Marketing Cloud Customer Data Platform
Automatically unify all your customer data in a single source of truth. Activate everywhere.
What’s new in customer data?
Use more intelligent, actionable, and trusted data.
Automatically collect and unify all customer data to create a single source of truth and personalize every moment.

Understand your customer.

Activate data across every channel.

Match customers to engagement behavior.
Power every step of the customer journey with unified data.
Connect your data across the Customer 360 platform and beyond.
Manage your customer data more easily.
Connect data to an ecosystem of partners.

“What our customers want is more relevance. They don’t want to get the same thing as everyone else. They want relevant promotions and personalized messages that speak to them.”
Understand every customer with a single source of truth.
Leave no data behind.
Match data to a person.
Deliver true 1-to-1 personalization.
Engage customers with trust.
Make your data smarter.
Increase your Marketing ROI.
Experience a customer data platform built for your needs.
Treat your data better when it’s all together.

Understand your shoppers from a single source of truth.

Deepen relationships with your clients and customers.

Understand the state of customer data and industry solutions today.

2021 Gartner Magic Quadrant for Multichannel Marketing Hubs

The Forrester Wave™: Enterprise Marketing Software Suites, Q2 2021
Pricing
Marketing Cloud Customer Data Platform Pricing
This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.
Get the resources to know your customers better.

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Discover the state of marketing data today.

Trailhead
Skill up on platform-based customer data management on Trailhead.

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