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Content Management System


To drive engagement, brands must deliver a visual experience that is optimized for performance and user preferences, both of which impact conversion rates and, ultimately, revenue. But the exponential growth of devices and channels makes it challenging to deliver a visual experience across every touchpoint, without introducing resource bottlenecks or performance issues. Cloudinary enables you to simplify and automate the process of manipulating, optimizing, and delivering images and videos on your entire storefront: including product images and videos, category assets, and site catalogs.

Cloudinary’s robust platform with enterprise scale and reliability makes it the de facto solution for eCommerce companies to deliver an engaging visual experience. Out of the box, you can leverage capabilities such as responsive images, automatic optimization, and integrations with Content Delivery Networks for optimal delivery of images and videos on every channel and device. More than 5,000 customers worldwide, including Neiman Marcus, Under Armour, Whole Foods, Lululemon Athletica, and Stitch Fix, use Cloudinary to maximize the value of their assets, streamline workflows, and optimize experiences across all touchpoints.


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Integration Overview

The Cloudinary Commerce Cloud integration enables you to improve the shopping experience and performance of your online store by responsively delivering images and videos, enhanced and optimized for every device, browser, and internet connectivity. Just upload one high-resolution version of any image or video and let Cloudinary manipulate it on the fly to deliver a version that suits the viewing requirements.

Whether you need to apply artistic effects or reduce the image weight for faster loading, Cloudinary offers a wide array of manipulation options. By selecting simple parameters through the business manager, you can easily crop, resize, transcode, filter, and optimize images and videos. All assets are delivered through leading content delivery networks (CDNs). A Cloudinary account is required to use this extension. Sign up for free. You can start with a free plan with generous usage limits and, when your requirements grow, you can easily upgrade to a plan that best fits your needs.

Integration Features

  • Upload Once, Deliver Anywhere: Seamlessly synchronize and add your media assets  to Cloudinary and adapt them dynamically, with art-direction, to fit the resolution, viewport and layout of any device.
  • Optimize Store Performance: Make your product images and videos load fast by automatically delivering them in the most efficient format, quality, and resolution, depending on the content and viewing device.
  • Adapt Videos for Optimal Viewing: Easily add product and promotional videos to your store and deliver an optimal experience across all devices with real-time transcoding, on-the-fly manipulations, including dynamic resizing and cropping, and adaptive streaming.
  • Apply Badges, Effects, and Filters: Enhance images and videos to suit your design needs by applying a wide range of effects, such as watermarks and badges with image and text overlays, rotations, modified shapes, and artistic filters.
  • Be Up and Running in Minutes: Easily synchronize and migrate all your assets—on demand or at once—to leverage Cloudinary's internal-storage mechanism, complete with revision tracking and automatic backup.
  • Deliver Media Assets Through Multiple CDNs: Accelerate the delivery of product images and videos by leveraging multiple CDNs—Akamai, Fastly, and CloudFront—and dynamically switching between different providers to select the best-performing network. Or, you can continue using your existing CDN solution.
  • Get Analytics on Usage and Performance: Gain important insights into your media assets with in-depth analytics on performance, bandwidth usage, and error monitoring.