Consumer Goods Cloud

Capture every penny with efficient planning and reduce missed sales with improved execution.
  • Streamline account planning.
  • Manage trade promotions.
  • Optimize field execution.
  • Deliver intelligent growth.

Grow margins and reduce out of stocks.


Trade Promotion Management

Ensure trade promotion effectiveness with performance 
insights and fund management visibility.

Retail Execution

Increase productivity and empower your field teams with Retail Execution.

Optimize trade planning.

Manage promotion plans, allocate trade funds, and maximize revenue on one platform.

Report in Real Time

Understand trade spend effectiveness to maximize your promotional ROI.

Manage funds and budgets.

Get visibility into trade budgets and checkbooks, including live rate and dynamic funding.

Increase visit productivity.

Prioritize and schedule visits, and empower teams to efficiently work with visibility to activities and assets for each store.

Offline penny-perfect pricing.

Place orders and ensure the price is accurate and consistent regardless of device or connectivity.

Direct store delivery.

Prioritize deliveries, track and reroute your fleet with visibility into order and fulfillment information.

Consumer Goods Cloud Pricing


Consumer Goods Cloud for Trade Promotion Management

Optimize trade activity on a connected platform.
Contact your account executive

(Price based on market revenue and number of users)

Consumer Goods Cloud for Retail Execution

Accelerate growth from planning to execution.
Starting at
$ 50
(billed annually)

Trade promotion management also requires either B2B sales or retail execution strategic sales user licenses.

* This edition requires an annual contract.

* Above pricing is for Enterprise Edition. Unlimited Edition is available for Field Sales and Strategic Sales at $300 USD/user/month and $450 USD/user/month respectively.

This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.

Explore how Calavo Growers invested in digital transformation to empower employees, avoid missed sales, and ensure a better customer experience.

Discover an award-winning cloud.

Find out why the Promotion Optimization Institute has awarded Consumer Goods Cloud Best in Class distinctions for three years running.

The Latest Resources for Consumer Goods