Marketing Cloud, Trailhead...
Citizens Bank is a trailblazer
Citizens Bank delivers tailored solutions and expertise to customers.
140hours
saved per week
Citizens Bank is the 12th largest retail bank in the United States and delivers a broad range of retail and commercial banking products and services to over 5 million individuals, companies, non profits, and institutions.
Citizens Bank uses Tableau CRM to deliver tailored solutions and expertise.
“Citizens Bank has customized Einstein Analytics* to deliver best-in-class business intelligence, helping our customers and colleagues reach their potential.”
Citizens brings valuable ideas to clients by combining comprehensive market knowledge with excellent execution.
“Einstein Analytics* provides insights at my fingertips to easily get a pulse on my teams’ effort and production.”
Citizens is always seeking the best technology solutions to help power and accelerate its data-enabled strategy.
“We have created customized dashboards using myriad internal sources, built entirely in-house in an agile, adaptive environment.”
“The investments that we have made in big data and AI technologies have enabled us to become more strategic advisors for our customers. Never before have I heard such positive feedback from the business lines.”
Continually innovating and fostering a culture that prioritizes digital-savvy talent, development, and continuous improvement.
“Going forward, Citizens Bank will continue to iterate, improve, and expand Einstein Analytics* with the goal of delivering tailored solutions and expertise to our colleagues.”
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