{"id":60980,"date":"2022-11-29T14:15:00","date_gmt":"2022-11-29T22:15:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?post_type=sf_press_release&#038;p=60980"},"modified":"2024-09-16T15:14:56","modified_gmt":"2024-09-16T22:14:56","slug":"cyber-week-2022","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/news\/press-releases\/2022\/11\/29\/cyber-week-2022\/","title":{"rendered":"Salesforce Reveals Record-Breaking Cyber Week: $281 Billion in Global Online Sales"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>U.S. online sales rose 9%, the largest spike in six weeks, while global online sales rose 2% YoY&nbsp;<\/em><\/p>\n\n\n\n<p class=\"has-text-align-center\"><em>Black Friday online sales reached $65.3 billion globally and Cyber Monday reached $46.2 billion<\/em><\/p>\n\n\n\n<p class=\"has-text-align-center\"><em>Data and insights from the shopping behavior of 1.5 billion Cyber Week consumers available to help retailers deliver success now<\/em><\/p>\n\n\n\n<p>SAN FRANCISCO \u2014 Nov. 29, 2022 \u2014 Salesforce (NYSE: CRM), the global leader in CRM, today unveiled its 2022 Cyber Week figures, analyzing shopping data from over 1.5 billion shoppers on the Salesforce Customer 360 and activity across commerce, marketing, and service (including 24 of the top 30 U.S. online retailers). Overall, 2022 global online sales hit an all-time high of $281 billion, up 2% compared to 2021, and $68 billion in the U.S., up 9% compared to 2021.&nbsp;<\/p>\n\n\n\n<p>The data showed a departure from Cyber Weeks in 2020 and 2021, when online shopping was increasingly spread throughout the month of November. In comparison, 2022 data show both shoppers and retailers held out for Cyber Week as retailers worked to limit discounts that increased margin pressures and consumers searched for better deals \u2013 contributing to the largest spike in U.S. digital sales growth in the last six weeks.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Watching real time holiday data coming in! Its now clear our customers broke every record Black Friday, sending 8.87 Billion outbound messages from Salesforce <a href=\"https:\/\/twitter.com\/MarketingCloud?ref_src=twsrc%5Etfw\">@MarketingCloud<\/a> (up 20%) &amp; Salesforce <a href=\"https:\/\/twitter.com\/CommerceCloud?ref_src=twsrc%5Etfw\">@CommerceCloud<\/a> sales growth of 14% compared over last year.  Happy holidays! \u2764\ufe0f <a href=\"https:\/\/t.co\/6c7pSfP2Xk\">pic.twitter.com\/6c7pSfP2Xk<\/a><\/p>&mdash; Marc Benioff (@Benioff) <a href=\"https:\/\/twitter.com\/Benioff\/status\/1596675534897180672?ref_src=twsrc%5Etfw\">November 27, 2022<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-top-cyber-week-2022-salesforce-shopping-insights\"><strong>Top Cyber Week 2022 Salesforce shopping insights<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Online sales and digital traffic break records despite economic uncertainty:<\/strong> Despite many retailers reporting lighter foot traffic, online sales across Cyber Week reached $281 billion globally (a 2% increase YoY) and $68 billion in the U.S. (a 9% increase YoY).&nbsp;<ul><li>While Europe and the UK results showed continued economic headwinds, U.S. sales buoyed global online sales growth throughout Cyber Week.<\/li><\/ul><\/li><li><strong>Social media referrals hit an all-time high: <\/strong>The majority (76%) of Cyber Week ecommerce traffic came through mobile devices, with social media referring nearly 10% \u2013 a 22% increase YoY and the highest referral percentage ever seen during the holiday season based on Salesforce data.&nbsp;<\/li><li><strong>The \u201cdiscount chicken\u201d game is over: <\/strong>After lackluster deals <a href=\"https:\/\/www.salesforce.com\/news\/stories\/online-discount-predictions\/\" target=\"_blank\" rel=\"noreferrer noopener\">early in the holiday season<\/a>, average discount rates spiked during Cyber Week, topping pre-pandemic levels at 27% globally and 30% in the U.S.&nbsp;<ul><li>Following a steady incline over the last seven quarters, the global average selling price (ASP) finally leveled off during Cyber Week, rising 3% compared to 2021. The rate of cart abandonment also dropped 5% globally during Cyber Week compared to the previous three weeks as consumers took advantage of big discounts.<\/li><li>The top discount categories globally were:<ul><li>General Apparel (34%)<\/li><li>Makeup and Skincare (32%)<\/li><li>Luxury Handbags and Apparel (26%)<\/li><\/ul><\/li><\/ul><\/li><li><strong>BOPIS adoption increases:<\/strong> With convenience a top priority for consumers, Buy Online and Pick Up In Store (BOPIS) and curbside pickup helped shoppers avoid long lines. Cyber Week BOPIS usage grew 9% globally Thursday through Sunday compared to the first three weeks of November. Retailers in the US that had BOPIS grew online revenue by 38% more than those without this creative fulfillment option throughout Cyber Week.<\/li><li><strong>Consumers stretch their dollars with BNPL:<\/strong> Amid inflationary pressure and shrinking budgets, U.S. shoppers utilized alternative payment options like Buy Now Pay Later (BNPL) to finance purchases \u2013 with a 5% increase in orders YoY. However, the average order value for U.S. BNPL transactions across Cyber Week decreased 5% \u2014 indicating shoppers financed lower-priced goods this year compared to 2021.&nbsp;<\/li><li><strong>Automation gave time back to retailers and consumers: <\/strong>Retailers leaned into automation on some of the biggest online shopping days of the year, saving agent time for complex order servicing issues and driving customer loyalty. Chatbot messages globally increased 57% on Black Friday and 53% on Cyber Monday compared to the same days in 2021.&nbsp;<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-salesforce-perspective\"><strong>The Salesforce perspective<\/strong><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>After lackluster discounts earlier in the season, retailers stepped up their game throughout Cyber Week, and shoppers answered in kind. Our data shows an incredibly strong correlation between discount rates and digital sales as consumers held out for the biggest and best deals.<\/p><cite>Rob Garf, Salesforce VP and GM, Retail<\/cite><\/blockquote>\n\n\n\n<p>\u201cAs we enter the home stretch of the holiday season, retailers must preserve margins by emphasizing automation to balance operational efficiency and customer loyalty. We anticipate that the retailers who lean into store fulfillment, personalize service, and streamline returns will be winners and find more success now,\u201d Garf continued.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-salesforce-powers-holiday-shopping\"><strong>Salesforce powers holiday shopping&nbsp;<\/strong><\/h2>\n\n\n\n<p>This year, Salesforce helped retailers around the world find success now and scale their efforts to reach shoppers across all buying channels. Powering a record start to the holiday season, Salesforce customers drove more than 115 million orders in November. With consumers continuing to shop online, delivering fast, easy, and personalized digital experiences is more important than ever and was made possible by:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Einstein: <\/strong>Artificial intelligence continues to play a large role in how consumers shop. Cyber Week shoppers viewed 1.9 billion AI-driven product recommendations powered by <a href=\"https:\/\/www.salesforce.com\/products\/einstein\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">Einstein<\/a> in 2022.<\/li><li><strong>Commerce Cloud: <\/strong>Global digital sales powered by <a href=\"https:\/\/www.salesforce.com\/products\/commerce-cloud\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">Commerce Cloud<\/a> grew 7% YoY on Thanksgiving, 14% on Black Friday, and 10% on Cyber Monday.\u00a0<\/li><li><strong>Marketing Cloud: <\/strong>Global marketing communications surged over Cyber Week with nearly 49 billion messages sent via <a href=\"https:\/\/www.salesforce.com\/products\/marketing-cloud\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">Marketing Cloud<\/a>, increasing 20% YoY. Mobile push notifications grew 29% and email volume increased by 20% YoY. <\/li><li><strong>Service Cloud: <\/strong>Service case creations increased by 23% YoY during Cyber Week, according to <a href=\"https:\/\/www.salesforce.com\/products\/service-cloud\/overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">Service Cloud<\/a> data. Over 10 million chatbot sessions were initiated over Cyber Week. <\/li><\/ul>\n\n\n\n<div class=\"wp-block-group alignfull has-white-color has-text-color has-background\" style=\"background:linear-gradient(180deg,rgb(3,45,96) 0%,rgb(3,45,96) 42%,rgb(0,114,183) 99%)\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"is-flex-container columns-4 wp-block-post-template is-layout-flow wp-block-post-template-is-layout-flow\"><li class=\"wp-block-post post-61100 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized sf_content_type-news-announcements-product sf_theme-digital-transformation sf_topic-automation sf_topic-customer-360 sf_topic-digital-transformation sf_product-flow-automation sf_product-mulesoft sf_product-salesforce-platform sf_location-amer sf_location-global sf_collection-success-now-featured sf_collection-success-now\">\n<figure class=\"alignwide wp-block-post-featured-image\"><a href=\"https:\/\/www.salesforce.com\/news\/stories\/automation-success-now-bundle\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg?w=1024\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Salesforce Launches Automation Everywhere Bundle to Help Companies Lower Costs, Boost Productivity, and Deliver Success Now\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg 1200w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/12\/Automation-Bundle-1.jpg?w=343&amp;h=193 343w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h2 style=\"font-size:16px;\" class=\"wp-block-post-title has-text-color has-white-color\"><a href=\"https:\/\/www.salesforce.com\/news\/stories\/automation-success-now-bundle\/\" target=\"_blank\" >Salesforce Launches Automation Everywhere Bundle to Help Companies Lower Costs, Boost Productivity, and Deliver Success Now<\/a><\/h2>\n<\/li><li class=\"wp-block-post post-60838 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized sf_content_type-news-announcements-product sf_theme-digital-transformation sf_topic-customer-360 sf_topic-digital-transformation sf_topic-marketing sf_product-data-360 sf_location-amer sf_collection-success-now-featured sf_collection-success-now sf_collection-future-of-crm\">\n<figure class=\"alignwide wp-block-post-featured-image\"><a href=\"https:\/\/www.salesforce.com\/news\/stories\/marketing-cloud-success-now-bundle\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg?w=1024\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Salesforce Launches New Marketing Effectiveness Bundle to Help Companies Reduce Costs and Deliver Success Now\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg 1200w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/marketing-cloud-bundle-1.jpg?w=343&amp;h=193 343w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h2 style=\"font-size:16px;\" class=\"wp-block-post-title has-text-color has-white-color\"><a href=\"https:\/\/www.salesforce.com\/news\/stories\/marketing-cloud-success-now-bundle\/\" target=\"_blank\" >Salesforce Launches New Marketing Effectiveness Bundle to Help Companies Reduce Costs and Deliver Success Now<\/a><\/h2>\n<\/li><li class=\"wp-block-post post-60770 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized sf_content_type-news-announcements-product sf_theme-digital-transformation sf_topic-analytics sf_topic-customer-360 sf_topic-digital-transformation sf_product-tableau sf_location-amer sf_collection-success-now-featured sf_collection-success-now\">\n<figure class=\"alignwide wp-block-post-featured-image\"><a href=\"https:\/\/www.salesforce.com\/news\/stories\/tableau-analytics-bundle\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/Tableau-Enterprise-Bundle.png?w=1024\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Salesforce Launches Analytics Bundle to Help Customers Increase Efficiency with Tableau and Achieve Success Now\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/Tableau-Enterprise-Bundle.png 1200w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/Tableau-Enterprise-Bundle.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/Tableau-Enterprise-Bundle.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/Tableau-Enterprise-Bundle.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/Tableau-Enterprise-Bundle.png?w=264&amp;h=149 264w, 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>Salesforce Launches Analytics Bundle to Help Customers Increase Efficiency with Tableau and Achieve Success Now<\/a><\/h2>\n<\/li><li class=\"wp-block-post post-60581 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized sf_content_type-news-announcements-product sf_theme-digital-transformation sf_topic-customer-360 sf_topic-digital-transformation sf_product-data-360 sf_product-flow-automation sf_industry-healthcare-and-life-sciences sf_location-global sf_collection-success-now-featured sf_collection-success-now sf_collection-future-of-crm\">\n<figure class=\"alignwide wp-block-post-featured-image\"><a href=\"https:\/\/www.salesforce.com\/news\/stories\/salesforce-patient-360-announcement\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg?w=1024\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Salesforce Announces Patient 360 for Health Innovations to Help Lower Costs and Deliver More Efficient Care for Patient Success Now\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg 1200w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2022\/11\/HLTH-Product-Innovations-News-1.jpg?w=343&amp;h=193 343w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<h2 style=\"font-size:16px;\" class=\"wp-block-post-title has-text-color has-white-color\"><a href=\"https:\/\/www.salesforce.com\/news\/stories\/salesforce-patient-360-announcement\/\" target=\"_blank\" >Salesforce Announces Patient 360 for Health Innovations to Help Lower Costs and Deliver More Efficient Care for Patient Success Now<\/a><\/h2>\n<\/li><\/ul><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-explore-further\"><strong>Explore further:<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>Visit Salesforce\u2019s <a href=\"https:\/\/www.salesforce.com\/resources\/research-reports\/retail-holiday-insights\/?d=cta-body-promo-1018\" target=\"_blank\" rel=\"noreferrer noopener\">Holiday Shopping HQ<\/a> for real-time Cyber Week results.<\/li><li>Read an <a href=\"https:\/\/www.salesforce.com\/news\/stories\/retail-success-now\/\">interview with Salesforce\u2019s Rob Garf<\/a> that explains how retailers can drive success now with real-time data.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2022-salesforce-holiday-insights-and-predictions-methodology\"><strong>2022 Salesforce Holiday Insights and Predictions Methodology<\/strong><\/h3>\n\n\n\n<p>Salesforce delivers retail success now with data and insights from the shopping behavior of consumers around the world. To help retailers and brands benchmark holiday performance, Salesforce analyzes aggregated data to produce holiday insights from the activity of over 1.5 billion global shoppers across more than 64 countries powered by Commerce Cloud, in addition to Marketing Cloud and Service Cloud data from retailers. Salesforce\u2019s holiday data set includes 24 of the top 30 U.S. online retailers on the 2021 Digital Commerce 360 <a href=\"https:\/\/www.digitalcommerce360.com\/product\/top-1000-report\/\" target=\"_blank\" rel=\"noreferrer noopener\">list<\/a> and utilizes publicly available third-party data sources.<\/p>\n\n\n\n<p>To qualify for inclusion in the analysis set, a digital commerce site must have transacted throughout the analysis period, in this case October 1, 2019 through November 29, 2022, and met a monthly minimum visit threshold. Additional data hygiene factors are applied to ensure consistent metric calculation.<\/p>\n\n\n\n<p>The Salesforce holiday predictions are not indicative of the operational performance of Salesforce or its reported financial metrics including GMV growth and comparable customer GMV growth.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>U.S. online sales rose 9%, the largest spike in six weeks, while global online sales rose 2% YoY&nbsp; Black Friday online sales reached $65.3 billion globally and Cyber Monday reached $46.2 billion Data and insights from the shopping behavior of 1.5 billion Cyber Week consumers available to help retailers deliver success now SAN FRANCISCO \u2014 [&hellip;]<\/p>\n","protected":false},"author":409,"featured_media":61005,"template":"","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"sf_content_type":[1776],"sf_theme":[1912],"sf_topic":[1746,1734,1726],"sf_product":[1760,2363],"sf_industry":[1762],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1798],"sf_collection":[],"sf_visibility":[],"coauthors":[2627],"class_list":["post-60980","sf_press_release","type-sf_press_release","status-publish","has-post-thumbnail","hentry","sf_content_type-press-releases-corporate","sf_theme-digital-transformation","sf_topic-commerce","sf_topic-customer-engagement","sf_topic-digital-transformation","sf_product-agentforce-commerce","sf_product-customer-360","sf_industry-retail","sf_location-global"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - 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