{"id":58602,"date":"2022-09-14T05:00:00","date_gmt":"2022-09-14T12:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?post_type=sf_press_release&p=58602"},"modified":"2022-10-17T15:04:11","modified_gmt":"2022-10-17T22:04:11","slug":"salesforce-customer-360-automation-intelligence-announcement","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/news\/press-releases\/2022\/09\/14\/salesforce-customer-360-automation-intelligence-announcement\/","title":{"rendered":"New Salesforce Customer 360 Innovations Help Businesses Go Digital Faster and Drive Efficient Growth with Automation and Intelligence"},"content":{"rendered":"\n

Eighty-six percent of consumers say brand experience is as important as product, but CFO optimism about the economy has dropped 10% over the last two quarters<\/em>, meaning companies will likely need to do more with less<\/em><\/p>\n\n\n\n

Einstein currently generates 175 billion predictions per day, Flow Automations save customers over 100 billion hours every month, and Salesforce runs 1.3 trillion monthly automations on the Salesforce Platform, which amounts to $2.19 trillion in customer business value<\/em><\/p>\n\n\n\n

Customers like Schneider Electric and GE Appliances are leveraging Salesforce to digitally transform their businesses<\/em><\/p>\n\n\n\n

San Francisco<\/strong> \u2014 Sept 14, 2022 \u2014<\/strong> Salesforce, [NYSE: CRM], the global leader in CRM, today introduced new Customer 360 innovations that provide companies with powerful automation and intelligence technologies to drive efficient growth and deliver personalized customer experiences at scale, helping customers do more with less. <\/p>\n\n\n\n

With challenging market conditions like inflation, supply chain disruption and labor shortages, it\u2019s vital that companies invest in technology that improves operational efficiencies and keeps employees productive, while still delivering the great experiences today\u2019s customers have come to expect.<\/p>\n\n\n\n

Automating manual tasks helps businesses provide better customer and employee experiences. In fact, 91% of organizations say they need automation technology<\/a>, but only 23%<\/a> have actually implemented it across business functions. And, as customer expectations continue to rise, the need for more automated, intelligent processes has increased. Eighty-six percent of consumers<\/a> say their experience with a brand matters as much as products, while 57% prefer to engage on digital channels.<\/p>\n\n\n\n

With Salesforce Customer 360, businesses can automate to save time and money so they can spend their valuable resources on what matters: driving intelligent and personalized customer and employee experiences<\/span><\/p>David Schmaier, President and Chief Product Officer, Salesforce<\/cite><\/blockquote>\n\n\n\n

Companies of all types can benefit from intelligence and automation technology. With these innovations, sales teams can use bots to answer customer questions and close deals faster. Benefits caseworkers can better serve constituents by automating the delivery of public services like healthcare and housing, previously a tedious and manual process. Marketers can automate how they engage with customers across channels, enabling them to respond immediately to actions with relevant content. Customers calling into a contact center can get their requests solved instantly with AI powered bots, or routed to the appropriate channel based on their activity on the company’s website. And retailers can quickly deliver new digital promotions to shoppers and find the fastest way to get their product into the hands of customers.<\/p>\n\n\n\n

\u201cIn times of uncertainty, it\u2019s critical for companies to focus on greater intelligence and efficiency while staying flexible and resilient to external pressures and changes in customer expectations,\u201d said David Schmaier, President and Chief Product Officer, Salesforce. \u201cWith Salesforce Customer 360, businesses can automate to save time and money so they can spend their valuable resources on what matters: driving intelligent and personalized customer and employee experiences.\u201d<\/p>\n\n\n\n