{"id":76269,"date":"2024-04-08T13:01:00","date_gmt":"2024-04-08T20:01:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?post_type=sf_press_release&#038;p=76269"},"modified":"2025-03-28T15:25:32","modified_gmt":"2025-03-28T22:25:32","slug":"iqvia-and-salesforce-expand-global-partnership-to-accelerate-the-development-of-life-sciences-cloud","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/news\/press-releases\/2024\/04\/08\/iqvia-and-salesforce-expand-global-partnership-to-accelerate-the-development-of-life-sciences-cloud\/","title":{"rendered":"IQVIA and Salesforce Expand Global Partnership to Accelerate the Development of Life Sciences Cloud"},"content":{"rendered":"\n<p><em>Editor\u2019s note: Einstein 1 Platform is now the Salesforce Platform. For the latest, go <\/em><a href=\"https:\/\/www.salesforce.com\/platform\/\"><em>here<\/em><\/a><em>.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Research Triangle Park, N.C<\/strong>. <strong>and San Francisco, CA<\/strong> <strong>\u2013 April 8, 2024<\/strong> \u2013<a href=\"http:\/\/www.iqvia.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"> IQVIA<\/a>\u2122 (NYSE:IQV), a leading global provider of data, analytics, technology and services to the life sciences industry, and Salesforce (NYSE:CRM), the #1 AI CRM, today announced an expanded global strategic partnership to accelerate the development of <a href=\"https:\/\/www.salesforce.com\/healthcare-life-sciences\/life-sciences-software\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce\u2019s Life Sciences Cloud<\/a>, a next-generation customer engagement platform for the global life sciences industry.<\/p>\n\n\n\n<p>Building on the IQVIA Orchestrated Customer Engagement (<a href=\"http:\/\/www.iqvia.com\/oce\" target=\"_blank\" rel=\"noreferrer noopener\">OCE<\/a>) platform, launched in 2017, the partnership will apply innovations from IQVIA OCE with Salesforce\u2019s Life Sciences Cloud to provide customers with a new single, end-to-end engagement platform. Salesforce\u2019s leading CRM software, powered by IQVIA data, domain expertise and advanced analytics, is expected to transform healthcare professional (HCP) and patient engagement.<\/p>\n\n\n\n<p>As part of the expanded partnership, IQVIA will license the OCE CRM related software to Salesforce, and the parties will collaborate to accelerate development of Life Sciences Cloud for customer engagement expected to be available in 2025*. IQVIA will continue to market the OCE CRM product and will support its nearly 400 global OCE customers in 130+ countries through 2029. IQVIA will work with Salesforce to jointly market the new offering. The two companies will bring together talent, technology and expertise, to ensure a coordinated transition from IQVIA\u2019s OCE to Salesforce\u2019s next generation life sciences solution.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Our expanded relationship with Salesforce will bring the best of our combined capabilities in data, AI, and technology to life sciences customers.<\/p>\n<cite>Bernd Haas, SVP and Head of Digital Products and Solutions at IQVIA<\/cite><\/blockquote>\n\n\n\n<p>\u201cOur expanded relationship with Salesforce will bring the best of our combined capabilities in data, AI, and technology to life sciences customers. In collaboration with various strategic partners across multiple healthcare verticals, IQVIA will continue to develop innovative technology solutions to help accelerate decision making across discovery, clinical development, medical affairs, real world evidence generation, patient safety, regulatory compliance, patient engagement and commercial operations,\u201d said Bernd Haas, SVP and Head of Digital Products and Solutions at IQVIA.<\/p>\n\n\n\n<p>\u201cOur collaboration with IQVIA marks a pivotal moment for Salesforce Life Sciences Cloud innovation. It will transform the future of HCP engagement, bringing together our combined capabilities in CRM, AI, data, and the thought leadership of IQVIA, all on the trusted Einstein 1 Platform,\u201d said Frank Defesche, SVP and General Manager, Life Sciences at Salesforce. \u201cThis collaboration will provide life science organizations with a single, intelligent end-to-end engagement platform to transform the customer experience to be orchestrated and personalized.\u201d<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>This collaboration will provide life science organizations with a single, intelligent end-to-end engagement platform to transform the customer experience to be orchestrated and personalized.<\/p>\n<cite>Frank Defesche, SVP and General Manager, Life Sciences at Salesforce<\/cite><\/blockquote>\n\n\n\n<p><em>&nbsp;*While Life Sciences Cloud launches June 2024, Sales automation functions for pharma\/biotech customers are currently not offered for sale by Salesforce and will not be available for sale by Salesforce until after September 1, 2025. Commercial functions for medical technology customers are generally available today.<\/em><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-about-iqvia\">About IQVIA<\/h4>\n\n\n\n<p>IQVIA (NYSE:IQV) is a leading global provider of advanced analytics, technology solutions, and clinical research services to the life sciences industry. IQVIA creates intelligent connections across all aspects of healthcare through its analytics, transformative technology, big data resources, extensive domain expertise and network of partners. IQVIA Connected Intelligence\u2122 delivers actionable insights and powerful solutions with speed and agility \u2014 enabling customers to accelerate the clinical development and commercialization of innovative medical treatments that improve healthcare outcomes for patients. With approximately 87,000 employees, IQVIA conducts operations in more than 100 countries.IQVIA is a global leader in protecting individual patient privacy. The company uses a wide variety of privacy-enhancing technologies and safeguards to protect individual privacy while generating and analyzing information on a scale that helps healthcare stakeholders identify disease patterns and correlate with the precise treatment path and therapy needed for better outcomes. IQVIA\u2019s insights and execution capabilities help biotech, medical device and pharmaceutical companies, medical researchers, government agencies, payers and other healthcare stakeholders tap into a deeper understanding of diseases, human behaviors and scientific advances, in an effort to advance their path toward cures. To learn more, visit<a href=\"http:\/\/www.iqvia.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"> www.iqvia.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Editor\u2019s note: Einstein 1 Platform is now the Salesforce Platform. For the latest, go here. Research Triangle Park, N.C. and San Francisco, CA \u2013 April 8, 2024 \u2013 IQVIA\u2122 (NYSE:IQV), a leading global provider of data, analytics, technology and services to the life sciences industry, and Salesforce (NYSE:CRM), the #1 AI CRM, today announced an [&hellip;]<\/p>\n","protected":false},"author":128,"featured_media":76274,"template":"","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"sf_content_type":[1776],"sf_theme":[],"sf_topic":[1737,1779],"sf_product":[],"sf_industry":[1743],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[1798],"sf_collection":[],"sf_visibility":[],"coauthors":[7533],"class_list":["post-76269","sf_press_release","type-sf_press_release","status-publish","has-post-thumbnail","hentry","sf_content_type-press-releases-corporate","sf_topic-artificial-intelligence","sf_topic-ventures","sf_industry-healthcare-and-life-sciences","sf_location-global"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>IQVIA and Salesforce Expand Global Partnership to Accelerate the Development of Life Sciences Cloud - Salesforce<\/title>\n<meta name=\"description\" content=\"Editor\u2019s note: Einstein 1 Platform is now the Salesforce Platform. 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