cloud computing had been proven as a business model. Since that time, companies have installed more than 13 million apps from Salesforce&#8217;s more than 7,000 technology partners.<\/p>\n\n\n\n<p>Today, as organizations increasingly deploy <a href=\"https:\/\/www.salesforce.com\/agentforce\/what-is-agentic-ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">AI agents<\/a> to perform a wide range of essential business tasks with minimal human oversight, the agent economy may surpass the scale of the app economy.<\/p>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--einstein\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tWhy AI Agents Will Become the New UI, While Apps Take a Backseat.\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/news\/stories\/ai-agents-user-interface\/\" target=\"_blank\">\n\t\t\t\t<span>READ THE STORY<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-einstein\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png\"\n\t\talt=\"Illustration of einstein\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<p>PwC predicts the size of the agentic AI economy will <a href=\"https:\/\/www.pwc.com\/gx\/en\/issues\/artificial-intelligence\/publications\/artificial-intelligence-study.html\" target=\"_blank\" rel=\"noreferrer noopener\">reach nearly $16 trillion<\/a> by the year 2030, making it 10 times larger than today&#8217;s SaaS economy. Nearly half of that gain will come from agents that enhance existing products, offering users a greater range of choices and more finely tuned personalization, through <a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2025\/03\/04\/agentexchange-announcement\/\" target=\"_blank\" rel=\"noreferrer noopener\">industry-specific integrations and templates<\/a>.<\/p>\n\n\n\n<p>&#8220;We all want more time back in our day, but we all also want the ability to scale our businesses as fast as possible,&#8221; said Brian Landsman, Executive Vice President of Business Development and Partnerships for Salesforce. &#8220;Using agents is like taking one person&#8217;s output and multiplying it by five. Agents can perform tedious tasks in the background, saving you hours of work and allowing you to focus on the things that really matter for your business.&#8221;<\/p>\n\n\n\n<p>The introduction of <a href=\"https:\/\/agentexchange.salesforce.com\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">AgentExchange<\/a>, Salesforce\u2019s marketplace for AI agents designed to work with the company&#8217;s <a href=\"https:\/\/www.salesforce.com\/agentforce\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Agentforce<\/a> digital labor platform, will bring unprecedented gains in productivity and growth across the Salesforce ecosystem, said Landsman.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>AgentExchange extends that vision into the age of agentic AI, empowering customers to automate key processes, integrate systems, and tap into third-party actions and skills.<\/p>\n<cite>Brian Landsman, Executive Vice President of Business Development and Partnerships for Salesforce<\/cite><\/blockquote>\n\n\n\n<p>\u201cSalesforce&#8217;s AppExchange has fostered a powerful ecosystem for nearly 20 years, with more than 91% of our customers utilizing partner apps to enhance their Salesforce experience,\u201d he said. \u201cAgentExchange extends that vision into the age of agentic AI, empowering customers to automate key processes, integrate systems, and tap into third-party actions and skills.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-arrival-of-the-agent-marketplace\"><strong>The arrival of the agent marketplace<\/strong><\/h2>\n\n\n\n<p>AgentExchange <a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2025\/03\/04\/agentexchange-announcement\/\" target=\"_blank\" rel=\"noreferrer noopener\">launched in March 2025<\/a> with hundreds of agents from more than 200 Salesforce partners. The range of essential business tasks automated by these agents runs the gamut, from document management and payment systems through prospect targeting and AI-powered recruiting solutions. Developers can discover and try hundreds of prebuilt partner actions, topics, and templates on the marketplace or surfaced directly within Salesforce\u2019s agent building tools.<\/p>\n\n\n\n<p>One of the first companies to build agents for AgentExchange was <a href=\"https:\/\/www.copado.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Copado<\/a>, a longtime Salesforce partner. Its <a href=\"https:\/\/appexchange.salesforce.com\/appxListingDetail?listingId=02dee35b-6116-4b62-a83a-621c832cff49\" target=\"_blank\" rel=\"noreferrer noopener\">DevOps Automation Agent<\/a> automates time-consuming tasks such as deployment, testing, and compliance checks. That gives developers the time to do things they actually want to do, said Gloria Ramchandani, Copado&#8217;s senior vice president of product.&nbsp;<\/p>\n\n\n\n<p>&#8220;Code reviews and compliance checks are typically manual tasks that consume a lot of time,&#8221; she said. &#8220;The Copado agent allows devs to spend less time fixing bugs and more time building new applications and features.&#8221;<\/p>\n\n\n\n<p>Ramchandani said Copado started ten years ago with the goal of making &#8216;release days&#8217; obsolete, enabling developers to ship new code multiple times per week, instead of a few times per year. Intelligent agents bring them much closer to achieving that goal.<br><br>&#8220;AI agents are revolutionizing DevOps,&#8221; she said. &#8220;By leveraging AI agents, developers can spend less time firefighting and more time innovating.\u201d<\/p>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"92984\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/news\/stories\/asymbl-engine-slackbot-use-cases\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=1024\" class=\"content-card__image\" alt=\"How Engine and Asymbl Use Slackbot\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png 1200w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/04\/How-Engine-and-Asymbl-Are-Putting-Slackbot-to-Work.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/news\/stories\/asymbl-engine-slackbot-use-cases\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tHow Engine and Asymbl Are Putting Slackbot to Work\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t4 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"92815\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/news\/press-releases\/2026\/03\/26\/us-dept-labor-agentforce-enhance-citizen-support\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=1024\" class=\"content-card__image\" alt=\"Contact center worker in a headset providing personalized support with the help of Agentforce.\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png 1200w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2026\/03\/U.S.-Department-of-Labor-Taps-Agentforce-to-Enhance-Citizen-Support-1.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/news\/press-releases\/2026\/03\/26\/us-dept-labor-agentforce-enhance-citizen-support\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tU.S. Department of Labor Taps Agentforce to Enhance Citizen Support\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t5 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/news\/wp-json\/wp\/v2\/posts\/87052\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-meet-the-agentic-corporation\"><strong>Meet the agentic corporation<\/strong><\/h2>\n\n\n\n<p>In the near future, entire companies will be built around providing digital labor to augment human workforces, according to Landsman.&nbsp;&nbsp;<\/p>\n\n\n\n<p>&#8220;We expect there will be a whole new category of native Agentforce independent software vendors, just as we had early cloud native ISVs during the first iteration of the AppExchange,&#8221; said Landsman.<\/p>\n\n\n\n<p>Customers will also be able to grow their own practice areas by creating custom tasks within Agentforce. For example, the Adecco Group, one of the world&#8217;s largest talent and staffing agencies, <a href=\"https:\/\/www.adeccogroup.com\/our-group\/media\/press-releases\/the-adecco-group-introduces-r-potential\" target=\"_blank\" rel=\"noreferrer noopener\">recently announced the launch of a new company<\/a>, called r.Potential, to help organizations build an integrated workforce of humans and AI agents. Powered by Agentforce, the new firm will enable enterprises to assemble teams where human and digital labor work side by side.<\/p>\n\n\n\n<p>\u201cToday\u2019s labor economy is worth around $30 trillion dollars,\u201d noted Greg Shewmaker, CEO of r.Potential. \u201cSome portion of that will continue to be human labor, and some will shift to digital. Companies will need to plan for this future of work, which is one of the reasons why we created r.Potential.\u201d<\/p>\n\n\n\n<p>By combining Adecco\u2019s vast amounts of workforce data with Agentforce, r.Potential will help organizations identify \u201cunits of potential\u201d \u2013 tasks that can be automated or augmented by digital labor.&nbsp;<\/p>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--evergreen\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tThe Adecco Group Launches a New Company, Powered by Salesforce, to Enable Businesses to Integrate Human and Digital Talent Seamlessly.\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.adeccogroup.com\/our-group\/media\/press-releases\/the-adecco-group-launches-a-new-company-powered-by-salesforce\" target=\"_blank\">\n\t\t\t\t<span>READ THE NEWS<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-evergreen\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-evergreen-large@1x.png\"\n\t\talt=\"Illustration of evergreen\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<p>For example, employees will be able to engage r.Potential agents via Slack, describe their business and the kinds of work they\u2019re hoping to perform, and receive recommendations for the right configuration of human and digital workers to achieve their business goals, Shewmaker said.<\/p>\n\n\n\n<p>\u201cAdecco has data on 10 million companies,\u201d he added. \u201cWe understand your company\u2019s labor needs. Now we can bring in Agentforce and say, \u2018Here\u2019s what these agents are capable of doing, and here are the roles we think you can automate\u2019.\u201d<\/p>\n\n\n\n<p>At the same time, r.Potential agents can also help managers assess the skills present in their human workforce, as well as each individual\u2019s potential for future development, which can aid in future workforce planning.<\/p>\n\n\n\n<p>\u201cI think it&#8217;ll be absolutely critical for every business to evolve their models around human and digital labor,\u201d said Shewmaker. \u201cSome organizations will look at agents as tools their employees use to be more productive. Others will be looking to augment or amplify their entire workforce with digital workers. Either way, agents are going to have a major impact on the economy.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-no-industry-will-be-left-untouched\"><strong>No industry will be left untouched<\/strong><\/h2>\n\n\n\n<p>In a few years, said Shewmaker, people will interact with digital workers in much the same ways they do today with their human coworkers.<\/p>\n\n\n\n<p>\u201cWe&#8217;ll be speaking to them with our voices and engaging with them on Slack, email, and text,\u201d he added. \u201cThey\u2019ll start to feel very much like colleagues.\u201d<\/p>\n\n\n\n<p>And as agents get better over time \u2014 becoming smarter, more performant, and more accurate \u2014 they\u2019ll take on tasks that humans no longer need to perform, such as qualifying sales leads, handling support calls, or performing research on a prospect, said Landsman.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>I don&#8217;t think the world fully understands how wide of a surface area AI agents will cover \u2013 everything from shopping and financial advice to healthcare and academic research.<\/p>\n<cite>Brian Landsman, Executive Vice President of Business Development and Partnerships for Salesforce<\/cite><\/blockquote>\n\n\n\n<p>&#8220;I don&#8217;t think the world fully understands how wide of a surface area AI agents will cover \u2013 everything from shopping and financial advice to healthcare and academic research,&#8221; said Landsman. &#8220;And that&#8217;s just business-to-consumer use cases. B2B examples are even larger. The agent economy is going to be enormous.&#8221;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-more-information\"><strong>More information:<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Read the <a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2025\/03\/04\/agentexchange-announcement\/\" target=\"_blank\" rel=\"noreferrer noopener\">AgentExchange announcement<\/a> and check out <a href=\"https:\/\/agentexchange.salesforce.com\/?_ga=2.154370872.1065407689.1744039905-397861404.1697821749&amp;_gac=1.25406799.1740675111.CjwKCAiAt4C-BhBcEiwA8Kp0Ccy0701ZVEQFw2P805P2f1Eblct0ZcpTVKUxKMnxdXTuu6bwsP77LBoCl5MQAvD_BwE\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">AgentExchange<\/a><\/li>\n\n\n\n<li>Dive deeper into the <a href=\"https:\/\/www.salesforce.com\/news\/stories\/unlocking-digital-labor-opportunity\/\" target=\"_blank\" rel=\"noreferrer noopener\">$6T digital labor opportunity afforded by agentic AI<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Key Takeaways Twenty years ago, the Salesforce AppExchange launched a thriving cloud app ecosystem that enabled businesses to enhance and customize their Salesforce environments \u2014 before cloud computing had been proven as a business model. Since that time, companies have installed more than 13 million apps from Salesforce&#8217;s more than 7,000 technology partners. Today, as [&hellip;]<\/p>\n","protected":false},"author":176,"featured_media":87061,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[1],"tags":[],"sf_content_type":[1730],"sf_theme":[1916],"sf_topic":[20528,1737,1726,1741],"sf_product":[19930,1748],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1798],"sf_collection":[21199],"sf_visibility":[],"coauthors":[21168],"class_list":["post-87052","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","sf_content_type-feature-stories","sf_theme-artificial-intelligence","sf_topic-agents","sf_topic-artificial-intelligence","sf_topic-digital-transformation","sf_topic-salesforce-partners","sf_product-agentforce","sf_product-salesforce-platform","sf_location-global","sf_collection-fy26-q2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - 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