Consumer Goods Cloud

Deliver profitable growth with an industry-specific solution, built on the #1 CRM.
  • Accelerate growth and drive productivity
  • Optimize customer planning and forecasting
  • Improve trade promotion effectiveness
  • Unlock perfect retail execution

Unify planning and execution on one connected platform.



Increase account sales with intelligent reporting and automation.

Trade Promotion Management

Ensure trade promotion effectiveness with performance 
insights and fund management visibility.

Retail Execution

Boost field productivity and commercial excellence.

Grow accounts.

Empower teams with intelligent insights and reports to increase sales.

Collaborate efficiently.

Simplify the selling process with one place for teams to communicate, plan, and track.

Streamline promotion planning.

Manage plans, allocate trade funds, and optimize trade spend on one platform.

Manage funds and budgets.

Get clear visibility into trade budgets and checkbooks, including live rate and dynamic funding.

Maximize selling time.

Automate and streamline tasks to efficiently plan and prioritize visits.

Drive perfect store execution.

Activate headquarters brand plans with guided selling, in-store collateral, and account-specific product lists and order templates.

Consumer Goods Cloud Pricing


Consumer Goods Cloud for Sales

Drive sales productivity.
$ 200
(billed annually)

Consumer Goods Cloud for Trade Promotion Management

Improve trade promotion effectiveness.
Contact your account executive.
(Price based on market revenue and number of users.)

Consumer Goods Cloud for Retail Execution

Accelerate growth from planning to execution.
Starting at
$ 50
(billed annually)

Trade promotion management also requires either B2B sales or retail execution strategic sales user licenses.

* This edition requires an annual contract.

This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.

Learn how GE Appliances ensures the right products are on the shelf with the right channel partners.

Discover an award-winning cloud.

Find out why the Promotion Optimization Institute has awarded Consumer Goods Cloud Best in Class distinctions for four years running.