{"id":93826,"date":"2026-06-01T00:10:21","date_gmt":"2026-06-01T07:10:21","guid":{"rendered":"https:\/\/www.salesforce.com\/?post_type=sf_press_release&p=93826"},"modified":"2026-06-01T00:10:22","modified_gmt":"2026-06-01T07:10:22","slug":"2-billion-ai-transformation-investment-france","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/news\/press-releases\/2026\/06\/01\/2-billion-ai-transformation-investment-france\/","title":{"rendered":"Salesforce Deepens Commitment to France with $2 Billion Investment to Accelerate AI Transformation"},"content":{"rendered":"\n

New AI Innovation Hub in Paris deepens long-term Salesforce commitment to France as enterprise adoption of Agentforce accelerates across leading French brands.<\/em><\/p>\n\n\n\n

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PARIS \u2013 JUNE 1, 2026 <\/strong>\u2013 Salesforce, the world\u2019s #1 AI CRM, today announced a $2 billion investment in France through 2030, building on its previous five-year commitment of $3.5 billion<\/a> and reinforcing France\u2019s position as a cornerstone of Salesforce\u2019s European growth.<\/p>\n\n\n\n

Announced at the Choose France summit, the investment includes the opening of a new world-class AI Innovation Hub in Paris, philanthropic support for AI education and workforce readiness, and the continued expansion of Salesforce\u2019s customer and partner ecosystem across the country.<\/p>\n\n\n\n

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France has become one of the world’s great centers of AI innovation, combining extraordinary research talent, entrepreneurial energy, and a strong commitment to trusted technology.<\/p>\n\n\n\n

Marc Benioff, Chair and CEO of Salesforce<\/strong><\/p>\n<\/blockquote>\n\n\n\n

“We are proud to deepen our commitment to France with this significant investment. France has become one of the world’s great centers of AI innovation, combining extraordinary research talent, entrepreneurial energy, and a strong commitment to trusted technology. We look forward to helping organizations across France and the region unlock a new level of agentic transformation.”\u2014 Marc Benioff, Chair and CEO of Salesforce<\/strong><\/p>\n\n\n\n

Mr. Benioff was awarded the Chevalier de la L\u00e9gion d’honneur <\/a>by the French government in recognition of Salesforce\u2019s longstanding relationship with France and his support of French Polynesia during the COVID-19 pandemic.<\/p>\n\n\n\n

France\u2019s AI momentum<\/strong><\/h2>\n\n\n\n

In recognition of France\u2019s leadership in artificial intelligence, Salesforce has selected Paris as the site of its first AI Innovation Hub in the European Union. Building on the success of Salesforce\u2019s London AI Center<\/a>, the Hub will provide an immersive environment for customers, partners, and employees to co-innovate, test, and deploy AI that solves real business challenges.<\/p>\n\n\n\n

The Hub will also serve as a center for AI skills development, supporting the skilling and upskilling goals outlined in the France National AI strategy \u2014 working with both private-sector and nonprofit partners to ensure an inclusive AI future.<\/p>\n\n\n\n

Salesforce\u2019s longstanding commitment to innovation<\/strong><\/h2>\n\n\n\n

Salesforce has been established in France since 2005, with employees across five locations in Paris, Lyon, Nantes, Marseille, and Grenoble. The country is Salesforce\u2019s fourth largest market globally and one of its most important in Europe, underpinned by a growing customer and partner ecosystem.<\/p>\n\n\n\n

As part of this investment, Salesforce is hiring in high-demand fields, including cybersecurity, data, agentic AI, and deployment engineering in Paris and across the region, ensuring French customers have the local expertise needed to accelerate their agentic transformation.<\/p>\n\n\n\n

Salesforce is also taking meaningful steps toward France\u2019s data sovereignty, autonomy, and resilience requirements:<\/p>\n\n\n\n